Best For

Medium-to-large enterprise businesses who have focused on improving their content experience and the buyer journey.

Product Details

We believe content is the most effective way to ignite meaningful relationships. But even the greatest content must be combined with a remarkable experience to reach its full potential. Uberflip is a platform for marketers to create, manage and optimize content experiences at every stage of the buyer's journey

Contact Details

Uberflip

http://www.uberflip.com/

Founded in 2012

Located in Canada

Starting Price

  • Not provided by vendor

Free Demo

  • Yes

Platform

  • Installed - Mac
  • Cloud, SaaS, Web
  • Installed - Windows
  • Mobile - iOS Native
  • Mobile - Android Native

Training

  • In Person
  • Live Online
  • Webinars
  • Documentation

Support

  • 24/7 (Live Rep)
  • Business Hours
  • Online

Uberflip Features

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification
Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification
Audience Targeting
Brand Management
Campaign Management
Categorization/Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management

Uberflip Reviews

Showing 5 of 162 reviews
Overall
4.4/5
Ease of Use
4.2/5
Customer Service
4.6/5
Verified Reviewer
Professional Training & Coaching, 201-500 employees
Used the software for: 1-2 years
Overall Rating
5/5
Ease of Use
5/5
Features
5/5
Likelihood to Recommend
10/10
Reviewer Source 
Source: Capterra
July 17, 2019

“The swiss army knife for content marketing”

ProsI love how easy it is to create pages that look great, user experiences that are smooth, and content that converts. Before using Uberflip, we were building blogs in AEM, at the mercy of components and devs. After switching to Uberflip for our resource center/Hub, we've been set free to create quickly and beautifully. Our web traffic shot up, our time on page shot up, our leads shot up. I love how Uberflip works with all of our integrations and how they continue to roll out new features.
ConsOK, this is super nit-picky, but I hate how Uberflip logs you out very quickly. I can't find any option to change the time-out feature, but it seems like you are auto logged out if you aren't active for 5 minutes.
Reviewer Source 
Source: Capterra
July 17, 2019
Avatar Image
Eric D.
Vice President of Marketing
Computer Software, 51-200 employees
Used the software for: Less than 6 months
Overall Rating
4/5
Ease of Use
4/5
Customer Service
5/5
Features
4/5
Value for Money
4/5
Likelihood to Recommend
9/10
Reviewer Source 
Source: Capterra
February 28, 2018

“Powerful content management platform with built-in artificial intelligence”

OverallIt allows us to take existing content and repurpose it together with other related content to increase user engagement. Too much content has been hidden away and Uberflip brings it back to life by presenting it to visitors as appropriate based on the types of content they are engaging on. We can also create unique streams for account based marketing campaigns or enable Sales to pull specific content into their customer emails instead of sending out static download URL's. Overall, the platform shows great promise as it matures and supports integration with additional marketing tools.
ProsThe platform pulls content from a variety of sources together and presents it back in a logical, streamlined interface. Once the content "streams" are built, they are easy to leverage in a variety of ways from a website resource center to individual streams for sales and account based marketing programs. Setup was straight forward and the Uberflip team was there to help through the on-boarding process. Although the AI engine is licensed separately, it has the ability to learn what content performs best and make intelligent recommendations to build stickiness and reduce bounce rates. While we are in the early stages of rolling out the software, we believe is shows great promise in bringing our content together in ways that increase prospect engagement.
ConsThe number of pre-built integrations is relatively small. While the important ones are covered, if you use any tools outside the main integrated platforms, you'll need some additional time and customization to get things running. Also, integration with HubSpot is immature compared to other add-on marketing tools. There is definitely data sharing between the platforms but it's list based and not a robust timeline integration. Conversions are written to a list but other interaction tracking is just summary data unless you log into the Uberflip platform. Hopefully as the product matures, the integration and data sharing will too.
Reviewer Source 
Source: Capterra
February 28, 2018
Avatar Image
Josh G.
Account-Based Marketing Specialist
Financial Services, 51-200 employees
Used the software for: 1-2 years
Overall Rating
5/5
Ease of Use
5/5
Customer Service
5/5
Features
5/5
Value for Money
4/5
Likelihood to Recommend
9/10
Reviewer Source 
Source: Capterra
April 30, 2018

“Powerful content tool with stellar customer service”

OverallAn easy platform to store, sort and publish content on our site with lots of features to customize the backend and frontend.
Pros- Customer service is stellar. Always responsive and the CSMs give us feedback and ways to better utilize their platform. - The product offers options for ABM - Really easy to use and navigate the product - Great knowledge-base and customer references to see how other companies are using the platform. - Content tags and automation make it simple to add new content to specific content hubs. - Sales can use this but not have access to the Marketing side of the platform. Great for ABM when they can create their own Sales hubs for prospects. - Their Brand team that can create custom hubs
Cons- Creating custom backend stuff can get messy with a script manager that doesn't allow you to bounce down a line when coding. - There's one look for all hubs. Not much to set another hub apart except for branding and colors. Wish they had more options for the user to change things without having to use their Brand team or a dev. - PDF upload/viewer, Flipbook, is not great. It's simple but has flaws that could be updated (e.g. in fullscreen mode you have to know to click ESC to exit fullscreen, otherwise there's no X or minimize feature).
Reviewer Source 
Source: Capterra
April 30, 2018
Avatar Image
Tom S.
Analyst Relations Manager
Unspecified
Used the software for: 2+ years
Overall Rating
5/5
Ease of Use
4/5
Customer Service
5/5
Features
5/5
Value for Money
5/5
Likelihood to Recommend
10/10
Reviewer Source 
Source: Capterra
February 27, 2018

“I've been using Uberflip for four years, & UF has matched pace with our continued growth and needs.”

OverallIt allowed me to easily review a piece of software.
ProsUberflip provides my company the functionality to be able to design a content experience to match any customer's journey. They offer tips and tricks to constantly enhance the programs we build, and they are continually working to improve themselves and their offerings to allow us to do more. From AI and machine learning to advice on improving the look and feel of our hub, Uberflip's tech and support have been unmatched each time we considered vetting different solutions.
ConsOccasionally, our design teams would like to do a little more in terms of customizing the look of our hub themselves, and are unable to implement them themselves due to pieces of the system we don't have control over. That said, the Uberflip dev team is incredible open to requests and suggestions, and are very helpful when we come to them with thoughts and things we would like to customize.
Reviewer Source 
Source: Capterra
February 27, 2018
Ophelie Z.
Content Editor
Marketing and Advertising, 11-50 employees
Used the software for: 1-2 years
Overall Rating
4/5
Ease of Use
4/5
Customer Service
5/5
Features
3/5
Value for Money
3/5
Likelihood to Recommend
7/10
Reviewer Source 
Source: Capterra
February 27, 2018

“Uberflip is a fairly user friendly software with amazing customer service support.”

OverallGreat SEO set-up, good add-ins from third-party sites and apps, easy content creation that's set up to reach people effectively.
ProsUberflip is fairly easy for users to learn independently. The Knowledge Hub provides great info that often answers questions before customer service even has to be contacted. It's also well organized. Features are accessible and easy to find. It also prioritizes really important aspects of the content experience, including SEO and CTA-related features. This makes it easy for us to engage with our audiences effectively.
ConsUsers are rarely notified of updates and new features. Actually, the hub has so many features in general that I find sometimes I don't even know certain options exist for me. It would be great if Uberflip offered more frequent meetings with success coaches to go through features we might not know about. Also, the hub requires extensive coding to differentiate itself from other Uberflip hubs. While branding can be placed throughout the hub to make our brand stand out, it still follows a very generic template that isn't very customizable.
Reviewer Source 
Source: Capterra
February 27, 2018