# Page 5 | Zapier Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 5 - Is Zapier the right Integration solution for you? Explore 3049 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/130182/Zapier/reviews

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Zapier

4.7 (3049)

[View alternatives](https://www.capterra.com/p/130182/Zapier/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Page 5 - Reviews of Zapier

## Showing most helpful reviews

Showing 101-125 of 3049 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

BC

Benjamin C.  
General Manager  
Automotive  
Used the software for: 2+ years

### "Overall good but often requires workarounds "

March 9, 2025

4.0

Pros

Integrates with almost any software. Ne AI function is pretty good too.

Cons

Poor integration with Shopify and fiddly yo work with at times

Review Source

NA

Naveenprabhu A.  
Digital Marketer  
Information Technology and Services  
Used the software for: 1-2 years

### "Best Tool for Streamlined Marketing Automation"

November 21, 2024

5.0

t’s a powerful tool that makes automation easy and saves me a lot of time on repetitive tasks. It helps streamline my marketing processes, like lead management and email follow-ups, without needing technical skills. Overall, it’s reliable and easy to use, making my work much more efficient.

Pros

it connects all my marketing tools easily. It saves me a lot of time by automating tasks like adding leads to my CRM & sending follow-up emails. The interface is simple, and it makes my work faster and more organized.

Cons

Zapier is more expensive. While it’s very helpful, the pricing can be high for small teams or businesses. Also, some advanced workflows require higher plans, which aren’t always affordable.

Review Source

Sahil K.  
Quality Assurance Lead  
Information Services  
Used the software for: 1-2 years

### "Enhancing Productivity and Reducing Costs"

December 18, 2024

5.0

Zapier saves me time and reduces staffing costs, enabling my team to focus on more complex processes. If you’re looking for a reliable way to scale operations and optimize workflow, Zapier is worth every penny.

Pros

Zapier has been an efficient for my business operations. It allows us to automate busywork, ensuring my data is seamlessly integrated across multiple platforms and that my backend processes run effortlessly.

Cons

Accessing customer support can be tough and there seems to be a lack of communication around software updates

Review Source

BB

Britta B.  
Trips coordinator  
Non-Profit Organization Management  
Used the software for: 6-12 months

### "Zapier review "

April 10, 2025

4.0

It has been a great assets. There are so many options on it

Pros

I can use this to integrate different platforms together in a relatively inexpensive way

Cons

There is a learning curve to make sure your systems connect correctly

Review Source

AA

Andrew A.  
Founder  
Consumer Services  
Used the software for: 1-2 years

### "Integration Station"

March 16, 2025

5.0

Pros

Zapier made it easy to integrate systems into my website with minimal work and advanced techniques. Zapier is the forerunner in integration services, and it links up to almost any SaaS that I need. Zapier's free tier is quite generous for small business owners.

Cons

Zapier has so many integrations that it can feel overwhelming at first. Zapier also kept turning off my integration without giving me any immediate feedback. I was confused, but eventually I saw an email explaining the issue. Immediate feedback would have made more sense for me.

Review Source

DS

Dave S.  
Marketing Assistant  
Computer Software  
Used the software for: 6-12 months

### "You don't need to be a developer to use Zapier"

November 21, 2024

5.0

It has allowed non developer skilled people within our team to be able to integrate two of our most important platforms together seamlessly.

Pros

Easiest non technical way to integrate products and platforms together.

Cons

It can become technical if you are looking for a deep integration, however using logic often can help most complete setting up zaps.

Review Source

SZ

Samantha Z.  
Director of Operations  
Non-Profit Organization Management  
Used the software for: Less than 6 months

### "For small amounts of data not processed daily, not worth the costs"

December 18, 2025

4.0

I have not used the benefits much, because they do not connect with the other software/websites I need it to, and we can't afford to pay for it to be a service they provide, with how little we would be using it.

Pros

I like the concepts of using this platform to connect our different websites and data flow. There seem to be a decent number of things you can do for free for small nonprofits.

Cons

The programs I needed to connect are not available on Zapier. The options for free things quickly become limited once tasks become clearer. While the idea makes sense, the application seems to require a level of technical understanding that is not always there, or the framework just looks overwhelming at first.

Review Source

NR

Nuria R.  
Community Manager  
Telecommunications  
Used the software for: 1-2 years

### "Super Handy for automating "

May 8, 2025

3.0

Pros

It’s super handy for automating my recurring tasks, supports several integrations, and lets me connect my CRM to Excel.

Cons

Some triggers fail when I rename a file or tweak settings, so I end up on a pricier plan to keep all my Zaps running

Review Source

JN

Josh N.  
Realtor  
Real Estate  
Used the software for: 2+ years

### "I manage to automate my work time."

October 3, 2024

5.0

Jumping from platform to platform to be able to carry out certain tasks such as importing and exporting data between them, performing automations with Zapier is vital for my day to day since in a simple panel and with the platforms correctly connected I can optimize my workflow. This tool saves time within my company on jobs that would take a long time to complete, with the simple fact of already programming a task that connects different actions from different platforms with just a few clicks a series of actions are already triggered, saving me a lot of time in the process. This platform is essential within my company because it has native integration with practically any platform that is currently used in the work world and in case a complete integration is not available, they can be created manually, although it will cost a little effort but it is worth it.

Pros

This tool makes it easier for me to optimize my workflow since I can connect multiple tools from different platforms in a very simple way since Zapier has a complete and native integration of a variety of platforms. It also has an advanced way of optimizing integrations since it has a developer mode in which through code I can be more specific with the tasks I want to automate, so the possibilities are endless since you can configure the actions to my liking. I can create automations both by data entry as well as by a scheduled date and time that are executed at the time I want, with this I make sure that everything is done correctly, thus being able to have more control over what I want to automate. I receive updates on the execution process or when a Zap has already been completed, and if something fails in the automation I am also notified. All of this can be customized, thus being able to choose which notifications I want Zapier to send me and how I want it to send me the notifications.

Cons

The integration is a bit complicated at first, because it requires going through the steep learning curve that Zapier has, since without the proper knowledge, a bad optimization can be created when creating the automatic tasks that involve doing a series of steps between different connected platforms. I consider that the cost is a bit higher than normal, this leads to having to make a summary of the zaps to be created in order not to overload the system and waste unnecessary money for each task created. Some integrations with certain platforms lack functionalities unlike directly connecting the other platforms to each other. This leads to frustration because I use Zapier to create an optimization which sometimes requires me to take extra steps when I do not have a certain functionality that is not directly integrated into Zapier.

Review Source

TS

Trevor S.  
Operations Consultant  
Professional Training & Coaching  
Used the software for: 1-2 years

### "Zapier is my go-to automation tool"

November 30, 2024

4.0

It's been great! Customer serivce has helped me solve my issues and provide recommendations for improvement.

Pros

It's easy to use and has helped save me more time than I can account for. As a single person operations, I don't think I would be able to survive as a business without Zapier.

Cons

I wish there more integrations with other tools that I use.

Alternatives considered

[Make](https://www.capterra.com/p/154278/Integromat/)

Reason for choosing Zapier

I just started using Zapier and have since consider Make as an alternative.

Review Source

Ramon M.  
Chef de projet digital  
Hospital & Health Care  
Used the software for: 2+ years

### "Zapier : parfait pour automatiser et tester des idées "

January 23, 2025

5.0

Pros

Il est très de simple de mette en place une automatisation, il y a des nombreuses applications disponibles ce n’est pas cher.

Cons

Il ya beaucoup de documentation et tutoriels mais exclusivement en anglais.

Alternatives considered

[IFTTT](https://www.capterra.com/p/186695/IFTTT/)

Reason for choosing Zapier

La prise en main a été plus simple avec Zapier.

Review Source

PM

Pavel M.  
Product Manager  
Entertainment  
Used the software for: Less than 6 months

### "Extremely poor quality of customer support"

March 25, 2025

1.0

After purchasing subscription in order to access gated features and not being able to use them i spent a ton of time chatting with bot trying to reach real support, and in the end after around 1h since subscription and no use I was denied refund and support

Pros

UI was promising and easy to grasp fist and that is basically the only positive experience i had

Cons

Terrible customer support, misleading plans features, huimliating cimmuncation and ojectionable refund policy

Alternatives considered

[Make](https://www.capterra.com/p/154278/Integromat/)

Reason for choosing Zapier

I indeed switched to make.com from Zapier

Review Source

CD

Christopher D.  
Web Developer  
Information Technology and Services  
Used the software for: 2+ years

### "Saved us so much time!"

August 13, 2025

5.0

Pros

The sheer amount of integrations that Zapier offers. This has saved us and our clients so many hours and costs of doing the integrations ourselves, let alone the ongoing maintenance.

Cons

Some of the integrations require different pricing plans, but I get it. Otherwise, nothing springs to mind.

Review Source

KM

Kortnee M.  
Chief Executive Officer  
Executive Office  
Used the software for: 2+ years

### "I could use Zapier regularly."

June 23, 2025

5.0

Overall, I’ve used Zapier for a number of different uses and it has always worked effectively. While I can’t say it’s the first thing that comes to mind when looking for “linking” software, it’s definitely top 3.

Pros

I like the it integrates with pretty much everything. Its like a universal plug for whatever platform I need to use.

Cons

There is a slight learning curve when integrating different software using Zapier. Not exactly plug and play but manageable.

Review Source

BO

Babatunde O.  
SEO Marketer  
Market Research  
Used the software for: 1-2 years

### "Makes Automation Simple and Easy"

April 25, 2025

5.0

Super useful app for setting up workflows between apps without the need to setup API and other coomplex programming. I could literally connect my sites to distribute contents to social media with ease.

Pros

The AI powered automation feature recently added to Zapier makes my workflow and automation setup faster.

Cons

Just like other automation apps it gets pricey when you connect too many apps and you need to keep triggers online.

Review Source

LH

Lucas H.  
UI UX Designer  
Design  
Used the software for: 1-2 years

### "Automates Everything"

May 5, 2025

5.0

I'm a long‑time Zapier fiddler, it's a bonza mate for shaving off those copy‑paste rituals since v1.0

Pros

Zapier chains apps Lego‑style, spins multi‑step Zaps in minutes. Templates, triggers galore

Cons

I reckon the price creep nips harder once task counts pop, and the debug pane still feels kinda clunky

Review Source

JP

Josiah P.  
Aquatics Administrator  
Recreational Facilities and Services  
Used the software for: Less than 6 months

### "Automating Processes Through Zapier"

April 22, 2025

5.0

Overall it has been great to use and implement, it has saved myself and the team hours of extra admin and automated processes that were mind-numbing.

Pros

I love that it has so many different software that it integrates with, alongside its built in sorting features which helps when the info you receive from all the different software can be sorted easily to only extract what you are after.

Cons

I think its a shame that the free version doesn't allow multi step "Zaps" as in most cases you wont have one step "Zaps" so therefore you need the paid version even if you have little usage of the software.

Review Source

Ayushi D L.  
Webflow Developer  
Information Technology and Services  
Used the software for: 1-2 years

### "Child's play once you've read the manual! ✨"

January 15, 2025

5.0

Pros

Zapier feels like child’s play once you go through the walkthrough! I just make sure to have the details ready for the two apps I want to connect, and voilà—after a few quick steps, my automation is all set up. Have been using it for both personal & client projects :)✨

Cons

Cost is an issue sometimes, for a solo entrepreneur/freelancer like me.

Switched from

[Make](https://www.capterra.com/p/154278/Integromat/)

Moved to Zapier because of better UI and ease of use

Review Source

TN

Tim N.  
Owner  
Hospital & Health Care  
Used the software for: I used a free trial

### "Super usefull automation tool. "

May 19, 2025

5.0

Overall very happy with it. Zapier is a really neat tool to automate workflows and create reminders that trigger when I need the to.

Pros

The way I could automate and intigrate multiple apps was super cool. I really enjoyed playing with automations and learning how to make my life easier.

Cons

The learning curve was a bit steep. There were lots of videos and a chat bot that was super helpfull in learning the process.

Review Source

VR

Verified Reviewer  
Technical Support Specialist  
Computer Software  
Used the software for: 2+ years

### "Fantastic tool for connecting all your services and setting up custom workflows"

January 7, 2025

5.0

Overall it's been great using Zapier. It's a hard job getting so many services connected with each other and they are best in the field. The UI isn't always great but it's constantly improving. In the end, this it's something you mostly setup and then it runs behind the scenes. I don't need to interact with the app on a daily basis.

Pros

It lets me connect so many apps with each other. Lots of flexibility and customizations.

Cons

It can easily get complicated, and you need to have a bit of technical expertise to fully understand how to get it to do what you want.

Review Source

VR

Verified Reviewer  
Senior Web Developer  
Defense & Space  
Used the software for: 2+ years

### "Useful, versatile, gets the job done"

December 25, 2024

5.0

Overall its been good and helpful for certain tasks. Often when thinking of integration ill look on Zapier to see if there is already options in place.

Pros

Zapier has been very useful over the years to bridge and connect various services with eac other. It is highly customizable and allows you to sync services that otherwise did not have any connections.

Cons

Learning curve may be a bit high for some as you need to learn how to setup tasks and hoe they interact with each other, testing thosr connections can be frustrating.

Review Source

AB

Ali B.  
Owner  
Marketing and Advertising  
Used the software for: 1-2 years

### "Has given me back so much time spent on PM!!!"

October 30, 2024

5.0

Zapier has helped me sort and systemize data, increase efficiency of workflows, and given me so much time back! I love Zapier and it's great for when you need multiple softwares to work together that do not already have custom integrations! One of my greatest projects I used Zapier for was automating a room rental booking process!

Pros

Zapier gives me and my clients back countless hours of project management time by making tasks happen instantaneously that would have manually taken hours! It's easy to use and has great customer support!

Cons

It takes time to learn how Zapier works (tips and ways to use more efficiently) so it's hard to learn by trial and error. If you take some time to watch a few tutorials/read a few articles and learn how to use the platform, you will be able to use it much more efficiently! Some of my toughest challenges were because I didn't understand Zapier terminology!

Alternatives considered

[Integrate](https://www.capterra.com/p/128520/Integrate/)

Reason for choosing Zapier

Zapier is more reputable, familiar and easy to use!

Review Source

JS

Jesse S.  
Manager  
Real Estate  
Used the software for: Less than 6 months

### "Zapier can help small teams act as larger teams"

March 28, 2025

4.0

It has been pretty easy, their AI support Chat Bot has been pretty helpful

Pros

the Automations are awesome and really cost effective when you consider the speed and efficiency this can create, especially as a One man team

Cons

you have to pay for this, and then that, oh and you wanna use this? Turns out you have to pay more for that too.

Review Source

FR

Favio R.  
Founder  
Marketing and Advertising  
Used the software for: 6-12 months

### "Must have for startups in Marketing industry. "

November 23, 2024

5.0

We had really good experience through the year we used it. We saved plenty of time automating and connecting our marketing tools. Overall it was a good investment.

Pros

It made our tasks automation incredibly easy in the process of integrating our app with external websites, apps and services. The setup was not extremely hard even without extense knowledge. We set up a workflow to add new leads on our loyalty website that came from Facebook Ads.

Cons

You have to be careful with the cost and the features you might end up using. We did not have that problem but we noticed it could get high, specially for startups with tight budget as we were.

Review Source

DP

Damien P.  
Owner  
Consumer Goods  
Used the software for: 1-2 years

### "The Glue to Our Business"

January 11, 2025

5.0

Pros

Zapier is the most mission critical software we have. It connects all of our different apps and is imperative for our business

Cons

There's nothing we dislike about Zapier currently.

Review Source

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