--- title: "Publitrac Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Publitrac Software - reviews, pricing plans, popular comparisons to other Lead Management products and more." source_url: "https://www.capterra.com/p/124366/Publitrac/" page_type: "product" language: "en" --- # Publitrac Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on August 26, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Publitrac ## What is Publitrac? Manage leads and track their online activities. See what your leads are doing on your website and how they interact with it. ## What is Publitrac used for? [Mobile Marketing](https://www.capterra.com/mobile-marketing-software/)[Lead Management](https://www.capterra.com/lead-management-software/)[All-in-One Marketing Platform](https://www.capterra.com/all-in-one-marketing-software/) Top alternative Featured Overall rating Based on 3 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $500 Per Feature, Per Month Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... ## Publitrac Overview Updated August 2026 AI summary Publitrac is a cloud-based platform designed for small businesses seeking to manage leads and marketing activities in one place. Covering lead management, campaign management, and marketing automation, it offers tools for interaction tracking, lead segmentation, and marketing analytics. Optional API and CRM capabilities support integration and extended functionality within broader marketing workflows. ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Publitrac 5.0 (3) VS. [4.3 (716)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/) Starting Price $500 Per Feature, Per Month Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 0.0 (0) Ease Of Use 3.8 (120) Value For Money 0.0 (0) Value For Money 3.9 (111) Customer Service 0.0 (0) Customer Service 3.9 (114) ## Publitrac alternatives [Trumpia](https://www.capterra.com/p/131015/Trumpia-2-0/) [4.5 (120)](https://www.capterra.com/p/131015/Trumpia-2-0/reviews/) Starting price $55.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 88% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/131015/Trumpia-2-0/) Highest Rated [TextP2P](https://www.capterra.com/p/183310/Text-P2P/) [5.0 (129)](https://www.capterra.com/p/183310/Text-P2P/reviews/) Starting price $21.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/183310/Text-P2P/) [Wrike](https://www.capterra.com/p/76113/Wrike/) [4.4 (3,040)](https://www.capterra.com/p/76113/Wrike/reviews/) Starting price $10.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 89% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/76113/Wrike/) [Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/) [4.2 (531)](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/) Starting price $25.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 83% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/) ## FAQs about Publitrac Overview ### What company size and specific industries is Publitrac built for? Publitrac is designed for small and large businesses that need web marketing solutions for client acquisition, engagement, and retention. The product is suited to organizations across industries that want software support for managing customer relationships and marketing activities, rather than a specific sector alone. Features and Usability ### What are the key features of Publitrac? Publitrac includes CRM, marketing automation, and campaign management for coordinating outreach. It also offers lead management, lead segmentation, and segmentation tools for organizing contacts, plus interaction tracking, website visitor tracking, and sales analytics for measuring engagement. Additional features include landing pages/web forms, dashboard reporting, multi-channel marketing, dynamic content, and API access. Integrations ### Which third-party tools and platforms does Publitrac integrate with? Publitrac integrates with 7 third-party platforms, including advertising and analytics tools like Google Ads, Google Analytics 360, and Meta for Business, plus CRM and sales systems such as Salesforce Sales Cloud, SugarCRM, and Maximizer CRM. It also connects with Twitter/X for social campaign activity. Getting Started and Support ### What customer support options does Publitrac offer? Publitrac provides chat support for customer questions and account help. Support experience details are not documented in the available catalog information, so no further claims can be made about response speed, helpfulness, or common issues users may face when contacting support. ## Features AI summary Based on 5,388 Lead Management reviews Capterra reviewers highlight these as the features buyers care about most when choosing lead management software: - **Contact Management** (**44%** of reviewers rated this feature as critical) - **CRM** (**47%**) - **Lead Capture** (**42%**) Publitrac includes **CRM**, which gives teams a central place to manage prospect relationships and track sales activity. However, it does not include **Contact Management** or **Lead Capture**. Instead, the product offers **Interaction Tracking** (**36%**), which can help teams monitor conversations and follow-up history even without those top-priority features. Together, these capabilities help businesses keep sales records organized, stay on top of outreach, and move leads through the pipeline more efficiently. API Application programming interface that allows for integration with other systems/databases Campaign Management Create a collection of marketing actions to complete specific goals and plan and analyze campaign results CRM Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Dashboard Assembly of graphs and charts for visualizing and tracking statistics/metrics Dynamic Content Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience Interaction Tracking Track interaction history by documenting conversations for contacts Publitrac 14 features ### All Features - API: Application programming interface that allows for integration with other systems/databases - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics - Dynamic Content: Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience - Interaction Tracking: Track interaction history by documenting conversations for contacts - Landing Pages/Web Forms: Create landing pages or online forms designed to capture new leads and prospects - Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process - Lead Segmentation: Divide leads into buckets based on predefined criteria and routing rules - Marketing Automation: Automate workflows and trigger campaigns based on customer actions - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Sales Analytics: Track in detail how users interact with your campaigns and pages (scrolling, button interactions, etc.) - Segmentation: Group leads or contacts based on their specific characteristics - Website Visitor Tracking: Monitor activity of individuals who visit your website using cookies --- Get Advice We can help you find the software with the features you need. ## Pricing Free Trial Basic $500.00 Per Feature,Per Month ## Integrations [ Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[ Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[ Meta for Business](https://www.capterra.com/p/213257/Facebook/)[ Twitter/X](https://www.capterra.com/p/214056/Twitter/)[ Google Ads](https://www.capterra.com/p/213339/Google-Ads/)[ Maximizer CRM](https://www.capterra.com/p/154610/Maximizer-CRM/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises ## User reviews Overall rating 5.0 Based on 3 reviews Filter by rating 5(3) 4(0) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent CP Charles P. ### "Greate marketing automation solution" 5.0 Overall Rating 5.0 5.0 Ease of Use 0.0 0.0 Features 0.0 0.0 Customer Service 0.0 0.0 Likelihood to Recommend 0/10 January 8, 2011 This is a very powerful tool for marketers and sales. Easy to use, reliable and fast implementation. Their dedicated team offers a great customer service. Great feature set. Two thumbs up!! Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AG Alison G. ### "Easy to get started marketing automation. Suitable for small business" 5.0 Overall Rating 5.0 5.0 Ease of Use 0.0 0.0 Features 0.0 0.0 Customer Service 0.0 0.0 Likelihood to Recommend 0/10 November 9, 2010 This lead management/nurturing app is good value for money ($750 per month) and accessible to a small business. We use it in combination with sugarCRM and the integration process has been smooth and straightforward. All the basic marketing automation features you can expect are available. We found the pre-built campaign templates very useful in order to guide us on how to get started. Pros multi-languages support french and English (and Spanish) is useful as we are a Canadian company A/B/C testing on landing pages social media integration sugarCRM integration AdWords integration Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. JG Jean-Francois G. ### "Excellent marketing automation softare" 5.0 Overall Rating 5.0 5.0 Ease of Use 0.0 0.0 Features 0.0 0.0 Customer Service 0.0 0.0 Likelihood to Recommend 0/10 November 1, 2010 Very nice and clean UI. Perfect for SMB. Price was right and they are very friendly to deal with. It has expert level functionnality at the price na SMB can afford Pros Easy to use lead segmentation. Simple form integration Easy to use and understand campaign automation that also supports triggers Very easy to use campaign tracking and reporting. Social media tracing is also a plus Cons Email and landing page editors are a bit simplistic but they allow you to do what you need to do. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.