# Grow Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Grow the right Data Visualization solution for you? Explore 401 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/136247/Grow/reviews

---

Grow

4.4 (401)

[View alternatives](https://www.capterra.com/p/136247/Grow/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated May 19th, 2026

# Reviews of Grow

Ease of use

4.2

Customer Service

4.4

## Pros and Cons in Reviews

CN

Cody N

Director of MarketingTelecommunications, 1,001 - 5,000 employeesUsed the software for: 6-12 months.

“The ability to integrate custom spreadsheets with real time data certainly make it a product to drive insights for marketing teams.“

December 22, 2025

SG

Scott G

Director of OperationsReal Estate, 51 - 200 employeesUsed the software for: 1-2 years.

“The product delivers, the sales & accounting company behind it does not. When I brought the mistake in their billing to their attention, there was no attempt to accept responsibility.“

December 22, 2025

CT

Clara T

Director of DevelopmentMedical Practice, 51 - 200 employeesUsed the software for: 6-12 months.

“The real-time reporting feature is especially valuable because it allows users to make informed decisions based on up-to-date data.“

December 18, 2025

BR

Brett R

Mentor TeacherE-Learning, 51 - 200 employeesUsed the software for: More than 2 years.

“It requires you to enter and email address just to take you to a login page where the Google client can be accessed. Why can't the various log-in client options be displayed on the first page?“

February 25, 2025

CT

Clara T

Director of DevelopmentMedical Practice, 51 - 200 employeesUsed the software for: 6-12 months.

“I also appreciated how the system presents data visually through charts and graphs, helping complex information become easier to understand and analyze.“

December 18, 2025

MH

Max H

Technical ManagerDesign, 11 - 50 employeesUsed the software for: 1-2 years.

“We have never used any sort of BI software before Grow but we had heard and seen bits of Microsoft BI, but gave up trying to learn it as it wasn't very user friendly we found.“

May 21, 2026

RA

Riya A

Reporting AnalystInformation Technology and Services, 201 - 500 employeesUsed the software for: 1-2 years.

“It supports day-to-day reporting well and helps turn data into useful insights without overcomplicating the process.“

December 16, 2025

JR

Jaden R

Physical assistantHospital & Health Care, 51 - 200 employeesUsed the software for: 1-2 years.

“I noticed that the customization options for dashboards and reports can be somewhat restrictive compared to other advanced BI tools.“

March 14, 2025

## Showing most helpful reviews

Showing 1-25 of 401 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Jeff P.  
CEO  
Information Technology and Services  
Used the software for: 1-2 years

### "Great, easy-to-use non-technical tool for business insights"

July 18, 2019

4.0

Overall, this has given us the metrics platform we needed to be able to build and maintain the reports we require to monitor and gain key insights to our business. The team at Grow have always been outstanding to help us solve everything from simple to very complex problems in our to achieve our reporting goals.

Pros

Can do almost anything with patience and logic, no need to distract developers to assist with complicated data queries. Customer support is outstanding, always taking the time to properly understand and help address anything you throw at them - very solution-focused.

Cons

Can be a bit buggy at times, especially after big releases, requiring more attention than I would like towards "fixing" metrics that were previously working fine. Can also be very slow with large data sets, some of which are just too big for it to handle.

Switched from

[Microsoft Power BI](https://www.capterra.com/p/176586/Power-BI/)

PowerBI was way too powerful and developer dependent. Virtually impossible to build and maintain anything without heavy dependence on technical resources. We needed something simpler to maintain without technical dependencies.

Review Source

NS

Nikki S.  
Manager, Client Services  
Marketing and Advertising  
Used the software for: 2+ years

### "Great Tool!"

February 13, 2025

4.0

I've had a good experience so far and would recommend others to use it as well.

Pros

Customization of filtering and charts to build out different visual needs.

Cons

Needs a UI update to have more features to customize the dashboards.

Switched from

[Zendesk Suite](https://www.capterra.com/p/164283/Zendesk/)

More features and customizations were needed.

Review Source

CB

Chelsea B.  
CEO  
Computer Software  
Used the software for: 1-2 years

### "HORRIBLE Experience"

January 17, 2025

1.0

I have found the experience from the beginning to be poor, I over looked it originally as their product is decent. The ongoing poor customer service is why we are leaving. The invoicing was atrocious, our CPA accountants could not make sense of it. Their system is not set up for Canadian credit card charges, always charged USD, then their solution was to return our payments but then charge us again only to result in the same issue. We are a small business and do not have time for these games. Then when trying to cancel, the contract does not mention any auto renewal clause for another annual term but references another document that was never sent. This company is poorly operated with a high oprice tag and I DO NOT recommend it, particularly with other better competitors out there.

Pros

Decent integration that are easy to use on your own.

Cons

Pushy sales team. Poor Customer Service. Expensive onboarding, where after 3 times in the platform, I knew how to use it better than the on boarder. Worst invoicing and I have ever dealt with. Invoicing does not work well for Canadian clients, they cannot figure it out.

Alternatives considered

[Looker](https://www.capterra.com/p/169053/Looker/)[Wyn Enterprise](https://www.capterra.com/p/193637/Wyn-Enterprise/)

Reason for choosing Grow

Supposed to be easier for integration than the others.

Review Source

BM

Billy M.  
CEO  
Transportation/Trucking/Railroad  
Used the software for: 1-2 years

### "Fantastic tool for the cost"

February 18, 2025

5.0

Pros

Works great to consolidate disparate data sources and create metrics that make sense. For the cost vs. other options it's a great tool. It's really helped us move more towards keeping an eye on the things that truly matter in our business.

Cons

It's a little difficult initially to fully understand how to get the data into the system. But, once you've done it then it becomes pretty easy.

Alternatives considered

[Tableau](https://www.capterra.com/p/208764/Tableau/)[Microsoft Power BI](https://www.capterra.com/p/176586/Power-BI/)

Reason for choosing Grow

Cost and ease of use. It was easier for us to use without needing a data manager.

Review Source

TR

Thomas R.  
Sr Director, Information Services  
Media Production  
Used the software for: 2+ years

### "Lowering the barrier to entry on data visualization at scale"

December 19, 2020

4.0

Overall we are incredibly satisfied with Grow as our visualization tool of choice. Though there are minor limitations on performance and BI capabilities, it still provides an incredible solution at a very reasonable price with a low barrier to entry. If you’re going for a platform that can be easily scaled at a palatable price and don’t have substantial teams of coding experts, Grow is the perfect sweet spot for your organization.

Pros

The two biggest pros for utilizing Grow for our data visualization/dashboard needs is the ability to operate at scale and the accessibility and usability to employees with various technical abilities. The general requirements of our firm included 200+ dashboards for both clients and internal use that provided extensive user permission options, did not require all users/architects to be extensively skilled at coding languages, and still provided the customization capabilities of higher dollar platforms. Grow was a perfect solution to all of these challenges. Their transformation “apps” within their builder allow users with limited SQL knowledge to apply all manipulations needed to datasets. Their user permissions, with unlimited users model, allows for a scalable system that handles all internal and external requirements. Their new data explorer functionality empowers end users to further manipulate and analyze data. All this at a competitive price point made Grow a perfect solution for our business.

Cons

The two biggest one to utilizing Grow as our data visualization tool are its lack of true BI capabilities and some of the technical challenges we’ve faced. Though neither is enough to sway us from a “definitely recommend” stance, both are worth noting. When compared to more expensive solutions built around BI (think Tableau or Looker), Grow lacks BI capabilities. The new data explorer functionality helps significantly close this gap, but it still is up to the architect and end-user to provide the “analysis” component. If your team lacks the ability to translate data into action, Grow doesn’t have BI/AI/etc capabilities like other platforms to bridge that gap. Additionally, while Grow performs reasonably well, it’s not without its technical challenges. Being a smaller company than the titans of the visualization space, technical challenges stretch out longer than they seemingly should. Additionally, though their business model/pricing makes it incredibly scalable, large volumes of data sources (not necessarily a large data source; simply having many different sources connected at once) can lead to slower loading/building that can hamper my team’s efficiency. Again, neither of these are deal breakers by any means, but are worth noting.

Switched from

[Tableau](https://www.capterra.com/p/208764/Tableau/)

The pricing structure and technical hurdles of deploying Tableau to thousands of users across hundreds of clients, made it an unrealistic option for our business.

Review Source

Response from Epicor Software

December 28, 2020

Thank you so much for being such a great customer and taking the time to leave a review. Also thank you for the product feedback! We've sent that on to our product team.

CB

Constance B.  
CEO  
Non-Profit Organization Management  
Used the software for: Less than 6 months

### "Worst Business Decision I Have Ever Made"

February 13, 2025

1.0

Terrible. The product is a terrible fit for our company but we didn’t realize it until halfway through onboarding. Now we have a product we can’t use and have been forced to pay for… worst business decision I have ever made.

Pros

Nothing. Wish I never purchased. Forced to pay for something I don’t use until the contract expires.

Cons

Difficulty of use. Price. Customer service. Aggressive upselling. Dishonesty.

Alternatives considered

[Zoho Analytics](https://www.capterra.com/p/129749/Zoho-Analytics/)

Reason for choosing Grow

Seemed easier to use. It was not. The demo made it look like it could meet our needs. Sadly it’s woefully unable to do so.

Review Source

BD

Brooks D.  
Data Analyst  
Renewables & Environment  
Used the software for: Less than 6 months

### "Great Up and Coming Software"

November 30, 2021

5.0

Really enjoy Grow.com - they had a great onboarding experience, and a fantastic product.

Pros

Love the ease of use, and how efficient the software is. Still a start up when we joined, but definitely going to be a top contender for all other BI Analytical tools.

Cons

A few UI/UX features could improve in their dashboarding (like drag and drop). Also, a few more features (like data alerts) aren't available yet but are coming!

Alternatives considered

[Sisense](https://www.capterra.com/p/86955/Sisense/)[Tableau](https://www.capterra.com/p/208764/Tableau/)[Microsoft Power BI](https://www.capterra.com/p/176586/Power-BI/)

Reason for choosing Grow

Fantastic tool for a great price, and provided the product we needed for our company/industry. Really enjoy the pricing model too (pay by amount of data).

Review Source

Response from Epicor Software

December 1, 2021

Thanks for your review, Brooks! We value your feedback and are thrilled to hear that Grow provides your company with the right data reporting solution for your needs.

Doug N.  
Lead Developer  
Mechanical or Industrial Engineering  
Used the software for: Less than 6 months

### "Amazing value and support for the money"

March 26, 2021

5.0

Overall the experience has been great. Our sales rep at Grow has been awesome to work with. We have enjoyed some time with Grow's technical team to answer some questions we had on implementing some widgets. All of these things has made us confident in the product that we have chosen to use.

Pros

What made Grow ideal for a small(er) business like ours is the fact they provide all three components of a traditional data warehouse solution under one roof: warehouse, ETL, and BI. We were able to engage a single company to handle all of these services without any prior knowledge of cloud computing, business intelligence, etc. The BI interface is much cleaner and easier to work with than another service that we have worked with. We have used Amazon Quicksight in the past and it always left me wanting more. I have not gotten that with Grow.

Cons

I will occasionally encounter some user experience or user interface issues. For example, some of the SQL syntax highlighting/auto-completion will not work. Sometimes text widgets will just "disappear" after I have dragged them onto the canvas. I haven't been able to establish a pattern, but it's kind of inconvenient when it happens.

Alternatives considered

[Panoply](https://www.capterra.com/p/168034/Panoply/)[Snowflake](https://www.capterra.com/p/148267/Snowflake/)

Switched from

[Amazon QuickSight](https://www.capterra.com/p/169810/Quicksight/)

We needed a service that provided data warehousing, ETL, and business intelligence all in one service. It prevented us from having to build out all of these service individually.

Review Source

Response from Epicor Software

April 15, 2021

Thanks for the feedback, Doug! We sent the UI feedback to our product team to look into. Thanks for letting us know.

SG

Scott G.  
Director of Operations  
Real Estate  
Used the software for: 1-2 years

### "Be careful what you sign for"

December 22, 2025

5.0

The product delivers, the sales & accounting company behind it does not. When I brought the mistake in their billing to their attention, there was no attempt to accept responsibility.

Pros

It is vital to my every day, I used every day for 6yrs with my former company and when I accepted a position with a new firm I requested the new firm engage the platform ASAP.

Cons

The company was very " clever " on how it bills. They line item services and then list an incorrect total and then press for the difference. This caused us to have an additional $2500 expense, it was an embarrassment to me as well as a financial concern.

Review Source

LD

Laura D.  
Client Success Specialist  
Fund-Raising  
Used the software for: 2+ years

### "GROW Your Data Reporting Process!"

February 13, 2025

4.0

Overall experience has been really good. Would highly recommend GROW to organizations and agencies all around for the data reporting and visualization needs!

Pros

Our agency was looking for a platform to generate data visualization for our clients' marketing and fundraising campaigns. We opted for GROW and it has not disappointed. Constructing and building dashboards with metrics becomes more intuitive once you go through onboarding and one-on-one training. The integrations with third-party platforms are seamless, and GROW allows you to transform and filter the data you want to see, including data trends that are important to client growth and satisfaction. Customer support is top-notch. Their team of support representatives and analysts are quick to respond and diagnose, address, and resolve any issues or questions that arise.

Cons

Currently, there is not a viable way to "hide" or archive old metrics or dashboards without deleting them. Certain SQL coding has to be applied for certain ways for data to be manipulated (i.e. certain pieces of data to be affected but not others).

Review Source

BG

Ben G.  
Data Analyst  
Building Materials  
Used the software for: 2+ years

### "Fine product but poor support and frustrating errors"

February 18, 2025

2.0

Fine product but poor support and frustrating errors

Pros

Grow's user interface is excellent for people with low experience in business intelligence and data reporting. Spinning up a new dashboard or new metrics is very easy.

Cons

API issues prevented business-critical reports from refreshing properly. We verified time after time that our queries performed in a reasonable time, yet we kept encountering errors saying "ETIMED OUT". Grow support was unable to resolve this for us despite multiple requests. Other BI tools performed fine with the same queries, this was 100% a Grow-side issue and we received no resolution.

Review Source

PJ

Pablo J.  
Intl Representative  
Medical Devices  
Used the software for: 6-12 months

### "INTL Representative"

February 25, 2025

5.0

It's amazing how easy is to use this app, I honestly love it

Pros

How easy it is to use and understand all the information

Cons

Nothing, I have not had any bad experiences with grow

Review Source

VR

Verified Reviewer  
Probationary Officer  
Banking  
Used the software for: 2+ years

### "Time Savvy Data analysis Tool"

May 24, 2023

5.0

My overall experience with grow was awesome. I used it to make lively dashboards and decks be it on zonal front or asm level, or store level, or product level.It helped me to save my time and enhance data analysis which resulted in drawing better insights.

Pros

The user interface is so convinient.One can easily make dashboard and draw insights of large data.Connectors can be used to connect data and make your dashboard lively.

Cons

The free version doesn't provided much services to users, also the forcasting can also be enhanced.Once forcasting and free trial services are improves it is really good alternative for any dashboard tool.

Review Source

HD

Haleigh D.  
Demand Generation Ops Manager  
Higher Education  
Used the software for: Less than 6 months

### "Perfect fit for what we need"

July 28, 2023

5.0

Overall it has been great and I would highly recommend it. It is easy to implement and use, I am so glad e have it.

Pros

The reporting functions in Grow are great, they make it easy to pull in data from different systems and combine data to analyze everything in one space. The data visualization is also great in making the data easily understandable to others in the company. Perfect for showing KPI performance.

Cons

Figuring out how to create data sets takes some time, some of the functions can be clunky. The main thing I don't like is that once you combine reports you can't go back and add another before you have to either start over or create another combination.

Review Source

Jeff H.  
President - Founder  
  
Used the software for: Less than 6 months

### "Not your average SaaS BI company. Grow is something special!"

March 21, 2018

5.0

Pros

What separates Grow from the other players in the SaaS BI reporting software space is three fold. 1) Price. I had a call with DOMO and actually laughed when they told me what their platform would cost me each month. Grow is affordable for small agencies, startups and small to mid sized companies - especially when you factor in the ROI it generates. 2) Ease of use. We looked at MSBI but it's complexities - especially around Google Analytics made getting our reporting up and running extremely expensive. Grow makes connecting data sources super easy. I was up and running with basic reporting the day I signed up. 3) Data scientists. In my experience with SaaS software, their onboarding calls can be a big time waster, simply because the people performing the onboarding, are not experts in the field but rather lower level employees who were trained to follow a predetermined onboarding process. My onboarding at Grow was presented by a real data scientist! Not only did he provide excellent training on the software, he made suggestions on how to tweak my reporting needs to show greater value to my clients. The combination of these three elements come together seamlessly to create a truly viable alternative to Microsoft BI, DOMO and Tableau. Watch out big guys! Here comes GROW!

Cons

Surely I could find something bad to say right? Not really! I guess if forced I would say that they need to be easier to find on the web. I would have started using Grow months ago - had I known it was out there. So, get those marketing guys to work! Hey - I'm a marketing guy - put me to work!

Review Source

AS

Abhilash S.  
Accountant  
Textiles  
Used the software for: 1-2 years

### "Grow Has Effective and Reliable Features"

April 29, 2024

5.0

Pros

Grow has been a reliable and easy to use business intelligence solution. I like the efficiency of Grow.

Cons

Grow meets our needs. No dislikes at all.

Review Source

BV

Benjamin V.  
VP of Analytics  
Marketing and Advertising  
Used the software for: 2+ years

### "Connectors + Dashboard in one place, limited visualizations"

March 9, 2023

4.0

Some connectors are unreliable or hard to use such as LinkedIn Ads where all campaigns need to be manually selected by the user. The alternative is to use LinkedIn Ads data warehouse but this feature broke a few weeks ago

Pros

Easy to use. Support has been pretty strong. Some of our feature requests have made it to the product over time

Cons

Often times connectors get disconnected, and data doesn't get refreshed. Visualizations are limited. Filtering/Slicing is very limited

Reason for choosing Grow

Flexibility via PostgreSQL for transforming, classifying data on-the-fly

Review Source

JC

Joshua C.  
District Manager  
Automotive  
Used the software for: 1-2 years

### "Xcite Loves Grow"

July 27, 2023

4.0

daily reporting, analytics, employee performance aggregations

Pros

This platform is easy to use for all our users in line, and provides that daily direction needed.

Cons

It is not mobile friendly in my opinion for my use.

Review Source

KC

Kate C.  
Counselor  
Education Management  
Used the software for: 2+ years

### "Happy user"

July 27, 2023

5.0

Greya

Pros

Easy of learning and the beginning stages of adaption

Cons

Nothing it’s been a great tool in my office

Review Source

TS

Tyler S.  
Data Analyst  
Financial Services  
Used the software for: 6-12 months

### "Grow- Great for 'Grow'ing your business, Bad for 'Grow'ing pains"

March 9, 2023

3.0

Grow has allowed me to make our team more data driven and has literally put data in everyones hands.

Pros

Grow being a no-code BI tool makes it easy for almost all of our use cases. All of our stakeholders can track KPIs with relative ease even though they don't have technical backgrounds.

Cons

Grow is lacking in technical capabilities that most other BI tools are offering like Python capabilities, machine learning inputs, pre-built predictive analysis graphs, customizable roles and permissions for roles, and more.

Review Source

SM

Susan M.  
Woodshop Engineer  
Building Materials  
Used the software for: 2+ years

### "Good Idea Bad Implementation"

April 11, 2024

2.0

Pros

I like the ease of use and I like the variety of information it can present.

Cons

I don't like the lack of interaction on a Grow Dashboard, there is no check mark or highlighting capability. I don't like that the refresh rate just gives up and doesn't let me force a refresh.

Review Source

GT

Greg T.  
Director of Operations  
Restaurants  
Used the software for: 6-12 months

### "Not for those wanting to really look into their data"

July 18, 2017

3.0

We use the tool to eliminate some of the data silos we have in our operations. It has wonderful functionality of bringing in multiple data sources - from social media, website analytics, POS data, etc. - into one dashboard. We've been able to get important data, from multiple sources, into the faces of our managers every 5 minutes (that's the least amount of time between data updates). Which has allowed us to be more agile when it comes to saving money and reducing risk. It has great flexibility and the team at Grow definitely works hard to impress. They build an integration into one of our software to make it easier to work with their system.

Pros

Their UI is awesome. I love the overall look and feel for the entire system. Graphs look updated, clean, and they are fairly easy to customize. Making the dashboards look good is fairly simple.

Cons

Not data warehousing the data is an issue. Long load times really get me frustrated with the software. It seems to take a minute to edit a metric, load a new metric, or even sometime update a metric. Updating a dashboard can take 2 minutes at times. Drilling down and looking into the data is very underwhelming. Dashboard filters don't exist so you're stuck loading filters only to individual metrics, not the whole dashboard. Email triggers that send reports on a set schedule are limited to only 7 am MT on a daily, weekly, or monthly schedule. Time zone offsets have been the death of me in the system. They use SQLite to format the data coming in but their out-of-the-box data filtering overrides all SQLite filters. It's been super frustrating trying to get the data we want.

Review Source

CT

Christopher T.  
Operations Manager  
Consumer Services  
Used the software for: 1-2 years

### "Easy to use & powerful tool!"

April 28, 2021

5.0

Pros

The team constantly works on making everything easier and more powerful as it already is! By offering connections to dozens of external tools and the most used Database Providers you can join together your data in a matter of no time. They had a big update not long ago which totally changed the way you can analyze your data. By offering dashboard filters you are now able to leave your data as granular as possible and filter all metrics inside a dashboard with just a few clicks. That way you don't need to create new metrics for every question you get asked but instead just deep dive into your already existing charts by adding more filters. The support is always super fast and helpful and they are happy if you tell them which features you'd love to have in the future. If you are looking for a tool that is both suitable for super-experienced users but also for people who didn't work with data by now I'd definitely give it a go and get a free trial version.

Cons

Overall I can't tell you anything negative!

Review Source

Response from Epicor Software

May 13, 2021

Thanks for the great review, Christopher! We're glad it has been such a great tool for you and your team.

CJ

Casey J.  
Account Manager  
Wholesale  
Used the software for: 2+ years

### "Grow Review"

August 7, 2023

3.0

Pros

I really like the ability to pull data for customers in the 'needs order' categories, and using the gap reporting to my advantage

Cons

I feel like the system is a little buggy at times and could be better. My reports will auto update or shoot me to the top of the webpage if I am looking and browsing through the same data set for more than a few minutes.

Review Source

DM

David M.  
CEO  
Motion Pictures and Film  
Used the software for: 2+ years

### "Grow helps you to grow"

March 13, 2023

5.0

Its helpful on a daily basis.

Pros

I love the dashboard, its simple and its also easy to just cut and paste into presentations. It helps us to stay on top of our numbers and KPIs.

Cons

As a normal users I feel its sometime s a bit hard to do changes in the dashboard.

Review Source

Similar Products

Featured

## Related categories

[Data Visualization](https://www.capterra.com/data-visualization-software/)[Business Intelligence](https://www.capterra.com/business-intelligence-software/)[Reporting](https://www.capterra.com/reporting-software/)

## Send me user reviews about this product

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.