# Page 5 | Creatio CRM Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 5 - Is Creatio CRM the right Sales Force Automation solution for you? Explore 134 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/130149/bpm-online-CRM/reviews --- Creatio CRM 4.7 (134) [View alternatives](https://www.capterra.com/p/130149/bpm-online-CRM/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated May 26th, 2026 # Page 5 - Reviews of Creatio CRM ## Showing most helpful reviews Showing 101-125 of 134 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use TA Tawsif A. Marketing Project Executive Used the software for: 6-12 months ### "Great company, very good communication and one-to-one help, decent platform. " July 12, 2017 4.0 Pros It is very customizable and suits most of our needs. The customer service is fantastic and always willing to help. Nataly from bpmOnline at times went above and beyond her duties to help out. Cons Sometimes the software can be very clunky and unresponsive. It can sometimes also act inconsistently with how it performs. Review Source PB Pieter B. Administrator Banking Used the software for: ### "Excellent service" September 13, 2016 5.0 Bpm'online helped us to improve our customer relationship. The complete information about a client was recorded in one location, so that the staff could keep a track of it and access information when it was necessary. Bpm'online strengthened our growth ' we started from the satellite offices in the Netherlands & Austria and plan to roll out globally with the head-office in Germany. Pros It was a pleasure to work with the bpm'online team. The team demonstrated the flexibility and support throughout entire process. We were also happy with a dedicated Customer Success Manager. It eased the process, provided us with the useful guides and tips. Using a full bundle product enhanced our operational processes since we had the tools to manage the entire customer journey from customer acquisition to customer retention. Cons I cannot say that I \`dislike something about the system, however you need to consider to have trainings prior to the deployment. Review Source Olena G. Used the software for: ### "The best CRM I've used in years" November 2, 2016 5.0 After long research bpm'online works for me from the beginning even with default configuration. Overall it's the best CRM I've used in years. Pros Bpm'online is absolutely essential for me - it organizes all my day-to-day activities. Cons I have no complaints. It stacks up well against other comparable CRM systems. Review Source JV Jan V. owner Information Technology and Services Used the software for: 6-12 months ### "Amazing product" September 16, 2016 5.0 Never seen a more complete platform then the bpm'online platform. It looks good, feels good, easy to use, more than complete and value for money. Pros The easy way to change the dashboards are very nice and usefull. The system has been beuilt with the needs of the user in mind and the need of the customer as a starting point Cons I really don't know. Review Source KA Karina A. Software Engineering Consumer Services Used the software for: 6-12 months ### "Review about Creatio CRM" March 4, 2024 5.0 Pros It is impressed with its capabilities and ease of use. Cons it’s hard to dislike something that makes your life easier Review Source SB Sergio B. IT specialist Insurance Used the software for: Less than 6 months ### "CRM + BPM " February 10, 2017 5.0 I think every organization should continually work on improving its operational efficiency, and we are not an exception. When selecting standard CRM solution to track our contacts, insurance products and all the bunch of the documents, we've discovered bpm'online, which not only could provide us with traditional CRM features but also offered powerful tools to manage business processes. You get 2 in one. Moreover, not only you have the ability to design your own processes from scratch, but also use already existing ones, built according to best practices in many different industries. Pros In bpm'online I can easily create any process and update it any time when I see that the process should be run in a different way, just with simple drag and drop, without any coding and extra efforts. Cons The system has good traditional business process management tools and capabilities to organize dized processes. However, it would be great to have more flexibility to dynamically change steps in the process depending on the context. I heard that such possibility should be added to the next update. Looking forward to test it. Review Source Natalie F. Used the software for: ### "Great automation and sales pipeline management!" November 11, 2016 5.0 We signed up to BPM Online in favour of various other CRM market leaders for a few reasons - its value for money, the entire lead management through to close of an opportunity, automated marketing platform to create trigger emails based on specified activities that new leads may perform Review Source JK Julia K. Head of Marketing Computer Software Used the software for: Less than 6 months ### "Great CRM for a growing business with extensive lead generating activities" November 8, 2016 5.0 We use bpm’online for lead management purposes. From lead generation and integration with our landing pages to tracking channels efficiency and conversion rates. Analytics tools is a big part of the deal as now we can measure success of our marketing campaigns and concentrate on what works best. Pros Plenty of great tools for marketers at a reasonable price. By setting up visual dashboards, we now have the ability to track information on leads and channels. Cons Although it’s always possible to sign up for a training I’d prefer to have more video tutorials available. Nevertheless, whenever I have questions their support is very helpful. Review Source VR Verified Reviewer Used the software for: Less than 6 months ### "User-friednly" November 8, 2016 5.0 Bpm’online is simple and easy to use. Working with the system is fun, customization does not require any programming or coding skills. Overall, bpm’online is a user-friendly system with an extensive functionality. Cons There is nothing much to dislike about the system. Even when I faced some difficulties in the beginning of the implementation, the support team always quickly resolved them. Review Source Victor D. Used the software for: 6-12 months ### "null" August 27, 2016 5.0 Review Source NR Nick R. Marketing Manager Computer Software Used the software for: Less than 6 months ### "CRM to reach out your target audience" December 16, 2016 5.0 Right from the start, our marketing team felt the difference between bpm’online and the previous app we were using. Now, along with proper tools to build the right type of communication with our loyal and new clients, we have instruments to analyze the results and bottlenecks of each business stage. Besides, we are confident to take targeted actions in order to achieve objectives of marketing campaigns. Pros We mainly employ bpm’online for our email and marketing campaigns. The system allows us to keep a complete clients’ history, track client’s behavior and create a message that hits the point in our relationships with each customer. It is also our main analytical tool to analyze bulk emails efficiency and conversion rates. Cons Well, it’s hard to dislike something that makes your life easier, and there’re no serious drawbacks that I can mention. I think our next step would be synchronizing our marketing and sales activities with the help of bpm’online. Review Source DB Dmytro B. CEO Primary/Secondary Education Used the software for: Less than 6 months ### "All business processes are automated within bpm’online CRM" November 5, 2016 5.0 My company have been using BPM Online for many years. Having marketing, sales and service in a single platform has easily been one of the best benefits to date. Outlook integration works perfectly and really saves time for everyone. And from a support standpoint, they provide top-notch service 24/7. Within bpm’online we automate sales processes and pipeline management, email marketing, event management, billing clients’ hours. Pros We have had the full bpm’online CRM for marketing, sales and service for several years now and can’t imagine our business without it. Implementation was very fast and we started using the out-of-the-box processes right away. The best part of the implementation was sales module. Integration was seamless with our other systems. No coding experience or extensive training was needed. Cons To some extend it can be a bit complicated for non-techy users. At the same time, once our team started using it daily, they absolutely loved it. Review Source LS Lana S. Information Technology and Services Used the software for: ### "CRM that is able to solve all business pains and helps to increase profit." September 13, 2016 5.0 I use bpm'online mainly in lead generation and sales. System helped me to generate more leads and close more deals, as a result our profit increased. Pros Business process automation is something I really like in bpm'online. System is smart and leads you through the whole processes from lead generation to closing the actual deal and supporting your client. Everything you need to close a deal successfully is there. Great interface, absolutely user-friendly and rich functionality for very reasonable price. Customer success management is another great thing about bpm'online. I never have problems with my CRM as my CSM thinks ahead of me. Cons There is nothing really to dislike in bpm'online. Review Source EB Ernesto B. Senior VP & Founder Used the software for: 1-2 years ### "bpm'online Studio - Great tool to improve process implementation and easy to use" June 27, 2018 4.0 Pros It is a straightforward product. Its user-friendly interface means spending less money on technical specialists to get what you want out of the product. Cons I don't agree with the price listing for technical support from bpm'online, but they do provide us with a customer success manager as part of the package so I guess there is a balance. Review Source AN Alex N. Used the software for: ### "This CRM turned out to be an extremely helpful solution for our company" February 9, 2017 5.0 We liked the idea of having all departments that deal with the customer in our company ' sales, service - on one platform. Our teams now have a shared customers database with all information about cars purchased, service works, spare parts, upcoming service appointments, etc. With bpm'online we eliminate the problem of a dragged-on conversation with the client, as well as errors in the course of work. Even though there are so many different CRMs on the market, it's still hard to find what you really need for your business. We chose bpm'online because it let us line up the sales and service departments inside our company. Besides, we use bpm'online not only to communicate with our customers but also for our internal operations. Bpm'online turned out to be an extremely helpful solution for our company. Review Source VR Verified Reviewer Visual Storyteller Used the software for: Less than 6 months ### "powerful crm tool" November 18, 2017 4.0 Pros response from the sales team and the willingness to answer my questions. Many vendors just ignore your questions. Cons software can be very clunky and unresponsive. It can sometimes act inconsistently with how it performs. Review Source IC Ignacio C. Information Technology and Services Used the software for: 1-2 years ### "The best CRM experience that I found in the market." September 1, 2016 4.0 I solve sales process and projects for IT company. My user experience is positive. I like high customization possibilities about modules, process and indicators. Pros Customization possibilities about modules, process and indicators Cons I dislike that there insn't a free license option for 1-3 users at least, for startups companies. Review Source JC Jax C. CEO Banking Used the software for: 6-12 months ### "Simply the Best!" March 17, 2016 5.0 Pros There's just so much to like about Bpm’online. From their comprehensive toolset and the way all their products seamlessly blend together into one complete package. To the incredible customer service. Bpm’online goes above and beyond with their software and service. Cons Nothing. Honestly. Maybe simplifying some of the advanced features. But these are "Advanced" features and thus, by definition, require a little more complexity. Review Source IC Ignacio C. Information Technology and Services Used the software for: 1-2 years ### "Complete End to End CRM" March 3, 2016 5.0 Pros The flexibility and fast way to custom and the BPM skin to bring process like the company work Cons The separate CRM versions and to pay each license per separate and not having an unique special price for the complete suite Review Source TS Tatyana S. brand manager Telecommunications Used the software for: Less than 6 months ### "Lifehack for the service team " January 11, 2017 5.0 As our company that depends heavily on the quality of the customer center performance, we felt a big relief as we launched bpm’online customer center. Everything is organized in a way to speed up the workflow and improve service for our customers. We now have the ability to process all clients’ requests timely and without hiring new agents, so the system has become a true asset for our company to step forward towards experience getting more and more positive feedbacks from our customers. Pros In our case, the company has gained its benefits from implementation of the customer center. Especially useful we find agent desktop feature with analysis functions related to work performance for each of our service agents. This helped us to evaluate how much time every agent spends on different activities, reduce time spent on data input and analysis, and increase time spent on phone calls. As a result, we observe a great increase in agents’ efficiency. Cons It did take us time to integrate bpm’online with already existing database, what is definitely neutralized by the quality of the clients’ base we have it now. Review Source AO Alejandr O. IT Coordinator Logistics and Supply Chain Used the software for: Less than 6 months ### "Expirience with Bpm´online" December 29, 2016 5.0 We were having big troubles with a CRM of a big and known ERP because it was not really functional, it was very difficult to give all the power to the sales department. With Bpm´online, they have all the control, in and out of the office. They can track the projects, they can have their contacts, they´re clients, so all the information even in they´re cellphones. Bpm´online it's all we need. Review Source V Valerie Used the software for: ### "Best Business Process Solution" April 9, 2013 5.0 The most productive and comfortable in use business process management system. It puts together all the sales, accounts, campaigns, marketing tools, financial reports, staff performance, emails, calendar etc. The best way to analyse which direction the business should go, and how it can only improve. It is a substantial CRM software for any business. Review Source AM Antonio M. Project engineer Computer Software Used the software for: Less than 6 months ### "Adaptative" October 11, 2018 5.0 It's a excellent CRM with the perfect level of complexity Pros The flexibility of making a bpm process and work areas that allows you to organize the information in the hole system Cons You have to be aware of the changes that you make from the beginning or it would be difficult to go back Review Source DM Daniel M. Used the software for: ### "Best CRM for Travel Agency Marketing Campaigns" September 27, 2016 5.0 With the deployment of the bpm'online software, we aligned the work of our marketing, sales and service teams and integrated data from different locations and channels. What our agents liked is that the bpm'online system enabled them to deliver personalized services and to support each client. Business process management capabilities are a huge advantage of bpm'online for us. Moreover, the bpm'online platform is scalable and flexible and meets the changing needs of the travel market. Finally, the implementation process was thoroughly planned which ensured the success of the project. Review Source DS Dmytro S. Used the software for: ### "Comprehensive CRM tool " December 15, 2016 5.0 I have been using the system almost for a year and I can say that that is a very comprehensive business tool. Before we used several different applications to track information about our clients, the status of deals and their progress and separate apps to track tasks for the team and collaborate. It was really a challenge to switch between them. With bpm'online we have everything in one place and can be focused on real results instead of remembering which app to open to track the information we need. 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