# Rethink CRM Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Rethink CRM the right CRM solution for you? Explore 7 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/133963/REthink/reviews

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Rethink CRM

4.1 (7)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of Rethink CRM

Ease of use

4.1

Customer Service

4.3

## Showing most helpful reviews

Showing 1-7 of 7 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

April J.  
Behavior Specialist  
Individual & Family Services  
Used the software for: 1-2 years

### "Rethink BH! "

February 25, 2021

5.0

I enjoy using Rethink and it makes the job I do a lot easier. I can use the software with ease and it’s a great tool to train on and also use its own provided training materials.

Pros

It’s very easy to use and it’s a refreshing update to past softwares utilized. It holds a lot of documentation and is impactful for client information.

Cons

The functionality of the app not being able to rotate when you rotate the device you’re utilizing for data collection/calendar verification.

Switched from

[CentralReach](https://www.capterra.com/p/140743/CentralReach/)

Updated abilities to complete work task, hold client information, utilize training resources & collect user friendly data daily.

Review Source

CH

Cindy H.  
BCBA  
Hospital & Health Care  
Used the software for: Less than 6 months

### "Outstanding Customer Support"

October 29, 2020

5.0

10/10

Pros

Extremely user friendly, ABA core, and easy to implement. \[SENSITIVE CONTENT HIDDEN\] was outstanding at clinical training! I love working directly with a BCBA who gets it. \[SENSITIVE CONTENT HIDDEN\] are extremely helpful and knowledgeable about things that I wouldn't have thought of. The three of them has made this process easy and I feel supported.

Cons

There wasn't anything that I liked least

Alternatives considered

[CentralReach](https://www.capterra.com/p/140743/CentralReach/)[CATALYST Abstract Management](https://www.capterra.com/p/151220/Omnipress-Abstract-Management/)

Reason for choosing Rethink CRM

User friendly and affordable

Review Source

NB

Nate B.  
Broker  
Commercial Real Estate  
Used the software for: Less than 6 months

### "Don't waste your money"

December 17, 2021

1.0

This is the 2nd worst customer service experience that I've had in my 44 years.

Pros

They put on one heck of a show for you trying to sell you on the product. And it looks really pretty. Unfortunately, I was expecting a lamborghini and get a 3 legged blind goat...of zero real use and only a time/money suck.

Cons

Now that Rethink has been acquired by Buildout it looks like things have probably changed. I'm read lots of great reviews before for the acquisition. Working with the Buildout folks, I've been banging my head against the wall for weeks just trying to get my leads and contacts uploaded and the client success person doesn't even remember me...even after I had to reach out to him via LinkedIn when their support function wasn't mapped correctly. The tech person I'm dealing with must be brand new because she keeps having to refer back to notes and the import templates she had me fill out we're messed up to begin with. I feel like they actually owe me money at this point, lol. If it weren't "free" through my company I wouldn't have wasted as much time. At this point I'm just curious how long it might take to to put any sort of functional system together, it's almost comical.

Review Source

SA

Susie A.  
Director of Marketing  
Commercial Real Estate  
Used the software for: 6-12 months

### "Rethink Makes Our Business Run More Efficiently!"

May 10, 2019

5.0

From their sales team to the Client Success Managers and training team, they have been professional, intelligent and proactive every step of the way. They've held our hands through what could have been an extremely stressful situation.

Pros

Rethink has carefully and thoughtfully thought through most of the obstacles we may run into when implementing a new CRM and Deal Tracking program. It is easily customized for our company, and we didn't lose any data in the migration process, which is a first for our small company!

Cons

In most cases, fields are all tied together, but we've noticed some fields that stand-alone and don't connect, which has been a real head-scratcher for our organization.

Review Source

VR

Verified Reviewer  
Transaction Coordinator  
Real Estate  
Used the software for: 6-12 months

### "Rethink"

October 20, 2019

4.0

Pros

This software is very user friendly and easy to navigate even as a beginner.

Cons

Sometimes it is difficult to customize this to the way we would like it.

Review Source

AC

Alexandra C.  
Behavior Therapist  
Education Management  
Used the software for: 6-12 months

### "Rethink"

August 13, 2019

4.0

Using rethink to collect data on behavior. It is a great system that collects and graphs data/trends for you.

Pros

This software is easy to use and navigate. There is a program library so that you can use preexisting programs/update them.

Cons

You need wifi to save your data collection.

Review Source

LAC

Lee Ann C.  
  
  
Used the software for:

### ""

September 13, 2012

5.0

Wonderful service, REthink is very hands on and reliable. These guys bend over backwards to make sure you understand the process, and they are always available any time we ask for help. I love the way you can keep customizing REthink to completely fit the needs of your business. I would recommend the REThink App to anyone. They're such a big help.

Review Source

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