# White Fluffy Cloud Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about White Fluffy Cloud Software - reviews, pricing plans, popular comparisons to other CRM products and more.

Source: https://www.capterra.com/p/117048/WhiteFluffyCloud-CRM/alternatives

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# 

 White Fluffy Cloud Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

White Fluffy Cloud

## What is White Fluffy Cloud?

White Fluffy Cloud CRM (formally icomplete.com) is designed for small businesses and teams. Providing a simple, effective way to track, communicate and market to customers, clients or partners centrally all in one place. With built in web-form contact us feed of leads, email integration, SMS and email marketing, Direct Mail, e-Sign and calls it can store every form of communication against a contact record in real-time. See who said what to whom, when. Supports PC, Mac, Mobile and Tablet.

## What is White Fluffy Cloud used for?

[Online CRM](https://www.capterra.com/online-crm-software/)[Contact Management](https://www.capterra.com/contact-management-software/)[IT Ticketing Systems](https://www.capterra.com/it-ticketing-systems-software/)

Overall rating

Based on 15 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

£15

Per User, Per Month

Free trial  
available

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## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### White Fluffy Cloud

4.5 (15)

VS.

[4.5 (1,132)](https://www.capterra.com/p/148516/Marketing-360/reviews/)

Starting Price

£15

Per User, Per Month

Starting Price

Contact vendor

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

5.0 (6)

Ease Of Use

4.5 (1,107)

Value For Money

5.0 (6)

Value For Money

4.3 (867)

Customer Service

5.0 (6)

Customer Service

4.6 (1,042)

## White Fluffy Cloud alternatives

[4.4 (18,766)](https://www.capterra.com/p/61368/Salesforce/reviews/)

Starting price

$25.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

90%

of reviewers

rated it above 4 stars

[4.2 (1,291)](https://www.capterra.com/p/135618/Odoo/reviews/)

Starting price

$31.10

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

83%

of reviewers

rated it above 4 stars

[4.2 (983)](https://www.capterra.com/p/113540/Bitrix24/reviews/)

Starting price

$61.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

82%

of reviewers

rated it above 4 stars

[4.4 (708)](https://www.capterra.com/p/228915/Apptivo/reviews/)

Starting price

$15.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

91%

of reviewers

rated it above 4 stars

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Activity Tracking

Track and document all activities across devices, networks, and other systems

Alerts/Notifications

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

API

Application programming interface that allows for integration with other systems/databases

Calendar Management

Track and manage schedules and meetings via an integrated calendar

Calendar/Reminder System

Notifications/alerts for upcoming events or tasks

White Fluffy Cloud 54 features

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Track and document all activities across devices, networks, and other systems

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Application programming interface that allows for integration with other systems/databases

Track and manage schedules and meetings via an integrated calendar

Synchronize with other calendars to view mutual availability and schedules

Notifications/alerts for upcoming events or tasks

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Provides a channel for team members to share media files, communicate, and work together

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

Manage, organize, and store contact information

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

Customize data fields to support various needs and use cases

Alter the layout and content of reports

Pre-designed layouts that can be customized to match preferences and requirements

Import and export data to and from software applications

Store and organize documents in a centralized system

Manage, store and organize emails within the system or via third-party apps

Create and send email blasts/campaigns

Pre-made examples and templates for emails

Track delivered, received, and opened emails

Form predictions based on past and present data/trends

Managing service requests, incidents, IT issues & support with a ticketing system

Track interaction history by documenting conversations for contacts

Incorporation of a chat or messaging system within an organization's internal communication infrastructure

Automatically identify and save contact information of potential customers

Manage the process of attracting and converting business prospects into leads

Store information about leads or contacts and track, manage and nurture them throughout the sales process

Engage with a lead throughout the sales process by actively providing information

Score a lead on their quality or likelihood to buy based on certain behaviors

Automate workflows and trigger campaigns based on customer actions

Track all opportunities for potential sales and convert them into recurring revenue

Track the progress of long term goals, campaigns, and opportunities, for sales, projects, business ventures etc.

Visual representation of sales prospects & how many deals are in your sales funnel, the stage each deal is in, and the value of deals.

Generate quotes or estimates for customers

Log and store the source of contacts/leads

Timed notification for any upcoming task, deadline, appointment, or activity

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Estimate of expected sales revenue within a specific time frame, such as quarterly, monthly or yearly based on past trends and reports.

Pipeline view and tracking lead status

Reports specific to sales analysis for trends and strategies

Search and/or filter for items using names, keywords, descriptions, tags, metadata, etc.

Search and filter data across systems to locate required information by entering keywords or certain criteria

Group leads or contacts based on their specific characteristics

Online portal through which end users can access the system, manage tasks, or obtain information

Share contacts with other applications like Gmail and CRM

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Attach digital tags to documents and assets for identification, search, or monitoring purposes

Create, manage and track all task activities and progression

Create, save, and re-purpose templates for emails, forms, etc.

Organize customer data and accounts by user or geography

SaaS, web-based, online deployment

Create, design and manage workflows for repetitive tasks

Get Advice

We can help you find the software with the features you need.

Features

4.8 (6)

4.8

Based on 6 reviews

## Pricing

Value for money

5.0 (6)

Free Trial

Basic

£15.00

Per User,Per Month

Value for money

5.0 (6)

5.0

Based on 6 reviews

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

5.0 (6)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

5.0 (6)

5.0

Based on 6 reviews

## User reviews

Overall rating

4.5

Based on 15 reviews

Filter by rating

5(10)

4(4)

3(0)

2(0)

1(1)

Mentioned topic

Sorted by most recent

AH

Angelina H.

Director

Information Services

### "An excellent system which is seamless and offers great value for money"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 15, 2021

Whitefluffy.cloud is an integral and essential part of of the running of my business. With my team all working from home, the system enables my team to communicate quickly and effectively. The set up of the system was quick and the online training very clear and easy to follow. The service from the team at Whitefluffy.cloud has always been exemplary.

Pros

whitefluffy.cloud CRM enables me and my team to work from home, providing us with a system where we can all share information instantly, keeping us all up to date and informed. We use the following features of whitefluffy.cloud CRM daily: Contact Management: Keeping all information on business contacts which include corporate clients and conference venues in one place, enables us to work faster and efficiently. whitefluffy.cloud allows us to bespoke the software. We use the unique tag feature to segment our contacts into relevant groups which is great for e-marketing and reporting purposes! VoIP: The VOIP phone system is brilliant as it gives callers the impression that we are all in one office instead of working remotely. We can transfer calls between the team instantly and all calls are automatically logged against their contact record. E-marketing: We can design our own professional email campaigns using the integrated e-marketing software, it’s easy to use, unlike other e-marketing software and excellent value. Calendars: As we work remotely it’s important for the team and I to be able to see where everyone is, whitefluffy.cloud Calendar allows us to see this information in a highly visual way, we can track appointments and keep up to date on what everyone is doing in the team. File Storage: Unlimited file storage is brilliant for our business where we can share all our documents and attach documents to a contact record.

Cons

We are very happy clients of Whitefluffy.cloud and do not have any cons to offer you. We have compared other CRM systems on the market and have not found one which meets our needs better.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Michael C.

### "Better Connected"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 19, 2016

Contact with the team is excellent, any questions are quickly resolved and as we have evolved iComplete has adapted to support our individual needs. I have recommended iComplete to others and they have never ever complained so I have been confident and will remain confident to continue to recommend.

Pros

Client contact record all in one place

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

January 4, 2017

Thank you for your feedback.

Andrew H.

Director

Automotive

### "Icomplete CRM Voip combined system"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 13, 2016

This system has taken out our previous server based system and gives us 100% more functionality and speed coupled with the regulatory requirement we need for the FCA. With a customized process flow, connected website and automated marketing feature the icomplete system is revolutionary to the business and allows us to expand easily. We can't imagine life without it and the phone link up means that we go directly to file on screen pop ups, very impressive. A full list of every customer contact and recorded calls!

Pros

Easy to use, top end functionality without the cost. the telephony link up is great.

Cons

Cloud based so reliant on internet connection which fortunately these days is very good.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

KK

KIERAN K.

COMMERCIAL DIRECTOR

Sports

### "FALKIRK FC MARKETING "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 13, 2016

Great service which has greatly enhanced our ability to engage with our customer base. The support staff who is a joy to work with and is extremely creative with all our content and works well to my demanding deadlines.

Pros

The team at I Complete The layout and format of emails

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JL

james l.

ceo

Food & Beverages

### "small business CRM system that ticks most of the boxes required by a small business"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 12, 2016

We have been using iComplete for 4 years now, and it was a huge improvement on the excel spreadsheet we used to use! It is very affordable, super easy to use and their help desk answers emails (and the phone) rapidly, so if you do have any problems you they are quickly resolved. If you use marketing e-shots they can be sent from the system by various tags eg customers, bloggers, packaging suppliers etc. It also keeps a record of all emails sent by producing a unique code for every person in the database, which makes finding old emails pretty quick. The task function sets you up reminders and percentage of completion rather than having a desk covered in post its. Would definitely recommend this for any small business and we are still very happy with it despite having grown to over £1m revenues

Pros

web based, easy to use, great customer service based in UK

Cons

e-marketing templates a little clumsy, database segmentation based on tag search could be more flexible, would be useful to have off line version on local hard drive for travelling

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Neil O.

### "A world beating CRM"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 9, 2016

The i-complete CRM has changed the way I run my company. It is not only extremely simple to use, it is fast, efficient and saves a fortune on telephone costs, staff time and work load. You can simply achieve more with the same staff. The way we use it has increased the performance of our sales staff by 100%, and the flexibility of the system allows you to keep in touch with what is happening in your company where ever you are, even on holiday abroad.

Pros

VOIP means all documents are stored safely on cloud and you have access whenever or wherever you want. Call recording means you never miss a call and can always check what you said to someone or what was said to you. Automated individual emails save massive amounts of time. No other CRM has voice recording integration. No other CRM has missed call forwarding or ansaphone. No other CRM has tagging (client identity and rating system) Loads more feature included. Very inexpensive and easy customisation.

Cons

Lacks notification for incoming emails, but then no other CRM has that either

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RC

Richard C.

Retail

### "Perfect product - perfect support - perfect price. Perfect!"

5.0

Overall Rating

5.0

5.0

Ease of Use

0.0

0.0

Features

0.0

0.0

Customer Service

0.0

0.0

Likelihood to Recommend

0/10

April 30, 2014

My enthusiasm for icomplete CRM is genuine, since using icomplete there is no question that the software has helped my business go from strength to strength. icomplete has increased my ability to respond to all new enquiries and turn these around into sales. The system enables me to be so organised – this means that I can manage new enquiries, respond quickly and without forgetting. This in turn has given my customers increased confidence in my ability to service their guitar buying needs. How it helps us icomplete created a website enquiry form for my new website so that all enquiries received are automatically entered as a contact into my icomplete account. This is a brilliant extra feature which not only tags these contacts in icomplete as ‘website-enquiry’ but also sends the person enquiring an automated email response from me to thank them and letting them know I will be in touch. Why we would recommend The brilliant support I receive from the team at icomplete really has helped me keep my business on track. The team respond quickly and keep me updated and willingly help me with any user issues I have.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Derek G.

Managing Director

Management Consulting

### "Easy, Efficient and Effective"

4.0

Overall Rating

4.0

4.0

Ease of Use

0.0

0.0

Features

0.0

0.0

Customer Service

0.0

0.0

Likelihood to Recommend

0/10

April 28, 2014

A very intuitive, practical and productive tool which is very effective for my customer contact, task management and e-marketing. I have spent too much time and wasted too much money on more expensive systems in the past which suggest more functionality but actually are difficult to use and too complex for many SME's. I would recommend this as an ideal solution to SME's owners who want to take control of their CRM and get competent and effective right from the off.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

April 30, 2014

Thank you for your feedback and in recommending our service to other SME's.

HO

Howard

### "Not impressed"

1.0

Overall Rating

1.0

1.0

Ease of Use

0.0

0.0

Features

0.0

0.0

Customer Service

0.0

0.0

Likelihood to Recommend

0/10

March 10, 2014

Not impressed. Pipeline management - once subscribed you are told there is a £200 fee to set this up Auto feed response from website - you have to completely redesign your web form to fit icomplete - not easy as its made out and they charge you £99 for the pleasure. Yes you can store your contacts in the same way you can in access, Yes you can set tasks and reminders the same way you can in outlook, if you sign up to voip you can call straight from the solution - a nice to have not a necessity. Initial training was an hour of my life I will never get back eventually told to watch the tutorial videos that I got more from. Nice company to deal with? Not really. Clare's great the others just wind me up the wrong way once onboard they just want to sell extras to you quite annoying.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

April 30, 2014

Howard I am so sorry to hear that you were unhappy with the icomplete service. We do take negative reviews very seriously and this will be passed back to our team to improve our customer care process.

PH

Peter H.

### "A start up company"

5.0

Overall Rating

5.0

5.0

Ease of Use

0.0

0.0

Features

0.0

0.0

Customer Service

0.0

0.0

Likelihood to Recommend

0/10

December 7, 2011

We are a small company using two people in remote locations to contact around 1000 retailers nationwide. icomplete allows us to maintain a database, organise tasks to send out samples and keep in touch with contacts. More importantly for us, we are inexperienced in these fields and icomplete has helped us learn the system as we go along. It is also easy to develop new tags to sort our database as our needs become clearer.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AO

Alexander O.

### "Creative Investor"

4.0

Overall Rating

4.0

4.0

Ease of Use

0.0

0.0

Features

0.0

0.0

Customer Service

0.0

0.0

Likelihood to Recommend

0/10

November 4, 2011

The system is very easy to use and great for our medium size business. The setup process was seamless and Myles was very helpful in getting all of our data loaded and organised. All of our team have gotten to grips with the system straight away and it provides all the features we need compared to other databases that had lots of features we would never use.

Pros

Ease of use, tagging is excellent and very easy to use, suggestions box is a nice touch, very easy to check client status.

Cons

Loading data lists could be easier but once we had done it a couple of times its fine.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

HF

Hilary F.

### "iComplete"

5.0

Overall Rating

5.0

5.0

Ease of Use

0.0

0.0

Features

0.0

0.0

Customer Service

0.0

0.0

Likelihood to Recommend

0/10

November 2, 2011

Fantastic - time saving and great investment

Pros

All contacts in one place, all staff able to access data at once

Cons

Nothing to dislike

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

SD

Steve D.

### "iComplete Review from a Renewable Energy Installation Company"

5.0

Overall Rating

5.0

5.0

Ease of Use

0.0

0.0

Features

0.0

0.0

Customer Service

0.0

0.0

Likelihood to Recommend

0/10

October 4, 2011

It suits my needs very well. I had and existing database of c.4000 customers and iComplete helped me import these successfully. The system is very customisable and gives me the ability to create my own 'tags'. This is great for tracking customers in a number of different ways. A method of 'rating' them by percentage means that it's easy to see who's currently of highest importance.

Pros

Easy to use - intuitive. Friendly, professional customer support. Customisable. Good VOIP integration.

Cons

None found yet.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AN

Angela N.

### "icomplete Review. The Conference Bureau."

5.0

Overall Rating

5.0

5.0

Ease of Use

0.0

0.0

Features

0.0

0.0

Customer Service

0.0

0.0

Likelihood to Recommend

0/10

September 29, 2011

iComplete is a CRM tool that is easy to navigate. It stores information in a logical format. Uploading client files & emails is very simple. It is quick to learn and quite intuitive.

Pros

Good reminder system for required customer contact. Easy access to client history & stored files. Quick & easy to learn. Useful extras - including client dispersal mapping.

Cons

Sometimes editing existing notes causes the contact file to close. I have to exit using F5 and re-open the file. I sometimes find the note field defaults to double line spacing which I cannot correct.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

April 30, 2014

Thank you for your feedback Angela this issue regarding exiting notes section and pressing F5 for refresh was a browser related issue which has now been addressed.

LK

Lenore K.

### "IComplete"

4.0

Overall Rating

4.0

4.0

Ease of Use

0.0

0.0

Features

0.0

0.0

Customer Service

0.0

0.0

Likelihood to Recommend

0/10

September 27, 2011

I like icomplete because it makes admin so much easier and exciting to do!!

Pros

IComplete is a quick, easy and safe way to store and upload data.It is accessible from anywhere in the world and I like that everything is in one place, eg. calendar, contacts, files tasks etc, it makes it so easy to keep track of data.

Cons

I haven't as yet found anything that i don't like about icomplete.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

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