# Page 5 | Raven Tools Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 5 - Is Raven Tools the right SEO solution for you? Explore 121 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/121696/Raven-Tools/reviews

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Raven Tools

4.4 (121)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 26th, 2026

# Page 5 - Reviews of Raven Tools

## Showing most helpful reviews

Showing 101-121 of 121 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

SPB

Sean Patrick B.  
Consulting Manager  
Marketing and Advertising  
Used the software for: 6-12 months

### "Best Option We Found"

August 1, 2019

4.0

Pros

Provides a pretty comprehensive reporting solution. Like that it can be white labeled for clients and price is reasonable compared to other options, especially if you can find a discount. Good tool for running reports to send to new potential clients.

Cons

I get frustrated with the limitations of number of properties we can search with the account type we have.

Review Source

BK

Brian K.  
Partner + Director of Client Solutions  
Marketing and Advertising  
Used the software for: 6-12 months

### "Overall good product with good infromation provided"

August 2, 2019

4.0

Very positive. Will continue to use but need more help setting up and using.

Pros

The amount of information that can be pulled into the platform is great. very helpful.

Cons

With all the amount of information, it is very hard to learn how everything works and connects. I think having a onboarding person for accounts would be helpful.

Reason for choosing Raven Tools

Recommendations and feedback from others.

Review Source

JY

Jared Y.  
Manager, Marketing and Communications  
Fund-Raising  
Used the software for: 6-12 months

### "Raven Tools Review"

July 26, 2019

4.0

Pros

It's easy to use and the integrations allow me to create custom reports that speak directly to the clients data-driven communications and fundraising challenges and opportunities.

Cons

The main thing I'd love to see is an integration with Instagram. I'd like to get those social media metrics in the report!

Review Source

VR

Verified Reviewer  
Campaign Specialist  
Internet  
Used the software for: 6-12 months

### "Raven Tools Review "

November 27, 2018

5.0

Pros

Great for beginners in SEO. I learned a ton from Raven Tools when I was first starting out. The tools explains everything adequately and is thorough.

Cons

The interface isn't the best and can be clunky. I had some issues with user permissions and profiles as well.

Review Source

MA

Michelle A.  
Marketing Coordinator  
Consumer Services  
Used the software for: Less than 6 months

### "Easy to Use and Understand"

July 18, 2019

5.0

I've very happy with my experience. I feel like the cons are probably more my issue than Raven's and me just needing to be int he platform longer.

Pros

I liked that there are online videos to help me through some areas I'm not comfortable with. I also really like how it produced a task list that I can check off and interact with.

Cons

Sometimes I get confused with the menu on the left-hand side. I click in one area expecting this information to be under this tab and it's under another. I also get a bit confused on other pages. I'm not super familiar with SEO or the platform yet, so I get a little lost of overwhelmed.

Review Source

AB

Arch B.  
Manager  
Internet  
Used the software for: I used a free trial

### "Great Software"

November 29, 2019

5.0

Pros

The tool helps with organizing your SEO efforts in a very simple and easy to use interface making it usable to anyone.

Cons

Price point was to high, would have been an easier sale if the price was better.

Review Source

Jason M.  
Digital Marketing, Strategy & Design  
Medical Practice  
Used the software for:

### "null"

December 4, 2017

5.0

Review Source

CC

Clarisa C.  
SEO Analyst  
Marketing and Advertising  
Used the software for: 1-2 years

### "An easy-to-use tool for reporting"

July 19, 2019

4.0

So far, Raven Tools has worked for us in creating easy-to-understand reports for our customers.

Pros

Raven Tools is really easy to set up and helps streamline the reporting process and allows the team to focus on providing actionable insights.

Cons

It is difficult to segment metrics. For example, if there is PPC traffic leaking into organic, you can't filter the PPC through Raven Tools.

Review Source

CZ

Caroline Z.  
SEO Manager  
Marketing and Advertising  
Used the software for: 1-2 years

### "Great Option for Reporting and All-In-One Analysis Dashboard"

July 18, 2019

4.0

Pros

I enjoy the variety of functionality available within RavenTools - whether to utilize it for monthly reporting, or for more granular SEO analysis, the platform integrations allow for an all-in-one dashboard.

Cons

Occasionally there are small bugs that cause the widgets to not pull in information, but that occurs rarely.

Review Source

FP

Florin P.  
IT Manager  
  
Used the software for: Less than 6 months

### "Great ideas to start and monitor your online presence"

June 21, 2018

5.0

Pros

create and monitor all the mentions about your company and products, you can easily know if your products and ideas are going somewhere

Cons

The pricing is a bit off, also the automated test may need interpretation, as with everything in this field, is more art than science.

Review Source

SB

Stuart B.  
CEO  
Computer Software  
Used the software for: Less than 6 months

### "Nice reports"

October 28, 2019

5.0

Pros

I simply like the ease of generating useful SEO reports. That's the truth of it. And having access to tools that accelerate the SEO process. I am not being overwhelmed with 1,001 potentially useful tools I will never use or that have little ROI.

Cons

I don't like crows, they are getting smarter all the time and domesticated cats are forgetting who is boss. But seriously, I guess the user interface could be cleaned.

Review Source

RR

Ryan R.  
Marketing Project Coordinator  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Solid product that is updating"

August 8, 2019

5.0

Pros

Raven Tools has lots of tools at an affordable price. They're updating the platform to meet the needs of their customers.

Cons

Some bugs with new features, but Raven is quick to fix and responds quickly with customer service.

Alternatives considered

[Semrush](https://www.capterra.com/p/151962/SEMrush/)

Review Source

CD

Charisel D.  
Copywriter  
Outsourcing/Offshoring  
Used the software for: 6-12 months

### "Raventools For Site Audit and Competitor Backlink Research"

July 29, 2019

3.0

It generates helpful and organised pdf reports on on-site SEO optimisation, social media performance, and site performance. It also consolidates analytics data well under one report.

Pros

The tool offers good insights on on-site optimisation improvements and checking the backlinks of each competitor to show further improvements on the overall SEO of the website,

Cons

The keyword research tool is hard to use with the forms/fields restarting with every search,

Review Source

FRD

Francis Rod D.  
Graphic Designer  
Graphic Design  
Used the software for: I used a free trial

### "Raven Tools Review"

December 9, 2022

4.0

Overall, this app is a good application in creating advertisements and creating marketing reports for clients.

Pros

This applications provides users a good use for reporting/scheduling of data. It is useful in terms of marketing and advertising.

Cons

The toll itself is a nice application, however you need a bit of time to really fully understand the interface.

Review Source

PR

Patrick R.  
Digital Marketer  
  
Used the software for: Less than 6 months

### "Very informative while it was easy to use "

June 11, 2018

3.0

Pros

I liked the way the data was presented while searching for a client. The overview of each client was useful because you were able to see the traffic from when you needed it such as dates, users, and clients.

Cons

The dashboard was split into many different sections so it was tricky to find some areas of information that you needed. I wanted to find overall traffic and I didn't know what section would provide me with the most useful information.

Review Source

CF

Cory F.  
  
  
Used the software for:

### "If you're serious about SEO, use this now"

November 10, 2016

4.0

The deepest SEO tool available. Not only can you crawl your website or your client's site, you can crawl competitors!

Review Source

RD

Roman D.  
Seo and Convertion Rate Manager  
  
Used the software for:

### "null"

July 10, 2018

5.0

Review Source

MR

Mario R.  
Owner  
Consumer Goods  
Used the software for: Less than 6 months

### "Manage your SEO efficiently"

March 6, 2018

5.0

Pros

It allows us to research and track trends, manage our site's link building, monitor and manage all of our social networks and their campaigns, plus reports of each

Cons

Most of the information seems pulled from other SEO software sources, such as google analytics. The crawl reports take a long time to be completed

Review Source

KS

K S.  
  
  
Used the software for:

### "New to Raven Tools, but satisfied so far"

December 2, 2016

4.0

I was introduced by a colleague. We're loving the detailed SEO analytics and other features we can offer our clients. We've used it as a powerful tool for pitching additional web work to clients.

Review Source

RC

Ruth C.  
Product Marketing Manager  
  
Used the software for: Less than 6 months

### "Useful tool for SEO reporting "

March 14, 2018

4.0

Pros

It's easy to set up and connect the dashboards with a website's Google Analytics. The data is always presented in a clean visual way that makes it easy to create reports and insights.

Cons

It has issues crawling websites that are built with Wix and the audit isn't always updated to match Google. E.g. when they increased description length this change wasn't immediately reflected in Raven's audit.

Review Source

CC

Charlie C.  
Digital Marketing Executive  
Leisure, Travel & Tourism  
Used the software for: Less than 6 months

### "null"

December 3, 2015

1.0

Review Source

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