# Page 2 | Moz Local Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 2 - Is Moz Local the right SEO solution for you? Explore 33 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/116352/Moz-Pro/reviews

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Moz Local

4.4 (33)

[View alternatives](https://www.capterra.com/p/116352/Moz-Pro/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Page 2 - Reviews of Moz Local

## Showing most helpful reviews

Showing 26-33 of 33 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

AS

Antoine S.  
Manager  
Construction  
Used the software for: 1-2 years

### "Real good, but pricey to get the full potential"

March 16, 2022

4.0

I'm currently using both Moz and SEMrush, but I got to say, Moz has a big lead with features like site crawling, link building, etc. You can really improve your overall SEO with this software!

Pros

It helped us analyze the most important keywords for our industry. You can really get the long-tail keywords and take advantage of them.

Cons

The software can get expensive when you have many locations like our company, which sell products in North America.

Alternatives considered

[Semrush](https://www.capterra.com/p/151962/SEMrush/)

Review Source

Response from Moz

March 22, 2022

Hi Antoine! Thanks for the great review! Glad to know you're enjoying the tools and are ready to recommend them.

SW

Sandra W.  
Marketing manager  
Marketing and Advertising  
Used the software for: 1-2 years

### "Local SEO at your fingertips"

March 8, 2021

4.0

Pros

With an easy to use dashboard and the MOZ toolbar, it offers a comprehensive number of tools such as SEO keyword generator, onside auditor and link analyzer. The keyword research tool stood out the most as it is the most vital tool. The software is pretty affordable comparing to its competitors.

Cons

Lack of data on keyword search volumes and some inconsistent keyword volumes that seem much lower than the ones reported within other keyword research tools.

Review Source

AD

Alioune D.  
Ceo  
Marketing and Advertising  
Used the software for: 1-2 years

### "Moz local"

October 18, 2022

5.0

Pros

This software has an excellent notification feature and is easy to use and navigate

Cons

The disadvantage is the lack of understanding of the first try

Review Source

Response from Moz

October 19, 2022

Thanks for the review, Alioune! Great to know you find Moz Local easy to use and navigate.

RC

Raluca C.  
SEO Manager  
Marketing and Advertising  
Used the software for: 2+ years

### "One stop shop for all things Local"

September 15, 2021

5.0

Pros

I love how simplistic the tool is and how easy it is to manage all your business citations into one place. Having the ability to quickly update NAP info and delete duplicate listings is definitely a time saver.

Cons

Some listings never get updated or take too long to update. But that’s an issue I’ve come across on other listing management tools.

Review Source

Response from Moz

September 16, 2021

Thanks for your great review, Raluca!

SC

Sam C.  
Director  
Marketing and Advertising  
Used the software for: 1-2 years

### "Good local directory feature"

February 17, 2023

5.0

Pros

Used Moz Local to add citations to local directories. One off price as opposed to other monthly alternatives

Cons

Can only be used for locations with physical addresses, not online businesses

Switched from

[Semrush](https://www.capterra.com/p/151962/SEMrush/)

The semrush listing management tool was not good value

Review Source

Response from Moz

March 2, 2023

Thanks for the great review, Sam!

NS

Nick S.  
SEO Manager  
Food & Beverages  
Used the software for: 6-12 months

### "Good for beginners"

July 15, 2021

3.0

It's a really great product to help get acquainted with the basics of local SEO. Extremely accessible and straightforward. After about a year I felt like I'd outgrown this tool and needed something a little more advanced.

Pros

Super easy to use interface. The user community is great and helpful. Moz is the source for the latest trends in SEO, so when you're just getting into the industry there's not a better tool to use.

Cons

Once you get into intermediate/advanced SEO, this probably won't cut it. There's not as much personalization as you'd find with a tool like ahrefs, which can be extremely limiting

Review Source

Response from Moz

July 19, 2021

Hi Nick - Thanks for the review! Good to know you find the interface easy to use and find our community helpful. We also appreciate your feedback on personalization and have shared that with the team.

MM

Mélissa M.  
Marketing manager  
Apparel & Fashion  
Used the software for: 1-2 years

### "Nice tool but not my favorite"

December 16, 2021

3.0

Nice tool but not my favorite

Pros

It gives nice and insightful information about key words and your SEO in general

Cons

Not enough information compared to other tools such as SEMRush

Review Source

Response from Moz

January 14, 2022

We appreciate the review, Mélissa!

PP

Paul P.  
CEO  
Computer Software  
Used the software for: Less than 6 months

### "Moz Local"

January 17, 2022

4.0

Pros

Moz seemed like the cheaper option for SEO management, and for this is ended up being fairly effective.

Cons

I felt there was a little less transparency on Moz and the navigation was slightly more difficult.

Review Source

Response from Moz

January 24, 2022

Thanks for the review, Paul!

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