--- title: "Encodify Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Encodify Software - reviews, pricing plans, popular comparisons to other Brand Management products and more." source_url: "https://www.capterra.com/p/125086/Encode-Marketing/" page_type: "product" language: "en" --- # Encodify Software Review 2026: Features, Integrations, Pros & Cons Last updated on September 17, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Encodify ## What is Encodify? Encodify is a leader in the Marketing Work Management space. We pioneered the MarTech industry in 2001 with a simple but brilliant idea inventing the MWM category. Based on our no-code technology, we have since built industry-leading best-practice MWM solutions helping all stakeholders in the marketing value chain collaborate efficiently. Today we’re setting new standards by converging DAM/PIM, workflow, proofing, and project management to help clients innovate and optimize their way of working. ## What is Encodify used for? [Workflow Management](https://www.capterra.com/workflow-management-software/)[Project Management](https://www.capterra.com/project-management-software/)[Campaign Management](https://www.capterra.com/campaign-management-software/) Top alternative Featured Overall rating Based on 14 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price €50 Per User, Per Month Free trial not available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Encodify?[Manage this product listing](https://www.g2.com/products/encodify/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Encodify 4.6 (14) VS. [4.6 (6,117)](https://www.capterra.com/p/147657/monday-com/reviews/) Starting Price €50 Per User, Per Month Starting Price $9 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.6 (14) Ease Of Use 4.5 (2,688) Value For Money 4.6 (13) Value For Money 4.3 (1,975) Customer Service 4.8 (14) Customer Service 4.4 (2,129) ## Encodify alternatives [4.6 (37)](https://www.capterra.com/p/132576/Screendragon/reviews/) Starting price $20.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Wrike](https://www.capterra.com/p/76113/Wrike/) [4.4 (3,040)](https://www.capterra.com/p/76113/Wrike/reviews/) Starting price $10.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 89% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/76113/Wrike/) [Airtable](https://www.capterra.com/p/146652/Airtable/) [4.6 (2,244)](https://www.capterra.com/p/146652/Airtable/reviews/) Starting price $20.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 95% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/146652/Airtable/) [Asana](https://www.capterra.com/p/184581/Asana-PM/) [4.5 (13,703)](https://www.capterra.com/p/184581/Asana-PM/reviews/) Starting price $10.99 Per User, Per Month Pricing Options Free Trial Free Version User Rating 92% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/184581/Asana-PM/) ## FAQs about Encodify Overview ### Which roles and teams benefit most from Encodify? Encodify is most used by product, project, and operations leaders who need to coordinate packaging, campaign, and implementation workflows across teams. Technology and studio leads rely on it to manage assets and integrations, while quality, brand, and executive roles use it to improve oversight, compliance, and delivery consistency. Answer based on 14 reviews Overview ### What company size and industries is Encodify built for? Encodify is built mainly for enterprise organizations, which make up 64% of reviewers, especially in retail at 36% and marketing and advertising at 29%. It also fits advertising agencies, retailers, private label manufacturers, and in-house marketing departments, with some use among small businesses at 29% and midsize companies at 7%. Answer based on 14 reviews Features and Usability ### What are the key features of Encodify? Encodify offers brand management, budget management, and resource management as core features, along with dashboard reporting and performance metrics. It also includes digital asset management, product catalog and catalog management, workflow and approval process control, access controls and permissions, plus campaign planning, scheduling, and time tracking. Integrations ### Which third-party tools and platforms does Encodify integrate with? Encodify supports over 20 integrations, including Jira and Xero, plus business, collaboration, and data tools such as Microsoft Teams, Slack, Okta, Workday Financial Management, Microsoft Dynamics 365 Business Central tegossuite, Infor M3, and BigQuery. It also connects with Google Translate, Cloud Vision API, and Deltek Maconomy. Answer based on 2 reviews Getting Started and Support ### What training and onboarding options does Encodify offer? Encodify provides in-person training, live online sessions, and documentation to help teams get started. In-person training supports face-to-face guidance, live online sessions allow remote instruction, and documentation offers written reference material for self-paced review and setup support. Getting Started and Support ### What customer support options does Encodify offer? Encodify offers email/help desk support, FAQ/forum access, a knowledge base, and 24/7 live rep assistance. These channels give users multiple ways to find answers and get direct help when needed. ## Features AI summary Based on 2,438 Brand Management reviews Capterra data shows that buyers of brand management software rank the following features as their top priorities: - **Customizable Templates** (**53%** of reviewers rated this feature as critical) - **Content Management** (**45%**) - **Customizable Branding** (**51%**) Encodify supports all three of the features reviewers rate most important: **Customizable Templates**, **Content Management**, and **Customizable Branding**. Together, these capabilities help businesses keep brand assets organized, tailor materials to different needs, and maintain a consistent visual identity across campaigns, providing teams with a clearer way to manage content and brand standards at scale. Content Management 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving Collaboration Tools 4.0 (5) 40.00% of 5 reviewers that rated this feature as important or highly important Provides a channel for team members to share AI models, media files, communicate, and work together Data Import/Export 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Import and export data to and from software applications Task Management 4.7 (10) 70.00% of 10 reviewers that rated this feature as important or highly important Create, manage and track all task activities and progression Task Progress Tracking 3.7 (9) 66.67% of 9 reviewers that rated this feature as important or highly important Track the status and progress of tasks Task Scheduling 4.3 (8) 50.00% of 8 reviewers that rated this feature as important or highly important Track and manage the scheduling of tasks Encodify 129 features ### All Features - @mentions: An @mention is a way to tag or notify a specific person about a message/post - Access Controls/Permissions: Define levels of authorization for access to specific files or systems - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Activity Tracking: Track and document all activities across devices, networks, and other systems - Advertising Management: Manage advertising space and its sales within your network or publication - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - Annotations: Highlight content and/or make notations about parts of content - API: Application programming interface that allows for integration with other systems/databases - Approval Process Control: Manage the process of evaluating documents or requests submitted for approval - Artwork Management: Creation, approval, versioning, and distribution of visual assets and designs - Asset Categorization: Organize assets into folders and subfolders or tag assets based on a custom file hierarchy - Asset Library: Storage, organization, sharing with tagging/metadata - Asset Lifecycle Management: Manage assets throughout their lifecycle to optimize profit - Asset Sharing: Share access to files and assets with individuals - Assignment Management: Assign issues and tasks based on availability or required skills - Audit Trail: A record of all activities within the system, including user access, changes made, etc. - Billable & Non-Billable Hours: Track billable hours and/or non-billable expenses for work performed - Billable Items Tracking: Track the list of items required to be billed/invoiced to clients - Billing & Invoicing: Create, manage, and send invoices or bills to customers - Brand Guidelines: Provides centralized location and shareable capabilities for storage, distribution, and editing of brand guidelines - Brand Management: The process of developing, monitoring, and maintaining the brand value, reputation, and awareness across the target audience. - Budget Management: Forecast, allocate funds, organize financial resources and report & analyze project's income and expenditure - Budget Tracking: Track actual spending to ensure it's in line with the planned budget - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Campaign Planning: Plan and strategize marketing campaigns - Campaign Scheduling: Set campaign schedules by selecting start, pause, and end dates - Catalog Management: Create and manage digital catalog of products/services with their details, specifications, and price - Categorization/Grouping: Organize and group data or items based on various criteria - Channel Management: Manage various distribution channels, build relations with channel partners, and track their performance - Client Management: Manage contact details and communication with clients - Client Portal: Private online space that lets businesses securely share documents and provide information access to clients - CMS Integration: Integration with content management software - Collaboration Tools: Provides a channel for team members to share AI models, media files, communicate, and work together - Commenting/Notes: Leave comments and notes on documents for others to view - Configurable Workflow: Configure existing workflows to meet your organization's needs - Configuration Management: Identify component attributes like servers, hardware, software, and manage relationships across all services - Content Library: Centralized repository to store content and assets - Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving - Corporate/Business: Software specialized for corporate use - Customizable Branding: Add customized logos and colors to align with company branding - Customizable Dashboard: Alter the layout and content of dashboards - Customizable Fields: Customize data fields to support various needs and use cases - Customizable Forms: Customize contracts and forms to collect specific information - Customizable Reports: Alter the layout and content of reports - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics - Data Import/Export: Import and export data to and from software applications - Deadline Management: Specify or track the date/time a project, task, etc., is due for completion - Digital Asset Management: Manage digital assets - Document Management: Store, manage, and track all electronic documents in a centralized location - Document Review: Review and analyze existing information across documents - Document Storage: Store and organize documents in a centralized system - Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components - Email Management: Manage, store and organize emails within the system or via third-party apps - Email Templates: Pre-made examples and templates for emails - Employee Database: Electronic storage of staff/employee contact information and job status in a centralized repository - Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events - Expense Tracking: Monitor and record expenses such as purchases or charges incurred - File Conversion: Convert files to a different format - File Management: Create, save, and store files - File Sharing: Public or private sharing of digital files such as documents, audio/video, images, and more - Filtering: Find & retrieve relevant data or documents - Forms Management: Store, manage and track all forms in a centralized location - Full Text Search: Search for specific words or phrases within a document or database - Gantt/Timeline View: Visual representation of project's schedule, sequence and duration of tasks, benchmarks and dependencies - Image Editing: Edit, touch up, and convert images for publishing - Image Library: Store and manage images - Indexing: Compile and organize data into specific metrics - Information Governance: Accountability over info/data that ensures appropriate behavior in the valuation, creation, storage, use, archiving & deletion of info. - Invoice Management: Captures invoice data and maintains comprehensive records for auditing and reporting purposes - Kanban Board: Visualization tool to organize and optimize tasks and track their status at every stage of workflow - Leave Tracking: Manage and track employee attendance - Metadata Management: Collect and maintain structured information that describes data or content - Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user - Multi-Channel Management: Manage inventory, communication, marketing, orders & more across warehouses, stores and online channels - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Multi-Language: Manage and support multiple languages - Multimedia Support: Supports various file formats - Multiple Output Formats: Create content in various formats, such as print, PDF, HTML and more - Multiple Projects: Ability to handle several projects simultaneously - No-Code: Drag and drop/visual interfaces that allow non-tech users to build without writing code - Online Catalog: An online catalog of inventory that customers can view - Online Time Tracking: Track employee and task times using internet connection - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - Product Catalog: Present a catalog of inventory that customers can view - Product Data Management: Capture, organize and track product-specific data and information in a centralized location - Product Lifecycle Management: Manage and track all stages of a product lifecycle, from its conception, design, development, and deployment - Project Management: Plan and coordinate all the resources, costs and time needed to execute assignments - Project Planning/Scheduling: Defining the project's scope, deliverables, schedules, resources, budget, critical path, dependencies and constraints - Project Time Tracking: Measure time to completion or hours worked for projects - Project Workflow: Create, manage, or update project workflows. - Publishing/Sharing: Share pre-configured sets of data organized and presented in a specific manner with the organization - Real-Time Notifications: Notifications that are delivered to users as soon as an event occurs - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Reporting/Project Tracking: Track task progress, milestones, delays, or other key information and generate reports on them for evaluation - Resource Management: Process of planning, scheduling and executing the optimal and effective use of human capital across projects - Role-Based Permissions: Set & manage permission levels based on user roles and restrict access to only authorized individuals - Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria - Secure Data Storage: Securely stores data to prevent data loss or breaches - Single Sign On: Allow users to access multiple services after entering their login credentials once - Spreadsheet View: UI looks like a spreadsheet - Status Tracking: Track the status over time for a request, process, asset, or transaction - Sub-Task Management: Split and manage tasks into individual components - Supplier Management: Manage all supplier data and operations - Tagging: Attach digital tags to documents and assets for identification, search, or monitoring purposes - Task Board View: UI looks like task board - Task Editing: Edit task information and all related elements - Task Management: Create, manage and track all task activities and progression - Task Progress Tracking: Track the status and progress of tasks - Task Scheduling: Track and manage the scheduling of tasks - Task Tagging: Add labels or tags to tasks - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Time & Expense Tracking: Log and record hours worked and costs spent to assist in billing and invoicing - Time Tracking: Measure and track time including hours worked and paid time off (PTO) - Time Tracking by Client: Track time worked per client - Time Tracking by Project: Track time worked per project - Timesheet Management: Track the amount of time spent on a job or task - To-Do List: A digital list of items that need to be completed - User Management: Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks - Vacation/Leave Tracking: Request, track, and manage time off requests and vacation time - Version Control: Track revisions and updates made to files and navigate between different versions - Video Management: Store and manage online video content - Video Support: Supports various video file formats - Watermarking: Add a digital mark to show ownership of an image, video, document, etc. - Web Forms: Web form that allows users to enter data that is sent and processed for different reasons - Workflow Configuration: Alter the default workflow to meet your organization's needs - Workflow Management: Create, design and manage workflows for repetitive tasks - WYSIWYG Editor: What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface --- Get Advice We can help you find the software with the features you need. Features 4.6 (14) 4.6 Based on 14 reviews ## Pricing Value for money 4.6 (13) Basic €50.00 Per User,Per Month Value for money 4.6 (13) 4.6 Based on 13 reviews ## Integrations [ Slack](https://www.capterra.com/p/135003/Slack/)[ Jira](https://www.capterra.com/p/19319/JIRA/)[ Microsoft Teams](https://www.capterra.com/p/168668/Microsoft-Teams/)[ Xero](https://www.capterra.com/p/120109/Xero/)[ Okta](https://www.capterra.com/p/119653/Okta/)[ Google Translate](https://www.capterra.com/p/230852/Google-Translate/)[ Pendo](https://www.capterra.com/p/151951/Pendo-Platform/)[ Workday Financial Management](https://www.capterra.com/p/66909/Workday-Financial-Management/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.8 (14) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.8 (14) 4.8 Based on 14 reviews ## User reviews Overall rating 4.6 Based on 14 reviews Filter by rating 5(9) 4(4) 3(1) 2(0) 1(0) Mentioned topic Sorted by most recent RP Richard P. Head of Studio & Technology Media Production ### "Customised Project Management Tool" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 May 10, 2023 Simple to use with added automation for time saving efficiencies across Project Management and Financial Management Pros Easily customised solution which means it can grow and develop with your business Cons Needs some reporting functionality to be improved Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. SA Soren A. Senior Digital Consultant Public Relations and Communications ### "The Perfect Solution" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 24, 2023 We work in the Encodify platform every day, it saves us and the clients critically time to marked and we all gane value working in the Encodify platform, in a structured and secure way with less Proof rounds and less errors. Pros The option to configure the platform to both the Agency and the Clients needs in a Agile and intuitive way Cons You need to limit the options, because the system has so many options and possibilities that all are great Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. PE Pilar E. MEDIOS RADIO Retail ### "Mrm" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 March 14, 2023 Es rápido e intuitivo. Pros El poder tener controladas todas las campañqs Cons Falla alguna cosa, pero en general no hay queja Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. FA Francisco A. Chief Quality Officer Food & Beverages ### "Use of Encode" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 13, 2023 Pros Funcionality, integration with SAP, notifications by e-mail, etc, etc... Cons There is notihing to report. All the develop is good for us. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. MV Miguel V. Project Manager Retail ### "Encode helps systematize the company" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 March 10, 2023 Has helped to bring together all the departments involved in the management of marketing campaigns Pros Encode helps to systematize the company by defining flows that standardize work Cons The ability of users to self-manage with their usability preferences Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. IF Inigo F. Brand Manager Packaging Private label Retail ### "Tool evaluation after two years" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 March 10, 2023 Pros Considering that the initial base was made for the registration of advertising campaigns, the data registration system has been adapted to the measurement of packaging projects Cons The tool presents multiple steps for each data record but due to the complex operation of our own work system. This makes learning difficult for new colleagues who start using it Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. MS Mathias S. Managing Director Retail ### "Retail Promotion Management made easy" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 10, 2023 Much smoother and more effective promotion process, better overview of what we are creating, before using creative agencies = money saved, and better quality throughout the process. Less correction rounds. Much easier to use, than our old solution. Pros The workflow management is the core of the platform, everything is made fast and easy to use. Integrated PIM, DAM & Proofing makes it easy to use, even without integrations to third party solutions - and makes automation of metadata possible, out-of-the-box. Cons Not all parts of the platform is fully facelifted, and some areas looks a bit "old" - but it still does the job. Alternatives considered [RELEX](https://www.capterra.com/p/143876/RELEX/) Reasons for choosing Encodify Fast implementation, cost-effective, knowledge about the platform Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. AB Adam B. Head of Technology Graphic Design ### "Fully customisable project management solution" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 8, 2023 We run all of our campaigns and projects through Encodify and it is integral to our day to day running.The team at Encodify are always available to advise and assist.I believe it is market leading for project management within my industry. Pros Encodify is a fully customisable solution build around individual modules allowing complete control for your business.The built in automation rules provide simple ways to progress projects through each stage of the business and APIs and connectors allow the system to integrate with other solutions simply. Cons There are no staged approvals within the approval module. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. BT Ben T. EVP Operations Marketing and Advertising ### "Encodify Product Review" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 January 31, 2023 Encodify have been a critical partner for more than 10 years. They have listened to our needs for new features and the product is easy to use. Pros Highly configurableCan be quickly implemented if there is a clear brief on requirementsCan replace spreadsheet data and process in a very short timeframe Cons No quick start sign-up process so you cant try before you buy. Alternatives considered [Airtable](https://www.capterra.com/p/146652/Airtable/) [Adobe Workfront](https://www.capterra.com/p/268205/Adobe-Workfront/) [Wrike](https://www.capterra.com/p/76113/Wrike/) Reasons for choosing Encodify I felt they gave us the control and flexibility we needed to replace our offline processes with a robust and easy to use platform. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Krista Rebeka B. Technical Account Manager Marketing and Advertising ### "Backbone of production work tracking" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 January 19, 2023 Pros \- Easy to navigate- Continuous new beneficial feature releases- Really responsive support team- Flexible to configure based on requirements Cons \- Missing collaborative capabilities, building out project plans or briefs collaboratively- Dashboard functionality is limited- Lack of out of the box integration options- Lack of approval file upload automation Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. [View all Reviews](https://www.capterra.com/p/125086/Encode-Marketing/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.