---
title: "Campaigner Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Campaigner Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more."
source_url: "https://www.capterra.com/p/266291/Campaigner/"
page_type: "product"
language: "en"
publication_date: "2026-10-19"
---

# 

 Campaigner Software Review 2026: Features, Integrations, Pros & Cons

Last updated on October 19, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Users](#users)[Pros and Cons](#pros-cons)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Campaigner

## What is Campaigner?

Campaigner delivers all the basic and advanced email marketing features you need to grow your business without added expense of a marketing suite. From basic and advanced workflow automations and segmentation capabilities to SMS, Campaigner makes it easy to build and execute on high-performing campaigns. Build simple or advanced automation workflows with our intuitive visual builder. Engage and nurture customers with highly relevant messaging using email, or email + SMS.

## What is Campaigner used for?

[Email Marketing](https://www.capterra.com/email-marketing-software/)[Content Marketing](https://www.capterra.com/content-marketing-software/)[Campaign Management](https://www.capterra.com/campaign-management-software/)

Top alternative

Featured

Overall rating

Based on 452 user reviews

Reviews sentiment

Positive

76%

Neutral

13%

Negative

10%

Pros & cons

Accessible for all experience levels

Effective email campaign management

Inconsistent formatting and layout

Slow and outdated performance

Starting price

$14

Flat Rate, Per Month

Free trial  
available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Campaigner?[Manage this product listing](https://www.g2.com/products/ziff-davis-campaigner/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Campaigner

3.9 (428)

VS.

[4.6 (3,528)](https://www.capterra.com/p/132996/brevo/reviews/)

Starting Price

$14

Flat Rate, Per Month

Starting Price

$9

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

3.7 (428)

Ease Of Use

4.6 (503)

Value For Money

3.8 (375)

Value For Money

4.5 (445)

Customer Service

3.9 (374)

Customer Service

4.5 (440)

## Campaigner alternatives

Highest Rated

[4.6 (6,134)](https://www.capterra.com/p/147657/monday-com/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[4.2 (1,009)](https://www.capterra.com/p/113540/Bitrix24/reviews/)

Starting price

$69.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

82%

of reviewers

rated it above 4 stars

[4.3 (167)](https://www.capterra.com/p/130199/LeadSquared/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

86%

of reviewers

rated it above 4 stars

[Agile CRM](https://www.capterra.com/p/135148/Agile-CRM/)

[4.1 (526)](https://www.capterra.com/p/135148/Agile-CRM/reviews/)

Starting price

$8.99

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

79%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/135148/Agile-CRM/)

## FAQs about Campaigner

Overview

### What problems does Campaigner solve?

Campaigner solves the challenge of creating, targeting, scheduling, and measuring email communications without relying on technical specialists or outside agencies. Marketing teams, nonprofits, ecommerce businesses, and client-service agencies use it to manage segmented lists, reuse branded templates, automate follow-ups, test messages, and track opens, clicks, and campaign results for future outreach.

Answer based on 261 reviews

Overview

### Which roles and teams benefit most from Campaigner?

Campaigner is most used by business owners, presidents, and CEOs who oversee customer outreach and campaign results. Marketing managers, directors, and coordinators create email campaigns, manage contact lists, and track engagement. Operations and office managers support routine communications, while administrators and consultants handle campaign setup, audience organization, and reporting.

Answer based on 423 reviews

Overview

### What company size and industries is Campaigner built for?

Campaigner is built for SMB and mid-market businesses, with small businesses comprising 84% of reviewers; Marketing and Advertising is the top industry at 7%. It also serves high-volume senders and has users in Non-Profit Organization Management (6%) and Education Management (5%), while midsize and enterprise organizations each represent 8%.

Answer based on 428 reviews

Features and Usability

### What are the key features of Campaigner?

Campaigner includes core email marketing features such as Email Campaign Management, Email Templates, List Management, Contact Management, and Campaign Scheduling. Reviewers frequently discuss its drag-and-drop editor and custom HTML options for campaign creation, along with Campaign Analytics for tracking opens, clicks, and delivery results. Drip Campaigns support automated follow-up messages.

Answer based on 175 reviews

Pricing

### How much does it cost and what fees or limitations are included?

Campaigner offers Essentials at $14 per month, with Advanced at 35 and Custom at 649 monthly. All plans include a 30-day free trial. Reviewers often value its affordability and monthly billing, though some report contact-based price increases, charges during inactive months, and features reserved for higher-tier plans or add-ons.

Answer based on 48 reviews

Integrations

### Which third-party tools and platforms does Campaigner integrate with?

Campaigner integrates with over 20 third-party tools, including Adobe Analytics, Adobe Commerce, Eventbrite, Google Analytics 360, Google Sheets, Salesforce Sales Cloud, Shopify, WooCommerce, and SurveyMonkey. Its catalog also covers form and survey platforms such as Typeform, Jotform, Gravity Forms, and Google Forms, plus Meta for Business and Twitter/X.

Answer based on 18 reviews

Getting Started and Support

### How easy is it to onboard and train a team on Campaigner?

Campaigner offers live online training, webinars, documentation, and videos to support team adoption. Reviewers generally find the interface and templates easy for nontechnical users once basic setup is complete. Administrators and teams learning the editor, segmentation, or advanced features may face a moderate learning curve and need additional guidance.

Answer based on 25 reviews

Getting Started and Support

### What customer support options does Campaigner offer, and how do users rate the experience?

Campaigner offers email/help desk, FAQ/forum, knowledge base, phone support, 24/7 live representatives, and chat. Users often describe representatives as prompt, patient, knowledgeable, and effective at resolving technical issues. However, some report slow or unavailable responses, inconsistent assistance for bugs and billing matters, and difficulty reaching support during urgent situations.

Answer based on 121 reviews

Email sending

### How well does Campaigner handle email sending and delivery?

Campaigner supports scheduled, targeted email campaigns with contact segmentation, test sends, and engagement tracking. Small business and marketing teams value its ability to send newsletters to large lists without managing an in-house mail server. Some users report deliverability, spam-folder placement, formatting, browser compatibility, and session timeout issues that require extra testing.

Answer based on 175 reviews

## Who uses Campaigner?

Based on Capterra reviews from the past 6 years

Talk to a software expert

to get a free software list  
tailored to your business needs

## Pros and Cons

Accessible for all experience levels

89% positive reviews out of 100

Most reviewers indicate ease of use allows both technical and non-technical users to quickly navigate features.

Inconsistent formatting and layout

93% negative reviews out of 30

Most reviewers find formatting issues cause misaligned text, spacing problems, and inconsistent display across devices.

Effective email campaign management

88% positive reviews out of 25

Most reviewers describe email campaigns as simple to set up, segment, and analyze for improved engagement.

Slow and outdated performance

83% negative reviews out of 29

Most users report slow response times, lagging actions, and a dated interface hinder productivity and efficiency.

Versatile newsletter creation tools

96% positive reviews out of 23

Most users report newsletters are easy to design, customize, and distribute to large contact lists.

Frequent glitches and errors

96% negative reviews out of 28

Most users say bugs and unpredictable glitches disrupt workflow, requiring extra effort to resolve recurring problems.

## Features

AI summary

Based on 20,574 Email Marketing reviews

Capterra data shows that buyers of Email Marketing software rank the following features as their top priorities:

-   **Email Campaign Management** (**50%** of reviewers rated this feature as critical)
-   **Campaign Scheduling** (**45%**)
-   **Contact Management** (**40%**)

Campaigner supports all three features that reviewers rate highest: **Email Campaign Management**, **Campaign Scheduling**, and **Contact Management**. Together, these capabilities help businesses create and send targeted campaigns, plan outreach at the right time, and keep subscriber data organized, allowing teams to run more consistent email programs and improve audience communication.

Email Campaign Management

3.5 (19)

47.37% of 19 reviewers that rated this feature as important or highly important

Plan, execute, and analyze email marketing campaigns

Campaign Scheduling

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Set campaign schedules by selecting start, pause, and end dates

Contact Management

4.0 (102)

66.67% of 102 reviewers that rated this feature as important or highly important

Manage, organize, and store contact information

List Management

3.5 (10)

50.00% of 10 reviewers that rated this feature as important or highly important

Manage contacts across multiple mailing lists

Mobile Optimization

3.7 (10)

70.00% of 10 reviewers that rated this feature as important or highly important

Optimize content to ensure it is easily accessible for mobile users

Email Management

4.2 (92)

71.74% of 92 reviewers that rated this feature as important or highly important

Manage, store and organize emails within the system or via third-party apps

Campaigner 91 features

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Define levels of authorization for access to specific files or systems

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Track and document all activities across devices, networks, and other systems

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Application programming interface that allows for integration with other systems/databases

Create and automatically send premade copy in response to customer messages

Track and interpret campaign performance metrics

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Plan and strategize marketing campaigns

Set campaign schedules by selecting start, pause, and end dates

Group campaigns by project, client, or campaign for better management.

Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act

Organize and group data or items based on various criteria

Manage various distribution channels, build relations with channel partners, and track their performance

Track the amount of clicks on individual products to measure campaign results

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

Manage, organize, and store contact information

Centralized repository to store content and assets

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

Process of dividing customers into groups based on common characteristics

Tool to send questionnaires to customers to gauge feedback

Add customized logos and colors to align with company branding

Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.)

Customize data fields to support various needs and use cases

Customize contracts and forms to collect specific information

Pre-designed layouts that can be customized to match preferences and requirements

Create labels for products that contain required information such as colors, sizes, dates, etc.

Import and export data to and from software applications

Manage digital assets

Assemble applications and processes by dragging over and arranging pre-built components

Send automated marketing emails based on user actions over a predetermined period

Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience

Plan, execute, and analyze email marketing campaigns

Manage, store and organize emails within the system or via third-party apps

Create and send email blasts/campaigns

Ability to oversee and optimize the operations of a mail server

Pre-made examples and templates for emails

Track delivered, received, and opened emails

Tracks metrics that provide insight into how a user interacts with any interface or product

Predefined actions automatically performed on the occurance of specific events

Operate/access software on iPad Devices

Determines the location of a device using GPS or an IP address

Store and manage images

Create landing pages or online forms designed to capture new leads and prospects

Automatically identify and save contact information of potential customers

Communicate with potential customers by distributing promotional/informational materials via social media, email or other channels

Store information about leads or contacts and track, manage and nurture them throughout the sales process

Real-time alerts or notifications that inform teams about new leads or prospects

Engage with a lead throughout the sales process by actively providing information

Score a lead on their quality or likelihood to buy based on certain behaviors

Divide leads into buckets based on predefined criteria and routing rules

Manage contacts across multiple mailing lists

Automate workflows and trigger campaigns based on customer actions

Send messages to multiple subscribers at the same time

Optimize content to ensure it is easily accessible for mobile users

Observe and track the demand, usage, progress or quality of a system, product, or user

Manage multiple campaigns in one system

Allows for businesses to run a variety of different campaigns across different channels

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Create many versions of emails, forms, or actions and gauge which is most effective

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Adjust communications based on previous interactions or personal preferences

Analyze and gain insights into data in real-time

Receive data and information in real time

Active monitoring of systems, applications, or networks

Active reporting of data and metrics

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Monitor and manage customers' perceptions about a business, product, or service

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Set & manage permission levels based on user roles and restrict access to only authorized individuals

Pipeline view and tracking lead status

Group leads or contacts based on their specific characteristics

Internet standard communication protocol to transmit electronic mails

Send promotional campaigns or transactional messages via text messages

Manage campaigns and track engagement for marketing efforts across social media channels

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Filters used to determine different types of malware threats

Add or remove subscribers from mailing lists

Process of managing customer subscription lifecycle for a recurring service or a product

Removes improperly formatted email addresses

Create, save, and re-purpose templates for emails, forms, etc.

Set up connections to third-party platforms to improve business processes

Interact with data visualization elements, such as charts and graphs, to drill down into data

Web form that allows users to enter data that is sent and processed for different reasons

Streamlining repetitive tasks and activities through automated and predefined workflows

Create, design and manage workflows for repetitive tasks

What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface

Get Advice

We can help you find the software with the features you need.

Features

3.7 (427)

3.7

Based on 427 reviews

## Pricing

Value for money

3.8 (375)

Free Trial

[View pricing plan details](https://www.capterra.com/p/266291/Campaigner/pricing/)

Essentials

$14.00

Flat Rate,Per Month

It includes:

-   30-day free trial
-   Drag and drop editor
-   Email templates
-   Detailed campaign reporting

Advanced

$35.00

Flat Rate,Per Month

It includes:

-   30-day free trial
-   Automation workflows - simple and multi-path
-   Advanced segmentation
-   Advanced personalization options

Custom

$649.00

Flat Rate,Per Month

It includes:

-   30-day free trial
-   Full suite of features
-   Dedicated Account Management
-   Deliverability Consulting

Value for money

3.8 (375)

3.8

Based on 375 reviews

## Integrations

[

Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[

Google Forms](https://www.capterra.com/p/176571/Google-Forms/)[

SurveyMonkey](https://www.capterra.com/p/253516/SurveyMonkey/)[

Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[

Shopify](https://www.capterra.com/p/83891/Shopify/)[

Eventbrite](https://www.capterra.com/p/114949/Eventbrite/)[

Jotform](https://www.capterra.com/p/158456/JotForm-4-0/)[

Meta for Business](https://www.capterra.com/p/213257/Facebook/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

3.9 (374)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

3.9 (374)

3.9

Based on 374 reviews

## User reviews

Overall rating

3.9

Based on 452 reviews

Filter by rating

Counts reflect reviews available in this feed.

5(146)

4(195)

3(65)

2(18)

1(27)

Mentioned topic

Recent reviews first, then most helpful

Theresa P.

Small Business Owner

Used the software for: Less than 1 year

### "Easy to Learn with Helpful Support When You Need It"

4.0

November 12, 2026

It is much more cost effective than our previous solution

Pros

It has been fairly easy system to learn. When I ran into issues, I received the help I needed.

Cons

The functionality is different than our previous email provider so some things have been challenging.

John M.

ED

Used the software for: 1-3 years

### "Easy to Use, Great Pricing, and Fast Email Sending"

4.0

November 10, 2026

Email is a huge part of getting our message out and Campaigner makes it pretty simple to do that. I can have an email out to tens of thousands in a matter of minutes.

Pros

Good product. It’s easy to pick up and understand how to use it right away. The pricing is great, and it sends emails out quickly.

Cons

Little upgrades would be helpful: let me throttle messages so they go out slower if I want them to, no real A/B split functionality (I have to manually split a list and upload data with a field to do this), would like alerts if there is a deliverability issue with any particular ISP

Dominika H.

Study Abroad Officer

Used the software for: 1-3 years

### "Campaigner Makes Beautiful Campaigns and Contact Management Simple"

5.0

November 10, 2026

Campaigner helps me create appealing email campaigns that aren’t possible with regular email clients. It also lets us track which links get clicked within those campaigns, so we can better measure the campaign’s effectiveness.

Pros

With Campaigner, it’s easy to create visually appealing direct marketing campaigns. I also appreciate how simple it is to import and manage my contact lists.

Cons

The dashboard feels a bit chaotic, and it takes too many clicks just to start editing an existing campaign. I think Campaigner could be organized more clearly so it’s easier to find the main features without having to dig around. I also sometimes run into formatting issues. Once I switch to HTML, I can’t continue editing the content in a simple text format, which is not very convenient.

Talia C.

Novelist

### "Reliable Tech Support--but for a price"

4.0

November 10, 2026

Managing my list of over 15,000 subscribers--and getting my occasional newsletter to them.

Pros

Tech support over the years has been accessible and reliable. They answered late in the evening and on the weekends.

Cons

There is not enough flexibility in graphics of the campaign (the newsletter I write). Line and paragraph breaks can be rigid, and wrapping text around an image is limited. I had to develop tricks to overcome the limitation, such as writing the heading for the next section in an-all text block, and then write the contents with photos as a separate section. Second, since I only send out a few campaigns a year, it is very expensive to maintain on a monthly basis.

Gabe W.

Manager of Content and Marketing

Used the software for: 1-3 years

### "Easy WYSIWYG Templates, But Test Send Tracking Needs Clarity"

3.5

November 10, 2026

It's my one stop solution for internal comms and company newsletters. We use it for all user emails and other annoncements.

Pros

WYCIWYG design and easy to use templates.

Cons

When I send a test, there’s no indication—other than a quick stinger—that it actually went out. I want to be able to track it and know it’s sent and on the way. It seems like a simple thing, but our company email can take a few minutes to deliver, and sometimes I end up with multiple versions crossing paths while I’m making revisions. Meanwhile, the approvers are waiting for an update, and I’m not always sure it got delivered.

AS

Amr S.

Founder

### "Easy-to-Edit Templates, Analytics & Unsubscribe; but Embedding Email Servers and Fields Takes Effort"

3.5

November 10, 2026

Providing an automated system with an 'Unsubscribe' option for target recipients, alongside analytics, is a highly desirable feature.

Pros

The templates are easy to modify and adjust.

Cons

Embedding the Campaigner email-sending servers and fields in our servers isn't a straightforward task. The Campaigner knowledge base doesn't go into enough detail.

Marissa R.

marketing

### "Easy Email and Campaign Building Made Simple"

5.0

November 10, 2026

they were fixing the email list stuff which was helpful

Pros

It’s very easy to build emails and campaigns.

Cons

sometimes it is confusing to navigate. wish i could make newsletters a little neater in campaigner

Lynn S.

Sales

Used the software for: 3-5 years

### "Responsive Technical Support, but Design Can Be Challenging"

3.5

November 10, 2026

Being able to send one email to touch thousands of people.

Pros

The technical support. They always answer and are typically quick to assist.

Cons

As a graphics-challenged user, sometimes the design is hard for me.

SM

Sarah M.

Recruiting and Retention Manager

Used the software for: Less than 1 year

### "Easy Contact Sorting at a Fair Price, but Clunky Design and Limited Templates"

3.5

November 10, 2026

It is solving a bulk mailing issue from Outlook. It is also giving me data that is helpful when choosing who to send mailings to and at which times & days

Pros

Ease of adding contacts and sorting them by area for targeted mailings, fair price point

Cons

The design features are clunky, and there are not a lot of templates from which to choose. Additional templates would be helpful. I also struggle with features not working as they should.

Fernando N.

Marketing Manager

### "Reliable Email Marketing with Great Support, Despite Segmentation Limits"

4.0

November 10, 2026

I use Campaigner to manage our lists, create segments, and handle deliverability for our newsletters and promotional emails.

Pros

I find Campaigner reliable and great for managing lists, creating segments, and deliverability. I like the fast customer support, and the email builder is quick to use and has all the features we need to create great emails. The reporting gives me a good overview of the metrics I need to report internally and externally. Setup was good, and the team provided good support.

Cons

I find the segmentation somewhat limited, and it can easily crash if too much is added. I’d like it to autosave and let me filter more fields, including when previewing the total count for a specific segment.

[View all Reviews](https://www.capterra.com/p/266291/Campaigner/reviews/)

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