# Khoros Marketing Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Khoros Marketing the right Social Media Marketing solution for you? Explore 20 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/131341/Spredfast-Platform/reviews

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Khoros Marketing

4.3 (20)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of Khoros Marketing

Ease of use

4.0

Customer Service

3.8

## Pros and Cons in Reviews

MC

Michelle C

Community managerMarketing and Advertising, 2 - 10 employeesUsed the software for: Less than 6 months.

“The reporting widgets weren’t that advanced and the interface could improve because it is a little slow sometimes“

August 15, 2021

## Showing most helpful reviews

Showing 1-20 of 20 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Dana D.  
Account Supervisor  
Marketing and Advertising  
Used the software for: 1-2 years

### "Good social media tool"

November 7, 2019

4.0

It is a tool used by our clients that we manage daily. It helps us organize content and receive approvals for publishing. It also tracks our campaign content.

Pros

For content scheduling purposes, it is great. You can sync multiple accounts and publish content simultaneously if desired. You can also organize content with labels although there are some limitations.

Cons

The analytics side of the product is not as strong as content and listening. There are other products that do a better job with features and dashboards.

Switched from

[Sprinklr](https://www.capterra.com/p/131274/Sprinklr-Platform/)

Client agreement

Review Source

HM

Helena M.  
Assoc. Director of Social Content And Engagement Strategy  
Marketing and Advertising  
Used the software for: 2+ years

### "Khoros is great for enterprise clients, but has some short comings."

April 5, 2022

4.0

Overall, Khoros is an okay tool. If you have large volumes of content and multiple accounts to manage, this tool can handle it. The customer service team is very. pleasant to work with. Just note that the monitoring streams are a bit challenging to filter. We also felt that the we did not use a majority of the features available as they did not fit our needs. Therefore it was difficult to justify the spend ($$$$).

Pros

Monitoring & engagement. We have a high volume of comments that come in daily and needed a tool that can pull everything in successfully. It made it easier for the team to monitor and engage with the community. Customer Service - The team is very responsive. They will attempt to help as much as they can.

Cons

Overwhelming - It can be overwhelming at times. There's isn't an easy way to understand where you left off when monitoring streams. Features - Some of the features did not fit our needs. Specifically, the analytics and content library. We found others tools are more accurate for our listening and reporting needs. The content library did not categorized, organized or filter our content the way we needed. Expensive - Very expensive compared to their competitors. Hard to justify costs when we aren't using a lot of the features available.

Alternatives considered

[Sprinklr](https://www.capterra.com/p/131274/Sprinklr-Platform/)[Sprout](https://www.capterra.com/p/175756/Sprout/)

Review Source

AQ

Abby Q.  
Coordinator  
Marketing and Advertising  
Used the software for: 6-12 months

### "Ugh! "

October 15, 2018

2.0

Pros

Spredfast is very similar to Hootsuite in terms of a scheduler. But it also does social listening which is important for my industry.

Cons

Schedule is slow and it's a little complicated. Customer service is very responsive, but sometimes it feels like they're answering you just for the sake of answering. Overall, not a fan. And there's a lot of ways your analytics can be skewed. Annoying to say the very least.

Review Source

VR

Verified Reviewer  
Data Analyst  
Computer Hardware  
Used the software for: 2+ years

### "Khoros Is great for Social Media Communications"

November 7, 2019

5.0

My experience with Khoros Marketing has been amazing. The communication and effectiveness is exactly what any business needs.

Pros

Khoros has been a great for communicating with our customers via Social Media. It is very easy to manager multiple social media platforms and accounts from Khoros without having to directly log in into each platform. They system is very reliable and accurate.

Cons

I can't think of any downside to this software as my experience has been great and I am not aware of any competitors.

Review Source

NM

Nikki M.  
Manager, CX Digital  
Public Relations and Communications  
Used the software for: 2+ years

### "Nikki's Review"

May 10, 2022

4.0

Pros

I like that it is intuitive, and easy to understand for new team members.

Cons

Theres are glitches often when communicating with Opal

Review Source

catherine C.  
Marketing Communication Manager  
  
Used the software for: 1-2 years

### "one of the best tools for social media! "

March 14, 2018

5.0

a tool that has helped me a lot in the programming of my social networks among others, excellent tool

Pros

You can respond and follow your followers in real time, through a very simple and very easy to use interface. The best thing about this tool is the possibility not only to see who shares your content, but also where your message arrives by means of very complete statistics.

Cons

It is a bit difficult to program multiple resending since the window is very small, but that would be my complaint, for everything else .. this tool is very good, I am very satisfied

Review Source

SS

Samantha S.  
Marketing Programming Coordinator  
Online Media  
Used the software for: 1-2 years

### "Great growing software"

October 4, 2017

5.0

Spredfast makes publishing, sorting, and tracking your social media activity so much easier than it would be otherwise. And because it's growing so quickly, we've seen major improvements and feature adds just in the last couple years.

Pros

I've only been using Spredfast for about 2 years, but the program has grown and changed in so many positive ways in that amount of time. It's easy to use, with options to add on various features based on your needs, meaning this could be the most basic or the most robust social media automation tool out there. Support is also quick to respond and the library of help articles is extensive.

Cons

Like many competitor programs, Spredfast is expensive. It's not the tool for everyone, but is amazing for growing medium-large companies who need to streamline their social media process.

Review Source

VR

Verified Reviewer  
Head of Online Sales  
Transportation/Trucking/Railroad  
Used the software for: 2+ years

### "Spredfast is the top Social Suite"

December 31, 2018

5.0

Pros

Intuitive, great insights, great to involve different stakeholders within the company

Cons

API with some SM sites is a bit clumsy/feels dated

Review Source

VR

Verified Reviewer  
Senior Producer  
Sports  
Used the software for: 2+ years

### "Cool tool..hard to use"

October 16, 2018

4.0

Pros

The final product of Spredfast is great and can help with automation.

Cons

It is hard to navigate and takes many steps to reach end goal

Review Source

VR

Verified Reviewer  
Project & Innovation  
Cosmetics  
Used the software for: 2+ years

### "A complete experience!"

January 11, 2022

4.0

Pros

Lots of insights Posting workflow Calendar view

Cons

Intagram stories publications are not yet available Some social networks not yet available

Switched from

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Price

Review Source

HC

HUGO C.  
support  
Computer Software  
Used the software for: 1-2 years

### "Backend not administrator friendly"

May 20, 2020

4.0

The back-end administrative interface present a steep learning curve, even just to find my way navigating the interface.

Pros

Customer service is very responsive and the team helping us to ramp up willing to do the extra miles.

Cons

Relatively hard to use especially on the reporting side, it is not very flexible in customizing reports .

Review Source

SB

Sarah B.  
Admissions & Recruitment Specialist  
Higher Education  
Used the software for: 1-2 years

### "Powerful platform for managing social"

December 6, 2018

5.0

Pros

I love that Spredfast makes it easy to schedule social posts far in advance, and you can do so for multiple accounts. I worked for a company that has 700+ separate social media accounts for each location, and we were able to manage them all via Spredfast.

Cons

Can get a little tricky managing hundreds of accounts, especially in a customer service capacity. We noticed that we weren't seeing all of the comments or direct messages coming in from all accounts, so many questions from our customers got overlooked.

Review Source

VR

Verified Reviewer  
CEO  
Food & Beverages  
Used the software for: Less than 6 months

### "Social Media Community "

March 3, 2021

4.0

Pros

It has been great for me in interacting with my customers on social media. Customer service is very responsive. Also it allows me to see insight of my posts.

Cons

It sometimes get very tricky managing your accounts.

Review Source

VR

Verified Reviewer  
Training Consultant  
  
Used the software for: Less than 6 months

### "Spredfast breadth of capabilities is incredible"

April 7, 2018

5.0

Pros

This is quite possibly the best tool a company can use that gets 100s of social messages a minute...

Cons

There's a lot to learn, not difficult, but a lot to learn when it comes to mastering the tool.......

Review Source

MC

Michelle C.  
Community manager  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Meets your needs"

August 15, 2021

5.0

Pros

Khoros Marketing is for you if you want to gain access to high level social media metrics

Cons

The reporting widgets weren’t that advanced and the interface could improve because it is a little slow sometimes

Review Source

hC

hayley C.  
Community and Commerce Specialist  
Internet  
Used the software for: 6-12 months

### "Khoros"

August 25, 2020

3.0

It was a really expensive product for what we we got.

Pros

The platform was very customizable for our brand. We were able to make the community really unique

Cons

The functionality and UI was not that great, or easy to use.

Review Source

cA

chandler A.  
marketing and sales specialist  
  
Used the software for: 6-12 months

### "mostly positive with a couple painpoints"

October 19, 2017

4.0

far reach with minimal effort

Pros

I love the functionality of the calendar in that it syncs with posts that are posted from elsewhere

Cons

its a little hard to schedule out multiple reposts since the window is so small - i wish that if you wanted to post multiple reposts you could do it in one fell swoop

Review Source

BH

Ben H.  
  
  
Used the software for:

### "Spredfast is a good platform for gaining insight into social media trends"

October 5, 2016

5.0

My company leverages Spredfast to gain a better understanding of what the key trends and keywords are in our industry. We use many of the platform's features, including the share-of-voice feature, which allows us to benchmark our company's performance against our competition.

Review Source

BM

Brittnee M.  
Social Media Community Strategist  
Hospital & Health Care  
Used the software for:

### "null"

September 24, 2018

4.0

Review Source

TP

Tess P.  
  
  
Used the software for:

### "Spredfast Review"

February 1, 2017

4.0

Spredfast had a lot of cool features but for a long time I experienced an issue where there was bad lag while typing and creating posts. Also ran into workflow/authentication issues between Spredfast and Facebook. Overall though, a great platform.

Review Source

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