---
title: "Pollfish Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Pollfish Software - reviews, pricing plans, popular comparisons to other Survey products and more."
source_url: "https://www.capterra.com/p/132525/Pollfish/"
page_type: "product"
language: "en"
publication_date: "2026-10-19"
---

# 

 Pollfish Software Review 2026: Features, Integrations, Pros & Cons

Last updated on October 19, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Users](#users)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Pollfish

## What is Pollfish?

Pollfish is the only consumer-focused survey platform that owns the full end-to-end experience, enabling brands, agencies and SMEs to reach over 500 million real mobile consumers who are randomly selected to spontaneously take surveys in the apps already installed on their devices - leading to better quality data, delivered faster and at a lower cost than traditional market research companies or legacy DIY offerings.

## What is Pollfish used for?

[Survey](https://www.capterra.com/survey-software/)[Market Research](https://www.capterra.com/market-research-software/)[Audience Response](https://www.capterra.com/audience-response-software/)

Recognitions

Shortlist

Top alternative

Featured

Overall rating

Based on 208 user reviews

Reviews sentiment

Positive

90%

Neutral

8%

Negative

2%

Starting price

$95

Usage Based, One Time

Free trial  
not available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

-   Survey / 2025

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Pollfish?[Manage this product listing](https://www.g2.com/products/pollfish/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Pollfish

4.5 (209)

VS.

[4.7 (2,934)](https://www.capterra.com/p/158456/JotForm-4-0/reviews/)

Starting Price

$95

Usage Based, One Time

Starting Price

$39

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.6 (209)

Ease Of Use

4.7 (1,803)

Value For Money

4.3 (170)

Value For Money

4.5 (1,427)

Customer Service

4.5 (165)

Customer Service

4.5 (1,358)

## Pollfish alternatives

[4.7 (985)](https://www.capterra.com/p/137289/Typeform/reviews/)

Starting price

$39.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[UmfrageOnline](https://www.capterra.com/p/201674/Enquetes-Maken/)

[4.6 (1,803)](https://www.capterra.com/p/201674/Enquetes-Maken/reviews/)

Starting price

$35.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/201674/Enquetes-Maken/)

Highest Rated

[Google Forms](https://www.capterra.com/p/176571/Google-Forms/)

[4.7 (11,619)](https://www.capterra.com/p/176571/Google-Forms/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/176571/Google-Forms/)

[SurveyMonkey](https://www.capterra.com/p/253516/SurveyMonkey/)

[4.6 (10,525)](https://www.capterra.com/p/253516/SurveyMonkey/reviews/)

Starting price

$30.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/253516/SurveyMonkey/)

[View all alternatives](https://www.capterra.com/p/132525/Pollfish/alternatives/)

## FAQs about Pollfish

Overview

### What problems does Pollfish solve?

Pollfish solves the challenge of quickly collecting targeted market feedback by letting teams build customizable surveys, apply demographic screeners and branch logic, and reach respondents across regions. Product managers, market researchers, startups, and customer-experience teams use its reporting, exports, and participant data to evaluate concepts, measure feature engagement, and identify service improvements.

Answer based on 118 reviews

Overview

### Which roles and teams benefit most from Pollfish?

Pollfish is most used by market researchers, product managers, and data teams that need rapid survey feedback for audience research, concept testing, and product decisions. Founders, owners, and executives use it to validate market opportunities, while consultants, project managers, and students gather respondent insights for client work, projects, and academic studies.

Answer based on 208 reviews

Overview

### What company size and industries is Pollfish built for?

Pollfish is built for brands and partner agencies across all categories, with small businesses representing 67% of reviewers. Its leading reviewer industries are Retail, Marketing and Advertising, and Information Technology and Services, each at 5%. Enterprise and midsize organizations account for 17% and 16%, respectively. Survey work is the most common use case, cited by 44% of reviewers.

Answer based on 208 reviews

Features and Usability

### What are the key features of Pollfish?

Pollfish includes a Survey Builder with customizable templates, question branching, and audio, image, and video support for creating surveys. It provides multi-channel distribution and survey sample management for reaching selected audiences, plus real-time reporting, data visualization, and data import/export for monitoring responses and analyzing findings.

Answer based on 64 reviews

Pricing

### How much does it cost and what fees or limitations are included?

Pollfish offers a Basic pay-per-use plan starting at $95 per survey, with uncapped survey pricing and 10 seats. Costs vary by question type and demographic targeting; reviewers value instant estimates and per-response purchasing, though several report that added criteria, larger samples, or startup budgets can make surveys expensive.

Answer based on 35 reviews

Getting Started and Support

### What training and onboarding options does Pollfish offer?

Pollfish provides documentation and videos to help teams get started. Documentation offers written reference material for setup and feature guidance, while videos provide visual walkthroughs that users can review at their own pace.

Getting Started and Support

### What customer support options does Pollfish offer, and how do users rate the experience?

Pollfish offers email/help desk, FAQ/forum, knowledge base, phone support, 24/7 live representative, and chat support. Users generally describe support as responsive, helpful, knowledgeable, and quick to resolve issues. Some reviewers report delayed follow-up, slower help with real-time concerns, and staff knowledge gaps around integrations.

Answer based on 36 reviews

Features and Usability

### How well does Pollfish work for creating and running surveys?

Pollfish makes survey creation and audience targeting quick for market research teams. Users can customize questions, apply logic, use demographic filters, and collect responses across regions, while live previews and reporting support analysis. Some reviewers flag limited question formats, scheduling problems, and inconsistent response quality, especially for open-ended or specialized B2B research.

Answer based on 92 reviews

Features and Usability

### What survey features does Pollfish offer?

Pollfish provides an intuitive set of survey-building features, including branching logic, customization, audience controls, and live data collection. New survey creators often find the core tools easy to learn, while advanced teams may need more guidance. Some users want media uploads, clearer feature explanations, broader functionality, and fewer paid add-ons.

Answer based on 27 reviews

## Who uses Pollfish?

Based on Capterra reviews from the past 5 years

Talk to a software expert

to get a free software list  
tailored to your business needs

## Features

AI summary

Based on 10,704 Survey reviews

Capterra data shows that buyers of survey software rank the following features as their top priorities:

-   **Customizable Questions** (**55%** of reviewers rated this feature as critical)
-   **Surveys & Feedback** (**56%**)
-   **Survey Builder** (**53%**)

Pollfish supports all three features that reviewers rate most highly: **Customizable Questions**, **Surveys & Feedback**, and **Survey Builder**. Together, these capabilities help businesses create tailored surveys, collect useful feedback, and build questionnaires more efficiently, allowing teams to gather better insights and make more informed decisions.

Customizable Questions

4.6 (22)

68.18% of 22 reviewers that rated this feature as important or highly important

Tailored or customizable questions for more targeted and relevant data collection

Surveys & Feedback

3.7 (10)

70.00% of 10 reviewers that rated this feature as important or highly important

Gauge satisfaction and receive information for improvement and success

Survey Builder

4.6 (88)

65.91% of 88 reviewers that rated this feature as important or highly important

With Pollfish’s survey builder, you can quickly design visually appealing and dynamic surveys using templates or from scratch. Reviewers appreciate its user-friendly interface, variety of question types, and efficient setup, though some mention slow loading times and wish for bulk answer uploads.

Reporting/Analytics

4.4 (83)

75.90% of 83 reviewers that rated this feature as important or highly important

It gives you concise, easy-to-read analytics and automated reports for fast decision-making. Reviewers appreciate the quick access to segmented results and clear summaries, but some say advanced reporting options and deeper insights could be improved.

Customizable Fields

4.7 (7)

42.86% of 7 reviewers that rated this feature as important or highly important

Customize data fields to support various needs and use cases

Data Analysis Tools

4.3 (59)

71.19% of 59 reviewers that rated this feature as important or highly important

Pollfish offers a range of data analysis tools that help you visualize and interpret survey results through dashboards, graphs, and crosstabs. Users think these tools are easy to use, time-saving, and valuable for insights, but some mention occasional inaccuracies and limited customization.

Pollfish 46 features

### All Features
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
- API: Application programming interface that allows for integration with other systems/databases
- Benchmarking: Compare key metrics for the business against prominent players in the industry
- Conditional Logic: Capability of a software or system to make decisions and perform actions based on specified conditions
- Customer Segmentation: Process of dividing customers into groups based on common characteristics
- Customizable Branding: Add customized logos and colors to align with company branding
- Customizable Fields: Customize data fields to support various needs and use cases
- Customizable Questions: Tailored or customizable questions for more targeted and relevant data collection
- Customizable Reports: Alter the layout and content of reports
- Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements
- Data Analysis Tools: Pollfish offers a range of data analysis tools that help you visualize and interpret survey results through dashboards, graphs, and crosstabs. Users think these tools are easy to use, time-saving, and valuable for insights, but some mention occasional inaccuracies and limited customization.
- Data Import/Export: Import and export data to and from software applications
- Data Visualization: Graphical representation of data
- Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components
- Email Reminders: Reminders sent via email
- Live Results Sharing: Present live poll results to audience
- Mobile Access: Access software remotely via mobile devices
- Mobile Survey: Distribute a survey via mobile devices
- Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user
- Multi-Channel Distribution: Multiple channels (email, web link, or social media) to distribute products, services, or surveys to customers
- Multi-Language: Manage and support multiple languages
- Multimedia Support: Supports various file formats
- Multiple User Accounts: Allow multiple users with individual logins and varying permissions to use the same account, software, portal, or service
- Pulse Surveys: Short, frequent surveys designed to quickly gauge the ongoing attitudes or feelings of a specific group
- Question Branching: Survey design technique that directs respondents to different questions based on their previous answers
- Question Piping: Integration of respondents' answers from previous survey questions into subsequent questions or text
- Randomization: Randomize the displayed order of questions and answer options
- Real-Time Analytics: Analyze and gain insights into data in real-time
- Real-Time Data: Receive data and information in real time
- Real-Time Reporting: Active reporting of data and metrics
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Reporting/Analytics: It gives you concise, easy-to-read analytics and automated reports for fast decision-making. Reviewers appreciate the quick access to segmented results and clear summaries, but some say advanced reporting options and deeper insights could be improved.
- Response Quotas: Limit the number of participants with certain characteristics you want to complete the survey
- Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria
- Single Sign On: Allow users to access multiple services after entering their login credentials once
- Skip Logic: Skip over or route respondents to different questions based on their previous answers
- SSL Security: Security protocol that ensures secure, encrypted communication over the internet, safeguarding sensitive data from unauthorized access
- Support Audio/Images/Video: Allow media to be embedded in the question or answer options
- Survey Builder: With Pollfish’s survey builder, you can quickly design visually appealing and dynamic surveys using templates or from scratch. Reviewers appreciate its user-friendly interface, variety of question types, and efficient setup, though some mention slow loading times and wish for bulk answer uploads.
- Survey Sample Management: Manage sample of audience for conducting market research surveys
- Survey/Poll Management: Create and administer polls and surveys
- Surveys & Feedback: Gauge satisfaction and receive information for improvement and success
- Template Management: Create, save, and re-purpose templates for emails, forms, etc.
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- URL Customization: Modifying a website's URL to enhance readability, branding, or campaign alignment

---

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We can help you find the software with the features you need.

Features

4.4 (209)

4.4

Based on 209 reviews

## Pricing

Value for money

4.3 (170)

[View pricing plan details](https://www.capterra.com/p/132525/Pollfish/pricing/)

Basic

$95.00

Usage Based,One Time

It includes:

-   10% Minimum Incidence Rate
-   10 Seats
-   24/7 Support
-   AB Monadic
-   Account Budget
-   Advanced Question Types
-   Data Exports
-   Demographic Information on Results
-   Link Distribution
-   Open Ended Grouping
-   White Labeled Reports

Elite

Contact Vendor for Pricing

It includes:

-   24/7 Support
-   2x Survey Priority
-   5% Minimum Incidence Rate
-   AB Monadic
-   Account Budget
-   Advanced Question Types
-   Bigquery Export
-   Conjoint
-   Cost Per Interview Caps
-   Crosstab Designer
-   Data Exports
-   Dedicated Account Manager
-   Demographic Information on Results
-   Link Distribution
-   Open Ended Grouping
-   Single Sign-On
-   Survey Results Translation
-   Unlimited Seats
-   Volume Discounts
-   White Labeled Reports

Value for money

4.3 (170)

4.3

Based on 170 reviews

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.5 (165)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.5 (165)

4.5

Based on 165 reviews

## User reviews

Overall rating

4.5

Based on 208 reviews

Filter by rating

Counts reflect reviews available in this feed.

5(127)

4(60)

3(17)

2(1)

1(3)

Mentioned topic

Recent reviews first, then most helpful

Kasey K.

Director of Strategic Initatives

Used the software for: 1-3 years

### "An Easy and Efficient Tool for Gathering Survey Insights"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 21, 2026

My overall experience with Pollfish has been positive. It's a useful platform for gathering survey responses and gaining insights from specific audiences without having to spend a significant amount of time managing survey distribution. I appreciate the flexibility to target different demographics and customize surveys based on our research needs. While there is room for improvement with pricing and reporting features, it provides a convenient way to collect feedback, identify trends, and support more informed decision-making. Overall, it's a valuable tool for conducting research and gathering data efficiently.

Pros

What I like most about Pollfish is how easy it is to gather feedback and insights from a targeted audience without having to manage the entire survey distribution process. The platform is relatively straightforward to use, and I appreciate being able to customize surveys based on specific demographics and research goals. It's a convenient way to collect data, identify trends, and gain insights that can help support informed decisions.

Cons

One of the biggest drawbacks is that the cost can add up quickly, especially when targeting specific audiences or needing a larger number of responses. I also think the survey-building process and reporting features could be a little more intuitive. Depending on the audience and type of research, it can sometimes be difficult to know how representative the responses really are, so additional analysis may be needed before drawing conclusions.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Stella I.

Manager

Used the software for: 3-5 years

### "My go-to option for market research!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 18, 2022

I have used Pollfish twice: before setting up my blog, and to support an MBA thesis on Strategy and Product Development.

Pros

How fast it was to set up my questionnaire without the need to be tech savvy.

Cons

The price level is not for the light hearted. It's an investment.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Customer Relations Manager

Used the software for: 1-3 years

### "Lets You Design Professional-Looking Polls In Minutes"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

December 29, 2023

We're very happy with Pollfish for our customer polls. We run abou 4 - 8 polls every month, and we haven't had any issues at all so far. The polls function well even when there's lots of people submitting them at the same time. And the templates, native integrations, and the automated reports are also great additions. If I had to choose again, I'd 100% go for Pollfish.

Pros

Pollfish is probably the single easiest software I've ever used. The drag and drop builder is great itself, but the template library also has anything we every need, so you rarely have to design anything from scratch. The templates are also designed very well, we usually pick one, do a couple edits, and deploy. The whole thing takes less than 10 minutes.

Cons

It would be good to have te reporting features improved a bit more, with better automated insights, embeddable charts, etc.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Data entry

Used the software for: 1-3 years

### "Te connectivity"

3.0

Overall Rating

3.0

3.0

Ease of Use

2.0

2.0

Features

4.0

4.0

Customer Service

2.0

2.0

Likelihood to Recommend

4/10

July 12, 2023

My experience was going to good

Pros

It working process and giving money criteria

Cons

Because it is showing top and good process

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Prasanth G.

Product Manager

Used the software for: Less than 1 year

### "Great tool to conduct the survey & user responses"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

October 10, 2023

We are a Fintech startup which deals with users all across the globe. Pollfish helps us to know the pre & post engagement of the features. With Pollfish, I can collate the data & check for the areas of improvements on the platform. Instead of spending hefty & not giving a fancy look to the surveys, Pollfish really helps to be budget-friendly & result-driven.

Pros

1\. The interface is really simple & highly intuitive for the first time users.2. It's customisable templates make the job easy by launching the survey in a quick time.3. Flexible filters & transparent pricing.

Cons

1\. Sometimes the data is not reliable as the data visualisation presents irrelevant results such as repetitive answers.2. Unable to reorder the questions & add imagery in the survey.3. It's a longer time & often crashes if the survey is lengthy.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

CEO

Used the software for: 3-5 years

### "Allegory's recent consumer survey"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

February 1, 2021

Overall, I am very satisfied with their services.

Pros

I used Pollfish back in 2017, and I'm impressed with its evolution since then. It's straightforward to use, and you can set up proper screening questions and create logics where you want to show different questions to different audiences based on their previous answers. The dashboard is also very easy to use, even though you can export the data in various formats for further analysis.

Cons

Although it's not a deal-breaker as it was within our expectation (I have an actuarial background), we realized that some of the answers/respondents are not of high-quality, meaning that in some instances, we realized that the same person answered with a different user ID's or some users provided "troll" answers to the some of the open-ended questions. I am sure they have their internal fraud and data quality checks, but some improvement is needed on that end.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Jean-Pierre L.

President

Used the software for: 3-5 years

### "Insight lover"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 17, 2022

Outstanding customer service, responsive, immediate and knowledgeable, and one of your greatest assets. \[SENSITIVE CONTENT\] is a great \[SENSITIVE CONTENT\] .

Pros

The broad respondent network in multiple languages and countries, ease of set-up and cost effective.

Cons

It does not allow for the scoring of responses that would provide a self-assessment for the respondent after the survey is completed. This is offered by Qualtrics and Survey Monkey and it's the only reason we continue to use Survey Monkey. The minute this is provided, we will be moving a 100% of our business to Pollfish.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Aziz M.

Partner

Used the software for: Less than 1 year

### "User friendly research tool."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

February 17, 2022

Easy to use software and very helpful support services.

Pros

Easy to use, cost-effective and empowering. Also, the ability to recruit in most countries was a key reason for our selection of Pollfish

Cons

I used the pay per use feature so did not have access to the advanced analytics tool. One needs to be a subscriber to use advanced analytics, which did not make sense as one is already paying for use.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Andrea G.

CMO & Co-founder

Used the software for: Less than 1 year

### "Best solution to market your survey at an honest price"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

February 11, 2022

I'm able to collect a lot of responses in a short period of time at an honest price.

Pros

Pollfish offers a lot of question types. It's almost impossible not being able to build the survey you are looking for

Cons

It may be a little bit tricky to build a pricing survey based on some methods (like Van Westendorp method) but I know they are working on it

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Ankit W.

Partner and CEO

Used the software for: Less than 1 year

### "Best alternative to SurveyMonkey"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

December 17, 2021

top experience. I use it often to validate ideas with potential users. The results are quick, analytics is detailed

Pros

As an offering, we found out Pollfish to be comparable and even better than other tools we are using. Their user targetting options are quite better than the alternatives

Cons

The UX and look and feel of the survey can be improved.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/132525/Pollfish/reviews/)

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