# Wunderkind Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Wunderkind Software - reviews, pricing plans, popular comparisons to other Marketing Automation products and more.

Source: https://www.capterra.com/p/130205/BounceX

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# 

 Wunderkind Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Wunderkind

## What is Wunderkind?

Wunderkind is an AI-driven performance marketing solution that collects consent based, 1st-party data and identifies anonymous traffic in order to scale hyper personalized 1-to-1 messages. Brands use the Wunderkind Identity Network, a proprietary database recognizing 9 billion devices, 1 billion opted-in consumers and observes 2 trillion digital transactions per year, to trigger the most impactful offers to their target audience at the right moment and in the right channel. This proprietary data is accessed by Wunderkind’s Autonomous Marketing Platform, a seamless integration into a brands’ existing ESP that boosts performance across email, text and advertising channels. Wunderkind is the only solution to guarantee a lift in revenue and delivers over $5 billion in directly attributable revenue annually for brands, often ranking as a top 3 revenue channel in clients’ own analytics platforms. Discover how Wunderkind can drive efficient growth for your brand by visiting wunderkind.co

## What is Wunderkind used for?

[Marketing Automation](https://www.capterra.com/marketing-automation-software/)[Personalization](https://www.capterra.com/personalization-software/)[Web Analytics](https://www.capterra.com/web-analytics-software/)

Top alternative

Featured

Overall rating

Based on 4 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Contact vendor  
for pricing

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

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Do you work for Wunderkind?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.wunderkind.co&name=Wunderkind)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Wunderkind

4.0 (4)

VS.

[4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/)

Starting Price

Contact vendor

Starting Price

$16

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

3.0 (4)

Ease Of Use

4.6 (835)

Value For Money

3.3 (4)

Value For Money

4.5 (735)

Customer Service

3.8 (4)

Customer Service

4.6 (707)

## Wunderkind alternatives

[4.6 (5,720)](https://www.capterra.com/p/147657/monday-com/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

Highest Rated

[4.7 (907)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/)

Starting price

$14.99

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[4.7 (260)](https://www.capterra.com/p/150695/Lucky-Orange/reviews/)

Starting price

$39.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

95%

of reviewers

rated it above 4 stars

[4.3 (710)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

87%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/130205/BounceX/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

A/B Testing

3.0 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Campaign Analytics

3.0 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Track and interpret campaign performance metrics

Email Marketing

4.0 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Create and send email blasts/campaigns

Lead Capture

3.7 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Automatically identify and save contact information of potential customers

Engagement Tracking

4.5 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Tracks metrics that provide insight into how a user interacts with any interface or product

Lead Generation

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Manage the process of attracting and converting business prospects into leads

Wunderkind 15 features

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Built-in tool that sends an email invitation to customers who have added an item to their cart but left before completing checkout

Track visitors'/audience's responses across web pages and other optimized content

Display advertising and marketing messages to users based on their browsing history and preferences

Track and interpret campaign performance metrics

Track the performance of marketing campaigns across multiple channels.

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Create and send email blasts/campaigns

Tracks metrics that provide insight into how a user interacts with any interface or product

Automatically identify and save contact information of potential customers

Manage the process of attracting and converting business prospects into leads

Access software remotely via mobile devices

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Send promotional campaigns or transactional messages via text messages

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We can help you find the software with the features you need.

Features

4.0 (4)

4.0

Based on 4 reviews

## Pricing

Value for money

3.3 (4)

### Starting price

Contact vendor  
for pricing

Free trial  
not available

Value for money

3.3 (4)

3.3

Based on 4 reviews

## Integrations

[

Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[

Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)[

Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[

Dotdigital](https://www.capterra.com/p/151213/dotmailer/)[

Braze](https://www.capterra.com/p/155423/Appboy/)[

Iterable](https://www.capterra.com/p/143902/Iterable/)[

Emarsys](https://www.capterra.com/p/250553/Emarsys/)[

Sailthru](https://www.capterra.com/p/155116/Sailthru-Customer-Retention-Cloud/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

3.8 (4)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

3.8 (4)

3.8

Based on 4 reviews

## User reviews

Overall rating

4.0

Based on 4 reviews

Filter by rating

5(3)

4(0)

3(0)

2(0)

1(1)

Mentioned topic

Sorted by most recent

JD

Jeremy D.

VP of Digital Commerce

Consumer Goods

### "Not Worth Your Time"

1.0

Overall Rating

1.0

1.0

Ease of Use

1.0

1.0

Features

2.0

2.0

Customer Service

2.0

2.0

Likelihood to Recommend

2/10

December 8, 2022

Their business model is to get you a guaranteed "ROAS". This sounds great but turns out to be terrible as they put most of their effort into pointing attribution for existing conversion sources towards Wunderkind. The ROAS they promise is not incremental. It mostly takes the sales attribution from the automated emails you are already running. The team is focused on taking as much credit as possible for what your site marketing already does, so they can charge you more. When trying to exit the contract, they lock you into the contract. Throughout implementation, we tried to get their tech support on the phone but was told that they did not have time to get on the phone with clients, leaving us with a messy on-site experience.

Pros

I like the concept that their technology can identify users that we cannot and increase the send volume of our automated emails, like abandoned cart and abandoned browse.

Cons

\- Implementation was painful and disruptive, costing us a month of SMS capture- It slows down our site speed significantly- The volume of emails is too much for consumers- The pop-up email capture never learned to not show for users who already submitted the form. For a couple of weeks, a button that said "Want 10% Off?" appeared on our site, but nothing happened when the user clicked.

Alternatives considered

[Listrak](https://www.capterra.com/p/64230/Listrak/)

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Director of IT & Digital Marketing

Retail

### "Great at recapturing site visitors and growing our email list"

5.0

Overall Rating

5.0

5.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

6/10

September 27, 2022

Pros

I like that the account team does the heavy lifting for us, from A/B testing new ideas, to design of onsite experiences and email contents. They bring their best practices to the table, so we don't have to figure it out ourselves.

Cons

While the on-site experiences and email delivery is solid, it's hard to understand the true incrementally of their identity graph for identifying otherwise anonymous website traffic. Their service is expensive, and they ride on this as a differentiator.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Marketing Manager

Retail

### "Love it and the client managers are fantastic"

5.0

Overall Rating

5.0

5.0

Ease of Use

3.0

3.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 23, 2022

Pros

I loved the full service nature of the relationship along with the knowledge and capabilities of the team.

Cons

I would have liked some self service aspects, especially when SLAs grew.

Reasons for choosing Wunderkind

It was the only game in town at the time.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

BK

Brent K.

Sr. Manager email marketing

Retail

### "Wunderkind - Retargeting automation "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

August 10, 2022

Overall very good experience and happy with the metrics so far.

Pros

This tool is great to scale personalized 1:1 segmentation and help with lead generation

Cons

The integration was more than we expected and not as clear as we expected

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

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