# Page 2 | NinjaCat Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 2 - Is NinjaCat the right Reporting solution for you? Explore 89 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/132630/NinjaCat/reviews

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NinjaCat

4.4 (89)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Page 2 - Reviews of NinjaCat

## Showing most helpful reviews

Showing 26-50 of 89 Reviews

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Reviewer's Role

Length of Use

Frequency of Use

VR

Verified Reviewer  
Internet Marketing Specialist  
Marketing and Advertising  
Used the software for: 2+ years

### "An Intuitive Platform For Reporting, Monitoring, and Call Tracking"

December 22, 2019

4.0

Overally, NinjaCat is an incredibly valuable tool that I use every day. It helps me to keep things organized and keep track of all of my PPC accounts. NinjaCat makes reporting easy, and I expect that it will continue to grow and improve as time goes on.

Pros

NinjaCat has grown quite a bit since our agency first started using it. It used to be more of a reporting and monitoring platform, but now we're able to use it to track and report on calls more easily, and it makes integrating call leads into Google Ads easy. I couldn't imagine keeping track of countless PPC accounts on Google, Facebook, and LinkedIn without the customizable reporting tools NinjaCat offers. It makes it easy to see where our budgets and leads stand at a quick glance. The ability to easily compe data to other date ranges has been an essential part in allowing me to view seasonal trends or prioritize client accounts. Lastly, we're able to share our custom dashboards with clients, and we're also able to automate reports, which really helps with efficiency.

Cons

There are a few minor inconveniences that we've learned to adapt to while using NinjaCat. One is that monitoring dashboards are not updated in real time. So, data you or a client is seeing is only accurate up to the previous day. We've also had some issues where failures in the system were not reported to us in a timely manner, and it led to calls failing to be imported into Google. Their customer support team was very accomodating, but our agency would have appreciated advanced notice of the changes they were making in order to accommodate the unexpected issue. Oh, and there's no "undo" option when creating custom dashboards.

Review Source

CG

Christopher G.  
Student  
Education Management  
Used the software for: 6-12 months

### "Plan your plans"

August 21, 2021

4.0

Pros

It allows you to have all the necessary data about the market in one place, it has pretty good functionalities, just having default models and graphs makes everything just easier when we want to use it and it presents almost no difficulties. It is a tool that personally almost all companies should use to know their market.

Cons

The only drawback I could appreciate in this software is the fact that you need a license to work with it, there are free trials of about 30 days, but the fact that it is a service where you have to pay makes that your customers are not so many and prefer to simply use other tools like PorwerPoint or something like that.

Review Source

AB

Alberto B.  
Freelance  
Telecommunications  
Used the software for: Less than 6 months

### "Cómo ahorrar horas de trabajo y dar sensación de mas profesionalidad con informes personalizados."

December 12, 2022

5.0

En general muy positiva.

Pros

La experiencia me dice que a los clientes o a los jefes se les gana primero por la vista y luego por el contenido.Un informe puntual cada cierto tiempo y con datos actualizados y un aspecto profesional, es el mejor aliado del analista de marketing.

Cons

La curva de aprendizaje no es todo lo rápida que esperaba de una aplicación tan visual, y el contenido de formación escasea bastante.

Review Source

David C.  
Estudiante universitario  
Primary/Secondary Education  
Used the software for: 1-2 years

### "Mi opinión NinjaCat"

May 16, 2023

5.0

Mi experiencia cada vez mejora cuando necesito usar NinjaCat, su opción multiplataforma me brinda una recopilación personalizada de datos.

Pros

Es una herramienta que uso y recomiendo por lo intuitiva que es para el análisis de datos, la puedo enlazar con otras plataformas y recopilar y procesar datos de interés.

Cons

Una mejora que podía en la estructura y organización de la interfaz podría hacer que la navegación sea aún más fluida y eficiente.

Review Source

VR

Verified Reviewer  
Owner  
Marketing and Advertising  
Used the software for: 2+ years

### "Great product, great customer support"

May 29, 2020

5.0

NinjaCat has many great features that clients love, and the team at NinjaCat is very helpful and responsive in helping tailor the service for our needs.

Pros

It is easy to set-up, and easy to use. The interface is easy to navigate, and looks great for clients.

Cons

The product is always being updated to include new features, which can sometimes cause existing features to stop working. The support team is always very helpful, and resolves the issue quickly.

Review Source

VR

Verified Reviewer  
CEO  
  
Used the software for: 2+ years

### "Good software, however, missing a couple of important features"

January 9, 2018

3.0

Automated reporting, ability to incorporate all of my marketing sources under a single dashboard.

Pros

Easy to setup, easy to read reports. Clients enjoy the dashboard and in depth reporting thats available.

Cons

you only have two sources available in the dashboard. Tapclicks allows you to integrate every source in to the dashboard for clients. 24 hours delay is really bad.

Review Source

RA

Rajiv A.  
director of client relations  
Marketing and Advertising  
Used the software for: 1-2 years

### "good support, but the new shinobli update seemed to have come with a lot of plaggued problems. "

January 9, 2018

3.0

Call tracking

Pros

It allows us to share with our clients their total ad spend & total conversions. Tracking & notifing for phone calls allows us to show our clients that the program we run is successful.

Cons

It doesn't integrate with email platforms like aweber and mailchimp. We have to use third party tools to connect them which don't work often.

Review Source

Response from NinjaCat

January 10, 2018

Rajiv, thank you for taking the time to review NinjaCat. Shinobi currently has integrations with MailChimp as well as Hubspot. Salesforce is also in build currently and Pardot is also on our short list of email integrations to add to NinjaCat. Here is our December 12th integration release that preempted our newsletter sharing our new integrations Mailchimp and Hubspot: https://support.ninjacat.io/hc/en-us/articles/115015727907-Dec-12-2017-New-Integrations-Custom-Dimension-Creation-Graph-styling-options-More- Let's get together and we can set up Mailchimp with you. Scott Guttenberger - Director of Marketing

RE

Richard E.  
Head of Digital  
  
Used the software for: 2+ years

### "I've been using Ninjacat for over 2 years now and the time it's saved me untold hours reporting"

June 13, 2018

5.0

Easy to use

Pros

Ninjacat never stops looking to improve their offering. The customer support is very good, from the support centre or through your account manager, they all understand exactly what you want and will go out of their way to find a solution.

Cons

I've had some issues in rolling up reports before, having multiple accounts within the same report. I found this very difficult to implement, however with the support team recording videos for me, I was able to fix

Review Source

SC

Steve C.  
Senior Account Manager  
Marketing and Advertising  
Used the software for: 2+ years

### "Ninja Cat is essential to our success as an agency!"

May 15, 2017

5.0

Pros

Automation, integrated call tracking, and dashboards. The automation function in Ninja Cat is something we couldn't live without, it speeds up everything from our own analysis to client facing reporting.

Cons

I wish that some of the modules were a little more granular in their control and what our display options are. I'd also like to see tighter integration and data segregation with the AdWords call tracking function.

Review Source

CH

Chad H.  
SEO Specialist  
Marketing and Advertising  
Used the software for: 1-2 years

### "Making Reporting Easier with NinjaCat"

December 12, 2019

5.0

Reporting has gotten much more streamlined and facilitated with the introduction of automatically run reports from NinjaCat. Reporting would be a true hassle if it weren't for the great integrations allowed in NinjaCat

Pros

I really like the fact that you can schedule Reports to run with Google Analytics, Google Adwords, Google Sheets, FB Ads, and other analytic software integrations, where they appear as charts, graphs, and data tables to easily present information. I also like the fact that you can make changes to the template and re-run the report, and then use "add notes" to make small changes and analyses. Lastly, I like the monitoring function on NinjaCat that can give snapshots of various analytic software.

Cons

The biggest issue I have with NinjaCat is that sometimes it takes forever to run the report after you've made changes to the template and need them to take effect. I've had reports run for more than 2 hours for reasons that are unknown to me.

Review Source

VR

Verified Reviewer  
Partner  
  
Used the software for: Less than 6 months

### "Great reporting tool for digital marketers"

May 14, 2018

4.0

Pros

My clients always want to see all information in a single, easy to read report. NinjaCat offers exactly that. I can set up all of my paid campaigns (PPC, Facebook, Linkedin, etc) in a single report to send to my clients with ease and information transparency.

Cons

Onboarding is time consuming, and quite a big expense of time - three 1-hour sessions to get fully onboarded. There are a lot of features and great functionality, but I typically prefer a tool that I can log in and play around with, rather than doing 2 workshops to get my team set up. It's nice that exists, but it is time consuming, would be better as a 1 hour webinar.

Review Source

KH

Kristine H.  
Associate Director of Client Services  
Marketing and Advertising  
Used the software for: 2+ years

### "Awesome Reporting, Awesome Customer Service"

April 20, 2017

5.0

We have been using Ninjacat for a couple of years now. It is easy to use, provides quality reports that are super customizable and is cost effective. They continue to improve functionality as well as increase the number of platforms they connect with. The customer support is some of the best I have ever run into. They are not only quick to respond but very helpful. I know if I have any issues, they will handle it. I LOVE Ninjcat!

Pros

It is easy to use and has the networks I need to report on. Customer service is responsive and take care of everything.

Cons

Can be a little tedious when viewing changes to report but that is changing with their new release.

Review Source

BL

Brandon L.  
Client Success Specialist  
Marketing and Advertising  
Used the software for: 6-12 months

### "Ninjacat"

November 4, 2022

4.0

Pros

I think that the best thing about Ninjacat is how easy it is to use. It is simple and as long as it is setup correctly, the reports look great. They are also looking for ways to improve their functionality. Overall a very user-friendly experience.

Cons

I think that the biggest disadvantage is the filtering options. If you are working with a bunch of accounts and need to sort them out, there is currently not many ways to do this. The biggest problem is the loading times. It loads very slowly if there is a bunch of data.

Review Source

VR

Verified Reviewer  
Director of Digital Media  
  
Used the software for: 6-12 months

### "Solid reporting platform. Very customizable."

January 10, 2018

3.0

One report that integrates all our data sources.

Pros

Flexibility to integrate with virtually any data source we have (except SnapChat - get with it SnapChat!). New features rolling out monthly.

Cons

Some features discussed in our original sales call with them have yet to become actual live features. It wasn't 100% transparent what was still in development which has caused us some issues thus far. Also the templated reports are kinda limited so to get your full value you definitely want to create your own templates. This might be a daunting task for those not interested in analytics and math.

Review Source

VR

Verified Reviewer  
Director of Customer Success - Digital Marketing  
  
Used the software for: 1-2 years

### "We tried to use Ninjacat for automated reporting. It did not work for us despite months of trying."

June 7, 2018

3.0

We had a few reports working automated from it that sent to our clients, but they were not better than the reports we were manually making ourselves.

Pros

I felt like it had a lot of power behind it, to pull in data from different APIs and present it in a customizable way. Support was very responsive and helpful.

Cons

But the interface was a bit clunky, setting up new reports took a long time, it couldn't pull in data from all the sources we needed.

Review Source

VR

Verified Reviewer  
Performance Marketing Director  
  
Used the software for: Less than 6 months

### "We started using Ninjacat after being fed up with the process of creating reports manually."

January 9, 2018

5.0

Pros

The platform is fairly customizable to any needs we or a client may have. Templates are easy to create and it's helpful to be able to use one template for multiple clients/reports just by toggling between them. The integrations work seamlessly and there are plenty of metrics and dimensions to choose from. If a particular dimension is not available, it's helpful to calculate custom dimensions. If you have a basic understanding in the platforms you're integrating, Ninjacat should be fairly easy to understand.

Cons

The process of scheduling reports is a little more complicated than I would like. Therefore we haven't used that feature much. It would also be helpful if the interactive dashboard had the ability to compare metrics to prior period/year. This feature is still in beta at the time of this review so hopefully that function will be available in the future.

Review Source

VR

Verified Reviewer  
Accountant  
Real Estate  
Used the software for: 6-12 months

### "Ninja Cat"

November 27, 2018

5.0

NinjaCat is great for businesses.

Pros

I love how it provides one interface for everything I need with easy access.

Cons

I have found nothing I do not like about this software.

Review Source

JP

John P.  
CEO  
Marketing and Advertising  
Used the software for: 2+ years

### "NinjaCat is a mission-critical element to the success of my PPC management business!"

May 23, 2017

5.0

Cost savings. Time savings. Better reports. Keep my clients up-to-speed on performance at any point in time. Increased client retention. Happy customers :)

Pros

Saves us LOTS of time and money to develop reports while keeping my clients apprised of their PPC campaign performance at any time.

Cons

It's lost some of its white labelings over the years as some of our clients have inquired about the dashboard by the NinjaCat name rather than the original myppcreports name.

Review Source

LK

Leni K.  
Account Director  
Marketing and Advertising  
Used the software for: 1-2 years

### "Fast, Easy AdWords Data"

March 31, 2017

5.0

NinjaCat is an essential piece of our ppc management. The budget trending gives us a quick easy overview of the accounts at a glance which is an invaluable time saver. The ability to provide white label dashboards is super easy, it's simple to give clients access, and see their dashboards as they do. Support is on the ball. The level of support is kick butt. We aren't left hanging for days, and we're able to service our clients, which is essential to the success of the platform. One criticism is we've asked for a KPI tracker for ages (and are hoping to see it in the upcoming release.)

Pros

The ease of use, the easy to read and appealing interface.

Cons

If we could integrate more KPIs it would be great.

Review Source

EK

Emma K.  
SEO Specialist  
Marketing and Advertising  
Used the software for: 1-2 years

### "Simple and User-Friendly, but Somewhat Limited in Design and Integrations"

March 11, 2020

4.0

NinjaCat allows us to put all of our data and reports in one place so we can present to our clients the status of their programs. It is very simple and easy to use for everyone, but may not be as efficient as other reporting tools that integrate with other sources and therefore update automatically.

Pros

I liked that NinjaCat could easily display your data in scorecard, graph, table and other forms. A specific nicety that this reporting tool is capable of is creating a custom metric/scorecard that allows you to blend/add data from two different sources. I know some other tools don't allow this.

Cons

This tool is somewhat limited in what it offers in terms of design elements and integration abilities. There are not a lot of styling options to choose from. As for integrations, we had to put much of the data from our tools in spreadsheets that we'd connect to NinjaCat versus having them directly integrate with each other. This means we have to continuously and manually update the sheet every time we want to see data from a new time frame.

Review Source

VR

Verified Reviewer  
Digital Marketing Manager  
Restaurants  
Used the software for: 1-2 years

### "Ninja Cat is A Great Reporting Tool"

April 6, 2019

5.0

Overall, Ninja Cat is a very robust software that has helped with reporting period!

Pros

The best part about ninja cat is the new Shinobi reporting functionality.

Cons

The least favorite part of this software is the customization restrictions that inevitably arise.

Review Source

CS

Christian S.  
Director of Media Strategy  
Real Estate  
Used the software for: 6-12 months

### "NinjaCat is great and getting even better."

May 3, 2017

5.0

Time savings, standardization of service offering, better data visualization, and consistency of service quality.

Pros

Template-based reports that we can quickly roll out for new clients. Going forward we're excited about the new user interface, more flexible template designer, templated dashboards, and additional data sources.

Cons

The report templating has been a bit difficult to manage and graphing choices have been limited but the new template designer looks like it's going to be great. Likewise the user management had some things I didn't like about it but those have been largely addressed.

Review Source

RB

Ryan B.  
Senior Web Marketer  
  
Used the software for: 1-2 years

### "Great product that offers a lot of value for marketing agencies"

January 9, 2018

5.0

Pros

NinjaCat offers various integration options plus the ability to customize, not only what data is pulled in, but how each page of the report looks and feels. Plus the ability to schedule out and email reports automatically is a time-saver.

Cons

Somewhat of a learning curve with some of the integrations, like changes and updates to Google Sheets data, can add some manual time to creating reports.

Review Source

jS

john S.  
President  
Marketing and Advertising  
Used the software for: 2+ years

### "industry standard in search marketing reporting"

January 9, 2018

5.0

Easy to Set Up, Easy to Use, Fully Customizable. Upon submitting to a client we have no doubt that the layout ' depth of information provided can stand up in a Fortune 500 Boardroom Marketing Meeting. This product is top of it's class. Simply put, Ninja Cat is outstanding.

Pros

perfect solution for agency reporting. we're able to place, what i would refer to as, Fortune 500 Boardroom Reports in the hands of our clients on a weekly/monthly basis (or as often as needed) The system is fully customizable. We consider our Ninja Cat account as a critical element for Client engagement. One more point, Ninja Cat support team is OUTSTANDING!

Review Source

Laura (.  
Paid Search & Analytics Manager  
  
Used the software for: Less than 6 months

### "NinjaCat's capabilities stomp the competition "

February 7, 2018

5.0

NinjaCat saves us time and money on client reporting.

Pros

The interface is so simple and straightforward, everyone on my team was able to pick it up and run with it. The on-boarding process for NinjaCat was extremely helpful. We had dedicated support who helped me through every step of getting our new dashboards up and running. Overall, they have saved us money and lots of time when it comes to client reporting. We couldn't be happier.

Cons

Right now the system pulls data with real time API calls which causes a delay in the data population. This is my only complaint but I know they are working on a data warehouse and will roll that feature out soon.

Review Source

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