# Page 3 | Zapier Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 3 - Is Zapier the right Integration solution for you? Explore 3049 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/130182/Zapier/reviews

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Zapier

4.7 (3049)

[View alternatives](https://www.capterra.com/p/130182/Zapier/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Page 3 - Reviews of Zapier

## Showing most helpful reviews

Showing 51-75 of 3049 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

JH

Junaid H.  
CEO  
Furniture  
Used the software for: 1-2 years

### "Zapier Review"

March 7, 2025

5.0

100% would recommend if you want to automate your operations and not have to worry to check every app, when you can simply get notifications.

Pros

It connects seemingly to most popular apps like slack, fieldd, google, and keep. Its super useful makes life so easy.

Cons

There is nothing wrong about the app except that sometimes it bugs out and stops working, but thafs very rare.

Review Source

Steve P.  
Head of Sales BD  
Commercial Real Estate  
Used the software for: Less than 6 months

### "Zapier Integration"

August 14, 2025

4.0

Very positive and seems to be a nice company. The product works and that is good enough for me. Would recommend

Pros

Very good value for money and a massive range of integrations. Very easy to use and an invalubale tool

Cons

Not a lot really. Support is not great but not really needed as the system is so easy to use.. Havent used that much to complain!

Review Source

RS

Robert S.  
Operations Manager  
Construction  
Used the software for: Less than 6 months

### "5-star app!"

April 25, 2025

5.0

Customer service is 5 star by far. The willingness of the people working there to help you is what customer service should be.

Pros

The ease of use and the ability to have all my app integrations redirected to one platform.

Cons

Can be a little challenging with API info and linking, small percentage, but it can happen.

Review Source

RH

Ryan H.  
Creative Manager  
Banking  
Used the software for: 2+ years

### "Zapier helped us automate our marketing workflows"

April 30, 2025

4.0

Our experiences has been great. Without Zapier, we would have no way to automate our website engagements. We are dealing with hundreds of submissions each year, so that saves us so much time. And that is all because of Zapier.

Pros

My company uses Squarespace for our website and the tracking is very limited. We moved away from Google Suite and there was no way to easily automate form submissions with Microsoft. Zapier helped us to do that. We can fully automate our marketing emails thanks to Zapier connecting our website to Hubspot. It is pretty flexible and offers a lot of features. Also, their updated pricing plan is great and allows much more on the free version.

Cons

It can be tricky to use at times. Setting up form submissions from Squarespace into Hubspot can be tedious if you are inexperienced. And not being able to use Webhooks without a paid plan is a bit frustrating, but understandable.

Review Source

RR

Rafia R.  
Graphic Designer Visual Branding  
Information Technology and Services  
Used the software for: 1-2 years

### "a helpful automation tool"

December 1, 2025

5.0

Zapier helped me connect several tools without coding. Automations run smoothly and cut down repetitive work in daily tasks.

Pros

The interface is clear, and creating workflows takes only a few minutes. Integrations are numerous, and triggers/actions make automation easy to build.

Cons

Some advanced workflows require higher plans. When many Zaps are active, organizing them properly becomes important.

Review Source

EH

Emily H.  
Marketing and Technology Manager  
Real Estate  
Used the software for: 2+ years

### "Zapier works well"

May 21, 2025

5.0

We use Zapier heavily for outbound email notifications, workflows, and connecting our core technology stack.

Pros

It's excellent for automating tasks and workflows, there are a lot of supported applications and software.

Cons

It can be SO finicky and stop working sometimes, and troubleshooting issues in the platform is a huge pain.

Review Source

MF

MIchael F.  
EP  
Entertainment  
Used the software for: 1-2 years

### "Zapier Makes Connectivity Easier"

April 15, 2025

5.0

Great when the functional connectivitiy works...

Pros

Connectivity for APi's is great when you have a website and want something connected like an email list or another site or app.

Cons

Kind of hard to learn, at first, but sometimes you don't need to know anything to connect.

Alternatives considered

[Albato](https://www.capterra.com/p/228273/Albato/)

Reason for choosing Zapier

Seemed like a cheper alternative that could serve the purpose for smaller cos.

Review Source

NB

Nivetha B.  
Content Specialist  
Information Technology and Services  
Used the software for: 1-2 years

### "Zapier streamlines my work"

December 13, 2024

5.0

Overall, Zapier has been a solid tool for streamlining my workflow. It's not perfect, but it definitely makes my work life easier. The time I've saved is worth the investment, and I appreciate how it helps me focus on more important aspects of my business instead of getting stuck in manual data entry. If you're looking to automate some of your routine tasks, it's definitely worth checking out.

Pros

Zapier has been super helpful in connecting my apps without me having to do everything manually. I love how it automatically moves information between my tools - like when a new lead comes in, it instantly updates my spreadsheet and sends a welcome email. It's saved me a ton of time, especially with repetitive tasks that used to eat up my day.

Cons

The pricing can get a bit steep if you want to do more advanced automations. The free version is pretty limited, so you'll likely need to upgrade as your needs grow. Sometimes the app connections can be tricky, and if something changes in one of your apps, your workflow might break unexpectedly.

Review Source

DJ

Derek J.  
Owner  
Recreational Facilities and Services  
Used the software for: 2+ years

### "Easy automations save so much time"

November 21, 2024

5.0

I've been able to hook up data systems and apps that end up saving me time in the longrun. Without Zapier, I would have to spend multiple hours on Quickbooks, but now I only need a few minutes.

Pros

It's incredibly easy and quick to create automations and save myself time with Zapier. Whenever we have tools that can communicate with each other, I try to set it up through Zapier as opposed to another program simply to avoid coding. Troubleshooting is super easy as well where you can fix the automation you made and then re-run the issue.

Cons

The test data feature can be annoying. Zapier doesn't have an easy way to send a specific piece of data through an automation for testing, rather, you're required to import whatever the app provides which can sometimes be old data or unusable for what you're doing. The task automation quotas can also become tight, as each individual task pulls from a monthly usage.

Switched from

[IFTTT](https://www.capterra.com/p/186695/IFTTT/)

I liked the UI of Zapier better and it had more integrations at the time of the switch (2019)

Review Source

Samuel A.  
Digital marketing manager  
Logistics and Supply Chain  
Used the software for: 2+ years

### "Best automation app out there"

February 10, 2025

5.0

Zapier is a game changer for me in automation process across many apps for the type of complex marketing I do everyday with very less technicality required, I strongly recommend

Pros

Very easy to use and integrate with a large number of apps

Cons

I don't like the fact that it is not mobile friendly and reporting takes time to show on your activities

Review Source

DJ

Daphnah J.  
Web Designer  
Design  
Used the software for: 2+ years

### "Let your tech do the work for you!"

April 4, 2025

5.0

Overall working with Zapier has been lovely. It saves me a lot of manual work.

Pros

What I like most about Zapier is that I'm able to connect my entire tech stack and cross-trigger automations.

Cons

What I like least about Zapier is when searching for data to pull in there is often an overwhelming amount to choose from. It can take a long time to find the correct data.

Review Source

FH

Faith H.  
Sales Opps  
Construction  
Used the software for: Less than 6 months

### "Zapier helps connect your team"

February 27, 2026

4.0

Zapier software has enabled me to give better support to my sales team by helping me link mutiple softwares and ensure consistent and correct information is avalible for all members of our staff.

Pros

I think Zapier is a awesome tool to make work flows easier and helps ensure accurate data managment by tracking multiple softwares.

Cons

I dont have any major complaints about Zapier - I do struggle creating multi step zaps at times but that could be my inexperince in IT

Review Source

JS

Jessica S.  
Account Executive  
Marketing and Advertising  
Used the software for: 1-2 years

### "Automated resources "

May 27, 2025

5.0

Pros

The ease of integrations between accounts and codes needed to verify. Plus the communication when working on lead gen

Cons

I haven't run into an issue with Zapier yet! Everything has been easy to use and integrated seemlessly into the software I needed

Review Source

PA

Patrice A.  
Assistant  
Design  
Used the software for: 6-12 months

### "Outstanding automation"

September 16, 2025

4.0

Pros

This is a great tool for professionals. The level of automation it provides is outstanding. Able to integrate all the platforms, you can automate a lot of simple tasks and free a lot of time for focus tasks.

Cons

Overall, I’m glad using it but I would only ask them to make it easier to use for the average user, because I had a hard time setting up the Zaps, testing and linking accounts.

Review Source

KK

Kenna K.  
Digital Media Systems Lead  
Leisure, Travel & Tourism  
Used the software for: 2+ years

### "Intuitive but clunky"

May 14, 2025

3.0

Fine. At times its incredibly helpful and saves our team time but at other times its a huge headache and leaves us with more to do

Pros

Fairly intuitive platform for beginners to automation

Cons

We feel like there are a lot of limitations to what can be done with the automations

Review Source

JM

Jim M.  
National Sales Director  
Financial Services  
Used the software for: 6-12 months

### "An overall great experience"

July 11, 2025

5.0

It has been great when I use it correctly. I feel that sometimes it's not clear if I used it correctly or i'm getting notifications incorrectly

Pros

I love how flexible it is and how many applications I can use it with. I feel like it not only could be used in the same application many times but also in other software.

Cons

It's expensive and sometimes difficult to integrate when I don't understand very clearly how the application can be used.And also the implementation portion.

Review Source

Ashley G.  
Owner of Digital Ash Agency  
Marketing and Advertising  
Used the software for: Less than 6 months

### "A necessary evil"

October 28, 2025

3.0

A necessary evil. Honestly, I'm waiting for another platform that is more user friendly... and maybe this will become so as their AI gets better at flow building.

Pros

It does integrate with a lot of platforms, and is the industry standard. Their AI function to build flows is getting better.

Cons

It is complicated to learn and set-up. Since it is capable of doing so much, there is a lot that can go wrong.

Review Source

VR

Verified Reviewer  
Customer Support Manager  
Computer Software  
Used the software for: 1-2 years

### "Good for automation and updating"

August 4, 2025

4.0

It's been okay for what I have been using it for (just zaps). I'm sure there may be other things it can do that I am not using.

Pros

I can automate a few tasks that take time to do, such as updating spreadsheets and set up notifications for tasks

Cons

The interface when creating Zaps is a little difficult to maneuver and understand especially if the fields are not there

Review Source

VR

Verified Reviewer  
Software Engineer  
Computer Software  
Used the software for: 6-12 months

### "Impressive but really expensive"

December 2, 2025

4.0

Pros

Zapier makes really easy to integrate whatever software with any other one. You use triggers and actions, and make extremely useful workflows

Cons

Free tier is very limited and if you want to use it for more advanced things you need to pay tons of money

Review Source

GB

Gareth B.  
Office and IT Manager  
Facilities Services  
Used the software for: 2+ years

### "Highly Recommended "

May 14, 2025

5.0

Superb. They have provided excellent support over the years and always suggest a solution to any issues

Pros

Helps me connect the apps and software that are critical to my business

Cons

Not a lot, expensive enterprise and additional seats

Review Source

VR

Veronica R.  
Assistant to CEO  
Real Estate  
Used the software for: 1-2 years

### "Streamline your business !"

May 29, 2025

5.0

Zapier is helping us feel so efficient in our business. We have our assistant set them up and it streamlines everything.

Pros

Zapier make our business run so smoothly. I love how one action triggers another and so on. We set it up one time and can reply on it forever!

Cons

Some zaps are a bit complicated to get set up - they take time and lots of researching but once you have it its a go

Review Source

JC

Jamie C.  
Director  
Marketing and Advertising  
Used the software for: 2+ years

### "Zapier is excellent"

June 27, 2025

4.0

The overall experience is very good and Zapier is a great part of any tool stack as it enables you to remove so much manual work from executig tasks.

Pros

Zapier is great for connecting apps and creating detailed workflows that automate manual tasks and manual input.

Cons

Sometimes the platform can be a little bit clunky and the UX isnt visually the best. Sometimes connecting different apps can be a little bit technical.

Review Source

DP

David P.  
Director of Special Projects  
Construction  
Used the software for: 1-2 years

### "Zapier- Pricy? Yes. Worth it? Also, yes. "

April 4, 2025

5.0

Very good, very easy to set up and use. For the uninitiated, there are PLENTY of resources available

Pros

Ease of use, very easy to connect our CRM to Google Sheets, and from Google Sheets to a Google Calendar

Cons

Price, honestly. It's not a terrible price for what it does, but it could be a bit cheaper, especially for individual use.

Review Source

Aaron G.  
Membership and Development Director  
Health, Wellness and Fitness  
Used the software for: 6-12 months

### "Great Product"

July 10, 2025

5.0

Happy with the program. I have not had to contact customer support at all due to the overall ease of setting up a zap.

Pros

I like the ease of setting up a Zap. The integration with many different programs and applications has been very helpful.

Cons

I currently only use the free tier and it does not allow for more than one step to be utilized per Zap.

Review Source

RM

Rene M.  
VP of Operations  
Legal Services  
Used the software for: Less than 6 months

### "Zappier = new BFF"

August 27, 2025

5.0

Pros

The free services that Zapier offers is second to none. It is very easy to use and offers plenty of tutorials and examples. It has allowed me to manage and integrate my CRMs which has reduced double work significantly.

Cons

I haven't ran into one. I think the only issue I have really been is with the integration capabilities with certain CRMs

Review Source

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