--- title: "Boingnet Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Boingnet Software - reviews, pricing plans, popular comparisons to other Marketing Automation products and more." source_url: "https://www.capterra.com/p/133336/Boingnet/" page_type: "product" language: "en" --- # Boingnet Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on August 26, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) Boingnet ## What is Boingnet? Boingnet is a Direct Marketing Automation platform for direct mail marketers, agencies and printers. Boingnet marketers develop powerful multi-channel with Personalized URLs (pURLs) that track response, personalize web and email channels and integrate with marketing automation and CRM platforms. Our new Audiences feature lets you use any web, landing or e-commerce platform, while getting the personalization and tracking of traditional pURL systems. Sign up for a no-risk, 60 Day Free Trial today. ## What is Boingnet used for? [Marketing Automation](https://www.capterra.com/marketing-automation-software/) Top alternative Featured Overall rating Based on 6 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $99 Per User, Per Month Free trial available Includes Free Version Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... ## Boingnet Overview Updated August 2026 AI summary Boingnet delivers marketing automation tools for small and midsize businesses seeking to manage campaigns across multiple channels. Its cloud-based platform combines CRM, email marketing, drip campaigns, landing pages, segmentation, and website visitor tracking, enabling teams to nurture leads, track ROI, and manage outreach efforts within a single system designed for coordinated digital marketing activities. ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Boingnet 4.5 (6) VS. [4.5 (6,256)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Starting Price $99 Per User, Per Month Starting Price $15 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.2 (6) Ease Of Use 4.3 (2,129) Value For Money 4.7 (6) Value For Money 4.2 (2,025) Customer Service 4.2 (6) Customer Service 4.4 (2,073) ## Boingnet alternatives [4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/) Starting price $16.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [4.6 (539)](https://www.capterra.com/p/156699/Klaviyo/reviews/) Starting price $20.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 95% of reviewers rated it above 4 stars [4.3 (2,949)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) Starting price $12.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 86% of reviewers rated it above 4 stars Highest Rated [Systeme.io](https://www.capterra.com/p/198994/Systeme/) [4.8 (2,129)](https://www.capterra.com/p/198994/Systeme/reviews/) Starting price $17.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/198994/Systeme/) [View all alternatives](https://www.capterra.com/p/133336/Boingnet/alternatives/) ## FAQs about Boingnet Overview ### What company size and specific industries is Boingnet built for? Boingnet is designed for direct mail marketers at businesses, nonprofits, agencies, and marketing services providers of various sizes. It is commonly used in financial services, healthcare, automotive, real estate, technology, and local services, making it a fit for organizations that run direct mail campaigns across those sectors. Features and Usability ### What are the key features of Boingnet? Boingnet offers CRM and email marketing as core features, along with drip campaigns, landing pages and web forms, lead management, marketing automation, multi-channel marketing, ROI tracking, segmentation, and website visitor tracking. These features support contact management, campaign delivery, audience targeting, and tracking marketing results. Getting Started and Support ### What training and onboarding options does Boingnet offer? Boingnet provides live online training, webinars, and documentation to help teams get started. Live online sessions support guided instruction, webinars offer scheduled group learning, and documentation gives written reference material for self-paced review and feature lookup. Getting Started and Support ### What customer support options does Boingnet offer? Boingnet provides chat support for users who need help with the platform. No reviewer feedback about support is available here, so support quality, response speed, and helpfulness cannot be assessed from user experience data. ## Features AI summary Based on 6,612 Marketing Automation reviews Not all Marketing Automation products cover every feature buyers care about most. Here is what Capterra reviewers highlight as essential when choosing a solution: - **Email Marketing** (**59%** of reviewers rated this feature as critical) - **Event Triggered Actions** (**48%**) - **Lead Capture** (**51%**) Boingnet supports **Email Marketing**, giving marketing teams a direct way to create and send campaigns to their audiences. However, it does not include **Event Triggered Actions** or **Lead Capture**. Instead, it offers **CRM** (**54%**) and **Landing Pages/Web Forms** (**47%**), which can still help businesses manage contact data and collect prospect information through campaign-specific pages and forms, providing teams with useful tools to organize outreach and generate new leads. CRM Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Drip Campaigns Send automated marketing emails based on user actions over a predetermined period Email Marketing Create and send email blasts/campaigns Landing Pages/Web Forms Create landing pages or online forms designed to capture new leads and prospects Lead Management Store information about leads or contacts and track, manage and nurture them throughout the sales process Marketing Automation Automate workflows and trigger campaigns based on customer actions Boingnet 10 features ### All Features - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Drip Campaigns: Send automated marketing emails based on user actions over a predetermined period - Email Marketing: Create and send email blasts/campaigns - Landing Pages/Web Forms: Create landing pages or online forms designed to capture new leads and prospects - Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process - Marketing Automation: Automate workflows and trigger campaigns based on customer actions - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts - Segmentation: Group leads or contacts based on their specific characteristics - Website Visitor Tracking: Monitor activity of individuals who visit your website using cookies --- Get Advice We can help you find the software with the features you need. Features 4.5 (6) 4.5 Based on 6 reviews ## Pricing Value for money 4.7 (6) Free Trial Free Version Basic $99.00 Per User,Per Month Value for money 4.7 (6) 4.7 Based on 6 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.2 (6) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.2 (6) 4.2 Based on 6 reviews ## User reviews Overall rating 4.5 Based on 6 reviews Filter by rating 5(3) 4(3) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent AN Anonymous User President Marketing and Advertising ### "More Difficult Over Time" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 4.0 4.0 Customer Service 1.0 1.0 Likelihood to Recommend 0/10 May 30, 2019 After working with them for years, it became increasingly more difficult to work with them. The lack of response and communication was extremely frustrating. It started great. We moved to them because of their ideas, input, and response. As time went on, they became more difficult to work with. Emails didn't get responses. They delays became incredibly tiring. We were about to create six more campaigns clones, and their delays and excuses became too difficult. We tried to address the president of the company, but he didn't respond either. As a result, we took our business elsewhere. It is too bad since the end product was usually very good. Pros The end product was generally very good. All of our campaigns required multi-page, custom sites and they were able to deliver after a lot of delays. Cons The service and sales support was terrible. We worked with them for 3 years and it became increasingly more difficult over time. Whenever they upgraded their system, we had to wait to get anything done; sometimes for over 6 weeks. When they did complete one of our sites, they did not do any QC and we had to restate many of our instructions. The sales communication, after we became a customer, was awful. It was as if no one actually read our emails or kept track of correspondence. They would update something and it would wipe out all of our settings and we wouldn't know until we realized that we weren't receiving any notifications. We paid for a custom API and then found out that they didn't do it, but made it look like it had. After written requests to delete purls and campaigns we were regularly billed for them, all because the sales person never acted on our emails, and we were never credited for the correct amount. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. GS Gregg S. SVP Marketing and Advertising ### "Used Boingnet platform to increase effectiveness of direct mail effort for a product launch campaign" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 26, 2017 It truly helped to link our direct mail to our digital efforts and created a consistent user experience across all channels. Pros Able to easily load target audience and develop a targeted email campaign. The landing page was great and utilizing the pURL made the user experience that stronger. We exceeded expectations by over 23%. Campaign was a success. Cons The campaign planning was not as graphical as some other tools but the functionality far out weighed the visualization of a campaign with affordable results. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. DH David H. Founder and Chief Creative Officer Marketing and Advertising ### "Make this the next addition to your marketing stack" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 June 5, 2017 The ability to create and launch campaigns quickly - within only an hour or two -- and the real-time campaign insights and lead alerts are invaluable. Pros Boingnet is so easy to use. Creating campaigns, emails, landing pages/purl sites, and even A/B tests couldn't be easier. If you've ever used one of the more popular MAPs out there before, you'll be blown away how convoluted they are compared to Boingnet; you'll even be able to figure it out without help (even thought their customer support is great). Cons I would like to build more extensive, automated nurture campaigns than are currently available - but I know they are working on making this available soon. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. SA Steve A. sales Marketing and Advertising ### "Best support for non technical marketers" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 5/10 June 2, 2017 Pros The pricing model and unique Audience feature drives the record data to any existing landing or website . Cons Would like to see an Intelligent Mail Barcode integration with the USPS to trigger additional content based on prospect interaction. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. SD Scott D. Founder, Partner Consumer Services ### "Fulfilled need to cost effectively and very quickly get a customized snail/email campaign launched." 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 June 1, 2017 We're heavily dependent on prospecting leads from new and existing customers, so it's important that we delivery contextually relevant marketing information. Since we cross-target mediums we need a simple and effective way to blend our postal and digital marketing campaign data and results, so Boingnet delivers on these needs in very cost effective manner (cost in both license and execution/operational overhead). Pros The easy personalized marketing feel, along with the personalized URLs, and we were able to easily integrate with our existing campaign source list - both content and results! The support was fantastic with very quick responses to questions (phone and email). Cons A few quirks on the UI but given the functionality it's not really an issues as the most important features were completely intuitive. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. MS Michael S. Sales & Marketing Consultant Marketing and Advertising ### "Lightweight Marketing Automation Platform" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 December 1, 2016 I was new to marketing automation software and chose Boingnet because it seemed to be easy to use and affordable. I was correct. In addition, the customer service was outstanding which was very important to me as a new user of the software. Don't let the term lightweight fool you, this platform is a complete cross-channel marketing program that you can run campaigns that generate leads and sales. Pros Ease of use, speed and affordability Cons Had an issue with the DNS during set up but it got worked out. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.