--- title: "TourTools Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about TourTools Software - reviews, pricing plans, popular comparisons to other Travel Agency products and more." source_url: "https://www.capterra.com/p/12994/TourTools/" page_type: "product" language: "en" --- # TourTools Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on August 26, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) TourTools ## What is TourTools? Comprehensive solution for package tour operators; scheduled, custom, group or FIT; receptive, outbound, event management. CRM throughout the complete business cycle. Reservations, operations, AR, AP, P/L, extensive reporting. Fully customizable to fit your business and product models - entry screens, database structure, business rules, processes and reports. Integrated web engine: bookings, payments, e-marketing with tracking tools. Scalable from 1-250 users, on-site or remote. ## What is TourTools used for? [Tour Operator](https://www.capterra.com/tour-operator-software/)[Travel Agency](https://www.capterra.com/travel-agency-software/) Top alternative Featured Overall rating Based on 3 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $345 Per User, Per Month Free trial not available Includes Free Version Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for TourTools?[Manage this product listing](https://www.g2.com/products/tourtech-systems-tourtools/claim_requests/new?auto=true) ## TourTools Overview Updated August 2026 AI summary TourTools offers small businesses in the travel agency and tour operator space a solution for managing reservations, client details, itineraries, and payments. With features spanning accounting integration, online booking, sales pipeline management, and reporting, it also supports promotions and status tracking. TourTools is available via cloud and desktop platforms for both Mac and Windows environments. ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### TourTools 5.0 (3) VS. [4.5 (19)](https://www.capterra.com/p/135112/TravelWorks/reviews/) Starting Price $345 Per User, Per Month Starting Price $145 Flat Rate, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 5.0 (3) Ease Of Use 4.5 (528) Value For Money 5.0 (3) Value For Money 4.6 (502) Customer Service 5.0 (3) Customer Service 4.8 (522) ## TourTools alternatives Highest Rated [WeTravel](https://www.capterra.com/p/163474/WeTravel/) [4.8 (528)](https://www.capterra.com/p/163474/WeTravel/reviews/) Starting price $79.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/163474/WeTravel/) [Perk](https://www.capterra.com/p/171040/TravelPerk/) [4.7 (425)](https://www.capterra.com/p/171040/TravelPerk/reviews/) Starting price $99.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/171040/TravelPerk/) [Lanes & Planes](https://www.capterra.com/p/183676/Lanes-Planes/) [4.6 (685)](https://www.capterra.com/p/183676/Lanes-Planes/reviews/) Starting price $95.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/183676/Lanes-Planes/) [Ezus](https://www.capterra.com/p/190113/Esus/) [4.7 (61)](https://www.capterra.com/p/190113/Esus/reviews/) Starting price $75.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/190113/Esus/) ## FAQs about TourTools Overview ### What company size and specific industries is TourTools built for? TourTools is designed for group tour operators in the USA and Canada, making it a fit for travel businesses that organize and manage group tours. The vendor description does not specify a company size, but it clearly targets operators in the tour and travel industry. Features and Usability ### What are the key features of TourTools? TourTools offers online booking, reservations management, and central reservation system tools for handling bookings. It also includes CRM, client management, and sales pipeline management for customer records, plus itinerary creation, package creation, quotes/estimates, payment processing, pricing management, reporting/analytics, and vendor management. Getting Started and Support ### What training and onboarding options does TourTools offer? TourTools provides in person training, live online sessions, and documentation. In person training supports guided instruction with a trainer, live online sessions allow remote instruction in real time, and documentation gives teams written material for self-paced reference and feature review. Getting Started and Support ### What customer support options does TourTools offer? TourTools provides 24/7 live rep support for users needing direct help at any time. Support details beyond this channel are not listed, and no reviewer feedback is available to describe response speed or helpfulness. ## Features AI summary Based on 432 Travel Agency reviews Capterra data shows that buyers of travel agency software rank the following features as their top priorities: - **Online Booking** (**58%** of reviewers rated this feature as critical) - **Reservations Management** (**46%**) - **Payment Processing** (**42%**) TourTools supports all three of the features reviewers value most: **Online Booking**, **Reservations Management**, and **Payment Processing**. Together, these capabilities help travel businesses accept bookings online, manage reservations accurately, and process customer payments in one system, allowing teams to handle trip planning more efficiently and deliver a smoother client experience. Accounting Integration Integrate with a third-party accounting system Activities Booking Allows businesses to offer customers reservations for a variety of activities. Central Reservation System Update and maintain information on inventory and rates to manage guest reservations in real time Client Management Manage contact details and communication with clients CRM Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system For Travel Agencies Serves travel agencies TourTools 20 features ### All Features - Accounting Integration: Integrate with a third-party accounting system - Activities Booking: Allows businesses to offer customers reservations for a variety of activities. - Central Reservation System: Update and maintain information on inventory and rates to manage guest reservations in real time - Client Management: Manage contact details and communication with clients - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - For Travel Agencies: Serves travel agencies - Itinerary Creation: Planning and organizing a detailed schedule or plan of activities for a particular event, trip, or project - Multi-Day Booking: Bookings that last more than one day - Online Booking: Book meetings and appointments through a website or digital platform - Package Creation: Sell multiple products or services together, as a set - Payment Processing: Accept, record, and reconcile financial transactions - Pricing Management: Tool used to determine accurate pricing and product eligibility for borrowers - Promotions Management: Design, communicate, and distribute incentives to perform a specific action - Quotes/Estimates: Generate quotes or estimates for customers - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Reservations Management: Manage the entire lifecycle of a reservation, from the initial booking to the actual service or event - Sales Pipeline Management: Pipeline view and tracking lead status - Status Tracking: Track the status over time for a request, process, asset, or transaction - Vendor Management: Ability to track and store all vendor-related information, such as contacts, services offered, terms, etc. - Website Management: Built-in website builder or integration with third-party site --- Features 5.0 (3) 5.0 Based on 3 reviews ## Pricing Value for money 5.0 (3) Free Version Basic $345.00 Per User,Per Month Value for money 5.0 (3) 5.0 Based on 3 reviews ## Support, customer service and training options Customer Service 5.0 (3) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 5.0 (3) 5.0 Based on 3 reviews ## User reviews Overall rating 5.0 Based on 3 reviews Filter by rating 5(3) 4(0) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent AK Aram K. President Leisure, Travel & Tourism ### "Tour Tools for Our Tourism" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 23, 2020 The ability to change and adapt the software to meet current standards and needs helps continue to make this program essential for our business. Pros Tour Tools is comprehensive and customizable, both for tour management and client communication. It offers the capability to properly tailor documentation and scripting to suit each unique trip we offer. As expectations of the consumer change, Tour Tools offers the ability to match those expectations and continue to strengthen our brand. Cons The visual aspect of the software looks a little outdated, but it does not impact the functionality. Reasons for choosing TourTools We chose Tour Tools/FileMaker more than 12 years ago, and have not considered moving. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. JD C. Director of Marketing Leisure, Travel & Tourism ### "TourTools is great!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 27, 2020 Pros We implemented TourTools a couple of months ago and we have been delighted with the software & the customer service TourToools has provided. TourTools offers extremely comprehensive and detailed solution for Tour Operators. It is also user-friendly. The folks at TourTools are very supportive. \[SENSITIVE CONTENT HIDDEN\] have provided excellent support in importing our data up front and tweaking the system so that it suits our needs. \[SENSITIVE CONTENT HIDDEN\] did a phenomenal job with training. If you commit to learning this system, it will definitely increase operational efficiency and allow you to capture valuable data to help you grow your company. I would definitely recommend TourTools! Cons TourTools solution is really comprehensive. It is almost like it was custom-designed for our specific business. So far, I don't have many complaints! It's made my job way easier and our team way more efficient. Thank you TourTools! Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AS Amy S. Director of Sales Leisure, Travel & Tourism ### "TourTools Review" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 2, 2019 Working with the TourTools support team has been a fantastic experience! They are very responsive and very patient with all my questions as I’m learning the system! They are also quick to offer answers and solutions to my questions, including countless customizations to the program to make it work for my company with all our varied customers’ travel needs and reservations. And the best bonus is that they are very friendly and courteous! I feel like I have made new friends within the TourTools team that I enjoy chatting with on a regular basis! 😊 Pros I absolutely LOVE the TourTools software! It is completely revolutionizing how we do business, allowing us to be much more efficient and effective. The system helps us offer better customer service with quicker response times to client needs. Cons TourTools works flawlessly for the group tour market (both retail and pre-formed groups) but there are quite a few customizations that need to be made for the FIT market. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.