# Page 21 | Salesforce Marketing Cloud Account Engagement Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 21 - Is Salesforce Marketing Cloud Account Engagement the right Email Marketing solution for you? Explore 649 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/134593/Pardot/reviews --- Salesforce Marketing Cloud Account Engagement 4.1 (649) [View alternatives](https://www.capterra.com/p/134593/Pardot/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 21 - Reviews of Salesforce Marketing Cloud Account Engagement ## Showing most helpful reviews Showing 501-525 of 649 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use SK Stephanie K. Used the software for: ### "Great marketing automation for non complicated programs" October 5, 2016 4.0 Very easy to use and the on-boarding process is very simple. The features and functionality are great for those just getting into marketing automation or not running complex programs. The features differ between the various price packages so be sure to check what is important to you example - AB testing, reporting, email rendering. Overall the majority of the features you would need are available in the basic package. Overall easy to use and good value. Review Source KB Kathryn B. Account Manager Accounting Used the software for: ### "Useful marketing automation platform - integrates with our CRM" May 11, 2015 3.5 Pros Definitely Pardot's live chat and integration with our CRM Cons Lack of features - need to build out nurture program, automation rules, too many glitches in platform Review Source CM Christian M. Director of Marketing Insurance Used the software for: 6-12 months ### "Pardot Review " September 8, 2016 4.5 Pros They are helpful, and compared to other robust automated systems is the easiest one to utilize that I've come across. Cons I wish they had their own implementation rather than utilizing a third party. Review Source MP Melinda P. Marketing Coordinator Used the software for: ### "Providing Insights" February 6, 2015 5.0 We've been using Pardot for about 3 months now. We're still discovering new tricks and features, but we've loved the insights Pardot has provided for us, especially in our e-mail marketing. Any time we have a question, Pardot has a great Help Resource Center, and when we can't find an answer there, the Client Advocate Team responds quickly with tons of great information. Pardot really sees to it that their clients have the tools they need to succeed. Review Source ET Emily T. Used the software for: ### "Pardot review" October 5, 2016 4.0 Pardot is a rough tool to use - it's cumbersome and the technical support is not there to assist unless you pay additional money and go through a "preferred partner". I have seen better tools and wish we did not sign up with pardot. Pros that it integrates with salesforce Cons the usability - the tags and folder documentation, the verbiage between campaign and email, the cumbersomeness of the tool. Review Source CV Curtis V. Marketing Information Technology and Services Used the software for: Less than 6 months ### "Tough to use" October 6, 2016 2.0 Not intuitive, the interface is slow and tough to manage. The tool makes sending drip and blast emails a headache Pros It somewhat works Cons So hard to use. So hard to map, Review Source SM Susan M. Used the software for: ### "Lots of Features and will bring our fuel company to the next level in marketing" November 9, 2016 4.0 We just recently implemented sales force and have connected pardot. We haven't yet setup all the field connections or delved into engagement studio yet, but reading up on it is exciting! We are looking forward to connecting everything and getting our old school marketing to the new age! We hope to have all connections and campaigns setup by the end of the year. Looking forward to seeing how this product changes our company! Review Source AR Ashok R. Used the software for: ### "Salesforce analyst" October 6, 2016 4.0 Very easy to use with salesforce. The process is easy to set up because it's so streamlined. Marketing team loves it Pros Easy to use Cons Nothing I can thing off Review Source vS vijay S. Used the software for: ### "Architect review" October 5, 2016 3.0 It was intuitive, useful, efficient. It helped me improve our operations significantly. I'd definitely give it further consideration.It was intuitive, useful, efficient. It helped me improve our operations significantly. I'd definitely give it further consideration.It was intuitive, useful, efficient. It helped me improve our operations significantly. I'd definitely give it further consideration. Review Source JT Julia T. Controller Computer Software Used the software for: Less than 6 months ### "Awesome Tool for Marketing Automation" December 12, 2016 4.0 Pardot has been a great tool for us to use and has helped the business grow. Its lead scoring and email campaign automation functionalities have been very useful to us and the team. It has a friendly UI and is intuitive. The product as such has added some good functionalities recently which brings it up to par with other Marketing automation tools available out there. It syncs with Salesforce seamlessly and the sales reps love the visuals it provides at the detail page level. Their pricing structure is a little difficult to understand. Pros Scales well, robust, clean UI Cons Pricing Structure Review Source CM Christian M. Director of Marketing Insurance Used the software for: Less than 6 months ### "Employee Benefits Firm Utilizing Marketing Automation for First Time" February 22, 2016 4.0 Pros I love that it ties directly to Salesforce and that it provides insight into data like we've never had before as an organization. It's amazing when utilized properly how much it can help to qualify and produce leads. Cons I do wish that it flowed a little better with Salesforce as I think there are still some kinks being worked out. Additionally, the implementation process of Salesforce and Pardot I felt could have been much more hands-on. I think in person implementation would be much more effective. Review Source WD Wallas D. Software Developer Health, Wellness and Fitness Used the software for: Less than 6 months ### "First Try with SalesForce Markting Cloud" October 5, 2016 4.0 I\`m not a customer but i\`m learning and trying theirs features for understanding the power of Marketing Cloud and I\`m really have some fun with it. Review Source sY srini Y. Te chnial Architect Security and Investigations Used the software for: 6-12 months ### "pardot review ggod" October 6, 2016 4.0 its good like the capabilities of marketing and lack sandbox or developer account so that we cna precisely tets an dmake things happen in paradot. Review Source EW Elinor W. Used the software for: ### "Great functionality and easy to use" February 7, 2014 4.5 Pros It's easy to use and so powerful when integrated with a CRM system. Cons We are in the process of changing our CRM over to Salesforce, so at the moment, I feel like there is so much potential to be extracted, but I can't do it just yet. I'm excited to see how powerful this system is once we make the change. Review Source RK Ryan K. Developer Computer Software Used the software for: Less than 6 months ### "One of the best tools available" January 22, 2019 5.0 Pros Incredibly robust feature set; easy to understand and use Cons Costly for small businesses but that's my only gripe Review Source JH Juan H. Salesforce Admin Hospital & Health Care Used the software for: Less than 6 months ### "Easy Implemenation" October 5, 2016 5.0 Implementation was very easy from start to end. Functionally is very easy and native to Salesforce.. Pros Easy implementation and usage Review Source ES Emma S. Sales Associate Farming Used the software for: ### "Love this tool!" June 23, 2015 5.0 Pros Excellent support & very responsive! This product meets the unique needs of our business in the B2B space. Our experience with our Pardot Implementation Specialist has exceeded our expectations. Cons It takes a couple weeks to get up to speed on this product, but once you are, it is such a great tool! Review Source AC Anna C. Event coordinator Non-Profit Organization Management Used the software for: ### "Marketing automation with Pardot" October 5, 2016 4.0 Great experience with Pardot automation. I like that I can schedule emails, view open and click through rates and even assign completion actions, for example adding people to lists if they open an email or click a link so that I know they may be interested in getting a follow up email. Pros Email automation, analytics, and customization Cons Would love to see more of SMS Review Source CM Christopher M. Owner Used the software for: Less than 6 months ### "This is a great way to run your biz." February 26, 2019 5.0 Pros From marketing to training and B2B resources, this even has a ROI calculator to let you know exactly where you will be with your investment. Cons Besides the fact they are higher priced then almost any other software, you have to pay for the service anually. Review Source DT Don T. Director of Strategic Partnerships Used the software for: Less than 6 months ### "A very robust marketing automation tool that gives you multi-level insights." July 19, 2017 5.0 Pros It has tons of features and allows you to set completely automate client acquisition, connecting with the Salesforce CRM. Salespersons don't even need to get involved until the prospect is primed and ready. Cons It take a LONG time to master this one and the customer service on the product is horrible. You have an account exec that's supposed to be your point of contact and I highly suggest you contact them before calling the outsourced help line. Review Source ES Ellie S. Telecommunications Used the software for: ### "The tool you didn't know you needed" March 3, 2015 4.5 Pros Great setup and training support. I really enjoy the knowledge center and idea exchange. It's cool to know that they do listen and roll out new features based on users' suggestions. Cons It is a little pricey. I'm not sure if I even scratch the surface in terms of functionality and features. Review Source bC bobby C. Used the software for: ### "great tool" October 5, 2016 5.0 pardot is a great tool. it integrates seemlessly with my sales process and adds a ton of value to my sales team. Review Source EA Expedit A. Responsable adjoint Import and Export Used the software for: I used a free trial ### "Commercialisation " November 21, 2023 5.0 Salesforce Marketing cloud est très important pour la commercialisation Pros Salesforce Marketing cloud est un logiciel très efficace pour la vente Cons Salesforce Marketing cloud est un logiciel incontournable du sein de mon entreprise Review Source SP Sushil P. Senior Director Information Technology and Services Used the software for: Less than 6 months ### "great value" October 5, 2016 5.0 Great product if you fear that most of the leads you are generating are not being followed up on properly, go stale over time, or you simply want to keep track of them over time in order to rescuscitate them at the right time in the future. This product essentially fills the void left by traditional sales and merketing products. Note that some companies consider it part of the Sales and some consider it part of Marketing; Salesforce itself has played around with that positioning; however, the most important thing to remember is that it does fill a very important void and more tightly integrates the two products that most companies have (or functions for that matter) but don't always talk to each other. Bottom line: Nurturing and cultivating leads is what Pardot is best at. Pros Great void filler in the marketing to sales divide Cons positioning is confusing and people get lost in its unique role vis-a-vis sales and marketing cloud products Review Source NG Nathan G. Analytics Cordinator Marketing and Advertising Used the software for: Less than 6 months ### "Incredibly Powerful and Flexible" September 17, 2017 4.0 Pros The UI makes seemingly complicated things, like drip campaigns, accessible. There is an almost endless variety of rules that allow of incredibly detailed campaigns. Integrations with CRMs and other tools are very easy to set up. Cons Many training resources are old and have not been updated for the current UI. Submitting tickets to customer support can be cumbersome and it may take a while to hear back from them Review Source Similar Products Featured