--- title: "Hootsuite Pricing 2026 | Capterra" description: "Learn more about Hootsuite pricing plans including starting price, free versions and trials." source_url: "https://www.capterra.com/p/121701/HootSuite/pricing/" page_type: "pricing" language: "en" --- # Pricing for Hootsuite [4.4 (3800)](https://www.capterra.com/p/121701/HootSuite/reviews/) Write a Review! ## [Hootsuite](https://www.capterra.com/p/121701/HootSuite/) has **3** pricing plans - Yes, has free trial - No free version **Credit Card Required:** Yes ### Standard $99 **Pricing Model:** Per User **Payment Frequency:** Per Month This plan is available with a 30-day free trial. Standard plan includes: - Up to 10 social accounts - Unlimited post scheduling - Best time to post recommendations - AI assistant with image and caption generator - Canva and Adobe Express templates - One inbox for all social accounts - DM automations - Search the past 7 days for brand and competitor mentions - Analyze brand and competitor sentiment - Benchmark against 5 competitors - Assign DMs to teammates ### Advanced $249 **Pricing Model:** Per User **Payment Frequency:** Per Month This plan is available with a 30-day free trial. Advanced plan includes: - Unlimited social accounts - Customizable analytics reports and templates - Saved message replies and auto-responses - Team approval workflows - Bulk schedule up to 350 posts at once - Auto-route and tag messages - Benchmark against 20 competitors - Export, email, and schedule reports - Inbox reporting and analytics - Search the past 30 days for brand and competitor mentions - Outbound post tagging and reporting - Custom user access permissions ### Enterprise Custom Quote Available **Pricing Model:** Flat Rate **Payment Frequency:** Per Month Enterprise plan includes: - Up to 5+ Users - Approval workflow and asset management - Content library - Automated engagement tools - Single sign-on (SSO) - Unlimited ad spend - Free Hootsuite Academy training - 50+ Social accounts ## Popular alternatives to [Hootsuite](https://www.capterra.com/p/121701/HootSuite/) Looking to learn more about Social Media Management software similar to Hootsuite? Check out these popular alternatives that are closest in terms of key features, functionality, and benefits. [Publer](https://www.capterra.com/p/177145/Publer/) by Kalemi Code [4.8 (957)](https://www.capterra.com/p/177145/Publer/reviews/) Starting Price:$5/month [LEARN MORE](https://www.capterra.com/p/177145/Publer/) [Instagram](https://www.capterra.com/p/210721/Instagram/) by Meta [4.7 (5198)](https://www.capterra.com/p/210721/Instagram/reviews/) Starting Price:No pricing found [LEARN MORE](https://www.capterra.com/p/210721/Instagram/) [Zoho Social](https://www.capterra.com/p/159351/Zoho-Social/) by Zoho [4.7 (3452)](https://www.capterra.com/p/159351/Zoho-Social/reviews/) Starting Price:$15/month [LEARN MORE](https://www.capterra.com/p/159351/Zoho-Social/) [Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/) by Sprout Social [4.4 (608)](https://www.capterra.com/p/121447/Sprout-Social/reviews/) Starting Price:$199/month [LEARN MORE](https://www.capterra.com/p/121447/Sprout-Social/) [Oktopost](https://www.capterra.com/p/247569/Oktopost/) by Oktopost [4.5 (110)](https://www.capterra.com/p/247569/Oktopost/reviews/) Starting Price:No pricing found [LEARN MORE](https://www.capterra.com/p/247569/Oktopost/) [View all alternatives](https://www.capterra.com/p/121701/HootSuite/alternatives/) ## What do others say about [Hootsuite](https://www.capterra.com/p/121701/HootSuite/) pricing? Value For Money[4.1(3800)](https://www.capterra.com/p/121701/HootSuite/reviews/) Pros Cons [Read All 3800 Reviews](https://www.capterra.com/p/121701/HootSuite/reviews/) Read Full Reviews Below Tim K. Founder Human Resources, 1-10 employees Used the software for: 2+ years ** Overall Rating 4.0 ** Ease of Use 5.0 Customer Service 5.0 Features 4.0 Value for Money 4.0 Likelihood to Recommend 90% 9/10 Reviewer Source Source: Capterra July 17, 2026 "Social management tool that works great." **Overall:** In our role as marketers amongst a variety of other hats, Hootsuite is a practical tool for maintaining organization and consistency of our content. The lack of customization options and cost are disadvantages, but it's allowed us to stay present without us getting super-complicated. The analytics in particular provide insights that would not be gained without having a service like this, so it's worth using for the time being. **Pros:** Hootsuite has been awesome for posting in many places at once without having to log out and in for each one. The analytics are very useful in determining engagement figures and the ability to handle the content directly is a major advantage. Good for a little group like us where time is limited and we want to be consistent online. The process of setting up their account seemed simple, even if I wasn't in marketing. **Cons:** The cost is too high for a small business relative to other options. Also I want something a bit easier to customize content per platform without having to constantly rework it. Support appears responsive, but slow with issue resolution. Video editing capabilities are quite limited and this can be frustrating as we do a lot of visual storytelling. Verified Reviewer Art Retail, 51-200 employees Used the software for: 1-2 years ** Overall Rating 3.0 ** Ease of Use 2.0 Customer Service 4.0 Features 2.0 Value for Money 2.0 Likelihood to Recommend 60% 6/10 Reviewer Source Source: Capterra February 12, 2026 "Time to learn how to use it. " **Overall:** My overall experience with Hootsuite it´s good if you have the tima to learn and the company budget to purchase it. **Pros:** I like about Hootsuite that you can centralized many social platforms there and manage scheduling and analytics. **Cons:** I don´t like about Hootsuite that there is no free version for a test or try-off. Also I feel the layout can be a little complicated. [Read All 3800 Reviews](https://www.capterra.com/p/121701/HootSuite/reviews/) ## How should I be thinking about software pricing? [ Be an Informed Buyer: Understanding the True Cost of Business Software It's not just you-budgeting for business software is complicated. We're here to break it down. ](https://www.capterra.com/resources/business-software-cost/)