---
title: "Bynder Reviews 2026. Verified Reviews, Pros & Cons | Capterra"
description: "Is Bynder the right Digital Asset Management solution for you? Explore 229 verified user reviews from people in industries like yours to make a confident choice."
source_url: "https://www.capterra.com/p/122257/Bynder/reviews/"
page_type: "reviews"
language: "en"
publication_date: "2026-10-19"
---

Bynder

4.5 (229)

[View alternatives](https://www.capterra.com/p/122257/Bynder/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated October 19th, 2026

# Reviews of Bynder

Ease of use

4.4

Customer Service

4.5

## Pros and Cons in Reviews

CJ

Céline J

Content ManagerConsumer Services, 51 - 200 employeesUsed the software for: 6-12 months.

“Bynder is excellent, user-friendly software for sharing and managing assets—such as documents, photos, and videos—by centralizing them in one place without any hassle; it also offers a wide range of logos and great color options for customization.“

June 10, 2026

SN

Sylla N

FabricatorFine Art, 2 - 10 employeesUsed the software for: 6-12 months.

“Initial setup and customization can be time-consuming, and the platform may experience performance issues when handling large asset libraries.“

January 2, 2025

Jennifer N

MarketingConsumer Services, 201 - 500 employeesUsed the software for: 6-12 months.

“Features like custom metadata tagging and built-in transformations for photo assets save significant time during content creation and distribution workflows.“

September 16, 2026

JM

Justin M

CEOInformation Technology and Services, 11 - 50 employeesUsed the software for: 1-2 years.

“Also, when I search for something specific (ie- a red backpack) the AI option is absolutely terrible.“

March 14, 2026

Jennifer N

MarketingConsumer Services, 201 - 500 employeesUsed the software for: 6-12 months.

“Its powerful search and taxonomy tools make finding specific images, brand assets, and creative files effortless.“

September 16, 2026

SN

Sylla N

FabricatorFine Art, 2 - 10 employeesUsed the software for: 6-12 months.

“Bynder can be costly, especially for smaller businesses, and advanced features come with a steep learning curve.“

January 2, 2025

SN

Sylla N

FabricatorFine Art, 2 - 10 employeesUsed the software for: 6-12 months.

“Its cloud-based accessibility and integrations with platforms like Adobe Creative Suite and Salesforce further streamline creative and marketing workflows.“

January 2, 2025

JM

JR M

IT ManagementNon-Profit Organization Management, 11 - 50 employeesUsed the software for: More than 2 years.

“The team at Bynder did not help us with the transition very well and ultimately it took a full year to get the DAM transferred.“

January 3, 2025

## Showing most helpful reviews

Showing 1-25 of 229 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Jennifer N.  
Marketing  
Consumer Services  
Used the software for: 6-12 months

### "Robust Digital Asset Management for Streamlined Workflows"

September 16, 2026

4.0

Overall, Bynder provides a reliable and scalable solution for Digital Asset Management (DAM). It significantly reduces file-redundancy issues and eliminates endless email chains by streamlining file sharing and image management across teams.

Pros

Bynder excels at centralizing digital assets into a single, intuitive source of truth. Its powerful search and taxonomy tools make finding specific images, brand assets, and creative files effortless. The user interface is clean and accessible, making onboarding smooth for both technical and non-technical team members. Features like custom metadata tagging and built-in transformations for photo assets save significant time during content creation and distribution workflows.

Cons

The initial setup and taxonomy planning require a steep investment of time to configure correctly for larger file libraries. Additionally, advanced customization and enterprise-level tiers can become quite expensive for mid-sized teams, and some granular file-permission settings take a bit of trial and error to get right.

Review Source

Denise W.  
Marketing Specialist  
Marketing and Advertising  
Used the software for: 1-2 years

### "Bynder is our digital assets' authoritative database"

October 31, 2022

5.0

Bynder acts as a central repository for all of our digital assets, making it easier for everyone in the organization and our external partners to access the most up-to-date and accurate versions without wasting time searching for them or second-guessing whether or not they are viewing the most recent revisions. It establishes a system that can be used across all divisions and which can be relied upon to give up-to-date and comprehensive data on our digital holdings.

Pros

Bynder is used all over our company. Bynder has been an extremely flexible option for us to better manage the distribution and use of all of our digital assets. Inefficient time and effort is wasted trying to locate needed digital files that have been dispersed among multiple computers, shared folders, and emails.

Cons

There's no way to keep tabs on which files are being transferred, downloaded, etc. It was difficult to locate assets without knowing precisely where they were stored. To use several filters based on a single metaproperty. Minimization of computerized categorization.

Switched from

[Brandfolder](https://www.capterra.com/p/133103/Brandfolder/)

Many of our homes have many, regularly updated renderings. Given that the most up-to-date rendering was spread among several offices and individuals, keeping track of it may be a challenge. Creating a central area where we can change renderings without adding a new file and re-uploading eliminated questions about rendering accuracy.

Review Source

JM

JR M.  
IT Management  
Non-Profit Organization Management  
Used the software for: 2+ years

### "Bynder good but not great"

January 3, 2025

3.0

Very mid experience. We transitioned from WebDAM and most preferred if we could have stayed. The team at Bynder did not help us with the transition very well and ultimately it took a full year to get the DAM transferred. They cut us off of API access a week before our contract expired and tried to sell special services to get us to transfer files out. Fortunately we had already completed the transfer to our new DAM by then.

Pros

API was nice. Product technically was a DAM.

Cons

User experience was poor. Users really hated the flat structure of the database, they preferred working in folders. Finding resources using the metadata available wasn't great either. Their search engine failed us and was quirky.

Switched from

[Webdam](https://www.capterra.com/p/81755/Webdam/)

Bynder purchased WebDAM and sold us on the product claiming it would be better, easier and cheaper. All false.

Review Source

Danielle T.  
Data Analyst  
Health, Wellness and Fitness  
Used the software for: 6-12 months

### "Great tagging and filtering!"

October 1, 2026

4.0

Pros

The metadata tagging and filtering makes finding specific files pretty fast. I also like the collaboration features

Cons

We've noticed some lag and occasional failure when uploading larger files. Also, I'm not really a fan of the AI options in this platform.

Review Source

Jessica D.  
Game Programmer  
Computer Software  
Used the software for: 2+ years

### "Bynder is very user-friendly and configurable"

June 14, 2022

4.0

Our sales and marketing digital asset management system and our graphics digital asset management system needed to be integrated. We required an easy-to-use and easy-to-manage solution. Bynder gives you access to everything.

Pros

It was made clear by the Onboarding Manager exactly what needed to be done and when. They gave us with tools to evaluate and spreadsheets to help us verify the platform's suitability for our purposes. The weekly sessions were fruitful, and the "homework" tasks were manageable. The database is well-built, but it also allows for a great deal of customization.

Cons

Metaproperties and permissions may have benefited from a bit more description of how they're used, especially how they're connected. Things didn't exactly go according to plan, so we had to go back a few times and reorganize.

Switched from

[Brandfolder](https://www.capterra.com/p/133103/Brandfolder/)[Acquia DAM (Widen)](https://www.capterra.com/p/76774/Widen-Collective/)

The gateway is well-designed, intuitive, and simple to use. As with the ongoing Customer Satisfaction Management, the onboarding process was good and comprehensive. We've been working with Bynder for almost two years now, and we haven't needed to ask for help once.

Review Source

Otilde R.  
Product Designer  
Information Technology and Services  
Used the software for: 1-2 years

### "Your Asset Management Solution"

September 30, 2024

4.0

Feature to define custom metadata fields fits our needs most appropriately. Elevate our digital asset management game with Bynder. Harness the power of its advanced features and experience the difference it makes for our organization.​

Pros

Safeguard the important digital resources with the help of the highly effective security system offered by Bynder. Rely on Bynder to safeguard your assets and offer an assurance that your valuable content is safe with us.

Cons

It should be noted that in the asset comparison tool, there is no ability to view two files side by side. Here there is a drawback of video editing: it is rather restrictive, and where major changes have to be made, they have to be done outside the platform.

Switched from

[Templafy](https://www.capterra.com/p/154533/Templafy/)

This transition came about to beef up the files for those who work remotely as well as increase clarity of the different versions. In the past, we had not employed the right kind of features that are now required today in a working environment with employees who work remotely.

Review Source

DM

Donnie M.  
Chief Revenue Officer  
Staffing and Recruiting  
Used the software for: 2+ years

### "Does Good Job"

June 23, 2026

5.0

My biggest issue has been cleaning up our messily organized CRM Data after a sudden exit from a member of our team. Their Team jumped in and completed the Website Migration Task and Funnels. Additionally, the Promotional App Video they created will help me stop having to explain what we do to new people repeatedly. Thankfully it is functioning properly and I am simply happy to see it off of my desk.

Pros

I was pleasantly surprised when Bynder completed our Explainer Video and Site Fixes Without Disrupting The Entire System. Honestly I thought for sure they were going to ruin the entire system. I had also previously used some poor quality code earlier that completely destroyed my Menu Module. However, their Team quickly fixed this problem, and it is working properly again.

Cons

Why would all 5 people involved in the email thread feel compelled to let me know an animation is "rendering". Please provide one single point of contact for each task.

Review Source

JM

Justin M.  
CEO  
Information Technology and Services  
Used the software for: 1-2 years

### "I like Bynder"

March 14, 2026

5.0

I am extremely happy not to have to deal with the old hard drives sitting at my desk taking up valuable space. We were storing documents and things on google drive and slack before we started using the portal, but now almost everything is in the portal. Therefore, I am rarely being asked for logos or other types of files on a daily basis (at least not most days). I can link multiple languages of pdfs together, therefore I will never lose the french version in the folder system. It just takes less stress out of my workday.

Pros

Facial recognition works amazingly well when finding people, which I didn't think would be possible. I also love that if I am having issues, I can contact staff via email and they won't send me off to those auto-links that are always popping up.

Cons

Every single time you update your software, you charge for it. Also, when I search for something specific (ie- a red backpack) the AI option is absolutely terrible.

Review Source

VR

Verified Reviewer  
Content Creator  
Entertainment  
Used the software for: 1-2 years

### "Bynder is an easy to use software "

January 26, 2026

5.0

overall I love using the Bynder software especially bein able to customize templates for my unique branding

Pros

I like that it is easy to use and the features are great for what I need. it is great value for money and I can mange my files.

Cons

there is nothing I did not like about this software. As I have not needed t contact customer support, I cannot comment.

Review Source

RJ

Rashaad J.  
Junior A and R Associate  
Arts and Crafts  
Used the software for: 2+ years

### "Centralized and efficient"

April 13, 2026

4.0

What is essential for me with Bynder is the fact that it centralizes and efficiently organizes creative content

Pros

The platform makes it easy to store and share files between teams. Asset management is structured and allows you to quickly find visuals or content related to different artists.

Cons

The cost can be high depending on the needs for each product, and it is normal since each feature has a price to pay

Review Source

SN

Sylla N.  
Fabricator  
Fine Art  
Used the software for: 6-12 months

### "Would recommend despite complaints"

January 2, 2025

5.0

Pros

Bynder offers a user-friendly interface and centralized asset management, making it easy for teams to store, organize, and access digital content. It enhances collaboration with tools like annotations, approval workflows, and version control while ensuring brand consistency through customizable templates and portals. Its cloud-based accessibility and integrations with platforms like Adobe Creative Suite and Salesforce further streamline creative and marketing workflows.

Cons

Bynder can be costly, especially for smaller businesses, and advanced features come with a steep learning curve. Initial setup and customization can be time-consuming, and the platform may experience performance issues when handling large asset libraries. Additionally, its offline capabilities are limited, and some features, like search functionality and reporting customization, could use improvement.

Review Source

SK

Sheryl K.  
Human resource assistant  
E-Learning  
Used the software for: 1-2 years

### "Pros and cons of Bynder"

January 25, 2024

5.0

Overall the experience has been satisfying and we have realized many benefits document management and Digital Asset Management.

Pros

I like the friendly easy to use solution in helping share files and documents with ease enhancing collaboration among our many teams and maintaining proactiveness in digital asset management.

Cons

The customer support have issue with on time response and takes considerably long time to sort issues.

Review Source

GM

Georgi M.  
Demand Generation Manager  
Computer Software  
Used the software for: 1-2 years

### "Bynder is still the leader in DAM and creative management"

January 3, 2023

5.0

Bynder has cut the time it takes us to create and share assets by hundreds of hours a year. It has saved our creative team tonnes of work when creating new asset variants.

Pros

Finding the right assets and easily sharing them with both our internal and external stakeholders is a breeze. The user interface is super easy to use.

Cons

Nothing I can think of - maybe a few bits around the waiting room functionality can be improved.

Review Source

JE

Josua E.  
FINANCE DIRECTOR  
Automotive  
Used the software for: 1-2 years

### "Bynder makes it easy for me to organize and access all my digital assets."

December 29, 2023

3.0

Pros

The user-friendly interface and efficient search function make it a go-to for managing my files.

Cons

The pricing could be more competitive, and the customer support response time could be faster.

Review Source

JS

Jenn S.  
Collateral Manager/Designer  
Marketing and Advertising  
Used the software for: 6-12 months

### "Highly versatile interface and GREAT product!"

April 11, 2017

5.0

We have pushed BrandConnect "to the limit" a few times, and have experienced nothing but positive customer service and a "what can we do to make this happen?" attitude from the WebDAM team. They continue to evolve the interface so that it is becoming a fully-customizable portal, which is adaptable for different client needs. Dynamic Templates are the perfect way to allow users to customize marketing collateral, while still maintaining the approved messaging and Brand attributes we need, as well as Legal and regulatory requirements. Users have easy, organized access to all approved materials, and can customize and download from anywhere at any time - on their schedules! This has been a game-changer for us as a marketing tool and I look forward to leveraging all the enhancements they have on this year's roadmap. I gave it 4 instead of 5 stars for features only because these have not yet been released but the fact that they are working on the updates and that this product will soon surpass all our expectations is AWESOME!

Pros

Versatility, all the main features we need

Cons

It isn't COMPLETELY customizable yet, but it is on the roadmap so that isn't even really a valid "con" - I had to search for one, because I love this platform and this vendor.

Review Source

Response from Bynder

April 17, 2017

Thanks for your detailed review Jenn. Great to hear we¿ve been a game-changer for your team! We definitely have some awesome features and products launching this year, we hope they exceed your expectations.

GW

Gayla W.  
  
Renewables & Environment  
Used the software for: 1-2 years

### "Built For Sucess"

March 29, 2017

5.0

Bynder is a great tool - since it is built to your specific needs, there is a lot of thought that goes into the up front to ensure it's success and user-friendly. Bynder's DAM module empowers our marketers to be able to find things on their own, see the brand guidelines, and know what is already "brand approved" in one place. By having featured collections, we can present new and interesting materials that others may not know about in an easy to find way that gets the new assets in our stakeholders hands more quickly than ever before. Bynder's Workflow module is intuitive and easy it is for our stakeholders and legal teams to review, annotate and provide feedback in a timely manner to our creative team. It has greatly improved our communication and efficiency working on projects.

Pros

With one central location for people to find files, guidelines, images and inquire about projects, we are much more efficient in providing people what they need, and ensuring brand compliance. Having Collections and the file send feature is extremely helpful. We also use workflfow, so Bynder collectively allows us to be nimble in our creative development and asset management.

Cons

I wish the workflow tool integrated better with the DAM.

Review Source

George G.  
Business Development and Growth  
Management Consulting  
Used the software for: 6-12 months

### "Easy and capable Digital Asset Management tool"

July 25, 2018

5.0

Continuous improvement. it's replaced Evernote and Dropbox for my digital asset management.

Pros

For years I've struggle with a huge Evernote trove of assets or multiple Dropbox folders. Bynder has replaced all that. Very clean database. Just the right amount of categories and tags to provide organization without requiring an extensive dictionary. And Thumbnails that are big enough to see and take action against. Also, you can share files with colleagues and customers very easily.

Cons

There's nothing I actually dislike... perhaps I'd like better frontpage control over which categories are displayed by default. No bigee.

Review Source

OI

Ogarekpe I.  
Implementation Engineer  
Information Technology and Services  
Used the software for: 6-12 months

### "The ultimate solution for effortless digital asset management"

March 21, 2024

5.0

Bynder has been exceptional in streamlining our digital asset organization.

Pros

I like its resourceful asset organization tools that simplify the process of locating assets whenever they are required. It has an intuitive interface which enables users at any technical level with DAM systems to use it comfortably and effectively.

Cons

It would be very beneficial if its search functionality was improved to make it simpler to locate specific assets.

Review Source

LM

Lesley M.  
International Communications Manager  
Non-Profit Organization Management  
Used the software for: 1-2 years

### "Good product that is helping us make the most of our digital assets globally"

August 2, 2017

4.0

Enhanced collaboration and sharing of digital assets across our global organisation. Ability to keep all our digital assets in one place and organised and tagged to improve searchability and usage. It also allows us to run reports to see how material is being used and who is using it.

Pros

Simple to use, intuitive, helpful customer support and Bynder continue to provide enhancements and new functionality to improve our experience. It has been a big benefit to our organisation and enabled us to combine two separate digital asset libraries into one effective global system allowing all our teams across the globe to share and collaborate.

Cons

When we reviewed the market we found no one DAM product was an exact match for our needs by Bynder definitely came the closest. We would like more push notification functionality and also stop/start uploads for times where internet connection is patchy in some of the areas where we operate but we know Bynder is continuing to assess and develop new things on their roadmap

Review Source

TF

Thom F.  
Creative Manager  
  
Used the software for:

### "Good product, could be even better"

December 16, 2011

3.0

We are generally happy with the product solution and feel it is better than the other ones we evaluated during the review phase. When customers make feature suggestions you should try to find out what scenario is taking place that makes these ideas so needed. Understanding your customers' workflows can be quite revealing.

Pros

It's very important for us for our end-users to find the database easy to use, as our potential audience is around 80,000. For the most part, users seem to find WebDAM easy to use. Administering, uploading photos and making simple changes are fairly easy to handle, although there are some situations where we do need help from WebDAM to figure out. The emails and blog are helpful for users to get to know the product better.

Cons

\- The single biggest feature problem that affects users, is that we aren't able to custom edit the email that goes out to users after they register. We aren't able to tell them their account will be not activated immediately -- and when you're in the business of providing assets, customers are generally in a panicked state of needing them. - We had a lot of trouble setting up permissions for different groups to view or not view folders that required extended tech support with WebDAM. Because the process of doing this is not intuitive, it is hard to share this information with other administrators here. - I would say that none of the feature suggestions we've send along have yet been implemented. So I do wonder what better, more important features other users of your product are sending that catch your eye.

Review Source

VR

Verified Reviewer  
Content Marketing Manager  
Computer Software  
Used the software for: 1-2 years

### "Good product that met our needs for a while"

December 17, 2018

4.0

It solved a lot of problems and was a great first step. Eventually we moved to a more sales-enablement focused platform that accomplished digital asset management plus sales enablement all integrated with Salesforce. But the marketing team was very happy with Bynder.

Pros

Easy to manage and tag assets; version control of all assets; easy to share assets out with internal stakeholders, clients and prospects using collections.

Cons

Until the end, we heard complaints from sales that it was too hard to find things. Too many results would come up and in no particular priority order.

Review Source

RD

Robert D.  
  
  
Used the software for:

### "Solutions Architect"

September 11, 2013

3.0

WebDAM has some great new features that they have begun to offer and it appears the product is going in the right direction. Here are some suggests for improvement: The user interface should be more dynamic and have more options for branding. Perhaps offering different branding options and templates, or page layouts. It would be nice to see some integration with WebDAM with other portal environments. I would love to embed the webdam library inside of our SharePoint Intranet environment. This should appear seamless to the end user. Also, providing integration with 3rd party security authorities, directory services like LDAP and AD should be on the road map as well. Also an ability to verify a registered user is human i.e. captcha would alleviate some the burden on us to verify the legitimacy of a user request. While the Admin interface is getting better, there are still bugs with different browsers. Overall WebDAM is on the right track we are intrigued to see where the company goes in the next year.

Review Source

Response from Bynder

September 11, 2013

Hi Robert, Thanks for the feedback, many of the features you mentioned are available for our users. The last release has a built in CMS editor that you can use to create and customize new pages in your WebDAM. We have a REST API that will allow you to integrate with any other business applications your organization uses. Many other WebDAM customers currently utilize our LDAP integration. You can contact your customer success manager for more information about these features. We are also releasing a new branded login experience in the upcoming release, along with more features and enhancements. Be sure to join us during the new release webinar on Oct 3rd. Register here: https://www4.gotomeeting.com/register/647071071 Looking forward to seeing you there!

HO

Heather O.  
Marketing Specialist  
Environmental Services  
Used the software for: 2+ years

### "Bynder / WebDAM"

May 7, 2019

5.0

From the beginning they have went above and beyond to make sure we have been happy and that we get the system working for us.

Pros

Everything about having this software has been awesome. We like the Customer Service the most.

Cons

There are a few things/features that we wish it could do but it just doesn't do it...yet.

Review Source

Sean O.  
Media Manager  
Consumer Goods  
Used the software for: Less than 6 months

### "Very Intuitive!"

December 17, 2018

5.0

We have added 6500 assets in a short time span, and it's easy to organize and add attributes for all of them.

Pros

The Bynder DAM is so intuitive and easy to set up. It has been easy to get everyone on board, and I already recommended it to my previous company as well. It works like many e-commerce sites with the menu system and takes almost no training time to get started.

Cons

There are some little things, like how I can't approve more than 20 assets at a time or not being able to add a description upon import, but those are things I can deal with.

Review Source

AN

Arjun N.  
Communications Associate  
  
Used the software for:

### "WebDAM for Root Capital"

December 21, 2011

5.0

WebDAM has been extremely effective in cataloging our vast library of images and even more effective in terms of the ease with which we can extract those images and the data associated with them such as names, dates, locations, industries etc which we use a lot in our storytelling function. The customer service has been nothing less than fantastic. So thank you for this highly recommendable product!

Pros

WebDAM has greatly increased the ease with which we catalog and use images associated with our work in many ways - Vast storage space which reduces the need for filtration of images - Well organized folder system with activation options - Metadata allows us to catalog information along with every image for story development purposes - Different download sizes for web or print purposes - Lightbox system allows us to share images easily for internal and external purposes. - WebDAM's versatility also allows us to store design files and collateral files for downloading by staff members. - AMAZING customer service! Prompt responses on service calls and high quality and regularly scheduled webinars.

Cons

The only con I think of with the current version of the software (that we purchased) is that it does not have an inbuilt media player to play video files. I have been informed that this is something that can be incorporated into the package.

Review Source

Similar Products

Featured

## Send me user reviews about this product

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.