# Marketo Measure Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is Marketo Measure the right Marketing Analytics solution for you? Explore 11 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/132822/Bizible/reviews --- Marketo Measure 4.9 (11) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Reviews of Marketo Measure Ease of use 4.5 Customer Service 4.7 ## Showing most helpful reviews Showing 1-11 of 11 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Francesca K. Senior Manager, Developer Advocacy Computer Software Used the software for: 1-2 years ### "I love using Bizible. It is the only tool that allows us to see end to end marketing attribution" December 7, 2017 5.0 Pros Bizible is an awesome integration with salesforce. It gives us the ability to do end to end attribution, so we understand how leads move through the funnel based on different marketing interventions. Cons The app is very slow and sometimes unresponsive. We have it plugged into Salesforce to do auto-reports so we don't have too much trouble, but sometimes performance is wonky. Review Source VR Verified Reviewer Marketing Operations Computer Software Used the software for: 1-2 years ### "The tracking tool you will need for your company!" September 21, 2022 5.0 Pros With Bizible we can track every conversion on our website and do the correct attribution for every touchpoint, in my opinion it's one of the best tool for this! Cons It's a bit confusing to understand all the configurations needed. Review Source VR Verified Reviewer Demand Generation Manager Computer Software Used the software for: Less than 6 months ### "The Attribution Model for B2B Businesses" November 21, 2018 4.0 Pros We needed this for our marketing programs and this has changed how we look at campaigns and leads. Bizible is an attribution model tool that integrates with various platforms like Salesforce so you can see exactly where the revenue is coming from and at what stage. Often times, a lead needs multiple touches before becoming an opportunity and Bizible tells us exactly what led them to their conversions. Super helpful and helps us plan our campaigns better! Cons Bizible analytics are not always the most accurate or the easiest to use. Review Source Talmage E. Digital Marketing Manager Human Resources Used the software for: 6-12 months ### "Needed for any marketer running multi-touch campaigns" February 21, 2019 5.0 I would highly recommend it. It's a leading software in its industry. Pros It's changed how our marketing team runs demand generation. Now that we can see each touchpoint (organic, email, organic again, PPC etc.) we can put our creative resources to good use because we know what channels provide the most net new leads. Bizible integrates easily with SalesForce. Cons It's not very intuitive. You have to have a very strong understanding of Salesforce and your contact fields in order to run any type of report. Review Source LE Laura E. Marketing Director Computer Software Used the software for: 2+ years ### "Every Marketer's Dream Come True!" October 9, 2020 5.0 My overall experience has been incredible. The product is awesome and the team at Bizible is super responsive and hands on when I have an issue. Pros I love that I can finally see and attribute marketing spend across the full funnel. As the marketing lead at a B2B company, full path attribution is critical for us to understand the impact of our marketing budget and what drives actual revenue (not just leads!). Cons There is nothing I don't like about this software. It takes a bit of time to get it fully connected to your CRM system but that is only logical. Review Source Lisa T. Senior Data Analyst Telecommunications Used the software for: 2+ years ### "Excellent Tool for Attribution and Getting that Lead Source Data to Your CRM!" February 24, 2018 5.0 Helped us understand where our leads were coming from including adword data to our CRM. Pros Easy to use, easy to set-up, does what it's supposed to and great customer support! Gets you the data you need into your CRM for every touch point. Cons Not many Cons that I can think of, although in their earlier stages, they didn't integrate as well into other tools like they do now. Review Source VR Verified Reviewer Account Executive Computer Software Used the software for: 6-12 months ### "Simple data enrichment tool " May 5, 2018 5.0 Pros I like the fact that it integrates directly into Salesforce. Gives you insight into what is happening with your prospects. Cons Some of the info is not helpful, just tells you where the prospects visited or clicked on but occasionally that info is not helpful. Review Source Andrey R. Marketing Business Development Manager Marketing and Advertising Used the software for: Less than 6 months ### "Great tool for customer insights and overall marketing effectiveness" July 29, 2019 5.0 Helps us to understand better which marketing channel needs improvement. Pros It is more complex software than you expect, but the support helps you quickly and with good quality saving you precious working time. I like that Bizible assists me to calculate ROI across the marketing channels I use which is the hard part when we speak about marketing statistics. Cons Sometimes is hard to say something when there is not much to dislike. But the ROI dashboard always can be developed further. Review Source Sara R. Marketing Operations Manager Computer Software Used the software for: 6-12 months ### "Bizible is the Go To app for Marketing Attribution" November 10, 2017 5.0 Pros Easy to use, easy to understand, support team is always there to help and does a great job following up on issues/concerns. The tool allows us to see attribution across channels with ease. Review Source YT Yair T. IS Director Computer Software Used the software for: Less than 6 months ### "Bizible provide valuable information on marketing contribution to sales" July 18, 2017 5.0 Improving marketing ROI, investing in the most valuable marketing activities Pros Bizible Attribution Touchpoints associate contacts and marketing campaigns to opportuties, allowing to quantify full path marketing ROI and measure effectineness of marketing channels Cons It takes time to fine tune the system and find the most appropriate model that measure the company ROI Review Source JC Jordan C. Marketing Internet Used the software for: ### "null" December 8, 2017 5.0 Review Source Similar Products Featured ## Related categories [Marketing Attribution](https://www.capterra.com/marketing-attribution-software/)[Marketing Analytics](https://www.capterra.com/marketing-analytics-software/) ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.