---
title: "LeadLander Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about LeadLander Software - reviews, pricing plans, popular comparisons to other Lead Management products and more."
source_url: "https://www.capterra.com/p/117689/LeadLander/"
page_type: "product"
language: "en"
publication_date: "2026-09-28"
---

# 

 LeadLander Software Review 2026: Features, Integrations, Pros & Cons

Last updated on September 28, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

LeadLander

## What is LeadLander?

LeadLander empowers sales and marketing teams with the information they need to send targeted messages to prequalified leads. A traditional web analytics system only offers a generalized overview of the traffic visiting your site. LeadLander goes beyond traditional methods, providing specific details about each site visitor — the information most valuable to a sales person and marketing team.

## What is LeadLander used for?

[Lead Management](https://www.capterra.com/lead-management-software/)[Web Analytics](https://www.capterra.com/web-analytics-software/)[Predictive Lead Scoring](https://www.capterra.com/predictive-lead-scoring-software/)

Top alternative

Featured

Overall rating

Based on 23 user reviews

Reviews sentiment

Positive

100%

Neutral

0%

Negative

0%

Starting price

$55

Per Month

Free trial  
available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for LeadLander?[Manage this product listing](https://www.g2.com/products/leadlander/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### LeadLander

4.8 (23)

VS.

[4.6 (912)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/)

Starting Price

$55

Per Month

Starting Price

$14.99

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.7 (23)

Ease Of Use

4.5 (912)

Value For Money

4.6 (14)

Value For Money

4.7 (831)

Customer Service

4.7 (17)

Customer Service

4.8 (851)

## LeadLander alternatives

[4.3 (167)](https://www.capterra.com/p/130199/LeadSquared/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

86%

of reviewers

rated it above 4 stars

Highest Rated

[4.7 (151)](https://www.capterra.com/p/130149/creatio-ai-crm/reviews/)

Starting price

$40.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[4.6 (6,132)](https://www.capterra.com/p/147657/monday-com/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[4.2 (1,009)](https://www.capterra.com/p/113540/Bitrix24/reviews/)

Starting price

$69.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

82%

of reviewers

rated it above 4 stars

## FAQs about LeadLander

Overview

### Which roles and teams benefit most from LeadLander?

LeadLander is most used by marketing and sales teams, including marketing managers, automation specialists, SDR leaders, account managers, and business development representatives, to identify website visitors and prioritize follow-up. Sales operations analysts track prospect activity and routing, while executives, owners, and project or engineering leaders monitor lead interest to guide outreach and account planning.

Answer based on 21 reviews

Overview

### What company size and industries is LeadLander built for?

LeadLander is ideal for small, medium, and enterprise clients, with small businesses representing 70% of reviewers. It is most commonly used in Computer Software (19%), Information Technology and Services (14%), and Marketing and Advertising (10%), while midsize businesses account for 20% and enterprises 10%.

Answer based on 23 reviews

Features and Usability

### What are the key features of LeadLander?

LeadLander offers CRM and CRM integration, lead capture, lead management, and lead scoring for tracking prospects. It also includes website visitor tracking, pageview tracking, time on site tracking, and user interaction tracking, plus alerts/notifications, real-time reporting, campaign analytics, and marketing automation for lead nurturing and segmentation.

Integrations

### Which third-party tools and platforms does LeadLander integrate with?

LeadLander integrates with 2 third-party tools: HubSpot CRM and Salesforce Sales Cloud. These CRM integrations let teams connect LeadLander with two widely used sales platforms for tracking and managing contacts within existing workflows.

Answer based on 2 reviews

Getting Started and Support

### What training and onboarding options does LeadLander offer?

LeadLander provides live online sessions, webinars, and documentation to support training. Live online sessions and webinars can guide teams through setup and feature review, while documentation offers written reference material for self-paced learning and later consultation.

Answer based on 4 reviews

Getting Started and Support

### What customer support options does LeadLander offer?

LeadLander provides email/help desk, phone support, and chat. Users describe the support team as helpful during setup and responsive when questions come up, with clear explanations that make the tool easier to understand for people with or without marketing experience.

Answer based on 2 reviews

## Features

AI summary

Based on 5,388 Lead Management reviews

Capterra data shows that buyers of Lead Management software rank the following features as their top priorities:

-   **Contact Management** (**44%** of reviewers rated this feature as critical)
-   **CRM** (**47%**)
-   **Lead Capture** (**42%**)

LeadLander includes **CRM** and **Lead Capture**, giving sales and marketing teams a way to track prospect relationships and collect new leads as they come in. However, it does not include **Contact Management**. Its support for **CRM** and **Lead Capture** helps businesses keep pipeline activity organized, respond to potential customers faster, and convert interest into sales opportunities.

Lead Capture

4.7 (7)

100.00% of 7 reviewers that rated this feature as important or highly important

Automatically identify and save contact information of potential customers

Alerts/Notifications

5.0 (4)

150.00% of 4 reviewers that rated this feature as important or highly important

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Lead Qualification

4.5 (4)

75.00% of 4 reviewers that rated this feature as important or highly important

Score a lead on their quality or likelihood to buy based on certain behaviors

Conversion Tracking

4.3 (3)

33.33% of 3 reviewers that rated this feature as important or highly important

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Lead Segmentation

4.7 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Divide leads into buckets based on predefined criteria and routing rules

Referral Tracking

4.3 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Log and store the source of contacts/leads

LeadLander 25 features

### All Features
- Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
- Campaign Analytics: Track and interpret campaign performance metrics
- Collaboration Tools: Provides a channel for team members to share AI models, media files, communicate, and work together
- Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads
- CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
- Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics
- Dynamic Content: Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience
- Email Marketing: Create and send email blasts/campaigns
- Keyword Tracking: Track and monitor a specific set of keywords
- Lead Capture: Automatically identify and save contact information of potential customers
- Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process
- Lead Nurturing: Engage with a lead throughout the sales process by actively providing information
- Lead Qualification: Score a lead on their quality or likelihood to buy based on certain behaviors
- Lead Scoring: Score a lead based on quality or likelihood to buy/convert based on predetermined criteria
- Lead Segmentation: Divide leads into buckets based on predefined criteria and routing rules
- Marketing Automation: Automate workflows and trigger campaigns based on customer actions
- Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user
- Prospecting Tools: Tools designed to streamline the process of lead generation and management for sales teams
- Real-Time Reporting: Active reporting of data and metrics
- Referral Tracking: Log and store the source of contacts/leads
- ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts
- Sales Analytics: Track in detail how users interact with your campaigns and pages (scrolling, button interactions, etc.)
- Time on Site Tracking: Track the amount of time users spend on websites
- User Interaction Tracking: Monitor user activity through engagement methods
- Website Visitor Tracking: Monitor activity of individuals who visit your website using cookies

---

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Features

4.5 (23)

4.5

Based on 23 reviews

## Pricing

Value for money

4.6 (14)

Free Trial

Basic

$55.00

Per Month

Value for money

4.6 (14)

4.6

Based on 14 reviews

## Integrations

[

Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[

HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.7 (17)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.7 (17)

4.7

Based on 17 reviews

## User reviews

Overall rating

4.8

Based on 23 reviews

Filter by rating

Counts reflect reviews available in this feed.

5(18)

4(5)

3(0)

2(0)

1(0)

Mentioned topic

Recent reviews first, then most helpful

RE

Reviewer

VP Marketing

Used the software for: Less than 1 year

### "Excellent for growing companies!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 11, 2022

I really like working with them and recommend them to my clients and friends.

Pros

I love the LeadLander platform and what it does. This tool is excellent for growing companies! We are investing a lot into marketing, advertising, and sales and LeadLander helps us track the effectiveness of our marketing efforts. Sure Google Analytics is great but actionable information for our sales team is what we care about and LeadLander gives us that data! Since I was also invovled in the implementation I can tell you these guys have created a system that is easy in every way. Easy to implement, easy to use, and easy to get rapid results.

Cons

I would like to see a way I can use LinkedIn to action some of the data, but I think they are coming out with that.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Mid West Director

Used the software for: 3-5 years

### "Leadlander is a MUST have for any Sales Organization"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 20, 2023

Our overall experience has been very positive - 5 Stars for sure. The Leadlander team is professional and was very helpful in assisting our organization with set-up, questions and expanding capabilities of their product. For the price, every company would benefit from this product. Please don't tell my competition about it!

Pros

Leadlander allows you to keep a pulse on your markets interaction with your website. Seeing the names and page visits each day helps my team with another layer of lead cultivation and customer managment. It also becomes very motivating to see your marketing efforts and activity after marketing campaigns, tradeshows or sales calls. Every person on my team and co-workers all LOVE LeadLander! It is a must have.

Cons

Everyone always wants to know who is looking, certainly we understand why this isnt always possible.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Ashley N.

Marketing Manager

Used the software for: 3-5 years

### "Easy Sales Tool to Implement for Sales Team"

4.0

November 9, 2018

Pros

Our sales people wanted to have a tool that enabled them to easily see what companies were visiting the website. The tool was easy for the sales team to use. I know most marketing automation tools have a similar feature but its typically a little more complex and sales people to utilize. Sales teams want a tool that's easy to log into and find the information they need quickly.

Cons

No real cons - the price point is reasonable and its easy to set up.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Project Manager

Used the software for: 1-3 years

### "Amazing Insights - Fast!"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 12, 2022

Leadlander has helped me cut through the noise that can be generated by using other analytics tools. I've been able to better gauge interest and organize information on potential clients faster and more accurately than ever before.

Pros

I like that LeadLander is easy to manage. Once it's all set up, I can either casually watch the traffic to my site, or I can get super involved by issuing lead owners, identifying tags to gauge interest, and acting quickly on new prospects. Customization is a breeze, and the support is super helpful

Cons

I understand that this is being worked on, but it would be great to see integration tools with more than just Salesforce.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Chief Architect

Used the software for: 3-5 years

### "Indispensable sales tool, simple yet powerfull"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 12, 2022

Pros

Really easy to use and setup. Information it provides is spot on - enough to make actionable decisions on website visits but not too much that its hard to process. Data feels accurate and verified.

Cons

Ability to set more advanced custom rules for leads scoring and automate funnels would be very helpfull.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

David O.

CEO

Used the software for: 1-3 years

### "Leadlander for Knowledge"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

September 20, 2023

Great! We use it everyday. Inexpensive alternative that checks all the boxes.

Pros

Daily monitoring reports to know which companies are on our site.

Cons

Integrations that matches on Company names that are already in CRM

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Business Development Representative

Used the software for: 1-3 years

### "I use Leadlander daily to see what accounts are viewing our website"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 1, 2018

Finding new companies is essential for prospecting as a BDR. Leadlander can show you new companies daily once you have the filters applied correctly. It also makes it easier to see what web pages in particular are most important to them as it tells you the amount of times they have opened or how many people have opened a page. The UI is pretty user friendly and training for the tool only takes roughly 20 minutes.

Pros

Leadlander is great for finding new or existing accounts that are looking at our website that day. The ability to see what webpages and content and how much accounts are looking at our site is very useful in following up. Leadlander provides the location of the prospect from the account so it helps to narrow down what prospect might be looking at the site. The alerts make it easy to sort through all of the traffic on the website as well which are very customizable. Also the email updates every day of target accounts looking at the site helps dictate my day to day workflow. The ability to see what time they are looking is also useful.

Cons

Leadlander's tracking functionality does not allow you to see which individual prospect from an account is looking at the website. This can lead to confusion and time wasted especially working through larger accounts with many divisions. Leadlander will sometimes give wrong information on an account and you will be brought to the wrong website. There has also been on occasion difficulties in loading the tool. This can sometimes can take up to 15 minutes to open.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Josh C.

Inside Sales Operations Analyst

Used the software for: 3-5 years

### "Essential Web Tracking Tool"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

February 4, 2022

Pros

The most imactful features are it's reporting functionality, the ability to narrow search results within geographic locations, email alerts/notifications and the ability to track site visitors with domain name containing certain keywords.

Cons

A Product feature request would be the ability to search site visitors based on matched company annual revenue. For our organization, sales territories are divided by both company HQ geographical location as well as company annual revenue. Filtering and sorting search results with an annual revenue filter would be extremely beneficial to all of our end users.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Sales

Used the software for: 3-5 years

### "Useful Data Reliable Delivered"

5.0

February 7, 2022

LeadLander can help validate that the organizations you're targeting, are making their way to your web properties. It can also alert you to interest from potential clients and partners that you aren't actively courting and give you a chance to proactively engage with them.

Pros

Once LeadLander is set-up, which can be accomplished by your web administrator in seconds, the service immediately begins generating data and providing insight into whom is visiting your website. For the casual user, daily reports (and instant alerts for form completions) are consistently delivered to your email inbox, while users that are looking for more detailed reporting and functionality, can click through those email reports - or simply log into the system.

Cons

Reporting on the organizations visiting your

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

VP, Sales

Used the software for: Less than 1 year

### "A great sales productivity tool"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 14, 2022

The customer support was very helpful in getting us set up and always responsive.

Pros

Our sales team is able to see what companies are reviewing our services. We would not know about potential leads any other way. The product is simple to use and the notifications are essential to our business.

Cons

I really don't have any cons regarding the product.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/117689/LeadLander/reviews/)

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