# TUNE Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about TUNE Software - reviews, pricing plans, popular comparisons to other Affiliate products and more.

Source: https://www.capterra.com/p/127990/HasOffers

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# 

 TUNE Software Review 2026: Features, Integrations, Pros & Cons

Last updated on June 3, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

TUNE

## What is TUNE?

Founded in 2009, TUNE is the only affiliate marketing platform that gives marketers true flexibility and control of their data and partner program. Brands, agencies, and networks around the world use TUNE to manage, measure, pay, and grow their programs through direct partnerships and the TUNE Network.

## What is TUNE used for?

[Affiliate](https://www.capterra.com/affiliate-software/)[Campaign Management](https://www.capterra.com/campaign-management-software/)[Web Analytics](https://www.capterra.com/web-analytics-software/)

Top alternative

Featured

Overall rating

Based on 63 user reviews

Reviews sentiment

Positive

94%

Neutral

5%

Negative

2%

Starting price

$499

Flat Rate, Per Month

Free trial  
available

Includes Free Version

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Our "Best of" badge program showcases products with the highest ratings...

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Do you work for TUNE?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.tune.com&name=TUNE)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### TUNE

4.6 (63)

VS.

[4.2 (530)](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

Starting Price

$499

Flat Rate, Per Month

Starting Price

$25

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.4 (61)

Ease Of Use

3.8 (496)

Value For Money

4.3 (47)

Value For Money

3.8 (375)

Customer Service

4.5 (53)

Customer Service

3.9 (387)

## TUNE alternatives

Highest Rated

[4.6 (119)](https://www.capterra.com/p/173311/Adalysis/reviews/)

Starting price

$126.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[4.5 (6,239)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Starting price

$15.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[4.5 (13,603)](https://www.capterra.com/p/184581/Asana-PM/reviews/)

Starting price

$10.99

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

92%

of reviewers

rated it above 4 stars

[4.3 (711)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

87%

of reviewers

rated it above 4 stars

## FAQs about TUNE

Overview

### What problems does TUNE solve?

TUNE helps affiliate marketing teams, ad networks, and partnership managers solve difficult campaign tracking, partner management, and traffic-quality issues. It centralizes offer setup, reporting, fraud detection, API integrations, and traffic allocation, reducing manual troubleshooting, partner confusion, and delays when teams need responsive support to keep performance programs running smoothly.

Answer based on 28 reviews

Overview

### Which roles and teams benefit most from TUNE?

TUNE is most used by affiliate managers, performance marketing teams, and growth leaders who need to track partner activity, optimize campaigns, and manage advertiser relationships. Product managers and developers benefit from its integrations and tracking setup, while executives and operations leaders use reporting to monitor revenue, partnerships, and program performance.

Answer based on 60 reviews

Overview

### What company size and industries is TUNE built for?

TUNE serves small businesses most often, with 78% of reviewers, and is used primarily in Marketing and Advertising at 42%. It is built for advertisers, ad networks, agencies, affiliates, publishers, lead generation teams, and technology startups, with additional use in Financial Services at 10% and Market Research at 8%.

Answer based on 63 reviews

Features and Usability

### What are the key features of TUNE?

TUNE includes core affiliate management and campaign management features, with conversion tracking, referral tracking, and fraud detection called out most often by reviewers. Differentiating capabilities include customizable reporting and dashboards, API integrations, and multi-campaign support for managing offers, payouts, and partner performance across brands.

Answer based on 28 reviews

Pricing

### How much does it cost and what fees or limitations are included?

TUNE starts at $499/month for the Bootstrap plan, with Enterprise at 799/month and Scale at 1500/month, all billed annually; custom pricing applies to Advertiser Contract and Network Contract, and a free trial is available. Reviewers often call pricing high, noting a $100 monthly custom domain tracking add-on and less flexible pricing at scale.

Answer based on 13 reviews

Integrations

### Which third-party tools and platforms does TUNE integrate with?

TUNE integrates with Salesforce Sales Cloud. Reviewer feedback specifically describes TUNE as a data entry point that imports records into Salesforce, indicating support for passing partner or tracking data into CRM workflows built around Salesforce Sales Cloud.

Answer based on 12 reviews

Getting Started and Support

### What training and onboarding options does TUNE offer?

TUNE provides in person training, live online sessions, webinars, and documentation to help teams get started. In person and live online formats support guided setup, webinars cover training topics for groups, and documentation offers written reference material for self-paced learning and later review.

Answer based on 2 reviews

Getting Started and Support

### What customer support options does TUNE offer, and how do users rate the experience?

TUNE offers 24/7 live representatives and chat support. Users often describe the team as available, helpful, knowledgeable, and quick to resolve issues, with responsive account management standing out. Some reviewers report slower replies at times, especially when waiting on account managers, and say support consistency could improve.

Answer based on 28 reviews

Affiliate management

### How well does TUNE handle affiliate management?

TUNE handles affiliate management well for most partner marketing teams, with strong tracking, onboarding, payouts, and fraud controls. Affiliate networks, advertisers, and growing programs like the reporting depth, API integrations, and real-time stats, though some teams find advanced workflows, dashboard customization, and link management less intuitive as needs become more complex.

Answer based on 19 reviews

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Affiliate Management

4.0 (9)

77.78% of 9 reviewers that rated this feature as important or highly important

Track an affiliate partner's promotion of a product or service and any associated sales

Conversion Tracking

4.9 (8)

75.00% of 8 reviewers that rated this feature as important or highly important

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Campaign Management

4.2 (6)

66.67% of 6 reviewers that rated this feature as important or highly important

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Commission Management

4.3 (6)

66.67% of 6 reviewers that rated this feature as important or highly important

Tracking, calculating, and paying commissions and earnings to employees

Contact Database

3.6 (5)

80.00% of 5 reviewers that rated this feature as important or highly important

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

Fraud Detection

4.0 (5)

60.00% of 5 reviewers that rated this feature as important or highly important

Identify and prevent suspicious activity

TUNE 18 features

Track an affiliate partner's promotion of a product or service and any associated sales

Application programming interface that allows for integration with other systems/databases

Manage digital banner ads on company websites or affiliate partner websites

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Manage various distribution channels, build relations with channel partners, and track their performance

Tracking, calculating, and paying commissions and earnings to employees

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Add customized logos and colors to align with company branding

Create and send email blasts/campaigns

Predefined actions automatically performed on the occurance of specific events

Identify and prevent suspicious activity

Establish measurable goals and objectives and track their progress over a specific period of time

Store information about leads or contacts and track, manage and nurture them throughout the sales process

Manage multiple campaigns in one system

Log and store the source of contacts/leads

Track the amount of time users spend on websites

Monitor user activity through engagement methods

Get Advice

We can help you find the software with the features you need.

Features

4.3 (54)

4.3

Based on 54 reviews

## Pricing

Value for money

4.3 (47)

Free Trial

[View pricing plan details](https://www.capterra.com/p/127990/HasOffers/pricing/)

Bootstrap

$499.00

Flat Rate,Per Month

It includes:

-   Advanced Commissioning
-   Advanced Targeting
-   Campaign Management
-   Conversions
-   Data Protection
-   Desktop Tracking
-   Mobile / Mobile Web Tracking
-   Partner API
-   Partner Preparation and Invoicing
-   Payment Preparation and Invoicing
-   Proactive Fraud Prevention
-   Promo Codes
-   Real-Time Reporting
-   Secure Custom Application and Tracking Domain
-   Support

Scale

$1,500

Flat Rate,Per Month

It includes:

-   Advanced Commissioning
-   Advanced Targeting
-   Campaign Management
-   Complete 2-Way API
-   Conversions
-   Creative and Offer Optimization
-   Customer Success Manager
-   Data Protection
-   Desktop Tracking
-   Funnel Metrics
-   Mobile / Mobile Web Tracking
-   Onboarding
-   Partner API
-   Partner Preparation and Invoicing
-   Partner Recruitment
-   Payment Preparation and Invoicing
-   Performance Automation
-   Proactive Fraud Prevention
-   Promo Codes
-   Real-Time Reporting
-   Secure Custom Application and Tracking Domain
-   Support
-   Time-to-Action Report

Enterprise

$799.00

Flat Rate,Per Month

It includes:

-   Active Offers
-   Active Partners
-   Advanced Commissioning
-   Advanced Fraud Detection and Alerts
-   Advanced Targeting
-   Basic Fraud Prevention
-   Complete 2-Way API
-   Creative
-   Multiple Languages and Currencies
-   Offer and Landing Page Optimization
-   Partner API
-   Performance Automation
-   Real-Time Reporting
-   Secure Custom Application and Tracking Domain
-   Third Party Payment Integrations
-   Time-to-Action Report

Value for money

4.3 (47)

4.3

Based on 47 reviews

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## Support, customer service and training options

Customer Service

4.5 (53)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.5 (53)

4.5

Based on 53 reviews

## User reviews

Overall rating

4.6

Based on 63 reviews

Filter by rating

5(42)

4(17)

3(3)

2(0)

1(1)

Mentioned topic

Sorted by most recent

Ryan M.

Marketing Analytics Engineer

Marketing and Advertising

### "Tune is a great way to have our monetized links in one central location"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

9/10

November 22, 2022

Pros

I like that it is really easy to keep track of lots of different campaigns and monetized relationships with our customers. Then, the API is really great and can integrate well with our visualization tools for easy reporting

Cons

I will admit that the UI is very useful but it does feel like it could use a facelift. A little bit of investment in the UI would go a long way.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Alperen A.

Performance Marketing Manager

Marketing and Advertising

### "TUNE review by an advetiser"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 26, 2022

Pros

The product has helped us to run our partnership program at scale globally; as an advertiser we only needed one tracking portal to run our global campaigns even for different brands we own, and TUNE's tracking solution was the key for us to run these successfully with our direct partners.

Cons

TUNE is a great product for both publishers and networks; but there could be some improvements for advertisers; such as, more management on publisher accounts, conversion rejection API for publishers...

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

BK

Brad K.

Marketing

Insurance

### "Tune for regulated industry"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

6/10

August 6, 2022

Pros

I like that the performance management is fairly Easy to use The platform also loads quickly which is nice

Cons

There is no way for me to upload conversions in an automated fashion. Right now, there is a server to server postback function, however that will require additional resources. Impact Radius offers a functionality where you can set up conversions via automated email. This is troublesome as if there are additional conversion events that I wanted to import, then it'd require additional tech resources.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

VJ

Valerie J.

Partnerships

Marketing and Advertising

### "10/10"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 2, 2022

Pros

How easy is it to create tracking links for my partners

Cons

Understanding that tracking, I feel as if sometimes the impressions/clicks/conversions do not add up

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Head of Performance Marketing

Entertainment

### "a lot of features but not "

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

4.0

4.0

Likelihood to Recommend

6/10

August 2, 2022

Pros

They have an excellent documentation of their product and also a reliable customer support. The general pricing is ok and it's a well-known product in the industry. There are a lot of reporting options and featurs. But it's also easy to screw it up.

Cons

The usability is not the best. For example: We can't really track the ROI for our products over time. We also can't just see some single goals in our conversion tracking. There are really complicated set-ups necessary. Customize domain tracking requires additional monthly costs of 100$.

Reasons for choosing TUNE

pricing.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

TW

Theresa W.

self-employed

Marketing and Advertising

### "Excellent Tool!"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

August 2, 2022

Overall this is a great tool for affiliate marketing programs.

Pros

Lots of good stats are available to see what affiliates are doing from production to fraud.

Cons

There are almost too many reports and I find them difficult to maneuver through at times.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

EA

Emily A.

Partnerships Specialist

Transportation/Trucking/Railroad

### "SpotHero Tune Review"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

7/10

July 29, 2022

The reporting has been great for our team! We are easily able to report our analytics to our team as well as the client.

Pros

I like how simple it is to check in on the reporting aspects, not just on the admin side, but on the client side as well.

Cons

I think sometimes it can be a bit too simple. I wish there were more features to be used, and I wish it was easier to detect search.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

WS

Will S.

Technical Business Analyst

Banking

### "Great customer success team, but hard to implement properly"

3.0

Overall Rating

3.0

3.0

Ease of Use

2.0

2.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

3/10

July 28, 2022

Pros

The documentation is robust and easy to make api calls to improve reporting.

Cons

Payout tiers and structures are hard to follow, Proper implementation is challenging to maintain

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Developer

Computer & Network Security

### "Easy integration into other companies systems"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

July 28, 2022

Customer support is very helpful. I had few issues and issues were resolved very fast.

Pros

Easy to use API really helped easily integrate TUNE with Salesfroce CRM system.

Cons

User interface is a bit outdated. It gets job done but feels outdated.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AA

Avner A.

Product manager

Retail

### "Good tracking system with high conversionanagment and low CRM"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

7/10

May 5, 2022

Pros

TRACKING AND CONVERSIONS Manage them is easy and include many options.. Also the API most of the data Needed

Cons

Affiliate management and preformce review. You need today a separate crm and desperate BI syst for it.

Alternatives considered

[CAKE](https://www.capterra.com/p/156223/CAKE-for-Advertisers/)

Reasons for choosing TUNE

Api and UX FOR AFFILIATES

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/127990/HasOffers/reviews/)

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