--- title: "Raven Tools Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Raven Tools Software - reviews, pricing plans, popular comparisons to other SEO products and more." source_url: "https://www.capterra.com/p/121696/Raven-Tools/" page_type: "product" language: "en" publication_date: "2026-11-03" --- # Raven Tools Software Review 2026: Features, Integrations, Pros & Cons Last updated on November 3, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Raven Tools ## What is Raven Tools? Simplify your SEO process with Raven by TapClicks, a full suite of SEO tools with in-depth competitive insights. Audit any site, find backlink opportunities, conduct keyword research, track your keyword rankings, and gain insights into your SEM competitors in seconds. Fast insights, Intuitive UI. Get Started Free! ## What is Raven Tools used for? [Social Media Marketing](https://www.capterra.com/social-media-marketing-software/)[SEO](https://www.capterra.com/seo-software/) Top alternative Featured Overall rating Based on 120 user reviews Reviews sentiment Positive 90% Neutral 8% Negative 2% Starting price $49 Flat Rate, Per Month Free trial available Includes Free Version Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Raven Tools?[Manage this product listing](https://www.g2.com/products/raven-tools/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Raven Tools 4.4 (121) VS. [4.4 (3,046)](https://www.capterra.com/p/76113/Wrike/reviews/) Starting Price $49 Flat Rate, Per Month Starting Price $10 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.1 (119) Ease Of Use 4.2 (5,200) Value For Money 4.2 (104) Value For Money 4.2 (3,644) Customer Service 4.2 (97) Customer Service 4.3 (3,673) ## Raven Tools alternatives [4.6 (6,134)](https://www.capterra.com/p/147657/monday-com/reviews/) Starting price $9.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [Instagram](https://www.capterra.com/p/210721/Instagram/) [4.7 (5,226)](https://www.capterra.com/p/210721/Instagram/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/210721/Instagram/) [Wix](https://www.capterra.com/p/169007/Wix/) [4.4 (10,819)](https://www.capterra.com/p/169007/Wix/reviews/) Starting price $17.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 88% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/169007/Wix/) Highest Rated [Publer](https://www.capterra.com/p/177145/Publer/) [4.8 (986)](https://www.capterra.com/p/177145/Publer/reviews/) Starting price $5.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/177145/Publer/) [View all alternatives](https://www.capterra.com/p/121696/Raven-Tools/alternatives/) ## FAQs about Raven Tools Overview ### What problems does Raven Tools solve? Raven Tools solves fragmented SEO and marketing reporting by bringing analytics, Google Ads, Search Console, social data, site audits, keyword tracking, and backlink research into one workspace. Agencies, freelancers, and small marketing teams use customizable, scheduled, client-ready reports to reduce manual reporting work, monitor multiple sites, and explain campaign progress clearly. Answer based on 95 reviews Overview ### Which roles and teams benefit most from Raven Tools? Raven Tools is most used by agency owners, SEO managers, consultants, and digital marketing teams that manage search visibility for clients or internal brands. Web developers and marketing coordinators use it to monitor site issues, research keywords, track rankings, and prepare reports. Executives use reporting dashboards to review campaign performance and client outcomes. Answer based on 117 reviews Overview ### What company size and industries is Raven Tools built for? Raven Tools is designed for small businesses, which account for 90% of reviewers, primarily in Marketing and Advertising (55%). It serves SEO professionals, PPC managers, digital marketing agencies, freelancers, and larger organizations, with additional adoption in Internet (11%) and IT services (5%). Social media marketing is the most common use case (47%). Answer based on 121 reviews Features and Usability ### What are the key features of Raven Tools? Raven Tools includes customizable client reporting, scheduled reports, and dashboards that combine Google Analytics, Google Search Console, Google Ads, and social data. Its core SEO features include site audits, keyword rank tracking, keyword research, backlink monitoring, and competitive analysis, with multi-account management for agency client portfolios. Answer based on 47 reviews Pricing ### How much does it cost and what fees or limitations are included? Raven Tools starts at $49 per month for Small Biz, covering two domains, two users, and 1,500 position checks. Start costs 109, Grow 199, Thrive 249, and Lead 479 monthly, scaling domains and users. A free version and trial are available. Reviewers value features, while some cite property limits and rising prices. Answer based on 20 reviews Integrations ### Which third-party tools and platforms does Raven Tools integrate with? Raven Tools integrates with WordPress, allowing users to connect website content and publishing activity with its SEO and marketing reporting workflows. The WordPress integration supports teams that manage site optimization, content performance, and related reporting from a single platform. Answer based on 12 reviews Getting Started and Support ### How easy is it to onboard and train a team on Raven Tools? Raven Tools offers webinars to support team training. Reviewers report that beginners and digital marketing users can get started quickly, especially for SEO reporting and audits. Teams need time and patience to configure combined SEO, SEM, and social campaigns, while users may require additional guidance for advanced features and a less intuitive interface. Answer based on 17 reviews Getting Started and Support ### What customer support options does Raven Tools offer, and how do users rate the experience? Raven Tools offers an FAQ/forum for customer assistance. Users often describe support as helpful and responsive, with timely solutions for questions and bugs. However, experiences vary: some report unanswered requests, multi-day response times, canned replies, and needing repeated submissions or escalation before issues are resolved. Answer based on 21 reviews Data integration ### How well does Raven Tools integrate marketing data sources? Raven Tools combines data from Google Analytics, Search Console, advertising platforms, and other sources into client-ready SEO reports. Marketing teams value the unified reporting hub and white-label options, though some need more flexible historical trend charts, deeper customization, and clearer alerts when connections or data pulls fail. Answer based on 33 reviews ## Features AI summary Based on 5,024 SEO reviews Capterra data shows that buyers of SEO software rank the following features as their top priorities: - **SEO Management** (**52%** of reviewers rated this feature as critical) - **Website Management** (**56%**) - **Keyword Tracking** (**47%**) Raven Tools supports **SEO Management** and **Keyword Tracking**, giving marketing teams a way to manage optimization work and monitor search term performance over time. However, it does not include **Website Management**. Instead, it offers other highly rated capabilities, such as **Keyword Rank Tracking** (**49%**) and **Keyword Research Tools** (**45%**), which help businesses track position changes, find new search opportunities, and make better decisions about content and search visibility. Keyword Rank Tracking 3.4 (5) 80.00% of 5 reviewers that rated this feature as important or highly important Track positioning in search engines over time Keyword Research Tools 3.5 (4) 75.00% of 4 reviewers that rated this feature as important or highly important Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns Content Management 4.0 (8) 37.50% of 8 reviewers that rated this feature as important or highly important Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving Social Media Monitoring 4.5 (6) 50.00% of 6 reviewers that rated this feature as important or highly important Track activity on sites such as Facebook, Twitter, Instagram, etc. Campaign Management 4.2 (5) 60.00% of 5 reviewers that rated this feature as important or highly important Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Reporting/Analytics 4.4 (5) 60.00% of 5 reviewers that rated this feature as important or highly important View and track pertinent metrics to find patterns and gain insights from data Raven Tools 26 features ### All Features - Audit Management: Plan, schedule, and execute organization's accounts and assets to ensure compliance with policies and laws - Backlink Monitoring: Discover the total number of backlinks, referring domains, and referring IPs going to a domain - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Charting: Manage patient documentation describing all clinical interactions, diagnoses, procedures, medications, etc. - Competitive Analysis: Evaluating strengths and weaknesses of companies with the same target audience - Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving - Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads - Customizable Reports: Alter the layout and content of reports - Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics - Data Visualization: Graphical representation of data - Geolocation: Determines the location of a device using GPS or an IP address - Google Analytics Integration: Integration with Google Analytics to track and report website traffic - Keyword Filtering: Monitor and collect information from social media based on specific keywords - Keyword Rank Tracking: Track positioning in search engines over time - Keyword Research Tools: Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns - Keyword Tracking: Track and monitor a specific set of keywords - Link Management: Monitoring and organizing references from a webpage to external sites and internal pages - Localization Automation: Adapt content to display differently based on viewer location - Mobile Keywords: Unique word that contains letters or numbers that identifies specific campaigns - Multi-Account Management: Manage and post content across multiple social media accounts and platforms simultaneously - Post Scheduling: Schedules specific times for content to appear on social media platforms, blogs, websites etc. - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria - SEO Management: Optimize and manage the search engine optimization efforts for a website or digital content - Social Media Monitoring: Track activity on sites such as Facebook, Twitter, Instagram, etc. - Web Traffic Reporting: Collect and analyze traffic data about website visitors --- Get Advice We can help you find the software with the features you need. Features 4.3 (117) 4.3 Based on 117 reviews ## Pricing Value for money 4.2 (104) Free Trial Free Version [View pricing plan details](https://www.capterra.com/p/121696/Raven-Tools/pricing/) Small Biz $49.00 Flat Rate,Per Month It includes: - 1500 Position Checks - 2 Domains - 2 Users - Campaign Event and Tags - Customized Dashboard - Email - Historical Data Storage - PDF Report - Real-Time Report - Report - Shareable URL Report - Task Manager - Unlimited Automated Client Reports - White Label Subdomain Start $109.00 Flat Rate,Per Month It includes: - Campaign Event and Tags - Customized Dashboard - Email - Historical Data Storage - PDF Report - Real-Time Report - Report - Shareable URL Report - Task Manager - Unlimited Automated Client Reports - White Label Subdomain Grow $199.00 Flat Rate,Per Month It includes: - Campaign Event and Tags - Customized Dashboard - Email - Historical Data Storage - PDF Report - Real-Time Report - Report - Shareable URL Report - Task Manager - Unlimited Automated Client Reports - White Label Subdomain Thrive $249.00 Flat Rate,Per Month It includes: - Campaign Event and Tags - Customized Dashboard - Email - Historical Data Storage - PDF Report - Real-Time Report - Report - Shareable URL Report - Task Manager - Unlimited Automated Client Reports - White Label Subdomain Lead $479.00 Flat Rate,Per Month It includes: - Campaign Event and Tags - Customized Dashboard - Email - Historical Data Storage - PDF Report - Real-Time Report - Report - Shareable URL Report - Task Manager - Unlimited Automated Client Reports - White Label Subdomain Value for money 4.2 (104) 4.2 Based on 104 reviews ## Integrations [ WordPress](https://www.capterra.com/p/131687/WordPress/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.2 (97) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.2 (97) 4.2 Based on 97 reviews ## User reviews Overall rating 4.4 Based on 120 reviews Filter by rating Counts reflect reviews available in this feed. 5(66) 4(42) 3(10) 2(1) 1(1) Mentioned topic Recent reviews first, then most helpful SE SEO SEO Used the software for: 3-5 years ### "Raven is my favourite" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 August 6, 2019 what is the "path" customers took to find our page and buy/call? Pros raven connects to searchconsole, analytics, ads and other real data, combines this data and gives a comprehensive overview that answers questions. Cons i can't think of any that i don't like about raven seo tools. FR Freelance Freelance Used the software for: 1-3 years ### "Effective application" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 January 12, 2024 It was a great experience and it's still one of the best experiences I've had with so many apps Pros The application is very effective in knowing the features of marketing .Through advertising campaigns and various marketing tasks Cons I have no opinion .I liked everything... PA Partner Partner Used the software for: 3-5 years ### "An All In One Online Marketing Tool That Falls A Little Short" 3.0 Overall Rating 3.0 3.0 Ease of Use 4.0 4.0 Features 3.0 3.0 Customer Service 4.0 4.0 Likelihood to Recommend 5/10 July 26, 2019 We have used it with many clients, but are now starting to work with other tools that offer more features. Pros I like how easy the interface is, and really liked their pricing before they changed plans. The tool has a number of features, from reporting to audits to seo monitoring. The ability to grant clients access and even order certain seo tasks, like content, from the backend is convenient. Cons Seems like all the features are just not feature rich, and don't go as far nor as deep as their competitors. The competition is becoming more robust in their offerings and their tools seem to offer more functionality. I think Raven is now playing catchup. The reporting too, yes is easy to setup up, but now with Google Data Studio being free, really lags behind what's available for free. Jake H. CEO Used the software for: Less than 1 year ### "One of the Best SEO Tools" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 3.0 3.0 Likelihood to Recommend 9/10 August 5, 2019 Very good! We transitioned over from SEMrush and it's a night and day difference. SEMrush is fairly complicated to use and does not cater to smaller businesses. Raven Tools gives us all of the tool necessary to perform effective SEO and detailed reporting. Pros I really love the ease of use for the backlink explorer as well as the way the reporting dashboard feels and displays information. It really makes our small digital marketing company look that much more professional and increases our SEO workflow and productivity. Cons There doesn't seem to be a way to automate reports to show last month's data over the previous month, ie month-over-month automated reports. We've tried reaching out to support on this and haven't gotten anything back in regards to if this is possible or not. It seems like a basic thing to do as there are a ton of applications for continues month-over-month reporting that doesn't have to be manually set each month. This wastes a lot of time, especially when you have dozens of clients expecting reports on the 3rd of the month. OW owner owner Used the software for: 3-5 years ### "Well Rounded Set of Tools" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 1.0 1.0 Likelihood to Recommend 7/10 August 2, 2019 It's been good but a mixed bag. Lots of tools, lots of options, lots of reporting but as social media became a GREAT foot in the door for SEO, as SEO gets redefined AS anywhere you find information INCLUDING social, dropping the social media monitor was a very dumb decision on their end. Adding a collaborative module could only help make our businesses grow. Pros I like the ease of use, the way things are organized, and the vast selection of tools from a keyword manager to come competitive intelligence tools as well as the reporting. Cons One of the many challenges is the loss of features. The Social Media Monitor was awesome and a great tool for getting clients in the door. Losing this tool was crippling. The support is less than encouraging. I've met some of the people at various local events like PodCamp but despite the fact that they were 1 mile from where I lived, they refused to even say hello in person. To me that wasn't very cool at all. I could have walked to where they were but they were insistant on never meeting in person. Even Facebook and Google allow people to meet the staff. WD Web developer Web developer Used the software for: Less than 1 year ### "Great SEO Software" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 May 2, 2019 Overall it has been a great experience, I sat in on a couple of your Webinars about the new features coming out. Your software is less confusing than others that I have used and seems to be more accurate about keyword ranking for sure. Keep up the good work! Pros I really like how you can change the location, device & metrics, in the graphs to display different sets of information. The backlink explorer is really handy for checking to see if your getting credit for recently added backlinks. Repeating keywords to show how you are showing up in google SERPs is also very handy. Cons The errors for your website could be displayed better, or add a way to disable some errors. I have a few instances that say an external link is invalid when i know it is valid but there is no way for me to mark it as fixed or working. I wish the software had AMP related areas or a way to show if my AMP sites are organized correctly. DS Digital Services Director Digital Services Director Used the software for: 3-5 years ### "Great All-in-One Tool" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 July 29, 2019 All in all, we have been happy with our Raven experience. The reports are very customizable and visually appealing. Pros Being able to integrate Call Rail with Raven has been very helpful in our reporting to clients. Cons Being able to see the areas of the SERP where a keyword can rank (like SEMRush does) would be a beneficial feature. Additionally, some sort of topic research to aid content creators in looking into potential article keywords/topics is lacking OM Ops Manager Ops Manager Used the software for: 3-5 years ### "Raven Tools for Agency" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 July 22, 2019 We primarily use Raven Tool for our monthly reporting and for providing a consistent client conversation. We have not utilized the other tools fully but I am beginning to turn to the Site Audit Studio for our team to keep current on necessary actions. Pros Consolidation of reporting for various initiatives. Cons The WYSIWYG software is not as customizable as I would like specifically for pulling Google Analytics data. PA Partner Partner Used the software for: 1-3 years ### "Digital Marketing Agency Review" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 July 29, 2019 It has really made reporting a breeze for the most part for us. It really simplifies our monthly/quarterly reporting process, and it gives us a lot of quick insights for status updates. Pros I like the quick and easy reporting features. Love the big picture insights. Love the graphs and visual interface. Cons Sometimes digging deeper is hard. I had some instances where being able to specifically report on particular segments would have been super useful but I was unable to do so with the constraints of the software. Also adding screenshots and secondary imagery in the reporting interface is pretty tedious. DM Director/Digital Marketer Director/Digital Marketer Used the software for: Less than 1 year ### "Great tool at a fair price." 5.0 July 26, 2019 It's been great for automating our reporting. And managing multiple data sources into one report. Pros The ease of connecting multiple datasources is great. The simple project management and profiles are an easy way to track campaigns. Cons The design options for the reporting, and the price compared to Google Data Studio. GDS is doing scheduled reporting now which is what our main reason for using Raven Tools was. We are trying to implement more of the Raven Tools features into our business to justify the cost but have not yet decided if it's worth the money. [View all Reviews](https://www.capterra.com/p/121696/Raven-Tools/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Popular comparisons [HubSpot Marketing Hub vs Raven Tools](https://www.capterra.com/compare/121696-171840/Raven-Tools-vs-HubSpot-Marketing)[Semrush vs Raven Tools](https://www.capterra.com/compare/121696-151962/Raven-Tools-vs-SEMrush)[SE Ranking vs Raven Tools](https://www.capterra.com/compare/121696-142169/Raven-Tools-vs-SE-Ranking) [monday AI Work Platform vs Raven Tools](https://www.capterra.com/compare/121696-147657/Raven-Tools-vs-monday-com)[Salesforce Marketing Cloud vs Raven Tools](https://www.capterra.com/compare/121696-248536/Raven-Tools-vs-Salesforce-Marketing-Cloud)[Buffer vs Raven Tools](https://www.capterra.com/compare/121696-143492/Raven-Tools-vs-Buffer)