---
title: "Page 2 | Brevo Reviews 2026. Verified Reviews, Pros & Cons | Capterra"
description: "Page 2 - Is Brevo the right Email Marketing solution for you? Explore 3523 verified user reviews from people in industries like yours to make a confident choice."
source_url: "https://www.capterra.com/p/132996/brevo/reviews/?page=2"
page_type: "reviews"
language: "en"
publication_date: "2026-10-09"
---

Brevo

4.6 (3523)

[View alternatives](https://www.capterra.com/p/132996/brevo/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated October 9th, 2026

# Page 2 - Reviews of Brevo

## Showing most helpful reviews

Showing 26-50 of 3523 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

AD

Ana D.  
Administrativa  
Wholesale  
Used the software for: 2+ years

### "Una plataforma fácil de usar para gestionar campañas de email"

September 18, 2026

5.0

Nuestra experiencia con Brevo Marketing Platform es buena. La plataforma nos resulta fácil de utilizar y nos permite gestionar nuestros envíos de email de forma sencilla y eficiente. Actualmente la utilizamos principalmente para realizar campañas de email masivo, aunque sabemos que ofrece muchas más funcionalidades que todavía no hemos tenido la oportunidad de explorar y aprovechar.

Pros

Lo que más me gusta de Brevo Marketing Platform es su facilidad de uso. La plataforma es bastante intuitiva y permite gestionar y enviar campañas de email de forma sencilla, sin necesidad de tener conocimientos técnicos avanzados.

Cons

Por decir algún aspecto negativo, el precio se ha encarecido en comparación con antes. Aun así, reduciendo el número de emails contratados, conseguimos mantener un coste similar al que teníamos anteriormente.

Review Source

Dominique D.  
codirigeant  
Program Development  
Used the software for: Less than 6 months

### " Fiable au quotidien, support réactif quand on en a besoin"

July 10, 2026

5.0

Nous utilisons Brevo comme service d'envoi transactionnel pour notre logiciel de facturation destiné aux auto-entrepreneurs (factures, relances URSSAF, alertes système). Au quotidien, l'outil fait parfaitement le travail : bonne délivrabilité, API simple, statistiques utiles. L'incident de blocage de compte nous a poussés à mettre en place un secours automatique vers un second fournisseur — une bonne pratique qu'on recommande à toute structure dépendante d'un seul service d'emails transactionnels. Dans l'ensemble, un bon rapport qualité/prix pour une petite structure.

Pros

L'API HTTP et le relais SMTP sont simples à intégrer, la délivrabilité est bonne au jour le jour, et les statistiques par email (ouvertures, clics, bounces) sont précises et faciles à exploiter pour suivre nos envois transactionnels (factures, relances automatiques).

Cons

Nous avons connu un blocage temporaire et sans préavis de notre compte, ce qui nous a obligés à réagir en urgence. Le support a fini par résoudre le problème rapidement une fois le ticket pris en charge

Review Source

GL

Gabriel L.  
Owner  
Entertainment  
Used the software for: 2+ years

### "Powerful owned-channel platform — with support that actually makes you a better sender"

July 13, 2026

5.0

It started rough and ended genuinely well. An early re-engagement campaign to a list I hadn't validated properly produced a high bounce rate and got my account suspended — entirely a mistake on my side. What impressed me was how Brevo handled it: instead of a wall, I got a clear, patient, human review that treated the situation as a chance to fix the root cause. I rebuilt my subscription process (double opt-in, CAPTCHA, separate consent and privacy checkboxes), cleaned my list, and adopted a proper warm-up discipline. Today I have a compliant, healthier setup and a much better grasp of deliverability — and I'm building my whole owned-channel strategy (email, WhatsApp, automations) on Brevo. For anyone serious about owning their audience rather than renting it, the combination of tooling, fair pricing and human support makes Brevo easy to recommend. Just respect list hygiene from day one — they will.

Pros

Two things stand out. First, the breadth on one platform: email, SMS and WhatsApp, with a genuinely usable API and a data model flexible enough to run a real first-party CRM — custom attributes, segmentation, automations, native double opt-in forms with CAPTCHA, an authenticated sending domain, and a doubleOptinConfirmation endpoint that let me wire my own website forms straight into a compliant subscription flow. The free tier is generous enough to build all of this before paying a cent. Second, and most of all, the human support. When my account was flagged, the specialist who handled my case (Danilo) was clear, fair, and — crucially — educational rather than punitive. He told me exactly what to fix, pointed me to the right guides, and reviewed my implementation quickly. I came out of it with a healthier setup and a real understanding of deliverability. That kind of support is rare.

Cons

The account-protection process, while ultimately fair, is abrupt for a first-time sender. Because Brevo runs on shared IPs, a single early campaign to a poorly-validated list can trigger a suspension fast. I'd have loved a clearer warning before sending to a high-risk list, and the self-service reactivation flow was confusing at first — it took a human to clarify what was actually needed. There are also a few API gaps for developer-driven setups: sign-up forms and segments can only be created in the UI (not via API), category-type attributes return numeric IDs (so you need a lookup to read them), and list subscriber counts can lag behind reality. None are dealbreakers, but they add friction when you're automating.

Review Source

EB

Emmanuel B.  
Développeur Web  
Program Development  
Used the software for: 2+ years

### "Une excellente expérience pour les e-mails transactionnels et les SMS"

June 19, 2026

5.0

J'utilise Brevo principalement pour l'envoi d'e-mails transactionnels et marketing, et récemment pour les SMS. Mon expérience est très positive. La plateforme est fiable, les API sont simples à utiliser et bien documentées, et les performances sont au rendez-vous. J'ai récemment migré un système d'envoi de SMS depuis un autre fournisseur vers Brevo. Malgré un blocage initial lié à l'activation du service SMS, le support a répondu rapidement, a identifié le problème et l'a résolu efficacement. Après réactivation, les SMS ont été envoyés et reçus sans difficulté. Cette réactivité a renforcé ma confiance dans la solution.

Pros

Brevo me permet de centraliser l'envoi d'e-mails transactionnels, de campagnes marketing et désormais de SMS au sein d'une seule plateforme. L'API est bien documentée et l'intégration dans mes applications web a été rapide. J'apprécie particulièrement la réactivité du support : lors d'un problème de suspension du service SMS, mon ticket a été traité rapidement et la situation a été résolue efficacement. Les tests réalisés après intervention ont fonctionné immédiatement.

Cons

La plateforme est riche en fonctionnalités, ce qui peut rendre certaines options un peu difficiles à trouver lors de la prise en main. Une meilleure visibilité des statuts liés aux services SMS et à la validation des comptes serait également appréciable pour les utilisateurs techniques.

Alternatives considered

[SendGrid](https://www.capterra.com/p/204113/SendGrid/)[Twilio](https://www.capterra.com/p/180158/Twilio-Communications-Platform/)

Reason for choosing Brevo

J'ai choisi Brevo pour la qualité de son API, la possibilité de gérer les e-mails et les SMS depuis une seule plateforme, sa simplicité d'intégration dans mes applications web et la réactivité de son support technique.

Switched from

[smsfactor platform](https://www.capterra.com/p/266570/SMS-Factor-Platform/)[Mailjet](https://www.capterra.com/p/130105/Mailjet/)

Je souhaitais centraliser les e-mails et les SMS au sein d'une même plateforme. Brevo proposait une solution plus complète avec une API simple à intégrer et un support réactif.

Review Source

SK

Samuel K.  
Creative and Technical Director  
Marketing and Advertising  
Used the software for: 1-2 years

### "Unbeatable volume-based pricing and stellar transactional reliability."

June 11, 2026

5.0

We deploy Brevo across numerous client websites, and it has been an absolute game-changer. We initially brought clients on for its powerful transactional capabilities, but almost all of them have transitioned their newsletter marketing and automation sequences to Brevo as well. It is an incredibly robust, cost-effective, and dependable multi-channel platform that I highly recommend to any business or agency looking to scale without getting hit by massive contact-based price hikes.

Pros

What I love most about Brevo is its volume-based pricing structure and its flawless transactional email reliability. Unlike platforms like Mailchimp that bill you based on total contacts (and double-charge you for contacts on multiple lists), Brevo bills based on what you actually send. This saves my clients a massive amount of money as their lists grow. Furthermore, having marketing campaigns, transactional emails, SMS, and automation all living under one roof makes managing multiple client sites incredibly seamless.

Cons

The email template library and drag-and-drop editor can feel a bit rigid and clinical compared to some of the more design-focused competitors. While it is completely capable and reliable, it lacks some of the visual polish and ultra-smooth UI found elsewhere.

Switched from

[HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)

Cost and ease of use were the primary factors.

Review Source

Sujith N.  
Proprietor  
Logistics and Supply Chain  
Used the software for: 2+ years

### "Mailchimp's smarter, more efficient cousin!"

May 15, 2026

5.0

Great. Especially after pleasantly encountering a serious, Indian (did not expect in a predominantly European product!), helpful Senior Executive who understood my concern and had a soluion ready. Setting up was easy and using the product has been a good experience.

Pros

Perfect campaign tool for SMBs. Mailchimp but more economical, more efficient. A leap foward from the original Sendinblue product, feature packed and did I say economical?

Cons

Not a dealbreaker but the UI could be more premium, features less jam packed and more integrated with actual user workflow. The pricing page is confusing. When I see Rs. 625 in bold for a starter pack, I go to checkout page expecting to pay Rs. 625. But suddenly a calcualtion showing an unreasonable gap (1500 contacts -> directly 50,000 contacts) appears on the checkout page which sort of drains a person's intent to go ahead with the purchase! The >100% of the product subscription price tag for removing Brevo branding (Rs 750 -> Rs. 625) was somewhat surprising.

Alternatives considered

[Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[Gmail](https://www.capterra.com/p/202338/Gmail/)

Reason for choosing Brevo

The UX and pricing seemed closest to mailchimp, more reliable and robust.

Review Source

TC

Trish C.  
Founder  
E-Learning  
Used the software for: Less than 6 months

### "It has everything I was looking for at a great price"

May 29, 2026

5.0

Overall I'm really happy with the switch, I was using another platform that was very simple, which I liked but as my contact list was growing they were charging more and I wasn't monetizing on larger contact list so it was not worth to continue using it. I was able to recreate my templates and my automations in one day for the transition so it was not as painful as I thought it would be.

Pros

I really like the fact that you can have a lot of contacts and it won't cost more. Their automation is very robust, I was impressed with everything you can do with automations, it has all kind of triggers and the free plan doesn't seem to have a limit of the amount of steps you can use. I'm also using the chat widget, this was a really nice feature I didn't know they had when I was looking for email marketing platforms. I have reached out to support few times, their AI support is the best I've seen, you get email replies instantly and it was actually accurate, so I was very impressed as I don't usually get good experience with other AI bots. Customer support is also good and they respond fast.

Cons

Because they have a lot of features, the dashboard is also more complex and it takes a bit of learning curve. The dashboard is not as simple as other marketing platforms. The reports in the free plan are not good though, they are limited and difficult to navigate. One thing I didn't like is the templates are not as good as what I was used to use, the code behind is not great and it causes issues with buttons and mobile layouts.

Alternatives considered

[Enginemailer](https://www.capterra.com/p/176788/Enginemailer/)[Mailjet](https://www.capterra.com/p/130105/Mailjet/)

Reason for choosing Brevo

1\. Price related to the amount of contacts you can have 2. Robust Automations 3. Easy to implement API

Switched from

[EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)

They charge more as your contact list grows.

Review Source

Bekkah M.  
Webmaster and Marketing Manager  
Retail  
Used the software for: Less than 6 months

### "Overall, a great experience with a new email provider"

May 19, 2026

4.0

I like the pricing, the options, the features that come with the small business tier. I also really enjoy the simplicity of creating an email from scratch and the extra design options I never got with other email providers. I like their templates, though some aspects can be difficult to edit if you don't outright remove the item and replace it with something else/start over in the area. Despite some difficulties in getting started, I consider it a learning curve and I'm very happy with everything once I got the hang of using it. Would definitely recommend.

Pros

I love the customer service and the ease of creating emails with the block builder. The operators were very helpful with getting our account verified and helping me navigate the rules, dashboard, and subscriber management. The block builder for creating emails from scratch is easy to use and has many features I enjoy. I also like some of their email template styles. They're good starters if you need a boost in creativity, but you're also welcome to just create one from scratch yourself.

Cons

The left-hand menu and contacts list. The menu is a little bulky, some things are not found where I expected them to be. Like wanting to delete non-subscribers simply by deleting a list but finding I needed to use one of many confusing filters or to delete by selecting them one at a time from contacts instead. The contact list vs. the automatically created lists can be confusing when I expected them all in one spot. I also didn't want to include any non-subscribers or "blocklisted" people to my contacts but that was automatically added when connected to our Shopify store. It had me concerned that they would charge extra or consider our tier limit exceeded because of the extra contacts that we essentially cannot use. In Shopify, I created our signup form, but when adding it to our page, it was set to the right - even though I chose "centered" and tried every other option for it as well, it always stayed at the right. At some point, I'll have to add some code to make sure it goes to the center of our page. It feels like an unnecessary step. Also, when first experimenting, the email template I tried out was somewhat difficult to edit. It had text over a photo and it was somewhat difficult to access each layer on the editor. It didn't allow me to change the photo size/shape so I had to create a new graphic just for the template.

Alternatives considered

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)

Reason for choosing Brevo

Because of your pricing, customer service, and ability to get us started after a very shocking departure from MailChimp, especially when all the other services wouldn't accept us. We're very grateful to have a new home at Brevo and will not be leaving unless their rules change overnight, too.

Review Source

VR

Verified Reviewer  
Owner  
Education Management  
Used the software for: I used a free trial

### "Powerful Email Marketing Platform with Room for Improvement"

April 30, 2026

5.0

Overall, my experience with Brevo has been positive. The platform offers useful tools for email marketing, contact management, and campaign tracking. It helped us manage large mailing lists and communicate with customers efficiently. However, some areas such as billing clarity, recipient count visibility, and certain interface functions could be improved.

Pros

What I liked most about Brevo was its all-in-one marketing platform. Email campaign creation, contact management, automation, and reporting are all in one place, which made it efficient to manage our marketing activities.

Cons

The contact and recipient count was sometimes confusing. There were cases where the number of contacts in my list did not match the number of available recipients in campaigns, which made campaign management less clear.

Review Source

VR

Verified Reviewer  
Owner and Administrator  
E-Learning  
Used the software for: 6-12 months

### "Reliable transactional email service with a generous free tier"

April 30, 2026

4.0

Overall, Brevo has been a valuable service for my business. I use it mainly for transactional emails from my online teaching platform, Good At English, and the free plan is currently enough for my daily needs. The SMTP service has improved the reliability of important emails compared with sending directly from my server. The logs are clear and helpful, especially when checking whether students, teachers, or admins received important notifications. I recently had an SMTP suspension issue, but after investigating the cause and explaining the fix, Brevo reactivated the account very quickly. That gave me confidence that their compliance/support team will review a case properly when clear information is provided. Overall, I would recommend Brevo for small businesses that need reliable transactional email and useful delivery logs, especially if they are starting with modest email volume.

Pros

Brevo’s free transactional email service is very useful for a small online teaching platform like mine. The 300 emails per day allowance is enough for my current needs, and it gives me room to grow without immediately needing a paid plan. The biggest benefit is email deliverability. Before using Brevo, important platform emails were less reliable, especially when sending to major providers such as Gmail and Hotmail/Outlook. Brevo has helped make class bookings, cancellations, reminders, password/OTP emails, and admin notifications much more dependable. The email logs are also very useful. I can quickly check whether a message was sent, delivered, opened, or rejected, which is important when running a live education website.

Cons

The main downside is that suspension messages could be clearer. When a transactional SMTP account is suspended, it can be stressful for a small business because important platform emails stop working immediately. In my case, I had to investigate the cause myself using server and Brevo logs before I understood what had happened. More detailed information about the triggering issue would make the process easier and faster.

Review Source

VR

Verified Reviewer  
Responsable Communication et Marketing  
Construction  
Used the software for: 2+ years

### "Une solution simple et complète pour l’emailing"

April 29, 2026

4.0

Mon expérience globale avec Brevo est globalement positive. La plateforme est facile à prendre en main et permet de gérer efficacement des campagnes emailing ainsi que des formulaires d’inscription sans compétences techniques poussées. J’ai particulièrement apprécié la centralisation des fonctionnalités (emailing, automatisation, gestion des contacts), qui simplifie l’organisation et évite de multiplier les outils. La création de campagnes est rapide et les indicateurs de performance sont utiles pour suivre les résultats. Cependant, certains aspects techniques, notamment liés à la délivrabilité et à la configuration initiale, demandent une certaine vigilance et peuvent nécessiter l’intervention du support. Il peut également y avoir des ajustements à prévoir pour s’assurer que tous les emails arrivent correctement à destination. Dans l’ensemble, Brevo reste une solution fiable et adaptée pour des besoins marketing courants, à condition de bien paramétrer l’outil dès le départ.

Pros

J’ai particulièrement apprécié la simplicité d’utilisation de Brevo, qui permet de prendre en main rapidement la plateforme, même sans expertise technique avancée. L’interface est claire et intuitive, notamment pour la création de campagnes emailing et la gestion des contacts. La solution est également très complète : en plus de l’emailing, elle propose des fonctionnalités intéressantes comme l’automatisation, les formulaires d’inscription et la gestion des workflows, ce qui évite d’avoir recours à plusieurs outils. Enfin, le support est réactif et capable d’apporter des réponses techniques concrètes en cas de problème, ce qui est un vrai plus.

Cons

Certains aspects pourraient être améliorés, notamment la gestion des emails transactionnels et la configuration technique (DNS, authentification, délivrabilité), qui peuvent s’avérer complexes pour des utilisateurs non techniques. Par ailleurs, la délivrabilité peut être inégale selon la configuration et nécessite un suivi rigoureux pour éviter que certains emails n’arrivent pas à destination, comme cela a pu être le cas dans certaines situations. Enfin, certaines limitations apparaissent rapidement sur les offres de base, ce qui peut obliger à monter en gamme pour accéder à des fonctionnalités plus avancées.

Review Source

FS

Fernando S.  
Periodista  
Marketing and Advertising  
Used the software for: 2+ years

### "Años con Brevo y la experiencia sigue siendo de 10"

July 29, 2026

5.0

Excelente experiencia. Cada vez que he necesitado contactar con soporte, la respuesta ha sido rápida, eficiente y muy cordial. Un nivel de atención al cliente impecable que se agradece enormemente hoy en día

Pros

Llevo usando Brevo desde sus inicios. Es una plataforma intuitiva y con una relación calidad-precio imbatible; y lo digo tras haber comparado muchas alternativas.

Cons

En el apartado Transaccional, dentro de las páginas “Actividad reciente” y “Logs”, la columna/información de Destinatarios no se llega a visualizar correctamente, incluso tras replegar o reducir el menú lateral. Creo que una solución podría ser que la tabla/vista adapte su layout o active un scroll horizontal para permitir ver los destinatarios sin importar el estado del menú lateral.

Alternatives considered

[Mailrelay](https://www.capterra.com/p/155095/Mailrelay/)[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[Mailjet](https://www.capterra.com/p/130105/Mailjet/)

Reason for choosing Brevo

Llevo años con la plataforma, desde que eran Sendinblue y pasaron a ser Brevo. A lo largo del tiempo he ido comparando con otros productos y, aunque alguna herramienta pueda tener una función puntual mejor, en el cómputo global no me compensa cambiar.

Review Source

Henrique de Souza R.  
Head of Customer Success  
Computer Software  
Used the software for: 1-2 years

### "Brevo Nuvy"

March 24, 2026

5.0

I really like Brevo because it's easy to create templates and integrations, and it also allows you to view logs in real time.

Pros

User-friendly interface, easy integrations, and fast support in Portuguese. We use it for sending emails from our system, and it greatly simplifies the creation of templates.

Cons

I had billing issues four times and had to create a PayPal account to resolve them. I would provide my card details, and within minutes the platform would cancel the transaction, but the charge would still be processed on my credit card.

Alternatives considered

[Amazon SES](https://www.capterra.com/p/179662/Amazon-SES/)

Reason for choosing Brevo

Due to the ease of migrating existing templates from SendGrid and integration with APIs.

Switched from

[SendGrid](https://www.capterra.com/p/204113/SendGrid/)

Due to the cost of the fixed IP address and monthly fee.

Review Source

Inès I.  
Internal Communication Manager  
Information Technology and Services  
Used the software for: 1-2 years

### "Vos emailings client en quelques clics et sans connaissances HTML"

January 24, 2026

4.0

Pros

Une solution d'emailing en drag & drop très fonctionnelle qui permet d'envoyer des emails à de larges bases de données et de suivre derrière les résultats. On peut également programmer nos emails très facilement ! Une solution très utile pour les équipes marketing qui n'ont pas beaucoup de budget et qui souhaite communiquer facilement par mail avec leurs clients. Le plus c'est également la disponibilité du service client qui répond très souvent rapidement lorsque l'on a des questions !

Cons

Le drag and drop peut quelque fois limiter notre créativité et sur certaines boites mail (outlook) le résultat n'est pas le même que le design travaillé ce qui peut être assez frustrant et chronophage. La connection des API et des domaines peut être très galère quand on s'y connait pas et les FAQ sont très succinctes. Heureusement qu'il y a le service client

Review Source

Daniella B.  
Administrador  
Financial Services  
Used the software for: 2+ years

### "Gratuito e Eficiente!"

January 27, 2026

5.0

Ja tenho há alguns anos, mas hoje estou usando um pouco de tudo, e gratuitamente. Tem feito a diferença até aqui pra mim, porque me ajuda a organizar a minha rotina de trabalho e o meu funil de venda. Ainda não usei tudo que ele tem, mas espero faze-lo neste ano.

Pros

Gostei que no mesmo tempo que eu consigo fazer o marketing da minha empresa através de email marketing, eu ja tenho a opção de poder colocar o crm da empresa e ainda colocar tarefas sobre. No email enviado consigo saber os que clicaram e leram e ainda entrar em contato posteriorment, o acompanhamento é muito melhor e organizado.

Cons

Ele não é tão intuitivo, se faz necessário parar para aprender algumas funções para usa - lo corretamente, o que demanda tempo.

Alternatives considered

[Amazon S3](https://www.capterra.com/p/174285/Amazon-S3/)

Reason for choosing Brevo

porque é dificil de usar esse, eu não entendi como funciona .

Switched from

[Zenvia Customer Cloud](https://www.capterra.com/p/265368/Zenvia-Conversion/)

por conta do preço e também o CRM, foi o motivo.

Review Source

AL

Amanda L.  
Head of Marketing  
Education Management  
Used the software for: Less than 6 months

### "Brevo / Brevo PushOwl"

April 30, 2026

5.0

It’s great. It feels like a platform that actually wants you to succeed rather than just one that wants to bill you for your contact list size. The Value for Money is huge and the ease of use has saved me a ton of time. The support team, specifically how they handled PushOwl issues with super speed, really gives me peace of mind. It’s a solid, reliable tool with a support team that actually has your back.

Pros

Honestly, it’s the customer support. It is so rare to find a tech company that actually feels human. Whenever I’ve run into a wall especially with the PushOwl integration their team has been all over it. They are incredibly fast, they actually get the technical side of the issue without me having to explain it three times, and they follow up afterward just to make sure everything is still running smoothly. It’s also just a really pretty, easy-to-use platform. Most "all-in-one" tools feel like a cluttered mess, but Brevo keeps things clean and simple.

Cons

The only thing that really bugs me is the clunky workflow when duplicating campaigns. If I want to take a successful email and quickly resend it to the people who didn't open it (or those who clicked but didn't buy), I feel like I have to jump through too many hoops.

Alternatives considered

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)

Reason for choosing Brevo

I chose Brevo for the lower costs and a much more intuitive, user-friendly UI.

Switched from

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)

Cost and needed a fresh platformSwitched for lower cost & easier tools.

Review Source

Himaanshu L.  
Sr Business Development Manager  
Marketing and Advertising  
Used the software for: 1-2 years

### "Simple and Reliable Platform for Email Marketing"

May 27, 2026

4.0

Overall, the experience with Brevo has been positive. It helped us manage email marketing, customer engagement, and campaign communication in one place. The platform is user-friendly, reliable, and suitable for growing businesses looking for a cost-effective marketing solution.

Pros

Brevo is easy to use and works well for email campaigns and customer communication. The platform is simple to manage, and the automation features save a lot of time. It is also more affordable compared to many other tools.

Cons

Some advanced features take time to understand in the beginning. The reporting section can also be improved with more detailed insights and a smoother interface

Review Source

George E.  
Chairman  
Civic & Social Organization  
Used the software for: 2+ years

### "Positive Brevo Experience As A Not-for-profit Organisation "

January 30, 2026

5.0

It has been a very positive experience over several years with regular useful feature and user interface updates.

Pros

Easy to use and customise to suit needs of a small not for profit organisation. Support very quick to respond to queries and also to advise of any temporary operational problems. Excellent value for money relative to feature set.

Cons

Very little to dislike, but would like more granular analysis of clicked links which are available in higher subscription levels, recognising that we still have a very good feature set.

Reason for choosing Brevo

Tried Mailchimp but found it difficult to customise and subscription model not suited to our organisation.

Review Source

Vinicio A.  
Fundador  
Computer Software  
Used the software for: Less than 6 months

### "Grato pelo modelo de negócio da Brevo"

March 4, 2026

5.0

A minha experiência geral é muito boa! Estou usando para comunicação de uma campanha interna com os usuários da minha ferramenta. Tenho intenção de usar a API dentro da minha própria ferramenta. Vou verificar como funciona na documentação.

Pros

Gostei da possibilidade de testar a ferramenta sem assumir custos. Eu consegui fazer o que eu preciso, que era enviar uma campanha para os usuários da minha plataforma. Consegui também gerar um formulário para apoiar a isso. E ainda pude usar o serviço de automatização para receber um email ao receber uma resposta no formulário gerado. A interface do usuário é enxuta, e isso me agrada, torna a navegação mais precisa e fácil.

Cons

Não gostei tanto da forma como as respostas dos formulário são tratadas. Levei um tempo para enteder a dinamica. Mas eu vi vantagem no formato atual, apenas acredito que as respostas aos formulários poderiam ter uma visão mais rápida, consolidada e clara, por exemplo, seria legal visualizar facilmente uma tabela com as respostas, seria mais simples. Porém, isso não quer dizer que eu mudaria tudo, apenas acrescentaria esse recurso: consulta de respostas através de um relatório em tabela, diretamente na página Formulário.

Alternatives considered

[SendGrid](https://www.capterra.com/p/204113/SendGrid/)[Bitrix24](https://www.capterra.com/p/113540/Bitrix24/)

Reason for choosing Brevo

Escolhi porque me permite testar sem assumir custos, e o limite de teste é agradavel.

Review Source

CL

Cristiano L.  
CEO  
Computer Software  
Used the software for: 1-2 years

### "I recommend Brevo for your Digital Marketing solution"

April 8, 2026

5.0

I use it for a years and all I need to do about Digital Marketing I can do with it. The price is just.

Pros

It´s a complete Marketing platform with the resources I need for my SaaS. In one platform I have CRM, Automation, SMTP, whatsapp, Deals and more. The Customer Support is very helpful when I nedded. It´s easy to use the UIX and the api.

Cons

Some time there are new functions that I wasn´t using that don´t work fine, new configurations, but the support can solve in time.

Alternatives considered

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)

Reason for choosing Brevo

Because when I started I do not use full the resources and Brevo have a good free plan we can use to configure until use and than pay for.

Review Source

VR

Verified Reviewer  
Proprietário  
Education Management  
Used the software for: 1-2 years

### "Minha opinião sincera sobre a Brevo como plataforma de e-mail marketing"

February 25, 2026

5.0

Ainda estou utilizando apenas os recursos gratuitos da plataforma, e talvez por isso eu perceba algumas limitações no uso diário. Apesar de atender bem às necessidades básicas, certas funcionalidades mais avançadas acabam ficando restritas, o que impacta um pouco a experiência geral.

Pros

A plataforma é muito fácil de usar, o que agiliza o trabalho no dia a dia. O suporte ao cliente é eficiente e oferece respostas rápidas e úteis. A interface do usuário é intuitiva, organizada e agradável, facilitando a navegação e a criação de campanhas.

Cons

Algumas funcionalidades avançadas podem exigir um tempo maior de adaptação. Certos recursos poderiam ser mais personalizáveis para atender necessidades específicas.

Switched from

[HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)

Limitações recentemente empregadas, valor em doláres.

Review Source

MD

Marco D.  
Owner  
Retail  
Used the software for: Less than 6 months

### "Great option for small businesses"

May 27, 2026

5.0

Overall it's been a great experience especially compared to Mailchimp customer service. Issue sorted in a few hours. The platform is easy to use, the setup process was simple, and everything has worked smoothly so far. One of the biggest positives has been the customer support. Any issues or questions I had were handled very quickly, with problems resolved extremely fast. That level of responsiveness made the experience far less stressful and helped me get up and running without delays. Brevo feels more user-friendly and efficient, making it a solid choice for email marketing and customer communication needs, especially for a small business.

Pros

Brevo's quick and straightforward the setup process was a pleasure. It was easy to get started without needing a lot of technical knowledge, which made the experience smooth from the beginning. I was also very impressed with the support team. Responses were extremely fast, helpful, and professional whenever assistance was needed. That level of customer service makes a big difference, especially when setting up or managing marketing tools. Overall, Brevo offers a user-friendly experience with reliable support, making it a great option for small businesses looking for an efficient email marketing and communication platform without a complicated onboarding process.

Cons

So far, I haven’t experienced anything negative with Brevo. The platform has been easy to use, reliable, and straightforward to set up. Customer support has also been responsive and helpful whenever needed, which adds to the positive experience. At this stage, there haven’t been any major issues, frustrations, or limitations that stood out during use. Everything from setup to daily use has been user-friendly. Overall, Brevo has met my expectations well, and I have been satisfied with both the platform’s functionality and the level of support provided so far.

Review Source

IH

Imre H.  
Software Engineer  
Automotive  
Used the software for: Less than 6 months

### "Good value email marketing platform, but clean your list before sending"

May 15, 2026

4.0

We used Brevo for a Toyota dealership email campaign with a large imported contact list. The first campaign was suspended because our historical CRM/newsletter database contained many invalid and outdated email addresses. This was not entirely Brevo's fault, as the list had been collected over several years and required proper validation. After authenticating our sending domain, validating the email lists with an external verification tool, and removing invalid addresses, the campaign was sent successfully. Overall, Brevo worked well after the necessary setup and list cleaning. I would recommend it as a good value email marketing platform, but older contact databases should definitely be cleaned and verified before sending large campaigns.

Pros

Brevo offers good value for email marketing compared to larger competitors. The drag-and-drop editor was easy enough to use for creating a professional newsletter, and the pricing model worked well for our dealership campaign. After domain authentication and proper list cleaning, we were able to send our campaign successfully. The support team also provided useful deliverability details, such as hard bounce rates, bad MX addresses and role-based email issues.

Cons

Contact management can feel slow and clunky with larger lists. Bulk deletion and list cleanup are not as smooth as expected, and some parts of the import and field mapping workflow could be clearer. Our first large campaign was suspended because our imported database contained many outdated emails, and the reactivation process was stressful at first, although support eventually explained the issue clearly.

Reason for choosing Brevo

Mailchimp was too expensive for our expected contact volume.

Switched from

[WordPress](https://www.capterra.com/p/131687/WordPress/)

We wanted a more affordable and scalable email marketing solution for sending larger dealership newsletters. Our previous WordPress-based newsletter setup was less suitable for deliverability, reporting, list management, unsubscribe handling, and larger campaign sending.

Review Source

NA

Nikola A.  
Founder and Director  
Glass, Ceramics & Concrete  
Used the software for: Less than 6 months

### "Great Platform With Potential for Improvement"

December 1, 2025

5.0

My overall experience with Brevo is positive – it’s easy to use, reliable, and great for small and growing businesses. However, there are a few important limitations that affect the workflow: limited design flexibility, very basic pop-up options, and a lack of advanced automation and analytics. With deeper integrations and more modern marketing tools, Brevo could become a truly top-tier platform. Overall, I’m satisfied, but there is room for improvement.

Pros

Brevo is very easy to use, intuitive, and great for managing newsletters and basic automations. The interface is clean, email delivery is reliable, and the pricing is very fair compared to other platforms. It’s simple to set up, works well for small and medium businesses, and offers all essential tools in one place.

Cons

Few important features that I think are missing: More design flexibility in the email editor (modern layouts, flexible sections, full-width blocks). More types of pop-ups, not only newsletter pop-ups (exit-intent, discount pop-ups, multi-step, slide-ins, scroll/time triggered). Stronger automation options with more conditions and a clearer visual workflow. Better user-journey analytics to see where users drop off in a sequence. Deeper integrations for WordPress/Elementor/WooCommerce. More advanced CRM features like lead scoring and pipeline automation.

Review Source

BY

Bahnas Y.  
Project Manager  
Management Consulting  
Used the software for: Less than 6 months

### "Brevo Review-Yinvesti Team"

November 20, 2025

5.0

My overall experience with Brevo was positive and reliable. Once I learned where everything was, the platform made everyday tasks simple and consistent. I liked that it supported both basic needs and more advanced actions without forcing me to learn complicated systems. The workflow felt predictable which made it easier to plan and organize communications. Even with the small inconveniences I encountered, the benefits outweighed the frustrations. Brevo helped me stay organized and complete tasks that would have taken much longer elsewhere. I would describe the experience as dependable and helpful for managing communication in an efficient way.

Pros

I appreciated how straightforward Brevo was to use from the beginning. The layout is clean and the tools are organized in a way that makes sense even if you are not deeply experienced with email platforms. I found it helpful that creating campaigns felt quick and intuitive, especially when customizing messages or adjusting templates. The automations were also easy to set up and saved me time once everything was running. Brevo made it simple to manage contacts and keep everything in one place without feeling overwhelming. Overall it offered a practical experience that supported what I needed.

Cons

The main issue I ran into with Brevo was that some features required extra steps that felt a bit slower than they should have been. Certain customization options were available but not as flexible as I hoped, which led to a few moments of adjusting my approach to make things work. There were also times when the interface responded a little slower during heavier tasks. None of these problems were deal breakers, but they did interrupt the workflow on occasion. I felt that a bit more refinement in some tools would make the experience smoother.

Alternatives considered

[Sendy](https://www.capterra.com/p/234663/Sendy/)

Reason for choosing Brevo

Better pricing, more intuitive, and more reliable

Review Source

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