---
title: "Zoho Analytics Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Zoho Analytics Software - reviews, pricing plans, popular comparisons to other Data Analysis products and more."
source_url: "https://www.capterra.com/p/129749/Zoho-Analytics/"
page_type: "product"
language: "en"
---

# 

 Zoho Analytics Software Review 2026: Features, Integrations, Pros & Cons

Last updated on July 21, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Users](#users)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Zoho Analytics

## What is Zoho Analytics?

Zoho Analytics is comprehensive, versatile, GenAI-powered data analytics platform that helps you analyze data from anywhere. With native cross-source integration with 500+ data sources, it simplifies data consolidation and provides a complete view of your business. Build data pipelines to seamlessly integrate, clean, prepare, transform, and enrich data automatically. Create dynamic, interactive visualizations and use advanced augmented analytics capabilities, including predictive and diagnostic analytics, while delivering intelligent insights and recommendations. Zoho Analytics also offers fine-grained access controls for secure sharing and allows users to schedule automated email delivery for reports and dashboards.

## What is Zoho Analytics used for?

[Data Analysis](https://www.capterra.com/data-analysis-software/)[Dashboard](https://www.capterra.com/dashboard-software/)[Data Visualization](https://www.capterra.com/data-visualization-software/)

Recognitions

Shortlist

Overall rating

Based on 361 user reviews

Reviews sentiment

Positive

91%

Neutral

7%

Negative

2%

Starting price

$30

Flat Rate, Per Month

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

-   Business Intelligence / 2026
-   Data Analysis / 2026
-   Dashboard / 2025
-   Data Visualization / 2025
-   Reporting / 2025

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

## Zoho Analytics alternatives

Highest Rated

[4.7 (135)](https://www.capterra.com/p/141678/Phocas-Software/reviews/)

Starting price

$150.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[4.3 (331)](https://www.capterra.com/p/119119/Domo/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

85%

of reviewers

rated it above 4 stars

[4.5 (390)](https://www.capterra.com/p/109731/Minitab-Statistical-Software/reviews/)

Starting price

$1851.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[4.5 (26)](https://www.capterra.com/p/162524/DataTap/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/129749/Zoho-Analytics/alternatives/)

## FAQs about Zoho Analytics

Overview

### What problems does Zoho Analytics solve?

Zoho Analytics solves scattered reporting, manual spreadsheet consolidation, and poor visibility across sales, marketing, support, finance, and project data by pulling multiple sources into customizable dashboards and scheduled reports. Operations teams, managers, marketers, sales leaders, and small business owners use it to track KPIs, spot trends, and reduce manual status updates.

Answer based on 240 reviews

Overview

### Which roles and teams benefit most from Zoho Analytics?

Zoho Analytics is most used by executives, operations leaders, analysts, and customer-facing business teams that need centralized reporting and decision support. CEOs, directors, and owners monitor performance dashboards, while managers, accountants, and analysts track KPIs, financials, and trends. Marketing, business development, and engineering teams use it to measure campaigns, pipeline activity, and product data.

Answer based on 337 reviews

Overview

### What company size and industries is Zoho Analytics built for?

Zoho Analytics is for CXOs, sales managers, analysts, consultants, spreadsheet users, and ISVs, with 71% of reviewers from small businesses and Information Technology and Services leading at 15%. It also serves midsize companies at 16% and enterprises at 13%, with strong adoption in Computer Software at 10% and Marketing and Advertising at 9%.

Answer based on 361 reviews

Features and Usability

### What are the key features of Zoho Analytics?

Zoho Analytics includes core BI features like data analysis, custom reporting, dashboard reporting, and chart visualization, plus differentiators such as data connectors for databases, spreadsheets, CRM, and QuickBooks. It also offers drag-and-drop report building, scheduled email reports, SQL queries, and Zia natural language search for AI-assisted insights.

Answer based on 163 reviews

Pricing

### How much does it cost and what fees or limitations are included?

Zoho Analytics starts at $30/month for the Basic plan for up to 2 users, with Standard at 60, Premium at 145, and Enterprise at 575. A free version and free trial are available. Reviewers often call it affordable, but some cite higher costs for extra rows, big data volumes, and smaller organizations.

Answer based on 69 reviews

Integrations

### Which third-party tools and platforms does Zoho Analytics integrate with?

Zoho Analytics integrates with Zoho CRM, Zoho Books, Zoho Expense, Zoho Mail, Zoho Projects, OneDrive, Box, Amazon Connect, Salesforce Sales Cloud, and QuickBooks Online. It also supports over 40 integrations overall, including Google Drive, Google Workspace, HubSpot CRM, Mailchimp, and Microsoft Excel.

Answer based on 57 reviews

Getting Started and Support

### How easy is it to onboard and train a team on Zoho Analytics?

Zoho Analytics offers live online sessions, webinars, videos, and documentation to help teams get started. Reviewers say nontechnical users and self-learners can pick up basic reporting fairly quickly, while admins, analysts, and teams building advanced reports, SQL queries, or multi-table setups usually need more time and guidance.

Answer based on 33 reviews

Getting Started and Support

### What customer support options does Zoho Analytics offer, and how do users rate the experience?

Zoho Analytics offers email/help desk, FAQ/forum, a knowledge base, phone support, and 24/7 live rep support. Users often describe support as helpful, patient, and effective, with strong phone assistance and useful documentation. Still, some report slow response times, repeated follow-ups, unclear guidance, and inconsistent help for more technical issues.

Answer based on 95 reviews

Data analysis

### How well does Zoho Analytics handle data analysis?

Zoho Analytics handles everyday data analysis well with broad data connections, flexible reporting, and clear dashboards. Small and midsize teams often use it to combine sources, filter metrics, and spot trends, though advanced analysis, large datasets, and complex joins can feel restrictive or require more experienced setup.

Answer based on 163 reviews

## Who uses Zoho Analytics?

Based on Capterra reviews from the past 4 years

Talk to a software expert

to get a free software list  
tailored to your business needs

## Features

AI summary

Based on 3,887 Data Analysis reviews

Capterra data shows that buyers of data analysis software rank the following features as their top priorities:

-   **Multiple Data Sources** (**47%** of reviewers rated this feature as critical)
-   **Reporting/Analytics** (**47%**)
-   **Dashboard Creation** (**43%**)

Zoho Analytics supports all three of the features reviewers value most: **Multiple Data Sources**, **Reporting/Analytics**, and **Dashboard Creation**. Together, these capabilities help businesses bring data together from different systems, track performance through reports, and present insights in clear dashboards, allowing teams to make faster, better-informed decisions.

Reporting/Analytics

4.6 (89)

65.17% of 89 reviewers that rated this feature as important or highly important

View and track pertinent metrics to find patterns and gain insights from data

Dashboard Creation

4.5 (31)

67.74% of 31 reviewers that rated this feature as important or highly important

Creation and customization of dashboards

Data Import/Export

4.4 (49)

48.98% of 49 reviewers that rated this feature as important or highly important

Import and export data to and from software applications

Data Visualization

4.6 (94)

61.70% of 94 reviewers that rated this feature as important or highly important

Graphical representation of data

Reporting & Statistics

3.8 (6)

83.33% of 6 reviewers that rated this feature as important or highly important

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Data Connectors

4.4 (87)

54.02% of 87 reviewers that rated this feature as important or highly important

Connect to big data sources

Zoho Analytics 85 features

### All Features
- Access Controls/Permissions: Define levels of authorization for access to specific files or systems
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Ad hoc Query: One-off queries made on an as-needed basis
- Ad hoc Reporting: Generate one-off reports that meet information requirements
- AI/Machine Learning: Software program that continuously adjusts its behavior based on observed data
- Alerts/Escalation: System alerts about the need to escalate an issue or request
- Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
- API: Application programming interface that allows for integration with other systems/databases
- Application Development: Build unique software tools based on your specific requirements
- Charting: Manage patient documentation describing all clinical interactions, diagnoses, procedures, medications, etc.
- Collaboration Tools: Provides a channel for team members to share AI models, media files, communicate, and work together
- Customizable Branding: Add customized logos and colors to align with company branding
- Customizable Dashboard: Alter the layout and content of dashboards
- Customizable Reports: Alter the layout and content of reports
- Customization: Create labels for products that contain required information such as colors, sizes, dates, etc.
- Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics
- Dashboard Creation: Creation and customization of dashboards
- Data Analysis Tools: Analyze survey results via statistical testing or crosstabs directly within the software
- Data Blending: Merge data from multiple sources to a single data set
- Data Capture and Transfer: Import, collect, and capture data from multiple sources
- Data Cleansing: Removes data that is incomplete, inaccurate, or irrelevant from a dataset
- Data Connectors: Connect to big data sources
- Data Discovery: Discover and connect variety of data sources to the application for analysis
- Data Extraction: Automatically retrieve and pull information from documents, websites, images, data sets, and other sources
- Data Import/Export: Import and export data to and from software applications
- Data Integration: Combining data from different sources and providing a unified view
- Data Management: Ability to handle large datasets
- Data Quality Control: Establish guidelines about how much and what kind of data can be stored in the repository
- Data Synchronization: Synchronizing data between two or more devices/systems and automatically updating changes to maintain consistency
- Data Transformation: Translate EDI formats into data suitable for use with company applications.
- Data Visualization: Graphical representation of data
- Database Support: Supports common databases such as MySQL and Oracle
- Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components
- ETL: Process of extracting, transforming, and loading data
- Financial Reporting: Generate reports to assess the financial performance of an organization
- Forecasting: Form predictions based on past and present data/trends
- Functions/Calculations: Perform various mathematical calculations using the data
- Generative AI: Use AI to generate content in the form of text, images, videos, etc.
- Geographic Maps: Visualize locations on a map
- High Volume Processing: Process and analyze large volume of data
- Information Governance: Accountability over info/data that ensures appropriate behavior in the valuation, creation, storage, use, archiving & deletion of info.
- Integration into Third Party Applications: Embed/link applications into third party software so it can be accessed within a third party system
- Interactive Elements: Various components within a system including buttons, clickable icons, hover effects, and more
- Interactive Reports: Edit and personalize data view as needed
- Key Performance Indicators: Quantifiable metrics to track objectives, gauge milestones, and evaluate the success of a particular activity
- KPI Monitoring: Tracking the status of previously identified performance measurements
- Marketing Reports: Reports specific to marketing and associated campaigns
- Mobile Access: Access software remotely via mobile devices
- Mobile Dashboards: View and present dashboard on mobile devices
- Mobile Reporting: Access reports on mobile devices
- Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user
- Multi-User Collaboration: Two-way actions and communication between multiple users in real time
- Multiple Data Sources: Allows users to manage data from a number of sources
- Natural Language Search: Ability to interact with the application using human languages such as English
- No-Code: Drag and drop/visual interfaces that allow non-tech users to build without writing code
- Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc.
- Predictive Analytics: Predict future data based on historical data sets
- Private Dashboards: Share dashboard screen within private user groups
- Profitability Analysis: Evaluate the degree to which business operations bring monetary gains
- Public Dashboards: Publish dashboard publicly on various platforms
- Publishing/Sharing: Share pre-configured sets of data organized and presented in a specific manner with the organization
- Query Builder: Tool that allows users to create and execute database queries without needing to know the underlying syntax of the database
- Real-Time Analytics: Analyze and gain insights into data in real-time
- Real-Time Reporting: Active reporting of data and metrics
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Role-Based Permissions: Set & manage permission levels based on user roles and restrict access to only authorized individuals
- Sales Reports: Reports specific to sales analysis for trends and strategies
- Sales Trend Analysis: Analyze the current state of sales data to accurately understand trends and forecast future sales numbers.
- Scheduled/Automated Reports: Set a time to generate routine reports automatically
- Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria
- Self Service Data Preparation: Access, combine, transform, and store data without the help of an IT department
- Self-service Analytics: Generate reports on your own without IT involvement
- Sentiment Analysis: Categorize emotions expressed and identify if they are positive, negative or neutral
- Single Page View: Display aggregated data points on one page for a bird's eye view assessment
- Single Sign On: Allow users to access multiple services after entering their login credentials once
- Storytelling: Ability to present data insights in the form of a story to the audience
- Streaming Analytics: Monitor and visualize trends across live data streams
- Templates: Sample files or documents that could be customized as needed or used as is
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- Trend Analysis: Review data from past periods to reveal recurring tendencies and predict future performance
- Trend/Problem Indicators: Visually identify direction of development and areas that require attention
- Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data
- Visual Discovery: Process of visually navigating data and applying analytics to detect patterns, gain insight, and answer specific business queries.
- Widgets: An extended application or connector that enables users to perform additional services with their current set of tools

---

Get Advice

We can help you find the software with the features you need.

Features

4.3 (344)

4.3

Based on 344 reviews

## Pricing

Value for money

4.3 (303)

Free Trial

Free Version

[View pricing plan details](https://www.capterra.com/p/129749/Zoho-Analytics/pricing/)

Basic

$30.00

Flat Rate,Per Month

It includes:

-   .5 Million Rows
-   Daily Sync
-   Live Connect
-   Unlimited Reports and Dashboards

Standard

$60.00

Flat Rate,Per Month

It includes:

-   Access Logs
-   Data Alerts
-   Data Backup
-   Data Snapshots
-   Groups Support

Premium

$145.00

Flat Rate,Per Month

It includes:

-   Activity Logs
-   Advanced Data Preparation
-   Analytics Portal Add-on
-   Logo Rebranding
-   Premium Support Add-on
-   Private Links
-   Zia Insights

Enterprise

$575.00

Flat Rate,Per Month

It includes:

-   1 Analytics Portal
-   5x Performance
-   Live Chat Support
-   WorkSpaces
-   Visualization

Custom

Custom Quote Available

Value for money

4.3 (303)

4.3

Based on 303 reviews

## Integrations

[

Google Drive](https://www.capterra.com/p/161425/Drive/)[

Dropbox](https://www.capterra.com/p/143068/Dropbox-Business/)[

Microsoft Excel](https://www.capterra.com/p/176574/Excel/)[

Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[

Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[

Google Workspace](https://www.capterra.com/p/247901/Google-Workspace/)[

OneDrive](https://www.capterra.com/p/161304/OneDrive/)[

SurveyMonkey](https://www.capterra.com/p/253516/SurveyMonkey/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.2 (309)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.2 (309)

4.2

Based on 309 reviews

## User reviews

Overall rating

4.4

Based on 361 reviews

Filter by rating

5(192)

4(137)

3(25)

2(4)

1(3)

Mentioned topic

Sorted by most recent

IW

Isla W.

Marketing Manager

Music

### "Powerful Data Insights, Needs Patience to Master"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 27, 2026

Pros

Its ability to pull data from various sources like Google Ads and our CRM, then blend it for custom marketing dashboards, is super helpful. We can track campaign performance and see trends much clearer than before. The range of visualisations available is pretty solid.

Cons

Honestly, for someone without a strong analytics background, the initial setup and learning curve for some of the more advanced features, like custom SQL queries, took a bit to figure out. It can feel a bit overwhelming at first, not a huge deal once you get going but it’s a barrier.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JL

James L.

Support Officer

Computer Software

### "Zoho is Average"

3.0

Overall Rating

3.0

3.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

4.0

4.0

Likelihood to Recommend

5/10

January 17, 2026

An average product, not great but not poor either. Works OK but there are better solutions available with better value for money

Pros

Average data reporting and Google analytics is a better product with deeper data analysis. Security was an issue I felt could be better. No bugs and issues so that was good.

Cons

Found the reporting not up to my expectations and Google analytics is a better product with deeper data analysis

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Craig M.

Other

Insurance

### "Zoho Analytics"

3.0

Overall Rating

3.0

3.0

Ease of Use

2.0

2.0

Features

3.0

3.0

Customer Service

3.0

3.0

Likelihood to Recommend

0/10

January 13, 2026

Pros

Building reports in Zoho analytics is a pretty easy process to select metrics and add filters on the data.

Cons

Connecting new data or fields that are required from another system seems to another step that I require someone with experience.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

SP

Simoney P.

Marketplace Manager

Consumer Goods

### "Ready to use Analytics for everything "

5.0

Overall Rating

5.0

5.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

July 6, 2025

As mentioned, once the program is understood, it really is worth the effort of working through the bumps in the road to have a personalised system tailored for your needs.

Pros

Once you understand it, the process of setting up a personalised system is as easy as one two three.

Cons

That you need someone to explain some things and it's not always straightforward. I wish more was taught at the Zoho events

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JD

Joy D.

Sales Specialist

Pharmaceuticals

### "High Performance Achieving "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

May 18, 2025

We always works professional with real-time data,from multiple sources and perfect simplified customer's journey as well accurate sales forecasting.

Pros

Dynamic visibility (360° view) sales performance,deals pipelines, simplicity of identifying inefficiencies and ease of optimizing sales processes.

Cons

If we close one eye on learning curve,the performance is unquestionable.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MC

Mark C.

Area manager

Environmental Services

### "Zoho daily user "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

May 4, 2025

Very good experience. Very little if any downtime for upgrades as well.

Pros

Ability to develop multiple dashboards with real time data. Cudtimize when and where you need them to be.

Cons

Can become overheleming until you place shortcuts where you need them.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

KW

Kamal W.

Business Analyst

Logistics and Supply Chain

### "Zoho Analytics - The Feauture"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

8/10

May 2, 2025

Pros

Ease of use and expanding functionality. Lots of connectors that are ever expanding

Cons

Modular dashboard layouts. Coming from powerbi have less control on the overall design

Switched from

[Microsoft Power BI](https://www.capterra.com/p/176586/Power-BI/)

Integration with other Zoho products and ease of use and data prep

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AP

Adam P.

ERP specialists

Transportation/Trucking/Railroad

### "zoho Analytics review "

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

2/10

May 2, 2025

Pros

Simple layout that is easy to navigate..

Cons

Not being able to put mine users into groups

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RZ

Richard Z.

Data analyst

Transportation/Trucking/Railroad

### "Very good thanks"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 2, 2025

Pros

Everything was great really enjoyed it, the explanations were very clear thank you for the presenters

Cons

No nothing to mention about it just wanted to let you know that I am going to be purchasing this thanks

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

SR

Soph R.

Franchise Development Manager

Retail

### "Zoho Analytics Review"

5.0

Overall Rating

5.0

5.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

May 2, 2025

Excellent tool to break down and compare multiple data sets. Easy to set up dashboards for different areas of the business for quick reference tools

Pros

The ability to compile and integrate data from multiple areas and using AI to verify trends and improvements

Cons

It can be difficult to learn the coding at first but once you have guidance or complete a tutorial, it becomes easier to navigate

Switched from

[Smartsheet](https://www.capterra.com/p/79104/Smartsheet/)

It was already set up when I joined the company but it wasn’t being used to its full capacity

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/129749/Zoho-Analytics/reviews/)

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