--- title: "Universe Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Universe Software - reviews, pricing plans, popular comparisons to other Social Media Marketing products and more." source_url: "https://www.capterra.com/p/132555/Universe/" page_type: "product" language: "en" --- # Universe Software Review 2026: Features, Integrations, Pros & Cons Last updated on February 15, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Universe ## What is Universe? Great events start with Universe. Our team is comprised of artists, musicians, and dreamers just like you: We understand that delivering extraordinary experiences is no easy feat. There's a lot at stake, which is why it's our mission to provide the best self-serve event management tools and support in the industry. Universe empowers organizers to create, sell, promote, and manage their events from start to finish - all on one platform. Let us help you take your events to the next level. ## What is Universe used for? [Social Media Marketing](https://www.capterra.com/social-media-marketing-software/)[Campaign Management](https://www.capterra.com/campaign-management-software/)[Ticketing](https://www.capterra.com/ticketing-software/) Top alternative Featured Overall rating Based on 34 user reviews Reviews sentiment Positive 91% Neutral 3% Negative 6% Starting price $19.95 Other, One Time Free trial available Includes Free Version Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Universe?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.universe.com&name=Universe) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Universe 4.4 (34) VS. [4.9 (304)](https://www.capterra.com/p/133885/Purplepass-Ticketing/reviews/) Starting Price $19.95 Other, One Time Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.4 (34) Ease Of Use 4.8 (5,795) Value For Money 4.2 (13) Value For Money 4.9 (3,575) Customer Service 4.6 (34) Customer Service 4.9 (3,303) ## Universe alternatives [Eventbrite](https://www.capterra.com/p/114949/Eventbrite/) [4.6 (5,801)](https://www.capterra.com/p/114949/Eventbrite/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 95% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/114949/Eventbrite/) [Fienta](https://www.capterra.com/p/171132/Fienta/) [4.8 (191)](https://www.capterra.com/p/171132/Fienta/reviews/) Starting price $0.40 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/171132/Fienta/) [TicketSource](https://www.capterra.com/p/134828/TicketSource/) [4.8 (550)](https://www.capterra.com/p/134828/TicketSource/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/134828/TicketSource/) Highest Rated [Ticket Tailor](https://www.capterra.com/p/112510/Ticket-Tailor/) [4.9 (595)](https://www.capterra.com/p/112510/Ticket-Tailor/reviews/) Starting price $0.28 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/112510/Ticket-Tailor/) [View all alternatives](https://www.capterra.com/p/132555/Universe/alternatives/) ## FAQs about Universe Overview ### Which roles and teams benefit most from Universe? Universe is most used by founders, owners, and executive directors who need a simple way to launch digital experiences, promote offerings, and manage audience engagement. Marketing, content, and community teams use it to create branded pages, coordinate campaigns, and support events, while developers and designers streamline site setup and presentation. Answer based on 30 reviews Overview ### What company size and specific industries is Universe built for? Universe is designed for early entrepreneurs as well as established brands and businesses of all sizes. It does not name specific industries, so it appears suited to a broad range of sectors that need a simple way to create digital experiences. Features and Usability ### What are the key features of Universe? Universe offers online, mobile, onsite, kiosk, and print-at-home ticketing, plus season tickets and ticket brokering for event sales. It also includes event management, attendance management, barcode/ticket scanning, point of sale (POS), concessions management, and credit card processing, with reporting/analytics, campaign analytics, and third-party integrations. Pricing ### How much does it cost and what fees or limitations are included? Universe starts at $19.95 one time for the Starter and Standard plans. Starter charges 2% + $0.79 per ticket, capped at $19.95; Standard charges 2.5% + $1.99 per ticket, also capped at $19.95. Free events are free, there are no termination fees, and a free version plus free trial are available. Answer based on 7 reviews Integrations ### Which third-party tools and platforms does Universe integrate with? Universe integrates with payment, marketing, analytics, and website platforms including PayPal, Stripe, Mailchimp, Marketo Engage, Google Analytics 360, Zapier, WordPress, Wix, Squarespace, Weebly, GoDaddy Website Builder, and Attendify. It connects event pages and ticketing workflows to common publishing, tracking, and automation tools. Answer based on 6 reviews Getting Started and Support ### What training and onboarding options does Universe offer? Universe provides in person training, live online sessions, webinars, and documentation to help teams get started. In person training supports direct guidance, live online sessions and webinars allow remote instruction, and documentation gives teams written reference material for setup and ongoing use. Getting Started and Support ### What customer support options does Universe offer? Universe provides Email/Help Desk, FAQ/Forum, Knowledge Base, 24/7 Live Rep, and Chat. Reviewer comments describe support as fast, helpful, and professional, with staff answering questions and guiding users through the platform. A few users mention frustration with unresolved product issues and time spent waiting on fixes. Answer based on 7 reviews Ease of use ### Is Universe easy to use for creating and managing events? Universe makes event setup and ticket sales straightforward for many organizers, especially small teams running regular events. The interface, embedded ticket widgets, and check-in app feel simple to learn, but some users find back-end navigation less intuitive when managing many listings, walk-up sales, or bulk updates. Answer based on 10 reviews ## Features AI summary Based on 9,378 Social Media Marketing reviews Capterra data shows that buyers of Social Media Marketing software rank the following features as their top priorities: - **Social Media Integration** (**51%** of reviewers rated this feature as critical) - **Social Promotion** (**43%**) - **Post Scheduling** (**44%**) Universe includes **Social Promotion**. However, it does not offer **Social Media Integration** or **Post Scheduling**. Its support for **Social Promotion** helps businesses increase campaign visibility across social channels, providing teams with a direct way to boost audience awareness and support marketing reach. Social Promotion 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Market event via social media tools API 2.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Application programming interface that allows for integration with other systems/databases Campaign Analytics 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Track and interpret campaign performance metrics Multi-Channel Marketing 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Coordinate marketing efforts across channels (email, landing pages, social media, etc.) Real-Time Data 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Receive data and information in real time Reporting/Analytics 2.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important View and track pertinent metrics to find patterns and gain insights from data Universe 24 features ### All Features - API: Application programming interface that allows for integration with other systems/databases - Attendance Management: Manage attendance for classes, shifts, meetings, or events - Barcode/Ticket Scanning: Scan barcodes to ensure accurate pricing and label tracking - Campaign Analytics: Track and interpret campaign performance metrics - Customer Data Management: Searchable repository of information about clients - Employee Management: Track employee schedules, availability, and performance across projects and tasks - Event Management: Schedule and manage the logistics of activities and other gatherings - Kiosk Ticketing: Obtain tickets via Kiosk upon arrival at event - Mobile Ticketing: Allowing users to order, pay for, obtain, and validate tickets using mobile devices - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Online Ticketing: Allow users to buy and sell tickets online, register for events, and collect buyer information - Onsite Ticketing: Allows event organizers to sell and manage tickets directly on-site - Point of Sale (POS): Accept and process customer payments for products or services using hardware and software - Print-at-Home: The ability to print tickets before arriving - Promotions Management: Design, communicate, and distribute incentives to perform a specific action - Real-Time Data: Receive data and information in real time - Real-Time Reporting: Active reporting of data and metrics - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Sales Reports: Reports specific to sales analysis for trends and strategies - Season Tickets: Grants the users access to all events for one season - Social Promotion: Market event via social media tools - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Ticket Brokering: The resale of tickets based on demand and availability - Website Management: Built-in website builder or integration with third-party site --- Get Advice We can help you find the software with the features you need. Features 3.9 (13) 3.9 Based on 13 reviews ## Pricing Value for money 4.2 (13) Free Trial Free Version [View pricing plan details](https://www.capterra.com/p/132555/Universe/pricing/) Starter $19.95 Other,One Time It includes: - Account Dashboard - Advanced Payouts - Custom Checkout Questions - Custom Order Messages - Email Support - Integrated Conversion Tracking - Integrations - Multiple Payment Methods - Partner Affiliate Channels - Purchase Receipts - Real Time Analysis - Reports - Scan and Sell at the Door - Standard Chargeback Support - Ticket Transfers - Unlimited Add-Ons - Unlimited Ticket Types - Waiting Room Standard $19.95 Other,One Time It includes: - Account Dashboard - Advanced Payouts - Cardholder Presales - Custom Checkout Questions - Custom Order Messages - Email Support - Integrated Conversion Tracking - Integrations - Manage Team Permissions - Multiple Payment Methods - Partner Affiliate Channels - Payment Plans - Priority Email Support - Purchase Receipts - Real Time Analysis - Reports - Scan and Sell at the Door - Standard Chargeback Support - Ticket Transfers - Tiered Ticketing - Unlimited Add-Ons - Unlimited Ticket Types - Waiting Room Pro Custom Quote Available It includes: - Account Dashboard - Advanced Payouts - Cardholder Presales - Custom Badges - Custom Checkout Questions - Custom Order Messages - Dynamic Pricing - Email Support - Event Marketing - Integrated Conversion Tracking - Integrations - Manage Team Permissions - Multiple Payment Methods - Partner Affiliate Channels - Payment Plans - Priority Email Support - Purchase Receipts - Real Time Analysis - Reports - RFID Access Control - Scan and Sell at the Door - Standard Chargeback Support - Ticket Transfers - Tiered Ticketing - Unlimited Add-Ons - Unlimited Ticket Types - Waiting Room Value for money 4.2 (13) 4.2 Based on 13 reviews ## Integrations [ PayPal](https://www.capterra.com/p/207944/PayPal/)[ Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[ WordPress](https://www.capterra.com/p/131687/WordPress/)[ Wix](https://www.capterra.com/p/169007/Wix/)[ Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[ Squarespace](https://www.capterra.com/p/143461/Squarespace/)[ Stripe](https://www.capterra.com/p/123889/Stripe/)[ Zapier](https://www.capterra.com/p/130182/Zapier/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.6 (34) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.6 (34) 4.6 Based on 34 reviews ## User reviews Overall rating 4.4 Based on 34 reviews Filter by rating 5(19) 4(12) 3(1) 2(1) 1(1) Mentioned topic Sorted by most recent Roxana M. Jefe Telecommunications ### "Aplicación m nueva para redes sociales " 3.0 Overall Rating 3.0 3.0 Ease of Use 3.0 3.0 Features 5.0 5.0 Customer Service 3.0 3.0 Likelihood to Recommend 5/10 November 21, 2022 Pros Es nuevo,tiene muchos videos de los usuarios y tiene una interfaz facil,rapida segura Cons Es un poco dificil fe entender poder navegar si no sabes mucho sobre el tema Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Marco C. VP Products Information Technology and Services ### "Great ticketing system, easy day-of-event checkin" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 14, 2019 For the last 2 years I have run ticketing a very large food and wine tasting event which raises over $100k to benefit a local public school. Universe saved us a great deal of time and thousands of dollars, in part due to its lower fees than the competition and in part because we were able to use Stripe (which offers lower processing fees for nonprofits). Universe's customer success group was excellent and always answered my questions promptly. Pros It's easy to set up, easy to use, and the ability to embed the ticket-buying capability right onto your own website is great. Also the fact that it supports Stripe as a payment method is a big plus. The BoxOffice mobile app that's used for checkin is easy and slick. Particularly for the volunteer events I manage where I constantly have to onboard new checkin volunteers, it works great; adding new team members is a snap, and the actual checkin process is simple and self-explanatory. Cons I wish the in-app reporting capabilities were a little more granular. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Jay H. Digital and Logistics Manager Events Services ### "Using Universe has been an incredible experience from top to bottom." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 0/10 June 13, 2018 Pros The software is extremely customizable, with a wide array of features of all kinds to best suit are companies needs. Additionally, the customer support team is invaluably helpful in utilizing the system to its maximum potential Cons Sometimes we struggle with user error of the scan functions, which the customer success team has been incredibly supportive in by sharing best practices for on-site processing. When occasional glitches arise, the development team is extremely responsive in correcting any issues. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. JW James W. National Championship Series/Competitions Manager Sports ### "Universe has been fairly seamless to integrate into our ticketing operations. " 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 13, 2018 The ability to be our own box office Pros The ease of setting up an event within the system, and ability to quickly train contract and volunteer staff. The ability to collect data from our attendees is integral. Cons A walkup credit sale can be slightly difficult to process. It would be nice to digitally request scanning devices at the time the event is created within Universe. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Stefan M. Digital Marketing & Acquisition Events Services ### "Great DIY event ticketing solution with ability and resources to improve." 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 13, 2018 The greatest benefit for us is the DIY solution for Ticketmaster venues. Universe's partnership with TM allows us to easily manage all facets of ticketing for our event from inventory to refunds to creative. Their dashboard allows us to track pacing to goals, their integrations allow us to measure marketing efforts, and their team is very responsive and collaborative. Pros The ability to not only sell tickets and check on sales daily but track who they are and where they are coming from. Their integrations are top notch and easy to manage if you don't have much of a tech background. Cons The inability to transfer attendees after they've bought tickets. A common customer service issue for us is that a time slot ends up not working out and they would like to switch to an earlier or later session. The only way to do this is to refund the customer completely and have them buy the new tickets. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Joanna W. Founder Media Production ### "Customer service is great- super love the relational aspect." 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 June 12, 2018 Great customer service. Pros I like how easy it is to embed on the website. I also love how easy it is to get in touch with people. Cons I think sometimes the ticketing UI, creating new tickets and such seems super confusing to navigate. Creating new tickets and locks, all of it is in places that doesn't come naturally to figure out. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Kellyn R. VP of Everything ### "I love the customer service and the look of everything. There are still glitches." 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 3.0 3.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 June 12, 2018 It's easy to use, and looks great. Pros Love the look and feel. Love that it integrates well within our sites and that our customers don't have to leave our site to buy a ticket. The customer service is fantastic. I love knowing that I have someone that I can call if I need someone immediately (and it has happened). Cons I don't like that we have to be logged in to purchase tickets. Many people forget their log in. I wish upgrading options were easier. I wish there were partial refunds capabilities. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. TK Tamara K. Special Events, Open Kitchen Cooking Classes Non-Profit Organization Management ### "Love! But could use some updates that take our business model into consideration. " 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 June 12, 2018 Pros The price is one of the best on the market. It is visually appealing (helps with marketing). Ease of uploading new events. Cons We use universe to sell tickets to cooking classes over the spring & summer months. Therefore, we are hosting between 4 to 6 unique events per week. Back end navigation is getting better, but when dealing with a large amount of events, can still be cumbersome and time consuming. Our customers have a hard time going through our list of classes on universe.com(we also upload the calendar to our webpage and create a print calendar of events to help with this): you cannot skip to a certain page in the list of events from the profile page; if you click on a class to learn more and want to go back to the list of events, you are taken back to the first listing and have to scroll through all the pages again (we can have up to 8 pages of events); there is no calendar option for quickly scanning the upcoming events; although we have created passes, we are often asked if it is possible to purchase a gift certificate code or option (that do not expire - like passes have to - to keep within Canadian law). A way to make a mass edit to all events - in the additional order message, or discount codes, for example - would be a huge time saver instead of having to go back and update each event individually one they are live. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Amy F. Founder | Executive Director Civic & Social Organization ### "We love this software and would t be able to do what we do as effectively without it." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 0/10 June 12, 2018 Pros Ease of use and the ability to collaborate as a team. This software is well thought out and the company seems committed to evolving the software as technology changes. Cons The sort features on the dashboard could use some improvements but it still works well. The messaging feature would be better if it sent a message to the admin email so it doesn't need to be checked and complete customization of content and timing of reminders would be nice. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. AN Anonymous User Community Manager ### "Universe has been a great resource to add events and link to our website." 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 April 19, 2018 It's a great software and super easy to use. The interface is clean, simple and easy. The ability to connect the event to your website and link it up so your clients can easily head to the event page and purchase tickets benefits everyone involved. Pros I like the simplicity of it for adding in events and event information. I've used it for big and small events and enjoy the interface of it. The dashboard is super clean and easy to maneuver as well. Cons The customization of the tickets can get confusing. I wish there was a little more flexibility and custom options for when you need multiple different tickets and ways for people to RSVP to your event. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor April 25, 2018 Hey there! Thanks for taking the time to leave us a review. We appreciate all of the feedback you have provided and will share it with the team. Looking forward to helping you grow your future events! All the best, Universe [View all Reviews](https://www.capterra.com/p/132555/Universe/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Popular comparisons [Eventbrite vs Universe](https://www.capterra.com/compare/114949-132555/Eventbrite-vs-Universe)