# eTrigue DemandCenter Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is eTrigue DemandCenter the right Email Marketing solution for you? Explore 10 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/120828/DemandCenter/reviews

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eTrigue DemandCenter

4.4 (10)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of eTrigue DemandCenter

Ease of use

4.0

Customer Service

4.5

## Showing most helpful reviews

Showing 1-10 of 10 Reviews

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Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Kristi A.  
Marketing and Public Relations  
Hospital & Health Care  
Used the software for: 1-2 years

### "Excellent starter product with some limitations"

October 9, 2020

4.0

Overall, eTrigue is a solid software that gets the job done with minor limitations that I could see being a bigger hindrance for a larger team or larger operation than my own. It's a great place to start your marketing automation/inbound program if you're looking to do that with minimal experience, budget and/or bandwidth.

Pros

There will always be a special place in my heart for eTrigue -- this was the software that introduced my team to marketing automation. eTrigue excels in providing the perfect starting place (and price) for small teams to get the hang of more involved inbound marketing. Its tools are generally easy to use/figure out and offer plenty of customization options. The reports were easy to pull and the software is able to get you good information.

Cons

At times, the UX/UI was a bit complicated and confusing, with minor UX frustrations when it came to renaming or reorganizing things. It also seemed that the workflow and automation capabilities were a bit limited compared to other software on the market, especially since our team has since switched programs.

Review Source

VR

Verified Reviewer  
CEO & Creative Director  
Marketing and Advertising  
Used the software for: 1-2 years

### "Best Marketing Automation system that doesn't require a dedicated operations team."

November 19, 2015

5.0

We support many clients who have limited resources internally. eTrigue Demand Center lets the client create emails, landing pages with a simple to use editor, create lead alerts for their sales teams, and integrate with their webinars.

Pros

Very easy to use. Reporting is fully customizable with a few clicks. Does not require a CRM system to use, though you can integrate with salesforce.com, MS Dynamics or SugarCRM in about 15 minutes.

Cons

We have not had any issues. The eTrigue support team is very responsive, free to use, and gets back to us very quickly.

Review Source

SI

Silvia I.  
Marketing Coordinator  
Pharmaceuticals  
Used the software for: 2+ years

### "eTrigue campaigns"

July 1, 2016

3.0

Pros

eTrigue has several helpful templates for landing pages and emails. The customer support is very helpful and usually responds within the hour of your request.

Cons

Is anyone experiencing an extremely low open rate on campaigns? I have sent several campaigns out within the last month or two and the majority of my recipients are claiming they do not have the email in their inbox or spam folder. However, on my message effectiveness report, it shows that they were delivered and usually only have 4 or 5 bounce backs out of 1,000. I am very concerned that my message is not being received and my marketing efforts have failed. After reaching out to eTrigue support I made necessary changes, example: enabling MIME (Multipurpose Internet Mail Extensions) which provides a plain text message in addition to our HTML format, but still my open rates are significantly low. Any tips? Thoughts?

Review Source

BC

Barry C.  
Product Marketing Manager  
  
Used the software for:

### "Easiest, most feature rich marketing automation solution available."

May 10, 2012

5.0

High recommend eTrigue Demand Center. We have used other marketing automation solutions that require dedicated programmers to support, and extensive training. eTrigue had us up and running in 5 days, and is extremely user friendly. AND IT IS EASY TO CHANGE CAMPAIGNS MID STREAM. With other systems it was an act of god to change our campaigns. eTrigue lets us pause campaigns, change them, and compare the performance of everything is one view. Their team is very supportive, and will help you do most anything.

Pros

Marketing automation for the rest of us at its best. Excellent support team, responsive and thorough. Easy to create, pause and change campaigns on the fly No dedicated programmers needed Drag and drop interface is very intuitive Automate flows with as many emails and actions or alerts as you want. Integrated with SFDC, and chat within a week. Lead flow is up over 300% Reporting is very flexible, and instant Able to run over 30 programs simultaneously, allowing only a few hours a week. They dont charge for users or emails or visits Highly recommend eTrigue DemandCenter

Cons

none that i know of.

Review Source

KG

Katie G.  
  
  
Used the software for: 2+ years

### "eTrigue Marketing Automation Tool"

February 22, 2017

5.0

I've been using eTrigue for about 5 or 6 years and think it's great. I've also used other email and marketing automation tools and this one is great for the price.

Pros

Great product for the price. Support is good.

Cons

Would like better syncing with salesforce and supression lists.

Review Source

JE

Jeff E.  
  
Management Consulting  
Used the software for:

### "DemandCenter by eTrigue Review"

February 12, 2015

5.0

Pros

The product is comprehensive and easy to use. Management is very interested in the performance, reliability and user experience. They also incorporate new features suggested by users as quickly as it makes sense to modify the application. Customer Service is probably the best experience I've had in 20 years. The Client Success team is exceptional. They respond quickly and with exact information as available.

Cons

We work so extensively with the team at eTrigue that anything we don't like is generally ignored due to our customer experience, which is exceptional. For the record, we are one of the largest users and clients of DemandCenter.

Review Source

AH

Alexandra H.  
Marketing Communications Specialist  
Computer Software  
Used the software for: 1-2 years

### "eTrigue has taken our marketing efforts at REI Systems to a new level."

August 19, 2015

3.5

Pros

I like all the features and capabilities I KNOW the product has. It has helped take REI's marketing efforts to a new level.

Cons

The product is not completely user friendly. Some parts are, but overall, I find it to be confusing. It takes a lot of practice to get it down pat.

Review Source

HH

Hanna H.  
  
Computer Software  
Used the software for:

### "eTrigue DemandCenter Recommended"

February 4, 2015

4.5

Pros

The best part about eTrigue were their real-time lead alerts. If someone in our eTrigue database went to visit our website, the correct salesperson would be notified, making our lead gen pretty strong!

Cons

It doesn't integrate well with Microsoft Dynamics CRM. This could be either MD or eTrigue. But it was the reason we switched from eTrigue to ClickDimensions - because ClickDimensions integrates with our CRM.

Review Source

DF

Darcy F.  
Marketing Coordinator  
  
Used the software for:

### "Overall a good product"

May 24, 2012

4.0

DemandCenter met our email automation needs as well as provided us with more features that we were able to implement to expand our marketing reach.

Pros

\*Drag and drop interfaces \*Dynamic list building \*Anonymous visitor tracking \*Great support

Cons

\*Reporting is not always intuitive depending on what information you are trying to see \*Importing contacts from Salesforce to DemandCenter can be time consuming

Review Source

Tony T.  
Sr. Director, Marketing  
Information Technology and Services  
Used the software for: 1-2 years

### "null"

September 28, 2015

5.0

Review Source

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