# Brevo Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is Brevo the right Marketing Automation solution for you? Explore 3482 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/132996/brevo/reviews --- Brevo 4.6 (3482) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated May 14th, 2026 # Reviews of Brevo Ease of use 4.6 Customer Service 4.5 ## Pros and Cons in Reviews Beginner-friendly setup and navigation 94% positive reviews out of 780 Most reviewers indicate ease of use, highlighting simple setup, clear instructions, and helpful tutorials for all users. Corinna S CEO, founder and product manager, 2 - 10 employees. "It's easy to use, the documentation is great and detailed so that I can use it without any dev help." Performance and reliability concerns 55% negative reviews out of 240 Some users comment on occasional bugs, slow load times, plugin issues, and inconsistent platform stability impacting workflow. Cristian A Program Lead, 2 - 10 employees. "No reliable support from UI and several glitches (my understanding now is that it took much longer to upload the file but the notification bell said it's all done even though it wasn't)." Intuitive and organized interface 93% positive reviews out of 382 Most reviewers appreciate the user interface for its clean design, logical layout, and accessible navigation. Laura Z Coordinadora de Educación Continua, 501 - 1,000 employees. "The menu is easy and intuitive, the interface is clean, it allows people who do not have much knowledge to interact easily from the beginning." Strict and unclear account controls 59% negative reviews out of 232 Some reviewers report account suspensions, complicated validation, non-transparent policies, and slow or unhelpful support responses. Brett R MD, 2 - 10 employees. "you constantly suspend accounts and it take forever to get them unfrozen. " Comprehensive email marketing platform 94% positive reviews out of 303 Most reviewers describe email marketing as versatile, combining automation, segmentation, analytics, and CRM in one platform. Gokhan C Team Lead, 2 - 10 employees. "Brevo is a comprehensive and powerful tool that has significantly improved our email marketing efforts." Confusing list management features 40% negative reviews out of 77 Some reviewers find list management unintuitive, with confusing organization, difficult navigation, and unclear segmentation processes. Bekkah M Webmaster and Marketing Manager, 2 - 10 employees. "Like wanting to delete non-subscribers simply by deleting a list but finding I needed to use one of many confusing filters or to delete by selecting them one at a time from contacts instead." ## Showing most helpful reviews Showing 1-25 of 3482 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Sujith N. Proprietor Logistics and Supply Chain Used the software for: 2+ years ### "Mailchimp's smarter, more efficient cousin!" May 15, 2026 5.0 Great. Especially after pleasantly encountering a serious, Indian (did not expect in a predominantly European product!), helpful Senior Executive who understood my concern and had a soluion ready. Setting up was easy and using the product has been a good experience. Pros Perfect campaign tool for SMBs. Mailchimp but more economical, more efficient. A leap foward from the original Sendinblue product, feature packed and did I say economical? Cons Not a dealbreaker but the UI could be more premium, features less jam packed and more integrated with actual user workflow. The pricing page is confusing. When I see Rs. 625 in bold for a starter pack, I go to checkout page expecting to pay Rs. 625. But suddenly a calcualtion showing an unreasonable gap (1500 contacts -> directly 50,000 contacts) appears on the checkout page which sort of drains a person's intent to go ahead with the purchase! The >100% of the product subscription price tag for removing Brevo branding (Rs 750 -> Rs. 625) was somewhat surprising. Alternatives considered [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[Gmail](https://www.capterra.com/p/202338/Gmail/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing Brevo The UX and pricing seemed closest to mailchimp, more reliable and robust. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Pricing, after getting acquired by Intuit, they became too enterprisy for an SMB like me. Review Source Himaanshu L. Sr Business Development Manager Marketing and Advertising Used the software for: 1-2 years ### "Simple and Reliable Platform for Email Marketing" May 27, 2026 4.0 Overall, the experience with Brevo has been positive. It helped us manage email marketing, customer engagement, and campaign communication in one place. The platform is user-friendly, reliable, and suitable for growing businesses looking for a cost-effective marketing solution. Pros Brevo is easy to use and works well for email campaigns and customer communication. The platform is simple to manage, and the automation features save a lot of time. It is also more affordable compared to many other tools. Cons Some advanced features take time to understand in the beginning. The reporting section can also be improved with more detailed insights and a smoother interface Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) It looks more useful and easy to use without any complexity. Review Source GS Glen S. Realtor Real Estate Used the software for: 6-12 months ### "Waste of my money and my time" May 7, 2026 1.0 I have tried repeatedly to contact Brevo by both phone and email but unfortunately have received little meaningful support. Phone calls go unanswered, and there is not even an option to leave a voicemail. The email responses appear to be automated, typically asking for additional details while thanking me for my patience, despite the information already provided. At this point, I feel as though I have made a donation to the company rather than a worthwhile investment in my business. Pros At this point, I cannot say there is anything I have liked about Brevo. Their marketing strategy appears promising; however, their product and customer service have been virtually nonexistent. Cons I signed my contract with Brevo on October 22, 2025, and paid the $249.00 fee to gain access to the network. Since then, I have received only one referral, and unfortunately, it was not a valid lead. For the past several weeks, I am not even able to log into the site Review Source Bekkah M. Webmaster and Marketing Manager Retail Used the software for: Less than 6 months ### "Overall, a great experience with a new email provider" May 19, 2026 4.0 I like the pricing, the options, the features that come with the small business tier. I also really enjoy the simplicity of creating an email from scratch and the extra design options I never got with other email providers. I like their templates, though some aspects can be difficult to edit if you don't outright remove the item and replace it with something else/start over in the area. Despite some difficulties in getting started, I consider it a learning curve and I'm very happy with everything once I got the hang of using it. Would definitely recommend. Pros I love the customer service and the ease of creating emails with the block builder. The operators were very helpful with getting our account verified and helping me navigate the rules, dashboard, and subscriber management. The block builder for creating emails from scratch is easy to use and has many features I enjoy. I also like some of their email template styles. They're good starters if you need a boost in creativity, but you're also welcome to just create one from scratch yourself. Cons The left-hand menu and contacts list. The menu is a little bulky, some things are not found where I expected them to be. Like wanting to delete non-subscribers simply by deleting a list but finding I needed to use one of many confusing filters or to delete by selecting them one at a time from contacts instead. The contact list vs. the automatically created lists can be confusing when I expected them all in one spot. I also didn't want to include any non-subscribers or "blocklisted" people to my contacts but that was automatically added when connected to our Shopify store. It had me concerned that they would charge extra or consider our tier limit exceeded because of the extra contacts that we essentially cannot use. In Shopify, I created our signup form, but when adding it to our page, it was set to the right - even though I chose "centered" and tried every other option for it as well, it always stayed at the right. At some point, I'll have to add some code to make sure it goes to the center of our page. It feels like an unnecessary step. Also, when first experimenting, the email template I tried out was somewhat difficult to edit. It had text over a photo and it was somewhat difficult to access each layer on the editor. It didn't allow me to change the photo size/shape so I had to create a new graphic just for the template. Alternatives considered [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) Reason for choosing Brevo Because of your pricing, customer service, and ability to get us started after a very shocking departure from MailChimp, especially when all the other services wouldn't accept us. We're very grateful to have a new home at Brevo and will not be leaving unless their rules change overnight, too. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) After 11-12 years of using them, they dumped us overnight without any warning simply because Intuit acquisitions bought them & we are kratom vendors. Apparently, Inuit is not okay with kratom vendors and that was a shock and inconvenience. Brevo was kind, quick, and clear about accepting us and the rules. I appreciate that. Review Source Wayne H. Owner Internet Used the software for: Less than 6 months ### "Brevo has the Best Support Staff" May 15, 2026 5.0 I learned a lot about getting a TFN number. It is not for the faint of heart, however that said,, Support through BREVO was intricate in this process to get the number I needed for my Members. I can't say enough good things about the Brevo Team. Pros Attention to detail, and what was needed next in the process of getting a TFN Number. This process was very stringent which is a good thing. \[sensitive content hidden\] helped me get across the finish line. Cons There were no cons. They were always in touch with me throughout the whole process. I need to thank \[sensitive content hidden\] for their due diligence and staying with me throughout the whole process. Alternatives considered [ClickSend](https://www.capterra.com/p/175783/ClickSend/) Reason for choosing Brevo I appreciate the Customer Support that is provided by this company. There interface (Web Browser) is set up and is top notch. Review Source Nandang D. Digitalization Specialist Financial Services Used the software for: Less than 6 months ### "Excellent Platform with Top-Notch Customer Support!" May 20, 2026 5.0 My overall experience with Brevo has been fantastic. The tools are easy to set up for email management and marketing automation. On top of that, their customer experience team provides world-class service, making the entire user journey smooth and reliable. Pros The platform is very user-friendly and perfect for managing seasonal events or campaigns. What impressed me the most was their customer support. They are incredibly fast, understanding, and highly professional when handling user requests. Cons There is nothing much to dislike. It works perfectly for my marketing needs, though you just need to remember to manage your subscription plan if you only use it for temporary events. Alternatives considered [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing Brevo Brevo offers a much better free tier, more affordable and flexible pricing plans, and an easier setup process for quick, short-term marketing campaigns. Review Source Rishab R. Sr Manager Product and Brand Management Telecommunications Used the software for: 2+ years ### "Best Email Tool for allround performance" May 8, 2026 5.0 Its been a long and never ending story with Brevo. It is an allround tool for my monthly email marketing which helps to keep in touch with my interactive audience. Pros Brevo is a cost-effective and an intuitive tool for marketing teams with best email management features. The UI and UX of the tool gives great feedback for the decision makers to create their content and send beautiful campaigns to the audience. Cons Halting few features in basic plans, like work flows, AI emailer, and other few more. Although they are not deal breakers but I would want more automation for not only transactional but marketing mails too. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Due to its restrictions in features and limited functions for analytics. Review Source Attila P. Owner Information Services Used the software for: Less than 6 months ### "Reliable all-in-one email platform with a developer-friendly API" April 30, 2026 5.0 Overall my experience has been excellent. Brevo handles both my transactional emails and marketing newsletters reliably, and the setup was straightforward. It does exactly what I need without forcing me into an expensive plan, and the platform has been stable in daily production use. I would happily recommend it to other developers and small business owners. Pros Brevo offers great value for money — the free tier is generous enough to get started without any upfront cost, which is ideal for small businesses and side projects. The API is well-documented and easy to integrate; I had transactional emails working in my Spring Boot app within an hour. The admin interface is clean and intuitive, and the drag-and-drop template editor makes it simple to design good-looking marketing campaigns without writing HTML by hand. Having both transactional email and marketing campaigns under one roof is also a big plus. Cons Honestly, very few complaints. The dashboard can feel a bit slow to load at times - but its my internet speed, I think. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) They ended the free account, but I am not using it so frequently. Review Source Ro R. CEO Information Technology and Services Used the software for: Less than 6 months ### "Great customer service, great smtp provider" May 24, 2026 5.0 Excellent customer service is great and very responsive. Email delivery is perfect with high inbox placement rates. They give a generous 300 emails to start, which is perfect for testing. Overall a very reliable SMTP provider with a clean and easy-to-use interface. Pros Easy to use, great interface, easy to navigate Never missed my email, always sent quickly easy to setup. Cons I could not find email queue button and it would be nice to see what's in the queue it was bit difficult to find. Alternatives considered [MailerSend](https://www.capterra.com/p/214665/MailerSend/) Reason for choosing Brevo 300 trial email that was offered to me and also the pricing seems to be good Review Source Ben R. Art Director, Designer Design Used the software for: 1-2 years ### "Very good but too expensive" April 30, 2026 5.0 I'm happy with everything except the price. I also like that their a European company and I can speak German with the support team. Pros The support is just the best I've ever experienced. The newsletter editor does what I need and everything looks neat. Cons The price is too high. I only sent a few newsletters per year and don't use any other features. So 34 EUR per month seems a bit out of proportion. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) My email list grew too big and it got too expensive. Review Source George E. Chairman Civic & Social Organization Used the software for: 2+ years ### "Positive Brevo Experience As A Not-for-profit Organisation " January 30, 2026 5.0 It has been a very positive experience over several years with regular useful feature and user interface updates. Pros Easy to use and customise to suit needs of a small not for profit organisation. Support very quick to respond to queries and also to advise of any temporary operational problems. Excellent value for money relative to feature set. Cons Very little to dislike, but would like more granular analysis of clicked links which are available in higher subscription levels, recognising that we still have a very good feature set. Alternatives considered [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing Brevo Tried Mailchimp but found it difficult to customise and subscription model not suited to our organisation. Review Source BY Bahnas Y. Project Manager Management Consulting Used the software for: Less than 6 months ### "Brevo Review-Yinvesti Team" November 20, 2025 5.0 My overall experience with Brevo was positive and reliable. Once I learned where everything was, the platform made everyday tasks simple and consistent. I liked that it supported both basic needs and more advanced actions without forcing me to learn complicated systems. The workflow felt predictable which made it easier to plan and organize communications. Even with the small inconveniences I encountered, the benefits outweighed the frustrations. Brevo helped me stay organized and complete tasks that would have taken much longer elsewhere. I would describe the experience as dependable and helpful for managing communication in an efficient way. Pros I appreciated how straightforward Brevo was to use from the beginning. The layout is clean and the tools are organized in a way that makes sense even if you are not deeply experienced with email platforms. I found it helpful that creating campaigns felt quick and intuitive, especially when customizing messages or adjusting templates. The automations were also easy to set up and saved me time once everything was running. Brevo made it simple to manage contacts and keep everything in one place without feeling overwhelming. Overall it offered a practical experience that supported what I needed. Cons The main issue I ran into with Brevo was that some features required extra steps that felt a bit slower than they should have been. Certain customization options were available but not as flexible as I hoped, which led to a few moments of adjusting my approach to make things work. There were also times when the interface responded a little slower during heavier tasks. None of these problems were deal breakers, but they did interrupt the workflow on occasion. I felt that a bit more refinement in some tools would make the experience smoother. Alternatives considered [Sendy](https://www.capterra.com/p/234663/Sendy/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing Brevo Better pricing, more intuitive, and more reliable Review Source Edgar D. Marketing Mechanical or Industrial Engineering Used the software for: 1-2 years ### "Amazing - Very impressive to see what the progress " November 10, 2025 5.0 As of now, one of the most solid ESPs out there, which not only produces an amazing front-end/UI experience but also delivers top-notch results on deliverability and acceptance by big providers. Pros There are plenty of good reasons to like—easy product, well-built and clean interface. What most companies fail at is keeping a product that is friendly to end-users, since they want to showcase many options. However, SendinBlue (now Brevo) provides an excellent, clean path for Marketing and User Management. To add that the price is fantastic for small and mid-sized companies. API access is very but very good very impressive, quick fyi for those whom needed it Cons I want to be able to add Marketeers and other users to the account without additional fees. I don't see the added value and it creates frustration to share a password. Alternatives considered [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) Reason for choosing Brevo Solid platform, very cheap and not ideal for what I was trying to accomplish. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Performance, Price and feedback from other users/companies on the platform. Review Source JW Jaxon W. Co-Founder E-Learning Used the software for: 6-12 months ### "Great fit for a smaller creator starting/scaling a small business" August 22, 2025 5.0 Overall I'm very happy with Brevo. As a free user, I was able to do everything I needed, and as a paid user I get exactly what I pay for. I also feel I get the support I need when I run into issues, and I'm happy to see updates and fixes happening constantly which shows me they're improving the product constantly. Pros I've tried many CRM/email marketing platforms, and not all of them work for smaller creators like myself. I have found Brevo to be the best option for myself starting small and supporting me through growth. The free tier allows a healthy amount of daily emails that I was able to use before I had any revenue/paying customers, and then as I have grown into getting more valuable leads I happily went into the paid plan because it was right when I needed it. Every platform has a different pricing model and I found Brevo's to have a really reasonable point where you go to paid that makes sense. Others turn me off because you have to pay too early or too much in a way that doesn't match your business. Cons In my experience, none of these platforms are super easy to use, and Brevo is no exception. I found the contact attributes, automations, and forms features difficult to figure out (especially since they were transitioning to some new editors when I got the subscription) but I got there eventually. And to their credit, they do have good customer support. Alternatives considered [EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing Brevo I ran a comparitive analysis on ChatGPT of all the major CRM/Email marketing platforms. I plugged in my specific needs and Brevo came in as a top contender. After looking through the pricing and functionality I was sold. Switched from [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Klaviyo is WAY too expensive, Mailchimp puts the wrong kinds of limits on a free plan. Review Source Ken K. Vice President Non-Profit Organization Management Used the software for: 1-2 years ### "Brevo is a solid choice!" March 26, 2026 5.0 We are a non-profit and Brevo fits our needs exceptionally well. I've used Brevo before in enterprise and agency situations. It continues to be a great choice for an ESP and provides a lot of value for the money. Pros The platform is easy to use. The UI is intuitive. Setting up the backend for deliverability is simple and thorough. Cons Not much. I really can't think of anything that I don't like about the Brevo platform. I've used many different ESPs and Brevo is a solid choice. Alternatives considered [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing Brevo Brevo's pricing structure is based on emails sent vs. the number of contacts. The other platforms all base their pricing on contacts, whether you send to them or not. Brevo prices are based on sends, so it becomes a better value and a smaller cost for our situation. Review Source KS Kostas S. Custom ERP development Information Technology and Services Used the software for: 2+ years ### "Very useful services and easy configuration" March 26, 2026 5.0 We use Brevo in order to send out transactional e-mails, as well as marketing campaigns. The transactional e-mails are very useful in our company because they are used in our apps, for user information. We also needed to ask something once and the customer service was also great. Pros Easy to set up and configure with many useful features. Espacially the transactional e-mails are a crucial part of our app flow. Cons Nothing so far, although we haven't explored all the platform's capabilities. We have not spotted any problem in the UI or the functionalities. Alternatives considered [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing Brevo Transactional e-mails and ease of use and configuration. Review Source DH Darius H. Director of Business Optimization Real Estate Used the software for: 1-2 years ### "Straightforward Tool for Consistent Email Campaigns" July 28, 2025 5.0 Overall, Brevo has been a dependable tool for managing our email marketing. The interface is straightforward, which makes it easy to train team members and launch campaigns quickly. We’ve seen consistent performance with deliverability and list management, which helps maintain trust with our audience. While more flexible reporting options would be helpful, the platform meets our needs and has been a solid choice for our marketing efforts. Pros Brevo’s platform is incredibly intuitive, allowing us to quickly create and manage campaigns without a steep learning curve. We’ve also seen excellent deliverability rates, which ensures our messages consistently reach and engage our audience. Cons Some of the reporting options feel a bit limited, but they still provide the essentials we need. Additional flexibility would simply make an already strong platform even better. Alternatives considered [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) Reason for choosing Brevo Brevo’s pricing structure and unlimited contact model made it the better fit for our needs. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) We switched from Mailchimp primarily due to the escalating costs tied to contact buckets; Brevo’s unlimited contact model removed that barrier and offered far better value for our growing lists. Review Source RB Remi B. Business Owner Retail Used the software for: 6-12 months ### "Great Value for Money, Good Experience and Solid Deliverability" July 20, 2025 5.0 Overall, my experience with Brevo had been positive. I like that there are good numbers of drag-and-drop editors, professional templates, dynamic content personalization, A/B testing, and advanced segmentation. I love the Automation and it’s vsual workflow builder, the ready-made templates for journeys such as welcome, abandoned cart, re-engagement and the awesome multi-step sequences across channels I have also found Brevo support staff to be responsive and quite efficient at sorting out my problems. All in all, I’m very happy and content with Brevo Pros I've been using Brevo for a few months now and one thing I love most is the it is an all-in-one email marketing and CRM platform tailored to small businesses like mine. I wanted a platform that's easy to learn, navigate and pocket friendly with good value for money, glad I hot all three! Brevo’s digital marketing suite offers not just tools for emails, but also SMS, WhatsApp, chat, sales pipelines, and automation, which are bonus to me. Cons I haven't come access anything I don't like about Brevo. However, I think it would be nice to see more integrations. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) I preferred Brevo with its unlimited contact pricing, integrated CRM, and multi-channel messaging Review Source SG Sebastian G. coo Online Media Used the software for: Less than 6 months ### "Great Features with Room for UX Improvements" June 6, 2025 4.0 Overall, my experience with Brevo has been very positive. It’s a reliable platform that brings together essential marketng tools email campaigns, automation, and CRM in a way that’s easy to manage and scale. While the user interface could use some refinement, the core functionality is strong, and we’ve seen clear improvements in engagement and workflow efficiency since adopting it. Support has also been responsive wenever we’ve needed help. It’s a solid choice for any team looking to streamline their customer communication. Pros The best thing about Brevo is how seamlesly it combines email marketing, automation, and CRM features in one easy-to-use platform. The drag-and-drop email builder is ituitive, and the automation workflows make it simple to create personalized experiences for different customer segments. I also really appreciate the high deliverability rates and detailed analytics. it helps us know what’s working and where to optimize. Cons The user experience could be improved in a few areas. Some parts of the interface feel a bit clunky or uninuitive, especially when navigating between campaigns, contacts, and automation workflows. It’s not a dealbeaker, but a more streamlined and modern UX would definitely enhance the overall experience. Switched from [SendGrid](https://www.capterra.com/p/204113/SendGrid/) e made the switch to Brevo primarily due to cost-efficiency. Compared to other platforms with similar features Review Source KZ Karen Z. Founder Sports Used the software for: 2+ years ### "Loyal Brevo User in México" March 11, 2026 5.0 Our experience has been very good. We had to stop our plan once for budget reasons, but so glad to be back. This platform is the absolute best for our business needs. Pros What I like the most about Brevo is that it charges me for how many emails I send, and not my database. I have a big database, but I'm actually a small business that does not send that many emails... So this pricing strategy by Bravo is just the best for our business. The interface is very intuitive and easy to use. We have been with Brevo for a few years, and we have no intention to change anytime soon! Cons Templates and designs are maybe too basic, but it's not a big deal for us (a brand that just wants to communicate specific offers or news). Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Mainly price. For us (a small business) pricing is king and what Brevo offers for our needs is just perfect. Review Source VR Verified Reviewer Owner and Administrator E-Learning Used the software for: 6-12 months ### "Reliable transactional email service with a generous free tier" April 30, 2026 4.0 Overall, Brevo has been a valuable service for my business. I use it mainly for transactional emails from my online teaching platform, Good At English, and the free plan is currently enough for my daily needs. The SMTP service has improved the reliability of important emails compared with sending directly from my server. The logs are clear and helpful, especially when checking whether students, teachers, or admins received important notifications. I recently had an SMTP suspension issue, but after investigating the cause and explaining the fix, Brevo reactivated the account very quickly. That gave me confidence that their compliance/support team will review a case properly when clear information is provided. Overall, I would recommend Brevo for small businesses that need reliable transactional email and useful delivery logs, especially if they are starting with modest email volume. Pros Brevo’s free transactional email service is very useful for a small online teaching platform like mine. The 300 emails per day allowance is enough for my current needs, and it gives me room to grow without immediately needing a paid plan. The biggest benefit is email deliverability. Before using Brevo, important platform emails were less reliable, especially when sending to major providers such as Gmail and Hotmail/Outlook. Brevo has helped make class bookings, cancellations, reminders, password/OTP emails, and admin notifications much more dependable. The email logs are also very useful. I can quickly check whether a message was sent, delivered, opened, or rejected, which is important when running a live education website. Cons The main downside is that suspension messages could be clearer. When a transactional SMTP account is suspended, it can be stressful for a small business because important platform emails stop working immediately. In my case, I had to investigate the cause myself using server and Brevo logs before I understood what had happened. More detailed information about the triggering issue would make the process easier and faster. Review Source Mai M. Managing Director Hospitality Used the software for: Less than 6 months ### "Bravo Brevo!" March 7, 2026 5.0 The onboarding was seamless and the accessibility of the customer service was incredibly valuable. We are already integrating Brevo easily into our daily routines! Pros I am loving the easy management of the sales pipeline that allows my team to generate growth across the entire sales lifecyle. Cons Thus far- NO cons. It has been a fairly seamless implementation for all! The Sales & Marketing teams are both using Brevo with ease! Review Source CA Christy A. SEO Information Technology and Services Used the software for: Less than 6 months ### "Brevo Is a Must-Have Email Marketing Platform for Agencies" June 4, 2025 5.0 We’ve had a great experience using Brevo. From onboarding to running complex automation flows, everything is seamless. The support team is helpful, and the overall performance of the platform has helped us improve our client retention and open rates significantly. Pros Brevo’s intuitive interface and automation tools have been a game-changer for our email marketing efforts at Mayday Internet. The drag-and-drop editor makes it incredibly easy to design professional emails, and the segmentation features help us send targeted campaigns that actually convert. Cons One small improvement would be adding a quick "refresh" button—similar to how Gmail does it—especially on campaign or contact pages. It would help see real-time updates without navigating away or manually refreshing the browser. Review Source Clyde L. Operations Dorector Marketing and Advertising Used the software for: I used a free trial ### "The Best I've tried so far" October 31, 2025 5.0 I have been trying CRM's the whole month. Eventually resorted to GPT that recomemnded 5 based on my requirments. Brevo... Good. Unless i hit a brick wall like the last ones, im bringing my clients across aswell Pros Easy to set up compared with last so called market leader I spent a week on. Had my list sorted and sent my campaign in a few hrs. Had some issues the Ai Assitant coulnt sort, had an email from support within a few hrs. Cons The Email pipeline a little learning curve, however the Ai Assistant did create one for me. Just need to spend more time Switched from [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[Jira](https://www.capterra.com/p/19319/JIRA/)[ClickUp](https://www.capterra.com/p/158833/ClickUp/)[Notion](https://www.capterra.com/p/186596/Notion/)[HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) Ease of use. Customer support. Interface Review Source AM Arnaud M. Développeur Internet Used the software for: Less than 6 months ### "A powerful and accessible email marketing platform with room for clearer contact management" May 18, 2026 5.0 Overall, my experience with Brevo has been positive. The platform offers good value for money and provides many useful features for email marketing, sales communication, and automation. The email campaign creation process is straightforward, and the tools are powerful enough for professional use. However, I think the user experience could be improved when it comes to explaining recipient filtering, contact status, and deliverability rules. More detailed and visible explanations would help users understand why some contacts are excluded from a campaign. Despite this, Brevo remains a reliable and efficient solution for managing email communication and marketing campaigns. Pros Brevo is a complete and accessible platform for managing email campaigns. I appreciate the clear interface, the contact list management, the campaign editor, and the ability to centralize marketing emails, transactional emails, and automation in one tool. The platform is quite easy to use, even for users who are not email marketing specialists. Cons Some parts of the platform could be clearer, especially when managing contact lists and campaign recipients. For example, the difference between imported contacts, eligible recipients, blacklisted contacts, unsubscribed contacts, and filtered contacts is not always immediately obvious. When a campaign shows fewer recipients than expected, it can be difficult to quickly understand why. Review Source ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Talk to a Capterra advisor for free and get results within 15 minutes.