# Marcom Portal Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Marcom Portal the right Digital Asset Management solution for you? Explore 83 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/115729/MarcomCentral-Enterprise/reviews

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Marcom Portal

4 (83)

[View alternatives](https://www.capterra.com/p/115729/MarcomCentral-Enterprise/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of Marcom Portal

Ease of use

3.5

Customer Service

4.1

## Showing most helpful reviews

Showing 1-25 of 83 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Giuliana C.  
Marketing Operations Specialist  
Retail  
Used the software for: 2+ years

### "MarcomCentral is so great to work with and their functionality is game changing."

January 4, 2018

5.0

Fully robust tool to help manage our internal assets, ability to customize digital assets or send them to print, a way to share assets across the entire enterprise in simple, easy user interface.

Pros

There are always new features coming out and they really value our feedback to help with future innovations.

Review Source

Response from MarcomCentral

January 5, 2018

Thank you, Giuliana!

VR

Verified Reviewer  
Field Marketing Associate  
Higher Education  
Used the software for: 1-2 years

### "We had good experience with the product I have used it for about a year and it's fairly simple."

January 4, 2018

4.0

It's a localized place where users can find collateral and promotional items.

Pros

I like that we can easily add products and how simple it is for our static products. It easy to add users, products and cost centers. The approval process for products is easy and intuitive. It's a localized resource that our users can use.

Cons

The back end of the product is fairly slow. It takes a long time to add products because of how slow it is at times. The reporting for the portal could be better. I know the Business Intelligence feature was created to solve for reporting. Also sometimes we experience difficulty with customizable products. I feel like there's more options to build this out more based on the users needs.

Review Source

Response from MarcomCentral

January 31, 2018

Hi there! Thank you so much for your review. We've forwarded along your concerns to the appropriate teams, and we'd like to send you your thank you -- please contact us at your earliest convenience!

AW

Andrew W.  
Production Manager  
Insurance  
Used the software for: 2+ years

### "MarcomCentral has robust capability. But, from a UX and admin standpoint, needs work"

January 3, 2018

3.0

the benefits is having a location for all things brand from Sentry. We want to keep it simple for users to know where to go, and have quick and easy access to what they need to enhance their workplace duties. The software provides the resource for supporting and strengthening our brand.

Pros

The capability in a vacuum is awesome. It can do many things, and considers many scenarios that required as part of maintaining a businesses brand. I noticed at the last conference and even in conversations, the desire to listen and consider the challenges customers are facing with regards to system needs. The recent hire of UX support is a tremendous step in a great direction to understand use and process and enhance from a user perspective. I mostly enjoy the consideration of the system not just being POD, and instead, being a brand system, with needs for downloads, print, assets, guidelines, templates, videos, etc. This is where MarcomCentral can shine.

Cons

The capability in a vacuum is awesome. The product is better promoted than it performs. As the admin, planner, builder, and user, I see all sides. I can see what it can be but struggle with a system with an attitude. Some days, it is so great, and then something stops working or changes and all things go to hell. I need something I can be an ambassador for and believe in. The unpredictability of new releases, adding functionality, changing settings or altering things intended to improve can have unexpected and timely consequences. I can tell the fundamental system was conceived and built by techs, with limited UX exploration or user consideration.

Review Source

Response from MarcomCentral

January 4, 2018

Thank you Andrew, your comments have been sent to the appropriate teams as we are always looking to improve our platform. We have a new UX and Mobile release coming, which should alleviate a lot of these issues!

VR

Verified Reviewer  
Marketing Communications Specialist  
Retail  
Used the software for: 1-2 years

### "I use it on the front and backend"

January 4, 2018

4.0

Pros

I like the most that I can see the edits that I make to the platform live time and make minor edits, such as captions or thumbnail image easily. I like that I can pull reports to see who is ordering and downloading from the site.

Cons

I do think that there are little nuisances on the back end that add up to be quite time consuming, such as having to re-search for products rather than the search saving.

Review Source

Response from MarcomCentral

January 31, 2018

Hello! Thank you so much for your review. We'd like to send you a thank you and address your concerns, could you please reach out?

VR

Verified Reviewer  
Marketing Coordinator  
Construction  
Used the software for: 1-2 years

### "My experience with Marcom has been very positive. Great customer service and support."

January 3, 2018

4.0

Pros

We loved the fact that we were able to customize our portal to our specific needs. This has grown to be a great tool to provide all of our marketing material to our network.

Cons

It takes some time to get use to the platform and the back end. Features and functionality are great although you will need training.

Review Source

Response from MarcomCentral

January 31, 2018

Thank you for your glowing review! We'd love to send you a thank you and discuss your concerns, if you could reach out at your earliest convenience!

VR

Verified Reviewer  
Field Marketing Manager  
Hospital & Health Care  
Used the software for: 2+ years

### "Overall good on-demand product with a great business relationship team"

January 9, 2018

4.0

Pros

Lots of capabilities - far more than previous on-demand systems I have used. Good, trustworthy reporting system. Great relationship managers and team.

Cons

Long lead times to get products programmed. Challenging to get edits or updates outside of strict FusionPro parameters.

Review Source

Response from MarcomCentral

January 10, 2018

Thank you for your review! We appreciate your business, and I'd like to speak with you personally about your concerns with long lead times. Since you have chosen to review anonymously, please reach out if you'd like!

VR

Verified Reviewer  
Head Of Marketing  
Financial Services  
Used the software for: Less than 6 months

### "An extensive implementation process. Still early in the process. Troubleshooting fulfillment."

January 4, 2018

3.0

The benefits we anticipated have not yet been realized. That is disappointing.

Pros

Our users seem to like it and find it an improvement over old system. The professional presentation and library setup for arranging and accessing collateral.

Cons

Issues in back office holding us back on realizing efficiencies: As noted, troubleshooting fulfillment - order continuity/approval, invoicing. Latency on system, at present, using Internet Explorer - a commonly used browser. Lack of training on process; consistency with processes by vendor.

Review Source

Response from MarcomCentral

January 5, 2018

Thank you for your review! Since you have chosen to post anonymously, I can't reach out to you personally. Please reach out!

VR

Verified Reviewer  
Marketing Communication Specialist  
Chemicals  
Used the software for: 6-12 months

### "User-friendly with a lot of great features!"

January 3, 2018

5.0

It's easy to set up, order, and purchase items! People love it!

Pros

The thing I love most about this software is how easy it is to use. For someone not super-tech-savvy, it is so easy to set up products and display them in the catalog. It's user-friendly for our employees and customers too. They can easily navigate to whatever item they need without any issues!

Cons

The thing I dislike the most is the way we have to set up groups. It's not as easy as I'd hoped. It's a "this way or nothing else works" kinda situation.

Review Source

Response from MarcomCentral

January 31, 2018

We would love to send you a thank you for your positive review! Please reach out at your earliest convenience!

VR

Verified Reviewer  
Senior Graphic Designer / Branding Manager  
Hospital & Health Care  
Used the software for: Less than 6 months

### "The software is quite complex. Needed to get through learning curve before seeing positive results."

January 3, 2018

4.0

To date, our internal users are over the moon with excitement with what they are able to accomplish by using this software. It's very satisfying for us as administrators to hear such positive feedback. In turn, we as designers will not have as many one-off projects to work on which will free up our pipeline for more creative and time consuming jobs. This is a huge plus in our marketing department. It will help us to better meet the needs and demands of our internal customers.

Pros

I like the ability to have a company branded portal that is visually appealing and user friendly for our internal customers. The ease of adding folders to this portal is great and allows for more templates to be available in greater categories for our users.

Cons

I am not thrilled with how complex the template preparation is. Using FusionPro is easy, but then after composing, all the work that is needed on Marcom is quite extensive before being able to see results. And, of course, the more complex your template, the longer it will take. You really cannot take much time off from working on your templates, either. If you do, then you run the risk of forgetting what valuable information you have learned along the way. So, the key is to stay on top of it in order to stay fresh.

Review Source

Response from MarcomCentral

January 31, 2018

Thank you for your review! We'd love to send you a thank you and discuss your concerns, if you could please reach out at your earliest convenience!

VR

Verified Reviewer  
Independent Consultant  
  
Used the software for: Less than 6 months

### "Very user friendly and helpful for organization."

January 3, 2018

4.0

Pros

Makes organization simple and ability to track and share information is a plus. Web tools for learning the product are vast and helpful.

Cons

Switching between 2 Smartsheets sometimes takes some time and you have to find your place again when you switch back and forth between sheets.

Review Source

Response from MarcomCentral

January 31, 2018

Thank you for your review! We'd love to send you a thank you if you could reach out at your earliest convenience!

TD

Tara D.  
Marketing and Fulfillment specialist  
Consumer Services  
Used the software for: 2+ years

### "Marcom"

December 5, 2019

5.0

Our directors use this as a great tool for purchasing marketing materials from us

Pros

Ease of use and functionality. Our directors use this as a great tool for purchasing marketing materials from us

Cons

We haven't had much for issues with this program, but on the occasion that there has been a questions, I've found when leaving a VM with the company I never get a return call.

Review Source

NM

Nikki M.  
Channel Marketing Specialist  
Leisure, Travel & Tourism  
Used the software for: 2+ years

### "Doesn't always deliver"

December 5, 2019

3.0

It's cumbersome, choppy, not intuitive and clunky. There are too many steps to creat and save something. The developers promise one thing but when it comes out it doesn't work. Example: Social media. Integrations don't align with current vendor systems so they become worthless to us.

Pros

I don't really like this software. It is not intuitive, there are to many steps to create and publish a product.

Cons

It's cumbersome, choppy, not intuitive and clunky. There are too many steps to creat and save something. The developers promise one thing but when it comes out it doesn't work. Example: Social media. Integrations don't align with current vendor systems so they become worthless to us.

Review Source

VK

Vanessa K.  
Field Marketing Manager  
Hospitality  
Used the software for: 2+ years

### "Review"

December 5, 2019

2.0

Pros

The team of people at Marcom are professional and nice to work with.

Cons

There are a lot of steps to add products and it is not easy to navigate.

Review Source

JW

Jeannie W.  
Manager, Dealer Marketing  
Security and Investigations  
Used the software for: I used a free trial

### "a good DAM"

December 10, 2019

4.0

Overall, it has been such a pleasure during the RFP process and working with \[SENSITIVE CONTENT HIDDEN\]. He was very helpful in explaining how Marcom can support our needs, gave us log in demo to share with our colleagues and was extremely patient with our different team members and several demos he performed. We are now in the kickoff/implementation phase. And the team is working diligently in getting us set up and ready for our launch in February. \[SENSITIVE CONTENT HIDDEN\] has been very nice and a pleasure to work with.

Pros

Honestly, it's too soon for a review. But throughout the sales process, I found \[SENSITIVE CONTENT HIDDEN\] to be very patient and understanding of our needs during the RFP process. He walked us through several demos and worked with us on helping us with our needs for a DAM for our company.

Cons

We are in the very early stages of kick off and implementation, I can't provide feedback on this as of today.

Reason for choosing Marcom Portal

Marcom was patient and not pushy. Marcom has a great user interface and search functionality.

Review Source

DW

Dana W.  
Manager, Marketing Services  
Airlines/Aviation  
Used the software for: 2+ years

### "Since partnering with MarcomCentral in 2013, we have seen tremendous growth on our portal."

January 3, 2018

5.0

Pros

Turnkey, easy, personalization, back-end link/SSO, reporting, versions, print-on-demand and flexibility.

Cons

Repetitive process steps for upload on the admin side. Navigation between products on the admin side.

Review Source

MH

Mark H.  
Analyst  
  
Used the software for: 1-2 years

### "Responsive, willing to find resources to seek out solutions or workarounds."

March 30, 2018

4.0

Pros

Flexibility, native use of javascript - can apply to most use case situations. Like the plug in format to avoid having to use a proprietary layout software.

Cons

Admin tools can be a bit clumsy to navigate. Would appreciate a sleeker more robust ui with at a glance features and ability to make quick cascading changes.

Review Source

TN

Thomas N.  
Metro Marketing Manager  
  
Used the software for: 6-12 months

### "Very happy with the product."

January 3, 2018

4.0

Pros

I love the ability to easily modify and customize the UI to accommodate customer requests and make the forms more intuitive for our users.

Cons

I would like to see added functionality to include the ability to bulk upload from a single form, incorporate the use of a Marcom dashboard/UI with forms to create or add to existing XDF, TPA's , Images, etc.

Review Source

Response from MarcomCentral

January 4, 2018

Thank you Thomas! I've notified Jess of your concerns to get a fix up and running for you!

TH

Tami H.  
Marketing Account Manager- Premier Accounts  
  
Used the software for:

### "Love it!!"

January 29, 2016

5.0

Pros: I am extremely happy with our experience using MarcomCentral. We are still in the initial implementation phase but I anticipate our team will love using the system as much as I do. The fact that so many of our requirements come standard out of the box made implementing this system relatively easy. We did have some custom requirements as well, but the team handled the design and functionality like pros. The expertise that the MarcomCentral team has technically is amazing and the service we have received from our Business Relationship Manager, Sarah Steele, far exceeds my expectation. Her knowledge of the platform and willingness to brainstorm on ways we can produce our materials has been very valuable. Cons: None Overall I couldn't be happier with our choice to go with MarcomCentral and look forward to many years of providing efficient ways to market our products, thanks to the ease of using MarcomCentral.

Review Source

Response from MarcomCentral

January 29, 2016

Tami, thank you! Ease of use is something we strive for, and we are thrilled that your experience has been nothing but positive. It has been a pleasure working with you and your team and we look forward to working with you for many years to come.

RS

Ryan S.  
Team Lead - Sr. Graphic Designer  
Insurance  
Used the software for: 1-2 years

### "FusionPro is clunky"

December 5, 2019

3.0

Not sure it is worth the money right now that we spent on it.

Pros

Was hoping to have this be very beneficial for our marketers, but they have had a lot of issues utilizing the platform, or even using it.

Cons

FusionPro is not user friendly and very clunky to use. It is very time intensive to use and when Adobe updates Indesign you have to wait weeks to get the new software update, so you become a sitting duck.

Alternatives considered

[Distribion](https://www.capterra.com/p/115953/Distribion/)

Reason for choosing Marcom Portal

Was promoted to us effectively.

Review Source

AD

Agata D.  
Marketing  
  
Used the software for: 1-2 years

### "A great tool for sharing marketing assets."

January 31, 2018

4.0

Pros

I like the possibility to switch between languages within one portal and be able to use the portal for more than one country.

Cons

I do not think customers can choose the option to download and customize the same file - I've only seen either one or the other option next to a file; it would be great to have both possibilities/ two buttons (download and customize) next to a file (or perhaps I'm not aware that such an option exists).

Review Source

SR

Scott R.  
Fulfillment Services - Technology Manager  
Insurance  
Used the software for: 1-2 years

### "Set up and implementation was pretty smooth"

January 22, 2018

5.0

Ability for a large user base to order marketing materials and seamlessly connect with multiple vendors to execute.

Pros

I like that it isn't limited and has numerous capabilities to integrate with other software and multiple vendor production capabilities.

Cons

I'd like to see a smoother interface to configure new items and release them to production for user accessibility of order.

Review Source

VR

Verified Reviewer  
Production Artist  
  
Used the software for: 6-12 months

### "Adding documents to database."

January 4, 2018

3.0

Pros

The tool is very stable once a document is loaded. The tool is very stable once a document is loaded.

Cons

I feel that are too many steps to get a document loaded.

Review Source

Response from MarcomCentral

January 31, 2018

Hi there! We'd like to send you a thank you for your review, could you reach out at your earliest convenience? Thank you!

AO

Alexis O.  
Director of Brand  
  
Used the software for: Less than 6 months

### "So far so good. The support team has been awesome."

January 3, 2018

4.0

Pros

It allows us to streamline our work and provide greater support to our markets. It also allows us to offload a lot of the minutiae and empower our sales force to help themselves.

Cons

Doesn't have as robust a workflow function as we would like. Right now we can only have one layer of approval and we would like to have at least two.

Review Source

Response from MarcomCentral

January 4, 2018

Thank you, Alexis! I've sent your reply to the appropriate teams, and we can alleviate your concerns!

WB

Wintana B.  
  
  
Used the software for:

### "Wish the UX was better"

October 6, 2016

3.0

The look/feel of the site is outdated. I'd like to see a more user friendly backend for admins and a responsive site for users.

Review Source

Response from MarcomCentral

October 6, 2016

Wintana, Thank you for your honest feedback. We are currently in the process of updating our entire platform, and so our UX will look and feel brand new and be responsive! I've shared this feedback with your BRM as well, and we are taking your constructive criticism seriously. Your BRM is happy to customize your portal to make it as easy to use as possible for your admins and users alike. Please don't hesitate to reach out with any further concerns. Thank you, The MarcomCentral Team

MD

Madalyn D.  
  
  
Used the software for:

### "Great company, great tool!"

September 6, 2016

5.0

This is our first year using Marcom. It's been a lot of work getting our team trained on the tool, gathering assets, etc. but it's been a smooth process with Marcom helping us every step of the way. We just launched recently but so far so good and the field seems to love it compared to our old tool!

Review Source

Response from MarcomCentral

September 7, 2016

Madalyn, We are very pleased to hear your field teams are enjoying the product, and we will continue to do our best to help in any marketing aspect you need! Thank you for the great review! Thank you for your business, The MarcomCentral Team

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