Uberflip

Uberflip

4.5 / 5 144 reviews

Who Uses This Software?

Medium-to-large enterprise businesses who have focused on improving their content experience and the buyer journey.


Average Ratings

144 Reviews
  • 4.5 / 5
    Overall
  • 4 / 5
    Ease of Use
  • 4.5 / 5
    Customer Service

Product Details

  • Starting Price
    Not provided by vendor
  • Free Demo
  • Deployment
    Cloud, SaaS, Web
  • Training
    Documentation
    Webinars
    Live Online
  • Support
    Online
    Business Hours
    24/7 (Live Rep)

Vendor Details

  • Uberflip
  • www.uberflip.com/
  • Founded 2012
  • Canada

About Uberflip

We believe content is the most effective way to ignite meaningful relationships. But even the greatest content must be combined with a remarkable experience to reach its full potential. Uberflip is a platform for marketers to create, manage and optimize content experiences at every stage of the buyer's journey


Uberflip Features

  • Analytics
  • Campaign Personalization
  • Customer Segmentation
  • Engagement Monitoring
  • Lead Nurturing
  • Lead Scoring
  • Progress Tracking
  • Prospecting Tools
  • Target Account Identification
  • Audience Targeting
  • Brand Management
  • Campaign Management
  • Categorization / Grouping
  • Conversion Tracking
  • Distribution Management
  • Editorial Calendar
  • Multi-Channel Publishing
  • Publish Scheduling
  • SEO Management
  • Social Media Management
  • Video Management
  • Contact Discovery
  • Contact Import/Export
  • Lead Capture
  • Lead Nurturing
  • Lead Scoring
  • Lead Segmentation
  • Pipeline Management
  • Prospecting Tools
  • Visitor Identification

Uberflip Reviews Recently Reviewed!


We are focused to use this platform to support our ABM strategy.

May 10, 2018
4/5
Overall
3 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Pros: I like that we can personalized content for many of our client supporting the current ABM strategy! The ways we can use this with our webinars and display of certain content as in our eBooks make the customer experience and usability of this efforless!

Cons: The content upload! oh my what a task-- I had a few issues with uploading our infographics as PDFs but had a workaround of uploading as png.

Capterra-loader

Powerful content tool with stellar customer service

Apr 30, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: - Customer service is stellar. Always responsive and the CSMs give us feedback and ways to better utilize their platform.
- The product offers options for ABM
- Really easy to use and navigate the product
- Great knowledge-base and customer references to see how other companies are using the platform.
- Content tags and automation make it simple to add new content to specific content hubs.
- Sales can use this but not have access to the Marketing side of the platform. Great for ABM when they can create their own Sales hubs for prospects.
- Their Brand team that can create custom hubs

Cons: - Creating custom backend stuff can get messy with a script manager that doesn't allow you to bounce down a line when coding.
- There's one look for all hubs. Not much to set another hub apart except for branding and colors. Wish they had more options for the user to change things without having to use their Brand team or a dev.
- PDF upload/viewer, Flipbook, is not great. It's simple but has flaws that could be updated (e.g. in fullscreen mode you have to know to click ESC to exit fullscreen, otherwise there's no X or minimize feature).

Overall: An easy platform to store, sort and publish content on our site with lots of features to customize the backend and frontend.

Uberflip is the resource center we always dreamed of.

Apr 10, 2018
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Out of the box, Uberflip looks great. It organizes content into tiles and makes a heap of content more appealing. It's incredibly easy to do anything in Uberflip, from creating streams, to setting up rules and forms.

Cons: This is totally nit-picking, but I don't like the way brief descriptions are cut off from tiles when the title of the content exceeds two lines. There is a snippet of code that you can add which will cause the tile to scroll on hover over, which will reveal the brief description, but it's not a fix that I'm a fan of.

Overall: If you have a lot of content, Uberflip is the resource for you. It will bring order to the chaos and allow you to leverage your content to meet your business objectives.

Great content platform

Apr 09, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality

Pros: I like how easy to use it is. The interface is user friendly and you can easily figure out where each task is located and how to use it.

Cons: Everything is great . The only thing I can think of, which is more of a nice-to-have, is that I wish there was a link shortening integration.

Very good solution. Need to get more collaborative features in order to boost productivity

Mar 27, 2018
5/5
Overall
4 / 5
Ease of Use
3 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: We're using the software to do the follow up of each meetings with our prospects and partners. Each of my team member and myself are using it systematically. We love the facts that all collaterals are centralized in one place and build a dedicated webpage for each customer is good way to provide an excellent customer experiences

Cons: Ability to customize the Sales Stream page with each customer logo
Ability to share the Sales Stream between the different team member (Business Developer, Sales, etc).
Ability to classify the sales stream (get a folder directory and subdirectory otherwise it becomes the mess very fast)
Ability to track if the customers open and read the document (the current slack integration doesn't work for me, I wish we can't get an integration with Yesware and SFDC)
We would like to be able to customize the page design at our level (and don't rely on the corporate administrator located in the US)
We would like to be able to include some external documents (not in the Marketing list)

Overall: Productivity improvement (savings are coming from the time spent to look for documentation and build aggregated mail, etc)

Love the interactivity that this brings to our content

Mar 18, 2018
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Pros: It really brings content to life. It's a marketers best friend by taking content to the next level. It also int grated with tons of email marketing platforms.

Cons: Price can be a bit steep and not ton of features come with basic pricing. Some similar tools that use HTML5 can do similar things with much lower for prices. They also don't give you API integration in lower plans.

Solution for too much content, too little time

Mar 06, 2018
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: Easily integrated onto our program, plus is easy to add more and manage available content. You can also easily see how each asset performs.

Cons: When setting up for the first time, the way content is stored and handled does take some getting used to.

I've had great experience with Uberflip. It made collaboration and content browsing much easier.

Mar 05, 2018
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: I like how easy I can see the number of views in Uberflip. In addition, it allows the entire organization to see who have published what contents and how many views each content has received. It makes collaboration among the whole organization much easier.

Also, I really like the UI/UX of the product. It looks nice, clean and modern.

Last but not least, I like how Uberflip allows users to upload gif images instead of static images. It was the biggest perk for me. As a technology company, I often need to demonstrate what I'm talking about in a video. However, uploading 10 videos to Youtube is not very efficient. Instead, I just uploaded gif images to Uberflip and it works just as fine. This is the biggest difference that Uberflip offers compare to our old system.

Cons: Our organization makes us to use the Paste from Word function (I'm not sure if it's because of our website or it's because how Uberflip format the text). This can get a little too much when you have to paste some text, then insert an image, and then copy text again. I wish the images can be directly pasted.

Overall: 1. Able to see the number of views for each published content.
2. Ability to embed gif images.
3. Ability to see other people's contents

Great way to showcase B2B content

Mar 05, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
3 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: I find Uberflip easy to use, yet robust in its features. I most liked that it provided us with a very clean and visually appealing way to provide prospects with a way to consume our content.

Cons: I find it less than ideal when trying to organizing our content, as I prefer the drag and drop functionality we have available on WordPress. I would also love a better way to create individual landing pages that includes tiles and other content or media elements.

Very appealing and user friendly platform.

Mar 05, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Pros: I like the simple and unique layouts of flipbooks, and the ability to embed tiles on our website to emphasize important assets.

Cons: It would be great if we could embed Link CTAs in the top 4 tile embeds of a webpage, and I noticed this is not yet a feature of Uberflip.

Uberflip is relatively easy to use and helps us create pages and promote our content easily.

Mar 05, 2018
4/5
Overall
5 / 5
Ease of Use
3 / 5
Features & Functionality
4 / 5
Customer Support
3 / 5
Value for Money

Pros: Uberflip allows us to build various pages and add content there without much effort. We can build a page in minutes and share it with the rest of the company for review and to our prospects and customers for consumption.

Cons: While Uberflip is easy to use, it can be difficult to customize the pages, add different types of forms, and add various codes for tracking.

Great product for marketing teams to deliver eBook and whitepaper content

Mar 05, 2018
5/5
Overall
3 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Uberflip has great functionality for electronically publishing pdf content in a user-friendly manner. Additionally, Uberflip can easily be leveraged to embed your content and CTAs in other webpages with no coding required.

Cons: The user interface and flow is a bit hard to get used to at first, but once you do the product is great.

I use Uberflip for my blog, and it's very easy and intuitive to post articles and categorize them.

Mar 05, 2018
4/5
Overall
4 / 5
Ease of Use
3 / 5
Features & Functionality
5 / 5
Customer Support
3 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Uberflip makes it easy to write and post articles and make changes in real-time. I love that Uberflip offers helpful tips, and the analytics make it helpful to see which posts are performing and how.

Cons: The search function is a little tricky, and the editing feature could use some improvement. For example, the formatting is often strange and hard to correct. I wish there was a way to preview posts before they went live.

Overall: It's quick and user-friendly!

Great customer service, helpful training, great resources. Easy implementation.

Mar 05, 2018
3/5
Overall
5 / 5
Ease of Use
3 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money

Pros: One of the things I was most impressed with was the built in capabilities for uberflip. I love the way you can manage SEO and marketing in the panel.

Cons: I understand that it is easy to customize the look and feel of uberflip to a certain extent, but was concerned with the cost of having it look like the website we are interested in having it populate.

Capterra-loader

Beautiful platform

Mar 05, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
3 / 5
Value for Money
Likelihood to Recommend: 6.0/10 Not
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Pros: Uberflip provides a beautiful platform to host my companies most important content pieces that we use for nurturing, sales, and marketing purposes.

Cons: There are certain drawbacks like limited the limited number of gated forms you're allowed to use as well as integrations that work best with certain software (which isn't great if you have the software that Uberflip doesn't integrate with well).

Overall: It's a beautiful platform and allows us to keep our blog/content within our website instead of on an external blog.

Capterra-loader

We use Uberflip to power our content marketing, ABM and sales enablement functions here at Snowflake

Mar 05, 2018
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: The platform is powerful for bringing a curated content experience to each one of our target accounts. Uberflip enables us to customize at scale, that we didn't think was possible before we integrated our customer facing marketing content. Being able to create a bespoke experience for each one of our target prospect accounts helps us to make sure that we are delivering timely and relevant content and supporting our sales organization at the highest level.

Cons: I don't believe that there are really any serious concerns about using Uberflip. Early in our evaluation process, we did bring up the concern about taking a hit to our SEO efforts. However, after the Uberflip team met with our SEO agency, all fears were assuaged. Since we've implemented Uberflip, we have more than doubled our organic traffic and have never looked back!

Uberflip is uber awesome!

Mar 05, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Seriously one of the best tools I have come across for personalizing content to deliver to prospective and even existing clients.

Cons: At this time I would say the only thing would be easier use for folks that aren't admins to customize a logo into the landing site.

Overall: I have been able to customize how content is laid out for my prospective clients, and this really presents a personalized/tailored feel.

It's easy, it's fun, it gets the job done!

Mar 04, 2018
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money

Pros: It's really easy to insert valuable content into important emails....makes them stand out! I've found that more prospects return my emails when I insert content via Uberflip.

Cons: The interface could be a little easier to navigate around. That being said, it's come a long way in the past year or so! I imagine that the hardworking team is constantly updating and improving.

Capterra-loader

Excellent tool for leveraging your marketing content

Mar 04, 2018
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: It's very easy to use and built to impact audiences at every stage of the customer journey - this is a tool every content marketer should be looking at. They're constantly innovating and rolling out new features to help maximize engagement as well, and their customer support team is excellent and very responsive.

Cons: There isn't anything I really don't like per se. If I had to nitpick there are still some features which require a little fine-tuning - but it really would be nitpicking - all-round the platform is excellent, and they are constantly optimizing it so any such gaps are usually closed very quickly.

A really great method for connecting prospects with our growing library of content

Mar 02, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: Really nice interface and easy to use. We were able to get our huge library of content onto uberflip quickly and we receive many compliments from our prospects expressing how much they like the streams we create for them.

Cons: The limits to how many videos we can import via Vimeo have caused some problem. Backend navigation can be a little clunky.

Capterra-loader

Uberflip allows me to share information with our clients in an easy way.

Mar 02, 2018
4/5
Overall
5 / 5
Ease of Use
3 / 5
Features & Functionality
Likelihood to Recommend: 8.0/10 Not
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Pros: I personally like the outlook addon, I use it quite a bit. I like that you may adjust the size of the embedded media content, or a stream we create specifically for our customers. This is a feature that makes our email messages look pretty sharp.

Cons: Searching for media is a real pain, the search function on the web interface only allows you to search inside a specific stream. I dislike also that somehow you have to keep login on on the outlook add-on in order to use it.

Capterra-loader

Great experience, we've used Uberflip for all of our content management daily and for over 2 years.

Mar 02, 2018
4/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: It's really easy to segment your content in different streams which you can easily update. We're able to manage a huge content library very easily and we can make sure it's all easily accessible using the content streams and "feature" options. We've been publishing new content two to three times a week since early 2016 and we're able to easily manage our entire portfolio, bring back older content to the top, and leverage the content over time. I can't imagine keeping this library engaging and efficient without Uberflip, it's essential to our marketing strategy.

Cons: The actual content editor can be a bit finicky at times. You can easily get used to it, but sometimes embedding CTAs from HubSpot in the source code will make images disappear.

Overall: Very easy to manage and leverage our content library. Our content generates new leads on a daily basis.

Great for keeping fresh content in front of customers

Mar 02, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: It's a nice platform that allows us to have a repository of different content that we can push to our customers to stay top of mind

Cons: No major complaints. Perhaps the company could offer weekly or biweekly webinars to promote the usage of the platform. I could send my salespeople there to learn more

Great Sales Tool. Great customer support

Mar 02, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Ease of use. Quick way for sales professionals to share content and increase engagement with customers.

Cons: Not too much to dislike about this tool. The pre and post support is great and the development team takes customer feedback for new reporting tools into account.

Overall: Increased customer engagement and analytic tools to understand how our customers are engaging with our content.

Uberflip is intuitive

Mar 02, 2018
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Pros: I like that the content page can be tailored easily. Analytics on views and "performance" is helpful so I know what content pieces get the most attention.

Cons: It doesn't pick up the right company logo sometimes when creating a tailored content page. I wish there was a button to create a new sales stream on the home page because that's what I use Uberflip for.

Makes creating and publishing content online easier and more effective

Mar 02, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
3 / 5
Value for Money

Pros: Easy company to contact and work with, support and our project manager are very attentive. Adding content and CTAs is straightforward and simple.

Cons: No option to edit or manage your own brand experience directly, you need to work with their team to change header/footer/etc. Has a price point on the higher end for this area of marketing.

Capterra-loader

As a sales executive we have been using this as follow up with our prospects after the demo.

Mar 02, 2018
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
3 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: - Easy to use, clean UI
- Metrics
- Personalized logo automatically gets in-putted
- Allows you to upload multiple videos but share a single link

Cons: - Wish I could upload links to websites or videos
- Logo to company matching can cause trouble if it selects the wrong company no manual way to upload logo
- Site is down from time to time

Uberflip has simplified our website's resource content management process.

Mar 02, 2018
4/5
Overall
4 / 5
Ease of Use
3 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money

Pros: - Our marketing team is able to upload and manage content without having to involve our web developer (myself) with ease.
- The custom code editor is really nice.

Cons: - The PDF to JPG compression used for flipbook creation is archaic. All of our PDFs are grainy and hard to read when viewing them in our hub. No PDF optimization technique will completely circumvent this problem. Why not display PDFs as PDFs?
- Customizing our hub to match the look and feel of our website was a nightmare. The fact we need to use javascript to insert our navigation at the top of the page is silly. Why not allow above the header be editable in addition to below the footer?

Capterra-loader

We use Uberflip to host 2 hubs - one for customer facing content and the other for internal material

Mar 02, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: I like how streamlined it makes managing content - we only have to update one file, instead of tracking down every place a document is used. It also helps us deliver more relevant content to customers and prospects in order to amplify their buying journey.

Really love the platform, has some buggy elements, and wish the editor was better.

Mar 02, 2018
4/5
Overall
3 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: -Love the shareability
-Looks amazing
-Great place for our team and sales mobilization.
-Ubeflip for outlook

Cons: -Blog editor.
-Uberflip for outlook is a bit buggy.
-Sometimes the layout can be a bit off when pulling blogs from our WP RSS feed.

Overall: Moved out blog over to here from wordpress because it looks some much better and is easier to use on the front end.

We've worked with Uberflip for a couple of years. Their customer success associates are top notch.

Mar 02, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: It's pretty easy to use. Even our sales guys feel good about creating their own custom sales streams for prospects they're dealing with. It's definitely something that sets our company apart, which is a good thing.

Overall: Better SEO and visibility. It's a fun way to look different than your competition.

Uberflip has been an invaluable tool to easily share my business' content with other businesses.

Mar 02, 2018
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money

Pros: I love how graphic and bold the design of the extension is; I always remember to share Uberflip content and I've heard from many customers that their experience with said content has been seamless.

Cons: I do feel like the user experience could be a bit better - customer support has been unavailable at times and occasionally the extension just doesn't work - but overall as I said I am very impressed.

The team at Uberflip have been very helpful and attentive.

Mar 02, 2018
3/5
Overall
3 / 5
Ease of Use
3 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money

Pros: The customer service and attention I have received is excellent. The team is very helpful and able to answer any questions I have in a timely manner.

Cons: Things are a little difficult to use and organize. Also some of the capabilities are not as efficient as I would like them to be.

Easy to pick & attach to emails

Mar 02, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Options to add videos to emails by searching by type, services or any other category that is relevant to our industry

Cons: The delay of 20 - 30 seconds when selecting attachments means that it is easy to forget your train of thought of exactly what the objective is

Overall: Much better quality of email

Capterra-loader

Its a great platform for organizing content streams, analyze metrics, and overall a great UX.

Mar 02, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Customizable, Great User Experience, Metrics and ROI, CTA functionality and amazing control over streams.

Cons: Since there are many streams for the same content, it would be great to know which content fairs better from which stream

Overall: Easy to use and being able to have content in one place

uberflip is a good platform, usually easy to use, but with a few drawbacks

Mar 02, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: the platform is easy to use, it's easy to categorize blog categories and built out additional sections. the ability to manually alter the SEO qualifications of the blog, like title and meta description is also nice. the reporting platform is easy to use, though has some drawbacks.

Cons: there is a consistent issue with blog formatting, and not showing what appears in the text boxes. the reporting system is easy to use but does not go into enough detail. the biggest drawback is the automatically created urls, which add numbers before the page titles, weakening the SEO

Pretty user friendly but the search feature I find most annoying it doesn't search for everything

Mar 02, 2018
4/5
Overall
3 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: How I can visually embody this in my emails know have access to info how many times they've vied/engaged with it

Cons: the search feature doesn't operate like a mac spotlight I have to keep changing categories and it doesn't suggest anything remotely similar you have to be so precise on what you type and if you don't exactly know what you're looking for it can be a nightmare

Overall: The ability to share content easily and engage with the customers needs better rather than in a selling way

Capterra-loader

Great marketing platform for content

Mar 01, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: The product is already pretty mature, and it's easy to use, without much coding you can setup and configure the hub into beautiful content resource. Their onbrand and success team are professional and helpful, I was fortunate enough to have them work with us and have them guide us through the process. Great experience overall. Proud to be local as well.

Cons: Same with all things, the easy to use platform does come with its limitation. If you're looking into more customization, you'll need advance development experience to customize your hubs. Otherwise their team will be able to assist you if you've reached enterprise level.

Overall: Going through rebrand implementation has benefited me in gaining knowledge on mar tech and development process. The learning curve was steep, but overall beneficial. Their team is resourceful as well, getting to meet their teams from different departments allowed me to fully understand different aspects into mar tech in general, which I've always been very passionate on.

Capterra-loader

Uberflip fills a very specific niche for digital marketers, but you pay for every bit of it

Mar 01, 2018
3/5
Overall
3 / 5
Ease of Use
3 / 5
Features & Functionality
5 / 5
Customer Support
2 / 5
Value for Money
Likelihood to Recommend: 5.0/10 Not
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Pros: The customer service and product support have been really great--everyone we've interacted with over there has been just super nice, friendly and helpful. Also, their searchable knowledgebase ( https://learn.uberflip.com/ ) is quite extensive, and you can usually find how to do most things you're looking for when customizing your content hub--and if you can't find it, the support team will turn around timely solutions for you even when you're crunched.

Cons: The backend interface can be confusing at times re: where to find the settings you're looking for, and they sometimes move things around in an update without telling you. The flipbooks were initially very exciting, but when they moved from flash flipbooks to HTML5 a lot of the features / embeddable components we were most interested in using went away. It is VERY expensive for the basic version, and at that pricepoint you don't get API integration (which would allow you to put uberflip content tile on your non-uberflip homepage, for instance) so you are forced to shoehorn the content hub into an iframe or to skin the hub with custom html/css to add your website's header/navigation and make it look to the use like they're still on the same site (but they won't be). I'm not a marketer, but a creative on the implementation side, so the value in all the marketo / salesforce integration is not that apparent to me as tracking leads and calculating ROI is not part of my world, so a lot of the value proposition doesn't strike me as particularly valuable--but knowing which page people stopped reading a certain document on, or other detailed consumption patterns like that would be, I assume, useful to that side of the house.

Overall: we used it as web-based middleware for GUI-driven editing of a document / media repository when we were not in a place budgetarily to yet have a custom one built into a new website (which is what we're transitioning to now)... the detailed consumption metrics did allow us to have data to back up saying no to certain asks internally moving forward that we could prove were not being consumed by the end user

Capterra-loader

Powerful content management platform with built-in artificial intelligence

Feb 28, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: The platform pulls content from a variety of sources together and presents it back in a logical, streamlined interface. Once the content "streams" are built, they are easy to leverage in a variety of ways from a website resource center to individual streams for sales and account based marketing programs. Setup was straight forward and the Uberflip team was there to help through the on-boarding process. Although the AI engine is licensed separately, it has the ability to learn what content performs best and make intelligent recommendations to build stickiness and reduce bounce rates. While we are in the early stages of rolling out the software, we believe is shows great promise in bringing our content together in ways that increase prospect engagement.

Cons: The number of pre-built integrations is relatively small. While the important ones are covered, if you use any tools outside the main integrated platforms, you'll need some additional time and customization to get things running. Also, integration with HubSpot is immature compared to other add-on marketing tools. There is definitely data sharing between the platforms but it's list based and not a robust timeline integration. Conversions are written to a list but other interaction tracking is just summary data unless you log into the Uberflip platform. Hopefully as the product matures, the integration and data sharing will too.

Overall: It allows us to take existing content and repurpose it together with other related content to increase user engagement. Too much content has been hidden away and Uberflip brings it back to life by presenting it to visitors as appropriate based on the types of content they are engaging on. We can also create unique streams for account based marketing campaigns or enable Sales to pull specific content into their customer emails instead of sending out static download URL's. Overall, the platform shows great promise as it matures and supports integration with additional marketing tools.

Uberflip provides a lot of great features and will help with Sales engagement.

Feb 28, 2018
4/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: - Easy to use
- Robust Features
- Helpful support
- Integrates well with Hubspot
- Good for the price

Cons: - There are a few limitations when customizing streams
- The SiteEngager is very limited
- I would like more options when sorting and filtering content

Capterra-loader

Easy, user friendly and great customer service

Feb 28, 2018
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Integrates great with marketing automation platforms. Uberflip has a great team, great attitude &
very clear metrics and analytics

Cons: Limited by the amount of 'marketing streams' you can have. You are charged on a 'stream-by-stream' basis which gets quite expensive.

Easy to use, great functionality updates recently

Feb 28, 2018
4/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
3 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Easy to use. Publishing articles are easy, uploading flipbooks are easy, creating streams are easy. Only need to jump into the system and figure out how to do these things in max 30 mins.

Cons: Coding is still involved in some parts of the customization. Could be nice if it's plug and play. The code isn't only HTML & CSS but also JS. It is good to have these options but for some inexperienced users, this is only overwhelming.

Overall: our Insights page are looking good and easy to update

New customer so have yet to realize the full potential, but excited about the functionality

Feb 27, 2018
4/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: It's really user-friendly and and the people at Uberflip have been extremely helpful. I'm excited to start analyzing how people engage with our content and know this will be a great metric to be able to report on.

Overall: None yet, still implementing.

Capterra-loader

Uberflip is an amazing platform for content creators and publishers.

Feb 27, 2018
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: I love how easy it is to create and manage content, without requiring time from our website team. Marketing can easily publish blog posts, whitepapers, videos, and more without dealing with the main website. Plus, the layout is great, it is super easy to add/remove items from multiple marketing streams, and the support team is always there when we need help. Overall, I really enjoy using the product and appreciate how easy it is to complete the functions that I need on an everyday basis.

Cons: Some of the features can be a bit clunky, and the metrics are a little hard to understand, particularly for those people used to Google Analytics. Most complaints are relatively minor and unique to our use case, and the Uberflip team has met with me multiple times to see how they can help resolve them. My biggest complaint is that the hub is hosted on a subdomain, which does negatively impact our SEO.

Overall: It's easy to use and it makes it easy for marketing to publish content, without needing to learn to code or work with the website team.

An effective way to provide information and links you want to share without attachments!

Feb 27, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
3 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 6.0/10 Not
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Pros: I love creating custom streams! Just share a link or embed into your emails! You also see analytics about what collateral most appeals to your audience.

Cons: Doesn't work well with Outlook. I installed a newer version of Outlook and never was able to install the add-on. There is also no way to get a file emailed to you instead of installing via URL (which is not an option in my version of Outlook). I tried to get a file from support but never heard from anyone.

Overall: I saw what messaging was well perceived and learned more about the topics my clients want to know more about. I also have an easy way to keep resources I send out all the time readily accessible. Love that!!!

Uberflip is Great So Far!

Feb 27, 2018
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: I like that you can build streams and add content to specific streams. The menu build out options are really helpful as well. I'm currently working with other marketing software vendors who can be difficult to get a hold of or an answer out of. The uberflip customer support is there for me all the time. Scheduling a call with them is so easy through Calendarly. They've even helped me with coding on the back-end without charging us extra. We are starting to launch it now and look forward to adding sales streams to see how we can tailor content to our target market even better!

Cons: Uberflip is very easy to design without code (for the most part), however because most of it is without code, the design options can be limited. For instance, CTAs can have images, but you can't choose the transparency or move the text/button on the CTA to whatever spot you want. In addition, non-marketing streams can only have content uploaded in the same format (pdf, youtube, etc.). I had to enter all of our videos via embedding because we host our videos on a platform that isn't an integration. I've also had issues with the Smart Filters working correctly, but the uberflip team said they are on it! Overall, I would still highly recommend uberflip.

Overall: Using uberflip we can better organize our "learn" content. We also have the ability to choose the content different target markets see. There's a lot of ways to be creative while specifically targeting different groups of potential clients. I'm sure I'll learn a lot more things I can do with uberflip as we continue implementing it.

Easy, user friendly, a little limited from a capability standpoint, great customer service

Feb 27, 2018
4/5
Overall
3 / 5
Ease of Use
2 / 5
Features & Functionality
5 / 5
Customer Support
3 / 5
Value for Money

Pros: Great team: everyone I've worked with throughout the design + launch process has been very helpful. The tool is also very easy to use, and has a really nice interface.

Cons: The software has limited custom capability with CTAs, tile layout designs, and custom changes. The on-brand team is awesome, but they have to hardcode a lot so not very editable on our end once those changes are made.

Easy and customizable

Feb 27, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: With Uberflip I love that I can easily edit the content, there are engaging features, and the clean display overall works perfectly with our brand look

Cons: My biggest I wish it connected with our Microsoft Dynamics CRM. I also wish I didn't have to jump all the way back to the main menu to switch between content streams.

Being able to personalize a link for a prospect is a differtiator.

Feb 27, 2018
4/5
Overall
3 / 5
Ease of Use
4 / 5
Features & Functionality
3 / 5
Customer Support
4 / 5
Value for Money

Pros: The thing I like the most is you not only personalize a message but are also able to track it. It's more impactful than email alone.

Cons: It would be great if we could integrate the application with CRM, email, or LinkedIn to make life easier when prospecting.

Capterra-loader

The experience implementing Uberflip was exciting and felt very simple.

Feb 27, 2018
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: UberFlip is very user-friendly. The whole system is relatively straightforward and gives us the ability to increase our efficiency and focus on maximizing the philanthropic community (So much more fun than trying to organize and sort content). Plus, the team we got to work with at Uberflip left us feeling relaxed and relieved through the process of implementing an entirely new content management system in a month, which says a lot about the team (We love them)!!

Powerful software to keep an update feed of content published to specific users.

Feb 27, 2018
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
Likelihood to Recommend: 8.0/10 Not
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Pros: Ability to customize each stream for individual customers. I also really appreciate that when we make changes from a central repository all the subsequent streams are updated. I don't have to worry about versioning or maintenance.

Cons: I wish there were ways to star or tag URLs to specific pages inside the multipage documents I send out to prospects.

Overall: Incredible time savings and ability to quickly organize content

Better UX than Wordpress

Feb 27, 2018
4/5
Overall
4 / 5
Ease of Use
3 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: The user experience is intuitive and it's easy to guide visitors through your content and into resources.

Cons: The editing features could be more robust, but overall it's an easy to use platform that takes very little time to learn.

Overall: Better UX which is leading to more page views and leads.

Uberflip does a great job of visualizing my content and making it accessible to the world.

Feb 27, 2018
4/5
Overall
3 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
3 / 5
Value for Money
Likelihood to Recommend: 6.0/10 Not
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Pros: Hubs make a great functioning resource center and integrates great with marketing automation platforms.

Cons: Metrics and analytics could be more specific. I'd like to know specific information on which content has seen what and how long they've spent on the content.

A wonderful, customizable CMS, great for enterprise sales

Feb 27, 2018
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: * Customizable streams are easy to make for topics and customers
* Flexible format allows us to customize
* Great customer support

Cons: * Automation tools could be easier to manage and sort through
* Tags could also be easier to manage, especially to dedupe

Uberflip is great for overall audience insights

Feb 27, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
3 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: Our hub does look awesome, and once you learn the terminology and technology, it becomes a lot easier to use.

Cons: Can't really get granular data and their support team has been slow to respond lately. It's not the most intuitive software to learn.

Capterra-loader

Excellent tool to push information to customer and get a feedback from them

Feb 27, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: Easy to use and very good looking for the link sent to the customer : a true mini web site with thz identity of my company

Cons: Metrics are too generic
I would like to have my own dasboard with my own filters and choices of indicators

Really neat tool; very user-friendly

Feb 27, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money

Pros: The personalization in a quick/easy way helps us to wow the prospect
Differentiator in a world of noise/email overload

Cons: Not all of our web's content is available as tiles. Tried to get to the bottom of it on virtual training session, but had to take to our marketing team only to realize this is only geared at links in our resource hub.

The UberFlip team has been incredibly helpful and focused on proving value.

Feb 27, 2018
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Pros: Ease of use and consistent look and feel make it incredibly user friendly. I do also love the new improvement in the ability to customize CTAs' look and feel.

Cons: The need for custom code for a lot of optimizations. Also, the metrics live standalone from the rest of our systems - would be great to integrate some of them into Google Analytics, for example.

Useful tool aligning sales & marketing with the latest content

Feb 27, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Sales streams allow sales to use marketing-generated content more. The tool easily embeds into website if we decide to use that feature. Also excited for possibility of AI-suggested content based on previously digested content. Tools can be powerful as we become a more content-oriented organization.

Cons: Tough to say. I think it does plenty well. Engagement with sales isn't as nice as I'd like, I suppose I wish the tool could help with that. The new sales dashboard is a step in the right direction. Also, as sales creates streams, the auto-logo generator cannot find some of the smaller companies we work with.

Overall: More sales and marketing alignment. now sales knows not only what content marketing has produced, but a very nice way to learn it. no more 'black and blue' emails - they can push content in a consolidated place.

Uberflip is invested in your success

Feb 27, 2018
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
3 / 5
Value for Money

Pros: The people behind the software are excellent. They meet with you regularly to get you onboarded. There are also tons of resources available to you through their own learning hub.

Cons: It would be nice if there was a little more customization to the look/function of the platform. A lot of it seems to be locked by Uberflip and accessed by their dev team.

It is very to use and upload content. When I send it to my prospects it is easy for them to view.

Feb 27, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: It's easy to upload content and easy for my prospects to view it. When I create a story, I am able to use the same story for different users by just copying it. That saves me a lot of time.

Cons: I think it needs content similar to what we are posting, for ideas. I at times have a difficult time thinking of what content to send, I would like to have some samples to help me.

Great way to present a ton of content!

Feb 27, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Intuitive to use, attractive interface, ability to create streams and customize organization of content

Cons: Would like for it to be a little more flexible with presentation options, ensure it is ADA compliant

Uberflip gives us the opportunity to manage our resources on a single platform

Feb 27, 2018
4/5
Overall
3 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Easy to create and manage content and streams; helps to easily guide customers and prospects along their discovery journey. Content can be loaded by larger group of contributors while still maintaining visual standards and review/approval processes.

Cons: Occasional glitches (mostly associated with selected web browser) but love the quick links to Knowledge Base Articles, How To Guides and What's New.

Great tool that is intuitive and easy to use. Support is superb and always available.

Feb 27, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Pros: The ease of use. It doesn't take someone long to figure the ins and outs of building out your content.

Cons: Some of the nomenclature is specific to the platform and has different meaning when taken out of this context.

Capterra-loader

Uberflip helps makes our customer experience awesome, by providing easy access to content.

Feb 27, 2018
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I love how easy it is to upload content and create an awesome resource centre for our clients. The analytics are helpful when looking at what other content to develop.

Cons: There are a few limitations with the search functionality, and I would like to see that be more intuitive.

Overall: Ease of use, professional looking resource centre for clients

Uberflip has great support. I wish the platform had a few more features.

Feb 27, 2018
4/5
Overall
3 / 5
Ease of Use
3 / 5
Features & Functionality
5 / 5
Customer Support
3 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Customer support is great. The team is very responsive and usually follows up within 1 hour. I never have to wait more than 24 hours for a resolution.

Cons: I wish there were more features for sharing PDF files, such as export as PDF, clip PDF. Wish also there were easier ways to restrict the sharing of content.

Overall: Easy to use.

User-friendly and customizable

Feb 27, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
3 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: It's an easy way to create custom landing pages that are tailored for each prospect, and include content that are relevant to specific individuals.

Cons: There should be ways for sharing links and pages amongst organizations, so there is less duplication of work within teams and colleagues.

Overall: saving time in creating custom content for individual prospects

It has been immensely useful having a platform like Uberflip to organize and distribute our content.

Feb 27, 2018
4/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I like the stream capability as we can create customized content experiences for our users. I also think the number of integrations with other software is a huge plus.

Cons: Exporting data on our content can be messy. It would be great if we could download into a format that is almost instantly your content audit. I don't like the content scoring and that we can't set custom content scores based on what is important for our business.

Uberflip provides a visually appealing content experience and allows us to be self-sufficient.

Feb 27, 2018
4/5
Overall
4 / 5
Ease of Use
3 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: Uberflip allows our team to be self-sufficient in posting content and blogs to our corporate website. The interface is visually appealing and the modular setup of the system allows us to easily scale content as needed. We like that it requires very little coding to add content to the website and has built-in integrations with many of the tools we already use.

Cons: The software is a bit heavy and can be buggy. Load times on the pages can be long and can sometimes feel clunky. We also found the analytics to be less than stellar but can be supplemented with information from Google Analytics and Marketo.

Overall: Uberflip makes posting new content to our site very easy. It is also very simple to add forms to the content which saves us a lot of coding work. We were able to increase our content and blog engagement significantly. It also provides mobile responsive design out of the box, which we didn't have before.

Capterra-loader

I've been using Uberflip for four years, & UF has matched pace with our continued growth and needs.

Feb 27, 2018
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Uberflip provides my company the functionality to be able to design a content experience to match any customer's journey. They offer tips and tricks to constantly enhance the programs we build, and they are continually working to improve themselves and their offerings to allow us to do more. From AI and machine learning to advice on improving the look and feel of our hub, Uberflip's tech and support have been unmatched each time we considered vetting different solutions.

Cons: Occasionally, our design teams would like to do a little more in terms of customizing the look of our hub themselves, and are unable to implement them themselves due to pieces of the system we don't have control over. That said, the Uberflip dev team is incredible open to requests and suggestions, and are very helpful when we come to them with thoughts and things we would like to customize.

Overall: It allowed me to easily review a piece of software.

Uberflip is easy to use and contains many features that will help any content marketing team.

Feb 27, 2018
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Uberflip has many features that are valuable to any marketing team. Setting up streams is a breeze, and the amount of customization for them is nice. Besides customization, the amount of integrations it has is nice too, especially the one to HubSpot that allows actions to be placed on a contact's timeline. Overall, the platform is well-set up. Things are easy to find and I rarely found that I was more than 3-4 clicks away from anything I wanted. Support is great. You can send them an email anytime and they'll get back to you within a business day or two.

Cons: Although it's set up well, there are some parts of the tool that I feel can be improved. For instance, the metrics portion is adequate, but definitely can be improved in terms of accessibility and presentation. Speaking of presentation, whenever you're showing PDFs, there's a slightly clunky viewer they use that feels like it came from pre-2010. Pricing is good, but it's definitely on the higher end.

UberFlip is a really cool and easy way to share content with prospects.

Feb 27, 2018
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: I really like how you can create and re-use streams that has content you may want to share often. It also displays the link to content in a really clean way, instead of trying to attach a pile of documents. One of the best parts is that we can see whether people have accessed any of the content that we've shared through our website

Cons: When using UberFlip plug-in within Outlook, I wish we could see the content within each Stream easier without having to add one and then click on it. This is a minor thing, because you can easily see this within the Uberflip portal.

Overall: Time savings, nice clean way to add collateral to communications, and being able to tell whether they accessed any of it (in conjunction with Eloqua).

Capterra-loader

The best customer experience!

Feb 27, 2018
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: My Customer Success team is always extremely helpful, invested in my own success with the platform, and always on point. With a lot of marketing technology, I feel like they're applying a basic template to guide my use of the technology without putting really any effort into understanding what would actually work best for my business (which is a little complex). But my Uberflip team genuinely tries and always is willing to give some marketing advice outside of their own platform too. Their resources library is also unparalleled to anything I've ever seen, and a great way to "walk the walk" with their own technology.

Cons: As with any marketing technology (especially a younger one like Uberflip), there are some nuances with the platform. However, they're super receptive to feedback and also are constantly making system improvements. To me, the most annoying nuances are the inability to mass apply CTA gates to content in one place rather than manually applying to the content in each stream; and also, the naming convention in how the lead source goes into HubSpot/Pardot is kind of annoying. I wish it would be cleaner :)

Overall: I love the ability to create custom experiences with our content and the way it streamlines everything so much... especially for a company that produces content for/about several different industries, and also produces content that can be mass applied to all industries.

Really good so far!

Feb 27, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money

Pros: I like the ability to quickly and seamlessly post/modify content. I like that tagging is quick, easy and effective.

Cons: During implementation and upload of content, it can be a little frustrating trying to juggle multiple pieces of content and ensure they are treated consistenly.

Capterra-loader

I have been working with Uberflip for about 5 years and I have had a very good experience with them.

Feb 27, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
Likelihood to Recommend: 9.0/10 Not
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Pros: The software is easy to use and is very fast. The great thing is that I am able to allow multiple users access and they can upload PDF's and work on the interface on their own.

Cons: The updates are few and far between. I have been waiting on the HTML5 update for about 2 years. The user interface is weak and the operations are a bit stiff.

Overall: Low price and good service

Easy to use, easy to publish, however, effectiveness of landing pages is questionable

Feb 27, 2018
3/5
Overall
2 / 5
Ease of Use
3 / 5
Features & Functionality
3 / 5
Customer Support
1 / 5
Value for Money
Likelihood to Recommend: 5.0/10 Not
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Pros: Easy for my internal team to publish pages. internal analytics and integration with google analytics is great

Cons: My conversion rates are bad on flip book pages. Bounce rates are huge 90%+. For gated content, the PDF view is awkward and i'm not sure how qualified the leads are.

It's been great to have this tool to reach out to prospects

Feb 27, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Easy to use, easy to send, doesn't end up in spam, I get a lot of compliments from prospective clients about the material I send.

Overall: Great level of responses from prospects, i feel like i have somthing beyond "collateral to send

Uberflip provides a great centralized platform for hosting all of your company's content

Feb 27, 2018
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Pros: Uberflip provides one locations for the entire organization to look for content, share via social media, and capture leads from.

Cons: Some of the content ingestion gets a little messy depending on the source as well as duplicates content at times, but are easily fixable.

Uberflip empowered us to produce effective marketing content

Feb 27, 2018
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Pros: Very easy to tailor information for prospective clients, the statistics and analytics of "views" is very helpful.

Cons: Sometimes it does not pick up the right company's name logo on the content page, so that might be a little bit confusing

Great piece of sales & marketing tool

Feb 27, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Ease of use, seamless interface, great way of sharing digital content with prospects, easy to navigate , requires minimal training to get on to the tool

Cons: Does not work well with Salesloft , would like to have better search functions , advanced filter options

Great product

Feb 27, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Good lead generation and curation software. Service is great and onboarding process is fantastic!!!

Cons: The analytics are tough to understand. Would like to have more clarification on processes and how the data is understood.

Capterra-loader

Decent for content but nothing you can't build yourself

Feb 27, 2018
3/5
Overall
3 / 5
Ease of Use
3 / 5
Features & Functionality
4 / 5
Customer Support
3 / 5
Value for Money
Likelihood to Recommend: 4.0/10 Not
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Pros: Analytics are useful and granular (although you could probably get the same analytics with a little elbow grease in Google Analytics). Easy enough to implement and assuming you make sure the titles don't get cut off, the resources page is mostly easy on the eys.

Cons: Not the most mobile-friendly/optimized of software. PDFs are not great for usage on desktop either depending on form factor. Interface is the same across all orgs that use Uberflip on their sites, reducing differentiation.

I love using uberflip. we use it to engage candidates and it really works!

Feb 27, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: I like that the software gathers all types of information onto one page. It is also great because we can have so many different users on the account.

Cons: what i like least would be that sometimes it is not as user friendly as i would like. i sometimes have an issue making the pages.

Overall: it makes it easy to share information

Capterra-loader

Makes content marketing a breeze!

Feb 27, 2018
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: You get great analytics out of Uberflip, which really help you see how your marketing is working. It's given us more insight into which pieces resonate with our audience and that helps us tailor our whole approach.

Cons: Navigation is a little tricky but once you learn where things are housed it's much easier to find. This was mostly for the posting content process.

Love the ability to provide valuable content to customers and leads

Feb 27, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: How all the content is in one manageable area with easy access. It is well organized and can be navigated with ease

Cons: sometimes the software does not work and will go down for days. occasionally articles that you select are not copied properly

Overall: More engage leads and clients

Best Platform to Connect Content to Leads

Feb 27, 2018
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: I adore this software! We use it to connect our prospects to content from our library and archives and it delivers it quick and easily. Integrates with Gmail and has the ability to attach multiple views (tabs or text). Support is great, whenever there is an issue the team works very hard and diligently to get it fixed.

Cons: It's confusing to navigate for first-time users and can be really slow to grab the content in the library and change views (from large-medium tabs)

Overall: Allows my leads to see content and click it based on titles and pictures.

Capterra-loader

Uberflip is a great piece of our content marketing puzzle.

Feb 27, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
3 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Uberflip is easy to use and constantly provides new updates to improve the user experience. They integrate easily with many of the best digital marketing tools available and provide a perfect platform for our content marketing program.

Cons: The biggest obstacle was moving our blog from a subfolder to a subdomain. So far we have not experienced any noticeable negative effects from the change.

Best blog/content platform available

Feb 27, 2018
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Uberflip allows us to easily turn all of the content we produce into a demand generation machine with the available gates and integration with Marketo.

Cons: UI - spacing and positioning can be a bit challenging to setup, manipulate...SEO can be a bit challenging to report on but we've gotten good at figuring that out after a little bit of work.

Capterra-loader

Easy to deploy, use and scale

Feb 27, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Uberflip allows marketers to publish to websites easily, quickly and to scale content in ways that normally require hours of coding and work.

Cons: I wish I could make my hub look different than other hubs and customize it independently. Right now we're limited to one particular layout that all hubs have and I'd love for that to be able to be edited.

Overall: Easily publishing content to the website

Uberflip has been a wonderful CMS and blog platform for our company.

Feb 27, 2018
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Pros: I loved the integrated CTAs, the 'stream' content sorting, and the baked in metrics very helpful to cross-check against google analytics. Also, the support team is great!

Cons: For us, the backend/SEO options have been a bit confusing. Additionally, the architecture of streams (content only ranking on the original 'source' of the articles) is something I still don't fully understand

Uber flip has made it simple for me to send relevant information to prospects.

Feb 27, 2018
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
3 / 5
Customer Support
4 / 5
Value for Money

Pros: It has made it very easy to see exactly what interests our prospects the most. Which is great data that we previously never had access too. It also allows us to send one document of a stream and it will allow access to the rest of the stream. Where previously we would have had to send several different files and documents.

Cons: Initially, some what confusing to navigate and generate the reports need by our organization. Additionally, they symbol used for going into a file (small arrow). Is often used by other products as an export icon.

Used for providing links to corporate/marketing assets to field/customers.

Feb 27, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
3 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Ease of adding assets and creating streams to serve any audience/topic. Field has found he sales stream creation for specific accounts very useful.

Cons: Finding assets to add to streams can be challenging some times. No foreign language (Asian language) search capability that I can see for finding those assets to add to streams.

Overall: Ease of displaying corporate/marketing assets to customers/field.

The end of PDF's

Feb 27, 2018
5/5
Overall
3 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money

Pros: I no longer send out PDF's that can't collect data or analytics. This is by far a better option and our clients love the modern look and feel.

Cons: I wish it had more HTML5 animation. Maybe more like www.ceros.com where we can add in interactive elements like rollovers and actions.

Great, easy to use.

Feb 27, 2018
4/5
Overall
3 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Great for putting things together for people. Easily customizable, once everything is loaded it's there which is fantastic.

Cons: UI can be clunky from time to time and sometimes the logo grab doesn't work if the company is too small.

Easy tool to use. Right now a repository for all marketing content.

Feb 27, 2018
4/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: Ease of use. Having everything in one place makes content easily searchable and easy to send. No more searching Google Docs.

Cons: I think the biggest con is that you have to rely on your internal administrator to line up the content for you.

Capterra-loader

An excellent content experience platform that enables marketers to do their jobs better and faster.

Feb 27, 2018
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: The greatest benefit of Uberflip to my team is being able to quickly and easily make our content experiences come to life and look great. We said goodbye to costly dev changes and time-consuming publishing and hello to a simple process that makes running content marketing campaigns a breeze.

Overall: Decreased development costs, ease of use, faster implementation, great user experience, responsive support team.

Lots of functionality, integrations and customization!

Feb 27, 2018
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: UberFlip is extremely easy to use and set up. Yet it still allows for endless customization, which is one of my favorite features. While UberFlip is a robust content platform, the public-facing site still feels like my company's brand. One of its other great features is its integrations, many of which are free. We've integrated UberFlip with Marketo and it's great to see ROI from our content. It was easy to setup as well.

Cons: One area that I feel UberFlip lacks is its SEO ability. Our main purpose for generating content is its SEO value, but UberFlip doesn't help me ensure that my posts and UberFlip setup is configured perfectly for SEO. I did have a wonderful conversation with my customer support specialist who helped me make sure I had all the correct settings for SEO, which was nice. It would be nice if it had more of a Yoast (a WordPress plugin) feature for its posts.

Great customer support along and the UX friendly interface makes for an agile experience.

Feb 27, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 6.0/10 Not
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Pros: UX design and capabilities are a plus. I like the user community as a resource for examples of how other users utilize the platform.

Cons: Some changes made in one Uberflip page can effect others in terms of html updates. Would like recommendations on how to promote Uberflip pages once created.

Overall: Great additional asset to include for promotions and activity follow-up for marketing. Also a great idea for ABM.

Experience has been great. Easy to use, intuitive to learn and quick customer service support

Feb 27, 2018
4/5
Overall
5 / 5
Ease of Use
3 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money

Pros: It is very easy to use and easy to learn how to use. I like the interface an the organization of the information and the analytics we are able to pull from it.

Cons: As it relates to our business, the search functionality does not cross over. For instance, website X is our corporate website while website Y is UberFlip. When I search for something on website X, it does not show me results for related items on website Y, even though it appears they are linked.