# Page 2 | NowCerts Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 2 - Is NowCerts the right Insurance solution for you? Explore 150 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/132779/NowCerts/reviews --- NowCerts 4.8 (150) [View alternatives](https://www.capterra.com/p/132779/NowCerts/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 2 - Reviews of NowCerts ## Showing most helpful reviews Showing 26-50 of 150 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use DR Damon R. Principal Agent Insurance Used the software for: 2+ years ### "Insurance Scout Partner Nowcerts " August 25, 2025 5.0 On a scale from 1-10 I would say our overall experience is a 5, customer service is amazing. The program has a lot of features, but there are too many that over take the most necessary features. Pros The open platform of the program, which allows for integration with other programs used in our industry. Cons The flow of the program seems detached, areas of frequent use or areas we use, seem to be difficult to locate, many layers to get through. The layout seems a little clunky Alternatives considered [Vertafore AMS360](https://www.capterra.com/p/113472/Vertafore-AMS360/)[HawkSoft CMS](https://www.capterra.com/p/79412/HawkSoft-CMS/) Reason for choosing NowCerts Cost reasons mostly, it was cost effective Review Source SC Stacey C. Accountant Insurance Used the software for: 2+ years ### "Awesome Tech Service" September 30, 2025 5.0 I love it. I might be biased since this is my first experience with a management system. I have also made friends there since it was quite the steep learning experience for me. Pros The Best team! I have had a great experience with the tech team since they will talk with you and hear out any issues that you are having. Cons It can run slow if you do not log out. But that is probably the only real issue I have since I am pretty experienced with it. Review Source CW Chad W. Agent Insurance Used the software for: 1-2 years ### "New to using AMS" October 28, 2024 4.0 Pros Clean design, a lot of features and integration possibilities. Cons Overwhelming to start and just learn the basic functions. Alternatives considered [QQCatalyst](https://www.capterra.com/p/36109/QQCatalyst/)[HawkSoft CMS](https://www.capterra.com/p/79412/HawkSoft-CMS/) Reason for choosing NowCerts Preferred the pricing structure of NowCerts - felt more in control of my data vs other options. Review Source CH Chase H. Principal Broker Insurance Used the software for: 2+ years ### "Nowcerts is Awesome" September 21, 2022 5.0 Great! The best people ! they are all very proactive to new ideas and this product is constantly evolving. The people Pros Great API and very good Zapier Integration Cons Slow, and difficult learning curve. Client portal not userfriendly enough for a customer to use. Switched from [EZLynx](https://www.capterra.com/p/102928/EZLynx/) inability to gain useful API access. Half baked Zapier integration that does not provide access to any policy actions or data, no addresses, DOB, and very little actionable data about the contact. Inability to get anyone to respond to requests for API documentation to work around the shortcomings. Review Source Response from NowCerts November 9, 2022 We're glad that NowCerts is working well for you. We will continuously update and improve our system and services to give you more ease in doing your business. Again, thank you for doing business with us. BG Brandon G. President Insurance Used the software for: 2+ years ### "Best Web Based AMS" July 20, 2023 5.0 Wonderful. They're super helpful and responsive when issues arise. I'm a super small agency, yet they've added features based on my recommendations. Unheard of! Love them! Pros No software to download. Log into any browser and use. Ability for clients to download their own certs. Cons There's some wonky mechanics, but the benefits far out-weigh this Alternatives considered [Veruna](https://www.capterra.com/p/155983/Veruna/)[Jenesis Software](https://www.capterra.com/p/119068/Jenesis-Software/)[Vertafore AMS360](https://www.capterra.com/p/113472/Vertafore-AMS360/)[Applied Epic](https://www.capterra.com/p/70671/Applied-Epic/)[HawkSoft CMS](https://www.capterra.com/p/79412/HawkSoft-CMS/) Reason for choosing NowCerts Value, web-based (we run on Macs), online service capabilites Review Source Response from NowCerts July 31, 2023 Thank you Brandon for the awesome review! We are happy you are enjoying NowCerts and our Support. AA Aaron A. President Insurance Used the software for: Less than 6 months ### "Everything you need" July 27, 2019 5.0 It is easy to figure out. It is browser based as opposed to needing a downloaded application like many larger systems do. And the price point is very competitive Pros What I appreciate most is not necessarily the software, but rather the responsiveness of the company that runs it. I first tried the system for a few months about 4 or 5 years ago. It did not have all the features I was looking for, but the most critical missing piece was HIPAA compliance. I brought it to their attention and the next year they reached out to me letting me know they had upgraded to new servers with HIPAA security compliance, but I had already chosen a different provider. Now, years later, I began looking again through MANY different CRM/AMS systems. They have implemented so many features that I had asked for previously and they are very responsive when I inquire about anything. Cons They are still lacking a little in the Medicare arena. While they did add a Medicare info section to the Client profile, the Product list only has "Health" in general, not Medicare Advantage, Medicare Supplement, Part D, nor other senior products like Critical Illness and Long Term Care. I find this to be a common oversight of many P & C AMS systems that are trying to cater to all lines. Also, while they have made a good effort at integrations, it is missing a few that are important to us: our rater (EZLynx), our current VOIP system (phone.com), etc... Alternatives considered [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[Applied Epic](https://www.capterra.com/p/70671/Applied-Epic/)[AgencyBloc AMS+](https://www.capterra.com/p/105829/AgencyBloc-for-Health-Life-Insurance/) Reason for choosing NowCerts It does nearly everything they do with an easy-to-use system at a better price point and no contract. Best of all has been their customer service Switched from [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[Applied Epic](https://www.capterra.com/p/70671/Applied-Epic/)[AgencyBloc AMS+](https://www.capterra.com/p/105829/AgencyBloc-for-Health-Life-Insurance/) Vertafore (owner of QQ Catalyst) promised excellent training and then did not follow through. Review Source AS Adnan S. President Insurance Used the software for: 2+ years ### "Excellent for Start Up Agencies and those Expanding Rapidly" June 8, 2019 5.0 Overall my experience is excellent and some of the problems this software helps me resolve are: - Billing & Invoicing - Agent/Agency Production - Account Management - COI Production / Mass COI Generation - Independent Access to Agents to Monitor there Accounts Pros The overall functionality is very easy to use, and the simplicity of accessing and understanding the many functions such as billing and endorsements. NowCerts has an excellent Agency Reports option that can give one a good look at the direction of business broken down into lines of business along with agent/agency production. Recently, we are able to use texting feature from this software when communicating with clients and this allows us to keep a solid record of all communications and option for document signing. The owner is very responsive to requests for help, I have personally communicated with him over 4+ years of signing up with NowCerts. I started my agency from scratch and for me the cost was the biggest factor in getting access to an Agency Management System - this allowed me to stay within my budget and monitor all past and present COIs issued and allowed me to build a comprehensive list of Additional Insureds for future use. Cons None, this software has all I need to operate my agency. Review Source LL Lawrence L. Owner/Broker Insurance Used the software for: 2+ years ### "Best Agency Management Software on the Planet!" July 25, 2019 5.0 Other than the annual increases, they've been the most responsive and service oriented software company I've dealth with...and I've dealt with too many. They take ownership of their issues and make changes very fast. Pros I love this system. As a broker/owner for over 30 years, I have seen every system you can imagine. At every Association Expo, I see new systems. Nothing compares to NowCerts. It is so easy to use. The intuitiveness of flow and adding new customers is a breeze. The information I have available to me is so easy. I hope they don't get bought out like every other innovative company. Cons Prices change every damn year! I know that prices go up...but this has been a roller coaster. The only reason I stick is because I love the system. I'm willing to pay what they want, up to a point. That point is very very soon. At a certain level, it loses its value...and you're willing to go back to something inferior just to teach them a lesson on how to treat a customer as something other than a checking account. Alternatives considered [Vertafore AMS360](https://www.capterra.com/p/113472/Vertafore-AMS360/) Reason for choosing NowCerts AMS 360 is a nightmare! a nightmare! How they created a system that takes over 20 different entries just to issue a cert is beyond me! Agencies buy it for their accounting, supposedly. But torturing your staff to count every last penny isn't an agency I'd want to work for/with Review Source JL Jed L. President Insurance Used the software for: 1-2 years ### "Excellent Agency software" July 17, 2019 5.0 My overall experience has been fantastic and we are so far very happy with the service we have had up to this point! Pros I love how easy it is for someone new to the industry like me. But I like the fact even more how available and easy to get ahold of all of the staff is at NowCerts. I can tell you in the few years of owning an independent agency that the bigger players direct you to a callcenter and other means and you sit on hold, etc. Additionally they have a ton of training videos that make it easy to use and if they don't have the one you are looking for then they will make sure you know how to do whatever task you need to. I have had no problems with setting up IVANS downloads as well and again for the money this is great software! Cons There are some aspects of the software that is a little clunky still like the integration between "SignNow" and Nowcerts. I have yet to be able to send something via email in nowcerts that didn't require me to log in separately to SignNow and create an additional e-sign request which can become tedious. Furthermore, it can be difficult migrating multirater data from like ez-lynx, so you end up filling out application twice in some cases when you use NowCerts and a different multirater. Review Source Response from NowCerts July 23, 2019 Thanks for the kind words, Jed. Rest assured that we continuously improve our system. Thanks also for the feedback. We will work on it to better serve your needs. =) Gracie M. Advisor Insurance Used the software for: 6-12 months ### "Good looking system & improving all the time" June 20, 2019 4.0 They're knowledgeable and always willing to find the answers. It's great working with representatives. Pros The look & feel of the dashboard isn't as overwhelming with other systems. Once you understand how it works, there are so many possibilities. Cons Anticipation of the changes coming in the 2.0 version. Alternatives considered [Vertafore AMS360](https://www.capterra.com/p/113472/Vertafore-AMS360/)[Applied Epic](https://www.capterra.com/p/70671/Applied-Epic/) Reason for choosing NowCerts Made more sense for our business operations, share the same capabilities and had more flexibility in certain areas. Switched from [SmartOffice](https://www.capterra.com/p/133901/SmartOffice/) We had too many options to customize with SmartOffice, so we wanted a product more built up. Review Source Response from NowCerts June 27, 2019 Thank you for the kind words, Gracie. We will continuously update and improve our system and services to give you more ease in doing your business. Again, thank you for doing business with us. =) JP John P. COO Insurance Used the software for: 1-2 years ### "Has everything you need and more..." July 29, 2019 5.0 Overall, NowCerts and CSR have been great and very helpful. As i mentioned the Zapier connections now allows us to automatically add prospects and accounts to the system when we process different gravity forms. It saves us time and keeps us from having to do the same thing multiple times. Pros NowCerts thought of everything. They're leaps and bounds ahead of most insurance management systems out there and they're constantly adding new features and ways to link it to other functional systems out there via Zapier. This alone has opened a ton of functionality and automation that saves us time and money. Cons There are so many features, that it takes a while to figure them all out. We've been using it for a couple years now and we're still coming across new features that we can use that we didn't know were there, or new ways to use features. It takes a little while to wrap your head around it all so you can see how it all works together. Reason for choosing NowCerts In our prior agencies we used both Instar and then later switched to Hawksoft. The certificate feature is what initially caught our attention because we are heavily weighted to commercial lines, but once we started looking, all the other features won us over. You won't regret going with NowCerts. Review Source James J. Owner Insurance Used the software for: Less than 6 months ### "They keep on impressing" June 29, 2019 5.0 At first, I was pretty frustrated with NowCerts. The system is so powerful, and I jumped in without completing the training like I should have. However, the team at NC is so incredibly supportive and responsive to questions... after a handful of 1:1 training sessions, and a couple of months using the system, I am VERY happy with the decision. NowCerts is an innovative, intuitive platform that talks with and my other software very smoothly. If you’re an insurance agency owner that writes any commercial lines, and you care about having a management system that is reliable, forward thinking and constantly improving, I am proud to give NowCerts my strongest recommendation. Pros It is clearly built from the ground up by people who know exactly what agency owners and staff need and want in a AMS platform. There are more intuitive and well-designed features than I care to type here. Cons It’s so powerful that you really need to put effort into the training and support. I was frustrated at first because I tried to wing it. That was a bad idea. Alternatives considered [Nexsure Insurance Platform](https://www.capterra.com/p/119445/Nexsure-Agency-Management/)[HawkSoft CMS](https://www.capterra.com/p/79412/HawkSoft-CMS/) Reason for choosing NowCerts Cost, powerful features and eager support Review Source Response from NowCerts July 22, 2019 I'm glad you didn't give up on us,James. Thank you for the kind words and for making us the number one AMS. We will continue to improve our software to better serve your needs. =) Jay R. Founder/Manager Insurance Used the software for: 1-2 years ### "Great System / Excellent Service" May 14, 2018 5.0 Pros We moved from QQ / Vertafore to NowCerts about 2 years ago. This is an easy recommendation to make for us. The team take a personal approach with their clients. Our transition was seamless. We had a few hiccups in the beginning, but team was right there to move us along. The system itself is affordable and intuitive. Easy to navigate and get things done. If you are looking for a management system to get you to the next level, talk to the folks at Nowcerts today. Cons I had to think about this one for awhile. Still came up with nothing. The team has done a great with the platform. Review Source Response from NowCerts June 27, 2019 Thank you for the awesome review, Jay. We do our best to cater to our client's needs as much as possible. BM Breanne M. Agency owner Insurance Used the software for: 2+ years ### "NOWCERTS IS AMAZING" June 10, 2019 5.0 AWESOME! Pros Since going out on my own to start my business I did TONS of research on affordable management systems. Most of the systems were clumsy, filled with features I will never use and hard to navigate. When I found NowCerts I was AMAZED because the system is SO user friendly, I often refer to it as the AOL of management systems. It is very sophisticated and I don't even use half of its amazing features but I may in the future. Not only was it the easiest system I found but it was the least expensive. I was almost in disbelief but it is true! It really is the absolute most amazing bang for your buck! Cons Sometimes it was a little slow to load a screen but most systems are similar in that respect. Review Source Response from NowCerts June 27, 2019 Thank you Breanne for sharing your experience with NowCerts. Thank you for allowing NowCerts to be your AMS of choice.We try to offer a very affordable solution for both new agencies as well as established ones. Thank you again! EB Erica B. Owner Insurance Used the software for: 2+ years ### "Hidden Gem" July 12, 2019 5.0 Pros This was clearly developed for the Insurance Industry, not just an average management system. I have used many different AMS and this one has the greatest functions, ease of use, and overall data fields. I love that if something is missing I can call customer service and get it added to my dashboard. I love the CSR that handle their calls. Everyone I've ever talked to has been overwhelmingly willing to help me get any issues resolved. Cons I genuinely don't have a "con". I love this system. Reason for choosing NowCerts I originally chose NowCerts because the pricing is great. Once I realized what all I was getting for that price, it's a STEAL! I wouldn't chose a different AMS if it were half the price! Review Source Response from NowCerts July 22, 2019 Thanks Erica for the awesome review. We are happy you are enjoying NowCerts. We always try to offer the best AMS features to our clients. Again, thank you for the kind words. =) RH Randee H. Owner Insurance Used the software for: 6-12 months ### "Insurance, meet Technology!" June 3, 2019 5.0 Amazing customer service. They always go above and beyond. They listen and actively make changes to give us a better experience. They were awesome during my data conversion and helped me clean up my messy database coming originally from Instar to AMS360 to Nowcerts. Pricing is SUPER reasonable, the integrations are awesome! Looking forward to all the new things to come! Pros I love that we have direct communication and my wants/needs/suggestions are heard and if warranted things are changed/implemented quickly to make our user experience better. The system is intuitive and easy to navigate. The open API and integration with Zapier has made my team's data entry burden drastically reduce. We LOVE Nowcerts! Cons The accounting still needs a little tweaking but they're actively working with an accounting person to make those changes. Again, a suggestion was made and they went to work to implement/fix it quickly! I'd like to customize my dashboard further but that is also coming. I would like more commercial proposals. That's the only thing I can think is "missing" although you can integrate your own. Review Source Response from NowCerts June 27, 2019 Thank you for the honest feedback, Randee. Your feedback help Nowcerts mold into into a winning AMS system. Thank you for doing business with us. JC JR C. Mayesclaytongroup Insurance Used the software for: 1-2 years ### "ideas" June 3, 2019 4.0 it been good but there been a lot go back and fix this or that due to the fact that you don't know to click each thing so it dose everything. Pros what i like is everything in one place. Cons that when you put data in you think everything being tracked completely and only later you find you got do 20 more things for that to happen. one thing that may help with this is have a walk throw that you put everything in as it asked and now certs would have pop up that say hey we need this so you can do this or that. one thing that needs to be added to types of policy's the name of it needs to be "unoccupied homeowner" we have a lot of these policy's and now certs dose not have this so we have to use a wrong title so that we can add them in but know what they really are. Review Source Response from NowCerts June 4, 2019 Thank you for your review and suggestions JR! You can add any policy type (Line of Business you need). Just to to Miscellaneous --> Agency customization --> Lines of Business and click "Add New". I already added "unoccupied homeowner" for you. Andy R. Agency Owner Insurance Used the software for: 6-12 months ### "Feature rich easy to use" September 18, 2018 5.0 I began my agency in 2018 looking for a reasonable priced agency management system. Finding Nowcerts hit all of my target requirements and has went well above expectations. The product continues to improve and offer more integration services with outside vendors. Pros Outstanding customer service and the committment to continual improvement of their product. Web based, download capable, easy platform to learn. Cons Report functions are improving along with tracking features Review Source Response from NowCerts September 19, 2018 Thank you Andy, to you and your staff for your feedback in helping us continuously improve the platform. We add new reports weekly in the New Reports section at the bottom of the Reports page. Please send me any interesting report ideas you have. We'd love to implement them.The new platform, Momentum, will offer ad-hoc reporting when released in Q1 of 2019. Thank you! BS Brooke S. President Insurance Used the software for: 6-12 months ### "Great AMS for a Great Price" July 16, 2019 5.0 I will recommend NowCerts to any agency that is interested in being on the cutting edge of technology. I have recommended it to many of my colleagues and they have been happy to make the move. I realize this is a bold statement due to the integral role an AMS is to an insurance agency's core business. Pros NowCerts does what my agency needs. We have personal and commercial lines and my contractors can easily log in and get their COI's without me. The integration with other software solutions is one of the most important features to the agency. We have the ability to create automations that no other AMS platform can. The people are friendly and very helpful. I always get excellent service Cons Because this is a newer AMS platform there are constant updates and improvements. Sometimes this results in short term loss of a specific functionality. Fortunately, this has not affected our agency in any way since we don't use every function that is available. Review Source Response from NowCerts July 22, 2019 Thank you Brooke for your kind words. We are happy you are enjoying NowCerts. We try to offer the best AMS features at the most affordable price. We hope to have you as a partner for many years to come. :) DR Daniel R. Vice President Insurance Used the software for: 1-2 years ### "Easy to Use Agency Management Software at a Reasonable Price" August 2, 2019 5.0 Never had an issue that went unresolved. Pros This software is very easy to use. It's affordable. Our agency offers more than just insurance and this software has the flexibility to allow us to keep track of our other products/services that we sell in addition to the insurance. I would recommend this software for all levels, new ventures and established agencies. Cons I would like to see more marketing tools. Alternatives considered [Agency Matrix](https://www.capterra.com/p/50949/Agency-Matrix/) Reason for choosing NowCerts NowCerts doesn't hold your data hostage. Switched from [Agency Matrix](https://www.capterra.com/p/50949/Agency-Matrix/) We outgrew the previous software. Review Source LS Laura S. Partner Insurance Used the software for: 6-12 months ### "Great Product Once Set Up" June 9, 2021 3.0 Our agency ended up cancelling our subscription for service after struggling for months to complete set up. It is not as easy as a simple download and many of the features (that are helpful) needed to be manually set up. If agency has a dedicated individual that can facilitate the importing and set up of system it would be helpful, but trying to get it up and manage agency simultaneously did not work out as we hoped. Pros Functionality and reports are great. Ease of finding information Cons Difficult, labor intensive and cumbersome set-up. Alternatives considered [HawkSoft CMS](https://www.capterra.com/p/79412/HawkSoft-CMS/) Switched from [QQCatalyst](https://www.capterra.com/p/36109/QQCatalyst/) Product was more comprehensive than QQ but no disclosure about the indepth and involved set up of NowCerts so we stupidly made switch. Review Source Response from NowCerts June 10, 2021 Thank you for the honest review! We are glad that the reports and functionality were great for your agency! However, we are sad to see that you felt onboarding was not up to par for your agency. We have onboarding training free of charge to new subscribers that is available to utilize and have also improved the onboarding experience even more in the last year. We hope that if you decide to look for another AMS in the future that you would keep us in mind and not hesitate to reach out if you need more assistance with getting started again. Nik K. AGENCY OWNER Insurance Used the software for: Less than 6 months ### "THE NEW AMS " November 7, 2019 5.0 NowCerts has allowed us to move away from expensive and clunky QQ Catalyst. They have a nice support team that will walk you through any questions and are very patient. They are currently working on Version 2.0 which we are excited about. Pros Coming from QQ Catalyst, NowCerts is 100x better. They have detailed training video's explaining step by step what you need to do to get setup. There's a lot to the system but once you work with it for a bit you will learn as you go. For what you get, the price is terrific as well. Cons There is more of a learning curve than I expected. Also, there is a lot going on in terms of the layout which can be a bit intimidating at first. I would like to see a cleaner interface. Alternatives considered [HawkSoft CMS](https://www.capterra.com/p/79412/HawkSoft-CMS/) Reason for choosing NowCerts Price and they have a lot of third party integrations. Review Source CE Corbin E. President Insurance Used the software for: 2+ years ### "Longtime user- Best CRM System and Best Value" April 16, 2019 5.0 Very positive experience. I suggest Nowcerts to all my broker friends, as it gives you a fully functional CRM system for a low premium. Pros Simple to use, yet very comprehensive. I can enter all the information I want without a cap. The clients are easy to enter and categorize. There's also no need for IT or tech support. I've been a client for 6 years and no tech issues. Lastly, the incredible price and value. Cons I would like the Custom Fields section to be a bit easier to access. Review Source Response from NowCerts April 17, 2019 Thank you Corbin! It's a pleasure working with great agency owners like you who are constantly providing us with constructive feedback. On custom fields: there are 2 different sets of these now. I will email you a few customization options that will make them more easily accessible. MS Mark S. Agent Insurance Used the software for: 1-2 years ### "Use Of NowCerts" July 16, 2019 4.0 This organizes the data so it cuts down the folders needed to become more paperless...and more virtual. Pros Pretty straight forward in its usage - once you get the approach that NowCerts uses to store and organize the data and the usefulness of the data that has been put in this data base. I like that I can access it via my phone, too! Cons sometimes it is slower to response in saving and or locating a data file - but it might be my system. It does not have two address data bases - mailing vs physical address vs alternative address Reason for choosing NowCerts It was workable - may not have had everything but neither did others It was effective even if not using 100% or event 50% of its capabilities. Review Source Response from NowCerts July 22, 2019 Thank you for the honest feedback, Mark. Your feedback is highly appreciated. We use this to better our features and services. Thank you for doing business with us. =) FM Foiad M. Agent/ Producer Insurance Used the software for: 2+ years ### "Easy management system" July 12, 2019 5.0 Amazing and will forever have this and recommend this software to all fellow agents Pros I love how this system is easy to use and compatible with most of my carriers. One simple click and all clients from progressive are in the system. It's very fast and the customer service is out of this world. Cons Nothing! I love this system. If i can change anything It'd be that I can download a certificate without having anyone as an additional insured or certificate holder. Review Source Response from NowCerts July 22, 2019 Thanks for the wonderful review, Foiad! As a matter of fact, you can download certificates even without adding a certificate holder or additional insured. :-) Rest assured that we are continually improving our software, service, and processes. Again, thank you. Similar Products Featured