---
title: "Picreel Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Picreel Software - reviews, pricing plans, popular comparisons to other Lead Generation products and more."
source_url: "https://www.capterra.com/p/133886/Picreel/"
page_type: "product"
language: "en"
publication_date: "2026-10-21"
---

# 

 Picreel Software Review 2026: Features, Integrations, Pros & Cons

Last updated on October 21, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Picreel

## What is Picreel?

Picreel is an advanced and easy-to-use popup builder that helps businesses convert website visitors into customers. Its advanced targeting and segmentation capabilities allow users to create custom popups, including exit and mobile popups, using the intuitive drag-and-drop popup builder. Picreel is a powerful lead generation tool that aids businesses in getting quality leads through creative popups and achieving maximum results using A/B testing.

## What is Picreel used for?

[Lead Generation](https://www.capterra.com/lead-generation-software/)[Marketing Automation](https://www.capterra.com/marketing-automation-software/)[All-in-One Marketing Platform](https://www.capterra.com/all-in-one-marketing-software/)

Top alternative

Featured

Overall rating

Based on 101 user reviews

Reviews sentiment

Positive

97%

Neutral

2%

Negative

1%

Starting price

$9.99

Per User, Per Month

Free trial  
available

Includes Free Version

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Picreel?[Manage this product listing](https://www.g2.com/products/picreel/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Picreel

4.9 (101)

VS.

[4.6 (912)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/)

Starting Price

$9.99

Per User, Per Month

Starting Price

$14.99

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.7 (47)

Ease Of Use

4.5 (912)

Value For Money

4.7 (43)

Value For Money

4.7 (831)

Customer Service

4.7 (45)

Customer Service

4.8 (851)

## Picreel alternatives

[Freshsales](https://www.capterra.com/p/155563/Freshsales/)

[4.5 (623)](https://www.capterra.com/p/155563/Freshsales/reviews/)

Starting price

$11.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

91%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/155563/Freshsales/)

[Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)

[4.2 (1,151)](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

Starting price

$25.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

81%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)

[Manago AI](https://www.capterra.com/p/223643/SALESmanago-Marketing-Automation/)

[4.5 (253)](https://www.capterra.com/p/223643/SALESmanago-Marketing-Automation/reviews/)

Starting price

$213.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

90%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/223643/SALESmanago-Marketing-Automation/)

Highest Rated

[Wisepops](https://www.capterra.com/p/158048/Wisepops/)

[4.9 (81)](https://www.capterra.com/p/158048/Wisepops/reviews/)

Starting price

$599.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/158048/Wisepops/)

## FAQs about Picreel

Overview

### What problems does Picreel solve?

Picreel solves lost-lead and high-bounce-rate problems by displaying targeted exit-intent, timed, and promotional popups that capture subscriber details before visitors leave. Marketing teams, ecommerce managers, and small business owners benefit from customizable campaigns, conversion tracking, A/B testing, and automatic lead transfer to CRM and email marketing systems.

Answer based on 49 reviews

Overview

### Which roles and teams benefit most from Picreel?

Picreel is most used by web developers, software teams, and marketing professionals managing website conversion campaigns. Developers implement and adjust on-site pop-ups, while marketing analysts, directors, and internet marketers capture leads and test offers. Business owners, executives, sales representatives, recruiters, and service professionals use it to turn site visitors into inquiries.

Answer based on 53 reviews

Overview

### What company size and specific industries is Picreel built for?

Picreel is designed for small businesses, mid-size businesses, large enterprises, and nonprofits. It fits organizations of different sizes rather than a single industry, making it suitable for teams that need a general-purpose solution across varied business and nonprofit settings.

Features and Usability

### What are the key features of Picreel?

Picreel includes core lead generation, conversion rate optimization, CRM, and email marketing features. Its most-discussed capabilities are exit-intent popups, customizable popup templates, visitor behavior triggers, A/B testing, and real-time analytics. Teams can target audiences by behavior or location, capture leads through forms, and send them to connected marketing and sales systems.

Answer based on 48 reviews

Pricing

### How much does it cost and what fees or limitations are included?

Picreel offers a free plan with 5,000 visitors per month and a free trial. The Business Plan costs $9.99 per user/month for 10,000 visitors, unlimited campaigns, domains and popups, A/B testing, analytics, and 700+ integrations. Reviewers often consider pricing affordable, though one reported disputed post-cancellation popup service and restricted lead-data export.

Answer based on 39 reviews

Integrations

### Which third-party tools and platforms does Picreel integrate with?

Picreel integrates with 10 third-party tools, including ecommerce platforms Adobe Commerce, BigCommerce, Shopify, and WordPress; email marketing systems Mailchimp, HubSpot Marketing Hub, Marketo Engage, and Constant Contact; and Google Analytics 360. Picreel also connects to Zapier for additional workflow integrations.

Answer based on 13 reviews

Getting Started and Support

### What training and onboarding options does Picreel offer?

Picreel provides live online sessions, documentation, and videos to help teams get started. Live online sessions support guided setup, documentation offers written reference material for self-paced review, and videos provide visual walkthroughs of product features and workflows.

Getting Started and Support

### What customer support options does Picreel offer, and how do users rate the experience?

Picreel offers email/help desk, FAQ/forum, a knowledge base, phone support, 24/7 live representatives, and chat. Users commonly describe support as fast, responsive, professional, and helpful with setup, questions, and bug fixes. One review reports a serious dispute involving continued popups after cancellation and restricted data export.

Answer based on 50 reviews

Website management

### How easy is Picreel to add and manage on a website?

Picreel helps website owners add and manage exit-intent popups with a simple installation process and customizable campaigns. Small ecommerce businesses and nontechnical marketing teams often find the setup guides and interface easy to use. It supports lead capture and conversion-focused offers without reported site-speed concerns, although results depend on campaign design and traffic quality.

Answer based on 21 reviews

## Features

AI summary

Based on 6,570 Lead Generation reviews

Capterra data shows that buyers of Lead Generation software rank the following features as their top priorities:

-   **Search/Filter** (**44%** of reviewers rated this feature as critical)
-   **Lead Capture** (**50%**)
-   **Lead Management** (**42%**)

Picreel includes **Lead Capture** and **Lead Management**, giving teams a way to collect prospect information and keep leads organized as they move through follow-up activities. However, it does not include **Search/Filter**. By covering **Lead Capture** and **Lead Management**, Picreel helps businesses turn visitor interest into usable contact records and manage those opportunities more effectively, allowing teams to follow up faster and keep lead pipelines organized.

Lead Management

5.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Store information about leads or contacts and track, manage and nurture them throughout the sales process

Landing Pages/Web Forms

5.0 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Create landing pages or online forms designed to capture new leads and prospects

Abandoned Cart Saver

Built-in tool that sends an email invitation to customers who have added an item to their cart but left before completing checkout

A/B Testing

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Activity Tracking

Track and document all activities across devices, networks, and other systems

Audience Targeting

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Picreel 31 features

### All Features
- A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness
- Abandoned Cart Saver: Built-in tool that sends an email invitation to customers who have added an item to their cart but left before completing checkout
- Activity Tracking: Track and document all activities across devices, networks, and other systems
- Audience Targeting: Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention
- Campaign Analytics: Track and interpret campaign performance metrics
- Campaign Segmentation: Group campaigns by project, client, or campaign for better management.
- Chat/Messaging: Communicate using direct chat or messages within the system
- Conversion Rate Optimization: Improving user journey to boost the percentage of visitors who take a desired action (sign-ups or purchases)
- CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
- Customizable Forms: Customize contracts and forms to collect specific information
- Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements
- Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components
- Email Management: Manage, store and organize emails within the system or via third-party apps
- Email Marketing: Create and send email blasts/campaigns
- Geotargeting: Geographic location of visitors determines behavior of the software
- Landing Pages/Web Forms: Create landing pages or online forms designed to capture new leads and prospects
- Lead Capture: Automatically identify and save contact information of potential customers
- Lead Generation: Manage the process of attracting and converting business prospects into leads
- Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process
- Mobile Access: Access software remotely via mobile devices
- Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user
- Real-Time Analytics: Analyze and gain insights into data in real-time
- Real-Time Data: Receive data and information in real time
- Real-Time Reporting: Active reporting of data and metrics
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Segmentation: Group leads or contacts based on their specific characteristics
- Split Testing: Conduct tests to compare performance across various versions of content (web pages, images, emails, etc.)
- Surveys & Feedback: Gauge satisfaction and receive information for improvement and success
- Visual Editor: Program to edit text files that renders the content in accordance with embedded markup code such as HTML
- Website Visitor Tracking: Monitor activity of individuals who visit your website using cookies

---

Get Advice

We can help you find the software with the features you need.

Features

4.3 (24)

4.3

Based on 24 reviews

## Pricing

Value for money

4.7 (43)

Free Trial

Free Version

[View pricing plan details](https://www.capterra.com/p/133886/Picreel/pricing/)

Business Plan

$9.99

Per User,Per Month

It includes:

-   Lead Capture Forms
-   Design Customization
-   15+ Overlay Styles
-   A/B Testing
-   Reporting & Analytics
-   700+ Integrations
-   Advanced Targeting
-   Unlimited Popups
-   Unlimited Domains
-   Unlimited Campaigns

Free Plan

$0.00

It includes:

-   Unlimited Domains
-   Unlimited Campaigns
-   Unlimited Popups
-   Lead Capture Forms
-   Design Customization
-   15+ Overlay Styles
-   A/B Testing
-   Reporting & Analytics
-   700+ Integrations
-   Advanced Targeting

Value for money

4.7 (43)

4.7

Based on 43 reviews

## Integrations

[

WordPress](https://www.capterra.com/p/131687/WordPress/)[

Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[

Shopify](https://www.capterra.com/p/83891/Shopify/)[

HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[

Zapier](https://www.capterra.com/p/130182/Zapier/)[

Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[

Keap](https://www.capterra.com/p/76390/Infusionsoft/)[

Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.7 (45)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.7 (45)

4.7

Based on 45 reviews

## User reviews

Overall rating

4.9

Based on 101 reviews

Filter by rating

Counts reflect reviews available in this feed.

5(91)

4(7)

3(2)

2(0)

1(1)

Mentioned topic

Recent reviews first, then most helpful

Deepa C.

Senior Executive

Used the software for: 1-3 years

### "A great marketing companion for you"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

August 25, 2022

As a tool, Picreel is easy-to-use and has all the features you may need to create perfect popups. Its state-of-the-art exit-intent technology, and a user-friendly approach are other striking aspects. Picreel has been a huge part of my business growth strategy, and I’d gladly recommend the product to all business owners looking for the perfect popup solution.

Pros

The best thing about Picreel is how unbelievably well-rounded the software is when it comes to popup marketing. Right from creating popups from scratch or simply selecting one from the template library to A/B testing them and gaining insightful analytics about their performances - you get everything within the app, and that too, with just a few clicks. No coding, no time-consuming, complex operations!

Cons

I cannot think of any aspect of Picreel that dissatisfied me, save for a couple of times when the interface glitched. But that was minor and instantly resolved by their customer support team.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

ravi R.

Associate Software Developer

Used the software for: 1-3 years

### "Amazing increase in conversion"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 31, 2018

After using many products for the campaigns, this is the product that brought us better leads. It has better insights and overall very convenient solution for campaigns monitoring and statistics .

Pros

It brings back thw customer who left between orders. The display option is very nice and the advanced settings make it very easy to get leads of our choice. The pricing options are very cheeky and we can't resist such a tool for the development of organisation.

Cons

I faced some issues while getting my latest campaigns. The things should be easily filtered out for the out of box experience.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

COO

Used the software for: Less than 1 year

### "Blackmailing service"

1.0

Overall Rating

1.0

1.0

Ease of Use

2.0

2.0

Features

2.0

2.0

Customer Service

2.0

2.0

Likelihood to Recommend

0/10

August 8, 2016

First of all they we used their service for a few months. When we noticed that their popups were affecting our bounce rate we stopped using it. They still kept serving the pop ups, even though we stopped paying. We had no idea about that. When we went into the backend later and wanted to export the users we had collected while paying and using their service, we found out that they did not allow us to export them. When we asked why we were told that we had to pay them the two months they had been serving popups without our request. Or else we would not be able to export the users that we had collected in the last few months, while paying them. This clearly violates all rules of business. First of all they kep providing us with a service without us asking for it or requesting it. Then they demanded us to pay for it, or else we would not get all the data that we had already paid for. I highly recommend you use any of their competitors, which do not have this type of blackmail in their business model.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Shankar S.

Growth Marketer

Used the software for: Less than 1 year

### "Perfect Lead Generation Popup Tool"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

November 26, 2021

Picreel is probably the best popup tool out there to get more leads and conversions from day 1. I have been using the software for over a year and the experience so far is pretty amazing. I would recommend this tool to all businesses.

Pros

The lead magnet templates and other customizable options are really great to get started in minutes. I was easily able to target the leaving visitors with Picreel’s exit-intent technology. The captured leads are visible in the account in real-time and I can easily analyze the visitors’ stats using the intuitive dashboard.

Cons

There is no downside to Picreel as it gets the job done easily and efficiently. However, I would like to see more eCommerce popup templates in the library to get inspiration for unique designs.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Nathan R.

CEO

### "Get an insight of what is happening in your website and increase sales"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 19, 2018

Who doesn't want to convert more? This is a must for all website owners, it will help you capture the website visitors that are about to leave your website and be able to keep trying to make them convert to your offers.

Pros

There is not much to think about here. This is a must for everyone who sells anything on a website. You get to know what is working, what is not, plus you have a system in place to capture werbsite visitor before they leave your website. This is smart. Plus the price is right.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Contract Recruiter

### "Generating new leads"

5.0

May 6, 2014

Just think by yourself, how hard it can be. I mean generating leads for an online grocery shop; it should be as easy as turning the fan on, after all, who doesn’t need groceries? However, within 3 months, I realized that I’ve made a big mistake. My customers were moving to my competitors. I took my prices down, started offering discounts, and did everything I could, but that was not working out for me. Then, my friends recommended me Picreel software. They have seen its results in the company they were doing job in. Without wasting another minute, I got my hands on Picreel. Right from the third day after set up, I started getting new leads. And today there are 2 sales teams, working under me, and managing customers under different time zones. Thank you Picreel! Picreel and its Exit Intent technology is an excellent booster. Give it a go people, just give it a go.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Judy G.

### "Great software and great support"

5.0

April 23, 2014

I was confused about how to get more leads and how to convert those leads into customers. Right then, I came to know about Picreel. I decided to give it a shot and things started taking shape. The main idea of online marketing of my business was to “keep people on my page” and Picreel did that for me. The bounce offer technology, mouse movement analysis everything worked perfectly for my business. I am stress-free now, after using Picreel. Tables are turned in my company’s favor and it is advancing with each new visitor on my webpage. That’s what I wanted. Thanks a lot Picreel!

Pros

Easy access, reliable, fast, effective and straight to the point. The team is flexible and open to comments and ideas. Always coming up with upgrades and fixes.

Cons

None as of yet.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Product Manager

### "Good service"

5.0

June 2, 2014

Hey Picreel! How did you do that? Please tell me, I never expected such a massive bounce. Thank you so much and I’d like to invite the entire Picreel team on my dad’s Ice Cream Mini Mobile Parlor. Please visit us so that my family can pay off thanks to you. I always wanted to have my own ice cream truck because I’m a big ice cream maniac. On my last birthday, I and my dad started our ice cream service through our website. We implemented Picreel as soon as we were ready with our site as our web developer recommended us to do this. We started with a simple site but today we own our personal ice cream truck, all because of Picreel. We operate our service from our truck and our site. We’re still growing and currently serving throughout the State. Thank you Picreel, thank you so much.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

### "Wonderful service"

5.0

June 4, 2014

Well! If I’m asked to share it under one sentence then, I’ll say, “DO USE IT.” I’m the head of my designing team in our advertising company. Two months ago, our boss asked us to design products for one of our repeat clients. The day we were done with everything client ended up his contract and the paused the project. Client’s company was going bankrupt and he was helpless as he was running out of leads. He was one of our worthy clients; our representative had a meeting with him and told him about Picreel technology. Within 2 months, that client not only resumed that project but also brought us 4 new. He told our representative that it was all Picreel and he’s so satisfied. Picreel not only saved his business from going bankrupt but also saved us from losing a big client.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

### "Good tool for generating new leads"

5.0

June 17, 2014

At times, I think like Picreel is not just technology, but it is also a new way invented to generate new leads. Regardless of what type of business you are in and what type of website you use it for; Picreel always performs its tasks successfully. And this is what happened with our ladder services business. You know this business demands potential customers which is not possible without good leads generation techniques. Although, our marketing team was striving its best yet it wasn’t enough. Then, I gave a try to the Exit Intent Technology, and I was amazed right from the second day of installation. Now, my business website is not only getting me new leads but also we have hundreds of potential customers with us. Thanks Picreel to the team!

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/133886/Picreel/reviews/)

## Top-rated software of 2026

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.

Popular comparisons

[EngageBay CRM vs Picreel](https://www.capterra.com/compare/133886-178819/Picreel-vs-EngageBay-Marketing)[Freshsales vs Picreel](https://www.capterra.com/compare/133886-155563/Picreel-vs-Freshsales)

[Salesforce Marketing Cloud vs Picreel](https://www.capterra.com/compare/133886-248536/Picreel-vs-Salesforce-Marketing-Cloud)[Manago AI vs Picreel](https://www.capterra.com/compare/133886-223643/Picreel-vs-SALESmanago-Marketing-Automation)