# Sprinklr Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about Sprinklr Software - reviews, pricing plans, popular comparisons to other Social Media Analytics Tools products and more. Source: https://www.capterra.com/p/131274/Sprinklr-Platform --- # Sprinklr Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. Independent research methodology Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/) [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Sprinklr ## What is Sprinklr? Best for: Large companies with 200+ employees Sprinklr offers the industry’s most advanced social media analytics tools for enterprises. Sprinklr leverages the industry’s most advanced AI engine to listen to customer conversations across 35+ social and digital channels—and deliver actionable insights for your marketing, advertising, sales and service teams that maximize ROAS and create better customer experiences. Leave point solution chaos behind with Sprinklr. ## What is Sprinklr used for? [Social Media Marketing](https://www.capterra.com/social-media-marketing-software/)[Social Media Analytics Tools](https://www.capterra.com/social-media-analytics-tools-software/)[Social Media Management](https://www.capterra.com/social-media-management-software/) Top alternative Featured Overall rating Based on 90 user reviews Reviews sentiment Positive 84% Neutral 12% Negative 3% Starting price $249 Per User, Per Month Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Sprinklr?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.sprinklr.com&name=Sprinklr) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Sprinklr 4.3 (90) VS. [4.5 (6,220)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Starting Price $249 Per User, Per Month Starting Price $15 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 3.8 (87) Ease Of Use 4.3 (5,118) Value For Money 3.8 (59) Value For Money 4.2 (3,572) Customer Service 4.0 (65) Customer Service 4.4 (3,597) ## Sprinklr alternatives [4.6 (5,726)](https://www.capterra.com/p/147657/monday-com/reviews/) Starting price $9.00 Per User, Per Month [4.3 (2,913)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) Starting price $12.00 Per User, Per Month Highest Rated [4.7 (907)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/) Starting price $14.99 Per User, Per Month [4.2 (984)](https://www.capterra.com/p/113540/Bitrix24/reviews/) Starting price $61.00 Per User, Per Month [View all alternatives](https://www.capterra.com/p/131274/Sprinklr-Platform/alternatives/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Reporting/Analytics 4.3 (16) 62.50% of 16 reviewers that rated this feature as important or highly important View and track pertinent metrics to find patterns and gain insights from data Post Scheduling 4.5 (12) 83.33% of 12 reviewers that rated this feature as important or highly important Schedules specific times for content to appear on social media platforms, blogs, websites etc. Multi-Account Management 4.4 (9) 77.78% of 9 reviewers that rated this feature as important or highly important Manage and post content across multiple social media accounts and platforms simultaneously Social Media Integration 4.8 (9) 88.89% of 9 reviewers that rated this feature as important or highly important Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. Content Management 4.4 (8) 75.00% of 8 reviewers that rated this feature as important or highly important Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving Social Media Monitoring 4.0 (7) 71.43% of 7 reviewers that rated this feature as important or highly important Track activity on sites such as Facebook, Twitter, Instagram, etc. Sprinklr 143 features An @mention is a way to tag or notify a specific person about a message/post Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Define levels of authorization for access to specific files or systems Dashboard to view the status of ongoing processes, identify current incidents and track past activities Track and document all activities across devices, networks, and other systems Continuous profile-based stream of news and activity Manage advertising space and its sales within your network or publication Track and manage advocate communication, engagement, and performance A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users Software program that continuously adjusts its behavior based on observed data System alerts about the need to escalate an issue or request Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Application programming interface that allows for integration with other systems/databases Manage the process of evaluating documents or requests submitted for approval Use tools to engage with viewers (e.g., commenting, chat room, polling, and Q&A) Analyze data and automatically generate insights using AI/ML technologies Establish rules for automatic propagation of social media posts across one or more channels Automatic reply functionality for incoming messages Tickets are automatically assigned to specific agents based on predefined rules Distribute/route/connect calls Dials outbound calls automatically Track and analyze user behavior within a system or network Compare key metrics for the business against prominent players in the industry Provides centralized location and shareable capabilities for storage, distribution, and editing of brand guidelines The process of developing, monitoring, and maintaining the brand value, reputation, and awareness across the target audience. Create budgets based on historical data and future projections Track and manage schedules and meetings via an integrated calendar Manage all call center activities including call monitoring, call recording, call answering, call transfer, etc. Facilitate virtual conferences that connect multiple people remotely Sends voice calls to a specific queue based on predetermined criteria Track and interpret campaign performance metrics Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Plan and strategize marketing campaigns Set campaign schedules by selecting start, pause, and end dates Shortcuts for inputting frequently used messages Manage various distribution channels, build relations with channel partners, and track their performance Communicate using direct chat or messages within the system AI-based platform which conducts a conversation via auditory or textual methods Provides a channel for team members to share media files, communicate, and work together Manage and track all internal and external communication conducted via calls, email, text, or chat Track and manage adherence to policies for any service, product, process, or supplier Computer-telephony integration is the use of computers to manage telephone calls Configure existing workflows to meet your organization's needs Centralized database of stakeholders and their contact information such as names, address, phone number etc. Manage, organize, and store contact information The ability to create unique content Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving Interprets what a user is doing based on context and helps guide them through the process. Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Ability to communicate to customers through at least one channel such as email, live chat, phone, or social media. A collection of customer information such as contact details, demographics, previous interactions, etc. Initiate interactions with customers by proactively starting conversations or providing informational content Track and understand a customer's overall satisfaction with a product or service to identify areas of improvement. Access previous interactions or concerns to maintain customer relationships Process of dividing customers into groups based on common characteristics Provide online support for your customers through live chat or help desk functionality Add customized logos and colors to align with company branding Customize data fields to support various needs and use cases Customize contracts and forms to collect specific information Alter the layout and content of reports Import and export data to and from software applications Graphical representation of data Manage digital assets Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience Manage, store and organize emails within the system or via third-party apps Create and send email blasts/campaigns Enables employees to promote their company by supplying them with materials, tools, and reward programs Tracks metrics that provide insight into how a user interacts with any interface or product Schedule and manage the logistics of activities and other gatherings Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service Operate/access software on iPad Devices Used as a promotional or demonstration tool in sales and marketing presentations Games or game-like elements to track progress and reward accomplishments Managing service requests, incidents, IT issues & support with a ticketing system Edit, touch up, and convert images for publishing Organize, prioritize, and manage incoming communications Helps understand a user's intentions/actions Track interaction history by documenting conversations for contacts Monitor and collect information from social media based on specific keywords Manage a repository of information that includes articles, FAQs, or tutorials used for self-service support Identify different languages Store information about leads or contacts and track, manage and nurture them throughout the sales process Ability to chat online in real time Templated responses for responding quickly to recurring support requests Automate workflows and trigger campaigns based on customer actions Monitoring brand mentions, clicks, backlinks, and engagement of distributed content like blogs, press releases, or social media posts. Access software remotely via mobile devices Observe and track the demand, usage, progress or quality of a system, product, or user Manage and post content across multiple social media accounts and platforms simultaneously Manage multiple campaigns in one system Allows communication with customers or users via multiple channels such as phone, email, live chat, etc. Multiple channels (email, web link, or social media) to distribute products, services, or surveys to customers Manage inventory, communication, marketing, orders & more across warehouses, stores and online channels Coordinate marketing efforts across channels (email, landing pages, social media, etc.) Manage and support multiple languages Allow multiple users with individual logins and varying permissions to use the same account, software, portal, or service Process and analyze human language in text or audio form Identify, track, and respond to negative feedback Ability of websites, web applications, or mobile applications to function without an active internet connection Transmit voice and other information digitally A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Schedules specific times for content to appear on social media platforms, blogs, websites etc. Existing bot models for AI-based tools commonly used for auditory and textual conversation methods Arrange tasks based on the level of priority or urgency Copy on the page or chat window encouraging the user to engage with the chat option See options for potential search queries within the system Monitor wait time and abandonment for incoming requests that have not been routed Analyze and gain insights into data in real-time Engage in direct, instant messaging with customers, users, etc. Receive data and information in real time Active reporting of data and metrics Timed notification for any upcoming task, deadline, appointment, or activity Collection, analysis, and representation of numerical data and generation of reports to understand various patterns View and track pertinent metrics to find patterns and gain insights from data Monitor conversion rates and analyze effectiveness and profitability of marketing efforts Set & manage permission levels based on user roles and restrict access to only authorized individuals Search and filter data across systems to locate required information by entering keywords or certain criteria Online portal through which end users can access the system, manage tasks, or obtain information Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral Set and monitor service level agreements to ensure timely response and resolution Allow users to access multiple services after entering their login credentials once Send messages via SMS Create and manage advertising campaigns on social media networks Monitor social media sites for specific keywords Manage campaigns and track engagement for marketing efforts across social media channels Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. Track activity on sites such as Facebook, Twitter, Instagram, etc. Market event via social media tools At a high level, visualize a preferred outcome, define goals and identify specific steps to achieve them Allow customers/users to submit support queries and service requests Gauge satisfaction and receive information for improvement and success Attach digital tags to documents and assets for identification, search, or monitoring purposes Create, manage and track all task activities and progression Create, save, and re-purpose templates for emails, forms, etc. Set up connections to third-party platforms to improve business processes Track, manage, or resolve user requests and IT incidents/issues View messages sent by both parties during the chat conversation Transfer queries and organize messages between agents Review data from past periods to reveal recurring tendencies and predict future performance Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks Track revisions and updates made to files and navigate between different versions Create, design and manage workflows for repetitive tasks Get Advice We can help you find the software with the features you need. Features 4.3 (87) 4.3 Based on 87 reviews ## Pricing Value for money 3.8 (59) Free Trial [View pricing plan details](https://www.capterra.com/p/131274/Sprinklr-Platform/pricing/) Sprinklr Service - Self-Serve (Self-Serve Customer Service Solution) $249.00 Per User,Per Month It includes: - Customer Care - AI Chatbot - Omnichannel Inbox - Knowledge Base - Skill-Based Routing - CSAT Surveys - Canned Responses - APIs Sprinklr Social - Self-Serve (Social Media Management Solution) $249.00 Per User,Per Month It includes: - Built-In AI Content Creation - Approval Workflows - Digital Asset Management - Deep Insights - Quick Actions - AI-Powered Customer Engagement - Benchmark Analytics Sprinklr Social - Self-Serve (SMM and Customer Service Solution) $359.00 Per User,Per Month It includes: - SLA - Business Hours - Apps & Integrations - Persona-specific dashboards Value for money 3.8 (59) 3.8 Based on 59 reviews ## Integrations [ Slack](https://www.capterra.com/p/135003/Slack/)[ Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[ WordPress](https://www.capterra.com/p/131687/WordPress/)[ Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[ Shopify](https://www.capterra.com/p/83891/Shopify/)[ HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[ Zendesk Suite](https://www.capterra.com/p/164283/Zendesk/)[ Freshdesk](https://www.capterra.com/p/124981/Freshdesk/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.0 (65) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.0 (65) 4.0 Based on 65 reviews ## User reviews Overall rating 4.3 Based on 90 reviews Filter by rating 5(42) 4(34) 3(11) 2(1) 1(2) Mentioned topic Sorted by most recent JT Junior T. Data Processor Accounting ### "Sprinkler Review" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 3.0 3.0 Customer Service 3.0 3.0 Likelihood to Recommend 7/10 December 23, 2025 Sprinklr is highly regarded for enterprise-scale social and CX management, with strong analyst recognition and feature depth, but it often criticized for usability, cost, and suitability outside of large-scale operations. Pros Integrates social media management, engagement, listening, analytics, publishing, customer service, and AI-powered features . Cons Setup can be complex and time-consuming; mixed reviews on support responsiveness. May be overkill (and too costly/complex) for small or mid-sized businesses. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AU Anonymous User Mechanical Engineer Animation ### "Powerful Tools, Slight Learning Curve" 5.0 Overall Rating 5.0 5.0 Ease of Use 3.0 3.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 7/10 November 18, 2025 Overall, Sprinklr was powerful and insightful, though sometimes complex, but it effectively supported content and engagement management. Pros I liked Sprinklr’s powerful analytics and unified dashboard, which made managing content and tracking engagement really efficient. Cons Some features felt overly complex, and the interface could be cleaner, making certain tasks slower than they needed to be Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. CH Chris H. Digital Community and Content Manager Printing ### "Top of the class, cost to match" 5.0 Overall Rating 5.0 5.0 Ease of Use 3.0 3.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 7/10 November 13, 2025 Overall, it's been a great experience with Sprinklr. We have found it to be incredibly useful to schedule, track, and impact. Customer support has been wonderful, onboarding was heavy for a small team but not impossible Pros Sprinklr is absolutely phenomenal as a tool for social listening, analytics, scheduling, and messaging across all of the channels we use. If you've used any tools similar, you'll be able to pick up and run with Sprinklr, but like most things I'd describe it as "easy to use, hard to master" The scheduling is robust, the analytics are full of great insights and customizable dashboards, and the listening is easy to handle even on small scale. Visual listening identifies posts using logos or other assets which makes proactive outreach simple. Cons Sprinklr is one of the more expensive examples of these tools, unfortunately, but that can be expected with so many different modules and top of the line tools. There is definitely a learning curve, but not one that is strong enough to deter me. I would say there is so much, almost too much at times. It's wonderful to have so many tools in one place, but I often find myself underutilizing pieces. Switched from [Brandwatch](https://www.capterra.com/p/277011/Brandwatch/) Needed a better fit for the global teams using the tool Alternatives considered [Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/) [Brandwatch](https://www.capterra.com/p/277011/Brandwatch/) [Hootsuite](https://www.capterra.com/p/121701/HootSuite/) Reasons for choosing Sprinklr Robust global use case, detailed and very powerful listening and analytics, strong scheduling Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. DM Dana M. Client Support Manager Retail ### "The Best Unified Customer Experience Management Platform." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 20, 2025 Sprinklr's AI allows us to achieve superior accuracy in sentiment analysis and trend prediction. Its generative AI empowers our teams to create content and responses more efficiently, helping us understand our customers' real-time perception of our brand. Pros Sprinklr's artificial intelligence is key. It uses advanced AI models, including generative AI, and relies on a large volume of historical customer interaction data. This enables it to automate processes, understand customer sentiment, anticipate trends, and provide intelligent responses or recommendations to agents. Cons This platform has been completely satisfactory for me; I can't find any negative aspects to mention. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. SA Soby A. sales rep Computer & Network Security ### "gets job done" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 3.0 3.0 Customer Service 4.0 4.0 Likelihood to Recommend 6/10 May 13, 2025 Overall Sprinklr gets the job done and connects well with the organization's programs. Pros Easy to use and intuitive programthat helps us with our media and social posting Cons the interface is lacking and could be better. It could be set up like more modern apps and programs. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. JC James C. Social Media Specialist Marketing and Advertising ### "good social platform" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 November 18, 2024 it's one of many social media marketing options but it's a good one Pros good platform for community management and social media scheduling Cons it's a useful platform but some of the more advanced components can take some getting used to Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Gabriel S. Senior Digital Strategist Marketing and Advertising ### "Amazing customer marketing platoform but super expensive!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 October 21, 2024 Amazing brand management and digital/social marketing platform. Great support. But super expensive. Pros Excellent data inputs, ability to organize and analyze, while also provide rich insights over time. Amazing customer service and set-up support as well as ongoing abilities for incoming and outgoing digital and social content. Cons Price. Way too expensive. Otherwise not much to complain about. Switched from [Hootsuite](https://www.capterra.com/p/121701/HootSuite/) Needed additional support and depth of analysis to cover larger more complex brands Alternatives considered [Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/) [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/) [Hootsuite](https://www.capterra.com/p/121701/HootSuite/) Reasons for choosing Sprinklr Depth of service and support to cover extensive major global and national brand clients Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AU Anonymous User Managing Director Marketing and Advertising ### "The absolute tool for Social Media Management for megabrands & agencies" 5.0 Overall Rating 5.0 5.0 Ease of Use 2.0 2.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 1, 2024 Sprinklr has been cornerstone to our success in some of the most complicated projects of our company but has also been making our life easier in our day-to-day routine. Pros Sprinklr is the best one-stop solution when it comes to social media management. Cons Although it has endless possibilities, it is very difficult to use if you don't receive proper training and/or onboarding. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Hannah O. Communications intern Entertainment ### "Reliable and Accurate " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 September 2, 2024 I would continue to use this over other software because of scheduling alone and the fact that it is reliable. Pros I like the I can plan ahead with content through using the scheduling feature and can use the analytics to better prepare future strategy. Cons The analytics could be broken down to be more specific. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. PJ pankaj j. Quality Auditor Consumer Services ### "Sprinklr The Good Social Media Management Tool " 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 3.0 3.0 Customer Service 3.0 3.0 Likelihood to Recommend 8/10 June 18, 2024 work on customer support and development, which will not take more time to export the data. Pros Exceptional customer service: Despite some limitations, Sprinklr's customer service is quick to respond and helpful in resolving any problems, with outstanding response times. and Sprinklr provides comprehensive reporting Cons Some users have reported that the customer support team is not always helpful, and some times it takes a lot of time to export the data or any reports, and its interface is a little bit complicated to understand the features. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/131274/Sprinklr-Platform/reviews/) Popular comparisons [Instagram vs Sprinklr](https://www.capterra.com/compare/131274-210721/Sprinklr-Platform-vs-Instagram)[Hootsuite vs Sprinklr](https://www.capterra.com/compare/121701-131274/HootSuite-vs-Sprinklr-Platform) [Sprout Social vs Sprinklr](https://www.capterra.com/compare/121447-131274/Sprout-Social-vs-Sprinklr-Platform)  Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)