e3 Software

Direct Mail


5 / 5
29 reviews

Who Uses This Software?

Individuals and small- to medium-sized businesses and organizations looking to expand their reach via easy-to-use email marketing.


Average Ratings

29 Reviews

  • 5 / 5
    Overall

  • 4.5 / 5
    Ease of Use

  • 4.5 / 5
    Customer Service

Product Details

  • Starting Price
    $15.00/month
  • Pricing Details
    Various pricing plans available, including non-recurring fee plans.
  • Free Version
    Yes
  • Deployment
    Cloud, SaaS, Web
    Installed - Mac
    Mobile - iOS Native
  • Training
    Documentation
    Live Online
  • Support
    Online
    Business Hours

Vendor Details

  • e3 Software
  • directmailmac.com
  • Founded 2002
  • United States

About Direct Mail

macOS app that features a suite of powerful email marketing tools: a fun and easy-to-use email template editor, mailing list sign up forms and advanced list management tools, and insightful campaign analytics reports.


Direct Mail Features

  • A/B Testing
  • Auto-Responders
  • CAN SPAM Compliance
  • Customer Surveys
  • Drip Campaigns
  • Dynamic Content
  • Event Triggered Email
  • Image Library
  • Landing Pages/Web Forms
  • Mailing List Management
  • Mobile Optimized Emails
  • Reporting/Analytics
  • Subscribe/Unsubscribe
  • Template Management
  • WYSIWYG Email Editor
  • Data Recovery
  • Email Archiving
  • Email Monitoring
  • Queue Manager
  • Response Management
  • Routing
  • Shared Inboxes
  • Signature Management
  • Spam Blocker
  • Whitelisting / Blacklisting
  • A/B Testing
  • Analytics/ROI Tracking
  • Customizable CTAs
  • Drip Campaigns
  • Dynamic Content
  • Landing Pages/Web Forms
  • Lead Scoring
  • Sales Intelligence
  • Search Marketing
  • Segmentation
  • Social Marketing
  • Website Visitor Tracking

Direct Mail Reviews Recently Reviewed!


Capterra loader

The latest version is great, major improvements and great for my business

Nov 06, 2017
5/5
Overall

4 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: There are online email companies but I always find them a bit awkward. I first tried Direct Mail years and years ago and it was okay and did a job but this year they have updated it which has made the software fantastic.

The email design is really easy and simple with some great free templates built in while still giving you flexibility should you need it to customer deeper. I've changed my current newsletter styles over to the new ones and it's given them a fresh new look and total compatibility no matter what device the emails are read upon.

Being able to delve into who has looked and even clicked is a real big plus point for managing my marketing and I can really target further contact by this response.

You can, of course, buy email credits from them or use your own email sending system. I personally use both, credit from them for my loyal customers and potential customer (the list is huge) through my own servers (it's cheaper for me this way).

Oh, and it also links with y database system - Daylite which helps keeps everything organised an on track.

Overall: It's on my Mac rather than being in the cloud.

Vendor Response

by e3 Software on November 07, 2017

Thanks a million for the review, Terry! We are really glad that you are liking the new update.

I wanted to let you know that we added some great cloud features to Direct Mail a little while ago. You can now save your projects to the cloud, access them from any Mac, and even sync and collaborate with other users. More info is available at our website.

Thanks again!

Great Software but AWFUL management and support after

May 21, 2018
4/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

1 / 5
Customer Support

1 / 5
Value for Money

Pros: One of the easiest and good looking mail sender on the Mac have used it for years. (not anymore though)

Cons: You have to pay them to send using your SMTP, which is fine, but as soon as you offend their very strict rules they disable the whole part of the sending process, meaning the softwares useless. Then thats where you find out the support is AWFUL, as it seems to me theres only 2 people that work there, they refuse to talk on phone, and despite promises when chased up, they don't answer emails. genuinely terrible.

Vendor Response

by e3 Software on May 28, 2018

Thanks for your review, John. Sorry that you had a bad experience. We strive to provide excellent customer service (via email and live chat), and are grateful for the many five star customer service reviews we've received here and on other sites.

In order to maintain a high quality of service, we ask all of our customers to agree to an anti-spam policy that forbids the use of illegal or purchased email lists. If that policy is violated, we are happy to explain how to resolve the issue. However, we are not able to help customers who repeatedly harass and threaten our employees.

Excellent application. Fairly easy to use. Good interface design.

Jan 23, 2018
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

5 / 5
Value for Money

Pros: Best means (by which users are honored in terms of their time for messaging) to communicate with various constituents.

Cons: Often have to retype names of messages as the app updates indiscriminately. Would love to be able to stop sending, then start again without starting at the beginning of the mailing list.

I love using this program

Mar 15, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Pros: I love using this program. But best of all, when my computer damaged a key file, I sent it to Direct Mail. They sent an auto email saying it would be repaired in 24 hours. They sent the file back in two hours and it has worked perfectly ever sense. I highly recommend this program and company.

Cons: I would love this program to some how tie into the Outlook database so I only have 'one' set of contacts.

Capterra loader

A great all-around DM solution

Dec 13, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Pros: Great Templates, Ease of use and customization, Very good analytics. Renders very well on all kinds of devices and there's plenty of additional testing functions. The automatic management of unsubscribers is also very handy. For someone with zero previous DM experience but wanting to send out a weekly newsletter this is fantastic value for money.

Cons: Can't think of anything specific even though I would like to group reports (i.e. comparing flights of the same campaign or issues of the same newsletter. Presently I export to Excel but it would be practical to have these inside.

Capterra loader

Amazing

Sep 20, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: It does everything I'd ask for in an email blast program -- localized software, easy to import, create groups, build templates, send out mail campaigns, collect online data, link with other software, etc.

Cons: The only one thing that I don't like about it is -- if I schedule a number of emails (over the course of the week) and new subscribers come in -- those new subscribers won't get my already-scheduled emails. Because of this, I can't schedule more than 1-2 days of emails.

Overall: Great product. Great customer service!

Best Email Program I've Used

Mar 20, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Pros: I love the look of the application. It is easy to understand and easy to use. Best yet, it's affordable. Rather than paying a monthly fee, I pay when I actually send an email. Since I do not contact my subscribers frequently (average is quarterly), this works out the best for my purposes. Customer service is also excellent.

Cons: I actually cannot think of any cons. I have been very satisfied and recommend the application to other authors all the time.

Capterra loader

Best emailer software I've ever used

Feb 14, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Easy to customize, easy to make the final look good AND easy to check every email to make sure imported exactly as you wanted.

Cons: No metrics server in Canada. (A legal requirement for our usage if we want to get stats.) Otherwise, we'd be using it every day to contact our students and prospective students.

Overall: Does what we want, when we want, and we know exactly what the client will see, which is essential in complicated multiple-option emails.

Great Mail Manager at a great price

Aug 06, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Easy to use, works well, they continually update. Software is free if you use their servers, and they have reasonable pricing tiers.

Cons: Nothing really. It works well, just as advertised

Overall: Been using it for years and never a problem. Clean, easy interface. Can handle your emails through your own servers or theirs--software is free to use if you use their servers. If you have a small list to manage, that is even free. They are constantly updating to software.

Capterra loader

Super cheap emailing service.

May 10, 2018
5/5
Overall

5 / 5
Ease of Use

3 / 5
Features & Functionality

3 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 6.0/10 Not
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Pros: I like that they offer the one time payment for their software in order to use it with your own email servers. It provides a super cheap option for enterprise level emails.

Cons: You get what you pay for. With their one time payment option you don't get much customer service and you'll need to maintain your own servers.

Overall: Affordable enterprise level email management system.

Using this software since years - great value for money

Feb 01, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

4 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: You can buy a one-time fixed "SMTP" licence and use the software without any transactional costs. We send hundreds of thousands of emails without an costs and great convenience. The product never failed to work and is easy to use.

Overall: Great value for money. Forget MailChimp or others, where you pay a lot when your mail lists grow ...

Capterra loader

Outstanding e-mail marketing app

Feb 15, 2018
5/5
Overall

4 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Pros: Consistently improving and enhancing the application. Great value for the money. Outstanding customer support. Excellent selection of easily, editable templates.

Cons: Occassionally requires reading the user guide to get a handle on some of the functionality. Not so much a con as operator laziness.

Mature Mac software experience

Aug 09, 2018
5/5
Overall

4 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Several factors come to mind. 1) It keeps me on the straight and narrow (ie very occasionally I've had subscribers, yes legitimate subscribers, complain that I've sent spam. When this happens I'm alerted in a really helpful way. 2) The software keeps pace with the changes in law regarding unsolicited emails - something that as a micro business I have little time for.

Cons: I can't think of anything to complain about.

Overall: It's a joy to use - the management of addresses is easy and flexible - which, of course, is vital. It takes the grunt out of the job. The accumulated statistics are really useful.

Great program for managing and mailing to lists for business, music promotion, etc.

Dec 26, 2017
4/5
Overall

4 / 5
Ease of Use

5 / 5
Features & Functionality

4 / 5
Customer Support

5 / 5
Value for Money

Pros: Easy to use and easy to manage lists, messages and campaigns. Can get new message campaigns off quickly.

Cons: Takes some getting used to. Using images could be easier. Would really like an iOS version that would work with an iPad Pro.

Fairly intuitive and full featured.

May 01, 2018
5/5
Overall

4 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Works well with Mac.

Very quick and helpful support.

The website is full of useful tips and advice.

Cons: Can't edit source code when using builtin templates.

Only runs on Mac.

Some features undocumented.

Overall: ease of use all 'round

Excellent application. Easy to use. Great value for money.

May 22, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: The product never failed to work and is easy to use, easy to customize, excellent selection of editable templates.

Cons: I actually cannot think of any cons. It works perfectly and has never given me problems and the updates are excellent.

Wonderful piece of software

Jul 18, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I love the fact that i can use my private server to send emails from my company, and the ability to track my emails

Cons: I wish you could disable the bottom of the message that says "this email is sent using directmail for mac"

Great

May 10, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Pros: Easy to send emails, tracking is great and the interface to build the email campaigns so much easier than other products.

Cons: The price is a bit high, but they give you 150 emails a month free to use as you like, so and they have a subscription by month or by email, so, plenty of choices either way.

I'm using Direct Mail from many, many years and still happy

Jan 06, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Pros: Friendly use, I can send a newsletter in few minutes and the best is that I can check the readers, the time of reading and more info very important for marketing

Cons: may be we need more template to choice, but really is difficult to find something that is not working well, but please continue to develop so we can remain with you

Sending mails from an external database was easier before

Jul 13, 2018
3/5
Overall

1 / 5
Ease of Use

2 / 5
Features & Functionality

3 / 5
Value for Money
Likelihood to Recommend: 5.0/10 Not
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Pros: It is doing what I want. Connect to an external database, send mail via an externa provider. But things are not working so well. The thing is that data in database are evolving and, in the new version, I have to re-right the request to the database each time in different adress group coming from different database. Spam test is not working. Preferences ares sometime not kept, situation on the screen for exemple.

Cons: Again it does exactly what i want but less easier than previous version . Main point is database connection.

Overall: Time

Vendor Response

by e3 Software on July 17, 2018

Thanks for your review, Pascal. If you are having any trouble with importing, spam tests, or preferences, please contact our support team and they'll be happy to get things straightened out. Thanks!

Excellent! Love it!

Jan 19, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Pretty much do a lot of things you would expect to be able to do using a marketing email tool. I have been suing it fot he past 3 years! Better then mailchimp. I would highly recommend this to anyone.

Overall: Saved me a lot of time on email marketing, can track the performance of the marketing and emails

I used this mailing tools since 5 years and it's great...

Mar 21, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Customization of the templates, very intuitive and easy to use.

The reports are complete and it's very important to compare data VS SMS campaign results.

Cons: Sometimes we have OPT-In list but recipients clicked on Spam Complaints.

We use filters to be sure that recipients are OK

I've been using Direct Mail for many years, and every new release brings more and better features!

Jan 29, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Pros: Intuitive yet powerful. It's so easy to create a message in .HTML, and simply point Direct Mail to the URL to render a mailing. The reports are easy to create and share - in a matter of seconds. Nothing cumbersome or problematic - it just simply works!

Capterra loader

Excellent mailing solution

Nov 20, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality
Likelihood to Recommend: 10.0/10 Not
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Pros: It is just so user-friendly and intuitive. The reports are great and you can see exactly what responses and view you are getting

Cons: The template editing could be a little more flexible.

Overall: Sending out news letters and promotional material to customers and users is a cinch.

Amazing piece of software that keeps its promises

Apr 17, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Pros: Ease of use, simplicity, import/export features, messages-addresses-reports always ready and visible at glance.

Cons: The only, minor issue, is that you always have to check the sender email. There are no other issues, as far as I can notice.

Looking for an Apple native app and does it better than Constant Contact or MailChimp? It's here!

Jan 29, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Pros: I have TOTAL control in all facets from creation to execution; publishing, campaign follow up, and the minutia details. All here

Capterra loader

5 Reasons Why I Love It

Oct 02, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality
Likelihood to Recommend: 8.0/10 Not
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Pros: 1. It is user-friendly; you could be the least tech savy person and can still figure out how to use it.

2. The free features are sufficient. I have the free one and it is sufficient use for my small NGO

3. The templates are fun and attractive. Whether its a formal invite or press release, the templates available are official yet personalized.

Cons: 1. So far nothing. I don't need to send out more than 150 emails a month for our events so everything is fine.

Easy to use for first time users

Nov 15, 2016
3/5
Overall

5 / 5
Ease of Use

3 / 5
Features & Functionality

3 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 6.0/10 Not
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Pros: Ease of use

Cons: Not that many creative options

Overall: I send out newsletters and have a Mac. This has been a really good system for a first time user. It is also cost effective since goes by how many people are subscribers.

Vendor Response

by e3 Software on September 01, 2017

Thanks for the review, Ashley! We hope you get a chance to check out our latest update, Direct Mail 5.0. It packs a ton of new creative options and an expanded gallery of templates.

Starightforward, simple to use

Sep 18, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

4 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I can't beleive that you can create, customise and send email campaigns so easily

Cons: Nothing as yet; still working with it and have yet to discover a real issue.

Overall: Brilliant