# Page 6 | Lighthouse Studio Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 6 - Is Lighthouse Studio the right Survey solution for you? Explore 168 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/127963/Lighthouse-Studio/reviews

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Lighthouse Studio

4.6 (168)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Page 6 - Reviews of Lighthouse Studio

## Showing most helpful reviews

Showing 126-150 of 168 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

DF

Driss F.  
CEO  
Market Research  
Used the software for: 1-2 years

### "Lighthouse Studio review"

March 6, 2020

5.0

So far we used the tool for product design, pricing and new product launch

Pros

Ease of use Conjoint based solutions Unlimited hosting Own hosting

Cons

No direct access to the database No automation No API

Reason for choosing Lighthouse Studio

Conjoint based ptoducts

Review Source

SB

Shani B.  
VP Research  
Market Research  
Used the software for: 1-2 years

### "Usage of Sawtooth"

March 8, 2020

4.0

Overall it is good but we are not sure if we will keep using it for the long term.

Pros

We like the fact we can use it for multiple items, have the HB score and use advanced analytics and methods that are not supported in other software for market research.

Cons

The usage is not easy to use. We had a lot of issues implementing it and connecting to other software with redirects. The time it takes to calculate the data is also very slow!

Reason for choosing Lighthouse Studio

It is more advanced, robust in terms of number of items and designs. It was recommended to us by the advisory team.

Review Source

BW

Bianca W.  
Manager Reporting & Analytics  
Information Services  
Used the software for: 1-2 years

### "Allowed us to develop a new product offering in-house"

March 6, 2020

5.0

Overall, we have leveraged this product to run Maxdiff analysis in-house. It has allowed us to provide our clients with more rigorous and methodologically sound results while combating some of the limitations we've experienced in the past with more traditional survey question types such as rating/ ranking.

Pros

This product is very easy to use and quite flexible as well. It integrated well with the survey platform our company uses.

Cons

When questions do arise, I find it sometimes difficult to get hold of support quickly.

Reason for choosing Lighthouse Studio

It integrated best with our online survey platform and visualization tools we use.

Review Source

BA

Baileigh A.  
Analyst  
Market Research  
Used the software for: 2+ years

### "Sawtooth Software Review"

March 6, 2020

5.0

Pros

I appreciate that Sawtooth is a quality product with a robust feature set and is appropriate for our business needs.

Cons

Sometimes, when you have used the product as long as I have, when you make revisions or updates, it requires additional effort because I am used to the old way of doing things. I would warn users of new updates and ensure it is communicated effectively.

Review Source

LP

Linda P.  
Director, Consumer Insights  
E-Learning  
Used the software for: 2+ years

### "Happy Camper"

March 6, 2020

5.0

We use LS for all our internal research projects.

Pros

Having MaxDiff and Conjoint capabilities are great but take some time to get good at, especially when trying to incorporate Sawtooth Software into Qualtrics surveys which we have to use as well. Wish you guys could make the integration much easier and smoother.

Cons

Takes a little time to get used to but Customer Support is great.

Review Source

NN

Nazia N.  
Senior Manager  
Market Research  
Used the software for: 1-2 years

### "Mazxdiff"

March 9, 2020

5.0

overall experience is brilliant

Pros

examples are available on helpline. Kindly include free training for the users.

Cons

presentation are not available. Training are too expensive .

Review Source

RL

RICK L.  
Partner  
Market Research  
Used the software for: 2+ years

### "Rick's review"

March 6, 2020

4.0

Strong. Email questions could be answered faster - 2-4 hours for a response would be better than ~ one biz day which is now my expectation.

Pros

Push button and bang, your results come out no problem

Cons

In terms of the design, it's not the most intuitive to add your list of MD items and figure out the design screen. If there's a tutorial on the steps, I haven't found it.

Reason for choosing Lighthouse Studio

Only one I checked

Review Source

JG

Jordan G.  
Senior Researcher  
Insurance  
Used the software for: 1-2 years

### "Lighthouse Studio Software Review"

March 6, 2020

5.0

Use it for about 3 projects a year. After getting used to it I am very pleased with the software.

Pros

The robustness of the analytic capabilities. Strong survey design and customization. Good respondent experience. Simulator is best in class. All in all, for advanced analytics Sawtooth checks all the boxes.

Cons

Really steep learning curve, lots of forum diving and googling to get up to speed and use the tool to it's full potential. This is complicated stuff, so continuing to work on documentation and help resources would be great.

Review Source

AH

Alisa H.  
President  
Market Research  
Used the software for: 6-12 months

### "Robust Functionality"

March 10, 2020

5.0

I'm thrilled with Sawtooth and Lighthouse Studio.

Pros

This software has incredible capabilities for choice exercises in surveys. We've embedded these exercises into multiple surveys and then used Sawtooth for the analysis on the back end.

Cons

Because of the multitude of features, it is not that easy to use. There are multiple logins required for different needs. Overall, it's just not as user-friendly as using something more basic like Survey Monkey or even Qualtrics. Just a small learning curve, and I wouldn't recommend to beginners.

Reason for choosing Lighthouse Studio

Qualtrics was too expensive for what you receive, and I wanted the expertise that comes with working with Sawtooth.

Review Source

TV

Toma V.  
Data specialist  
Market Research  
Used the software for: 2+ years

### "Nice work"

March 9, 2020

4.0

Pros

Local installation with online license. Mostly i used max diff, which is a very helpful app. most of it's features are very easy to use. Conjoint has many features which is a big plus.

Cons

Conjoint is more difficult to use. When a software has many features it becomes more difficult to use, so every feature need to be very well explained.

Review Source

MP

Mikaela P.  
Statistical Analyst  
Market Research  
Used the software for: 6-12 months

### "Great software for running MaxDiff & Conjoint Analyses"

March 6, 2020

5.0

Pros

The features I like most about using this software are the ease of learning the program, and the quick and responsive customer service.

Cons

The feature I like least are the specific requirements for uploading surveys not fielding on the Sawtooth Server. However, it is still a relatively smooth process.

Review Source

AF

Andy F.  
Director, Market Research  
Higher Education  
Used the software for: 6-12 months

### "Lighthouse studio review"

March 6, 2020

5.0

Worked really well for the study I used it for, as choice task was key to it.

Pros

It's the gold standard for choice task .

Cons

Interface isn't as intuitive and user friendly as other survey platforms

Reason for choosing Lighthouse Studio

I didn't switch, but for this one particular study, I used it instead of Qualtrics because Qualtrics' choice task capabilities are very limited.

Review Source

EM

Eric M.  
SEnior Quantitative Strategist  
Market Research  
Used the software for: 2+ years

### "Eric's User Review"

March 6, 2020

5.0

Overall, I feel like it's really positive - it gives clear solutions to messy and complicated data.

Pros

I love how powerful HB conjoint analysis is, and how differentiating the data is.

Cons

The UI feels a little outdated, and sometimes it's difficult to navigate without someone who has used the software previously teaching you how to do things step by step.

Review Source

BW

Brett W.  
Senior Associate  
Management Consulting  
Used the software for: 1-2 years

### "Senior Associate"

March 6, 2020

5.0

Pros

I think the user interface is pretty straight forward. As someone who does not have an extensive background in programming, I was able to pick it up rather quickly and contribute to my projects.

Cons

I experienced some issues downloading the software to my computer initially and there seem to be some inconsistencies with each update. In other words, I need to have the exact version downloaded that was used to program the survey originally, which can be difficult to navigate.

Review Source

CR

Claudia R.  
Pricing  
Telecommunications  
Used the software for: 1-2 years

### "Tigo Guatemala's review"

March 6, 2020

4.0

Pros

i feel that the tool is ease of use but its the first one i am trying

Cons

the save button doesnt confirm that is saved

Review Source

ES

Elizabeth S.  
Senior Associate  
Legal Services  
Used the software for: 6-12 months

### "Happy User "

March 6, 2020

5.0

Customer service has been the best feature of the program.

Pros

Having pre-set question layouts has been the most useful and impactful.

Cons

I'm not a computer programmer so writing code for non-preset questions has been time consuming.

Review Source

KO

Keith O.  
Analyst  
Management Consulting  
Used the software for: Less than 6 months

### "Analyst Review"

March 6, 2020

4.0

I'm using it for fairly complex surveys. If the survey is simple, I use qualtrics, but if I need a good analysis I'll jump on Sawtooth.

Pros

The ability to do conjoint and MaxDiff is by far the best feature

Cons

It is incredibly confusing at times, and there isn't a good way to find answers to problems. The overall UI is unattractive.

Alternatives considered

[XM for Customer Experience](https://www.capterra.com/p/152924/Customer-Frontlines/)

Reason for choosing Lighthouse Studio

Better conjoint/maxdiff. Still use qualtrics when I can though.

Review Source

DB

Daniel B.  
Senior Business Analyst  
Security and Investigations  
Used the software for: 6-12 months

### "Sawtooth tops for conjoint"

March 6, 2020

4.0

Pros

The software allows for conjoint analysis that we could otherwise not perform with most survey tools.

Cons

Compared to other offerings, Sawtooth allows for more customization but can feel a little difficult to draft questions and the templates are somewhat limited and difficult to implement.

Alternatives considered

[XM for Strategy & Research](https://www.capterra.com/p/72396/Strategy-and-Research/)[Conjoint.ly](https://www.capterra.com/p/157202/Conjoint-ly/)

Reason for choosing Lighthouse Studio

Much better price point and more fully featured

Review Source

JG

Julia G.  
Analyst  
Telecommunications  
Used the software for: 1-2 years

### "Great Customer Service but Outdated Product"

March 6, 2020

3.0

Pros

The customer service is amazing and it can do some pretty cool things in terms of conjoint and maxdiff options

Cons

It feels like it hasn't been updated since the '90s - really bad UI, not super intuitive, and not many shortcuts. Also, it's really hard to check whether skip logic and constructed lists are working correctly without testing the whole survey, which is a big time issue

Review Source

cD

carolyn D.  
programmer  
Market Research  
Used the software for: 2+ years

### "Honest opinion from a user"

March 6, 2020

4.0

Pros

I'm able to program with ease a quick transition from this software to another software package and the respondent is never aware of the transition.

Cons

Not able to see multiple languages on one screen when programming

Review Source

LM

Lisa M.  
Statistician  
Market Research  
Used the software for: 2+ years

### "Positive Experience"

March 6, 2020

4.0

We have had great success programming and fielding Max Diff and conjoint studies for our clients.

Pros

Study design, simulator development, easily passes information to and from Confirmit

Cons

Programming knowledge is required for customization

Review Source

SW

Steve W.  
President, Healthcare and Advanced Analytics  
Pharmaceuticals  
Used the software for: 2+ years

### "The Industry Leader in Conjoint and MaxDiff"

March 6, 2020

5.0

Pros

It is flexible and customizable to allow us to get solutions even when a client's problem is complex and unique.

Cons

The simulator features are coming along but still need a bit of improvement on look and feel.

Review Source

HS

Heloiza S.  
Sr specialist  
Management Consulting  
Used the software for: 6-12 months

### "My honest opinion"

March 6, 2020

4.0

Pros

how it helps me to not make a mistake. If I was free coding I could be in trouble. Also, some details were already thought out by experts like \[SENSITIVE CONTENT HIDDEN\], so I don´t have to be worried about them and focus on results and checking my assumptions.

Cons

The design is not friendly or inviting. When you see for the first time you have to sit back and take a deep breath, because it doesn't look intuitive. After using more than a few times you get where they were coming from when they designed this way.

Review Source

EH

Edward H.  
Senior Pricing Consultant  
Management Consulting  
Used the software for: 2+ years

### "SSI Web review"

March 9, 2020

4.0

Pros

Conjoint analysis modules are heavily customisable. Very flexible, so we can use it for a lot of different clients/projects.

Cons

Look and feel of final surveys. Very fiddly to use images, video etc.

Review Source

ZC

Zuzana C.  
statistician  
Market Research  
Used the software for: 2+ years

### "SSI Web Review"

March 9, 2020

3.0

Pros

template for paper and pencil interview and its ease to analyse the data collected elsewhere, forum is also great

Cons

looks and feel could be improved, also additional functionalities would be nice

Review Source

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