# Xola Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Xola Software - reviews, pricing plans, popular comparisons to other Reservations products and more.

Source: https://www.capterra.com/p/132175/Xola-Booking-and-Marketing-System

---

# 

 Xola Software Review 2026: Features, Integrations, Pros & Cons

Last updated on June 3, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Pros and Cons](#pros-cons)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Xola

## What is Xola?

Xola is the only unified reservation, sales, and marketing platform for tour and activity businesses. Manage every kind of reservation (online, over the phone, in-person, or from a reseller) with real-time availability. Sell through the world's largest marketplaces in a few clicks. Increase online revenue with automated abandoned booking remarketing features and track your marketing success in easily with our Facebook Pixel and Google Analytics integrations. CC rates as low as 1.99% + 30 cents.

## What is Xola used for?

[Reservations](https://www.capterra.com/reservations-software/)[Tour Operator](https://www.capterra.com/tour-operator-software/)[Appointment Scheduling](https://www.capterra.com/appointment-scheduling-software/)

Overall rating

Based on 573 user reviews

Reviews sentiment

Positive

96%

Neutral

3%

Negative

1%

Pros & cons

Responsive 24/7 chat assistance

Clean and intuitive interface design

Frequent bugs and glitches

Starting price

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

## Xola alternatives

[4.7 (1,128)](https://www.capterra.com/p/135106/FareHarbor/reviews/)

Starting price

$0.01

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[4.7 (458)](https://www.capterra.com/p/178518/Bokun/reviews/)

Starting price

$49.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

95%

of reviewers

rated it above 4 stars

[4.7 (796)](https://www.capterra.com/p/142459/Peek-PRO-Tour-Operator-Software/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

Highest Rated

[4.8 (46)](https://www.capterra.com/p/205144/TripWorks/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/132175/Xola-Booking-and-Marketing-System/alternatives/)

## FAQs about Xola

Overview

### What problems does Xola solve?

Xola solves time-consuming reservation management, confusing online checkout, manual reminder emails, and staff scheduling headaches by centralizing bookings, rosters, payments, customer records, and guide assignments in one intuitive system. Tour operators, activity providers, front-desk teams, and managers benefit most by reducing training time, reservation errors, and missed customer follow-up.

Answer based on 178 reviews

Overview

### Which roles and teams benefit most from Xola?

Xola is most used by business owners, founders, and executives running tour and activity companies, along with general managers and operations teams handling bookings, schedules, and staff coordination. Marketing and office managers benefit from managing online sales, customer communications, waivers, and day-to-day administrative workflows in one system.

Answer based on 538 reviews

Overview

### What company size and industries is Xola built for?

Xola is built for small tourism and activity operators, with 94% of reviewers from small businesses and Entertainment leading at 28%. It serves tour operators, attractions, helicopter and aerial experiences, fishing charters, water sports, ziplines, and escape rooms, with strong use in Leisure, Travel & Tourism (17%) and Recreational Facilities and Services (11%) for reservations.

Answer based on 573 reviews

Features and Usability

### What are the key features of Xola?

Xola includes core booking and reservations tools like online booking, calendar management, reservation management, and payment processing. Differentiating features include waiver management, email confirmations and reminders, channel integrations, and a central dashboard for tour schedules, guest details, and real-time booking updates. Customer support is also a frequently cited strength.

Answer based on 302 reviews

Integrations

### Which third-party tools and platforms does Xola integrate with?

Xola integrates with WordPress, Stripe, Zapier, Mailchimp, Google Calendar, HubSpot CRM, Smartwaiver, and Xero. Reviewer mentions most often confirm WordPress, with additional references to Facebook Apps and Tabs and Grade.us. Across marketing, payments, scheduling, and accounting, Xola connects to 10 third-party platforms.

Answer based on 58 reviews

Getting Started and Support

### How easy is it to onboard and train a team on Xola?

Xola is generally quick to onboard and train, with in-person sessions, live online training, webinars, videos, and documentation available. Reviewers say frontline staff and new hires often learn basic tasks on day one, while admins and back-office users may need more time, repeated training, and occasional one-to-one support for setup and advanced features.

Answer based on 65 reviews

Getting Started and Support

### What customer support options does Xola offer, and how do users rate the experience?

Xola offers email/help desk, FAQ/forum, a knowledge base, phone support, 24/7 live rep, and chat. Users often describe support as fast, courteous, and effective, especially through chat and phone. Some report excellent help during setup and issue resolution, though a smaller group mentions inconsistent agent quality and occasional delays.

Answer based on 302 reviews

Features and Usability

### How good is Xola for managing bookings and reservations?

Xola makes online booking simple for guests and easier to manage for tour and activity operators. Many small business teams value the clear checkout flow, automated reminders, payments, and centralized calendar, though some operators want better rescheduling, multi-location access, search shortcuts, and more flexible add-on or seasonal booking controls.

Answer based on 248 reviews

Features and Usability

### Is Xola easy to use for staff and customers?

Xola keeps booking and reservation tasks easy to learn for both customers and admin teams. Many tour operators and front-desk staff find the dashboard intuitive, training light, and checkout straightforward, though some users report hidden editing options, limited niche workflows, and weaker usability on iPad or iPhone screens.

Answer based on 152 reviews

## Pros and Cons

Responsive 24/7 chat assistance

98% positive reviews out of 41

Most reviewers indicate chat support is always available, resolving questions quickly and providing reliable help anytime.

Frequent bugs and glitches

80% negative reviews out of 46

Most reviewers report recurring bugs, glitches, and slow resolution times, which disrupt daily operations and cause frustration.

Clean and intuitive interface design

100% positive reviews out of 35

Most reviewers describe user interface as visually appealing, easy to navigate, and simple for customers.

Effective team organization tools

97% positive reviews out of 29

Most reviewers find team management features help keep staff organized, simplify roster handling, and streamline collaboration.

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Payment Processing

4.5 (28)

57.14% of 28 reviewers that rated this feature as important or highly important

Accept, record, and reconcile financial transactions

Online Booking

4.8 (26)

73.08% of 26 reviewers that rated this feature as important or highly important

Book meetings and appointments through a website or digital platform

Customer Support

4.8 (17)

76.47% of 17 reviewers that rated this feature as important or highly important

Provide online support for your customers through live chat or help desk functionality

Reservations Management

4.8 (13)

46.15% of 13 reviewers that rated this feature as important or highly important

Manage the entire lifecycle of a reservation, from the initial booking to the actual service or event

Booking Notes

4.3 (12)

58.33% of 12 reviewers that rated this feature as important or highly important

Keep notes on the specifics of a reservation including customer information and special requests

Group Reservations

4.4 (12)

58.33% of 12 reviewers that rated this feature as important or highly important

The ability to reserve times in groups.

Xola 66 features

Define levels of authorization for access to specific files or systems

Allows businesses to offer customers reservations for a variety of activities.

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Application programming interface that allows for integration with other systems/databases

Manage attendance for classes, shifts, meetings, or events

Monitor and analyze the availability of resources to help plan and streamline the service delivery to clients

Scan barcodes to ensure accurate pricing and label tracking

Create, update, and manage bookings, itineraries, and reservations

Keep notes on the specifics of a reservation including customer information and special requests

Track and manage schedules and meetings via an integrated calendar

Synchronize with other calendars to view mutual availability and schedules

Update and maintain information on inventory and rates to manage guest reservations in real time

Manage various distribution channels, build relations with channel partners, and track their performance

Manage contact details and communication with clients

Manage and track all internal and external communication conducted via calls, email, text, or chat

Automated reminders and confirmations for booked appointments and events via text or email

Accept and process credit card transactions

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

Searchable repository of information about clients

A collection of customer information such as contact details, demographics, previous interactions, etc.

Access previous interactions or concerns to maintain customer relationships

Provide online support for your customers through live chat or help desk functionality

Add customized logos and colors to align with company branding

Alter the layout and content of reports

Pre-designed layouts that can be customized to match preferences and requirements

Import and export data to and from software applications

Track products that are for sale at a reduced price or part of coupon promotions

Real-time price adjustment for a product or service to reflect changing market conditions, geolocation, customer behavior, etc.

Create and send email blasts/campaigns

Pre-made examples and templates for emails

Track employee schedules, availability, and performance across projects and tasks

Schedule and manage the logistics of activities and other gatherings

Global distribution system used by online travel agencies to track availability and manage reservations

The ability to reserve times in groups.

Track and manage inventory levels to maintain proper supply

Obtain tickets via Kiosk upon arrival at event

Access software remotely via mobile devices

Allowing users to order, pay for, obtain, and validate tickets using mobile devices

Manage and handle various international currencies

Manage and support multiple locations

Book meetings and appointments through a website or digital platform

Accept and process online payment transactions

Allows event organizers to sell and manage tickets directly on-site

Sell multiple products or services together, as a set

Accept, record, and reconcile financial transactions

Accept and process customer payments for products or services using hardware and software

Tool used to determine accurate pricing and product eligibility for borrowers

Design, communicate, and distribute incentives to perform a specific action

Generate quotes or estimates for customers

Track/optimize rates in relation to usage

Receive system updates as soon as any changes are made

Timed notification for any upcoming task, deadline, appointment, or activity

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Manage the entire lifecycle of a reservation, from the initial booking to the actual service or event

Process of planning, scheduling and executing the optimal and effective use of human capital across projects

Reserve available meeting space to avoid conflicts and to inform everyone involved on where their meetings will be held

Send messages via SMS

Allows bookings to be made through a third party service

Set up connections to third-party platforms to improve business processes

Create and manage ticket reservations for various events

Ability to track and store all vendor-related information, such as contacts, services offered, terms, etc.

Process of collecting, storing, and tracking signed waivers to reduce liability and inform participants of risks

Seamlessly integrates with 3rd party websites

Built-in website builder or integration with third-party site

Get Advice

We can help you find the software with the features you need.

Features

4.4 (481)

4.4

Based on 481 reviews

## Pricing

Value for money

4.5 (441)

### Starting price

Free trial  
not available

Value for money

4.5 (441)

4.5

Based on 441 reviews

## Integrations

[

Slack](https://www.capterra.com/p/135003/Slack/)[

Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[

WordPress](https://www.capterra.com/p/131687/WordPress/)[

Gmail](https://www.capterra.com/p/202338/Gmail/)[

Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[

HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[

Google Calendar](https://www.capterra.com/p/213340/Google-Calendar/)[

Stripe](https://www.capterra.com/p/123889/Stripe/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.8 (537)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.8 (537)

4.8

Based on 537 reviews

## User reviews

Overall rating

4.7

Based on 573 reviews

Filter by rating

5(443)

4(105)

3(20)

2(2)

1(3)

Mentioned topic

Sorted by most recent

AU

Anonymous User

Ghost Tour Guide

Entertainment

### "Xola app for Android cell phone"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 3, 2026

Xola is easy to open. I use it daily. x

Pros

Xola application is easy to use every time, often daily, I use the Xola application on my Android cell phone.

Cons

I have no recommendations on what I like least about Xola. x

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

April 7, 2026

We love hearing that Xola is easy to use and fits right into your daily routine—especially on mobile. That kind of reliability is exactly what we’re aiming for. Really appreciate you taking the time to leave a review

DT

Donald T.

CEO

Consumer Services

### "The Invisible Engine Powering Seamless Bookings"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

March 24, 2026

Xola isn’t flashy. But it is the kind of software that disappears into your workflow. If your business depends on bookings running smoothly, Xola is less like a tool and more like a dependable co-worker who never calls in sick.

Pros

Xola feels like it was built by people who actually understand the chaos of bookings and last-minute changes. Xola is great at Automation - It Feels Like Hiring an Assistant! Confirmation emails and reminders —Xola quietly handles the repetitive stuff so you can focus on other needful things.

Cons

Even a well-oiled machine has a few squeaks: It has Customization Limits in Certain Areas While flexible, there are moments where you wish you could tweak just a little more without needing workarounds.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

April 7, 2026

We’re really glad Xola feels like a true extension of your team (that’s exactly what we aim for), and that the automation is taking some of that day-to-day lift off your plate. Totally hear you on customization—we know those “just one more tweak” moments can matter, and it’s something we’re continuing to improve. Appreciate you taking the time to share this!

TN

Tiffanie N.

Spa manager

Health, Wellness and Fitness

### "The best Software "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 23, 2024

If you looking for technology focused software,look no further.

Pros

Very forward thinking company . Love the need updates and the easy access to customer service

Cons

Sometimes when business is slow it can be a bit financially but no really cons for a monthly transaction

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

December 30, 2024

Hi Tiffanie, Thank you for your kind review! We appreciate your thoughts and look forward to continuing our partnership with you.

Krystle M.

Watersports Guide

Health, Wellness and Fitness

### "What an Amazing Product!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 19, 2024

I was a user of Xola and wasn't involved with the initial setup. However I found the ease of use as an admin and as a customer, very streamlined.

Pros

I loved everything about the Xola reservation system. It made things easy and was not complicated to use.

Cons

There is nothing to speak on as a con about Xola.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

December 30, 2024

Hi Krystle, Thank you for the review, and we are glad to see you are loving Xola!

LK

Lilian K.

HR Manager

Education Management

### "My Experience Using Xola"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

June 17, 2024

Pros

When it comes to ticketing, Xola offers great features It makes online booking easy and has great calendar management features Has also worked well for scheduling.

Cons

No bad experience as Xola has the features we need.

Switched from

[Gateway Ticketing](https://www.capterra.com/p/9324/Galaxy/)

[Agile Ticketing](https://www.capterra.com/p/70993/Agile-Ticketing/)

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

September 19, 2024

Thank you for the review! We're delighted to hear that you're enjoying our platform and finding it easy to use.

Nikita V.

Marketing Manager CRM

Machinery

### "Easy to maintain booking system"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

3.0

3.0

Likelihood to Recommend

6/10

June 17, 2024

Pros

Tours and calendars were easy to setup in a new platform.

Cons

Limited connections to other tools, making it harder to sync calls with appointments

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

September 19, 2024

Thanks for the review! Please reach out to our support team and let them know which tools you would like Xola to integrate with. They will pass this along to our integrations team!

LH

Liliia H.

owner

Entertainment

### "I feel discriminated by representative of sales team person \[sensitive content hidden\]"

1.0

Overall Rating

1.0

1.0

Ease of Use

1.0

1.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

June 3, 2024

The situation was both intriguing and disappointing. We were looking around to buy CRM system for our Family Fun Center. We rich out Xola to schedule the Demo. \[sensitive content hidden\] response back to us, telling Xola working a lot with this kind of businesses and we are good match. Right from the outset of our meeting, \[sensitive content hidden\] declined to provide the demo version, despite previously indicating via email that we were well-suited. His conduct towards me was discourteous, consistently asserting that our business was not yet operational, hence his refusal to provide the demo. I explained that we were only awaiting a single permit, which we expected to receive within a week. We required time to integrate the Xola CRM system into our software to ensure readiness for business operations upon opening our doors to customers. Even after commencing operations, we made another few requests for the demo but received no response. I feel discriminated against by \[sensitive content hidden\] . It appears that he alone has the authority to decide whether the demo is shown. It is concerning that if \[sensitive content hidden\] does not favor you, you may not receive the demo at all. I can only imagine the challenges of working with this customer service representative.

Pros

Very disappointing, horrible customer service and support.

Cons

Very disappointing, horrible customer service and support.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

September 24, 2024

Thanks for your feedback. We had a miscommunication, but we've sorted things out. We're really happy that we were able to resolve this issue and make things right! Now this business is now using Xola's services!

AG

arkangshu g.

Owner

Financial Services

### "I recommend evrryone to use Xola."

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

April 2, 2024

Pros

Xola's streamlined booking is what I appreciate most.

Cons

What I like least about Xola is its limited customization options.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

September 19, 2024

"Hi! Thank you for leaving us a review! At Xola, we strive to provide each and every customer with what they need in order to run their business smoothly and efficiently. I will forward your request for more customization options to our team."

EC

Elysa C.

Owner

Food & Beverages

### "Ticketing Software"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

April 24, 2023

I have been using Xola about 5 years and have been mostly satisfied with the software. Some of my customers have told me that they have had issues with making a reservation for my tours.

Pros

The support is great. Every time I have needed help I was able to live chat with someone.

Cons

The calendar display for my customers is not as user friendly as some of the other programs I have seen.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

September 19, 2024

Thank you for the review! We agree that our support team is the best out there! We would love to hear more about how we can improve the calendar display. If you reach out to our support team, they can help get this information into the right hands.

CB

Christi B.

CEO

Entertainment

### "Fantastic Service"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 8, 2022

Overall, I think they are exceptional! I am so pleased to have found them for our new business. They have really alleviated a lot of stress.

Pros

I like how easy it makes our booking process for customers. I really appreciate how wonderful their staff and customer service is.

Cons

It can be a little confusing, and their video tutorials are not easy to navigate. I also wish they had a text messaging system to notify us via text when it comes to bookings and reminders.

Reasons for choosing Xola

The cost was reasonable... Their on-boarding is exceptional.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/132175/Xola-Booking-and-Marketing-System/reviews/)

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