# Marcom Portal Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about Marcom Portal Software - reviews, pricing plans, popular comparisons to other Digital Asset Management products and more. Source: https://www.capterra.com/p/115729/MarcomCentral-Enterprise --- # Marcom Portal Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. Independent research methodology Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/) [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Marcom Portal ## What is Marcom Portal? MarcomCentral's digital asset management platform helps mid-size businesses to large enterprises store and organize marketing assets in one central location. With our self-serve platform, users can easily locate the branded materials they need, then customize and distribute them in real time. Using MarcomCentral, you¿ll eliminate one-off requests and enforce brand standards across your entire organization. ## What is Marcom Portal used for? [Franchise Management](https://www.capterra.com/franchise-management-software/)[Sales Enablement](https://www.capterra.com/sales-enablement-software/)[Digital Asset Management](https://www.capterra.com/digital-asset-management-software/) Top alternative Featured Overall rating Based on 83 user reviews Reviews sentiment Positive 75% Neutral 20% Negative 5% Starting price $250 Per User, Per Month Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Marcom Portal?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://marcom.com/&name=Marcom Portal) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Marcom Portal 4.0 (83) VS. [4.6 (5,881)](https://www.capterra.com/p/147657/monday-com/reviews/) Starting Price $250 Per User, Per Month Starting Price $9 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 3.5 (83) Ease Of Use 4.5 (6) Value For Money 3.8 (65) Value For Money 4.3 (5) Customer Service 4.1 (80) Customer Service 4.4 (6) ## Marcom Portal alternatives [4.4 (2,960)](https://www.capterra.com/p/76113/Wrike/reviews/) Starting price $10.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 89% of reviewers rated it above 4 stars [OnTrack Workflow](https://www.capterra.com/p/166318/OnTrack-Workflow/) [4.3 (6)](https://www.capterra.com/p/166318/OnTrack-Workflow/#reviews) Starting price $999.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 83% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/166318/OnTrack-Workflow/) [Acquia DAM (Widen)](https://www.capterra.com/p/76774/Widen-Collective/) [4.4 (323)](https://www.capterra.com/p/76774/Widen-Collective/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 91% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/76774/Widen-Collective/) [Bynder](https://www.capterra.com/p/122257/Bynder/) [4.5 (225)](https://www.capterra.com/p/122257/Bynder/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 92% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/122257/Bynder/) [View all alternatives](https://www.capterra.com/p/115729/MarcomCentral-Enterprise/alternatives/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Access Controls/Permissions Define levels of authorization for access to specific files or systems Artwork Management Creation, approval, versioning, and distribution of visual assets and designs Asset Categorization Organize assets into folders and subfolders or tag assets based on a custom file hierarchy Asset Library Collection of all assets in the system Asset Sharing Share access to files and assets with individuals Brand Guidelines Provides centralized location and shareable capabilities for storage, distribution, and editing of brand guidelines Marcom Portal 37 features Define levels of authorization for access to specific files or systems Creation, approval, versioning, and distribution of visual assets and designs Organize assets into folders and subfolders or tag assets based on a custom file hierarchy Collection of all assets in the system Share access to files and assets with individuals Provides centralized location and shareable capabilities for storage, distribution, and editing of brand guidelines The process of developing, monitoring, and maintaining the brand value, reputation, and awareness across the target audience. Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Track and monitor efficient handling of all changes/transitions Provides a channel for team members to share media files, communicate, and work together Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Add customized logos and colors to align with company branding Pre-designed layouts that can be customized to match preferences and requirements Manage digital assets Store, manage, and track all electronic documents in a centralized location Manage, store and organize emails within the system or via third-party apps Create and send email blasts/campaigns Convert files to a different format A central repository to manage branding content across franchisees. Access a central warehouse of data and files for efficient and controlled distribution of assets Planning and managing the execution of tasks or jobs within a computer system, network, or other automated environments Store information about leads or contacts and track, manage and nurture them throughout the sales process Collect and maintain structured information that describes data or content Access software remotely via mobile devices Coordinate marketing efforts across channels (email, landing pages, social media, etc.) Website through which businesses can sell goods or services over the internet Organize and manage the accomplishments and development of employees or performance of applications or systems Track the progress of long term goals, campaigns, and opportunities, for sales, projects, business ventures etc. Plan and coordinate all the resources, costs and time needed to execute assignments Collection, analysis, and representation of numerical data and generation of reports to understand various patterns View and track pertinent metrics to find patterns and gain insights from data Search and filter data across systems to locate required information by entering keywords or certain criteria Attach digital tags to documents and assets for identification, search, or monitoring purposes Track employee/learner's progression through training programs Track revisions and updates made to files and navigate between different versions Create, design and manage workflows for repetitive tasks Get Advice We can help you find the software with the features you need. Features 3.7 (71) 3.7 Based on 71 reviews ## Pricing Value for money 3.8 (65) Free Trial Basic $250.00 Per User,Per Month Value for money 3.8 (65) 3.8 Based on 65 reviews ## Integrations [ Microsoft PowerPoint](https://www.capterra.com/p/141633/PowerPoint/)[ Adobe Acrobat](https://www.capterra.com/p/251329/Adobe-Acrobat-DC/)[ Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/)[ Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)[ Infor OS](https://www.capterra.com/p/119914/Birst/)[ Oracle Eloqua Marketing Automation](https://www.capterra.com/p/64036/Oracle-Eloqua/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.1 (80) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.1 (80) 4.1 Based on 80 reviews ## User reviews Overall rating 4.0 Based on 83 reviews Filter by rating 5(28) 4(34) 3(17) 2(4) 1(0) Mentioned topic Sorted by most recent MM Maureen M. Systems Admin Insurance ### "Built assets for a Marketing collatoral store" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 December 13, 2019 Providing Marketing Materials to associates and sales to sell our insurance products. Pros You can add and edit multiple items with the Bulk Ops Feature. You can add many users at a time. Ease of use is a moderate level which is great for Business Analysts Cons In the catalog editor, it would be helpful to have all the product in the catalog to have the Product ID display along with the Product Name instead of having to hover over each item individually to see the Prod ID. The Group Names don't automatically list in alphabetical order. you have to click on the Group Name header and was not prevalent how you had to sort them. I had to open a ticket. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. EP Elizabeth P. Publications Specialist Publishing ### "Useful Tool" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 0.0 0.0 Likelihood to Recommend 8/10 December 13, 2019 Pros Clean, easy to use interface; can export data to commonly used formats; customisable. Cons Compatibility issues with some browsers - Flash doesn't always load when it should without prompting. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. JW Jeannie W. Manager, Dealer Marketing Security and Investigations ### "a good DAM" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 3.0 3.0 Customer Service 3.0 3.0 Likelihood to Recommend 5/10 December 10, 2019 Overall, it has been such a pleasure during the RFP process and working with \[SENSITIVE CONTENT HIDDEN\]. He was very helpful in explaining how Marcom can support our needs, gave us log in demo to share with our colleagues and was extremely patient with our different team members and several demos he performed. We are now in the kickoff/implementation phase. And the team is working diligently in getting us set up and ready for our launch in February. \[SENSITIVE CONTENT HIDDEN\] has been very nice and a pleasure to work with. Pros Honestly, it's too soon for a review. But throughout the sales process, I found \[SENSITIVE CONTENT HIDDEN\] to be very patient and understanding of our needs during the RFP process. He walked us through several demos and worked with us on helping us with our needs for a DAM for our company. Cons We are in the very early stages of kick off and implementation, I can't provide feedback on this as of today. Reasons for choosing Marcom Portal Marcom was patient and not pushy. Marcom has a great user interface and search functionality. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. ER Erinn R. Marketing & Brand Manager Real Estate ### "Review of MarcomCentral" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 December 10, 2019 Overall, our five-year relationship with MarcomCentral has been positive. While we've hit our roadblocks, the team always arises to the challenge. The software helped us create an environment where local markets can autonomously create marketing/event materials, while achieving brand consistency by locking down the branded design elements and incorporating an approval workflow. The platform, however, is not particularly strong with copy fitting, and the rich text editor does not entirely fill the design gap, so most of our more complex brochures have to be custom designed. Over the last 5 years the software has significantly progressed to incorporate our enhancement suggestions and keep up with industry trends, though at times we've experience long turnaround times for work and requests. Though, the new support ticketing system gives greater transparency into the process. Pros MarcomCentral allows us to maintain brand integrity while giving autonomy of marketing material creation to local marketing admins. Cons Currently we are experiencing a lot of difficulty migrating from the old to new portal. It does not feel like a thorough QA testing phase was completed with a variety of product types because our products keep turning up new issues. Several integral functionalities were not considered for the new portal, so in some instances, we are taking two steps back in efficiency as a result. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. SP Sarah P. Manager, Residential Marketing Environmental Services ### "Davey Review" 3.0 Overall Rating 3.0 3.0 Ease of Use 3.0 3.0 Features 2.0 2.0 Customer Service 2.0 2.0 Likelihood to Recommend 6/10 December 9, 2019 We see the value of a storefront and have certainly appreciated this as our initial foray into a storefront. We'd love to see a stronger, clearer and more responsive service experience from \[SENSITIVE CONTENT HIDDEN\] when things go wrong. They aren't available during the holidays and their service team isn't familiar enough with individual storefronts to accurately comment on them. We appreciate that the organization is launching new versions of the portal but find it challenging that the technology team isn't willing to have conversations about timelines regarding features that are important to our users. To us, the organization seems to have strict silos which impede their ability to deliver a quality service experience. Pros We like that it has the ability for single sign on for our users. Cons We find the functionality clunky (heavy reliance on flash) and find it challenging that the organization isn't in a position to help us adjust features based on user feedback. Reasons for choosing Marcom Portal We had a more positive sales experience with Marcom. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. KH Kellie H. Graphic designer Insurance ### "Marvin is too tedious of a platform to be useful. " 2.0 Overall Rating 2.0 2.0 Ease of Use 1.0 1.0 Features 3.0 3.0 Customer Service 0.0 0.0 Likelihood to Recommend 1/10 December 9, 2019 Marcom is not worth the time and effort put into it to make it work for us. Pros It provides a necessary function of resizing and editing creatives without the need for a designer to do so. Cons It’s slow, hard to understand, tedious, and has many functionality road blocks. We have used it for years, but we just switched to a different platform due to the complications we constantly have with Marcom. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. FH Faye H. Marketing Support Specialist Building Materials ### "Marcom Review" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 2.0 2.0 Customer Service 4.0 4.0 Likelihood to Recommend 7/10 December 6, 2019 I think there is lot that I don't know and while our support team has helped us be successful, their support is more reactive than proactive in assisting me. I would like them to tell me what could be done up front rather than waiting for me to ask since I'm so new to the software. Pros I think there is a lot of potential for the software but I'm still trying to clean up the products and understand how to set up the various product types. Cons The admin portal is slow. I'm still learning how to create efficiencies of the portal but it appears that there are several things that have to be done manually and can't be done in bulk operations. The KnowledgeCenter articles are written for someone who is very familiar with the software rather than novice users (which I consider myself to be). Reasons for choosing Marcom Portal We could be vendor agnostic with MarCom Central (i.e. didn't have to be tied to a specific printing or fulfillment vendor). Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. RW Rebecca W. Sr Marketing Director Hospital & Health Care ### "Not as expected" 2.0 Overall Rating 2.0 2.0 Ease of Use 2.0 2.0 Features 3.0 3.0 Customer Service 1.0 1.0 Likelihood to Recommend 3/10 December 5, 2019 We would love to fully integrate MarcomCentral into our company strategy in a variety of ways and use it across the organization in a variety of ways as the hub for all our collateral and promotional items. #rd party integration with vendors has been difficult, and content creation has been difficult and expensive, so it's been much more challenging than anticipated to actually roll out. Pros The UX for end users is good. Once the software is setup, it's fairly easy to navigate and use. Has options to expand offerings. Cons The setup has been a nightmare and not what was advertised in the sales process. Getting new content on the site takes much longer than anticipated and requires a lot of back and forth and in most cases professional services are required to implement, with a lot of oversight from our team. Reasons for choosing Marcom Portal Overall UX seemed very user friendly, company had promised implementation would be smooth and ongoing use would be easy for internal users, but that has not been the case. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. NM Nikki M. Channel Marketing Specialist Leisure, Travel & Tourism ### "Doesn't always deliver" 3.0 Overall Rating 3.0 3.0 Ease of Use 2.0 2.0 Features 3.0 3.0 Customer Service 2.0 2.0 Likelihood to Recommend 2/10 December 5, 2019 It's cumbersome, choppy, not intuitive and clunky. There are too many steps to creat and save something. The developers promise one thing but when it comes out it doesn't work. Example: Social media. Integrations don't align with current vendor systems so they become worthless to us. Pros I don't really like this software. It is not intuitive, there are to many steps to create and publish a product. Cons It's cumbersome, choppy, not intuitive and clunky. There are too many steps to creat and save something. The developers promise one thing but when it comes out it doesn't work. Example: Social media. Integrations don't align with current vendor systems so they become worthless to us. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. MO Marcus O. Graphic Designer Design ### "Very good software with a few limataions" 3.0 Overall Rating 3.0 3.0 Ease of Use 3.0 3.0 Features 3.0 3.0 Customer Service 4.0 4.0 Likelihood to Recommend 7/10 December 5, 2019 Overall great experience and we are definitely excited to see what updates come in the future Pros It changed the way we use and create our collateral! It's much easier to brand out pieces fro clients and have multiple versions of our pieces with different text, Logos, Legal, and even images. This has made projects that can take a month to create for multiple clients to take less than a week. Cons The Loading of the website is slow, The use of flash throughout makes it tough for clients to use and understand the piece. there are many extra unnecessary "clicks" that are present like constantly refreshing the piece for updates ( Maybe integrate it into the drop-down where it refreshes when you click a new selection in the drop-down. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/115729/MarcomCentral-Enterprise/reviews/) Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)