# MailerLite Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about MailerLite Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more. Source: https://www.capterra.com/p/136603/MailerLite --- # MailerLite Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 16, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. Independent research methodology Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. 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[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/) [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Users](#users)[Pros and Cons](#pros-cons)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) MailerLite ## What is MailerLite? MailerLite is an email marketing platform that helps creators, small businesses, and ecommerce stores grow their audience and boost revenue—effortlessly and on their terms. 🎨Capture leads in style: Turn visitors into subscribers with landing pages, forms, and pop-ups. 150+ templates, AI-powered magic content generation, and full customization options make creating a joy. 💰Monetize with 0% commission: Sell paid newsletters, digital products, and 1-1 or group bookings through MailerLite, with 0% commissions. Replace expensive third-party scheduling tools with a native system that keeps your revenue in your pocket. ✨Personalize like never before: Use multi-trigger automations, machine learning, and unlimited segmentation to create tailored experiences. Bookings syncs with your Google/Outlook calendar, automatically triggering nurture sequences the moment a client schedules a session. 💚Start your 14-day free trial. Our support team is ready to help! ## What is MailerLite used for? [Email Marketing](https://www.capterra.com/email-marketing-software/)[Marketing Automation](https://www.capterra.com/marketing-automation-software/)[Campaign Management](https://www.capterra.com/campaign-management-software/) Recognitions Shortlist Top alternative Featured Overall rating Based on 2,259 user reviews Reviews sentiment Positive 96% Neutral 2% Negative 2% Pros & cons Comprehensive email marketing toolkit Flexible automation and workflows Strict account and domain controls Limited formatting flexibility Starting price $10 Per User, Per Month Free trial available Capterra Shortlist charts the highest-rated and most popular products... - Email Marketing / 2026 - Email Tracking / 2025 - Landing Page / 2025 Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for MailerLite?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.mailerlite.com&name=MailerLite) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### MailerLite 4.7 (2,259) VS. [4.6 (3,446)](https://www.capterra.com/p/132996/brevo/reviews/) Starting Price $10 Per User, Per Month Starting Price $9 Usage Based, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.6 (2,258) Ease Of Use 4.6 (3,434) Value For Money 4.7 (2,049) Value For Money 4.5 (3,014) Customer Service 4.8 (2,081) Customer Service 4.5 (3,014) ## MailerLite alternatives [4.5 (6,230)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Starting price $15.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) [4.5 (17,604)](https://www.capterra.com/p/110228/MailChimp/reviews/) Starting price $13.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 92% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/110228/MailChimp/) Highest Rated [Gmail](https://www.capterra.com/p/202338/Gmail/) [4.8 (13,411)](https://www.capterra.com/p/202338/Gmail/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/202338/Gmail/) [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) [4.3 (2,923)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) Starting price $12.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 86% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/31898/Constant-Contact/) [View all alternatives](https://www.capterra.com/p/136603/MailerLite/alternatives/) ## FAQs about MailerLite Overview ### What problems does MailerLite solve? MailerLite solves slow, complicated email marketing workflows by making it easy to build emails, landing pages, pop-ups, and automated journeys without coding. It helps small businesses, creators, authors, and marketing teams grow subscriber lists, onboard customers, segment audiences, track campaign performance, and reduce manual follow-up through simple automation and templates. Answer based on 1476 reviews Overview ### Which roles and teams benefit most from MailerLite? MailerLite is most used by small business owners, founders, and executives who need affordable email campaigns, audience segmentation, and simple performance tracking. Creators such as authors, bloggers, writers, and coaches use it to grow subscriber lists and nurture audiences, while marketing managers, consultants, and virtual assistants manage newsletters, automations, and promotional workflows efficiently. Answer based on 2234 reviews Overview ### What company size and industries is MailerLite built for? MailerLite is built mainly for small businesses, which make up 97% of reviewers, with the strongest presence in Marketing and Advertising at 10%. It also serves freelancers, writers, nonprofits, e-commerce, public administrations, midsize firms at 2%, and enterprises at 2%, with additional use in Health, Wellness and Fitness and Writing and Editing at 8% each. Answer based on 2259 reviews Features and Usability ### What are the key features of MailerLite? MailerLite includes core email marketing features like drag-and-drop email templates, email campaigns, autoresponders, and subscriber management with segmentation and custom fields. Differentiating features include marketing automation workflows, landing pages and signup forms, plus campaign analytics for opens and clicks. Reviewers also frequently mention integrations, RSS campaigns, and role-based user access. Answer based on 1101 reviews Pricing ### How much does it cost and what fees or limitations are included? MailerLite starts at $10/month for the Growing Business plan with unlimited emails, three user seats, and email support. The Advanced plan is $20/month with unlimited seats and live chat. A free version and free trial are available. Reviewers often call pricing affordable, though some note free-plan subscriber and feature limits. Answer based on 521 reviews Integrations ### Which third-party tools and platforms does MailerLite integrate with? MailerLite integrates with over 100 third-party tools, with commonly mentioned connections including WordPress, Zapier, WooCommerce, Shopify, Stripe, Wix, Squarespace, and Canva. Its catalog also extends into ecommerce and website tools such as Adobe Commerce, BigCommerce, Airtable, and ClickFunnels. Answer based on 660 reviews Getting Started and Support ### How easy is it to onboard and train a team on MailerLite? MailerLite is generally quick to onboard for beginners, bloggers, and nontechnical teams because the interface is clear and easy to learn. Training is available through webinars, videos, and documentation. Reviewers say simple campaigns are learned fast, while automations, migrations, and advanced setup usually take admins or experienced users more time. Answer based on 298 reviews Getting Started and Support ### What customer support options does MailerLite offer, and how do users rate the experience? MailerLite offers email/help desk, FAQ/forum, a knowledge base, 24/7 live rep, and chat. Users often describe support as fast, detailed, and genuinely helpful, with quick resolutions and clear step-by-step guidance. Some users, however, say FAQ coverage can miss edge cases, and a few report unresolved compliance or deliverability issues. Answer based on 1101 reviews ## Who uses MailerLite? Based on Capterra reviews from the past year Talk to a software expert to get a free software list tailored to your business needs Company size Based on 153 reviews 100% 75% 50% 25% Smallbusiness Midsizebusinesses Enterprise Top job functions Based on 153 reviews Administrative 18% Administrative 18% Entrepreneurs/ Owners 18% Creative & Design 14% Marketing 12% Others 39% Top industries Based on 153 reviews Non-Profit Organization Management 23% Marketing and Advertising 21% E-Learning 20% Writing and Editing 18% Other 18% ## Pros and Cons Comprehensive email marketing toolkit 96% positive reviews out of 236 Most reviewers find email marketing in MailerLite affordable, easy to use, and feature-rich for campaign management. Emilija Z Communications specialist, 2 - 10 employees. "MailerLite is like the Swiss Army knife of email marketing - but way less intimidating. Whether you're a small business owner or a creative genius (or both), their drag-and-drop editor and automation tools make sending emails feel less like work." Strict account and domain controls 59% negative reviews out of 127 Some reviewers describe account and domain management as challenging, with lengthy approvals, strict compliance, and confusing authentication processes. Amanda O Chief Everything Officer, 1 employee. "I also don't like the authentication process and wish it was as easy as the steps listed in the How To's on the support page." Flexible automation and workflows 94% positive reviews out of 133 Most reviewers describe email automation as intuitive, offering customizable workflows, autoresponders, and seamless integrations for business needs. Jamie A Community Manager, 2 - 10 employees. "From onboarding emails to tiered automations and Stripe-triggered sequences, it keeps our ecosystem organized without the clunkiness or overwhelm of some larger tools." Limited formatting flexibility 48% negative reviews out of 85 Some users comment text and image formatting is restrictive, with image size limits, clunky editor, and limited customization options. tatiana P teacher, 1 employee. "For instance I cannot select the whole text, but only a single block (a single paragraph)." Beginner-friendly setup process 95% positive reviews out of 116 Most users comment setup is straightforward, with clear tutorials and helpful support making onboarding accessible for newcomers. Occasional platform sluggishness 67% negative reviews out of 84 Most users report performance and speed issues, including slow loading, laggy navigation, and delays during heavy tasks or updates. ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Email Campaign Management 4.7 (861) 61.32% of 861 reviewers that rated this feature as important or highly important With this capability, you can easily organize, schedule, and analyze campaigns using templates and clear reporting. Reviewers appreciate the user-friendly dashboard, scheduling options, and analytics, though some wish for more font choices and a better preview function. Mobile Optimization 4.6 (549) 56.83% of 549 reviewers that rated this feature as important or highly important You benefit from responsive email designs that display well on all devices. Reviewers indicate emails look great on mobile, are easy to preview, and require little extra work, though a few mention occasional layout issues and limited mobile editing options. List Management 4.6 (479) 51.15% of 479 reviewers that rated this feature as important or highly important It gives you tools to segment, clean, and organize your contact lists with tags, groups, and easy subscriber management. Reviewers appreciate the segmentation options and clear dashboard, but some find groups versus segments confusing and note delays in list updates. Marketing Automation 4.7 (360) 53.33% of 360 reviewers that rated this feature as important or highly important MailerLite helps you automate email sequences, schedule campaigns, and trigger actions based on subscriber behavior. Some reviewers find automation easy to set up and time-saving, though a few mention confusion with complex workflows and desire more triggers. Email Marketing 4.8 (355) 64.23% of 355 reviewers that rated this feature as important or highly important MailerLite offers an intuitive way for you to reach your audience with customizable templates, segmentation, and strong deliverability. Reviewers appreciate how easy it is to set up campaigns, track results, and integrate with websites or eCommerce platforms for effective engagement. CAN-SPAM Compliance 4.6 (305) 47.21% of 305 reviewers that rated this feature as important or highly important Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act MailerLite 90 features Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Dashboard to view the status of ongoing processes, identify current incidents and track past activities Track and document all activities across devices, networks, and other systems Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Application programming interface that allows for integration with other systems/databases Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention Create and automatically send premade copy in response to customer messages Track and interpret campaign performance metrics Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Plan and strategize marketing campaigns Set campaign schedules by selecting start, pause, and end dates Group campaigns by project, client, or campaign for better management. Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act Manage various distribution channels, build relations with channel partners, and track their performance Track the amount of clicks on individual products to measure campaign results Manage, organize, and store contact information Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Process of dividing customers into groups based on common characteristics Tool to send questionnaires to customers to gauge feedback Add customized logos and colors to align with company branding Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.) Customize data fields to support various needs and use cases Customize contracts and forms to collect specific information Pre-designed layouts that can be customized to match preferences and requirements Import and export data to and from software applications Collaborate on creating a product by sharing and adjusting designs through a shared portal Assemble applications and processes by dragging over and arranging pre-built components Send automated marketing emails based on user actions over a predetermined period Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience With this capability, you can easily organize, schedule, and analyze campaigns using templates and clear reporting. Reviewers appreciate the user-friendly dashboard, scheduling options, and analytics, though some wish for more font choices and a better preview function. Manage, store and organize emails within the system or via third-party apps MailerLite offers an intuitive way for you to reach your audience with customizable templates, segmentation, and strong deliverability. Reviewers appreciate how easy it is to set up campaigns, track results, and integrate with websites or eCommerce platforms for effective engagement. Set up automated email sequences to streamline outreach and engage leads/contacts Pre-made examples and templates for emails Track delivered, received, and opened emails Tracks metrics that provide insight into how a user interacts with any interface or product Predefined actions automatically performed on the occurance of specific events Adds a customizable form to the landing page, usually for the purposes of lead generation Store, manage and track all forms in a centralized location Ensure compliance with the General Data Protection Regulation protocols Use AI to generate content in the form of text, images, videos, etc. Determines the location of a device using GPS or an IP address Add, edit, and manipulate HTML code directly Store and manage images Create landing pages or online forms designed to capture new leads and prospects Automatically identify and save contact information of potential customers Manage the process of attracting and converting business prospects into leads It gives you tools to segment, clean, and organize your contact lists with tags, groups, and easy subscriber management. Reviewers appreciate the segmentation options and clear dashboard, but some find groups versus segments confusing and note delays in list updates. Identify the physical location of an individual, asset, device, etc. MailerLite helps you automate email sequences, schedule campaigns, and trigger actions based on subscriber behavior. Some reviewers find automation easy to set up and time-saving, though a few mention confusion with complex workflows and desire more triggers. Access software remotely via mobile devices Access the system via a mobile application You benefit from responsive email designs that display well on all devices. Reviewers indicate emails look great on mobile, are easy to preview, and require little extra work, though a few mention occasional layout issues and limited mobile editing options. Observe and track the demand, usage, progress or quality of a system, product, or user Manage multiple campaigns in one system Create many versions of emails, forms, or actions and gauge which is most effective Create and update newsletter content to increase engagement Adjust communications based on previous interactions or personal preferences Streamlining repetitive tasks and activities through automated and predefined workflows Analyze and gain insights into data in real-time Receive data and information in real time Active monitoring of systems, applications, or networks Notifications that are delivered to users as soon as an event occurs Active reporting of data and metrics Collection, analysis, and representation of numerical data and generation of reports to understand various patterns View and track pertinent metrics to find patterns and gain insights from data Web design that automatically adjusts to look good on different screen sizes Monitor conversion rates and analyze effectiveness and profitability of marketing efforts Track in detail how users interact with your campaigns and pages (scrolling, button interactions, etc.) Plan availability and assign specific time slots for tasks and resources Track visibility and traffic from search engines Group leads or contacts based on their specific characteristics Optimize and manage the search engine optimization efforts for a website or digital content Manage campaigns and track engagement for marketing efforts across social media channels Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. Filters used to determine different types of malware threats Add or remove subscribers from mailing lists Process of managing customer subscription lifecycle for a recurring service or a product Attach digital tags to documents and assets for identification, search, or monitoring purposes Organizing a group of people to accomplish a task Create, save, and re-purpose templates for emails, forms, etc. Set up connections to third-party platforms to improve business processes Interact with data visualization elements, such as charts and graphs, to drill down into data Web form that allows users to enter data that is sent and processed for different reasons Built-in website builder or integration with third-party site Options for publishing a website/landing page online, whether through a publishing site plugin, the user's site, or a subdomain Create, design and manage workflows for repetitive tasks What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface Get Advice We can help you find the software with the features you need. Features 4.5 (2,255) 4.5 Based on 2,255 reviews ## Pricing Value for money 4.7 (2049) Free Trial Free Version [View pricing plan details](https://www.capterra.com/p/136603/MailerLite/pricing/) Free Plan $0.00 It includes: - Drag & drop editor - Email automation builder - Unlimited websites & blogs - 10 landing pages - Signup forms & pop-ups - Comparative reporting Growing Business $10.00 Per User,Per Month It includes: - Sell digital products - Unlimited templates - Dynamic emails - Campaign auto-resend - Multivariate testing - Unlimited websites & blogs - Unlimited landing pages - Unsubscribe page builder Advanced $20.00 Flat Rate,Per Month It includes: - Partner discounts - AI writing assistant - Preference center - Enhanced automations - Promotion pop-ups - Custom HTML editor - Facebook integration - Smart sending Value for money 4.7 (2,049) 4.7 Based on 2,049 reviews ## Integrations [ Google Docs](https://www.capterra.com/p/160756/Google-Docs/)[ PayPal](https://www.capterra.com/p/207944/PayPal/)[ Slack](https://www.capterra.com/p/135003/Slack/)[ Trello](https://www.capterra.com/p/211559/Trello/)[ Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[ WordPress](https://www.capterra.com/p/131687/WordPress/)[ Zoom Workplace](https://www.capterra.com/p/144037/Zoom-Video-Conferencing/)[ Basecamp](https://www.capterra.com/p/56808/Basecamp/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.8 (2081) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.8 (2,081) 4.8 Based on 2,081 reviews ## User reviews Overall rating 4.7 Based on 2,259 reviews Filter by rating 5(1769) 4(397) 3(49) 2(6) 1(38) Mentioned topic Sorted by most recent AU Anonymous User Blogger Marketing and Advertising ### "Affordable and Freemium Email Marketing Tool" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 1, 2026 Pros Its freemium plan is enough to use for newbies who just want to kickstart their Email Marketing campaign. Cons Nah, no issues. I'm still using it and also waiting for its new upcoming features, like Memberships, Subscriptions, and Donations. Switched from [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) That tool was so expensive. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AU Anonymous User Directora Human Resources ### "Refund my money — abusive Anti-Spam policy" 1.0 Overall Rating 1.0 1.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 1.0 1.0 Likelihood to Recommend 0/10 April 29, 2026 My experience was very poor, as their so-called “Anti-Spam Policy” is applied arbitrarily and conceals abusive and dishonest charges for services that are not delivered. Refund my money. Pros What I liked most was the design of their emails, along with a user-friendly and easy-to-use system. Cons I signed up for the service, carried out only 2 campaign sends, and before even completing a week, my account was closed. I was unable to use the plan, yet they kept 100% of the payment (USD 70). No real use of the service. No refund. No sense of proportionality. They justified the decision based on an alleged violation of their anti-spam policy. My database was built carefully and had already been used previously without issues, including contacts with explicit consent and others with implied consent (no objection to prior communications). I also explained that the bounce rate was due to high staff turnover in the sector I work in, not due to any improper practices. None of this was taken into account. They closed the account unilaterally and retained the remaining funds. For anyone considering this platform: you may pay, barely use the service, and still lose all your money with no possibility of a refund. This is not rigor — it is an abusive, arbitrary, and dishonest practice toward customers. I do not recommend it. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. MF Mohamed F. International Schools Education Management ### "I Love MailerLite" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 28, 2026 Customer Support Value for Money Campaign Marketing Email Management Spam Filtering Pros Ease of Use Contact Management Email Management Campaign Marketing Spam Filtering Cons N/A Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. IS Isabelle S. Psychic Medium and Spiritual Teacher Alternative Medicine ### "8 Months In... Still Love It" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 25, 2026 Overall, it is very good! I still use it often. I think it's one of the best free plans out there, with more flexibility than competitors. Pros It's been almost 8 months using MailerLite, and I have to say I still love it. Once again, it's a very simple platform that is easy to use for beginners, and I love the drag-and-drop features. Cons I wish there were more features for the free plan - like to send things out during specific time zones, depending on the individual you're sending the campaign to. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. LT Layla T. Content Creator Writing and Editing ### "Beginner Friendly Email List" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 0.0 0.0 Likelihood to Recommend 7/10 April 17, 2026 Pros Fantastic for starting a free email list with a 1k free subscriber cap after which you have to pay. Great for beginners looking to try an email list before investing. Cons MailChimp has a higher free subscriber cap and better user interface tools; Mailerlite is more simple. Alternatives considered [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reasons for choosing MailerLite I wanted to try different email marketing tools before deciding on a final option Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. JK Joel K. Head of marketing Apparel & Fashion ### "My mailerlite review " 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 April 16, 2026 Very good experience the app has more features and is more advanced then previous years, very easy to use Pros The platform provides a much broader feature set, that includes landing pages, and automations in one place Cons On the cheaper plans automation is much more complex and requires more and is a lot more limited compared to the more expensive plans Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. KW Kate W. Office Manager Sports ### "Great free/cheap option for email marketing!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 30, 2026 Really pleased with this as a free/cheap option while we grow our mailing list and can see ourselves using it even as we grow to the next levels. Pros Love that there is a free version to be able to try out the templates and features with a generous mailing list amount. Everything is straightforward and simple to use and the pricing goes up gently not abruptly in the next levels. Cons It's a little simple looking in the unpaid version, there are customisable options but the templates are hard to completely brand the way we want to. Switched from [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/) Much cheaper for what we need at this point in our business. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AU Anonymous User Ceo Writing and Editing ### "Its good if you have time" 3.0 Overall Rating 3.0 3.0 Ease of Use 2.0 2.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 6/10 March 26, 2026 When i couldn't get it to do what i wanted i left. So didnt really give it a fair chance. Its a great program Pros The mailing system is pretty good it was kind of hard for me to figure it out. The customer support is always helpful Cons It was hard for me to actually understand i guess if i took the time id get the hang of it overall make it user friendly. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. DH Dylan H. Founder Online Media ### "Still chugging along on legacy" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 7/10 March 23, 2026 Pros In my last review, I wrote about how MailerLite launched an upgraded version of their product without any grandfathering in pricing for old users. This is still a bit of a bummer, but I'll hand it to MailerLite that they've maintained the old version, it still works, and the pricing has remained the same. Some subscription products would just force users into the new higher pricing option, so this is nice to see. Though it would be even nicer to be able to use the newer version at the same cost as I can't imagine that would actually cost the company any more money. I'd actually assume running two different versions (legacy + new) would cost more than just grandfathering old users into the new version. Cons The attempts to get me to upgrade from my legacy version to the new version are getting more sticky (there's now a banner at the top of the app 24/7). This has me a bit worried that at some point legacy will just stop working and I'll be forced to make the switch and start paying more. It's not abnormal for subscription services to get more expensive, but it is nice when they offer their long term users some sort of deal or benefit for being around for so long. Alternatives considered [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reasons for choosing MailerLite MailerLite felt more fitting for a small business just getting started and had more competitive pricing. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AR Alexis R. Admin Printing ### "Great For Beginners" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 7/10 March 23, 2026 My overall experience with the product has been positive. It’s great for new users and a solid starting point for learning automations. Pros MailerLite is very easy to use—you can quickly get the hang of it, even if you’re new and just learning the system. Cons One downside I didn’t like is how easy it is to go over your subscription limits, and if you don’t upgrade, your account gets paused. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. 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