# Waypoint Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about Waypoint Software - reviews, pricing plans, popular comparisons to other Lead Management products and more. Source: https://www.capterra.com/p/129248/Applied-Epic --- # Waypoint Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) Waypoint Software ## What is Waypoint Software? NO PROGRAMMING KNOWLEDGE REQUIRED Create Posting Instructions to receive leads and create new campaigns to send leads in real time to your clients within minutes. We have built Waypoint specifically keeping the EASE OF USE methodology in mind. Whats the use of a powerful Lead Distribution System if its extremely difficult to use. Mostly everything in Waypoint Software is point and click, or copy paste. ## What is Waypoint Software used for? [Lead Management](https://www.capterra.com/lead-management-software/) Overall rating Based on 23 user reviews Reviews sentiment Positive 100% Neutral 0% Negative 0% Starting price $350 Per User, Per Month Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Waypoint Software?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://waypointsoftware.com&name=Waypoint Software) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Waypoint Software 4.9 (23) VS. [4.5 (4,451)](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/) Starting Price $350 Per User, Per Month Starting Price $20 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.9 (23) Ease Of Use 4.4 (4,352) Value For Money 4.9 (8) Value For Money 4.3 (3,488) Customer Service 4.9 (22) Customer Service 4.4 (3,496) ## Waypoint Software alternatives [4.4 (18,766)](https://www.capterra.com/p/61368/Salesforce/reviews/) Starting price $25.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 90% of reviewers rated it above 4 stars Highest Rated [4.7 (722)](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/reviews/) Starting price $7.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [4.3 (6,964)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/) Starting price $14.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 85% of reviewers rated it above 4 stars [4.5 (484)](https://www.capterra.com/p/207295/Seamless-AI/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 89% of reviewers rated it above 4 stars [View all alternatives](https://www.capterra.com/p/129248/Waypoint-Software/alternatives/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Campaign Management Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Interaction Tracking Track interaction history by documenting conversations for contacts Lead Capture Automatically identify and save contact information of potential customers Lead Distribution Route and distribute your leads to third party buyers Lead Nurturing Engage with a lead throughout the sales process by actively providing information Lead Qualification Score a lead on their quality or likelihood to buy based on certain behaviors Waypoint Software 8 features Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Track interaction history by documenting conversations for contacts Automatically identify and save contact information of potential customers Route and distribute your leads to third party buyers Engage with a lead throughout the sales process by actively providing information Score a lead on their quality or likelihood to buy based on certain behaviors Divide leads into buckets based on predefined criteria and routing rules Track the progress of long term goals, campaigns, and opportunities, for sales, projects, business ventures etc. Get Advice We can help you find the software with the features you need. Features 4.8 (9) 4.8 Based on 9 reviews ## Pricing Value for money 4.9 (8) Free Trial Basic $350.00 Per User,Per Month Value for money 4.9 (8) 4.9 Based on 8 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.9 (22) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.9 (22) 4.9 Based on 22 reviews ## User reviews Overall rating 4.9 Based on 23 reviews Filter by rating 5(20) 4(3) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent JK Joanne K. Bookkeeper Food Production ### "Wagepoint " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 March 5, 2023 I would say that overall I have had a positive experience with Wagepoint. We went through a couple before Wagepoint and have stayed with them for about 5 years so far and have no intention of changing at this point. Pros I think the best feature of Wagepoint is that it is very user friendly...not hard to figure out at all! Cons The feature I least like is the page view when entering hours and the like. I would like to be able to see the whole line for the employee at one time without having to scroll over. I feel like it is easy to lose your place this way and am more apt to enter info on the wrong line. Switched from [Payworks](https://www.capterra.com/p/235453/Payworks/) It's been awhile, can' t really remember, but I think the problem was that the software wasn't as user friendly and the support wasn't great Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. GS greta s. Freelancer Computer Software ### "I recommend it with confidence" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 19, 2021 Pros Easy to use, it really made my work easier my clients' data is protected, I am very satisfied with Waypoint's efficiency. Cons Until now, I have nothing to comment is okay. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Kecia B. Sr Rep Insurance ### "Nice" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 9/10 August 8, 2019 Pros I use this software on a daily basis to take payment and I Love it Cons crashes a lot needs to be updated a lot of small glitches Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AU Anonymous User Owner Marketing and Advertising ### "Gets the job done" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 7/10 February 14, 2019 Good Pros The flexibility options you have with data Cons Doesn’t include all the features inneeded Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. JK Julie K. Data Mgmt Director ### "Waypoint is a user friendly automated data software platform" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 0/10 February 21, 2018 Pros I use Waypoint for data validation, mailing, data aggregation and enhancement. It is very easy to use. The customer service is amazing! Any questions I have are answered within the hour and their IT dept sends me screenshots and jumps on skype calls anytime I need. Its easy to learn and easy to use. Plus the reporting is in real time so I can see stats anytime a client calls. Cons I really don't have any dislikes about the software. The office is on the east coast and I am on the west coast so I was nervous about the time difference, and that they wouldn't be accessible when I need them at the end of the day, however they seem to be available when I need them, even after hours. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. IB Ian B. Owner Marketing and Advertising ### "Great Product" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 15, 2016 Although we have not bheing using this product for a particularly long time, our experiences have all been good - very easy to use, highly recommend. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor July 19, 2016 Ian It has been an absolute pleasure working with your team. You guys really do have a solid company and we are so excited to be a part of helping your company grow. You will be seeing some major updates to Waypoint over the coming weeks and months. :) Thank you so much for being a loyal customer we are not a company without customers like you!! :) Mason Arnao President / Waypoint Software DV Dan V. Owner Marketing and Advertising ### "Blueprint June 2016 Review" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 28, 2016 Amazing software, designed perfectly, easy to use, and VERY robust! I am very impressed! I was very hisitant to switch from my own proprietary software, but when I expiereiend the smoothness of this software, I was very impressed. I haven't had one down day yet! Pros daily posting, pulling data, setting up posts. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. NA Nicholus A. Marketing and Advertising ### "Waypoint Rocks!!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 22, 2016 Using the software for over 4 years never been disappointed. The ease of use is unreal when it comes to setup and management of all types of campaigns. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. EA Elesha A. President Marketing and Advertising ### "Waypoint makes lead segmenting/distribution easy. No coding required. Anyone on the team can do it." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 22, 2016 2013 was the first time I used Waypoint, I remember saying to my colleague that this changes the game because I don't need to read or code to use it. Waypoint allowed us to take large data sets and customize them quickly. The lead distribution features make setting up new buyers a clean and easy process. Pros Gui interface and ease of use Cons No affiliate tracking clicks and calls Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. TG Tracy G. Director ### "Great lead management system!" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 0.0 0.0 Customer Service 5.0 5.0 Likelihood to Recommend 0/10 February 21, 2016 My experience with Waypoint has been nothing but positive for the past year I've been using their platform. They are always on point when I have a question or need, and they have even built out certain functionalities for me at no extra cost. The platform is very straight forward in terms of user friendliness, so that's always a plus in my book. The only con I would share is that there is very little reporting ability from a macro standpoint, but I know they are working on expanding things in that department. Overall I would highly recommend this company and their product(s) to anyone looking for a system to manage their lead flow. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/129248/Waypoint-Software/reviews/) Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. 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