# Encodify Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Encodify the right Brand Management solution for you? Explore 14 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/125086/Encode-Marketing/reviews

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Encodify

4.6 (14)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of Encodify

Ease of use

4.6

Customer Service

4.8

## Showing most helpful reviews

Showing 1-14 of 14 Reviews

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Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Krista Rebeka B.  
Technical Account Manager  
Marketing and Advertising  
Used the software for: 6-12 months

### "Backbone of production work tracking"

January 19, 2023

5.0

Pros

\- Easy to navigate- Continuous new beneficial feature releases- Really responsive support team- Flexible to configure based on requirements

Cons

\- Missing collaborative capabilities, building out project plans or briefs collaboratively- Dashboard functionality is limited- Lack of out of the box integration options- Lack of approval file upload automation

Review Source

VR

Verified Reviewer  
Global Head of Product  
Marketing and Advertising  
Used the software for: 2+ years

### "The most flexible platform out there for Creative Production Agencies"

January 18, 2023

4.0

Pros

The breadth and maturity across core capabilities for marketing production agencies and creative production teams. Paired with the ability to customize this to your individual business needs and use cases.

Cons

Configuration Management i.e. the ability to promote complex configuration changes from pre-production environments to production/live.

Alternatives considered

[Percolate](https://www.capterra.com/p/137095/Percolate/)[Screendragon](https://www.capterra.com/p/132576/Screendragon/)[Uptempo](https://www.capterra.com/p/92378/BrandMaker/)[ServiceNow](https://www.capterra.com/p/254088/ServiceNow/)[monday.com](https://www.capterra.com/p/147657/monday-com/)

Reason for choosing Encodify

Superior coverage of business requirements when compared with competitors. And greater flexibility in terms of customization, configuration, and integration options with the platform.

Review Source

FD

Falguni D.  
Product and Implementation Manager  
Marketing and Advertising  
Used the software for: 1-2 years

### "We Are Amnet Review"

January 11, 2023

3.0

Working with Encodify (the team) has been great but the resource has always been an issue. Certain processes are missing which makes development/delivery difficult to deliver. i.e. Sprints, planning, and the actual delivery of tickets. Updates and upgrades to the system are not done on time. We are not taken through the new changes in Encodify but are left with release notes (most times) it's irrelevant depending on the product/industry we work on. More resources and processes in place can make a world of a difference.

Pros

Impactful Features: Hours App, Dashboards, Proofing Tool, DAMCertain parts of the product are easy to use and others parts are more than complicated to use such as reporting.Encodify needs quite a bit of configuration changes to adhere to our business process but it's not been impossible (the majority of the time).

Cons

Reporting can be improved for easy reporting, there are certain limitations with Dashboards such as downloading.The finance process is complicated. Mainly invoices are very difficult and long-winded to fix if it requires changes or are incorrectly created.Loading speeds are slow especially for Dashboards and Module views if financial data is involved.

Review Source

MS

Mathias S.  
Managing Director  
Retail  
Used the software for: 6-12 months

### "Retail Promotion Management made easy"

March 10, 2023

5.0

Much smoother and more effective promotion process, better overview of what we are creating, before using creative agencies = money saved, and better quality throughout the process. Less correction rounds. Much easier to use, than our old solution.

Pros

The workflow management is the core of the platform, everything is made fast and easy to use. Integrated PIM, DAM & Proofing makes it easy to use, even without integrations to third party solutions - and makes automation of metadata possible, out-of-the-box.

Cons

Not all parts of the platform is fully facelifted, and some areas looks a bit "old" - but it still does the job.

Alternatives considered

[RELEX](https://www.capterra.com/p/143876/RELEX/)

Reason for choosing Encodify

Fast implementation, cost-effective, knowledge about the platform

Review Source

BT

Ben T.  
EVP Operations  
Marketing and Advertising  
Used the software for: 2+ years

### "Encodify Product Review"

January 31, 2023

5.0

Encodify have been a critical partner for more than 10 years. They have listened to our needs for new features and the product is easy to use.

Pros

Highly configurableCan be quickly implemented if there is a clear brief on requirementsCan replace spreadsheet data and process in a very short timeframe

Cons

No quick start sign-up process so you cant try before you buy.

Alternatives considered

[Airtable](https://www.capterra.com/p/146652/Airtable/)[Adobe Workfront](https://www.capterra.com/p/268205/Adobe-Workfront/)[Wrike](https://www.capterra.com/p/76113/Wrike/)

Reason for choosing Encodify

I felt they gave us the control and flexibility we needed to replace our offline processes with a robust and easy to use platform.

Review Source

SA

Soren A.  
Senior Digital Consultant  
Public Relations and Communications  
Used the software for: 2+ years

### "The Perfect Solution"

March 24, 2023

5.0

We work in the Encodify platform every day, it saves us and the clients critically time to marked and we all gane value working in the Encodify platform, in a structured and secure way with less Proof rounds and less errors.

Pros

The option to configure the platform to both the Agency and the Clients needs in a Agile and intuitive way

Cons

You need to limit the options, because the system has so many options and possibilities that all are great

Review Source

SL

Søren L.  
Campaign Manager  
Building Materials  
Used the software for: 2+ years

### "Improving our Campaign Management with Encodify"

January 16, 2023

4.0

My general experience with Encodify is that we have improved our Campaign Management significantly. We are now closer to market before choosing the products for the campaign.We have a much smoother proces and the possiblities that Encodify gives us makes us more agile both internally and in regards to the other stakeholders that are influenced by our campaigns.

Pros

Encodify has helped us get at much smoother Campaign process. Things to highlight are: The multiple number of Dashboards that can be made - specific to user needs, may it be individual or group level. The Dashboards are visual and key element to a quick overview of tasks. Management of product photos - the element gives a great overview and it's easy to administrate; creating new photos, editing existing photos and deleting photos that are invalid.Campaign management. It's easy and intuitive to create new and edit existing campaigns. We got a custom made solution that fit our needs both in relation to deadlines and proof reading.

Cons

The "Auto tag" function on photos, does not help us in any way since it's only tagging with English words - and the result does not narrow down the field of hits as hoped for. Furthermore we have struggled with some of the integrations , but we can't in any way only blaim Encodify on this matter.

Review Source

AB

Adam B.  
Head of Technology  
Graphic Design  
Used the software for: 2+ years

### "Fully customisable project management solution"

March 8, 2023

4.0

We run all of our campaigns and projects through Encodify and it is integral to our day to day running.The team at Encodify are always available to advise and assist.I believe it is market leading for project management within my industry.

Pros

Encodify is a fully customisable solution build around individual modules allowing complete control for your business.The built in automation rules provide simple ways to progress projects through each stage of the business and APIs and connectors allow the system to integrate with other solutions simply.

Cons

There are no staged approvals within the approval module.

Review Source

MV

Miguel V.  
Project Manager  
Retail  
Used the software for: 2+ years

### "Encode helps systematize the company"

March 10, 2023

5.0

Has helped to bring together all the departments involved in the management of marketing campaigns

Pros

Encode helps to systematize the company by defining flows that standardize work

Cons

The ability of users to self-manage with their usability preferences

Review Source

IF

Iñigo F.  
Brand Manager Packaging Private label  
Retail  
Used the software for: 1-2 years

### "Tool evaluation after two years"

March 10, 2023

5.0

Pros

Considering that the initial base was made for the registration of advertising campaigns, the data registration system has been adapted to the measurement of packaging projects

Cons

The tool presents multiple steps for each data record but due to the complex operation of our own work system. This makes learning difficult for new colleagues who start using it

Review Source

FA

Francisco A.  
Chief Quality Officer  
Food & Beverages  
Used the software for: 2+ years

### "Use of Encode"

March 13, 2023

5.0

Pros

Funcionality, integration with SAP, notifications by e-mail, etc, etc...

Cons

There is notihing to report. All the develop is good for us.

Review Source

PE

Pilar E.  
MEDIOS RADIO  
Retail  
Used the software for: 2+ years

### "Mrm"

March 14, 2023

5.0

Es rápido e intuitivo.

Pros

El poder tener controladas todas las campañqs

Cons

Falla alguna cosa, pero en general no hay queja

Review Source

RP

Richard P.  
Head of Studio & Technology  
Media Production  
Used the software for: 2+ years

### "Customised Project Management Tool"

May 10, 2023

4.0

Simple to use with added automation for time saving efficiencies across Project Management and Financial Management

Pros

Easily customised solution which means it can grow and develop with your business

Cons

Needs some reporting functionality to be improved

Review Source

JN

Jan N.  
IT Projektleder  
Retail  
Used the software for: 2+ years

### "jem&fix"

January 10, 2023

5.0

Professionals and work seriously with the product

Pros

IT is a professional product which is user-friendly and which is very flexible and easy to integrate with other systems

Cons

The most important thing for us is that the product is continuously developed and that the development time is short

Review Source

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