---
title: "ReferralCandy Reviews 2026. Verified Reviews, Pros & Cons | Capterra"
description: "Is ReferralCandy the right Customer Advocacy solution for you? Explore 388 verified user reviews from people in industries like yours to make a confident choice."
source_url: "https://www.capterra.com/p/119331/ReferralCandy/reviews/"
page_type: "reviews"
language: "en"
publication_date: "2026-09-28"
---

ReferralCandy

4.5 (389)

[View alternatives](https://www.capterra.com/p/119331/ReferralCandy/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated September 28th, 2026

# Reviews of ReferralCandy

Ease of use

4.4

Customer Service

4.9

## Pros and Cons in Reviews

LH

Lingwei H

Operations SpecialistEvents Services, 201 - 500 employeesUsed the software for: 1-2 years.

“ReferralCandy has helped us increase customer engagement and acquire new customers through word-of-mouth, all with minimal effort from our side.“

June 27, 2025

CK

Christiana K

Head of growthHealth, Wellness and Fitness, 2 - 10 employeesUsed the software for: Less than 6 months.

“the theme content customisations are a little confusing, it's also a bit buggy and keeps disconnecting from my shopify UI“

February 12, 2025

MC

Matthias C

NAMarketing and Advertising, 2 - 10 employeesUsed the software for: Less than 6 months.

“Worked with a client to migrate their referral candy to another shopify store and they helped us out a lot!“

February 28, 2025

LH

Lingwei H

Operations SpecialistEvents Services, 201 - 500 employeesUsed the software for: 1-2 years.

“RC is not a pretty big referral company compare with impact, CJ, shareAsale.“

June 27, 2025

SO

Sandra O

Client and sales supportHealth, Wellness and Fitness, 2 - 10 employeesUsed the software for: Less than 6 months.

“My overall experience with ReferralCandy has been positive. While the setup process was a bit challenging at first, the exceptional support I received from \[sensitive content hidden\] made all the difference.“

June 20, 2025

SO

Sandra O

Client and sales supportHealth, Wellness and Fitness, 2 - 10 employeesUsed the software for: Less than 6 months.

“The setup process felt a bit confusing and not as straightforward as I expected.“

June 20, 2025

JT

Jen T

PresidentRetail, 11 - 50 employeesUsed the software for: More than 2 years.

“Referral Candy is easy to set up.“

May 5, 2026

WU

Wolf U

CeoFood & Beverages, 2 - 10 employeesUsed the software for: More than 2 years.

“It is not as instinctive as I would like it to be as far as navigation.“

June 10, 2025

## Showing most helpful reviews

Showing 1-25 of 389 available reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Nancy D.  
Owner

### "Easy Referral Candy Setup with Helpful Support"

November 5, 2026

5.0

I haven't launched the program yet - I'm just at the point of setting it up

Pros

I am new to Referral Candy as an integration with Acuity Scheduling and was concerned at first about setting it up, but between Jovan and the AI Assistant, set up was easy.

Cons

I have no complaints about Referral Candy

Review Source

R

Reviewer  
E-commerce manager  
Used the software for: Less than 1 year

### "Complete, flexible and well designed, with great support"

October 27, 2026

5.0

The number of settings means it takes a bit of time to get familiar with everything. Once you do, the app is powerful and flexible. My campaign isn’t launched yet, but the setup went well, and I’d recommend ReferralCandy to anyone looking for a customizable referral program.

Pros

ReferralCandy is very complete and well designed. It offers a lot of settings, so you can customize almost everything to fit your program, and it remains fairly intuitive. I appreciate that pricing is partly based on successful referrals. Support is responsive: \[sensitive content hidden\] helped me with the theme settings and was a great help.

Cons

Test Mode can only be used once per campaign, and campaigns and segments can’t be deleted or duplicated. I ended up testing in live mode and adjusting the settings afterwards.

Review Source

Jennifer T.  
President  
Used the software for: 3-5 years

### "Great program for Friends and Family referrals. "

May 11, 2026

5.0

I needed help with updating my account and \[sensitive content hidden\] was super helpful with me today. We had to get on a quick video chat, but were able to get things all worked out.

Pros

Referral Candy is easy to set up. Everything is pretty obvious and simple enough layout to accomplish most anything. I have had it for years now and it works well.

Cons

I wish that there was more information with the Suspicious referral alerts. It is very difficult on our end to figure out what the issue is.

Review Source

R

Reviewer  
Chairman  
Used the software for: Less than 1 year

### "Chairman of DGE GROUP"

January 23, 2026

5.0

Pros

The app is indeed very user-friendly and ease to use/configure. What really delighted us was the superior support from \[sensitive content hidden\]. He provided crystal clear guidance and recommendations. Well done - keep it up \[sensitive content hidden\]

Cons

None for now. We're new user as of now. Hopefully all is good ahead with our Referral pgm rollout in next couple of days.

Review Source

MA

Moises A.  
Digital Expansion Project Manager  
Used the software for: Less than 1 year

### "Referralcandy works fine"

November 27, 2025

5.0

Pros

I really like the strong anti-fraud system they use and how easy it is to manage referrals. The support team is outstanding. Innah was extremely patient and helpful, guiding me step by step whenever I had questions.

Cons

What I like least about ReferralCandy is that a member does not have a single unified dashboard that shows everything about all the campaigns they are part of. It would be great if they could add this, so members don’t have to deal with multiple different dashboard links and get confused.

Review Source

R

Reviewer  
IT and Platforms  
Used the software for: 1-3 years

### "Highly Recommended"

November 20, 2025

5.0

Pros

Very helpful customer support and the site is feature rich. Also in the several years we've been using it we didn't notice any downtime.

Cons

The menus has some learning curve to it but the customer support team more than makes up for it since they are always willing to help.

Review Source

Justin R.  
Co-Founder  
Used the software for: I used a free trial

### "They promise exactly what we need. I hope they deliver."

November 23, 2020

3.0

Pros

The base concept of their offerings is just great. We wanted a simple and automated way customers or others could refer and get rewarded. They seem to be exactly what we are looking for. I am still in the trail and yet to see if work on a large scale, but if they deliver what they promise it will transform our companies growth. I love it's integration with Chargebee (as long as it works). So far the customer support team has been very responsive and that matters a lot to me. \[SENSITIVE CONTENT HIDDEN\] specifically have been helpful.

Cons

I found the dashboard UI not intuitive and there were glitches once our Chargebee account and Referral Candy were linked saying they weren't linked, but then one day they it solved itself. Unnerving, but hopefully all figured out.

Review Source

R

Reviewer  
Operations Specialist  
Used the software for: 1-3 years

### "Easiest referral app"

June 30, 2025

5.0

Our overall experience has been excellent. ReferralCandy has helped us increase customer engagement and acquire new customers through word-of-mouth, all with minimal effort from our side. It’s a reliable, scalable tool that adds real value to our DTC marketing strategy. The support team is also responsive and professional. Highly recommended!

Pros

The best part about ReferralCandy is how easy it is to set up and integrate with Shopify. The referral workflows are fully automated and beautifully designed, which helps create a seamless experience for customers. We also loved the analytics dashboard—it’s straightforward and gives clear insights into performance and ROI.

Cons

Well RC is not a pretty big referral company compare with impact, CJ, shareAsale. So their function is not pretty fancy.

Review Source

R

Reviewer  
CEO  
Used the software for: I used a free trial

### "Super support, very flexible app"

July 24, 2025

5.0

Where I was really surprised was the excellent support and many thanks to Innah who was so patient with my issues and was highly motivated to find a solution. Now everything works out and I can highly recommend the app for all shopify users.

Pros

First of all, I was seeking for a good referral program app which is ideal for Shopify and referralcandy is the nonplusultra for that. I can confirm that the functions and tools are very professional and flexibel.

Cons

All good. Just for the domain setup (if you want to send all e-mails via your domain) you need some technical knowledge. But honestly, just ask the AI and it works out.

Review Source

R

Reviewer  
COO  
Used the software for: Less than 1 year

### "\[sensitive content hidden\]'s Great!"

August 28, 2025

5.0

\[sensitive content hidden\]'s great!

Pros

Super quick and helpful when I had an urgent issue. Wouldn't let me go until it was working, emailing me before I'd even noticed we were disconnected.

Cons

None

Review Source

R

Reviewer  
Ceo  
Used the software for: 3-5 years

### "Great tool"

June 17, 2025

5.0

Pros

The support from \[sensitive content hidden\] was fantastic. It dows its job quite well. We are looking at improving how we use it and this is what we used the support for successfully.

Cons

It is not as instinctive as I would like it to be as far as navigation. Which Premier league comes down to the difference between the website and using the app directly inside Shopify, the later does a much better job.

Review Source

R

Reviewer  
Vice President, Communications and Entertainment  
Used the software for: I used a free trial

### "Outstanding Support That Made Setup Easier"

March 26, 2025

4.0

Pros

\[sensitive content hidden\] were incredibly helpful in guiding me through the setup process for Referral Candy. They took the time to walk me through everything step by step and were always available to offer support whenever I needed it. Their responsiveness and expertise made the whole experience smooth and stress-free.

Cons

The integration process was a bit more confusing than I expected, and the backend isn’t the most intuitive. It took some time to get everything set up, but the support team was incredibly helpful in guiding me through it.

Review Source

R

Reviewer  
Marketing  
Used the software for: Less than 1 year

### "A very nice app with a customized referral function"

March 27, 2025

5.0

Pros

It better matches my requirements, and the functionality I wanted to achieve has been fully fulfilled. What's more, the customer service from \[sensitive content hidden\] was incredibly fast and provided me with detailed solutions.

Cons

Some functions may be hard to setting at first.

Review Source

R

Reviewer  
Client and sales support  
Used the software for: Less than 1 year

### "Excellent Support Made Setup Easy"

June 23, 2025

4.0

My overall experience with ReferralCandy has been positive. While the setup process was a bit challenging at first, the exceptional support I received from \[sensitive content hidden\] made all the difference.

Pros

What I liked most about ReferralCandy was the outstanding customer support I received from \[sensitive content hidden\]. She was incredibly helpful and patient throughout the setup process. I honestly wouldn’t have been able to get everything set up properly without her guidance.

Cons

The setup process felt a bit confusing and not as straightforward as I expected. It took some time to figure things out.

Review Source

R

Reviewer  
CRM  
Used the software for: Less than 1 year

### "Great service! Could be less complex though"

January 24, 2025

4.0

Pros

Loved the service! \[sensitive content hidden\] literally supported me for hours to find solutions to all my questions!

Cons

A lot more complex than I originally thought - one document to have a step by step guide would be great. The guides they have now are quite useless. The blog posts are great but there are so many short ones, it's hard to find what you need

Review Source

R

Reviewer  
Head of growth  
Used the software for: Less than 1 year

### "Overall a good experience so far"

February 17, 2025

5.0

Pros

rewards flexibility is great, many options to choose from, with cash rewards also an option it helps turn customers into affiliates. support are very helpful and quick to sort things out particularly \[sensitive content hidden\]

Cons

the theme content customisations are a little confusing, it's also a bit buggy and keeps disconnecting from my shopify UI

Review Source

R

Reviewer  
Software Engineer  
Used the software for: 1-3 years

### "Exceptional Support: \[sensitive content hidden\] Provided Outstanding Support"

April 2, 2024

5.0

If I were to need support again, I would prefer to be assisted by \[sensitive content hidden\].

Pros

1 Exceptional Professionalism: \[sensitive content hidden\] exhibited a high level of professionalism in every interaction, delivering an exceptional support experience. 2 Swift Response: Her promptness in addressing our inquiries and resolving issues was impressive, resulting in efficient issue resolution. 3 Solution Expertise: \[sensitive content hidden\] demonstrated deep product knowledge and solutions expertise, providing us with the confidence to address any issues. 4 Empathy and Customer Focus: Her customer-oriented approach and ability to empathize with our concerns were remarkable, making us feel valued as customers. 5 Positive Attitude: She maintained a positive attitude at all times, making our interactions more pleasant and productive. 6 Results-Oriented: \[sensitive content hidden\] was committed to finding effective solutions and ensuring our satisfaction as customers, demonstrating a strong focus on results.

Cons

None,

Review Source

R

Reviewer  
Tattoo Artist  
Used the software for: I used a free trial

### "Very Helpful Software!"

October 10, 2022

5.0

My experience so far has been very positive - and when I was struggling to figure something out, Jessa hopped on a zoom call with me to walk me through everything I needed!

Pros

I love that I can use this software to track referrals for my in-person appointment based business, where I still want to offer rewards to my clients. This takes away the stress of having to keep track of punch cards! ReferralCandy integrated very nicely with my website built on Squarespace, and \[SENSITIVE CONTENT\] helped me figure out how to integrate it specifically with my booking process!

Cons

I am a very tech-savvy person and always have an easy time figuring out new technology and software. I do think this was a little bit challenging to figure out how to integrate it at first - however it was because I was trying to implement it specifically for people who book appointments with me rather than a normal cart checkout. I think it would be seamless and effortless to figure out for a normal cart checkout!

Review Source

JJ

Julia J.  
Influencer Marketing Manager  
Used the software for: Less than 1 year

### "\[sensitive content hidden\] has helped me through every way!"

August 11, 2023

5.0

\[sensitive content hidden\] has been nothing but a positive and welcoming face for our marketing team who work with her! Every time I have a call or a message exchange with \[sensitive content hidden\], she is a constant ray of sunshine and joy which is so refreshing to see especially when you are stuck in the UK which has 0 sun!She helped us with every query we have had and included step by step instructions on how to achieve the goals we are looking for as well as checking back in on us and our ReferralCandy progress!

Pros

Easy to set up, works great for looking into influencer referrals and how many sales they are bringing in!Easy paypal process for commission to be paid too

Cons

wish there was a tab that would show you who you have personally invited to the referralcandy programme as influencers - i understand i can export the customer list and then filter through however i think having a special tab for those influencer emails you have manually added will help a lot of peo\[le using referralcandy for influencer affiliate programmes!

Review Source

Wolfgang M.  
Co-founder  
Used the software for: 3-5 years

### "Recommended!"

May 29, 2024

5.0

Pros

We have an excellent experience with ReferralCandy—their support was prompt and efficient.

Cons

We don't think there is a feature we like less about RaferralCandy.

Review Source

R

Reviewer  
International Marketing and Logistics Administrator  
Used the software for: 1-3 years

### "Excellent service and problem-solving by \[sensitive content hidden\]"

April 15, 2024

4.0

Pros

Her attention and willingness to help with an issue we were experiencing was very good and effective.

Cons

We experienced an issue with the mass unsubscription of our clients without any apparent reason

Review Source

R

Reviewer  
IT Specialist  
Used the software for: 1-3 years

### "Friendly platform for great resuts"

October 13, 2022

5.0

We have gained a significative piece of market and customers, with a minimum amount of effort and expenses, as the referral program can auto-sustain itself and grow thanks to the old word-spreading system

Pros

Managed to integrate RC with our CMS in few clicks, the platform is surely the most user friendly out there, all the info and actions are easily reachable and well organized in the backend. It's super easy to track all referrals activity, validate purchases or invalidate fraudolent ones. The native connection with other marketing platforms and social is great for boosting the referral program and spread the word.

Cons

Maybe the templates translation section could be optimized to be lighter and the whole translation process is sometime redundant, but anyway you only need up to 10 min to translate all your templates.

Review Source

Sol S.  
Marketing  
Used the software for: 3-5 years

### "Best and simple Referral program"

June 14, 2022

5.0

best service ever, \[SENSITIVE CONTENT\] is the best! always ready to help, He wouldn't take no for an answer until he find the solution

Pros

simple to use, great interface, great service, amazing custom look to match your brand

Cons

cant say since i like it all from service, creativity, and brings me back money

Review Source

R

Reviewer  
head of content  
Used the software for: 1-3 years

### "Does what it's supposed to do"

October 28, 2022

3.0

Pros

I like that it runs the way our company set it up.

Cons

The costs are not very transparent to me. If I wanna know exactly where our money is going I have to click in all the details because the invoice doesn't display the costs detailed enough for me. that's annoying

Review Source

R

Reviewer  
IT Director  
Used the software for: 3-5 years

### "Top Notch Support"

March 8, 2022

4.0

The main thing I will say is the customer service is top-notch. They are responsive, competent, and friendly.

Pros

I'm not really a user; I'm a decision maker and am responsible for billing.

Cons

We have multiple business units that use the software so we have 3 separate logins. I wish we could have one login to manage all business units (and still keep separate billing).

Review Source

Similar Products

Featured

## Send me user reviews about this product

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.