# Page 2 | Cision Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 2 - Is Cision the right Public Relations solution for you? Explore 89 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/129611/Cision/reviews --- Cision 3.8 (89) [View alternatives](https://www.capterra.com/p/129611/Cision/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 2 - Reviews of Cision ## Showing most helpful reviews Showing 26-50 of 89 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use JP Juliette P. Consultante Junior Public Relations and Communications Used the software for: Less than 6 months ### "Avis d'une consultante presse junior" December 20, 2023 3.0 Pros Cision est un logiciel simple d'utilisations, qui permet de switcher d'un client à un autre rapidement et facilement. La veille média est concluante et rapide : les parutions tombent toute la journée. Selon moi, c'est le meilleur logiciel de veille pour la presse print. Cons Cependant, quelques parutions peuvent échapper des radars Cision. Il est donc primordial de faire sa veille personnelle à côté. Switched from [Meltwater](https://www.capterra.com/p/123153/Meltwater/) Meltwater n'était pas efficace pour la presse print. De plus, la veille tombait plus de 24h après les parutions des articles. Review Source EB Eva B. Consultante Junior Presse et Influence Public Relations and Communications Used the software for: 6-12 months ### "Cision un outil indispensable pour les RP ! " December 20, 2023 3.0 Malgré tout j'utilise le logiciel tous les jours et c'est un outil indispensable en RP ! Il facilite la vie et me fait gagner du temps !!! Pros Pige les articles automatiquement donc pas de recherche manuellement à faire ! C'est donc in gain de temps inconsidérable ! Cons Quelques articles passent à la trape et le temps de récupération des articles et parfois long Review Source VR Verified Reviewer Senior Account Executive Marketing and Advertising Used the software for: 2+ years ### "Still the Industry Leader " November 29, 2018 5.0 Again, Cision still rules the field. Having had experience with several other similar platforms I can say that it remains the most reliable product out there to get the job done. Pros While many will say that the platform is a bit dated, Cision remains the gold standard in its field. The reliability, usability, and overall data quality makes me an extremely satisfied customer. Cision certainly excels at obtaining contact information and list building. Cons Cision's data analysis could be better. I often find myself using a service like Netbase to get deeper data concerning "what" people are saying exactly. Review Source LL Lea L. Director, Marketing Communications Used the software for: 2+ years ### "Good if you're on a budget, but..." September 20, 2017 2.0 I'm so disappointed with all of the people I've encountered at Cision over the past 18 months. Pros This is a great affordable solution for those monitoring their media (and social media) mentions and you're on a budget. Cons 1\. The interface is clunky 2. Sometimes they miss monitoring sites that may be firewall/subscription protected 3. Customer services isn't the best - you are dependent on Cision to change the keywords you're monitoring for vs having the freedom to do it yourself. 4. Training was not clear. We went through it several times, and never received the same guidance. Very confusing. And when there were changes mid-subscription, it took a week to get our new updates implemented and support to use the newer interact. 5. When renewing our service, our sales rep made promises on the phone and discussed price with us. We received a contract a week later with 5 days to sign and return it OR they threatened to increase our price by 5-7%! Completely unacceptable, as we have had a relationship with Cision for years! Our company has a process to sign a contract, and it's definitely longer than 5 days! Review Source HH Heather H. Content Marketing Manager Consumer Services Used the software for: 2+ years ### "I want to like it" December 18, 2019 3.0 I was actually the person who convinced my boss to purchase Cision for a start-up I was at in 2018. It was helpful, but I'm not sure if it was entirely worth the expense. In part, it was because I didn't have buy-in from necessary stakeholders and there was a significant time investment to sifting through to find contacts. In my current position, I inherited Cision from a predecessor. Again, I feel the money could be better spent elsewhere. Again, it's probably because less the platforms fault and more because we don't have the internal resources to fully dedicate to PR. I've always found the customer service there to be incredibly friendly and helpful. Pros The HARO subscription that comes with this product is incredibly handy. The contact database is useful, especially when I was trying to find blogs willing to review a new product. Cons The search felt a little cumbersome at times, and I've come across some outdated data. It's very labor intensive to sift through to find valuable contacts and establish a rapport with them. The software doesn't replace a PR professional with solid industry contacts. It bothers me that I can't set up my own listening devices and had to reach out to our rep any time I wanted to make a change. I've yet to come across anything in their that didn't pop up on other alerts I have set up in other platforms, so that piece of the software felt redundant for me. Review Source VR Verified Reviewer Account Coordinator Used the software for: 1-2 years ### "Quick, easy to use, impactful" April 30, 2018 4.0 Pros As a PR professional, Cision is vital to me. I use it everyday and it can be a huge help in identifying targets across the globe. They are always updating the platform and making it easy to save and search lists. Cons I don't like how when you use the quick search, having the right spacing of the publication name is important to finding the publication. Additionally, cision will sometimes kick you out of the platform while you are working on lists and those lists wont get saved and you have to start all over. The look and feel of the platform is a little outdated and could use a refresh. Review Source NC Ninon C. Assistante Relation Presse Marketing and Advertising Used the software for: Less than 6 months ### "L'outil nécéssaire à une veille efficace et précise" December 12, 2023 4.0 J'utilise cision tous les jours dans mon métier de RP, j'ai appris facilement à me servir du logiciel, et c'est le seul outil qui me permet d'effectuer une veille quotidienne efficace. Pros L'outil est simple d'utilisation, tous les facteurs peuvent être affinés afin de trouver les informations utiles et pertinentes. Cons L'outil ne reconnaît pas toujours les bons articles, toutefois ce défaut n'est que ponctuel. Review Source VR Verified Reviewer Digital Marketing Manager Public Relations and Communications Used the software for: 2+ years ### "A solid tool" October 13, 2019 5.0 Would recommend Cision for capturing media coverage. Pros I use Cision at least on a weekly basis to search for media coverage for a multitude of clients. What a lifesaver. It does an amazing job to find media coverage worldwide and some stuff on social media. Cons It takes a while to set up for each client. Thank god that Cision support helps with this. Sometimes connecting with your Cision rep is difficult and takes time. Their social media coverage needs some work but they have made strides. Alternatives considered [Meltwater](https://www.capterra.com/p/123153/Meltwater/) Review Source VR Verified Reviewer Director Political Organization Used the software for: Less than 6 months ### "PR Newswire for Mexico just did not work for us" May 2, 2019 1.0 Overall we are very unhappy with PR Newswire. We won't be using it again, not after this first bad first impression. Pros The only pro that we can think of is the simplicity of submitting your release online. It seemed simple enough. Also their 1800 customer service was helpful with technical questions. Cons We started with PR Web and they wanted to sell us the services from PR Newswire, their promise was that they will have a better reporting, better chance to have press releases picked up by media, etc. -- We sent out a first press release and the results were terrible. The report was pretty much the same as PR Web, which is an automatic publication from their partners on sites that are really not reputable at all. They even have personal blogs listed. -- When we contacted the representative in charge of our account he said "Your press release had great results" and then he suggested we create a google alert to see where our press release was published. We tried this service with the idea that it would be better than paying a free lance PR agent in México. We paid for 1 release double of what we paid the agent in a whole month and we absolutely regret joining this service. -- It might work for other areas but for Mexico it absolutely does not work. The WORST part is the lack of willingness to help the client resolve the problem. They offered no solutions or help. Review Source DZ David Z. Head of PR Computer Software Used the software for: 6-12 months ### "Ok media database, good monitoring, and everything else is disappointing." February 22, 2019 3.0 Ok media database, good monitoring, and everything else is disappointing. Pros The Cision database is fairly complete. If you know who you are looking for, you can usually find their name and contact information there. The news monitoring function — alerts which track news published online — does a fairly good job of giving me a heads-up about coverage. If you want to track coverage by source type against particular names or keywords, Cision monitoring will sometimes produce sources that Google alerts will not, and it will usually beat the alerts by a day or so. Cons Reporter discovery is hard. Beat designations within Cision seem very rudimentary and “thick”— reporters listed as “Technology,” for instance, might cover “artificial intelligence” or “embedded analytics” or “machine learning” or some combination of the three. Given the fact that an off-beat pitch can easily result in a communications representative being added to a reporter’s spam list, it’s critical that you know exactly what a reporter is writing about, or risk having no way to contact a reporter ever again. For media search, I needed Boolean search. Cision promised that functionality but, without getting too far into the limitations of their archiving, their provider agreements, and their search functionality, I found it a very clunky and inefficient way to search coverage on the fly. It's also super frustrating to be told that a publication is "in the database" but isn't searchable, because of licensing covenants. Review Source OL Olivia L. Consultante RP Public Relations and Communications Used the software for: 6-12 months ### "Très bon outil mais n’est pas un robot " December 19, 2023 5.0 Très pertinent, et nécessaire dans notre travail de tous les jours en tant que RP Pros La pige quotidienne est à jour, en revanche, une deuxième vérification est toujours nécessaire pour ne rien louper. Cons La communication des nouvelles parutions, Review Source jB jeanluc B. directeur Writing and Editing Used the software for: 2+ years ### "Entreprise à éviter" March 12, 2020 1.0 Service comptable complétement désorganisé, facturant deux fois, facturant à tord etc. désagrables au téléphone. Pros Base de données pas toujours mise à jour. Infos parfois erronées Cons Le gros problème est l'organisation del'entreprise. Ils facturent à tord et à travers, de façon opaque. On se retrouve avec plusieurs factures impossible à vérifier car lié à des consommation de points (lis aux parutions obtenus). La résiliation ne se fait que par lettre AR. Il vous menace si ce n'est pas fait un mois avant la date d'échéance et il n vous la rappelle pas , bien sûr. Et il y a de grosses procédures de relances avant même la date d'échéance des factures. Review Source KA Katie A. Communications Manager Non-Profit Organization Management Used the software for: 2+ years ### "Clunky Compared to Competitors" September 13, 2022 3.0 Overall I would not recommend Cision because of the issues we experienced, but some of their tools are strong and it could be worthwhile depending on what you need. Our predecessors had chosen Cision, and while we did renew a couple of times due to the poor timing of making a transition, we eventually switched to Meltwater to consolidate our vendors and have a more user-friendly tool. Pros Cision's reporter database is much more robust than Meltwater's, as they have trade/niche publications and more complete staff listings. You could also do more customization with the e-blasts. Cons We had a terrible experience with the constant switching of reps, but even worse was that it took literal hours to pull metrics for our Board of Directors. I Review Source VR Verified Reviewer Senior Corporate Communications Specialist Hospital & Health Care Used the software for: 2+ years ### "Solid, Basic Monitoring Software" July 29, 2021 4.0 Overall, Cision is an imperfect but very necessary tool for anyone in the PR and communications field. Pros Cision allows us to track the online conversation surrounding a certain topic, and allows us to keep a pulse on how our company and products are being discussed. Cons Sentiment is an issue. Cision automatically grades content as positive, negative, or neutral, but it is FAR from a perfect process. Often times, certain trigger words result in something being graded a certain way, but the context is not interpreted. For instance, a headline may read "XYZ platform prevents bad customer experiences" but because the Cision software sees "bad customer experiences" it is automatically graded as a negative sentiment, despite being positive. This creates a decent amount of manual effort to sort through all content. Review Source Joshua T. Digital Marketing Specialist Internet Used the software for: 1-2 years ### "Cision does the work for you" May 4, 2019 5.0 We did a lot of manual grind searching in Google and Bing for opportunities, Cision has helped us quicken that process without worrying if we had a good resource to reach out to or not. Pros The ability to reach out and find people for link ops or for content ops is amazing. The reach and database they have built for this is impressive. We've done several "expert pieces" for clients and the fact we can use this to curate the content we have has sped up our process. Cision's quality of reporters is also nice to trust. We know they don't let just anyone in their database and it allows us to pick and chose who we want to work with. Cons It's pricey, but you pay for the high quality of resources which benefits you and your clients in the long run. Review Source VR Verified Reviewer Account Director Marketing and Advertising Used the software for: 2+ years ### "Necessary evil of the PR industry" March 26, 2019 3.0 Pros Once you have figured out how to navigate Cision to get the information you need, it is relatively straightforward to use. Can be a good starting point when building lists, etc. Cons Missing critical reporter contact information across all types of publications, not very "smart" in terms of search and pulling only the truly relevant results from keywords. Review Source Jake T. Account Manager Marketing and Advertising Used the software for: 1-2 years ### "The Only Press Release Tool Worth The Time & Money" September 6, 2019 5.0 Cision is an excellent partner for releasing, disributing and getting visibility for press releases. Our news feels seen - in the best way possible - and feels like we have a very effective partner in Cision. Pros Cision makes users feel like their press releases and news are being seen and heard by the correct audiences and that such press releases actually make some waves - we have consistenly seen feeback, outreach and other traffic when posting to and using Cision. Cons My only complaint with Cision is that their internal search can sometimes qualify or disqualify press releases for certain topics/categories/indsutries into diferent baskets and categories than they ought to belong to, but this has a seemingly minimal impact on a campaign's overall performance. Review Source VR Verified Reviewer Associate Digital Strategist Public Relations and Communications Used the software for: 2+ years ### "Cision " August 23, 2018 3.0 While its a business necessity for my line of work, Cision could be a smoother experience overall and could be more user friendly. Pros Cision is a great resource to have when evaluating media outlets and using it as a database to access contacts of these media outlets Cons Hard to navigate, UVM seems overly inflated, and not all the outlets are accessible online. Also, when searching for outlets its hard to navigate because the online version of news is considered a separate outlet from the paper or magazine version, when they're owned by the same entity. Review Source NL Natasha L. COO Public Relations and Communications Used the software for: 2+ years ### "The best overall system" August 18, 2022 5.0 Pros This software has everything you need for PR management I one spot: press releases, contact lookups, media monitoring. This is the premium system to use. Cons The media monitoring alerts can be a little tricky to setup and remove. Review Source VR Verified Reviewer PR Assistant Public Relations and Communications Used the software for: 1-2 years ### "Cision Review" January 17, 2019 2.0 I often use Cision to find out the readership of different media outlets, or to find emails of media contacts. Pros I use this software in my work in PR, and find it useful for finding information needed regarding media outlets and media contacts. Cons I find that often the information is out dated when it comes to numbers, emails, etc. Review Source Cris R. Assistant Content Marketing Manager Writing and Editing Used the software for: 1-2 years ### "Great tool for PR" August 30, 2021 5.0 Pros We use this to help build our media lists to reach out to media with Cons I feel like the breadth of reporters on this database is not good as some other reporter databases. Review Source VR Verified Reviewer VP MarCom Higher Education Used the software for: 2+ years ### "Powerful but less relevant" December 30, 2021 4.0 Pros Useful database of media contacts, very helpful in identifying key contacts as we moved into new markets. Cons Unfortunately, with the changing landscape of journalism and the disappearance of "beat" reporters, the usefulness of the product decreased for us. Review Source VR Verified Reviewer marketing coordinator Computer Software Used the software for: 2+ years ### "The megaphone your press release needs. " June 27, 2021 5.0 If you are needing to distribute your press releases to a wide spread audience, this is easily the number one way to do so. With an easy to use dashboard, their massive connections, and fantastic customer service. Pros The ability to live track press releases is a huge deal and presented in a clean easy to use dashboard. During setup, it's extremely easy to set up exactly what you want. A member of the team will call you to confirm that everything is exactly what you want before going live. The direct connection they have to massive news outlets makes this a crucial tool for press releases. Cons If you need a more defined and niche audience to be reached, the price could almost triple in some points. Which makes it unrealistic in most cases. Review Source VR Verified Reviewer Marketing Consultant Marketing and Advertising Used the software for: 1-2 years ### "Serves a purpose but I don't love it " September 14, 2020 2.0 It can be useful if you just need your release "published" so you can point to it and you don't want this to just occur on your own site. After sharing a few from here I have since decided to simply post them to my own site and then push out via my own audiences. Pros If you need a press release "published" (even if just to Cision) this is a good option. I've used the lowest level a few times for this reason. It can create a professional page to share but don't expect any real pick up from putting out on Cision (at least on the least expensive level). Cons We didn't get any pickup. (to be fair, I didn't expect much as I used the lowest level they offer) Also, the interface is pretty dated. Review Source VR Verified Reviewer Law Department- Litigation Clerk Management Consulting Used the software for: 6-12 months ### "Makes PR work easier than ever" May 10, 2018 5.0 Pros I used this when i interned in the PR world. It made my job SO much easier. The searches are effortless and it brings you right to the contact information that you need. Cons Sometimes you can be searching for a blogger or media outlet with a very general name and have to pick through to find the right one. Review Source Similar Products Featured