---
title: "Brevo Reviews 2026. Verified Reviews, Pros & Cons | Capterra"
description: "Is Brevo the right Email Marketing solution for you? Explore 3526 verified user reviews from people in industries like yours to make a confident choice."
source_url: "https://www.capterra.com/p/132996/brevo/reviews/"
page_type: "reviews"
language: "en"
publication_date: "2026-10-19"
---

Brevo

4.6 (3526)

[View alternatives](https://www.capterra.com/p/132996/brevo/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated October 19th, 2026

# Reviews of Brevo

Ease of use

4.6

Customer Service

4.5

## Pros and Cons in Reviews

GM

Geet M

FounderLeisure, Travel & Tourism, 2 - 10 employeesUsed the software for: Less than 6 months.

“Some other very useful features include finding out about invalid contacts, being able to look at emails that bounced, scheduling the emails in advance and the option to add an unsubscribe link.“

June 11, 2026

SK

Samuel K

Creative and Technical DirectorMarketing and Advertising, 2 - 10 employeesUsed the software for: 1-2 years.

“The email template library and drag-and-drop editor can feel a bit rigid and clinical compared to some of the more design-focused competitors. While it is completely capable and reliable, it lacks some of the visual polish and ultra-smooth UI found elsewhere.“

June 11, 2026

GL

Gabriel L

OwnerEntertainment, Self-employedUsed the software for: More than 2 years.

“First, the breadth on one platform: email, SMS and WhatsApp, with a genuinely usable API and a data model flexible enough to run a real first-party CRM — custom attributes, segmentation, automations, native double opt-in forms with CAPTCHA, an authenticated sending domain, and a doubleOptinConfirmation endpoint that let me wire my own website forms straight into a compliant subscription flow.“

July 13, 2026

AL

Amanda L

Head of MarketingEducation Management, 11 - 50 employeesUsed the software for: Less than 6 months.

“The only thing that really bugs me is the clunky workflow when duplicating campaigns. If I want to take a successful email and quickly resend it to the people who didn't open it (or those who clicked but didn't buy), I feel like I have to jump through too many hoops.“

April 30, 2026

JT L

OwnerEducation Management, 2 - 10 employeesUsed the software for: I used a free trial.

“Email campaign creation, contact management, automation, and reporting are all in one place, which made it efficient to manage our marketing activities.“

April 30, 2026

LB

Leen B

MarketeerComputer Software, 2 - 10 employeesUsed the software for: 1-2 years.

“The newsletter layout interface is a bit complicated, for example the whole margins settings that can be convoluted because you can set them at so many levels in blocks.“

May 28, 2026

IH

Imre H

Software EngineerAutomotive, 51 - 200 employeesUsed the software for: Less than 6 months.

“The support team also provided useful deliverability details, such as hard bounce rates, bad MX addresses and role-based email issues.“

May 15, 2026

LR

Liam R

Owner and AdministratorE-Learning, Self-employedUsed the software for: 6-12 months.

“The main downside is that suspension messages could be clearer. When a transactional SMTP account is suspended, it can be stressful for a small business because important platform emails stop working immediately.“

April 30, 2026

## Showing most helpful reviews

Showing 1-25 of 3526 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Harsh Vipul T.  
CEO  
Events Services  
Used the software for: 2+ years

### "Easy and Useful for Managing Email Campaigns"

September 26, 2026

5.0

Overall, my experience with Brevo has been positive. I mainly use it for organizational communication and email campaigns. It helps me manage contacts, send updates and newsletters, and track how people are engaging with our emails.

Pros

I like how easy it is to create and send email campaigns to a large audience. Managing contacts, designing emails, and checking campaign performance can all be done from one place.

Cons

Some of the more advanced features take a little time to understand, especially when setting up automations. The interface can also feel slightly crowded in some sections.

Review Source

ML

Melisa L.  
General Manager  
Restaurants  
Used the software for: 1-2 years

### "Brevo is great value and easy enough!"

October 8, 2026

4.0

I enjoy using Brevo. It's relatively easy to use (there's always a few learning curves with platforms like this) and keeps my customer list's organized.

Pros

Brevo is consolidated and affordable. I can access my customer list, create segments, send out enough emails for my small business and do it all for better than anyone else is charging. The interface is easy enough to use.

Cons

Creating segments or downloading users (specifically with information about their subscribed/unsubscribed status) is a bit of a to-do. I've had to do this a few times now and still couldn't tell you how.

Alternatives considered

[Intuit Mailchimp Email Marketing](https://www.capterra.com/p/10059087/Intuit-Mailchimp-Email-Marketing/)

Reason for choosing Brevo

Affordability and features. Brevo was the best for our needs across the board.

Switched from

[Weebly](https://www.capterra.com/p/246168/Weebly/)

We migrated our website and lost access to our CRM.

Review Source

KB

Konrad B.  
Fundraiser  
Philanthropy  
Used the software for: 1-2 years

### "General experiences after a year of using Brevo"

February 18, 2026

3.0

Brevo allows me to do my most important part of work - be in a constant contact with the donors of my organisation. Automations, campaigns, transactional messages - these are my most important tools. It's free, that's why I decided to use it. Sometimes, when I need to send more e-mails at once, I buy extra plan.

Pros

Free plan for unlimited contacts with not so small amount of e-mails per day (300). In the past also custom variables were very useful for personalise my e-mails, but last time it disappeared. The customer support is very good - my experience with your support-persons is also very good ( \[sensitive content hidden\]). Marketing campaigns allow me to send my most important messages for the donors of my organisation.

Cons

I'm not familiar with spam filtering, so I cannot say anything about it. Drag-and-drop e-mails creator is also quite problematic - aspecially auto-refreshing/saving hinders the work. There's not a possibility to save blocks - I need to create a section to save them.

Review Source

PB

Prajwal B.  
Consultant  
Information Technology and Services  
Used the software for: Less than 6 months

### "Easy to use with responsive customer support"

July 23, 2026

5.0

Overall, my experience with Brevo has been positive. I have been using it for email campaigns and contact management, and the platform has worked well for my requirements. The email editor is simple to use, campaign reports are useful, and email delivery has been reliable.

Pros

Brevo is quite easy to use, even for someone who is setting up email campaigns for the first time. The interface is clean and most features are easy to find. I liked the email campaign builder, contact management, and reporting dashboard. The pricing is also reasonable compared to many other email marketing tools, especially for small businesses and startups. One thing I really appreciated was their customer support. I recently had an issue related to an automatic plan upgrade, and the support team, especially \[sensitive content hidden\] handled it professionally. My issue was resolved quickly, and the communication throughout the process was clear and helpful.

Cons

The contact limits on some plans can be restrictive if you are working with a large database. Also, a few automation features are not very intuitive and take some time to understand. It would be helpful if there were more ready-to-use templates and better guidance while creating advanced workflows.

Switched from

[ZoomInfo Sales](https://www.capterra.com/p/168264/ZoomInfo-sales/)

We switched from ZoomInfo to Brevo because I needed an affordable platform for email marketing and campaign automation. Brevo offers the features I need to manage contacts, send campaigns, and track performance in one place

Review Source

HA

Harry A.  
Volunteer  
Non-Profit Organization Management  
Used the software for: 1-2 years

### "Works great for email needs"

August 31, 2026

5.0

Used it for years and found it works. Once in awhile I needed some help and found that also. Using the videos is a fast way to get to the needed information

Pros

Integrates well with Formidable Forms. Log of sent emails is very helpful along with the statistics provided that help a lot. The tools and templates are great when creating emails.

Cons

Lot of documentation and sometimes a bit difficult to find exactly what I wanted. The videos are what I usually watch and then do a document seach if needed

Reason for choosing Brevo

easy to use and good price, good templates

Switched from

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

their customer service was horrible and their prices astronomical

Review Source

SJ

Suraj J.  
Marketing Manager  
Telecommunications  
Used the software for: 1-2 years

### "User-Friendly and Effective Email Marketing Platform"

September 3, 2026

4.0

Overall, my experience with Brevo has been positive. The platform is user-friendly and makes it easy to create and manage email campaigns, import contacts, use HTML templates, and personalize emails. The campaign reports and analytics are useful for tracking performance. While there is some room for improvement in pricing, payment processing, and support response times, overall Brevo is a reliable and effective platform for email marketing.

Pros

What I liked most about Brevo is its user-friendly interface, easy contact management, flexible email campaign features, HTML template support, and personalization options. The campaign reporting and analytics are also helpful for tracking performance and engagement.

Cons

The pricing can be a little high for higher email volumes, and some advanced features and settings could be made more straightforward. The platform is generally easy to use, but there is still room for improvement in payment processing and customer support response times.

Review Source

NS

Nelson S.  
Owner  
Mining & Metals  
Used the software for: 2+ years

### "We’re actually getting mining clients to open our email campaigns now."

September 29, 2026

5.0

Thought this would be overkill for a small mining operation, but the time I save on client outreach pays for itself. Our monthly newsletters to construction companies now go out on schedule instead of whenever I remember. For the price and what you get, it works better than I expected it would.

Pros

I expected another complicated marketing platform I'd never use. The automation builder actually surprised me, though, I set up a campaign for quarry operators in about twenty minutes with no tutorial needed. Delivery rates to our industrial contacts are noticeably better than what we had before, too.

Cons

The template library clearly wasn't designed for industrial businesses—had to build our own from scratch. Would be helpful if the mobile app let you approve campaigns when you're out at the quarry site instead of needing a laptop.

Review Source

JP

Jessica P.  
Digital Marketing Manager  
Consumer Goods  
Used the software for: 1-2 years

### "Great Campaigns, But Learning Curve"

September 11, 2026

5.0

The automated email workflow builder in Brevo has been a game changer for my team; I can drag and drop triggers, set up personalized sequences, and instantly see real‑time stats. It saved us hours each month, letting us focus on creative copy instead of manual tagging.

Pros

I appreciate how Brevo's drag-and-drop email builder lets me create responsive campaigns in minutes, and the real-time preview keeps me from sending broken layouts. The built-in segmentation tool automatically tags contacts by recent clicks, saving me hours of manual sorting. Integration with Zapier to push new leads into our CRM is a real win.

Cons

Documentation jumps around and some API references are outdated, so I had to search forums for a few things. Pricing tiers feel steep for small teams, and support can take a couple of days, which is kind of annoying when you’re on a deadline. But the learning curve for advanced automation is a bit steep.

Review Source

EA

Ehsan A.  
Senior CRM Specialist  
Financial Services  
Used the software for: 1-2 years

### "Good value with plenty of useful features"

September 11, 2026

4.0

Overall, Brevo has been a good experience. It offers a lot of functionality for the price and handles everyday email marketing and automation well. There is a bit of a learning curve when you move beyond basic campaigns, but once you get familiar with it, it’s a capable platform.

Pros

I like that Brevo brings quite a few marketing tools together in one platform without being too difficult to use. Email campaigns are easy to set up, contact management is straightforward, and the automation options are quite good for the price. It feels like a good middle ground between very basic email tools and much more expensive enterprise platforms.

Cons

Some parts of the interface can feel a little less intuitive, especially when setting up more complex automations or managing larger contact lists. The reporting is useful, but I would like to have more flexibility when digging into campaign and customer-level performance.

Review Source

CB

Chris B.  
Senior Marketing Coordinator  
Computer Software  
Used the software for: 1-2 years

### "Automating Newsletter Sends After Campaign Launch"

October 11, 2026

5.0

I love how Brevo's automated email sequences let me set up a follow-up chain after every webinar, so I never miss a touchpoint; I just drop a trigger, pick a template, and the system sends the next email when attendees click a link, keeping engagement high without extra effort.

Pros

I love the drag‑and‑drop email builder; it lets me assemble templates in minutes without touching code. The real win is the built‑in A/B testing that shows which subject line gets more opens. It’s helped us bump our click‑through rates by a few points.

Cons

The documentation could be clearer; I spent a week hunting for how to set up transactional email triggers. And the support response time could be quicker, especially when I hit a bug in the API. It’s not a huge deal, but it slows us down.

Review Source

SK

Samuel K.  
Creative and Technical Director  
Marketing and Advertising  
Used the software for: 1-2 years

### "Unbeatable volume-based pricing and stellar transactional reliability."

June 11, 2026

5.0

We deploy Brevo across numerous client websites, and it has been an absolute game-changer. We initially brought clients on for its powerful transactional capabilities, but almost all of them have transitioned their newsletter marketing and automation sequences to Brevo as well. It is an incredibly robust, cost-effective, and dependable multi-channel platform that I highly recommend to any business or agency looking to scale without getting hit by massive contact-based price hikes.

Pros

What I love most about Brevo is its volume-based pricing structure and its flawless transactional email reliability. Unlike platforms like Mailchimp that bill you based on total contacts (and double-charge you for contacts on multiple lists), Brevo bills based on what you actually send. This saves my clients a massive amount of money as their lists grow. Furthermore, having marketing campaigns, transactional emails, SMS, and automation all living under one roof makes managing multiple client sites incredibly seamless.

Cons

The email template library and drag-and-drop editor can feel a bit rigid and clinical compared to some of the more design-focused competitors. While it is completely capable and reliable, it lacks some of the visual polish and ultra-smooth UI found elsewhere.

Switched from

[HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)

Cost and ease of use were the primary factors.

Review Source

CL

Cristiano L.  
CEO  
Computer Software  
Used the software for: 1-2 years

### "I recommend Brevo for your Digital Marketing solution"

April 8, 2026

5.0

I use it for a years and all I need to do about Digital Marketing I can do with it. The price is just.

Pros

It´s a complete Marketing platform with the resources I need for my SaaS. In one platform I have CRM, Automation, SMTP, whatsapp, Deals and more. The Customer Support is very helpful when I nedded. It´s easy to use the UIX and the api.

Cons

Some time there are new functions that I wasn´t using that don´t work fine, new configurations, but the support can solve in time.

Alternatives considered

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)

Reason for choosing Brevo

Because when I started I do not use full the resources and Brevo have a good free plan we can use to configure until use and than pay for.

Review Source

VR

Verified Reviewer  
IT Engineer  
Marketing and Advertising  
Used the software for: 2+ years

### "Reliable and Professional Email Platform with Excellent Support"

November 4, 2025

5.0

My overall experience with Brevo has been excellent. The platform is reliable, easy to integrate, and performs consistently well for both transactional emails and newsletters. I also want to highlight their outstanding technical support — my account was once suspended due to bot abuse, but after implementing Turnstile to secure my forms, the team reviewed the case and reactivated my account very quickly. Their responsiveness and professionalism really make a difference.

Pros

I really like how reliable and easy to use Brevo is. I’ve used it as an SMTP server for several websites’ contact forms, and it has worked flawlessly. I’ve also helped a client set up mailing lists and manage newsletters through their Brevo subscription — both the form integration and the user management tools work smoothly. The platform feels stable, intuitive, and professional, which makes it a great choice for both developers and clients.

Cons

Honestly, there’s not much to dislike about Brevo. If anything, the interface can feel a bit slow at times when switching between sections, especially on accounts with a lot of contacts. But overall, it’s a minor issue compared to how well the platform performs.

Switched from

[SendGrid](https://www.capterra.com/p/204113/SendGrid/)

Sendgrid was expensive for me, that's why we did the switch

Review Source

GL

George L.  
CEO  
Computer Software  
Used the software for: 6-12 months

### "Good experience with Brevo across all areas"

June 3, 2026

5.0

Overall, I've found Brevo to be a powerful and well-designed platform with excellent support, useful reporting and analysis and great customer population management.

Pros

I've had a positive experience with Brevo overall. The dashboard is intuitive, campaign creation is straightforward, and importing and managing contact lists is much easier than many alternatives I've used. The reporting tools are clear and make it easy to understand how campaigns are performing. I was also impressed with the support team. They were professional, polite, informative and took the time to review my situation in detail rather than simply providing generic responses.

Cons

The only challenge I experienced was that the platform is understandably very strict on deliverability and compliance from the outset. While I appreciate the need to protect sender reputation, it can make it difficult for businesses inheriting older customer databases to gradually assess and improve list quality. In my case, the compliance team worked with me constructively and helped identify the underlying issues, which I appreciated.

Reason for choosing Brevo

Better on price and developer friendliness - another project I worked on used Brevo APIs to automatically capture emails from Node.js into my lists

Review Source

KS

Kostas S.  
Custom ERP development  
Information Technology and Services  
Used the software for: 2+ years

### "Very useful services and easy configuration"

March 26, 2026

5.0

We use Brevo in order to send out transactional e-mails, as well as marketing campaigns. The transactional e-mails are very useful in our company because they are used in our apps, for user information. We also needed to ask something once and the customer service was also great.

Pros

Easy to set up and configure with many useful features. Espacially the transactional e-mails are a crucial part of our app flow.

Cons

Nothing so far, although we haven't explored all the platform's capabilities. We have not spotted any problem in the UI or the functionalities.

Reason for choosing Brevo

Transactional e-mails and ease of use and configuration.

Review Source

FA

Favour A.  
Senior Developer  
Computer Software  
Used the software for: 6-12 months

### "Strayks Appreciate "

June 23, 2026

5.0

It has been an awesome experience I must say, I always recommend brevo to my colleagues and other developers

Pros

The UI is very easy to navigate, Unlike most applications i find it simple and straight forward. Plus the integration with my projects always goes smoothly

Cons

My account was suspended immediately i Opened the account,I had to do some verification, but it has been rectified

Review Source

JW

Jaxon W.  
Co-Founder  
E-Learning  
Used the software for: 6-12 months

### "Great fit for a smaller creator starting/scaling a small business"

August 22, 2025

5.0

Overall I'm very happy with Brevo. As a free user, I was able to do everything I needed, and as a paid user I get exactly what I pay for. I also feel I get the support I need when I run into issues, and I'm happy to see updates and fixes happening constantly which shows me they're improving the product constantly.

Pros

I've tried many CRM/email marketing platforms, and not all of them work for smaller creators like myself. I have found Brevo to be the best option for myself starting small and supporting me through growth. The free tier allows a healthy amount of daily emails that I was able to use before I had any revenue/paying customers, and then as I have grown into getting more valuable leads I happily went into the paid plan because it was right when I needed it. Every platform has a different pricing model and I found Brevo's to have a really reasonable point where you go to paid that makes sense. Others turn me off because you have to pay too early or too much in a way that doesn't match your business.

Cons

In my experience, none of these platforms are super easy to use, and Brevo is no exception. I found the contact attributes, automations, and forms features difficult to figure out (especially since they were transitioning to some new editors when I got the subscription) but I got there eventually. And to their credit, they do have good customer support.

Alternatives considered

[EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)

Reason for choosing Brevo

I ran a comparitive analysis on ChatGPT of all the major CRM/Email marketing platforms. I plugged in my specific needs and Brevo came in as a top contender. After looking through the pricing and functionality I was sold.

Switched from

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)

Klaviyo is WAY too expensive, Mailchimp puts the wrong kinds of limits on a free plan.

Review Source

Aladejobi Michael A.  
Founder  
Information Technology and Services  
Used the software for: Less than 6 months

### "Great platform with responsive support and powerful automation features"

June 26, 2026

5.0

Overall, I'm very satisfied. Brevo offers a solid platform for transactional emails, automation, newsletters, and business communication. I'm looking forward to using more of its features as my company grows.

Pros

I recently started using Brevo for my company, INNOPAVE TECHNOLOGIES, to handle transactional emails and future marketing campaigns. The interface is clean, email routing and SMTP configuration are straightforward, and the documentation is comprehensive. One thing that impressed me most was the support team. My account was temporarily suspended because my contact form was being targeted by bots. Mr. Jonathan (Brevo) Reached out to me in no time detailing just what I needed to do. After I secured my website with Cloudflare Turnstile and contacted support, they manually reviewed and restored my account quickly. I also really appreciate that Brevo offers a generous free plan for startups and small businesses. Great company, great team.

Cons

As a first-time user, the initial SMTP configuration and account verification process was a little confusing. The automatic suspension happened before I fully understood the requirements for protecting web forms, my recommendation is that, clearer onboarding guidance for new users would make the experience much smoother.

Review Source

VR

Verified Reviewer  
Owner and Administrator  
E-Learning  
Used the software for: 6-12 months

### "Reliable transactional email service with a generous free tier"

April 30, 2026

4.0

Overall, Brevo has been a valuable service for my business. I use it mainly for transactional emails from my online teaching platform, Good At English, and the free plan is currently enough for my daily needs. The SMTP service has improved the reliability of important emails compared with sending directly from my server. The logs are clear and helpful, especially when checking whether students, teachers, or admins received important notifications. I recently had an SMTP suspension issue, but after investigating the cause and explaining the fix, Brevo reactivated the account very quickly. That gave me confidence that their compliance/support team will review a case properly when clear information is provided. Overall, I would recommend Brevo for small businesses that need reliable transactional email and useful delivery logs, especially if they are starting with modest email volume.

Pros

Brevo’s free transactional email service is very useful for a small online teaching platform like mine. The 300 emails per day allowance is enough for my current needs, and it gives me room to grow without immediately needing a paid plan. The biggest benefit is email deliverability. Before using Brevo, important platform emails were less reliable, especially when sending to major providers such as Gmail and Hotmail/Outlook. Brevo has helped make class bookings, cancellations, reminders, password/OTP emails, and admin notifications much more dependable. The email logs are also very useful. I can quickly check whether a message was sent, delivered, opened, or rejected, which is important when running a live education website.

Cons

The main downside is that suspension messages could be clearer. When a transactional SMTP account is suspended, it can be stressful for a small business because important platform emails stop working immediately. In my case, I had to investigate the cause myself using server and Brevo logs before I understood what had happened. More detailed information about the triggering issue would make the process easier and faster.

Review Source

Mauro E.  
System Engineer  
Computer Software  
Used the software for: Less than 6 months

### "Reliable, robust, and highly effective for transactional email delivery"

July 23, 2026

5.0

My overall experience with Brevo has been highly positive. I primarily used the platform to integrate it with a custom transactional web application hosted on a VPS server. Brevo proved to be a robust and extremely reliable solution for the immediate delivery of critical system emails. The real-time transactional logs are exceptionally useful for monitoring the exact status of every dispatch (delivered, opened, bounced), which offers great peace of mind in production environments.

Pros

What I liked most is its excellent performance and reliability for sending transactional emails (system notifications, appointment confirmations, and user credentials). The domain authentication setup using DNS records (SPF, DKIM, and DMARC) is very clear and well-guided. Additionally, the integration via SMTP and transactional API within a custom web application (PHP/Apache) worked flawlessly with virtually zero delivery delay.

Cons

The initial account verification and domain validation process require strict attention to DNS record configurations to prevent messages from landing in spam or being deferred. While this is a necessary step to maintain high IP reputation, it can involve a slight learning curve for users who are not as familiar with server or DNS management.

Review Source

NA

Nikola A.  
Founder and Director  
Glass, Ceramics & Concrete  
Used the software for: Less than 6 months

### "Great Platform With Potential for Improvement"

December 1, 2025

5.0

My overall experience with Brevo is positive – it’s easy to use, reliable, and great for small and growing businesses. However, there are a few important limitations that affect the workflow: limited design flexibility, very basic pop-up options, and a lack of advanced automation and analytics. With deeper integrations and more modern marketing tools, Brevo could become a truly top-tier platform. Overall, I’m satisfied, but there is room for improvement.

Pros

Brevo is very easy to use, intuitive, and great for managing newsletters and basic automations. The interface is clean, email delivery is reliable, and the pricing is very fair compared to other platforms. It’s simple to set up, works well for small and medium businesses, and offers all essential tools in one place.

Cons

Few important features that I think are missing: More design flexibility in the email editor (modern layouts, flexible sections, full-width blocks). More types of pop-ups, not only newsletter pop-ups (exit-intent, discount pop-ups, multi-step, slide-ins, scroll/time triggered). Stronger automation options with more conditions and a clearer visual workflow. Better user-journey analytics to see where users drop off in a sequence. Deeper integrations for WordPress/Elementor/WooCommerce. More advanced CRM features like lead scoring and pipeline automation.

Review Source

Mai M.  
Managing Director  
Hospitality  
Used the software for: Less than 6 months

### "Bravo Brevo!"

March 7, 2026

5.0

The onboarding was seamless and the accessibility of the customer service was incredibly valuable. We are already integrating Brevo easily into our daily routines!

Pros

I am loving the easy management of the sales pipeline that allows my team to generate growth across the entire sales lifecyle.

Cons

Thus far- NO cons. It has been a fairly seamless implementation for all! The Sales & Marketing teams are both using Brevo with ease!

Review Source

AM

Arnaud M.  
Développeur  
Internet  
Used the software for: Less than 6 months

### "A powerful and accessible email marketing platform with room for clearer contact management"

May 18, 2026

5.0

Overall, my experience with Brevo has been positive. The platform offers good value for money and provides many useful features for email marketing, sales communication, and automation. The email campaign creation process is straightforward, and the tools are powerful enough for professional use. However, I think the user experience could be improved when it comes to explaining recipient filtering, contact status, and deliverability rules. More detailed and visible explanations would help users understand why some contacts are excluded from a campaign. Despite this, Brevo remains a reliable and efficient solution for managing email communication and marketing campaigns.

Pros

Brevo is a complete and accessible platform for managing email campaigns. I appreciate the clear interface, the contact list management, the campaign editor, and the ability to centralize marketing emails, transactional emails, and automation in one tool. The platform is quite easy to use, even for users who are not email marketing specialists.

Cons

Some parts of the platform could be clearer, especially when managing contact lists and campaign recipients. For example, the difference between imported contacts, eligible recipients, blacklisted contacts, unsubscribed contacts, and filtered contacts is not always immediately obvious. When a campaign shows fewer recipients than expected, it can be difficult to quickly understand why.

Review Source

TJS

Tobi Joshua S.  
Software Lead  
Computer Software  
Used the software for: I used a free trial

### "Great onboarding support for transactional email setup"

July 20, 2026

5.0

We are integrating Brevo for transactional emails in our SaaS platform, including account verification, password resets, invitations, and system notifications. So far, the account setup and domain authentication process have gone well, and the customer support team was responsive and professional throughout the verification process. Although we have only recently completed the setup and are still in the early stages of using the platform in production, our initial experience has been positive.

Pros

The onboarding and customer support were excellent. Our account was initially suspended for verification, but the support team clearly explained the required steps. After authenticating our domain with DKIM and DMARC and providing additional information about our business, our account was manually reviewed and activated quickly. The setup process for transactional email authentication was straightforward, and the documentation was helpful.

Cons

The automatic suspension immediately after creating the account was unexpected and could be confusing for legitimate businesses. A clearer explanation during the initial review process would make the onboarding experience smoother.

Review Source

Vinicius M.  
Manager  
Computer & Network Security  
Used the software for: 1-2 years

### "Great Tool"

June 30, 2026

5.0

We have used Brevo for many years and can confirm that the tool is reliable and helps us with the daily challenges we face with our clients.

Pros

The service operates without interruptions. We have used Brevo for many years and can confirm that the tool is reliable and helps us with the daily challenges we face with our clients.

Cons

Everything works perfectly, and the support is excellent. We have used Brevo for many years and can confirm that the tool is reliable and helps us with the daily challenges we face with our clients.

Review Source

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