--- title: "Brevo Reviews 2026. Verified Reviews, Pros & Cons | Capterra" description: "Is Brevo the right Email Marketing solution for you? Explore 3512 verified user reviews from people in industries like yours to make a confident choice." source_url: "https://www.capterra.com/p/132996/brevo/reviews/" page_type: "reviews" language: "en" --- Brevo 4.6 (3512) [View alternatives](https://www.capterra.com/p/132996/brevo/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated August 3rd, 2026 # Reviews of Brevo Ease of use 4.6 Customer Service 4.5 ## Pros and Cons in Reviews BK Blerta K Language InstructorEducation Management, 2 - 10 employeesUsed the software for: More than 2 years. “The functionality and user-friendly interface in terms of email handling are wonderful and our small teaching faculty was able to design and mail gorgeous monthly newsletters to our potential students in a very short time.“ March 26, 2026 SK Samuel K Creative and Technical DirectorMarketing and Advertising, 2 - 10 employeesUsed the software for: 1-2 years. “The email template library and drag-and-drop editor can feel a bit rigid and clinical compared to some of the more design-focused competitors. While it is completely capable and reliable, it lacks some of the visual polish and ultra-smooth UI found elsewhere.“ June 11, 2026 GM Geet M FounderLeisure, Travel & Tourism, 2 - 10 employeesUsed the software for: Less than 6 months. “Some other very useful features include finding out about invalid contacts, being able to look at emails that bounced, scheduling the emails in advance and the option to add an unsubscribe link.“ June 11, 2026 AL Amanda L Head of MarketingEducation Management, 11 - 50 employeesUsed the software for: Less than 6 months. “The only thing that really bugs me is the clunky workflow when duplicating campaigns. If I want to take a successful email and quickly resend it to the people who didn't open it (or those who clicked but didn't buy), I feel like I have to jump through too many hoops.“ April 30, 2026 GL Gabriel L OwnerEntertainment, Self-employedUsed the software for: More than 2 years. “First, the breadth on one platform: email, SMS and WhatsApp, with a genuinely usable API and a data model flexible enough to run a real first-party CRM — custom attributes, segmentation, automations, native double opt-in forms with CAPTCHA, an authenticated sending domain, and a doubleOptinConfirmation endpoint that let me wire my own website forms straight into a compliant subscription flow.“ July 13, 2026 LB Leen B MarketeerComputer Software, 2 - 10 employeesUsed the software for: 1-2 years. “The newsletter layout interface is a bit complicated, for example the whole margins settings that can be convoluted because you can set them at so many levels in blocks.“ May 28, 2026 JT L OwnerEducation Management, 2 - 10 employeesUsed the software for: I used a free trial. “Email campaign creation, contact management, automation, and reporting are all in one place, which made it efficient to manage our marketing activities.“ April 30, 2026 LR Liam R Owner and AdministratorE-Learning, Self-employedUsed the software for: 6-12 months. “The main downside is that suspension messages could be clearer. When a transactional SMTP account is suspended, it can be stressful for a small business because important platform emails stop working immediately.“ April 30, 2026 ## Showing most helpful reviews Showing 1-25 of 3512 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Aladejobi Michael A. Founder Information Technology and Services Used the software for: Less than 6 months ### "Great platform with responsive support and powerful automation features" June 26, 2026 5.0 Overall, I'm very satisfied. Brevo offers a solid platform for transactional emails, automation, newsletters, and business communication. I'm looking forward to using more of its features as my company grows. Pros I recently started using Brevo for my company, INNOPAVE TECHNOLOGIES, to handle transactional emails and future marketing campaigns. The interface is clean, email routing and SMTP configuration are straightforward, and the documentation is comprehensive. One thing that impressed me most was the support team. My account was temporarily suspended because my contact form was being targeted by bots. Mr. Jonathan (Brevo) Reached out to me in no time detailing just what I needed to do. After I secured my website with Cloudflare Turnstile and contacted support, they manually reviewed and restored my account quickly. I also really appreciate that Brevo offers a generous free plan for startups and small businesses. Great company, great team. Cons As a first-time user, the initial SMTP configuration and account verification process was a little confusing. The automatic suspension happened before I fully understood the requirements for protecting web forms, my recommendation is that, clearer onboarding guidance for new users would make the experience much smoother. Review Source PB Prajwal B. Consultant Information Technology and Services Used the software for: Less than 6 months ### "Easy to use with responsive customer support" July 23, 2026 5.0 Overall, my experience with Brevo has been positive. I have been using it for email campaigns and contact management, and the platform has worked well for my requirements. The email editor is simple to use, campaign reports are useful, and email delivery has been reliable. Pros Brevo is quite easy to use, even for someone who is setting up email campaigns for the first time. The interface is clean and most features are easy to find. I liked the email campaign builder, contact management, and reporting dashboard. The pricing is also reasonable compared to many other email marketing tools, especially for small businesses and startups. One thing I really appreciated was their customer support. I recently had an issue related to an automatic plan upgrade, and the support team, especially \[sensitive content hidden\] handled it professionally. My issue was resolved quickly, and the communication throughout the process was clear and helpful. Cons The contact limits on some plans can be restrictive if you are working with a large database. Also, a few automation features are not very intuitive and take some time to understand. It would be helpful if there were more ready-to-use templates and better guidance while creating advanced workflows. Switched from [ZoomInfo Sales](https://www.capterra.com/p/168264/ZoomInfo-sales/) We switched from ZoomInfo to Brevo because I needed an affordable platform for email marketing and campaign automation. Brevo offers the features I need to manage contacts, send campaigns, and track performance in one place Review Source KB Konrad B. Fundraiser Philanthropy Used the software for: 1-2 years ### "General experiences after a year of using Brevo" February 18, 2026 3.0 Brevo allows me to do my most important part of work - be in a constant contact with the donors of my organisation. Automations, campaigns, transactional messages - these are my most important tools. It's free, that's why I decided to use it. Sometimes, when I need to send more e-mails at once, I buy extra plan. Pros Free plan for unlimited contacts with not so small amount of e-mails per day (300). In the past also custom variables were very useful for personalise my e-mails, but last time it disappeared. The customer support is very good - my experience with your support-persons is also very good ( \[sensitive content hidden\]). Marketing campaigns allow me to send my most important messages for the donors of my organisation. Cons I'm not familiar with spam filtering, so I cannot say anything about it. Drag-and-drop e-mails creator is also quite problematic - aspecially auto-refreshing/saving hinders the work. There's not a possibility to save blocks - I need to create a section to save them. Review Source TC Trish C. Founder E-Learning Used the software for: Less than 6 months ### "It has everything I was looking for at a great price" May 29, 2026 5.0 Overall I'm really happy with the switch, I was using another platform that was very simple, which I liked but as my contact list was growing they were charging more and I wasn't monetizing on larger contact list so it was not worth to continue using it. I was able to recreate my templates and my automations in one day for the transition so it was not as painful as I thought it would be. Pros I really like the fact that you can have a lot of contacts and it won't cost more. Their automation is very robust, I was impressed with everything you can do with automations, it has all kind of triggers and the free plan doesn't seem to have a limit of the amount of steps you can use. I'm also using the chat widget, this was a really nice feature I didn't know they had when I was looking for email marketing platforms. I have reached out to support few times, their AI support is the best I've seen, you get email replies instantly and it was actually accurate, so I was very impressed as I don't usually get good experience with other AI bots. Customer support is also good and they respond fast. Cons Because they have a lot of features, the dashboard is also more complex and it takes a bit of learning curve. The dashboard is not as simple as other marketing platforms. The reports in the free plan are not good though, they are limited and difficult to navigate. One thing I didn't like is the templates are not as good as what I was used to use, the code behind is not great and it causes issues with buttons and mobile layouts. Alternatives considered [Enginemailer](https://www.capterra.com/p/176788/Enginemailer/)[Mailjet](https://www.capterra.com/p/130105/Mailjet/) Reason for choosing Brevo 1\. Price related to the amount of contacts you can have 2. Robust Automations 3. Easy to implement API Switched from [EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/) They charge more as your contact list grows. Review Source Tayler O. Development Strategist Non-Profit Organization Management Used the software for: Less than 6 months ### "Persist through the learning period, it's (mostly) worth it" August 11, 2026 4.0 frustrating to learn, but easy once you know your way around and can craft your own way past certain obstacles you'll inevitably face Pros The email designer is generally very intuitive and user friendly. It's very easy to build beautiful campaigns with relatively no effort. Scheduling emails and differentiating types of emails also makes it great. Cons There's several things it has that are advertised as easy that I would not classify as even remotely that. Getting Brevo to talk to other apps is practically a nightmare depending on the other apps you use, and contact attributes are not very easy to cross over. This could just be that I am unlucky and use the few apps that Brevo doesnt talk to very well (blackbaud, shelterluv, and gogophoto to name a few), but even connections through zapier can be quite difficult. Switched from [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) not sure, I was not here when the switch was made. But I do know Brevo is significantly cheaper. Review Source FA Favour A. Senior Developer Computer Software Used the software for: 6-12 months ### "Strayks Appreciate " June 23, 2026 5.0 It has been an awesome experience I must say, I always recommend brevo to my colleagues and other developers Pros The UI is very easy to navigate, Unlike most applications i find it simple and straight forward. Plus the integration with my projects always goes smoothly Cons My account was suspended immediately i Opened the account,I had to do some verification, but it has been rectified Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Alot, can't say specifically but it was concerning stuff like integration and pricing Review Source NC Nishtha C. Assistant Manager, Marketing Retail Used the software for: Less than 6 months ### "Good Replacement to Klaviyo" July 28, 2026 4.0 It has been good: I haven't had any problems with creating newsletter templates so far. And the team has been helpful too. Pros I like how fast the overall UI is. Creating newsletter templates is easy and fun. The support team is quick to resolve matters as well. And they're putting us on our toes when it comes to list hygiene, something we weren't prioritising previously. Yes, it is a value for money software as far as I can see right now. Cons It is a vast software with countless functions. So understanding them without personal demo sessions slows down our onboarding process. Our first month has been difficult because we didn't really get personalised on-call demo sessions to help us understand what to do and what not to do. Switched from [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) Because it was getting too expensive and we couldn't justify the ROI. Review Source DW Damian W. Owner Broadcast Media Used the software for: 6-12 months ### "Great for my startup but grows with me" June 17, 2026 5.0 Great from start to finish. I was able to create the list I needed. Using vibe coding I was able to incorporate their code into my site and create forms and connect to my list fairly easily. Pros After searching endlessly for a reliable autoresponder, I settled on Brevo. It is so easy to use and intuitive. The support is great and most of all it is free for small startups with a small list. They have covered every need so far and as I grow, I am confident they will scale with me. Cons Some of the interface and API creation was a bit confusing but not much. I was able to work through support to achieve what I was trying to accomplish. Alternatives considered [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) Reason for choosing Brevo It just worked easier, faster, and cheaper. Switched from [AWeber](https://www.capterra.com/p/95949/AWeber-Email-Marketing/) Ease of use in the integration of my site and cost. Review Source MB Matt B. Travel Advisor Leisure, Travel & Tourism Used the software for: 1-2 years ### "No Need to Look Elsewhere" June 23, 2026 5.0 I have been using Brevo for a couple of years for my weekly email campaigns for my travel advisor business and have been extremely happy. As I compared it to the other options, I found it easiest to use with a clean user interface with nicely designed templates. The price plans are extremely reasonable and overall, Brevo has been great at meeting my needs. I cannot imagine ever needing to change to anything else. Pros The user interface is super easy to use, making it a breeze to build my weekly email campaigns. The templates are clean and professional too. Cons Wish there was a way to build a more robust form - more than just collecting an email address and name. Alternatives considered [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing Brevo Having used the alternative in the past, I found Brevo a much superior option. Review Source NS Neil S. DJ Entertainment Used the software for: 6-12 months ### "Great budget option for small businesses" August 6, 2026 4.0 Overall it works well enough if you're a small business and you don't have a lot of budget to spend. Pros It's great to have Brevo as an option to do your marketing if you have less than 1000 customers and don't want to pay now Maulchimp make you. Limiting you to 300 a day is perfectly manageable. Their staff are super helpful and explain everything when you're unsure of stuff. Cons I find the way the way they present their variables when trying to see what customers have acted certain ways and when is overly complicated and Mailchimp do this a lot better. Want to see who's not opened an email? You should be able to do it one click. Things like this aren't quick/instant on Brevo and they could really improve here by having instant drop down menu options for everything, rather than having to give about six variables to get the answer. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) They started charging for having over 250 customers Review Source MB Mark B. Systems Architect - Chief Developer Wine and Spirits Used the software for: 6-12 months ### "Best Rust based Marketing/Transactional Email Platform out there!" June 2, 2026 5.0 Overall, the platform has been a gem. I've wanted to be an ALL Rust programmer, and Brevo has helped me keep that pledge for my entire backend. The API and debugging with logs helped alleviate headaches and wasted time that I've encountered with many other platforms. Pros As a "Rust First" developer, I have found the documentation and ease of integration with my complex Rust E-Comm system second to none! The support has been next level and I have high praise for the API, the reasonable cost to utilize for small customers and everything has been so smooth; I couldn't have asked for a more complementary platform to recommend to all my customers. Cons Can't think of any, right now. I haven't utilized campaigns or automation yet, but I plan to implement in the next month or so. Alternatives considered [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[Acoustic Marketing Cloud](https://www.capterra.com/p/235072/Acoustic-Marketing-Cloud/)[Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing Brevo Rust based (main driver), Easy of integration, Developer first approach. Cost and flexability. Switched from [Acoustic Marketing Cloud](https://www.capterra.com/p/235072/Acoustic-Marketing-Cloud/)[Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/) I wanted a more agile system that was built in Rust and the cost was a huge factor and flexibility for my customers smaller size is perfect. Review Source George E. Chairman Civic & Social Organization Used the software for: 2+ years ### "Positive Brevo Experience As A Not-for-profit Organisation " January 30, 2026 5.0 It has been a very positive experience over several years with regular useful feature and user interface updates. Pros Easy to use and customise to suit needs of a small not for profit organisation. Support very quick to respond to queries and also to advise of any temporary operational problems. Excellent value for money relative to feature set. Cons Very little to dislike, but would like more granular analysis of clicked links which are available in higher subscription levels, recognising that we still have a very good feature set. Alternatives considered [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing Brevo Tried Mailchimp but found it difficult to customise and subscription model not suited to our organisation. Review Source AL Amanda L. Head of Marketing Education Management Used the software for: Less than 6 months ### "Brevo / Brevo PushOwl" April 30, 2026 5.0 It’s great. It feels like a platform that actually wants you to succeed rather than just one that wants to bill you for your contact list size. The Value for Money is huge and the ease of use has saved me a ton of time. The support team, specifically how they handled PushOwl issues with super speed, really gives me peace of mind. It’s a solid, reliable tool with a support team that actually has your back. Pros Honestly, it’s the customer support. It is so rare to find a tech company that actually feels human. Whenever I’ve run into a wall especially with the PushOwl integration their team has been all over it. They are incredibly fast, they actually get the technical side of the issue without me having to explain it three times, and they follow up afterward just to make sure everything is still running smoothly. It’s also just a really pretty, easy-to-use platform. Most "all-in-one" tools feel like a cluttered mess, but Brevo keeps things clean and simple. Cons The only thing that really bugs me is the clunky workflow when duplicating campaigns. If I want to take a successful email and quickly resend it to the people who didn't open it (or those who clicked but didn't buy), I feel like I have to jump through too many hoops. Alternatives considered [MailerLite](https://www.capterra.com/p/136603/MailerLite/)[HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) Reason for choosing Brevo I chose Brevo for the lower costs and a much more intuitive, user-friendly UI. Switched from [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) Cost and needed a fresh platformSwitched for lower cost & easier tools. Review Source MK Max K. CEO Broadcast Media Used the software for: Less than 6 months ### "Don't hesitate to use Brevo!" November 17, 2025 5.0 Apart from the two inconveniences mentioned above, which are quite frustrating for me (especially the suspension of campaigns prepared in full compliance with quality standards), my overall experience has been positive and I do recommend Brevo to others. The attractive pricing is also important advantage, especially for the large–scale email sending I need, which has to remain cost-effective. Pros The advantages of Brevo for me: - attractive pricing compared to similar platforms - very clear interface and ease of use - a responsive, knowledgeable, and helpful support team - high email deliverability Cons I think Brevo has an overly sensitive algorithm related to email deliverability and customer engagement. My campaigns were suspended even though the open rate was between 25–41%, and I had to contact support for assistance. I should note that in my campaigns I use only contacts from my own list, validated both with an external tool and manually. Another inconvenience is the “campaigns in review” process — the resulting delays in sending are unfavorable from a conversion standpoint, because emails don’t reach recipients during peak open-rate hours. I strongly recommend improving this. I never had this issue with Mailchimp. Alternatives considered [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) Reason for choosing Brevo I chose Brevo because it offers much more attractive pricing compared to similar platforms, which is especially important for large-scale email sending. The interface is very clear and easy to use, making daily work smooth and efficient. I also appreciate Brevo’s responsive, knowledgeable, and helpful support team, as well as the platform’s high email deliverability, which ensures that my campaigns reach their recipients reliably. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) I switched to Brevo from MailChimp because MailChimp had become too expensive, especially for large-scale email sending. Brevo offered a much more affordable pricing structure for the volume I needed. Review Source BY Bahnas Y. Project Manager Management Consulting Used the software for: Less than 6 months ### "Brevo Review-Yinvesti Team" November 20, 2025 5.0 My overall experience with Brevo was positive and reliable. Once I learned where everything was, the platform made everyday tasks simple and consistent. I liked that it supported both basic needs and more advanced actions without forcing me to learn complicated systems. The workflow felt predictable which made it easier to plan and organize communications. Even with the small inconveniences I encountered, the benefits outweighed the frustrations. Brevo helped me stay organized and complete tasks that would have taken much longer elsewhere. I would describe the experience as dependable and helpful for managing communication in an efficient way. Pros I appreciated how straightforward Brevo was to use from the beginning. The layout is clean and the tools are organized in a way that makes sense even if you are not deeply experienced with email platforms. I found it helpful that creating campaigns felt quick and intuitive, especially when customizing messages or adjusting templates. The automations were also easy to set up and saved me time once everything was running. Brevo made it simple to manage contacts and keep everything in one place without feeling overwhelming. Overall it offered a practical experience that supported what I needed. Cons The main issue I ran into with Brevo was that some features required extra steps that felt a bit slower than they should have been. Certain customization options were available but not as flexible as I hoped, which led to a few moments of adjusting my approach to make things work. There were also times when the interface responded a little slower during heavier tasks. None of these problems were deal breakers, but they did interrupt the workflow on occasion. I felt that a bit more refinement in some tools would make the experience smoother. Alternatives considered [Sendy](https://www.capterra.com/p/234663/Sendy/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing Brevo Better pricing, more intuitive, and more reliable Review Source Edgar D. Marketing Mechanical or Industrial Engineering Used the software for: 1-2 years ### "Amazing - Very impressive to see what the progress " November 10, 2025 5.0 As of now, one of the most solid ESPs out there, which not only produces an amazing front-end/UI experience but also delivers top-notch results on deliverability and acceptance by big providers. Pros There are plenty of good reasons to like—easy product, well-built and clean interface. What most companies fail at is keeping a product that is friendly to end-users, since they want to showcase many options. However, SendinBlue (now Brevo) provides an excellent, clean path for Marketing and User Management. To add that the price is fantastic for small and mid-sized companies. API access is very but very good very impressive, quick fyi for those whom needed it Cons I want to be able to add Marketeers and other users to the account without additional fees. I don't see the added value and it creates frustration to share a password. Alternatives considered [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) Reason for choosing Brevo Solid platform, very cheap and not ideal for what I was trying to accomplish. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Performance, Price and feedback from other users/companies on the platform. Review Source RL Rob L. IT Director Medical Devices Used the software for: 6-12 months ### "Easy setup and high value vs competitors." October 23, 2025 5.0 Very satisfactory. I have had little issue with the service since switching, and one of them was simply an issue of me not being able to find a fuction, which support easily pointed out to me. Pros Value of services vs competitors. Ease of use of the dashboard and SMTP/API interfaces. Thanks to this, and a decent third party support of the service, I was able to quickly migrate us from mailchimp to Brevo. Cons Some instructions are unclear, so documentation could use a mild "tune-up." Such as when I was notified that we did not have a functioning captcha (due to an API key mismatch on our end), no where did it state that we needed to open a ticket to verify the resolution to prevent our service being locked. The way the docs were written made it sound like it would be automatically checked. Alternatives considered [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) Reason for choosing Brevo Easy migration from mailchimp, good reports from other users for Brevo/Sendinblue, reasonable pricing. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Expanded our use from just email marketing campaign (newsletter type signup) to also using Brevo for transactional SMTP service. Also, the cost for Mailchimp did not come near meeting a decent ROI. Review Source SB Stefano B. Founder and CEO Information Technology and Services Used the software for: 2+ years ### "Excellent All-Around CRM with Outstanding Support" September 23, 2025 5.0 My experience with Brevo has been overwhelmingly positive. It's been a game-changer for our business operations, streamlining our customer management processes while remaining budget-friendly. The learning curve was minimal thanks to the clean, logical interface design. The customization capabilities have allowed us to create workflows that match our exact processes rather than forcing us to adapt to rigid system limitations. While the webhook functionality needs enhancement, the platform's strengths far outweigh this issue. The reliable performance and excellent support make it a solid choice for growing businesses. Pros What impressed me most about Brevo is the exceptional customer support team. They're incredibly responsive and knowledgeable, always going above and beyond to help resolve issues quickly. The platform offers outstanding value for money - you get enterprise-level features at a fraction of the cost of competitors. The interface is intuitive and user-friendly, making it easy for our entire team to adopt without extensive training. I also love how customizable everything is, from workflows to custom attributes and variables, allowing us to tailor the system perfectly to our specific business needs. Cons My main concern is with the webhook controls, which need some improvement. The current system lacks the granular control needed to specify exactly what data gets sent through webhooks. We need more filtering options and better configuration settings to have precise control over what information is transmitted to our integrated systems. Switched from [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) Compared to alternatives like HubSpot, whose pricing becomes prohibitively expensive for SMEs with their upselling philosophy requiring over $1,000/month just to have a truly functional CRM, Brevo is transparent and you can basically have everything you need starting for FREE. Review Source SM Sherry M. Executive Manager Leisure, Travel & Tourism Used the software for: 2+ years ### "Brevo is a fantastic email marketing system" March 20, 2026 4.0 Overall we have thousands of clients in the CRM and contact list as well as several marketing campaigns that have been running over the last few years. Pros Our company has used Brevo for years to send mass emails to various groups within our company. We do love how we can easily add guest information into Brevo as well as create and manage various groups (aka lists). It makes sending out marketing emails much easier and faster. Cons Creating the marketing email is challenging. We also may get unsubscribes that do not realize we use Brevo for informational purposes and not just marketing and we get concerned the guests may no longer get pertinent emails. Switched from [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) I do not recall why we changed. Possibly Constant Contact changed to be Brevo? Review Source SH Steve H. Founder Computer Software Used the software for: Less than 6 months ### "Brevo lets me manage lists and create newsletters easily " November 15, 2025 5.0 I was looking for a way to support subscribers and newsletters that was affordable. My website shares information about ALS and doesn't generate any revenue. Brevo has exceeded my expectations. I use eye gaze technology to work on my computer and Brevo has worked great for me. Overall, my experience with Brevo has been great. Pros I really like the simplicity in the setup. I have been able to import multiple lists and consolidate them with minimal effort. I am using the free option now which meets my needs. I am also very happy with the campaign functionality which I use for newsletters for my website subscribers. Cons My biggest issue is form integration. It currently only lets me embed the subscribe form, but I want to embed the update form or even a link. This is currently not possible. Alternatives considered [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) Reason for choosing Brevo Functionality and price. Brevo was the best combination of those and met my needs. Review Source VR Verified Reviewer Owner Education Management Used the software for: I used a free trial ### "Powerful Email Marketing Platform with Room for Improvement" April 30, 2026 5.0 Overall, my experience with Brevo has been positive. The platform offers useful tools for email marketing, contact management, and campaign tracking. It helped us manage large mailing lists and communicate with customers efficiently. However, some areas such as billing clarity, recipient count visibility, and certain interface functions could be improved. Pros What I liked most about Brevo was its all-in-one marketing platform. Email campaign creation, contact management, automation, and reporting are all in one place, which made it efficient to manage our marketing activities. Cons The contact and recipient count was sometimes confusing. There were cases where the number of contacts in my list did not match the number of available recipients in campaigns, which made campaign management less clear. Review Source FR Frank R. Billing Specialist Luxury Goods & Jewelry Used the software for: 2+ years ### "Email marketing that doesn’t break the bank and fits a luxury brand." April 17, 2026 5.0 I entered into the management of Brevo together with my billing duties at Kilarys and it was easier than I thought. The interface is not overcrowded and email control is straightforward and the price as compared to the normal price charged by similar sites made it an easy internal sell. We do not need a separate marketing staff, as it handles our sales and marketing communication. Pros The email editor is well-organized and the mailing is always of high quality. Brevo makes our communications look the part, in a jewelry brand where presentation is important. Cons There is inconsistency in spam filtering of incoming campaign analytics. There are some valid engagement data that is flagged strangely and that confuses me when I go through campaign performance that relates to billing. Review Source JV Javiera V. Director Health, Wellness and Fitness Used the software for: 1-2 years ### "Good Platform" December 3, 2025 5.0 My overall experience with Brevo has been excellent. We started with the free plan, and because we really liked the platform, we decided to upgrade to a paid plan. It’s very easy to use, even for beginners, and integrates seamlessly with other platforms, which makes managing our processes much more efficient. Pros Brevo is an easy-to-use platform that makes CRM management simple and accessible, even for users with little technical knowledge. Its intuitive design and user-friendly features create a comfortable experience, allowing you to focus on your goals without complexity. I would definitely recommend Brevo to anyone looking for a straightforward and reliable solution Cons The main drawback for me is the limitation on the number of contacts in automation workflows and the reports provided for these automations. They could be more flexible and detailed to better support advanced needs Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) The limitation in the number of contacts Review Source AM Arnaud M. Développeur Internet Used the software for: Less than 6 months ### "A powerful and accessible email marketing platform with room for clearer contact management" May 18, 2026 5.0 Overall, my experience with Brevo has been positive. The platform offers good value for money and provides many useful features for email marketing, sales communication, and automation. The email campaign creation process is straightforward, and the tools are powerful enough for professional use. However, I think the user experience could be improved when it comes to explaining recipient filtering, contact status, and deliverability rules. More detailed and visible explanations would help users understand why some contacts are excluded from a campaign. Despite this, Brevo remains a reliable and efficient solution for managing email communication and marketing campaigns. Pros Brevo is a complete and accessible platform for managing email campaigns. I appreciate the clear interface, the contact list management, the campaign editor, and the ability to centralize marketing emails, transactional emails, and automation in one tool. The platform is quite easy to use, even for users who are not email marketing specialists. Cons Some parts of the platform could be clearer, especially when managing contact lists and campaign recipients. For example, the difference between imported contacts, eligible recipients, blacklisted contacts, unsubscribed contacts, and filtered contacts is not always immediately obvious. When a campaign shows fewer recipients than expected, it can be difficult to quickly understand why. Review Source PG Patricia G. Customer Service Lead Hospitality Used the software for: 2+ years ### "Affordable marketing for our guest lists." January 15, 2026 5.0 This tool offers you a very high performance for little money compared to most more expensive options. The platform that this software is located on handles our email marketing as long as it follows all local regulations; though it occasionally gets caught off-guard by a seemingly onerous compliance rule. Pros I liked that the program is fairly straightforward and user friendly. Spam blocking sometimes is too aggressive and blocks legitimate emails to our corporate clients. Cons Sometimes customer support takes too long to answer even simple account questions. We have to make sure the people get their booking confirmation and what we are offering on our new seasonal offers without spending a fortune on it, so we need an email delivery service. Review Source Similar Products Featured ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.