---
title: "Brevo Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Brevo Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more."
source_url: "https://www.capterra.com/p/132996/brevo/"
page_type: "product"
language: "en"
publication_date: "2026-11-09"
---

# 

 Brevo Software Review 2026: Features, Integrations, Pros & Cons

Last updated on November 9, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Users](#users)[Pros and Cons](#pros-cons)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Brevo

## What is Brevo?

Launch high-converting email, SMS, push, and WhatsApp campaigns in minutes. Unify your store, website, and campaign data into a single customer view to precisely target VIPs, cart abandoners, and lapsed buyers. Activate proven automations including abandoned cart recovery, browse abandonment, price-drop alerts, back-in-stock notifications, and VIP early access. A/B test subject lines, offers, and CTAs to optimize performance. Scale your delivery with intelligent warm-up, throttling, frequency caps, and send-time optimization. Monitor revenue, average order value, and conversions in real time with comprehensive analytics. Transform one-time buyers into loyal customers with automated post-purchase flows, replenishment reminders, review requests, and win-back campaigns—all managed from a single, powerful platform.

## What is Brevo used for?

[Email Marketing](https://www.capterra.com/email-marketing-software/)[Campaign Management](https://www.capterra.com/campaign-management-software/)[Transactional Email](https://www.capterra.com/transactional-email-software/)

Recognitions

Shortlist

Best ease of use

Overall rating

Based on 3,529 user reviews

Reviews sentiment

Positive

94%

Neutral

3%

Negative

2%

Pros & cons

Beginner-friendly setup and navigation

Intuitive and organized interface

Frequent technical glitches and delays

Strict and unclear account controls

Starting price

$9

Usage Based, Per Month

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

-   Email Marketing / 2026
-   Marketing Automation / 2026
-   Sales Tracking / 2025

Our "Best of" badge program showcases products with the highest ratings...

-   All-in-One Marketing Platform / 2026
-   Lead Nurturing / 2026

Our "Best of" badge program showcases products with the highest ratings...

## Brevo alternatives

Highest Rated

[4.7 (837)](https://www.capterra.com/p/153508/Omnisend/reviews/)

Starting price

$16.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[4.6 (912)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/)

Starting price

$14.99

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[4.5 (6,262)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Starting price

$15.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[4.2 (1,009)](https://www.capterra.com/p/113540/Bitrix24/reviews/)

Starting price

$69.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

82%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/132996/brevo/alternatives/)

## FAQs about Brevo

Overview

### What problems does Brevo solve?

Brevo solves fragmented email communication by combining campaign creation, contact segmentation, templates, automation, and transactional sending in one workspace. It helps marketing teams, small businesses, educators, and website developers schedule newsletters, trigger confirmations and password resets, monitor deliveries and bounces, and target audience segments without manual list handling or separate email tools.

Answer based on 2344 reviews

Overview

### Which roles and teams benefit most from Brevo?

Brevo is most used by business owners, founders, and executives who manage customer communications and growth activities without large marketing departments. Marketing managers and directors run email campaigns, contact segmentation, and performance tracking, while sales and business development teams support lead follow-up. Developers and CTOs connect forms, websites, and transactional messaging.

Answer based on 3449 reviews

Overview

### What company size and industries is Brevo built for?

Brevo is built primarily for small businesses, which represent 94% of reviewers, with Marketing and Advertising the top industry at 9%. It also serves individuals and large enterprises across ecommerce, retail, travel, hospitality, and marketing agencies, while IT Services accounts for 6% and Computer Software for 5%.

Answer based on 3525 reviews

Features and Usability

### What are the key features of Brevo?

Brevo includes email campaign management with a drag-and-drop email editor, scheduling, and mobile optimization. Contact management supports lists, segmentation, tags, customizable fields, and contact activity tracking. Campaign analytics and email tracking report opens, clicks, delivery, and engagement, while marketing automation builds automated email sequences and customer journeys. It also covers CAN-SPAM Compliance.

Answer based on 743 reviews

Pricing

### How much does it cost and what fees or limitations are included?

Brevo offers a free version with 300 emails daily, while the usage-based Starter plan starts at $9/month and Standard at 18 dollars/month. Starter includes 5,000 monthly emails, while Standard adds automation, landing pages, multi-user access, and phone support. Reviewers generally value the pricing, though some report confusing plan details and restrictive contact limits.

Answer based on 1001 reviews

Integrations

### Which third-party tools and platforms does Brevo integrate with?

Brevo integrates with over 20 third-party tools, including WordPress, WooCommerce, Shopify, Zapier, Microsoft Excel, Canva, Google Analytics 360, and HubSpot Sales Hub. Its connections cover ecommerce, website publishing, automation, analytics, design, spreadsheets, and sales workflows, with WordPress, Shopify, and Zapier frequently referenced by users.

Answer based on 722 reviews

Getting Started and Support

### How easy is it to onboard and train a team on Brevo?

Brevo offers webinars, documentation, and videos to support team training. Reviewers report that nontechnical users and beginners usually learn campaign creation, contact imports, and dashboards quickly, often without extensive training. Administrators and marketing users need more time for automation workflows, integrations, segmentation, and compliance settings, where tutorials and support can help.

Answer based on 235 reviews

Getting Started and Support

### What customer support options does Brevo offer, and how do users rate the experience?

Brevo offers email/help desk, FAQ/forum, knowledge base, phone support, and chat. Users often describe support as fast, clear, and helpful, with detailed troubleshooting and follow-through. However, some report delayed ticket replies, inconsistent assistance during busy periods, and technical explanations that can be difficult for nontechnical users.

Answer based on 888 reviews

Security

### How does Brevo handle data security and access control?

Brevo uses domain authentication through SPF, DKIM, and DMARC, plus account verification, security checks, and IP/domain sending whitelists. Reviewers also cite GDPR-aligned data protection and privacy practices. However, authentication can be technically difficult and slow, while some users report limited permission controls, including no option to allow editing without deletion rights.

Answer based on 89 reviews

## See trending topics mentioning Brevo

[Is a free lead management plan enough for a 2-10 person startup, or do paid tiers become necessary quickly?](https://www.capterra.com/lead-management-software/trending-topics/is-a-free-lead-management-plan-enough-for-a-2-10-person-startup-or-do-paid-tiers-become/)

Last updated on October 26, 2026

### Is a free lead management plan enough for a 2-10 person startup, or do paid tiers become necessary quickly?

Answered by

Capterra Research Analyst Team

[Which lead management software lets reps message leads over WhatsApp or SMS from inside the sales pipeline?](https://www.capterra.com/lead-management-software/trending-topics/which-lead-management-software-lets-reps-message-leads-over-whatsapp-or-sms-from-inside/)

Last updated on October 26, 2026

### Which lead management software lets reps message leads over WhatsApp or SMS from inside the sales pipeline?

Answered by

Capterra Research Analyst Team

[CRM vs. email marketing platform: which is better for nurturing leads on a 2-10 person team?](https://www.capterra.com/lead-management-software/trending-topics/crm-vs-email-marketing-platform-which-is-better-for-nurturing-leads-on-a-2-10-person-team/)

Last updated on October 26, 2026

### CRM vs. email marketing platform: which is better for nurturing leads on a 2-10 person team?

Answered by

Capterra Research Analyst Team

[Which lead management software can a 2-10 person team set up without an IT admin?](https://www.capterra.com/lead-management-software/trending-topics/which-lead-management-software-can-a-2-10-person-team-set-up-without-an-it-admin/)

Last updated on October 26, 2026

### Which lead management software can a 2-10 person team set up without an IT admin?

Answered by

Capterra Research Analyst Team

## Who uses Brevo?

Based on Capterra reviews from the past year

Talk to a software expert

to get a free software list  
tailored to your business needs

## Pros and Cons

Beginner-friendly setup and navigation

94% positive reviews out of 794

Most users report ease of use, highlighting simple setup, intuitive navigation, and helpful onboarding resources.

Corinna S.

CEO, founder and product manager, 2 - 10 employees.

"It's easy to use, the documentation is great and detailed so that I can use it without any dev help."

Frequent technical glitches and delays

55% negative reviews out of 251

Most reviewers indicate recurring bugs, slow performance, and occasional platform instability disrupting essential tasks.

Cristian A.

Program Lead, 2 - 10 employees.

"No reliable support from UI and several glitches (my understanding now is that it took much longer to upload the file but the notification bell said it's all done even though it wasn't)."

Intuitive and organized interface

93% positive reviews out of 390

Most reviewers find the user interface clean, easy to navigate, and visually appealing for efficient workflow.

Laura M.

Coordinadora de Educación Continua, 501 - 1,000 employees.

"The menu is easy and intuitive, the interface is clean, it allows people who do not have much knowledge to interact easily from the beginning."

Strict and unclear account controls

59% negative reviews out of 242

Most users report account management issues, citing sudden suspensions, unclear criteria, and slow or unhelpful support responses.

Brett R.

MD, 2 - 10 employees.

"you constantly suspend accounts and it take forever to get them unfrozen. "

Comprehensive email marketing toolkit

94% positive reviews out of 310

Most reviewers describe email marketing as robust, with automation, segmentation, analytics, and accessible campaign management.

Elias W.

marketing and finance, 11 - 50 employees.

"Email marketing has been key to sales growth where each campaign has been successful and well received by all clients."

Confusing list organization tools

40% negative reviews out of 80

Some reviewers describe list management as unintuitive, with confusing navigation, unclear filters, and challenging segmentation.

Bekkah M.

Webmaster and Marketing Manager, 2 - 10 employees.

"Like wanting to delete non-subscribers simply by deleting a list but finding I needed to use one of many confusing filters or to delete by selecting them one at a time from contacts instead."

## Features

AI summary

Based on 20,574 Email Marketing reviews

Capterra data shows that buyers of email marketing software rank the following features as their top priorities:

-   **Email Campaign Management** (**50%** of reviewers rated this feature as critical)
-   **Campaign Scheduling** (**45%**)
-   **Contact Management** (**40%**)

Brevo supports all three features that reviewers rate most highly: **Email Campaign Management**, **Campaign Scheduling**, and **Contact Management**. Together, these capabilities help businesses create and manage campaigns, send messages at the right time, and keep subscriber data organized, allowing teams to run more targeted email programs and maintain consistent communication with their audience.

Email Campaign Management

4.6 (1,264)

79.43% of 1264 reviewers that rated this feature as important or highly important

Brevo offers intuitive tools for designing, scheduling, and automating email campaigns. Users think the drag-and-drop editor, segmentation, and template options make campaign setup simple. Some reviewers find campaign management easy, though a few mention limited template variety and occasional support issues.

Campaign Scheduling

4.6 (293)

77.47% of 293 reviewers that rated this feature as important or highly important

Set campaign schedules by selecting start, pause, and end dates

Contact Management

4.5 (1,272)

73.19% of 1272 reviewers that rated this feature as important or highly important

Brevo helps you import, segment, and organize contacts efficiently. Reviewers appreciate the ease of uploading, updating, and categorizing contacts, as well as integration with automation. Some users say duplicate management and bulk list handling could be improved, but overall find it straightforward.

List Management

4.3 (306)

56.21% of 306 reviewers that rated this feature as important or highly important

Manage contacts across multiple mailing lists

Mobile Optimization

4.5 (863)

69.76% of 863 reviewers that rated this feature as important or highly important

With this capability, you can preview and optimize emails for mobile devices. Reviewers appreciate the responsive templates and easy toggling between desktop and mobile views. Users think emails display well on most phones, though some mention occasional formatting inconsistencies.

Campaign Analytics

4.5 (902)

78.16% of 902 reviewers that rated this feature as important or highly important

It gives you real-time insights into open rates, clicks, and conversions for each campaign. Reviewers appreciate the clear, downloadable reports and ability to optimize future campaigns. Some users report analytics could be more detailed, but most find the data reliable and easy to interpret.

Brevo 97 features

### All Features
- A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
- API: Application programming interface that allows for integration with other systems/databases
- Autoresponders: Create and automatically send premade copy in response to customer messages
- Availability Management: Monitor and analyze the availability of resources to help plan and streamline the service delivery to clients
- Calendar Management: Track and manage schedules and meetings via an integrated calendar
- Campaign Analytics: It gives you real-time insights into open rates, clicks, and conversions for each campaign. Reviewers appreciate the clear, downloadable reports and ability to optimize future campaigns. Some users report analytics could be more detailed, but most find the data reliable and easy to interpret.
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Campaign Planning: Plan and strategize marketing campaigns
- Campaign Scheduling: Set campaign schedules by selecting start, pause, and end dates
- Campaign Segmentation: Group campaigns by project, client, or campaign for better management.
- CAN-SPAM Compliance: Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act
- Channel Management: Manage various distribution channels, build relations with channel partners, and track their performance
- Click Tracking: Track the amount of clicks on individual products to measure campaign results
- Collaboration Tools: Provides a channel for team members to share AI models, media files, communicate, and work together
- Confirmations/Reminders: Automated reminders and confirmations for booked appointments and events via text or email
- Contact Database: Centralized database of stakeholders and their contact information such as names, address, phone number etc.
- Contact Management: Brevo helps you import, segment, and organize contacts efficiently. Reviewers appreciate the ease of uploading, updating, and categorizing contacts, as well as integration with automation. Some users say duplicate management and bulk list handling could be improved, but overall find it straightforward.
- Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving
- CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
- Customer Journey Mapping: Visualize and analyze customer experience across all touchpoints and channels
- Customer Segmentation: Process of dividing customers into groups based on common characteristics
- Customer Surveys: Tool to send questionnaires to customers to gauge feedback
- Customizable Branding: Add customized logos and colors to align with company branding
- Customizable CTAs: Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.)
- Customizable Fields: Customize data fields to support various needs and use cases
- Customizable Forms: Customize contracts and forms to collect specific information
- Customizable Reports: Alter the layout and content of reports
- Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements
- Customization: Create labels for products that contain required information such as colors, sizes, dates, etc.
- Data Import/Export: Import and export data to and from software applications
- Data Security: Protect sensitive data for digital privacy
- Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components
- Drip Campaigns: Send automated marketing emails based on user actions over a predetermined period
- Dynamic Content: Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience
- Email Campaign Management: Brevo offers intuitive tools for designing, scheduling, and automating email campaigns. Users think the drag-and-drop editor, segmentation, and template options make campaign setup simple. Some reviewers find campaign management easy, though a few mention limited template variety and occasional support issues.
- Email Management: Manage, store and organize emails within the system or via third-party apps
- Email Marketing: Create and send email blasts/campaigns
- Email Monitoring: Ability to oversee and optimize the operations of a mail server
- Email Templates: Pre-made examples and templates for emails
- Email Tracking: Track delivered, received, and opened emails
- Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product
- Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events
- For Startups: Primarily serving startup companies
- Form Builder: Adds a customizable form to the landing page, usually for the purposes of lead generation
- GDPR Compliance: Ensure compliance with the General Data Protection Regulation protocols
- HTML Editor: Add, edit, and manipulate HTML code directly
- Image Library: Store and manage images
- Interaction Tracking: Track interaction history by documenting conversations for contacts
- Landing Pages/Web Forms: Create landing pages or online forms designed to capture new leads and prospects
- Lead Capture: Automatically identify and save contact information of potential customers
- Lead Engagement: Communicate with potential customers by distributing promotional/informational materials via social media, email or other channels
- Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process
- Lead Nurturing: Engage with a lead throughout the sales process by actively providing information
- Lead Qualification: Score a lead on their quality or likelihood to buy based on certain behaviors
- Lead Segmentation: Divide leads into buckets based on predefined criteria and routing rules
- List Management: Manage contacts across multiple mailing lists
- Live Chat: Ability to chat online in real time
- Marketing Automation: Automate workflows and trigger campaigns based on customer actions
- Message Personalization: Personalize text messages using templates and custom fields
- Mobile Access: Access software remotely via mobile devices
- Mobile Optimization: With this capability, you can preview and optimize emails for mobile devices. Reviewers appreciate the responsive templates and easy toggling between desktop and mobile views. Users think emails display well on most phones, though some mention occasional formatting inconsistencies.
- Multi-Campaign: Manage multiple campaigns in one system
- Multi-Channel Communication: Allows communication with customers or users via multiple channels such as phone, email, live chat, etc.
- Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.)
- Online Booking: Book meetings and appointments through a website or digital platform
- Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc.
- Personalization: Adjust communications based on previous interactions or personal preferences
- Pipeline Management: Track the progress of long term goals, campaigns, and opportunities, for sales, projects, business ventures etc.
- Preview Functionality: Preview materials before finalizing projects
- Real-Time Analytics: Analyze and gain insights into data in real-time
- Real-Time Data: Receive data and information in real time
- Reminders: Timed notification for any upcoming task, deadline, appointment, or activity
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Reporting/Analytics: Brevo provides detailed reporting on campaign performance, including open and click rates. Users think the analytics are reliable, easy to access, and help optimize future campaigns. Some reviewers feel more advanced filtering and metrics would enhance the reporting experience.
- ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts
- Sales Pipeline Management: Pipeline view and tracking lead status
- Sales Reports: Reports specific to sales analysis for trends and strategies
- Scheduling: Plan availability and assign specific time slots for tasks and resources
- Segmentation: Group leads or contacts based on their specific characteristics
- Simple Mail Transfer Protocol (SMTP): Internet standard communication protocol to transmit electronic mails
- SMS Marketing: Send promotional campaigns or transactional messages via text messages
- SMS Messaging: Send messages via SMS
- Social Marketing: Manage campaigns and track engagement for marketing efforts across social media channels
- Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.
- Subscriber Management: Add or remove subscribers from mailing lists
- Subscription Management: Process of managing customer subscription lifecycle for a recurring service or a product
- Tagging: Attach digital tags to documents and assets for identification, search, or monitoring purposes
- Task Management: Create, manage and track all task activities and progression
- Template Management: Create, save, and re-purpose templates for emails, forms, etc.
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- Web-based Deployment: SaaS, web-based, online deployment
- Website Analytics: Track and analyze information regarding website visitors
- Website Publishing Options: Options for publishing a website/landing page online, whether through a publishing site plugin, the user's site, or a subdomain
- Widgets: An extended application or connector that enables users to perform additional services with their current set of tools
- WYSIWYG Editor: What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface

---

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We can help you find the software with the features you need.

Features

4.5 (3,492)

4.5

Based on 3,492 reviews

## Pricing

Value for money

4.5 (3093)

Free Version

[View pricing plan details](https://www.capterra.com/p/132996/brevo/pricing/)

Starter

$9.00

Usage Based,Per Month

It includes:

-   From 5,000 emails/month
-   Email & SMS
-   Drag & Drop email editor
-   AI content generator
-   Email templates
-   Advanced segmentation
-   Forms
-   Basic reporting & analytics
-   Email support

Standard

$18.00

Usage Based,Per Month

It includes:

-   A/B Testing
-   From 5,000 emails/month
-   Marketing automation
-   Landing pages
-   Advanced Statistics
-   Phone support
-   Everything in Starter
-   AI send time optimization

Professional

$449.00

Usage Based,

It includes:

-   Everything in Standard
-   150,000 emails per month included
-   WhatsApp, Popups, Mobile & Web Push
-   Multi-user access
-   Contact scoring
-   Advanced ecommerce features
-   Phone support
-   AI Data Analyst
-   AI segmentation

Enterprise

Contact vendor for details

It includes:

-   Everything in Professional
-   1 million emails per month included
-   Multi-account management
-   Custom objects
-   Brevo Mobile Wallet
-   Custom loyalty engine
-   Custom data integrations
-   Dedicated IP
-   SSO & SAML
-   Tailored onboarding
-   CSM support

Value for money

4.5 (3,093)

4.5

Based on 3,093 reviews

## Integrations

[

Microsoft Excel](https://www.capterra.com/p/176574/Excel/)[

WordPress](https://www.capterra.com/p/131687/WordPress/)[

Wix](https://www.capterra.com/p/169007/Wix/)[

Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[

Shopify](https://www.capterra.com/p/83891/Shopify/)[

Calendly](https://www.capterra.com/p/148036/Calendly/)[

Zapier](https://www.capterra.com/p/130182/Zapier/)[

WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.5 (3092)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.5 (3,092)

4.5

Based on 3,092 reviews

## User reviews

Overall rating

4.6

Based on 3,529 reviews

Filter by rating

Counts reflect reviews available in this feed.

5(2538)

4(789)

3(118)

2(28)

1(56)

Mentioned topic

Recent reviews first, then most helpful

Pratibha Palai

### "Easy-to-Navigate CRM with Effective Email Marketing—Automation Needs Work"

3.5

November 6, 2026

I use Brevo’s email marketing in my CRM for promotional emails and follow-ups. It helps me respond to customers in my niche and bring better clients on board, and its menus are easy to find and within reach while I work.

Pros

I like Brevo’s menu navigation because it’s easy to find what I need, and the menus are within reach while I’m working on the screen. I like its email marketing platform in the CRM best. It helps me with accurate responses for my customers’ niche, and it works well for promotional emails and follow-ups. It has helped me bring better clients on board for my business. Most of its features are helpful for my business niche, and it’s easy to use now.

Cons

I sometimes find the automation follow-ups inaccurate when a subscriber wants to cancel. I’d like Brevo to update them with AI sentiment.

AM

Accounting Manager

Accounting Manager

Used the software for: 3-5 years

### "Finally, client invoice reminders that send themselves on time."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

November 4, 2026

For a small accounting outfit like ours, Brevo earns its keep just on the reminder emails and monthly statement notices alone. When I had a billing question, support got back to me within a day, no runaround. I’d definitely tell any other small firm tired of manually tracking who owes what to give it a look.

Pros

I don't usually bother writing reviews, but after spending years manually chasing down late-paying clients, setting up automated reminders in Brevo has been a lifesaver. It’s seriously cut down on all those awkward follow-up calls I used to have to make. The interface is simple enough that no one on my small team even needed training to figure it out.

Cons

We hardly ever use the sales and marketing automation features. We really only need basic email reminders, so I feel like I'm paying for modules a two-person finance shop like ours will never touch. I just wish the invoice templates were easier to find without having to dig through those campaign menus.

AT

Attorney

Attorney

Used the software for: 3-5 years

### "Finally, an email platform that our small firm can actually afford."

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

November 2, 2026

I don’t usually leave reviews, but honestly, ditching Outlook for this has saved us hours of work every single week. Our paralegal handles the contact lists now, and I can check open rates before sending out case updates. It’s also reasonably priced for a small practice like ours. I’d renew again in a heartbeat.

Pros

I manage most of our client correspondence and the monthly newsletter myself, and Brevo lets me set up intake follow-up sequences without having to pester our only IT guy. The pricing worked out better for our four-attorney budget than anything else I looked into, and I was actually able to reach support when I had a deliverability question right before a court deadline week.

Cons

The template editor gets a bit clunky whenever I try to match our firm's letterhead fonts exactly, so I end up having to fix things twice. It hasn't cost us a client or anything, just a small headache during our busy filing periods.

TS

Technical Support Specialist

Technical Support Specialist

Used the software for: 3-5 years

### "We finally have ticket acknowledgments going out automatically, so nobody has to sit there babysitting the queue anymore."

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

October 26, 2026

Before Brevo we were juggling ticket replies in Outlook and half the time customers didn't even know we'd received their issue. Now every inbound request triggers an automatic confirmation with our SLA timeframe, and I can see exactly who opened what. Worth every shilling for a support desk that actually needs to prove we're responsive.

Pros

I set up a new workflow last Tuesday to send out confirmation emails as soon as a ticket hits from our rural network customers. Honestly, it’s a relief, no more missing acknowledgments just because someone on the team forgot to hit send. The template builder made it easy to drop in ticket numbers and account details without needing any code at all.

Cons

The contact import screen doesn't always catch duplicate phone numbers when customers submit tickets from different email addresses. I've had to manually merge a handful of profiles where the same person ended up listed twice because they used their work email one day and personal the next.

SM

Senior Marketing Coordinator

Senior Marketing Coordinator

Used the software for: 1-3 years

### "Automating Newsletter Sends After Campaign Launch"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

October 12, 2026

I love how Brevo's automated email sequences let me set up a follow-up chain after every webinar, so I never miss a touchpoint; I just drop a trigger, pick a template, and the system sends the next email when attendees click a link, keeping engagement high without extra effort.

Pros

I love the drag‑and‑drop email builder; it lets me assemble templates in minutes without touching code. The real win is the built‑in A/B testing that shows which subject line gets more opens. It’s helped us bump our click‑through rates by a few points.

Cons

The documentation could be clearer; I spent a week hunting for how to set up transactional email triggers. And the support response time could be quicker, especially when I hit a bug in the API. It’s not a huge deal, but it slows us down.

Melisa L.

General Manager

Used the software for: 1-3 years

### "Brevo is great value and easy enough!"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

October 12, 2026

I enjoy using Brevo. It's relatively easy to use (there's always a few learning curves with platforms like this) and keeps my customer list's organized.

Pros

Brevo is consolidated and affordable. I can access my customer list, create segments, send out enough emails for my small business and do it all for better than anyone else is charging. The interface is easy enough to use.

Cons

Creating segments or downloading users (specifically with information about their subscribed/unsubscribed status) is a bit of a to-do. I've had to do this a few times now and still couldn't tell you how.

OW

Owner

Owner

Used the software for: 3-5 years

### "We’re actually getting mining clients to open our email campaigns now."

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

September 30, 2026

Thought this would be overkill for a small mining operation, but the time I save on client outreach pays for itself. Our monthly newsletters to construction companies now go out on schedule instead of whenever I remember. For the price and what you get, it works better than I expected it would.

Pros

I expected another complicated marketing platform I'd never use. The automation builder actually surprised me, though, I set up a campaign for quarry operators in about twenty minutes with no tutorial needed. Delivery rates to our industrial contacts are noticeably better than what we had before, too.

Cons

The template library clearly wasn't designed for industrial businesses—had to build our own from scratch. Would be helpful if the mobile app let you approve campaigns when you're out at the quarry site instead of needing a laptop.

MC

Marketing coordinator

Marketing coordinator

Used the software for: Less than 1 year

### "Great free version available "

3.0

Overall Rating

3.0

3.0

Ease of Use

5.0

5.0

Features

3.0

3.0

Customer Service

3.0

3.0

Likelihood to Recommend

7/10

September 30, 2026

Brevo is a great platform for beginners and easy to use. The Free tier works well however you have to pay to remove branding.

Pros

Brevo has a good free tier available and is beginner friendly and easy to use. It lets you store lots of contacts too!

Cons

Brevo free version is great however you have to pay to remove the Brevo branding on emails which makes it more unprofessional.

CE

CEO

CEO

Used the software for: 3-5 years

### "Easy and Useful for Managing Email Campaigns"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

September 27, 2026

Overall, my experience with Brevo has been positive. I mainly use it for organizational communication and email campaigns. It helps me manage contacts, send updates and newsletters, and track how people are engaging with our emails.

Pros

I like how easy it is to create and send email campaigns to a large audience. Managing contacts, designing emails, and checking campaign performance can all be done from one place.

Cons

Some of the more advanced features take a little time to understand, especially when setting up automations. The interface can also feel slightly crowded in some sections.

SD

Senior Digital Marketing Manager

Senior Digital Marketing Manager

Used the software for: Less than 1 year

### "Great Automation, Slight Reporting Issues"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

September 21, 2026

I have been using Brevo for a couple of years, and the email automation builder has made my campaigns a breeze. Dragging templates, setting up conditional content, and seeing real-time performance stats in the dashboard keeps my workflow tight and saves me hours each month.

Pros

The email automation workflow is intuitive, letting us set triggers from form submissions; the drag-and-drop editor feels pretty solid, and the Zapier integration saves time.

Cons

The reporting dashboard is a bit congested, data export options are limited, and support sometimes takes longer than expected to resolve issues.

[View all Reviews](https://www.capterra.com/p/132996/brevo/reviews/)

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