--- title: "Brevo Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Brevo Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more." source_url: "https://www.capterra.com/p/132996/brevo/" page_type: "product" language: "en" --- # Brevo Software Review 2026: Features, Integrations, Pros & Cons Last updated on August 3, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Users](#users)[Pros and Cons](#pros-cons)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Brevo ## What is Brevo? Launch high-converting email, SMS, push, and WhatsApp campaigns in minutes. Unify your store, website, and campaign data into a single customer view to precisely target VIPs, cart abandoners, and lapsed buyers. Activate proven automations including abandoned cart recovery, browse abandonment, price-drop alerts, back-in-stock notifications, and VIP early access. A/B test subject lines, offers, and CTAs to optimize performance. Scale your delivery with intelligent warm-up, throttling, frequency caps, and send-time optimization. Monitor revenue, average order value, and conversions in real time with comprehensive analytics. Transform one-time buyers into loyal customers with automated post-purchase flows, replenishment reminders, review requests, and win-back campaigns—all managed from a single, powerful platform. ## What is Brevo used for? [Email Marketing](https://www.capterra.com/email-marketing-software/)[Campaign Management](https://www.capterra.com/campaign-management-software/)[Email Management](https://www.capterra.com/email-management-software/) Recognitions Shortlist Best ease of use Top alternative Featured Overall rating Based on 3,502 user reviews Reviews sentiment Positive 94% Neutral 3% Negative 2% Pros & cons Beginner-friendly setup and navigation Intuitive and organized interface Performance and reliability concerns Strict and unclear account controls Starting price $9 Usage Based, Per Month Free trial not available Capterra Shortlist charts the highest-rated and most popular products... - Email Marketing / 2026 - Marketing Automation / 2026 - Sales Tracking / 2025 Our "Best of" badge program showcases products with the highest ratings... - All-in-One Marketing Platform / 2026 - Lead Nurturing / 2026 Our "Best of" badge program showcases products with the highest ratings... Do you work for Brevo?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.sendinblue.com&name=Brevo) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Brevo 4.6 (3,502) VS. [4.3 (2,939)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) Starting Price $9 Usage Based, Per Month Starting Price $12 Usage Based, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.6 (3,490) Ease Of Use 4.3 (15,767) Value For Money 4.5 (3,069) Value For Money 4.1 (12,224) Customer Service 4.5 (3,068) Customer Service 4.2 (10,701) ## Brevo alternatives Highest Rated [4.8 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/) Starting price $9.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [4.7 (908)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/) Starting price $14.99 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/) Starting price $16.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [4.3 (711)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 87% of reviewers rated it above 4 stars [View all alternatives](https://www.capterra.com/p/132996/brevo/alternatives/) ## FAQs about Brevo Overview ### What problems does Brevo solve? Brevo solves fragmented customer communication, manual campaign setup, and weak follow-up by combining email, SMS, automation, contact segmentation, and CRM in one platform. Marketing teams, small businesses, e-commerce managers, and sales-focused startups use it to build campaigns quickly, schedule outreach, track opens and clicks, nurture leads, and manage customer journeys without coding. Answer based on 1970 reviews Overview ### Which roles and teams benefit most from Brevo? Brevo is most used by business owners, founders, and executives who need affordable customer communication tools to drive growth. Marketing and sales teams use it to run email campaigns, automate follow-ups, and manage leads, while developers and technical managers support integrations, website forms, and reliable customer data flows. Answer based on 3416 reviews Talk to an expert ### More questions? Ask our experts Overview ### What company size and industries is Brevo built for? Brevo is built mainly for small businesses, which make up 94% of reviewers, especially in Marketing and Advertising at 9%. It also serves entrepreneurs, ecommerce retailers, marketers, sales teams, developers, agencies, and enterprise organizations, with additional reviewer concentration in Information Technology and Services at 6% and Computer Software at 5%. Answer based on 3492 reviews Features and Usability ### What are the key features of Brevo? Brevo includes core email marketing features like email sending, drag-and-drop email templates, campaign scheduling, and contact management with segmentation and tagging. Differentiating capabilities include marketing automation for drip campaigns and triggered emails, plus real-time analytics for opens, clicks, and campaign performance across email, SMS, and transactional messaging. Answer based on 1339 reviews Pricing ### How much does it cost and what fees or limitations are included? Brevo starts at $9/month for the Starter plan, while Standard costs 18/month, and a free version is available. Reviews describe pricing as flexible and fair for small businesses, especially the free tier’s 300 emails per day, though some found the pricing page confusing and wanted lower Starter costs. Answer based on 998 reviews Integrations ### Which third-party tools and platforms does Brevo integrate with? Brevo integrates with over 50 integrations, including WordPress, WooCommerce, Shopify, Gmail, Microsoft Outlook, Elementor, Google Analytics 360, and Zapier. Its integrations span ecommerce, email, website building, analytics, and automation, with additional catalog connections such as HubSpot CRM, Google Sheets, Freshdesk, and Eventbrite. Answer based on 729 reviews Getting Started and Support ### How easy is it to onboard and train a team on Brevo? Brevo is generally quick to onboard for small teams and nontechnical users, thanks to a clear interface and short learning curve for campaigns, contacts, and basic automations. Brevo offers live online sessions, webinars, and documentation. Admins and teams handling integrations, segmentation, or advanced workflows usually need more guided training and practice. Answer based on 233 reviews Getting Started and Support ### What customer support options does Brevo offer, and how do users rate the experience? Brevo offers email/help desk, FAQ/forum, a knowledge base, phone support, and chat. Users often describe support as responsive, helpful, and solution-oriented, with clear follow-up and useful guides or videos. Common complaints focus on uneven response times, delayed ticket replies, and documentation gaps that can make setup or troubleshooting harder. Answer based on 880 reviews Security ### How does Brevo handle data security and access control? Brevo uses domain and IP authentication, SMTP authentication, API keys, verification checks, whitelists, email logs, and GDPR-aligned privacy protections to secure sending and data handling. Reviewers also note strict suspensions, difficult authentication setup, limited permission granularity, and occasional issues with two-step authentication, bot-click management, and deliverability. Answer based on 85 reviews ## Who uses Brevo? Based on Capterra reviews from the past year Talk to a software expert to get a free software list tailored to your business needs ## Pros and Cons Beginner-friendly setup and navigation 94% positive reviews out of 780 Most reviewers indicate ease of use, highlighting simple setup, clear instructions, and helpful tutorials for all users. Corinna S. CEO, founder and product manager, 2 - 10 employees. "It's easy to use, the documentation is great and detailed so that I can use it without any dev help." Performance and reliability concerns 55% negative reviews out of 240 Some users comment on occasional bugs, slow load times, plugin issues, and inconsistent platform stability impacting workflow. Cristian A. Program Lead, 2 - 10 employees. "No reliable support from UI and several glitches (my understanding now is that it took much longer to upload the file but the notification bell said it's all done even though it wasn't)." Intuitive and organized interface 93% positive reviews out of 382 Most reviewers appreciate the user interface for its clean design, logical layout, and accessible navigation. Laura M. Coordinadora de Educación Continua, 501 - 1,000 employees. "The menu is easy and intuitive, the interface is clean, it allows people who do not have much knowledge to interact easily from the beginning." Strict and unclear account controls 59% negative reviews out of 232 Some reviewers report account suspensions, complicated validation, non-transparent policies, and slow or unhelpful support responses. Brett R. MD, 2 - 10 employees. "you constantly suspend accounts and it take forever to get them unfrozen. " Comprehensive email marketing platform 94% positive reviews out of 303 Most reviewers describe email marketing as versatile, combining automation, segmentation, analytics, and CRM in one platform. Gokhan C. Team Lead, 2 - 10 employees. "Brevo is a comprehensive and powerful tool that has significantly improved our email marketing efforts." Confusing list management features 40% negative reviews out of 77 Some reviewers find list management unintuitive, with confusing organization, difficult navigation, and unclear segmentation processes. Bekkah M. Webmaster and Marketing Manager, 2 - 10 employees. "Like wanting to delete non-subscribers simply by deleting a list but finding I needed to use one of many confusing filters or to delete by selecting them one at a time from contacts instead." ## Features AI summary Based on 20,387 Email Marketing reviews Capterra data shows that buyers of Email Marketing software rank the following features as their top priorities: - **Email Campaign Management** (**50%** of reviewers rated this feature as critical) - **Campaign Scheduling** (**44%**) - **Campaign Analytics** (**40%**) Brevo supports all three features reviewers value most: **Email Campaign Management**, **Campaign Scheduling**, and **Campaign Analytics**. Together, these capabilities help businesses create and manage campaigns, send messages at the right time, and track performance results, allowing teams to improve outreach, make better decisions, and get more value from their email marketing efforts. Email Campaign Management 4.6 (1,256) 79.30% of 1256 reviewers that rated this feature as important or highly important With this capability, you can easily design, schedule, and automate targeted email campaigns using templates and a drag-and-drop editor. Reviewers appreciate the intuitive interface, flexible segmentation, automation flows, and integration with tools like WordPress and webinars. Campaign Analytics 4.5 (896) 78.01% of 896 reviewers that rated this feature as important or highly important This aspect helps you track open rates, clicks, unsubscribes, and more in real time. Reviewers indicate analytics are detailed, easy to interpret, and valuable for improving campaigns, though some mention limited industry benchmarks and delayed dashboard updates. Lead Capture 4.2 (226) 55.75% of 226 reviewers that rated this feature as important or highly important Automatically identify and save contact information of potential customers Mobile Optimization 4.5 (856) 69.63% of 856 reviewers that rated this feature as important or highly important Brevo offers responsive email design and mobile previews, ensuring emails look good on any device. Users think the mobile optimization is effective and easy to use, though some mention occasional formatting issues with logos or layout on certain devices. Contact Management 4.5 (1,254) 72.81% of 1254 reviewers that rated this feature as important or highly important It gives you tools to import, segment, and organize contacts into lists for targeted messaging. Reviewers appreciate the simple interface, segmentation options, duplicate detection, and integration with automation, though some wish for better bulk management and merging capabilities. Reporting/Analytics 4.4 (884) 77.38% of 884 reviewers that rated this feature as important or highly important You get reliable, detailed reports on campaign performance, including open and click rates, with export options and Google Analytics integration. Some reviewers find the data accurate and helpful for optimizing strategy, but wish for more flexible filtering and deeper insights. Brevo 109 features ### All Features - A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - API: Application programming interface that allows for integration with other systems/databases - Archiving & Retention: Moving and separately storing data that is not actively used or continuous storage of data for compliance purposes - Autoresponders: Create and automatically send premade copy in response to customer messages - Availability Management: Monitor and analyze the availability of resources to help plan and streamline the service delivery to clients - Calendar Management: Track and manage schedules and meetings via an integrated calendar - Campaign Analytics: This aspect helps you track open rates, clicks, unsubscribes, and more in real time. Reviewers indicate analytics are detailed, easy to interpret, and valuable for improving campaigns, though some mention limited industry benchmarks and delayed dashboard updates. - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Campaign Planning: Plan and strategize marketing campaigns - Campaign Scheduling: Set campaign schedules by selecting start, pause, and end dates - Campaign Segmentation: Group campaigns by project, client, or campaign for better management. - CAN-SPAM Compliance: Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act - Channel Management: Manage various distribution channels, build relations with channel partners, and track their performance - Click Tracking: Track the amount of clicks on individual products to measure campaign results - Collaboration Tools: Provides a channel for team members to share AI models, media files, communicate, and work together - Confirmations/Reminders: Automated reminders and confirmations for booked appointments and events via text or email - Contact Database: Centralized database of stakeholders and their contact information such as names, address, phone number etc. - Contact Management: It gives you tools to import, segment, and organize contacts into lists for targeted messaging. Reviewers appreciate the simple interface, segmentation options, duplicate detection, and integration with automation, though some wish for better bulk management and merging capabilities. - Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Customer Journey Mapping: Visualize and analyze customer experience across all touchpoints and channels - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Customer Surveys: Tool to send questionnaires to customers to gauge feedback - Customizable Branding: Add customized logos and colors to align with company branding - Customizable CTAs: Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.) - Customizable Fields: Customize data fields to support various needs and use cases - Customizable Forms: Customize contracts and forms to collect specific information - Customizable Reports: Alter the layout and content of reports - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Customization: Create labels for products that contain required information such as colors, sizes, dates, etc. - Data Import/Export: Import and export data to and from software applications - Data Recovery: Ability to restore deleted, hidden, or lost data from an email server/system - Data Security: Protect sensitive data for digital privacy - Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components - Drip Campaigns: Send automated marketing emails based on user actions over a predetermined period - Dynamic Content: Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience - Email Campaign Management: With this capability, you can easily design, schedule, and automate targeted email campaigns using templates and a drag-and-drop editor. Reviewers appreciate the intuitive interface, flexible segmentation, automation flows, and integration with tools like WordPress and webinars. - Email Management: Manage, store and organize emails within the system or via third-party apps - Email Marketing: Create and send email blasts/campaigns - Email Monitoring: Ability to oversee and optimize the operations of a mail server - Email Templates: Pre-made examples and templates for emails - Email Tracking: Track delivered, received, and opened emails - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events - For Startups: Primarily serving startup companies - Form Builder: Adds a customizable form to the landing page, usually for the purposes of lead generation - GDPR Compliance: Ensure compliance with the General Data Protection Regulation protocols - HTML Editor: Add, edit, and manipulate HTML code directly - Image Library: Store and manage images - Interaction Tracking: Track interaction history by documenting conversations for contacts - Landing Pages/Web Forms: Create landing pages or online forms designed to capture new leads and prospects - Lead Capture: Automatically identify and save contact information of potential customers - Lead Engagement: Communicate with potential customers by distributing promotional/informational materials via social media, email or other channels - Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process - Lead Nurturing: Engage with a lead throughout the sales process by actively providing information - Lead Qualification: Score a lead on their quality or likelihood to buy based on certain behaviors - Lead Segmentation: Divide leads into buckets based on predefined criteria and routing rules - List Management: Manage contacts across multiple mailing lists - Live Chat: Ability to chat online in real time - Marketing Automation: Automate workflows and trigger campaigns based on customer actions - Meeting Management: Manage the process of planning and scheduling meetings, including agenda creation - Message Personalization: Personalize text messages using templates and custom fields - Mobile Access: Access software remotely via mobile devices - Mobile Optimization: Brevo offers responsive email design and mobile previews, ensuring emails look good on any device. Users think the mobile optimization is effective and easy to use, though some mention occasional formatting issues with logos or layout on certain devices. - Multi-Campaign: Manage multiple campaigns in one system - Multi-Channel Communication: Allows communication with customers or users via multiple channels such as phone, email, live chat, etc. - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Online Booking: Book meetings and appointments through a website or digital platform - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - Personalization: Adjust communications based on previous interactions or personal preferences - Pipeline Management: Track the progress of long term goals, campaigns, and opportunities, for sales, projects, business ventures etc. - Preview Functionality: Preview materials before finalizing projects - Queue Management: Monitor wait time and abandonment for incoming requests that have not been routed - Real-Time Analytics: Analyze and gain insights into data in real-time - Real-Time Data: Receive data and information in real time - Reminders: Timed notification for any upcoming task, deadline, appointment, or activity - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reporting/Analytics: You get reliable, detailed reports on campaign performance, including open and click rates, with export options and Google Analytics integration. Some reviewers find the data accurate and helpful for optimizing strategy, but wish for more flexible filtering and deeper insights. - Response Management: Planning and managing of resources and procedures to mitigate the impact of events and incidents - ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts - Routing: Plan daily routes to optimize employee scheduling and provide directions - Sales Pipeline Management: Pipeline view and tracking lead status - Sales Reports: Reports specific to sales analysis for trends and strategies - Scheduling: Plan availability and assign specific time slots for tasks and resources - Segmentation: Group leads or contacts based on their specific characteristics - Shared Inboxes: An email inbox that can be accessed and managed by multiple individuals - Signature Management: Add and maintain centralized email signature(s) across an organization - Simple Mail Transfer Protocol (SMTP): Internet standard communication protocol to transmit electronic mails - SMS Marketing: Send promotional campaigns or transactional messages via text messages - SMS Messaging: Send messages via SMS - Social Marketing: Manage campaigns and track engagement for marketing efforts across social media channels - Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. - Spam Blocker: Filters used to determine different types of malware threats - Subscriber Management: Add or remove subscribers from mailing lists - Subscription Management: Process of managing customer subscription lifecycle for a recurring service or a product - Tagging: Attach digital tags to documents and assets for identification, search, or monitoring purposes - Task Management: Create, manage and track all task activities and progression - Template Management: Create, save, and re-purpose templates for emails, forms, etc. - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - User Management: Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks - Web-based Deployment: SaaS, web-based, online deployment - Website Analytics: Track and analyze information regarding website visitors - Website Publishing Options: Options for publishing a website/landing page online, whether through a publishing site plugin, the user's site, or a subdomain - Website Visitor Tracking: Monitor activity of individuals who visit your website using cookies - Whitelisting/Blacklisting: Control system access and/or deliverability for applications and email addresses - Widgets: An extended application or connector that enables users to perform additional services with their current set of tools - WYSIWYG Editor: What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface --- Get Advice We can help you find the software with the features you need. Features 4.5 (3,466) 4.5 Based on 3,466 reviews ## Pricing Value for money 4.5 (3069) Free Version [View pricing plan details](https://www.capterra.com/p/132996/brevo/pricing/) Starter $9.00 Usage Based,Per Month It includes: - From 5,000 emails/month - Email & SMS - Drag & Drop email editor - AI content generator - Email templates - Advanced segmentation - Forms - Basic reporting & analytics - Email support Standard $18.00 Usage Based,Per Month It includes: - Everything in Starter - From 5,000 emails/month - Marketing automation - AI send time optimization - Landing pages - A/B Testing - Advanced Statistics - Phone support Professional $449.00 Usage Based, It includes: - Everything in Standard - 150,000 emails per month included - WhatsApp, Popups, Mobile & Web Push - Multi-user access - Contact scoring - Advanced ecommerce features - AI segmentation - AI Data Analyst - Phone support Enterprise Contact vendor for details It includes: - Everything in Professional - 1 million emails per month included - Multi-account management - Custom objects - Brevo Mobile Wallet - Custom loyalty engine - Custom data integrations - Dedicated IP - SSO & SAML - Tailored onboarding - CSM support Value for money 4.5 (3,069) 4.5 Based on 3,069 reviews ## Integrations [ PayPal](https://www.capterra.com/p/207944/PayPal/)[ WordPress](https://www.capterra.com/p/131687/WordPress/)[ Google Sheets](https://www.capterra.com/p/169718/Google-Sheets/)[ Wix](https://www.capterra.com/p/169007/Wix/)[ Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[ Shopify](https://www.capterra.com/p/83891/Shopify/)[ Eventbrite](https://www.capterra.com/p/114949/Eventbrite/)[ HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.5 (3068) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.5 (3,068) 4.5 Based on 3,068 reviews ## User reviews Overall rating 4.6 Based on 3,502 reviews Filter by rating 5(2519) 4(782) 3(117) 2(28) 1(56) Mentioned topic Sorted by most recent AN Anonymous User Online Coach Health, Wellness and Fitness ### "My experience " 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 3.0 3.0 Likelihood to Recommend 9/10 July 31, 2026 Super happy will continue using it specifically for the automations as they are now established and explored more features as I get familiar with the platform Pros Super simple introduction and configuration around automations. Was able to create one and integrate it with my application in a few days Cons I would say initially sole of the functionality overwhelmed me, so perhaps a slightly more streamlined tutorial upon signing up would have been great Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. FS Fernando S. Periodista Marketing and Advertising ### "Años con Brevo y la experiencia sigue siendo de 10" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 29, 2026 Excelente experiencia. Cada vez que he necesitado contactar con soporte, la respuesta ha sido rápida, eficiente y muy cordial. Un nivel de atención al cliente impecable que se agradece enormemente hoy en día Pros Llevo usando Brevo desde sus inicios. Es una plataforma intuitiva y con una relación calidad-precio imbatible; y lo digo tras haber comparado muchas alternativas. Cons En el apartado Transaccional, dentro de las páginas “Actividad reciente” y “Logs”, la columna/información de Destinatarios no se llega a visualizar correctamente, incluso tras replegar o reducir el menú lateral. Creo que una solución podría ser que la tabla/vista adapte su layout o active un scroll horizontal para permitir ver los destinatarios sin importar el estado del menú lateral. Alternatives considered [Mailrelay](https://www.capterra.com/p/155095/Mailrelay/) [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) [Mailjet](https://www.capterra.com/p/130105/Mailjet/) Reasons for choosing Brevo Llevo años con la plataforma, desde que eran Sendinblue y pasaron a ser Brevo. A lo largo del tiempo he ido comparando con otros productos y, aunque alguna herramienta pueda tener una función puntual mejor, en el cómputo global no me compensa cambiar. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Mariano M. Owner Events Services ### "Value for money" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 July 28, 2026 The experience, overall, is quite good. I would recommend it to anyone that is trying to manage marketing campaigns. Pros It allows me to have my own email address with my own domain without having to pay a monthly subscription. I had an issue on setting it up but the customer service helped me to solve it very fast. Cons I have nothing to say. If I have to say something that is not ok is that I couldn't remove the tracking email feature that may send my emails to spam. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. NC Nishtha C. Assistant Manager, Marketing Retail ### "Good Replacement to Klaviyo" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 July 28, 2026 It has been good: I haven't had any problems with creating newsletter templates so far. And the team has been helpful too. Pros I like how fast the overall UI is. Creating newsletter templates is easy and fun. The support team is quick to resolve matters as well. And they're putting us on our toes when it comes to list hygiene, something we weren't prioritising previously. Yes, it is a value for money software as far as I can see right now. Cons It is a vast software with countless functions. So understanding them without personal demo sessions slows down our onboarding process. Our first month has been difficult because we didn't really get personalised on-call demo sessions to help us understand what to do and what not to do. Switched from [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) Because it was getting too expensive and we couldn't justify the ROI. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Mauro E. System Engineer Computer Software ### "Reliable, robust, and highly effective for transactional email delivery" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 July 23, 2026 My overall experience with Brevo has been highly positive. I primarily used the platform to integrate it with a custom transactional web application hosted on a VPS server. Brevo proved to be a robust and extremely reliable solution for the immediate delivery of critical system emails. The real-time transactional logs are exceptionally useful for monitoring the exact status of every dispatch (delivered, opened, bounced), which offers great peace of mind in production environments. Pros What I liked most is its excellent performance and reliability for sending transactional emails (system notifications, appointment confirmations, and user credentials). The domain authentication setup using DNS records (SPF, DKIM, and DMARC) is very clear and well-guided. Additionally, the integration via SMTP and transactional API within a custom web application (PHP/Apache) worked flawlessly with virtually zero delivery delay. Cons The initial account verification and domain validation process require strict attention to DNS record configurations to prevent messages from landing in spam or being deferred. While this is a necessary step to maintain high IP reputation, it can involve a slight learning curve for users who are not as familiar with server or DNS management. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. PB Prajwal B. Consultant Information Technology and Services ### "Easy to use with responsive customer support" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 July 23, 2026 Overall, my experience with Brevo has been positive. I have been using it for email campaigns and contact management, and the platform has worked well for my requirements. The email editor is simple to use, campaign reports are useful, and email delivery has been reliable. Pros Brevo is quite easy to use, even for someone who is setting up email campaigns for the first time. The interface is clean and most features are easy to find. I liked the email campaign builder, contact management, and reporting dashboard. The pricing is also reasonable compared to many other email marketing tools, especially for small businesses and startups. One thing I really appreciated was their customer support. I recently had an issue related to an automatic plan upgrade, and the support team, especially \[sensitive content hidden\] handled it professionally. My issue was resolved quickly, and the communication throughout the process was clear and helpful. Cons The contact limits on some plans can be restrictive if you are working with a large database. Also, a few automation features are not very intuitive and take some time to understand. It would be helpful if there were more ready-to-use templates and better guidance while creating advanced workflows. Switched from [ZoomInfo Sales](https://www.capterra.com/p/168264/ZoomInfo-sales/) We switched from ZoomInfo to Brevo because I needed an affordable platform for email marketing and campaign automation. Brevo offers the features I need to manage contacts, send campaigns, and track performance in one place Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AD Amila D. Marketing Team Wholesale ### "Reliable and User-Friendly Email Marketing Platform" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 July 23, 2026 Pros Brevo is an easy-to-use email marketing platform with a clean interface. It offers useful features such as a no-code email designer, contact management, marketing automation, and detailed analytics. We can easily create professional email campaigns without any coding experience using the drag-and-drop editor. The customer support team is responsive and always provides clear explanations whenever we need assistance. Cons One drawback is that the subscription is automatically upgraded when the contact limit is exceeded. It would be better if users received a notification and could choose whether to approve the upgrade before it takes effect. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. TP Tilia P. COO Design ### "Bon outil pratique et efficace " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 21, 2026 Parfait, je n’ai pas encore testé toutes les options mais les campagnes e-mail sont très faciles à mettre en place. Pros J’avais débuté avec un compte gratuit et j’ai pu bénéficier d’un support très rapide. L’outil est facile à prendre en main et permet de créer des campagnes modernes et efficaces. Cons Quelques options de design supplémentaires seraient un atout notamment concernant les campagnes e-mail. Switched from [Sender](https://www.capterra.com/p/139770/SENDER/) Trop compliqué à utiliser pour le client. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. TJ Tobi Joshua S. Software Lead Computer Software ### "Great onboarding support for transactional email setup" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 20, 2026 We are integrating Brevo for transactional emails in our SaaS platform, including account verification, password resets, invitations, and system notifications. So far, the account setup and domain authentication process have gone well, and the customer support team was responsive and professional throughout the verification process. Although we have only recently completed the setup and are still in the early stages of using the platform in production, our initial experience has been positive. Pros The onboarding and customer support were excellent. Our account was initially suspended for verification, but the support team clearly explained the required steps. After authenticating our domain with DKIM and DMARC and providing additional information about our business, our account was manually reviewed and activated quickly. The setup process for transactional email authentication was straightforward, and the documentation was helpful. Cons The automatic suspension immediately after creating the account was unexpected and could be confusing for legitimate businesses. A clearer explanation during the initial review process would make the onboarding experience smoother. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. IA Iness A. UX UI Designer Design ### "UX UI Designer" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 0.0 0.0 Likelihood to Recommend 10/10 July 14, 2026 Pros J’apprécie le large choix de modèles proposés et les possibilités de personnalisation. On peut décider également de ne pas utiliser un modèle mais de coder le nôtre avec du HTML. Cons Je recommande Brevo surtout aux petites boîtes qui peuvent se satisfaire des fonctionnalités de base d’un outil d’emailing. Switched from [MailerLite](https://www.capterra.com/p/136603/MailerLite/) La version gratuite de Brevo fut la raison de ce changement. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/132996/brevo/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. 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