--- title: "Sprout Social Pricing 2026 | Capterra" description: "Learn more about Sprout Social pricing plans including starting price, free versions and trials." source_url: "https://www.capterra.com/p/121447/Sprout-Social/pricing/" page_type: "pricing" language: "en" --- # Sprout Social Pricing - Overall rating: 4.4 out of 5 from [608 reviews](https://www.capterra.com/p/121447/Sprout-Social/reviews/) - Starting at $199.00 per month - Free trial: Available - Free version: Not available - Credit card required: No --- ## How much does Sprout Social cost? Sprout Social has **4 different plans**. The pricing **starts at $199 per user per month**. ### Standard - Price: $199.00 - Billing: Per User, Per Month #### Standard plan includes: - All-in-one social inbox - Publish, schedule, draft and queue posts - Social content calendar - Review management - Profiles, keywords and locations monitoring - Group, profile and post-level reporting - Paid promotion tools to boost Facebook posts - iOS and Android mobile apps ### Professional - Price: $299.00 - Billing: Per User, Per Month #### Professional plan includes: - Message tagging - Custom workflows for multiple approvers and steps - Scheduling for optimal send times - Digital asset and content library - Brand-level engagement reporting - Trend analysis for X keywords and hashtags - Suggestions by AI assist - Paid social reporting for Facebook, Instagram, X and LinkedIn ### Advanced - Price: $399.00 - Billing: Per User, Per Month #### Advanced plan includes: - Message Spike Alerts for increased message activity - Chatbots with automation tools - Sentiment in the Smart Inbox and Reviews - Rule builder for automated actions - Automated link tracking - CSAT and NPS surveys - Scheduled report delivery - Organize tags ### Enterprise - Price: Custom Quote #### Enterprise plan includes: - White glove onboarding - Tailored implementation and onboarding to get teams up and running quickly - Professional consulting services - Priority Customer Support - SSO Security --- ## Is Sprout Social worth the price? ### Value for Money - Overall rating: 3.9 out of 5 - Good or excellent value for money: 68% AI summary based on 133 value-for-money rating reviews: Some users report that Sprout Social offers a range of premium features such as reporting, analytics, and a great image editor at a competitive price. Reviewers appreciate the enterprise-grade features and the time savings it provides, making it a worthwhile investment for larger businesses. However, some reviewers feel that Sprout Social is expensive, especially for small businesses and freelancers. #### Rating breakdown - Ease of use: 4.4 - Customer service: 4.3 - Features: 4.2 - Ease of deployment: 4.2 - Likelihood to recommend: 67% Based on 608 total Sprout Social reviews. --- ## How does Sprout Social compare to other alternatives? Sprout Social's $199 per user per month starting price is toward the higher end compared to its best alternatives; alternatives start between $9 and $15. Sprout Social pricing comparison | Product | Plans | Starting price | Free version | Free trial | Value for Money | | --- | --- | --- | --- | --- | --- | | Sprout Social — 4.4 out of 5 ([608 reviews](https://www.capterra.com/p/121447/Sprout-Social/reviews/)) | 4 plans | $199.00 /user/mo | Not available | Available | 3.9 | | [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/) — 4.5 out of 5 ([6,254 reviews](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)) | 3 plans | $15.00 /user/mo | Available | Available | 4.2 | | [monday.com AI Work Platform](https://www.capterra.com/p/147657/monday-com/) — 4.6 out of 5 ([6,108 reviews](https://www.capterra.com/p/147657/monday-com/reviews/)) | 5 plans | $9.00 /user/mo | Available | Available | 4.3 | | [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) — 4.3 out of 5 ([2,947 reviews](https://www.capterra.com/p/31898/Constant-Contact/reviews/)) | 4 plans | $12.00 /usage/mo | Not available | Available | 4.1 | | [Instagram](https://www.capterra.com/p/210721/Instagram/) — 4.7 out of 5 ([5,215 reviews](https://www.capterra.com/p/210721/Instagram/reviews/)) | 1 plan | Not available | Available | Not available | 4.6 | --- ## What reviewers say about Sprout Social's pricing ### What they like - **Sprout Social offers a range of premium features such as reporting** Analytics, and a great image editor at a competitive price. Reviewers appreciate the enterprise-grade features and the time savings it provides, making it a worthwhile investment for larger businesses. - **The platform's stability and server capacity improve the cost-benefit ratio as the number of users and managed profiles increases** Reviewers indicate that the free trial is almost full-featured, allowing potential users to evaluate the software effectively. - **The pricing model more affordable than competitors like Hootsuite** And they value the comprehensive package offered within each plan. ### What holds them back - **Sprout Social is expensive** Especially for small businesses and freelancers. Users think the cost can be prohibitive, with some features locked behind higher pricing tiers. - **The pricing model confusing and the additional costs for extra users or features hard to justify** Users indicate that there are cheaper alternatives available that offer similar functionalities. - **Dissatisfaction with the customer service and the perceived lack of value for the high price** ## Price & value in reviewers' words * * * 4 out of 5 stars > "This is a very helpful tool that ensures smooth workflow. If they reduce the price then it would be a very effective option indeed." Reviewer: Fahim Shahriar S. Role: Digital Marketing Manager * * * 5 out of 5 stars > "The price is very competitive and the package they offer within that plan has everything you could need in a social media platform." Reviewer: Nate H. Role: Senior Content Strategy Manager * * * 1 out of 5 stars > "It's very expensive, has poor usability, hides advertised features behind paywalls, delivers questionable ROI, and provides terrible customer service." Reviewer: Bill M. Role: CEO * * * 1 out of 5 stars > "So any questions around whether our plan was still the right level, if we needed the extras we were upsold, went unanswered. Despite breaching contract and taking away the local rep (which was the selling point) - they're refusing to terminate the contract until rollover time again." Reviewer: Karen J. Role: Marketing Manager [Check all reviews](https://www.capterra.com/p/121447/Sprout-Social/reviews/)