--- title: "Page 2 | Brevo Reviews 2026. Verified Reviews, Pros & Cons | Capterra" description: "Page 2 - Is Brevo the right Email Marketing solution for you? Explore 3512 verified user reviews from people in industries like yours to make a confident choice." source_url: "https://www.capterra.com/p/132996/brevo/reviews/?page=2" page_type: "reviews" language: "en" --- Brevo 4.6 (3512) [View alternatives](https://www.capterra.com/p/132996/brevo/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated August 3rd, 2026 # Page 2 - Reviews of Brevo ## Showing most helpful reviews Showing 26-50 of 3512 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use EB Emmanuel B. Développeur Web Program Development Used the software for: 2+ years ### "Une excellente expérience pour les e-mails transactionnels et les SMS" June 19, 2026 5.0 J'utilise Brevo principalement pour l'envoi d'e-mails transactionnels et marketing, et récemment pour les SMS. Mon expérience est très positive. La plateforme est fiable, les API sont simples à utiliser et bien documentées, et les performances sont au rendez-vous. J'ai récemment migré un système d'envoi de SMS depuis un autre fournisseur vers Brevo. Malgré un blocage initial lié à l'activation du service SMS, le support a répondu rapidement, a identifié le problème et l'a résolu efficacement. Après réactivation, les SMS ont été envoyés et reçus sans difficulté. Cette réactivité a renforcé ma confiance dans la solution. Pros Brevo me permet de centraliser l'envoi d'e-mails transactionnels, de campagnes marketing et désormais de SMS au sein d'une seule plateforme. L'API est bien documentée et l'intégration dans mes applications web a été rapide. J'apprécie particulièrement la réactivité du support : lors d'un problème de suspension du service SMS, mon ticket a été traité rapidement et la situation a été résolue efficacement. Les tests réalisés après intervention ont fonctionné immédiatement. Cons La plateforme est riche en fonctionnalités, ce qui peut rendre certaines options un peu difficiles à trouver lors de la prise en main. Une meilleure visibilité des statuts liés aux services SMS et à la validation des comptes serait également appréciable pour les utilisateurs techniques. Alternatives considered [SendGrid](https://www.capterra.com/p/204113/SendGrid/)[Twilio](https://www.capterra.com/p/180158/Twilio-Communications-Platform/) Reason for choosing Brevo J'ai choisi Brevo pour la qualité de son API, la possibilité de gérer les e-mails et les SMS depuis une seule plateforme, sa simplicité d'intégration dans mes applications web et la réactivité de son support technique. Switched from [smsfactor platform](https://www.capterra.com/p/266570/SMS-Factor-Platform/)[Mailjet](https://www.capterra.com/p/130105/Mailjet/) Je souhaitais centraliser les e-mails et les SMS au sein d'une même plateforme. Brevo proposait une solution plus complète avec une API simple à intégrer et un support réactif. Review Source Dominique D. codirigeant Program Development Used the software for: Less than 6 months ### " Fiable au quotidien, support réactif quand on en a besoin" July 10, 2026 5.0 Nous utilisons Brevo comme service d'envoi transactionnel pour notre logiciel de facturation destiné aux auto-entrepreneurs (factures, relances URSSAF, alertes système). Au quotidien, l'outil fait parfaitement le travail : bonne délivrabilité, API simple, statistiques utiles. L'incident de blocage de compte nous a poussés à mettre en place un secours automatique vers un second fournisseur — une bonne pratique qu'on recommande à toute structure dépendante d'un seul service d'emails transactionnels. Dans l'ensemble, un bon rapport qualité/prix pour une petite structure. Pros L'API HTTP et le relais SMTP sont simples à intégrer, la délivrabilité est bonne au jour le jour, et les statistiques par email (ouvertures, clics, bounces) sont précises et faciles à exploiter pour suivre nos envois transactionnels (factures, relances automatiques). Cons Nous avons connu un blocage temporaire et sans préavis de notre compte, ce qui nous a obligés à réagir en urgence. Le support a fini par résoudre le problème rapidement une fois le ticket pris en charge Review Source GL Gabriel L. Owner Entertainment Used the software for: 2+ years ### "Powerful owned-channel platform — with support that actually makes you a better sender" July 13, 2026 5.0 It started rough and ended genuinely well. An early re-engagement campaign to a list I hadn't validated properly produced a high bounce rate and got my account suspended — entirely a mistake on my side. What impressed me was how Brevo handled it: instead of a wall, I got a clear, patient, human review that treated the situation as a chance to fix the root cause. I rebuilt my subscription process (double opt-in, CAPTCHA, separate consent and privacy checkboxes), cleaned my list, and adopted a proper warm-up discipline. Today I have a compliant, healthier setup and a much better grasp of deliverability — and I'm building my whole owned-channel strategy (email, WhatsApp, automations) on Brevo. For anyone serious about owning their audience rather than renting it, the combination of tooling, fair pricing and human support makes Brevo easy to recommend. Just respect list hygiene from day one — they will. Pros Two things stand out. First, the breadth on one platform: email, SMS and WhatsApp, with a genuinely usable API and a data model flexible enough to run a real first-party CRM — custom attributes, segmentation, automations, native double opt-in forms with CAPTCHA, an authenticated sending domain, and a doubleOptinConfirmation endpoint that let me wire my own website forms straight into a compliant subscription flow. The free tier is generous enough to build all of this before paying a cent. Second, and most of all, the human support. When my account was flagged, the specialist who handled my case (Danilo) was clear, fair, and — crucially — educational rather than punitive. He told me exactly what to fix, pointed me to the right guides, and reviewed my implementation quickly. I came out of it with a healthier setup and a real understanding of deliverability. That kind of support is rare. Cons The account-protection process, while ultimately fair, is abrupt for a first-time sender. Because Brevo runs on shared IPs, a single early campaign to a poorly-validated list can trigger a suspension fast. I'd have loved a clearer warning before sending to a high-risk list, and the self-service reactivation flow was confusing at first — it took a human to clarify what was actually needed. There are also a few API gaps for developer-driven setups: sign-up forms and segments can only be created in the UI (not via API), category-type attributes return numeric IDs (so you need a lookup to read them), and list subscriber counts can lag behind reality. None are dealbreakers, but they add friction when you're automating. Review Source SK Samuel K. Creative and Technical Director Marketing and Advertising Used the software for: 1-2 years ### "Unbeatable volume-based pricing and stellar transactional reliability." June 11, 2026 5.0 We deploy Brevo across numerous client websites, and it has been an absolute game-changer. We initially brought clients on for its powerful transactional capabilities, but almost all of them have transitioned their newsletter marketing and automation sequences to Brevo as well. It is an incredibly robust, cost-effective, and dependable multi-channel platform that I highly recommend to any business or agency looking to scale without getting hit by massive contact-based price hikes. Pros What I love most about Brevo is its volume-based pricing structure and its flawless transactional email reliability. Unlike platforms like Mailchimp that bill you based on total contacts (and double-charge you for contacts on multiple lists), Brevo bills based on what you actually send. This saves my clients a massive amount of money as their lists grow. Furthermore, having marketing campaigns, transactional emails, SMS, and automation all living under one roof makes managing multiple client sites incredibly seamless. Cons The email template library and drag-and-drop editor can feel a bit rigid and clinical compared to some of the more design-focused competitors. While it is completely capable and reliable, it lacks some of the visual polish and ultra-smooth UI found elsewhere. Switched from [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) Cost and ease of use were the primary factors. Review Source CC Christopher C. Brand Strategy Lead Marketing and Advertising Used the software for: Less than 6 months ### "Simple, Reliable, and Affordable Email Marketing Platform" August 9, 2026 5.0 Overall, Brevo has been a reliable, user‑friendly platform that handles day‑to‑day email marketing needs extremely well. It’s approachable for beginners yet still capable enough for more complex automations. For the price point, the value is excellent, and it’s a strong choice for small to mid‑sized teams looking for an all‑in‑one communication tool. Pros Brevo makes it incredibly easy to manage email campaigns and automations without feeling overwhelming. The interface is clean, the workflow builder is intuitive, and the platform strikes a great balance between power and simplicity. Deliverability has been solid, and the built‑in CRM features add real value without requiring extra tools. Cons Some advanced customization options feel limited compared to higher‑end marketing platforms. The template editor can be a bit rigid at times, and certain analytics views require extra clicks to get the full picture. Support is helpful but occasionally slow during peak hours. Review Source Sujith N. Proprietor Logistics and Supply Chain Used the software for: 2+ years ### "Mailchimp's smarter, more efficient cousin!" May 15, 2026 5.0 Great. Especially after pleasantly encountering a serious, Indian (did not expect in a predominantly European product!), helpful Senior Executive who understood my concern and had a soluion ready. Setting up was easy and using the product has been a good experience. Pros Perfect campaign tool for SMBs. Mailchimp but more economical, more efficient. A leap foward from the original Sendinblue product, feature packed and did I say economical? Cons Not a dealbreaker but the UI could be more premium, features less jam packed and more integrated with actual user workflow. The pricing page is confusing. When I see Rs. 625 in bold for a starter pack, I go to checkout page expecting to pay Rs. 625. But suddenly a calcualtion showing an unreasonable gap (1500 contacts -> directly 50,000 contacts) appears on the checkout page which sort of drains a person's intent to go ahead with the purchase! The >100% of the product subscription price tag for removing Brevo branding (Rs 750 -> Rs. 625) was somewhat surprising. Alternatives considered [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[Gmail](https://www.capterra.com/p/202338/Gmail/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing Brevo The UX and pricing seemed closest to mailchimp, more reliable and robust. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Pricing, after getting acquired by Intuit, they became too enterprisy for an SMB like me. Review Source Bekkah M. Webmaster and Marketing Manager Retail Used the software for: Less than 6 months ### "Overall, a great experience with a new email provider" May 19, 2026 4.0 I like the pricing, the options, the features that come with the small business tier. I also really enjoy the simplicity of creating an email from scratch and the extra design options I never got with other email providers. I like their templates, though some aspects can be difficult to edit if you don't outright remove the item and replace it with something else/start over in the area. Despite some difficulties in getting started, I consider it a learning curve and I'm very happy with everything once I got the hang of using it. Would definitely recommend. Pros I love the customer service and the ease of creating emails with the block builder. The operators were very helpful with getting our account verified and helping me navigate the rules, dashboard, and subscriber management. The block builder for creating emails from scratch is easy to use and has many features I enjoy. I also like some of their email template styles. They're good starters if you need a boost in creativity, but you're also welcome to just create one from scratch yourself. Cons The left-hand menu and contacts list. The menu is a little bulky, some things are not found where I expected them to be. Like wanting to delete non-subscribers simply by deleting a list but finding I needed to use one of many confusing filters or to delete by selecting them one at a time from contacts instead. The contact list vs. the automatically created lists can be confusing when I expected them all in one spot. I also didn't want to include any non-subscribers or "blocklisted" people to my contacts but that was automatically added when connected to our Shopify store. It had me concerned that they would charge extra or consider our tier limit exceeded because of the extra contacts that we essentially cannot use. In Shopify, I created our signup form, but when adding it to our page, it was set to the right - even though I chose "centered" and tried every other option for it as well, it always stayed at the right. At some point, I'll have to add some code to make sure it goes to the center of our page. It feels like an unnecessary step. Also, when first experimenting, the email template I tried out was somewhat difficult to edit. It had text over a photo and it was somewhat difficult to access each layer on the editor. It didn't allow me to change the photo size/shape so I had to create a new graphic just for the template. Alternatives considered [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) Reason for choosing Brevo Because of your pricing, customer service, and ability to get us started after a very shocking departure from MailChimp, especially when all the other services wouldn't accept us. We're very grateful to have a new home at Brevo and will not be leaving unless their rules change overnight, too. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) After 11-12 years of using them, they dumped us overnight without any warning simply because Intuit acquisitions bought them & we are kratom vendors. Apparently, Inuit is not okay with kratom vendors and that was a shock and inconvenience. Brevo was kind, quick, and clear about accepting us and the rules. I appreciate that. Review Source VR Verified Reviewer Owner and Administrator E-Learning Used the software for: 6-12 months ### "Reliable transactional email service with a generous free tier" April 30, 2026 4.0 Overall, Brevo has been a valuable service for my business. I use it mainly for transactional emails from my online teaching platform, Good At English, and the free plan is currently enough for my daily needs. The SMTP service has improved the reliability of important emails compared with sending directly from my server. The logs are clear and helpful, especially when checking whether students, teachers, or admins received important notifications. I recently had an SMTP suspension issue, but after investigating the cause and explaining the fix, Brevo reactivated the account very quickly. That gave me confidence that their compliance/support team will review a case properly when clear information is provided. Overall, I would recommend Brevo for small businesses that need reliable transactional email and useful delivery logs, especially if they are starting with modest email volume. Pros Brevo’s free transactional email service is very useful for a small online teaching platform like mine. The 300 emails per day allowance is enough for my current needs, and it gives me room to grow without immediately needing a paid plan. The biggest benefit is email deliverability. Before using Brevo, important platform emails were less reliable, especially when sending to major providers such as Gmail and Hotmail/Outlook. Brevo has helped make class bookings, cancellations, reminders, password/OTP emails, and admin notifications much more dependable. The email logs are also very useful. I can quickly check whether a message was sent, delivered, opened, or rejected, which is important when running a live education website. Cons The main downside is that suspension messages could be clearer. When a transactional SMTP account is suspended, it can be stressful for a small business because important platform emails stop working immediately. In my case, I had to investigate the cause myself using server and Brevo logs before I understood what had happened. More detailed information about the triggering issue would make the process easier and faster. Review Source MP Mark P. Founder Information Technology and Services Used the software for: 2+ years ### "Reliable platform, excellent support" June 8, 2026 5.0 Pros I switched to Brevo for both transactional and campaign emails about two years ago. I'm glad I did. The platform is excellent, paired with genuinely helpful customer service. I recently contacted Brevo support about a transactional email delivery issue that was not straightforward to diagnose. Before raising the ticket, I had already used Brevo’s portal to inspect the delivery logs, which were detailed and easy to follow. The support response was excellent. Brevo replied within a couple of hours, investigated the specific recipient mail routing at the time of delivery and explained exactly where the rejection came from. The level of detail went well beyond a generic support response or a link to a help article. The combination of traceable transactional email logs and support that was willing to properly investigate the case gives me a lot of confidence in the platform. Deliverability issues can be messy, but this experience made me feel that Brevo has our back when something does not behave as expected. Cons I do not have any major cons to raise. Overall, I am a happy customer and appreciate Brevo's dependability and excellent customer service. Switched from [SendGrid](https://www.capterra.com/p/204113/SendGrid/) Transactional email traceability. Value for money. Review Source VR Verified Reviewer Responsable Communication et Marketing Construction Used the software for: 2+ years ### "Une solution simple et complète pour l’emailing" April 29, 2026 4.0 Mon expérience globale avec Brevo est globalement positive. La plateforme est facile à prendre en main et permet de gérer efficacement des campagnes emailing ainsi que des formulaires d’inscription sans compétences techniques poussées. J’ai particulièrement apprécié la centralisation des fonctionnalités (emailing, automatisation, gestion des contacts), qui simplifie l’organisation et évite de multiplier les outils. La création de campagnes est rapide et les indicateurs de performance sont utiles pour suivre les résultats. Cependant, certains aspects techniques, notamment liés à la délivrabilité et à la configuration initiale, demandent une certaine vigilance et peuvent nécessiter l’intervention du support. Il peut également y avoir des ajustements à prévoir pour s’assurer que tous les emails arrivent correctement à destination. Dans l’ensemble, Brevo reste une solution fiable et adaptée pour des besoins marketing courants, à condition de bien paramétrer l’outil dès le départ. Pros J’ai particulièrement apprécié la simplicité d’utilisation de Brevo, qui permet de prendre en main rapidement la plateforme, même sans expertise technique avancée. L’interface est claire et intuitive, notamment pour la création de campagnes emailing et la gestion des contacts. La solution est également très complète : en plus de l’emailing, elle propose des fonctionnalités intéressantes comme l’automatisation, les formulaires d’inscription et la gestion des workflows, ce qui évite d’avoir recours à plusieurs outils. Enfin, le support est réactif et capable d’apporter des réponses techniques concrètes en cas de problème, ce qui est un vrai plus. Cons Certains aspects pourraient être améliorés, notamment la gestion des emails transactionnels et la configuration technique (DNS, authentification, délivrabilité), qui peuvent s’avérer complexes pour des utilisateurs non techniques. Par ailleurs, la délivrabilité peut être inégale selon la configuration et nécessite un suivi rigoureux pour éviter que certains emails n’arrivent pas à destination, comme cela a pu être le cas dans certaines situations. Enfin, certaines limitations apparaissent rapidement sur les offres de base, ce qui peut obliger à monter en gamme pour accéder à des fonctionnalités plus avancées. Review Source Henrique de Souza R. Head of Customer Success Computer Software Used the software for: 1-2 years ### "Brevo Nuvy" March 24, 2026 5.0 I really like Brevo because it's easy to create templates and integrations, and it also allows you to view logs in real time. Pros User-friendly interface, easy integrations, and fast support in Portuguese. We use it for sending emails from our system, and it greatly simplifies the creation of templates. Cons I had billing issues four times and had to create a PayPal account to resolve them. I would provide my card details, and within minutes the platform would cancel the transaction, but the charge would still be processed on my credit card. Alternatives considered [Amazon SES](https://www.capterra.com/p/179662/Amazon-SES/) Reason for choosing Brevo Due to the ease of migrating existing templates from SendGrid and integration with APIs. Switched from [SendGrid](https://www.capterra.com/p/204113/SendGrid/) Due to the cost of the fixed IP address and monthly fee. Review Source FS Fernando S. Periodista Marketing and Advertising Used the software for: 2+ years ### "Años con Brevo y la experiencia sigue siendo de 10" July 29, 2026 5.0 Excelente experiencia. Cada vez que he necesitado contactar con soporte, la respuesta ha sido rápida, eficiente y muy cordial. Un nivel de atención al cliente impecable que se agradece enormemente hoy en día Pros Llevo usando Brevo desde sus inicios. Es una plataforma intuitiva y con una relación calidad-precio imbatible; y lo digo tras haber comparado muchas alternativas. Cons En el apartado Transaccional, dentro de las páginas “Actividad reciente” y “Logs”, la columna/información de Destinatarios no se llega a visualizar correctamente, incluso tras replegar o reducir el menú lateral. Creo que una solución podría ser que la tabla/vista adapte su layout o active un scroll horizontal para permitir ver los destinatarios sin importar el estado del menú lateral. Alternatives considered [Mailrelay](https://www.capterra.com/p/155095/Mailrelay/)[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[Mailjet](https://www.capterra.com/p/130105/Mailjet/) Reason for choosing Brevo Llevo años con la plataforma, desde que eran Sendinblue y pasaron a ser Brevo. A lo largo del tiempo he ido comparando con otros productos y, aunque alguna herramienta pueda tener una función puntual mejor, en el cómputo global no me compensa cambiar. Review Source Daniella B. Administrador Financial Services Used the software for: 2+ years ### "Gratuito e Eficiente!" January 27, 2026 5.0 Ja tenho há alguns anos, mas hoje estou usando um pouco de tudo, e gratuitamente. Tem feito a diferença até aqui pra mim, porque me ajuda a organizar a minha rotina de trabalho e o meu funil de venda. Ainda não usei tudo que ele tem, mas espero faze-lo neste ano. Pros Gostei que no mesmo tempo que eu consigo fazer o marketing da minha empresa através de email marketing, eu ja tenho a opção de poder colocar o crm da empresa e ainda colocar tarefas sobre. No email enviado consigo saber os que clicaram e leram e ainda entrar em contato posteriorment, o acompanhamento é muito melhor e organizado. Cons Ele não é tão intuitivo, se faz necessário parar para aprender algumas funções para usa - lo corretamente, o que demanda tempo. Alternatives considered [Amazon S3](https://www.capterra.com/p/174285/Amazon-S3/) Reason for choosing Brevo porque é dificil de usar esse, eu não entendi como funciona . Switched from [Zenvia Customer Cloud](https://www.capterra.com/p/265368/Zenvia-Conversion/) por conta do preço e também o CRM, foi o motivo. Review Source AC Andy C. Sales Director Sporting Goods Used the software for: 2+ years ### "It’s a solid platform for managing our B2B outreach." August 12, 2026 5.0 Does what we need it to do for the price point. I've used pricier platforms at previous companies and honestly, for a mid-sized operation like ours, Brevo covers the essentials. Not fancy, but it handles our dealer communications and tracks engagement well enough that I can make smarter sales decisions. Worth considering if you're not a massive enterprise. Pros We send out our product catalogs and seasonal promos to retail partners all over Southeast Asia. The email builder gets the job done, and the automation is a real time-saver for keeping track of follow-ups with distributors. I use the campaign reports to see who’s actually opening our emails, which is a big help when I’m deciding which accounts to call first. Plus, the CRM lets me segment our dealer network myself, so I don't have to bother IT every time I need something. Cons The landing page builder feels half-baked compared to the email side. Had some frustrating moments with their support team during our initial setup, took three days to get clarity on API limits. The mobile app is pretty basic, which is annoying when I'm traveling between trade shows and need to check campaign performance quickly. Review Source Inès I. Internal Communication Manager Information Technology and Services Used the software for: 1-2 years ### "Vos emailings client en quelques clics et sans connaissances HTML" January 24, 2026 4.0 Pros Une solution d'emailing en drag & drop très fonctionnelle qui permet d'envoyer des emails à de larges bases de données et de suivre derrière les résultats. On peut également programmer nos emails très facilement ! Une solution très utile pour les équipes marketing qui n'ont pas beaucoup de budget et qui souhaite communiquer facilement par mail avec leurs clients. Le plus c'est également la disponibilité du service client qui répond très souvent rapidement lorsque l'on a des questions ! Cons Le drag and drop peut quelque fois limiter notre créativité et sur certaines boites mail (outlook) le résultat n'est pas le même que le design travaillé ce qui peut être assez frustrant et chronophage. La connection des API et des domaines peut être très galère quand on s'y connait pas et les FAQ sont très succinctes. Heureusement qu'il y a le service client Review Source Vinicio A. Fundador Computer Software Used the software for: Less than 6 months ### "Grato pelo modelo de negócio da Brevo" March 4, 2026 5.0 A minha experiência geral é muito boa! Estou usando para comunicação de uma campanha interna com os usuários da minha ferramenta. Tenho intenção de usar a API dentro da minha própria ferramenta. Vou verificar como funciona na documentação. Pros Gostei da possibilidade de testar a ferramenta sem assumir custos. Eu consegui fazer o que eu preciso, que era enviar uma campanha para os usuários da minha plataforma. Consegui também gerar um formulário para apoiar a isso. E ainda pude usar o serviço de automatização para receber um email ao receber uma resposta no formulário gerado. A interface do usuário é enxuta, e isso me agrada, torna a navegação mais precisa e fácil. Cons Não gostei tanto da forma como as respostas dos formulário são tratadas. Levei um tempo para enteder a dinamica. Mas eu vi vantagem no formato atual, apenas acredito que as respostas aos formulários poderiam ter uma visão mais rápida, consolidada e clara, por exemplo, seria legal visualizar facilmente uma tabela com as respostas, seria mais simples. Porém, isso não quer dizer que eu mudaria tudo, apenas acrescentaria esse recurso: consulta de respostas através de um relatório em tabela, diretamente na página Formulário. Alternatives considered [SendGrid](https://www.capterra.com/p/204113/SendGrid/)[Bitrix24](https://www.capterra.com/p/113540/Bitrix24/) Reason for choosing Brevo Escolhi porque me permite testar sem assumir custos, e o limite de teste é agradavel. Review Source Kamila H. Co-founder Architecture & Planning Used the software for: Less than 6 months ### "Practical and Easy to Use" December 17, 2025 4.0 I am using Brevo for my company, Genius. I haven’t explored all of the platform’s features yet, but so far I’ve really liked how practical and easy to use the tool is for day-to-day operations. Pros What I liked most about Brevo is the balance between simplicity and functionality. The platform makes it easy to create email campaigns and basic automations without a steep learning curve, which is great for small teams and growing businesses. The pricing is also very attractive compared to other tools with similar features, and the email editor is intuitive and fast to use. Another strong point is the all-in-one approach, combining email marketing, automations, and contact management in a single platform, which helps centralize communication. Cons What I liked least about Brevo is that some advanced automation and segmentation features feel limited compared to more robust platforms. Although the base price is low, unlocking relatively simple features often requires paying for additional tools, which can increase the overall cost. For more complex customer journeys, workarounds or external integrations may be necessary, adding complexity as the business grows. Alternatives considered [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[RD Station](https://www.capterra.com/p/180098/RD-Station/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing Brevo We chose Brevo mainly for its cost-effectiveness and ease of use. Compared to other platforms, it offered the essential email marketing and automation features we needed at a more accessible price, with a simpler setup and faster onboarding for our team. Review Source Himaanshu L. Sr Business Development Manager Marketing and Advertising Used the software for: 1-2 years ### "Simple and Reliable Platform for Email Marketing" May 27, 2026 4.0 Overall, the experience with Brevo has been positive. It helped us manage email marketing, customer engagement, and campaign communication in one place. The platform is user-friendly, reliable, and suitable for growing businesses looking for a cost-effective marketing solution. Pros Brevo is easy to use and works well for email campaigns and customer communication. The platform is simple to manage, and the automation features save a lot of time. It is also more affordable compared to many other tools. Cons Some advanced features take time to understand in the beginning. The reporting section can also be improved with more detailed insights and a smoother interface Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) It looks more useful and easy to use without any complexity. Review Source VR Verified Reviewer Proprietário Education Management Used the software for: 1-2 years ### "Minha opinião sincera sobre a Brevo como plataforma de e-mail marketing" February 25, 2026 5.0 Ainda estou utilizando apenas os recursos gratuitos da plataforma, e talvez por isso eu perceba algumas limitações no uso diário. Apesar de atender bem às necessidades básicas, certas funcionalidades mais avançadas acabam ficando restritas, o que impacta um pouco a experiência geral. Pros A plataforma é muito fácil de usar, o que agiliza o trabalho no dia a dia. O suporte ao cliente é eficiente e oferece respostas rápidas e úteis. A interface do usuário é intuitiva, organizada e agradável, facilitando a navegação e a criação de campanhas. Cons Algumas funcionalidades avançadas podem exigir um tempo maior de adaptação. Certos recursos poderiam ser mais personalizáveis para atender necessidades específicas. Switched from [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) Limitações recentemente empregadas, valor em doláres. Review Source CL Cristiano L. CEO Computer Software Used the software for: 1-2 years ### "I recommend Brevo for your Digital Marketing solution" April 8, 2026 5.0 I use it for a years and all I need to do about Digital Marketing I can do with it. The price is just. Pros It´s a complete Marketing platform with the resources I need for my SaaS. In one platform I have CRM, Automation, SMTP, whatsapp, Deals and more. The Customer Support is very helpful when I nedded. It´s easy to use the UIX and the api. Cons Some time there are new functions that I wasn´t using that don´t work fine, new configurations, but the support can solve in time. Alternatives considered [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) Reason for choosing Brevo Because when I started I do not use full the resources and Brevo have a good free plan we can use to configure until use and than pay for. Review Source NA Nikola A. Founder and Director Glass, Ceramics & Concrete Used the software for: Less than 6 months ### "Great Platform With Potential for Improvement" December 1, 2025 5.0 My overall experience with Brevo is positive – it’s easy to use, reliable, and great for small and growing businesses. However, there are a few important limitations that affect the workflow: limited design flexibility, very basic pop-up options, and a lack of advanced automation and analytics. With deeper integrations and more modern marketing tools, Brevo could become a truly top-tier platform. Overall, I’m satisfied, but there is room for improvement. Pros Brevo is very easy to use, intuitive, and great for managing newsletters and basic automations. The interface is clean, email delivery is reliable, and the pricing is very fair compared to other platforms. It’s simple to set up, works well for small and medium businesses, and offers all essential tools in one place. Cons Few important features that I think are missing: More design flexibility in the email editor (modern layouts, flexible sections, full-width blocks). More types of pop-ups, not only newsletter pop-ups (exit-intent, discount pop-ups, multi-step, slide-ins, scroll/time triggered). Stronger automation options with more conditions and a clearer visual workflow. Better user-journey analytics to see where users drop off in a sequence. Deeper integrations for WordPress/Elementor/WooCommerce. More advanced CRM features like lead scoring and pipeline automation. Review Source MD Marco D. Owner Retail Used the software for: Less than 6 months ### "Great option for small businesses" May 27, 2026 5.0 Overall it's been a great experience especially compared to Mailchimp customer service. Issue sorted in a few hours. The platform is easy to use, the setup process was simple, and everything has worked smoothly so far. One of the biggest positives has been the customer support. Any issues or questions I had were handled very quickly, with problems resolved extremely fast. That level of responsiveness made the experience far less stressful and helped me get up and running without delays. Brevo feels more user-friendly and efficient, making it a solid choice for email marketing and customer communication needs, especially for a small business. Pros Brevo's quick and straightforward the setup process was a pleasure. It was easy to get started without needing a lot of technical knowledge, which made the experience smooth from the beginning. I was also very impressed with the support team. Responses were extremely fast, helpful, and professional whenever assistance was needed. That level of customer service makes a big difference, especially when setting up or managing marketing tools. Overall, Brevo offers a user-friendly experience with reliable support, making it a great option for small businesses looking for an efficient email marketing and communication platform without a complicated onboarding process. Cons So far, I haven’t experienced anything negative with Brevo. The platform has been easy to use, reliable, and straightforward to set up. Customer support has also been responsive and helpful whenever needed, which adds to the positive experience. At this stage, there haven’t been any major issues, frustrations, or limitations that stood out during use. Everything from setup to daily use has been user-friendly. Overall, Brevo has met my expectations well, and I have been satisfied with both the platform’s functionality and the level of support provided so far. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Mailchimp's slow response in resolving issues. Review Source VR Verified Reviewer IT Engineer Marketing and Advertising Used the software for: 2+ years ### "Reliable and Professional Email Platform with Excellent Support" November 4, 2025 5.0 My overall experience with Brevo has been excellent. The platform is reliable, easy to integrate, and performs consistently well for both transactional emails and newsletters. I also want to highlight their outstanding technical support — my account was once suspended due to bot abuse, but after implementing Turnstile to secure my forms, the team reviewed the case and reactivated my account very quickly. Their responsiveness and professionalism really make a difference. Pros I really like how reliable and easy to use Brevo is. I’ve used it as an SMTP server for several websites’ contact forms, and it has worked flawlessly. I’ve also helped a client set up mailing lists and manage newsletters through their Brevo subscription — both the form integration and the user management tools work smoothly. The platform feels stable, intuitive, and professional, which makes it a great choice for both developers and clients. Cons Honestly, there’s not much to dislike about Brevo. If anything, the interface can feel a bit slow at times when switching between sections, especially on accounts with a lot of contacts. But overall, it’s a minor issue compared to how well the platform performs. Switched from [SendGrid](https://www.capterra.com/p/204113/SendGrid/) Sendgrid was expensive for me, that's why we did the switch Review Source Wayne H. Owner Internet Used the software for: Less than 6 months ### "Brevo has the Best Support Staff" May 15, 2026 5.0 I learned a lot about getting a TFN number. It is not for the faint of heart, however that said,, Support through BREVO was intricate in this process to get the number I needed for my Members. I can't say enough good things about the Brevo Team. Pros Attention to detail, and what was needed next in the process of getting a TFN Number. This process was very stringent which is a good thing. \[sensitive content hidden\] helped me get across the finish line. Cons There were no cons. They were always in touch with me throughout the whole process. I need to thank \[sensitive content hidden\] for their due diligence and staying with me throughout the whole process. Alternatives considered [ClickSend](https://www.capterra.com/p/175783/ClickSend/) Reason for choosing Brevo I appreciate the Customer Support that is provided by this company. There interface (Web Browser) is set up and is top notch. Review Source Mauro E. System Engineer Computer Software Used the software for: Less than 6 months ### "Reliable, robust, and highly effective for transactional email delivery" July 23, 2026 5.0 My overall experience with Brevo has been highly positive. I primarily used the platform to integrate it with a custom transactional web application hosted on a VPS server. Brevo proved to be a robust and extremely reliable solution for the immediate delivery of critical system emails. The real-time transactional logs are exceptionally useful for monitoring the exact status of every dispatch (delivered, opened, bounced), which offers great peace of mind in production environments. Pros What I liked most is its excellent performance and reliability for sending transactional emails (system notifications, appointment confirmations, and user credentials). The domain authentication setup using DNS records (SPF, DKIM, and DMARC) is very clear and well-guided. Additionally, the integration via SMTP and transactional API within a custom web application (PHP/Apache) worked flawlessly with virtually zero delivery delay. Cons The initial account verification and domain validation process require strict attention to DNS record configurations to prevent messages from landing in spam or being deferred. While this is a necessary step to maintain high IP reputation, it can involve a slight learning curve for users who are not as familiar with server or DNS management. Review Source Similar Products Featured ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.