# Marketman Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Marketman Software - reviews, pricing plans, popular comparisons to other Inventory Management products and more.

Source: https://www.capterra.com/p/136439/Marketman-Restaurant-Inventory

---

# 

 Marketman Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Marketman

## What is Marketman?

MarketMan is a web and mobile solution built to help restaurants take control of food costs and streamline back-of-house workflows. From inventory and ordering to supplier coordination, MarketMan centralizes essential processes in one intuitive platform. Operators gain visibility into usage, pricing, and profitability, empowering smarter decisions and more efficient operations. Seamless integrations with POS systems, accounting software, and food distributors ensure smooth data flow, reduce manual entry errors, and support scalable growth with MarketMan.

## What is Marketman used for?

[Inventory Management](https://www.capterra.com/inventory-management-software/)[Food Costing](https://www.capterra.com/food-costing-software/)[Restaurant Management](https://www.capterra.com/restaurant-management-software/)

Top alternative

Featured

Overall rating

Based on 112 user reviews

Reviews sentiment

Positive

96%

Neutral

2%

Negative

2%

Starting price

$199

Flat Rate, Per Month

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Marketman?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://marketman.com&name=Marketman)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Marketman

4.7 (112)

VS.

[4.2 (2,003)](https://www.capterra.com/p/135757/NetSuite/reviews/)

Starting Price

$199

Flat Rate, Per Month

Starting Price

Contact vendor

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.6 (111)

Ease Of Use

4.0 (951)

Value For Money

4.7 (102)

Value For Money

3.9 (838)

Customer Service

4.8 (107)

Customer Service

3.8 (740)

## Marketman alternatives

[4.2 (1,294)](https://www.capterra.com/p/135618/Odoo/reviews/)

Starting price

$31.10

Per User, Per Month

Highest Rated

[4.8 (1,126)](https://www.capterra.com/p/138689/Booqable/reviews/)

Starting price

$29.00

Per User, Per Month

[4.4 (3,273)](https://www.capterra.com/p/120109/Xero/reviews/)

Starting price

$25.00

Per User, Per Month

[4.4 (243)](https://www.capterra.com/p/96371/Acumatica-Cloud-ERP/reviews/)

Starting price

Contact vendor for pricing

[View all alternatives](https://www.capterra.com/p/136439/Marketman-Restaurant-Inventory/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Inventory Management

4.7 (34)

73.53% of 34 reviewers that rated this feature as important or highly important

Track and manage inventory levels to maintain proper supply

Order Management

4.7 (32)

50.00% of 32 reviewers that rated this feature as important or highly important

Manage and track customer orders for goods, investments, or any other purchases

Inventory Control

4.9 (31)

58.06% of 31 reviewers that rated this feature as important or highly important

Monitor product stock levels

Recipe Management

4.9 (24)

66.67% of 24 reviewers that rated this feature as important or highly important

Store recipes, enable recipe modification, and generate data required for production records

Kitchen/Menu Management

4.9 (19)

47.37% of 19 reviewers that rated this feature as important or highly important

Allows users to view inventory and build a menu that's appropriate

Online Ordering

4.8 (17)

52.94% of 17 reviewers that rated this feature as important or highly important

Tracks and processes online orders

Marketman 82 features

Define levels of authorization for access to specific files or systems

Built-in accounting to manage ledger, accounts payable/receivable, financial reports, etc.

Integrate with a third-party accounting system

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Application programming interface that allows for integration with other systems/databases

The ability to identify a barcode on or within an image or packaging

Identify and track items using barcode tags or RFID (radio-frequency identification) tags

Create, manage, and send invoices or bills to customers

Create and manage digital catalog of products/services with their details, specifications, and price

Track, store, and access client contracts or licenses

Manage budgets, track and optimize spending and align capacity to workload demand

Process to track, record, and analyze expenses that occurred over the entire duration of a given project

Add customized logos and colors to align with company branding

Alter the layout and content of reports

Import and export data to and from software applications

Track item deliveries through dispatch notifications, status and location tracking, and ETA updates

Electronically collect payments for goods or services

Manage the maintenance of building facilities

Serves restaurants

Form predictions based on past and present data/trends

Management of inbound and outbound shipments in the context of international trade

Cross-checking financial records with physical inventory counts and records

Monitor product stock levels

Track and manage inventory levels to maintain proper supply

Maintain and control the stock level of inventory

Track stock count levels to manage product reordering

Track and monitor inventory items, such as raw materials, unfinished goods, and ready-to-sell items

Captures invoice data and maintains comprehensive records for auditing and reporting purposes

Creation, processing, verification, and execution of invoices till the payment is made

Collect, organize, and track inventory/product data including item numbers, descriptions, etc.

Allows users to view inventory and build a menu that's appropriate

Group and package individual but related items as one package set

List of food items to serve in any type of meal including main dishes, side dishes, and desserts.

Access software remotely via mobile devices

Access the system via a mobile application

Manage inventory, communication, marketing, orders & more across warehouses, stores and online channels

Manage and support multiple locations

Calculate nutritional analysis and allergens on menu items

Tracks and processes online orders

Accept and process online payment transactions

Entering, storing, and transmitting electronic and/or online orders, tests and other services for all types of industries

Manage and track customer orders for goods, investments, or any other purchases

Track orders throughout the fulfillment process

Accept, record, and reconcile financial transactions

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Accept and process customer payments for products or services using hardware and software

Integrates with point of sale (POS) systems

Predict future data based on historical data sets

Track and manage the profit margin between the cost of a product and its selling price.

Ability to link barcodes or serial numbers with specific items for identification

Track the production of materials and items over certain periods or seasons

Create, send, and track purchase orders and their statuses

Workflows that help acquire inventory, issue purchase orders and receive and store items in required quantity

Analyze and gain insights into data in real-time

Receive data and information in real time

Active monitoring of systems, applications, or networks

Notifications that are delivered to users as soon as an event occurs

Active reporting of data and metrics

Receive system updates as soon as any changes are made

Manage all receiving processes within a warehouse

Store recipes, enable recipe modification, and generate data required for production records

Purchase and replenish product stock based on inventory levels and needs

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Review, approve and cancel requests for goods/services to be purchased

Tracking, organizing, and controlling retail inventory throughout the supply chain and sales process

Reports specific to sales analysis for trends and strategies

Analyze the current state of sales data to accurately understand trends and forecast future sales numbers.

Search and filter data across systems to locate required information by entering keywords or certain criteria

Review and uncover trends in spending activity

Set allowances and ensure employees don't spend more than the allotted amounts

Track the amount of money spent on a certain product or with a certain supplier

Manage the buying, selling, and holding of stocks

Manage all supplier data and operations

Assign waitstaff and coordinate the table services

Set up connections to third-party platforms to improve business processes

Track and document the history, application, or location of an item or activity

Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks

Vendor takes full responsibility for maintaining an agreed inventory of the material on behalf of the buyer

Ability to track and store all vendor-related information, such as contacts, services offered, terms, etc.

Manage and track operations and inventory within warehouses

Get Advice

We can help you find the software with the features you need.

Features

4.6 (110)

4.6

Based on 110 reviews

## Pricing

Value for money

4.7 (102)

[View pricing plan details](https://www.capterra.com/p/136439/Marketman-Restaurant-Inventory/pricing/)

Starter

$199.00

Flat Rate,Per Month

It includes:

-   Web & Mobile App
-   Placing & Receiving Purchase Orders
-   Price Tracking & Alerts
-   Live Inventory Management
-   POS Software Integrations
-   Accounting Software Integrations
-   Unlimited Receiving & Reconciliation
-   Invoice Management
-   Credit Memos

Growth

$249.00

Flat Rate,Per Month

It includes:

-   Automatic Vendor Management
-   Inventory Waste Tracking
-   Unlimited AI-Powered Recipe Creation
-   Real-Time Recipe Costing
-   Automatic COGS
-   PO Approval
-   Inventory Waste
-   Digital Cookbook
-   Allergens
-   Menu Profitability Report
-   Real-Time Actual vs Theoretical Reporting
-   Custom Reports

Value for money

4.7 (102)

4.7

Based on 102 reviews

## Integrations

[

QuickBooks Enterprise](https://www.capterra.com/p/174984/QuickBooks-Enterprise/)[

QuickBooks Online](https://www.capterra.com/p/190778/QuickBooks-Online/)[

Xero](https://www.capterra.com/p/120109/Xero/)[

Square Point of Sale](https://www.capterra.com/p/275802/Square-Point-of-Sale/)[

QuickBooks Desktop](https://www.capterra.com/p/212058/QuickBooks-Desktop-Pro/)[

SumUp](https://www.capterra.com/p/170673/SumUp-Air/)[

QuickBooks Online Advanced](https://www.capterra.com/p/189398/QuickBooks-Online/)[

Lightspeed Retail](https://www.capterra.com/p/120491/Lightspeed-Retail/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.8 (107)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.8 (107)

4.8

Based on 107 reviews

## User reviews

Overall rating

4.7

Based on 112 reviews

Filter by rating

5(82)

4(26)

3(2)

2(2)

1(0)

Mentioned topic

Sorted by most recent

DE

Dhinesh E.

Kitchen manager

Food & Beverages

### "“Powerful Cost Control Tool with Moderate Learning Curve”"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 15, 2025

Overall experience with Marketman is generally positive, especially for restaurants, cafes, and multi‑unit operators focused on controlling food cost and inventory. Once the system is set up and staff are trained, it can significantly improve visibility into costs, reduce waste, and streamline ordering and stock counts. The main trade‑off is the initial learning curve and setup time, but the long‑term benefits in control and profitability can be substantial.

Pros

Strong inventory and purchasing tools that help reduce waste and tighten control over food cost.Powerful recipe costing with automatic updates when supplier prices change.Cloud‑based access and reporting that make it easier to manage multiple locations and view performance.

Cons

Initial setup can be time‑consuming, especially for businesses with many SKUs and complex recipes. Some users may find the system overwhelming at first because of the number of features and configuration options. Pricing and feature depth may feel more than needed for very small or simple operations.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

JD

Jon D.

Owner

Hospitality

### "Good luck trying to cancel without wanting to smash your head through a wall"

2.0

Overall Rating

2.0

2.0

Ease of Use

2.0

2.0

Features

2.0

2.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

June 6, 2025

Frustrating - for no reason, especially when trying to cancel. Good luck trying to figure that out if you ever have to.

Pros

I think if this integrates with your POS - it is a reasonable software. There are a lot of companies that do similar - integration is probably the most useful thing so make sure they integrate. If not I wouldn't consider them.

Cons

Extremely Frustrating Cancellation Process – Beware Before Signing Up MarketMan is a fairly easy-to-use SAAS product and getting started was simple enough. We used it for several years, despite the fact that it was never integrated with our POS system — which made it clunky and inefficient compared to competitors. We finally made the switch to a much better, integrated platform. That’s when the real headache started. Trying to cancel MarketMan was like jumping through flaming hoops. They pulled the classic move of referencing “contract terms” and a required 60-day notice — which I tried to provide. Instead of simply processing the cancellation, they responded with calendar invites and offers to “jump on a call” to show me what the software could do. After years of being a paying customer, this was insulting and incredibly tone-deaf. I made it crystal clear: just cancel my account. Charge me for the 60 days if you must. I don’t care — just cancel. Instead, they dragged things out with useless back-and-forth emails, hoops to jump through, and more pointless invitations to talk about features I’ve already used and decided weren’t worth it. It's the kind of dark-pattern nonsense that gives SAAS companies a bad name. You are not incurring costs to support me during the "notice period" — you’re just trying to trap customers into paying longer than they want to. I shouldn’t have to email a dozen people or waste time scheduling calls just to stop paying for a product I no longer want to use. MarketMan, maybe take a look at the new “click-to-cancel” law that was passed — it exists because of tactics like yours. If you want software that works with your systems and a company that treats its customers with respect — especially when they want to leave — I strongly suggest looking elsewhere. MarketMan is not that company.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

NJ

Natalie J.

Business Relations

Food & Beverages

### "Need a lot of support to get this running, but very good potential. "

2.0

Overall Rating

2.0

2.0

Ease of Use

2.0

2.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

5/10

May 11, 2025

Pros

I know the potential it has to make inventory management easy.

Cons

I find it really difficult to implement, especially getting it started.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

FB

Felicia B.

Operation Manager

Food & Beverages

### "Good as a stand alone application"

3.0

Overall Rating

3.0

3.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

6/10

March 6, 2025

I wouldn't recommend Marketman to integrate with Square. I think using Marketman as a stand alone product would be fine.

Pros

Marketman offered integration with Square.

Cons

Marketman struggled to sync with Square causing products to multiple. Modifiers to multiply.

Alternatives considered

[Yellow Dog Inventory](https://www.capterra.com/p/95249/Yellow-Dog-Inventory/)

Reasons for choosing Marketman

Syncing with Square. Living inventory management.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

NL

Nickis L.

Marketing Director

Leisure, Travel & Tourism

### "Efficient Payment Option for Online Business"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

April 30, 2024

Pros

Marketman makes payment processing swift and easy, and there are credible security affirmation from the tool.

Cons

Marketman creates a suitable payment option, and there are no challenges.

Switched from

[Genius](https://www.capterra.com/p/195074/Genius/)

[POS Nation for Retail](https://www.capterra.com/p/59952/POS-System/)

[Visual Retail Plus](https://www.capterra.com/p/130610/Visual-Retail-Plus/)

[Online Payment Software](https://www.capterra.com/p/129952/Online-Payment-Software/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JB

Joseph B.

Manager

Food & Beverages

### "Marketman for Pizza Restaurant "

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

April 27, 2024

It’s been a ride. Once I get it fully setup it will be awesome! However the setup has been a process

Pros

I like most is marketmans capabilities. It is very detailed. My major vendors invoices can be sent straight to the software without lifting a finger. Orders have capabilities to be directly automated and sent into our vendors online ordering platform. Constantly tracks inventory

Cons

The setup is very tedious and takes a LOT of work. They help you through the startup and provide with training videos but it would’ve been nicer if they would have worked hand and hand until setup (a lot to ask for I realize and they do offer recipe building at a cost). In a user friendly scale 1-5 I give it a 3

Switched from

[xtraCHEF](https://www.capterra.com/p/165935/xtraCHEF/)

Seemed to have have more tools and better functions. It also seemed to integrate easier. Customer service was better

Alternatives considered

[xtraCHEF](https://www.capterra.com/p/165935/xtraCHEF/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

FR

Fatture R.

Digital Marketer

Food & Beverages

### "Useful Approach for Marketing "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

April 17, 2024

Pros

Marketman is aggressive and controlled in making the right marketing measures.

Cons

Marketman is authentic in making strategic marketing measures.

Switched from

[RepeatRewards](https://www.capterra.com/p/131700/RepeatRewards/)

[MarketDirect StoreFront](https://www.capterra.com/p/183703/ePs-MarketDirect-StoreFront/)

[Salesforce Marketing Cloud Account Engagement](https://www.capterra.com/p/134593/Pardot/)

[CoSchedule Marketing Suite](https://www.capterra.com/p/158290/CoSchedule/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

FL

Fernando L.

Cost Controller

Hospitality

### "Exceptional customer service"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 26, 2024

Excellent, we already add 2 more locations. Great support from customer service.

Pros

Functionality , and customer service. Alec Grove has been an star since the beginning.

Cons

Updates on the system, and adding new functionalities.

Alternatives considered

[TeamViewer ONE](https://www.capterra.com/p/194565/TeamViewer/)

[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)

[Xero](https://www.capterra.com/p/120109/Xero/)

Reasons for choosing Marketman

Better integration with Square , and reviews. Better price and easy to deploy.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

FT

Felix T.

Agronomie

Food Production

### "Logiciel de services alimentaires"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 22, 2023

Pros

Un logiciel bien conçu pour la gestion alimentaire, il permet aux petites et moyennes entreprises d'assurer la distribution alimentaire, la vente en ligne et un stock alimentaire bien sécurisé. il gère le coût des aliments dans les restaurants afin de mettre la clientèle en confiance pour les commandes en ligne.

Cons

Aucun inconvénient n'est identifié sur ce logiciel.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MV

Michael V.

Food Services Manager

Food & Beverages

### "Marketman"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 27, 2023

Pros

I like all the ways you can look at your inventory.

Cons

It takes some time to get used to how some parts work.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/136439/Marketman-Restaurant-Inventory/reviews/)

Popular comparisons

[Sortly vs Marketman](https://www.capterra.com/compare/136439-169199/Marketman-Restaurant-Inventory-vs-Sortly-Pro)[Fishbowl vs Marketman](https://www.capterra.com/compare/123794-136439/Fishbowl-vs-Marketman-Restaurant-Inventory)[NetSuite vs Marketman](https://www.capterra.com/compare/135757-136439/NetSuite-vs-Marketman-Restaurant-Inventory)[Odoo vs Marketman](https://www.capterra.com/compare/135618-136439/Odoo-vs-Marketman-Restaurant-Inventory)[Booqable vs Marketman](https://www.capterra.com/compare/136439-138689/Marketman-Restaurant-Inventory-vs-Booqable)

[QuickBooks Enterprise vs Marketman](https://www.capterra.com/compare/136439-174984/Marketman-Restaurant-Inventory-vs-QuickBooks-Enterprise)[SAP Business One vs Marketman](https://www.capterra.com/compare/136439-214667/Marketman-Restaurant-Inventory-vs-SAP-Business-One)[Xero vs Marketman](https://www.capterra.com/compare/120109-136439/Xero-vs-Marketman-Restaurant-Inventory)[Gofrugal vs Marketman](https://www.capterra.com/compare/71693-136439/GoFrugal-POS-Software-vs-Marketman-Restaurant-Inventory) 

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