--- title: "Follow Up Boss Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Follow Up Boss Software - reviews, pricing plans, popular comparisons to other Real Estate CRM products and more." source_url: "https://www.capterra.com/p/130020/Follow-Up-Boss/" page_type: "product" language: "en" publication_date: "2026-10-19" --- # Follow Up Boss Software Review 2026: Features, Integrations, Pros & Cons Last updated on October 19, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) Follow Up Boss ## What is Follow Up Boss? Customer relationship management solution designed to help real estate agents assign leads, manage outbound and inbound calls, and review lists of pending or active clients using a unified interface. Key features of the platform include two-way texting, batch emailing, call recording, email open and click tracking, appointment management, lead source reporting, and more among others. It also enables administrators to automate drip engagement emails and call logging processes. ## What is Follow Up Boss used for? [Real Estate CRM](https://www.capterra.com/real-estate-crm-software/)[CRM](https://www.capterra.com/customer-relationship-management-software/)[Real Estate Agency](https://www.capterra.com/real-estate-agency-software/) Overall rating Based on 58 user reviews Reviews sentiment Positive 90% Neutral 3% Negative 7% Starting price $69 Per User, Per Month Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Follow Up Boss?[Manage this product listing](https://www.g2.com/products/follow-up-boss/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Follow Up Boss 4.5 (58) VS. [### CINC](https://www.capterra.com/p/152829/CINC/) [4.1 (249)](https://www.capterra.com/p/152829/CINC/reviews/) Starting Price $69 Per User, Per Month Starting Price $1000 Other, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.5 (58) Ease Of Use 4.2 (249) Value For Money 4.2 (46) Value For Money 3.7 (228) Customer Service 4.4 (49) Customer Service 4.2 (235) ## Follow Up Boss alternatives [BoldTrail](https://www.capterra.com/p/176447/BoldTrail/) [4.4 (565)](https://www.capterra.com/p/176447/BoldTrail/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 87% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/176447/BoldTrail/) [Lofty](https://www.capterra.com/p/157457/Lofty/) [3.8 (128)](https://www.capterra.com/p/157457/Lofty/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 70% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/157457/Lofty/) [TOP PRODUCER](https://www.capterra.com/p/152143/Top-Producer-CRM/) [4.0 (323)](https://www.capterra.com/p/152143/Top-Producer-CRM/reviews/) Starting price $129.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 75% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/152143/Top-Producer-CRM/) Highest Rated [Sell.Do](https://www.capterra.com/p/151826/Sell-Do/) [4.7 (134)](https://www.capterra.com/p/151826/Sell-Do/reviews/) Starting price $34.99 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/151826/Sell-Do/) [View all alternatives](https://www.capterra.com/p/130020/Follow-Up-Boss/alternatives/) ## FAQs about Follow Up Boss Overview ### What problems does Follow Up Boss solve? Follow Up Boss solves missed lead follow-ups, scattered contact records, and slow response times by centralizing leads, automating texts and emails, and routing inquiries by source, location, or price. Real estate agents, team leaders, and small brokerages benefit from clearer lead ownership, mobile access, and visibility into agent activity. Answer based on 22 reviews Overview ### Which roles and teams benefit most from Follow Up Boss? Follow Up Boss is most used by real estate agents, Realtors, brokers, and investor-led teams managing leads, client follow-ups, and property-related communication. Team managers and operations leaders use it to assign prospects, monitor activity, and standardize sales processes, while transaction coordinators and marketing staff track handoffs and campaign responses. Answer based on 58 reviews Overview ### What company size and industries is Follow Up Boss built for? Follow Up Boss is built for small real estate businesses, which represent 95% of reviewers, and supports high-performing agents and growing teams using multiple lead sources and connected tools. Midsize businesses account for 4% of users, while consumer services and financial services each represent 2% of reviewers. Answer based on 58 reviews Features and Usability ### What are the key features of Follow Up Boss? Follow Up Boss includes contact management for organizing databases, linking related contacts, and merging duplicates. Its lead management features support lead routing, groups, and group inboxes, while email marketing provides email templates and campaigns for nurturing leads. Calendar management syncs communications and events, with reminders for scheduled follow-up. Answer based on 12 reviews Pricing ### How much does it cost and what fees or limitations are included? Follow Up Boss starts at $69 per user per month on the Grow plan, which includes a free 14-day trial. Pro costs $499 per month for up to 10 users, and Platform costs $1,000 per month for up to 30 users. The dialer add-on is $39 per user. Answer based on 8 reviews Getting Started and Support ### What training and onboarding options does Follow Up Boss offer? Follow Up Boss provides live online sessions, webinars, and documentation to help teams get started. Live online sessions support guided setup and questions in real time, webinars cover structured training topics, and documentation offers written reference material for self-paced review and feature lookup. Answer based on 3 reviews Getting Started and Support ### What customer support options does Follow Up Boss offer? Follow Up Boss provides chat support. Users describe the support experience as helpful and responsive, with strong onboarding, training, and tutorials. Some also note that setup can take customization, but support and user feedback channels help address issues and product requests. Answer based on 8 reviews Features and Usability ### How well does Follow Up Boss manage real estate leads? Follow Up Boss keeps real estate leads organized, routed, and visible so agents can follow up quickly. Teams value lead aggregation, source-based distribution, automated texts and emails, action plans, and mobile access. Some users report occasional issues with lead-source details, while others want deeper reporting on lead progression. Answer based on 22 reviews Features and Usability ### How well does Follow Up Boss manage client relationships? Follow Up Boss centralizes client details, communication history, notes, tasks, and appointments for daily relationship management. Real estate agents and virtual assistants value contact filters, reminders, templates, call logging, and visibility into each client’s stage. Some teams report inconsistent alerts or tagging, and larger organizations may find company-wide access costly. Answer based on 18 reviews ## Features AI summary Based on 1,459 Real Estate CRM reviews According to Capterra reviewers, these are the features buyers prioritize most when evaluating Real Estate CRM software: - **Contact Database** (**60%** of reviewers rated this feature as critical) - **Client Management** (**54%**) - **Customer Database** (**49%**) Follow Up Boss includes other capabilities that Capterra reviewers also rate highly, such as **Contact Management** (**54%**), **Lead Management** (**54%**), and **Lead Capture** (**52%**). Together, these features help real estate teams keep prospect and client details organized, track leads through the sales process, and bring new opportunities into the pipeline more efficiently, allowing teams to respond faster and manage relationships with greater consistency. Contact Management 4.7 (26) 61.54% of 26 reviewers that rated this feature as important or highly important Manage, organize, and store contact information Lead Management 4.6 (27) 59.26% of 27 reviewers that rated this feature as important or highly important Store information about leads or contacts and track, manage and nurture them throughout the sales process Email Marketing 4.0 (26) 38.46% of 26 reviewers that rated this feature as important or highly important Create and send email blasts/campaigns Calendar Management 4.2 (19) 36.84% of 19 reviewers that rated this feature as important or highly important Track and manage schedules and meetings via an integrated calendar Client/Property Matching 4.1 (14) 21.43% of 14 reviewers that rated this feature as important or highly important Match clients or tenants with suitable properties based on their specific requirements, preferences and budget Email Templates 4.7 (3) 66.67% of 3 reviewers that rated this feature as important or highly important Pre-made examples and templates for emails Follow Up Boss 34 features ### All Features - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - API: Application programming interface that allows for integration with other systems/databases - Appointment Management: Manage various aspects of appointments including booking, rescheduling, canceling - Calendar Management: Track and manage schedules and meetings via an integrated calendar - Call Logging: Collects essential call data such as call origin, call destination, call length, and other transaction details - Client/Property Matching: Match clients or tenants with suitable properties based on their specific requirements, preferences and budget - Collaboration Tools: Provides a channel for team members to share AI models, media files, communicate, and work together - Contact Management: Manage, organize, and store contact information - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Customer Journey Mapping: Visualize and analyze customer experience across all touchpoints and channels - Data Import/Export: Import and export data to and from software applications - Data Security: Protect sensitive data for digital privacy - Document Storage: Store and organize documents in a centralized system - Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components - Email Management: Manage, store and organize emails within the system or via third-party apps - Email Marketing: Create and send email blasts/campaigns - Email Templates: Pre-made examples and templates for emails - Forecasting: Form predictions based on past and present data/trends - Interaction Tracking: Track interaction history by documenting conversations for contacts - Lead Capture: Automatically identify and save contact information of potential customers - Lead Distribution: Route and distribute your leads to third party buyers - Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process - Marketing Automation: Automate workflows and trigger campaigns based on customer actions - Mobile Access: Access software remotely via mobile devices - Mobile App: Access the system via a mobile application - Multi-Channel Communication: Allows communication with customers or users via multiple channels such as phone, email, live chat, etc. - Reminders: Timed notification for any upcoming task, deadline, appointment, or activity - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Sales Pipeline Management: Pipeline view and tracking lead status - Segmentation: Group leads or contacts based on their specific characteristics - Task Management: Create, manage and track all task activities and progression - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Workflow Management: Create, design and manage workflows for repetitive tasks --- Get Advice We can help you find the software with the features you need. Features 4.3 (58) 4.3 Based on 58 reviews ## Pricing Value for money 4.2 (46) Free Trial [View pricing plan details](https://www.capterra.com/p/130020/Follow-Up-Boss/pricing/) Grow $69.00 Per User,Per Month It includes: - 7-Day a Week Phone & Email Support - Automatic Lead Follow up - Company Number With 2-Way Texting - Drip & Batch Emailing - Mobile App - Unlimited Leads & Contacts Pro $499.00 Flat Rate,Per Month It includes: - 7-Day a Week Phone & Email Support - Automatic Lead Follow up - Call Reporting & Recording - Company Number With 2-Way Texting - Drip & Batch Emailing - Mobile App - Personalized Onboarding - Team Leaderboard - Unlimited Leads & Contacts Platform $1,000 Flat Rate,Per Month It includes: - 7-Day a Week Phone & Email Support - Automatic Lead Follow up - Call Reporting & Recording - Company Number With 2-Way Texting - Dedicated Success Manager - Drip & Batch Emailing - Mobile App - Personalized Onboarding - Team Leaderboard - Teams Within Teams - Unlimited Leads & Contacts - White-Glove Onboarding Value for money 4.2 (46) 4.2 Based on 46 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.4 (49) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.4 (49) 4.4 Based on 49 reviews ## User reviews Overall rating 4.5 Based on 58 reviews Filter by rating 5(42) 4(10) 3(2) 2(2) 1(2) Mentioned topic Sorted by most recent Linda G. Broker Associate Real Estate ### "Great CRM for Real Estate" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 2, 2026 I've been using it since I started in Real Estate and it has been a life safer for keeping me organized and staying on top of my leads and past clients. Pros It is very easy to learn and easy to use. You can view all your contacts in one place and has a great sorting tool. Cons It's a little pricey, especially if you want to add more users. I currently use it solo, but if I expand I would need to add team members. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. KN Keeli N. Director of Operations Real Estate ### "Solid CRM for Real Estate Teams" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 19, 2026 We are very satisfied with Follow Up Boss and with the support we receive from our Follow Up Boss Rep. Pros FUB is user-friendly for agents and for the administrative team. New features and upgrades are released often, and we appreciate that it continues to improve functionalities. Cons The inbox could use some more upgrades, and I know that their product team is actively working on that. Switched from [Lofty](https://www.capterra.com/p/157457/Lofty/) Chime was not able to integrate with our transaction management system and we wanted to work with Daniel Poston to integrate our sales and operations processes. Alternatives considered [Lofty](https://www.capterra.com/p/157457/Lofty/) Reasons for choosing Follow Up Boss We were using Chime previously, which is now Lofty. It was very clunky. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Jodi L. Real Estate Broker Associate Real Estate ### "Follow Up Bos excels at user friendliness" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 6, 2026 It's been great for the most part. There are some glitches with the system, like not getting notifications when they are enabled. Pros I love that it's simple to use, and has a great mobile app. It allows for me as a team leader to pay attention to the most important parts of a lead. Cons I wish it had more automations and allowed to send batch text messages. I also wish it could include auto create newsletters/relevant emails. Switched from [BoldTrail](https://www.capterra.com/p/176447/BoldTrail/) It wasn't user friendly and I hated the mobile application. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Lisa L. Owner Real Estate ### "It's an addiction! " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 December 22, 2025 Love it. Can't live without it. We are true believers. If it could jump out of the computer and make people make the calls is pretty much the only thing it doesn't do :) Pros It does the job it intends to - reminds you in a very easy and persistent want to do your follow ups! The dialer works great and provides recordings for future review. Cons The price. It's very expensive. However it's addictive - once you're in, it's worth it! The Ai component is helpful but needs work. It often isn't accurate. Switched from [TOP PRODUCER](https://www.capterra.com/p/152143/Top-Producer-CRM/) Top producer was starting to suck. Wanted a better crm. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AN Anonymous User Real Estate Agent Real Estate ### "A few bugs that need fixing" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 3.0 3.0 Customer Service 5.0 5.0 Likelihood to Recommend 6/10 September 4, 2025 Overall good experience but not great. The platform has a few bugs that need to be worked out. For the most part everything functions correctly but its frustrating to just not know if something is going to work how it is supposed to. Pros I like that there are a lot of customization capabilities and the customer support is great. Nice to be able to collaborate internally in each profile. Pretty user friendly and easy to get started- not a huge learning curve as a user. Cons The tagging system wasn't reliable within the platform. Sometimes tagging an internal contact would work and they would get a notification and sometimes it simply wouldn't work at all. Very frustrating to have to follow up multiple times. Also- texts from clients show up in an odd way. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. SF Sarah F. Real estate agent Real Estate ### "Everything in One Place" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 8, 2025 I went from a team where my admin did a lot of back end programming of emails, lead distribution etc. When I went solo, I knew I wanted to keep using FUB for its familiarity and ease of use. I’m a big visual person and I find the colours, text and layout very appealing and aids in the use of the system. Pros It’s very user friendly. I like how I can display my entire CRM at once, add tags to classify my contacts and send out batch emails with ease. Cons There are so many features that I haven’t had the opportunity to explore them all. The best CRM tool is the one you use properly — I just need to commit more time to exploring features and implementing them to support my business growth. I prefer the web browser over the app. The app is good for quick notes on the go but for batch emailing and reports, the desktop version is needed. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. ZK Zuen Kay M. TC Real Estate ### "FUB review" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 3.0 3.0 Likelihood to Recommend 8/10 March 13, 2025 If you’re focused on lead conversion, follow-up automation, and team collaboration, Follow Up Boss is one of the best CRMs for real estate. However, if you need full transaction management or a lower-cost solution, you might consider alternatives. Pros Automatically assigns and tracks leads from various sources like Zillow, Realtor.com, and Facebook. Cons Pricing can be high, especially for solo agents or small teams. Switched from [Sierra QMS](https://www.capterra.com/p/233227/Sierra-QMS/) More functions that are necessary for the business Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. PH Peggy H. Realtor Real Estate ### "Follow up review" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 January 7, 2025 Send and tracking emails along with scheduling tasks. Pros TI like the ability to have different ways to send different types of formats to my clients and leads. Cons Just getting started so not sure what I don't like. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. DP Dhanushi P. Realtor Real Estate ### "Follow up like a BOSS!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 August 13, 2024 Overall, I find follow up boss is an integral part of my business. I don’t know if there is anything else out there that has matched up to following up and keeping track of clients. It is one of the best CRM‘s I’ve ever used. Pros I love how follow up boss has SmartLess task reminders and gives you a full report of what your day looks like. This really keeps me on top of things as I’m beginning to build my real estate business. It also helps with following up and following through with clients. Cons My least favorite part is the way the lists are generated. Switched from [Referral Maker CRM](https://www.capterra.com/p/161832/Referral-Maker-CRM/) Follow up boss has better systems than the referral maker. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AA Amber A. Realtor Real Estate ### "Used this with my previous broker " 3.0 Overall Rating 3.0 3.0 Ease of Use 3.0 3.0 Features 3.0 3.0 Customer Service 0.0 0.0 Likelihood to Recommend 3/10 June 7, 2024 Pros It’s had a dialer that would auto dial clients Cons It was hard to navigate and find your own people and clients when implemented with a large team Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/130020/Follow-Up-Boss/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. 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